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UAL Level 4 Diploma in Merchandising for Fashion Retail (600/9066/2) Overview The Level 4 Diploma in Merchandising for Fashion Retail has been designed to provide students with the knowledge, skills and understanding necessary to progress to degree level study, and also to employment in the fashion retail sector. It provides an opportunity for those who have an interest in fashion retail who wish to explore and extend their interest in buying and range planning via a full-‐time, immersive and practical learning experience generally delivered over one year. The content of the UAL Level 4 Diploma in Merchandising for Fashion Retail was developed by the University of the Arts London, and specifically the London College of Fashion, in collaboration with the Fashion Retail Academy (FRA). The FRA is the National Skills Academy for the fashion retail sector, set up by Sir Philip Green, to train young people to progress into careers in the fashion retail sector. The FRA is sponsored by the Arcadia Group (Topshop, Topman, Burton, Miss Selfridge), Marks & Spencer and Next and works with other retailers including Burberry, Clarks, Diesel, John Lewis, Tesco, Zara and many more. The qualification is made up of six units and students must successfully complete all of them. All units relate to the fashion business and retail sector, all are delivered through vocational learning, and collectively they total 600 Guided Learning Hours. The qualification offers broad but in-‐depth knowledge and skills in preparation for work in the fashion retail sector. The qualification has been designed to balance practical and creative skills with theoretical studies. Work placement opportunities and industry-‐led projects are key elements of this qualification, and will support students to gain a comprehensive understanding of employment opportunities in the sector. The qualification will: 1. Provide an opportunity to develop students’ knowledge of fashion in
relation to historic, cultural and contemporary influences and provide an overview of key concepts and debates pertaining to the fashion industry
2. Enable the learner to develop skills with which they can make best use of appropriate progression and work opportunities
3. Give students the opportunity to consolidate knowledge that has been acquired and to develop the professional practice in implementing and realising a fashion retail project
4. Provide a range of academic and practical skills to understand how consumer behaviour influences choice and quantity of purchases in a fashion retail context and how businesses respond to increase sales
5. Provide a coherent body of knowledge to enable learners to explore the changing environment and influences on fashion retail businesses
6. Help students understand the context and overall structure and functions of a fashion retail business from a management perspective to achieve competitiveness, efficiency and profitability
7. Provide an understanding of the operational, financial knowledge and skills required to manage a fashion retail business
Skills, knowledge and understanding The Level 4 Diploma in Merchandising for Fashion Retail will allow students to develop a greater understanding of the fashion industry structure and to develop a sound understanding of the essential interaction between the merchandiser and other head office roles. Students will explore and understand different merchandising environments, and will explore merchandising for different types of fashion business including high street, brand, and concessions, multichannel and wholesale. Students will also develop knowledge of the UK and global markets. Students will understand the operational concepts required of the fashion retail merchandiser. Students will develop a comprehensive knowledge of supply chain management and the merchandising calculations required for this role. Analysis of fashion range planning and other fashion drivers will support an understanding of the financial requirements and buying strategies required to become a successful fashion retail merchandiser. Students will also develop an understanding of different fashion retailers and their specific customers. Students will develop knowledge and practical competencies in merchandising software systems. Students will be introduced to retail information management systems and will develop proficiencies in system based merchandising. Students will learn to interpret various forms of data and apply this to their own spreadsheets to understand the planning and trading process. Students will understand financial information and be able to analyse it, and will learn relevant theoretical concepts. Who is this qualification for? UAL Awarding Body only approves institutions to deliver this qualification if they are able to demonstrate significant expertise in this specific area of fashion retail and extremely strong links with industry. As a result, only a very limited number of highly specialized institutions have been approved. UAL Awarding Body requires institutions delivering this qualification to recruit with integrity and on the basis of the students’ anticipated ability to successfully complete the requirements of the qualification. Applicants to courses should provide suitable evidence of their prior learning and achievement, such as related academic or work experience, a personal statement, a strong academic or professional reference or a combination of these factors.
They should also demonstrate knowledge of and enthusiasm for fashion retail, and the potential to achieve a high standard in the strategic, functional and operational aspects of the fashion industry. Students should be advised that some university degree courses require students to have gained a GCSE at C or above in maths and English. Students may be advised to complete these qualifications to ensure they have the best possible chance to progress to Higher Education. There are no age restrictions for this qualification. The majority of students are 18 or over when they start this qualification, with most having completed A-‐levels or Level 3 Extended Diplomas. The UAL Level 4 Diploma in Merchandising for Fashion Retail is not currently available as part of an apprenticeship. What could this qualification lead to? The majority of students completing the UAL Level 4 Diploma in Merchandising for Fashion Retail will progress to higher education. The qualification will support students to develop a portfolio of work enabling them to progress to higher education courses including BA (Hons) Fashion Buying and Merchandising and BA (Hons) Fashion Merchandise Management. Students completing the UAL Level 4 Diploma in Merchandising for Fashion Retail may also progress to employment in the fashion retail sector, specifically into roles in merchandising, such as Customer Service, Store Management and Sales Management. There are many related and entry level roles in these areas including Sales Assistant, Assistant Store Manager and Assistant Sales Manager. Who supports this qualification? The UAL Level 4 Diploma in Merchandising for Fashion Retail is recognised as fulfilling entry requirements to a range of higher education courses, either in its own right or alongside other Level 3 qualifications, by institutions including: • London College of Fashion • University of Westminster • London Metropolitan University. This qualification is also recognised as preparing students for progression into employment in the fashion retail sector by the Arcadia Group, who are the parent company of Topshop, Topman, Burton, Miss Selfridge, Evans, Dorothy Perkins, Wallis and BHS. Letters of support from these institutions can be found on the UAL Awarding Body website here: http://www.arts.ac.uk/about-‐ual/awarding-‐body/qualifications/fashion-‐retail/