Uninor Merchandising Plan for Maharashtra & Goa

7/27/2019 Uninor Merchandising Plan for Maharashtra & Goa

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MERCHANDISINGFill the cells marked in BLUE only

A 26

B 15

C 10

D 4

TownsNetwork Covered

A B C D Total Total

Pune 923 1384 2306 4613 9225 9225

Nagpur 934 1400 2334 4668 9335 9335

Nashik 457 686 1143 2286 4572 4572

Kolhapur 349 524 874 1747 3494 3494

Aurangabad 354 531 885 1770 3540 3540

Solapur 226 338 564 1128 2255 2255

Goa 120 180 300 600 1200 1200

Total 3362 5043 8405 16811 33621

Monthly 1312697

Annual 15752362

Number of Visits per month Visits5 working days in a week

Grand Total Cost

Total Working Days

Outlets covered/merchandiser/day

ost er erc an ser(per month)

Count of Uninor Outlets


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26 26 26

35 35 35

3800 5500 3800

A B C D Total

23985 20756 23063 18450 86254 95 360180

24271 21004 23338 18670 87282 96 364475

11887 10287 11430 9144 42748 47 178509

9084 7862 8735 6988 32669 36 136420

9204 7965 8850 7080 33099 36 138216

5863 5074 5638 4510 21084 23 88044

3120 2700 3000 2400 11220 12 46853

87415 75647 84053 67242 314356 345 1312697

Cost per city per

month

Number of Visits per month Number of

Merchandisers35 outlets/ merch


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Sr No City Clusters Merchandisers

