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2
INTERNET RADIO: THE NEW PORTAL
by
Barbara E. McMullen
Director of the Center for E-Business
Marist College
TRACK 7: INFRASTRUCTURE/NETWORKING/SECURITY
Tuesday, October 30, 20018:10 am – 9:00 am
Room 209
October 30, 2001 Copyright 2001 Center for E-Business
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Copyright notice….
Copyright Barbara E. McMullen, 2001. This work is the intellectual property of the author. Permission is granted for this material to be shared for non-commercial, educational purposes, provided that this copyright statement appears on the reproduced materials and notice is given that the copying is by permission of the author. To disseminate otherwise or to republish requires written permission from the author.
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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From proposal to now…..the changing climate…..highs and lows
• Proposal deadline – Feb 16, 2001• New Bush administration seeks its legs• Aftermath of the collapse of the dot com phenomenon – no immediate future for
entertainment on the Internet – Napster bad boy slapped down• California electricity crisis takes front page• Emergence of Compaq’s Windows CE on the Compaq iPAQ, movies stream in NYC
with Richochet • Economic downturn continues• US in last place with wireless deployments• Metricom’s Richochet network goes under (128Kbps wireless connection with Novatel’s
Merlin modem on a pocket PC)• Predictions of an era of Internet mass victimization crimes• Court halts Microsoft breakup; Bertelsmann manager becomes Napster’s new CEO• DoCoMo – pricing by amount of data transfered over the network – a model that
supports download, not streaming
A presentation for Educause2001
5
From proposal to now…..the changing climate…..highs and lows• IBM succeeds with Linux on an S/390 mainframe with virtual servers – major contract with
NYSE/SIAC• NSF to fund supercomputer – grid computing becomes the new buzz word – the SETI
model extended • HP acquires Compaq (Compaq iPAQ becomes HP iPAQ)• September 11, 2001 -- WTC and aftermath• Exodus declares Chapter 11 (dot com customers continue to decline and Linux/390’s virtual
servers suggest a new more scalable model)• Teetering on recession• Video conferencing to the rescue• MPEG-4 is the talk of the town• Renewed demands for pervasive computing and broadband• October 7, 2001 – war begins• Anthrax – the continuing attack on America and technology in Florida, New York, and Reno
– BTW, what is going on in Florida??• Recession concerns abate as market returns to pre-Sept. 11 levels• The “New Economy” is dead
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Agenda
MARIST COLLEGE• Who we are• Commitment to technology• A unique partnership with IBM • Innovation at Marist • Streaming media at Marist
CENTER FOR E-BUSINESS AT MARIST
•ASmallFootprint – an innovation in communication
• Marist/IBM Joint Study• Working together• Contact us
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Who We Are
The Marist profile• Founded in 1946• A liberal arts college with an emphasis on teaching and learning• 150 acres of riverfront campus • 3,600 full-time undergraduate students• 600 graduate students• 600 adult continuing education students• 27 bachelor’s degree programs• Graduate degrees in eight fields including MBA, MPA,
Psychology, Computer Science, and Information Services• Pre-med and pre-law programs• Study abroad in 10 countries and internship programs in seven
of these countries
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Who We AreA nationally recognized regional college• Top tier of colleges in northern U.S. (U.S. News & World
Report)• Rated “highly selective” by TIME/The Princeton Review• Listed in Yahoo’s 100 most wired colleges and
universities (2001)• Listed in Barron’s Best Buys in College Education• Listed on the honor roll of The Templeton Guide for
Colleges that Encourage Character Development• 6,200 applications for 850 available seats in last year’s
freshman class
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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A Commitment to Technology
• Information Technology is emphasized in Marist College Mission Statement and Strategic Plan
• First college to appoint VP for Information Services responsible for all communication and information technologies (1987)
• One of the first colleges to have a fully networked campus including faculty offices, residence hall rooms, classrooms, labs, library and administrative offices
• Recognized in 1995 By CAUSE for Excellence in Campus Networking (other recipients: Cornell, Duquesne, Stanford)
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
10
A Unique Partnership with IBMMarist has always operated in a total IBM environment• 1978 – IBM 1401 • 1979 – IBM S/370 installed• 1983 – Pilot study with IBM Thomas J. Watson Research Center (Epistle project
using computers to write/re-write student papers on a 4341 IBM Mainframe)• 1984 – First gift from IBM: 4341 Mainframe and software• 1988 – Joint Study I – Use of large system by a small customer• 1994 – Joint Study I – Automated student telephone directory (direct talk 2)• 1994 – Marist College World Wide Web, served off S/390• 1995 – Joint Study II Phase 1 – MERIT (electronic reserve room)• 1997 – Joint Study II Phase 2 - Development of digital library & integration of
LearningSpace• 1999 – Joint Study II Phase 3 – Development of Knowledge Management• 2000/2001 -- Joint Study III – eserver zSeries G5 with Linux and streaming
media research and development
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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A Unique Partnership with IBMCurrent technology infrastructure• ATM backbone network• S/390 is central to campus network and computing integration• Number of networked PCs: faculty (215), students (1632) and
staff (320)• 415 networked PCs located in labs and in 20 multimedia
classrooms• Student residence halls networked for easy access to
resources world-wide• Library has 205 workstations, four multimedia classrooms, and
over 400 network ports for student laptops.
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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A Unique Partnership with IBM
Development and maintenance of web pages for IBM• S/390 Home page (Internet and Intranet)• Network Computing intranet Home page• Career Fitness Center and Exec Club• Network Computers (NC Group)• Partners in Development & Internal Communications• Women in Technology & Think Technical• Lotus Notes database development for IBM Academy of
Technology
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Innovation at Marist
Center for Applied Technology (C.A.T.)• Endeavor to bridge the gap between academia and the
business community by sharing technology and resources.
• A new kind of relationship between business and education
• E-Commerce and Internet Web Development• Student and faculty driven technology projects • Partnering with over twenty profit and non-profit
businesses (working with seven IBM groups)– www.academic.marist.edu/flash/movie.swf
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Innovation at MaristDigital library• Archival collection of digital information in multiple formats
(video, audio, animation, images and text) which runs on IBM S/390
FDR presidential library• Electronic archives of primary source material and
documents• Database for scholars and researchers• Collaboration by Marist College, IBM and FDR Library• Accessible through the World Wide Web and the White
House Web site– www.fdrlibrary.marist.edu
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Innovation at Marist
Marist Institute for Public Opinion (MIPO) The Marist Poll
• Survey research center founded in 1978• Provides educational opportunities for students and
information on elections, policy issues and human interest topics for the public
• Uses state-of-the-art survey technology to measure public opinion in New York and nationwide
• Provides accurate survey data and rapid communication of survey results
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Innovation at Marist
Live streaming video project – International Radio and Television Society, IBM, and Marist, 1998
• Student developed, using IBM Bamba technology• Streamed video and audio live from the Waldorf
Astoria• Viewable to 3,500 users on the World Wide Web• Used multiple IBM servers in Poughkeepsie, NY and
Chamburgh, IL– www.academic.marist.edu/commarts/irts.html
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Streaming Media at MaristA major initiative• Started with the FDR digital library• Launched with an IBM collaboration to run Linux on IBM’s high capacity
server, eserver zSeries (previously known as S/390), with streaming media• Supported by NY State grants for Linux R&D and the Center for E-Business• Tested and promoted by The E-Commerce Radio Program from Marist
College • Consolidation into the Marist Institute for Public Opinion (MIPO) with scientific
Internet research for ad testing, brand management, concept testing, consumer attitudes, pricing, target markets and market segmentation, commercial testing, product and package design using streaming media
• Life cycle includes new radio studio facilities for Marist College Internet radio (WMCR) and further integration of streaming media into the curriculum of the School of Communication and the Arts
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Streaming Media at Marist
Marist College Internet Radio (WMCR)• Deployed on Linux/390 with Icecast• The internet audio stream is created with IceCast, an
open source streaming server based on the popular MP3 audio compression algorithm, which can be listened to through a wide variety of players such as WinAmp, RealPlayer, Windows Media Player, Sonique, and XMMS.
http://www.marist.edu/wmcr/
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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The Center for E-Business at Marist
The Center for E-Business at Marist College, partially supported by a grant from New York State, was established to assist New York State businesses participate in the benefits of the new technologies for doing business and commerce electronically. – Industry focus: Internet Radio– Technology focus: Linux
• A Marist College Goal: Determine business A Marist College Goal: Determine business models for new revenue streams for the college models for new revenue streams for the college that use our established technology advantage that use our established technology advantage (President’s Committee on Business Ventures)(President’s Committee on Business Ventures)
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Overall StrategyOverall Strategy
• Learn – learn about streaming media as an emerging technology
• The E-Commerce Radio Program from Marist College• Streaming media hosting, consulting, development
• Build – build a new way…….
•ASmallFootprint • Joint Study with IBM and patent proposal pending
• Consolidate – go to market
The Center for E-Business at Marist
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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LearnLearn
• Entertainment industry– Music– Videos and movies– Other applicationsWMCR – Marist College
Radio
• The enterprise– Corporate
communications– E-learning/training– Compliance– Other applications
The Marketplace
The Center for E-Business at Marist
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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LearnLearn• Develop a streaming media application
– That is small and simple– Can be used in both the entertainment and
enterprise marketplaces– Uses audio as the driving media– Is capable of video and other media– Could be taken to the marketplace rapidly – Could prove a concept– Could evolve to new emerging technologies such
as wireless applications
The Center for E-Business at Marist
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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LearnLearn• Deploy to the enterprise
– We understand this market– Entry is easier than the entertainment space– To gain an understanding of how new media can
support business processes– To acquire funds to continue development
• Identify interesting new technologies and business models
The Center for E-Business at Marist
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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ASmallFootprintASmallFootprintWhat is it?
– ASmallFootprintASmallFootprint is a suite of products and services, owned by Marist College, that supports streaming media in the enterprise. It is designed to serve the communications needs of a busy and mobile society.
A high capacity server-based product, ASmallFootprintASmallFootprint is a custom and personalized environment for concurrent telework and telelearning.1
Using streaming media,
• audio primarily, and • video where appropriate,
ASmallFootprintASmallFootprint is positioned for migration to wireless hand-held devices and automobiles when streaming becomes available in these environments.
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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ASmallFootprintASmallFootprint Products
Corporate Radio – a product deployed for internal communications and e-learning – beta tested with IBM POK SupplierNet Radio – currently seeking a test siteMaristCollegeChat – the new portalHighSchoolRap -- a variation of the new portal
Current state of development includes:• Content creation, uploading, and scheduling• Viewing with branded and personalized jukebox
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Corporate Radio• server-based • corporate communications, e-learning, and marketing product• delivers a managed list of streaming multimedia content • through a personalized and branded player that is:
always present always on always current
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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• Uses a jukebox metaphor to stream audio, video and other multimedia
thinner than a full player can be spawned from a full player can work well on portable devices supports entertainment content as well
• Positioned for migration to wireless handheld devices and automobiles when streaming becomes available
• Designed to serve the communications needs of a busy and mobile workforce
Corporate Radio
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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• Content can be stored and managed through a browser
on the Marist Center for E-Business' RealServer on a cache or edge server or appliance inside a firewallon the corporate RealServer elsewhere
• Content types include audio, video, music, text, pictures, URLs, PowerPoint slides, visualizations, and animations, among others
Corporate Radio
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Corporate Radio should support:
• Demand for voice copies of e-mail, phone-mail, announcements, news, and other important communications that will save employees time in their busy day
• A new portal that is pervasive, portable, and mobile to support audio with other media where appropriate
Corporate Radio
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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• Assumes the corporation will recognize streaming media as a way of engendering employee satisfaction by making available a wide range of content including:
• education• personal and professional development• training • household and other domestic tips • music• and more…..
Corporate Radio
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Components
- 1-Stream Server
ABC
CO
TAFT
HS
- 2 -Storage for ABC CO.
JOHN
MARY
HOSPITAL
HEALTH
C
- 4 -Player/Jukebox
- 5 -Suite of mini utilities (e-utilities)
- 3 -Playlist Manager
- 6- Skins
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Components
-1- Stream server
-2- Storage for each client
-3- Playlist manager
-4- Player
-6- Skins
-5- E-UtilitiesNEXT
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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- 1 -Stream Server
• Virtual server for each client
• Organized storage of all streamed files for a client
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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- 2 -Storage for Each Client
• Each client’s storage space contains folders for each individual person to receive content
• Each individual’s folder contains a description of the personalized playlist content
• Playlists are dynamic, generated, and manageable
• Playlist content includes pointers to files in the stream server, rich display metadata files that include pictures, text, urls, and a customized jukebox skin
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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- 3 -Playlist Manager
• This is a proprietary system developed by Marist College
• The Playlist Manager currently consists of utilities (written in PHP and MYSql) that enable a person using a browser to create, upload, and schedule content:
– Record and encode at any equipped multimedia workstation– Upload streaming content to the stream server and schedule it– Store metadata about the content for future functionality in the
client’s storage space– Enable upload of rich metadata content – Enable selection of groups (one person, work group, location,
corporation, etc.) for individual content
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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- 4 -Player
• The current player is the Real Jukebox
– The playlist is downloaded to the client and played by the jukebox
– The playlist consists of pointers to files on the server to be streamed
– Audio and video files are never downloaded to the client as in typical jukebox operations
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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- 6 -Skins
• Skins cover the jukebox– can take on any form– include any selection from a palette of
buttons
• A skins editor enables custom skins with pop-outs and pop-downs for mini-web pages and other visuals to be created by a graphic artist
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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- 5 -E-Utilities
• Bundled e-utilities are initiated through a branded skin
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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How It Works
• Create, upload, and schedule content
• Viewing content using the Real Jukebox
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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• Create, upload, and schedule content• Viewing content using the Real Jukebox
FIRST TIME USE: User goes to a login page to get to personal webpage and personalized playlist.
How It Works
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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• Create, upload, and schedule content
• Viewing content using the Real Jukebox
How It Works
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Create, upload, and schedule content• The employee's personal "skin" sits on the desktop or in the Windows tray at all times once the authorized user downloads it• A playlist manager insures that content is fresh according to the client's content choices and schedule which can be personalized to the employee • Content is created each day using Real Producer from any multimedia equipped computer• The content files are uploaded to the server through a web page to the directory /home/web/ibm/upload/uploaded_content - The upload form contains an upload editor for viewing and editing files in a playlist for a selected date - It also contains a diagnostic page which shows the files that can be streamed for the current day’s playlist• A scheduling script runs if either of the following conditions are true: (1) The time on the server reaches midnight (2) If the selected date range for an upload includes the current date
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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IBM Corporate Radio Content andPlaylist Manager
CONTENT Sam Mary Joe DESCRIPTION(Click to Preview)
GM-P X X Good morning Poughkeepsie
GM-A X Good morning Austin
MENU-P X X Cafeteria menu Poughkeepsie
MENU-A X Cafeteria menu Austin
FOCUS X X X Focus of the day
B-P X X Birthdays - Poughkeepsie
B-A X Birthdays - Austin
STOCKS X X X Stock market
SPEECH X X X Lou Gerstner talk to Comdex
NEWS X X X News
SM CLASS X X Self Management Class
WG-A X Work Group A
WG-B X Work Group B
WG-C X Work Group C
VALUE ADD X X Buying a Christmas tree
MUSIC X X X Your music list
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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User automatically gets latest content next time they click on PLAY
Corporate Radio
PLAY
NEXT
A DemonstrationA Demonstration
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Corporate RadioContent choices – huge array of e-learning
topics – Colleges and Universities are kings of content
• Self-management training already in the can – The Dr. Ed and Donna Show with Dr. Ed O’Keefe
and Donna Berger, creators of the nationally recognized ABC Approach to Self-management
• Focus for Today • Professional development modules
• Share cost with corporate training area
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Corporate Radio
Vast selection of content through a partnership with IT Networks for “AddictiveAudio” including:
Your choice -- any or all !
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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Commodities CBOT Grains M-F, 3X dayCommodities CME Meats M-F, 3X dayCommodities CSCE/NYCE Softs M-F, 3X dayCommodities NYMEX Energies M-F, 3X dayGovernment Reports Commerce Department Reports as issuedGovernment Reports Department of Labor Reports as issuedGovernment Reports Economic Reports as issuedGovernment Reports Federal Reserve Reports as issuedIndustry Report Consumer Goods Close of business, M-FIndustry Report Entertainment Close of business, M-FIndustry Report Finance Close of business, M-FIndustry Report Healthcare Close of business, M-FIndustry Report High Tech Close of business, M-FIndustry Report Industrial Close of business, M-FIndustry Report Services Close of business, M-FIndustry Report Transportation Close of business, M-FMarket Updates AMEX Update M-F Hourly 10:30am-05:00pmMarket Updates Bond Market Update M-F Hourly 10:30am-05:00pmMarket Updates Dow Jones Averages M-F, every 30 minutesMarket Updates Foreign Exchange Report M-F, 2X dayMarket Updates Foreign Markets M-F, 2X dayMarket Updates Key Metals Prices M-F, 2X dayMarket Updates Market Daily Gainers DailyMarket Updates Market Daily Losers DailyMarket Updates Money Rates M-F, 2X dayMarket Updates Mortgage Rates DailyMarket Updates Mutual Funds DailyMarket Updates NASDAQ Update M-F Hourly 10:30am-05:00pmMarket Updates NYSE Update M-F Hourly 10:30am-05:00pmMarket Updates Previous Financial Markets Summary DailyMarket Updates Previous Stock Markets Summary DailyMarket Updates Upgrades & Downgrades FridayMarket Updates Weekly Stock Market Wrap FridayNews Business News Update M-F, 3X dayNews Earnings Scoreboard FridayNews Financial Markets Summary M-F, 4X dayNews IPO Watch M-F, 2X dayNews Stock Market Update M-F Hourly 10:00am-5:00pmNews Top Business Story M-F, 4X day
Marketreports andnews
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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• AMEX Report• Bond Market Report• Business News Update• Foreign Exchange Report• Dow Jones Averages• Financial Market Summary• Foreign Market Update• Top Business Story• NASDAQ/OTC Report• NYSE Report• Key Metals Prices• Stock Market Update• Money Rates• Earning Scoreboard• Upgrades and Downgrades• Weekly Stock Market Wrap• Market Indices Update• IPO Watch• Previous Financial• Markets Summary• Previous Stock• Markets Summary
• Market Daily Gainers• Market Daily Losers• Mutual Fund• M ortgage Rates• Commodities- CBOT Grains• Commodities- CSCE/NYCE Softs• Commodities- NYMEX Energies• Commodities-CME Meats• Commerce Dept. Reports• Dept. of Labor Reports• Economic Reports• Federal Reserve Reports• Industry Reports• Consumer Goods Report• Entertainment Report• Finance Report• Health Care Report• High Tech Report• Industrial Report• Services Report• Transportation Report
Corporate RadioOther content available In Spanish
In Levels of Detail
A presentation for Educause2001
Corporate Radio
A DemonstrationA Demonstration
Good MorningCafeteria menuFocus of the DayBirthdaysStock marketLou Gerstner talk - ComdexNews
A pop-out window shows a mini web page with supplemental text and graphic information for each topic.
A pop-out window shows today’s content, personalized and selected for Debbie.
A pop-down window shows a visualization or videoEnhanced with text, pictures, and links to full text transcriptions, threaded discussions, chat rooms, and forms. www.ecommerce.marist.edu/ibm/ibmdemo/lgtext.html
October 30, 2001 Copyright 2001 Center for E-Business
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Moving FromMoving From Corporate Radio
toto MaristCollegeChat – – A New Portal A New Portal
A Complex Problem
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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MaristCollegeChat Building the New PortalBuilding the New Portal
The problem: Streaming media is an emerging Internet technology that has the potential of totally changing the way colleges and universities conduct business because of the eventual pervasiveness of the media into all forms of organizational communications, personal and professional development, education and training, news, and entertainment.
Although bandwidth constraints are often cited as the primary reason for not exploring these technologies more vigorously, it seems that there are opportunities for compromise. Streaming audio is viable today, particularly in intranet applications, where control of bandwidth is possible and quality is predictable.
The question then becomes how to best exploit audio technologies and metaphors in search of new and better approaches to information delivery. MaristCollegeChat is a strategy for moving ahead incrementally with streaming media.
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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MaristCollegeChat Building the New PortalBuilding the New Portal
• One definition of a portal -- A Web site or service that offers a broad array of resources and services, such as e-mail, forums, search engines, and on-line shopping malls. The first Web portals were online services, such as AOL, that provided access to the Web, but by now most of the traditional search engines have transformed themselves into Web portals to attract and keep a larger audience.
Source: http://www.pcwebopedia.com/TERM/W/Web_portal.html
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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MaristCollegeChat Building the New PortalBuilding the New Portal
• The characteristics of a portal for higher education – where portal is more generally defined as “a hub
from which users can locate all the Web content and services they commonly need.”
Research Project:Portals from the Higher Education Perspective
http://ict.emich.edu/portal.html
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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MaristCollegeChat Building the New PortalBuilding the New Portal
• The ideal portal for higher education will overcome the confusion created for users by:– the myriad of information providers who exist on any
campus – from student groups, to individual faculty members and researchers, to schools within the university, to administrative back-end system information providers, and many other sources
– the myriad of formats, taxonomies, and user interfaces employed by information providers
– the myriad of access and security mechanisms employed.
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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MaristCollegeChat Building the New PortalBuilding the New Portal
• What would indispensability mean for– Students – Faculty – Staff – Alumni – Parents and family – Donors – Corporate learning clients – Legislators and policy makers
A presentation for Educause2001
What do you think?
October 30, 2001 Copyright 2001 Center for E-Business
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MaristCollegeChat Building the New PortalBuilding the New Portal
• Requirements for a streaming media portal – Intelligent, integrated, and personalized access to university services
from anywhere, anytime (all portals)– Elegantly integrated content that supports the mission and is
seamlessly presented to only those to whom the content is pertinent and who are authorized to get it
– Integrated and powerful personalization tools and methods– Tools for creation, uploading, managing content from a browser– Tools to compose, manage and deliver complex content of mixed
media– New processes that are rich media oriented – Intranet, Internet, and extranet strategies– A wireless strategy for handheld and other pervasive devices
including automobiles to enable user mobility
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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MaristCollegeChat Building the New PortalBuilding the New Portal
• Requirements for a streaming media portal – Secure stream and web servers – Secure delivery of personal information from back-end systems
such as student records, human resources, or financial aid – we think this implies a hybrid interface.
– An appropriate player that supports all forms of content that users may need and the means to distribute the player to users
– A convergence of audio technologies (e.g., voice mail) and conversion of text technologies (e.g., email)
– Supports community (workgroup communications)– Audio/video content search tools
A presentation for Educause2001
Others?
October 30, 2001 Copyright 2001 Center for E-Business
MaristCollegeChat Building the New PortalBuilding the New Portal
A presentation for Educause2001
The use of audio and video on the Internet can be segmented into four categories. Vertical ApplicationsApplications which serve specific industry groups.Solution ProvidersHorizontal Solutions serving the Vertical Application Markets.Enabling TechnologiesAll the tools and services required to use audio and video in an Internet world.Content ProductionTools and services for creating and/or re-purposing audio and video content.Source: www.emanciple.com
S
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MaristCollegeChat Building the New PortalBuilding the New Portal
• Is it worth it? – Audio/video are often a more powerful means to communicate than other media– It is media that delivers emotional impact very directly and effectively– It is entertaining while informing and educating– The audience gets more in the content. If they are willing to pay extra for rich
media content, then give them what they want– Compelling content encoded and streamed properly is a good thing– Live streaming is too risky and expensive; short, sweet on-demand clips available
for a longer time are very valuable– Streaming enables consistent and pervasive communications with employees,
customers and partners.– Streaming is a better technology than downloading, if properly implemented,
because it requires less resources on the client end and facilitates rights management and usage fees of media stored, managed and delivered from a server
A presentation for Educause2001
Other benefits?
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MaristCollegeChat Building the New PortalBuilding the New Portal
• Inhibitors– Bandwidth and network load– Cost (technology and labor)– Infrastructure– Business process– End user access– Quality of streams– Limitations of desktops (high bandwidth
connections, sound cards, microphones, etc.)– Culture
A presentation for Educause2001
Other inhibitors?
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MaristCollegeChat Building the New PortalBuilding the New Portal
• A Demonstration – Students and alumni
• Compelling• Modern• Supports fun
– Faculty and staff• More traditional• Serviceable• Integrates back-end systems
A presentation for Educause2001
October 30, 2001 Copyright 2001 Center for E-Business
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MaristCollegeChat Building the New PortalBuilding the New Portal
• Where we are now and where we are going– Development continues– Metaphors are needed– Parallel development of wireless handheld
environment – Clients, funding, collaborators, partners, and test
sites are sought
A MAJOR CHALLENGE
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Learning at a Distance Using Learning at a Distance Using a Handheld Devicea Handheld Device
• The Problem– Limited screen size.– Streaming is just one aspect – learning requires more than a talking
head.– How do you take notes, collaborate, have interaction using a very small
screen and keyboard?– How do you keep content short enough to be viewed on the subway
ride to work? Listened to during the car ride to work?– What do we need to do to be ready with a product when the DoCoMo
culture comes to the U.S.?– “Always connected” wireless business models encourage download vs.
streaming. Hybrid needed.
What is the new metaphor?What is the new metaphor?
A presentation for Educause2001
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Learning at a Distance Using Learning at a Distance Using a Handheld Devicea Handheld Device
• What is the new metaphor?What is the new metaphor?
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Leveraging our experience with ASmallFootprintASmallFootprint
to build a new pervasive embedded Linux player as part of a Marist College/IBM
Joint Study
Marist/IBM Joint Study An Opportunity to Continue Building
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BuildBuild• Marist/IBM joint study
– Marist participation in the creation of new streaming technologies (server, player, mobile, wireless), new business models, and new deployment methods (to wireless handheld devices, for instance)
– Enables us to adapt our application to a new and more viable technology as well as provide an application for an end-to-end solution that can be used as a proof-of-concept for IBM
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BuildBuild
The Marist/IBM joint study
• Joint development of a pervasive Linux player (deployed for the desktop and ported to an embedded Linux handheld device that streams media)
• The server (VideoCharger on Linux /390, support for MPEG-4 video format)
• The portable device (Compaq iPAQ)
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The Compaq iPAQ with LinuxThe Compaq iPAQ with LinuxA presentation for Educause2001
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SummaryASmallFootprint ASmallFootprint Products:
•Corporate Radio (corporate communications and e-learning including audio, video, PowerPoints, mini-web page access to Intranet links and content, work group communications, training, distance education) – access in the office, home, away from home on laptops and other computers – on portable devices in the future while jogging, riding in a car or plane, sitting in an airport
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Summary ASmallFootprint ASmallFootprint Products:
• MaristCollegeChat – The New Portal
• HighSchoolRap (communications between administration, students, and parents, between schools for sports and activities) – access in the school and home
Demonstration
Demonstration
A presentation for Educause2001
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SummaryASmallFootprint ASmallFootprint Products:
• SupplierNet RadioSupplierNet Radio -- supplier relations with customers– Product announcements– Product demonstrations– Sales training
Demonstration
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SummaryASmallFootprint ASmallFootprint Products
• Hospital Help (communications between hospital administrators, doctors, nurses and the patients they serve from day of entry to day of departure – includes information on procedures, medication, where things are, your menu, your therapy, preparing to leave the hospital) – over the TV initially and later on portable devices given to the patient when they enter the hospital
• My Trainer (your personal trainer designed and managed by your health club) -- on portable devices when they are available
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Summary:ASmallFootprint ASmallFootprint Products
How they work
– The customer’s or employee’s personal “skin” sits on the desktop or in the Windows tray at all times once the authorized user downloads it
– A playlist manager insures that content is fresh according to the client’s content choices and schedule (personalized to the customer or employee)
– Paradigm explores “Concurrent Telework and Telelearning” environment (L.S. Harms)1
– Content includes optional self management training by experts in field
– Content includes client’s corporate content stored on corporate RealServer, content stored on Center for E-Business RealServer, content stored elsewhere.
– Content can include audio, video, music, text, pictures, urls, PowerPoint slides, visualizations, animations, and others.
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Step by Step
1. Create Content and save it – by recording the audio with a microphone using a
standard multimedia PC (and Real Producer Plus as your recording software)
Summary:