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Types of Support Media
Out of Home Media
Transit Media
Instore Media
Branded Media
Guerilla Marketing
Alternative
Media
Nonmeasured
Media
Nontraditional
Media
Support media are also
referred to as
Aerial Advertising
Mobile Billboards
Advantages
Disadvantages
James Bond and Ashton Martin
Cast Away and FedEx
Advertainment – Advertisement +
Entertainment
Content Sponsorship