Total No

of Mer

o.o

Team

leaders

Distrib

utor Mon Tue Wed

Long

route TOTAL

Monthly

Cost

1 GOA Panjim 4 18 2 2 26 30 30 30 464 76400

Mapusa 4 3 26 24 30 30 440

Vasco 2 2 30 30 30 30 240

Madgaon 4 3 24 30 30 30 456

Ponda 2 1 30 30 30 30 240

Sindudurgh 2 2 30 36 36 30 264

2104

2 AURANGABAD Aurangabad 13 26 2 3 36 36 36 1404 106800

Jalana 3 1 30 36 36 306

Jalgaon 4 1 36 36 36 432

Bhusawal 3 1 30 30 30 270

Beed 3 1 36 30 40 318

2820

3 NAGPUR Nagpur (East & West) 22 33 3 30 30 30 1980 137400

Chandrapur 3 30 30 30 270

Gondia 1 30 30 30 30 120Wardha 3 30 30 30 270

Yavatmal 3 30 30 30 270

Bandhara 1 30 30 30 30 120

Gadchiroli 1 30 30 30 30 120

3150

4 AMARAVATI Amravati 4 10 1 30 30 30 360 42000

Akola 4 30 30 30 360

Buldhana 1 30 30 30 30 120

Vashim 1 30 30 30 30 120

960

5 KOLHAPUR Kolhapur 9 22 2 3 42 36 36 1026 91600

Sangali Miraj 6 3 36 36 36 648

Satara 2 1 36 36 36 36 288Ratnagiri 1 2 36 36 36 36 144

Ichalkranchi 2 2 36 36 36 36 288

Karad 2 2 36 36 36 216

Uninor Merchandising Plan

TOTAL

TOTAL

4

TOTAL


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2610

6 SOLAPUR Solapur 7 24 2 4 42 36 36 36 1050 9920

Latur 3 1 36 36 36 324

Nanded 6 3 36 36 36 648

Hingoli 2 1 30 36 30 30 252

Barshi 2 1 36 36 36 36 288

Osmanabad 2 1 30 30 30 180

Parbhani 2 1 36 36 30 204

29467 NASHIK Nashik 17 27 2 4 36 36 36 1836 1106

Nandurbar 2 1 30 30 30 180

Malegaon 3 2 36 36 30 306

Sagmaner 1 1 30 30 30 30 120

Dhule 4 2 36 36 30 408

2850

8 Pune PUNE 56 78 8 3284

PCMC 12

RAIGAD 4

Pen 1

Karjat / Khopoli 2

Lonavala / Kamshet 1

RATNAGIRI 1SINDHUDURG 1

8 Vasai Vasai 4 30 3 2 36 36 36 36 576 1260

Nalasupara 3 1 36 36 36 324

Virar 3 1 36 36 36 324

Palghar 1 1 36 30 36 30 132

Dhanu 1 1 30 30 30 30 120

Sahapur 1 1 36 30 36 30 132

Vada 1 1 24 24 30 36 114

Ulhasnagar 5 3 30 30 30 30 600

Badalapur 1 1 30 30 30 25 115

Ambarnath 2 1 24 24 30 24 204

Bhoisar 1 2 24 24 24 24 96Bhiwandi 7 4 36 36 36 36 1008

268 3745

21041

Total

TOTAL

TOTAL

TOTAL

TOTAL

TOTAL OUTLETS COVERED11184


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SR NO DIST MER TL CO-OR

1 PUNE 56 4

2 PCMC 12 1

3 RAIGAD 4

4 Pen 1

5 Karjat / Khopoli 2

6 Lonavala / Kamshet 1

7 RATNAGIRI 1

8 SINDHUDURG 1

1 NASIK 16

2 BHUSAWAL 2

3 JALGAON 3

4 DHULE 2

5 NANDURBAR 1

6 MALEGAON 2

7 SANGAMNER 1

1 AURANGABAD 13

9 A NAGAR 10

2 JALNA 3

3 BEED 3

1 SOLAPUR 7

2 LATUR +PARBHANI 3

3 NANDEED 4

4 USMANABAD 4

5 BARSHI 2

1 KOLAPUR 10

2 SANGALI 4

3 SATARA 2

4 KARAD 2

5 MIRAJ 3

1 GOA

2 PANJIM 43 MAPUSA 4

4 MADGAON 4

Pune zone

Goa

1

1

3

2

2

2

1

1

1

1


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6 PHONDA 2

7 KANKAWALI 2

8 SAWANRWADI 2

195 17 5

2


8/12

BASE PLAN DeadlineMerchandizing Requirement freezed 6-Feb

Vendor Shortlisting closure 10-Feb

Vendor Meeting with ZBM 14-Feb

Initial screening 13-Feb

Merchandizing vendor meeting with Mr. Anil 16-Feb

Vendor Documentation & Empanelment 20-Feb

Final Screening of Merchandisers 22-Feb

Rate Negotiation 23-Feb

Commercial Negotiation 24-Feb

CMO Approval 25-Feb

Merchandizing training programme 1-Mar

Field trial 4-Mar

Roll out 14-Mar


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Merchandisng

Vodafone

Zone Name of Agency No of Merc. Contact No.

Pune Brand Promotion 25 9765999605

Vasai Sai Marketing 22

Nagpur Fast Track 20 9890960870Amravati Fast Track 7 9890960870

Nashik Aboli Creation 15 9371310033

A'Bad Aboli Creation 14

Solapur Kreators Advt.Planer 6 9225829280

Nanded Kreators Advt.Planer 4

Kolhapur Kreators Advt.Planer 21

Goa WINGS 12 0832-6647531

Airtel


Pune Raj 9372402900

Vasai

Nagpur Fast Track 9890960870

Amravati Fast Track

Nashik Trans Events 9890799444

A'Bad Wasim

Solapur Kreaters Advt.Planner 9225829280

Nanded Kreaters Advt.Planner

Kolhapur Kreaters Advt.Planner

Goa WINGS / ASHISH RANE 12 0832-6647531/ 9823110601

Idea


Pune Aboli Creation 9371310033

Vasai

Nagpur Fast Track

Amravati Fast Track

Nashik Bankar 10 9764545454

A'Bad Deepak Sonawne 9325205557

Solapur Through Distri.

Nanded Through Distri.

Kolhapur Through Distri.

Goa

Docomo



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Pune Chetan/ Aboli Creation/ Swami 9225503888 Swami

Vasai

Nagpur Ravi Pillai 9225215753

Amravati Ravi Pillai

Nashik Orange Events 9730809234

A'Bad Deepak Sonawane 9325205557

Solapur Kreators Advt.Planer 9225829280Nanded Kreators Advt.Planer 9225829280

Kolhapur Kreators Advt.Planer 9225829280

Goa

Sr.No. Agency Name Contat Person Direct Contact Number

1 Mr Muslim Mr Muslim 9970125989

2 Wing Brand Activation Inida Pvt.Ltd Ms Eva Ferna 9890217219

3 Shop to Carry Mr Ashish Ra 9823110601

4 Shri Damador Agency Mr Ghanshay 99753914445 Brand Mela Mr Satish 8087664148

Merchandising Agency in Goa


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12/12

Remarks

Merchandiser and Promotional Activity for UB Group and Bacardi

Aircel, Airtel,Idea, Has done Branding for Uninor in Bangalore and Hyderabad

Nestle,LG,Bratinia,Vodafone, Tata Docomo

Tour De Goa,Parle G.Samsung

Documents

Uninor Merchandising Plan for Maharashtra & Goa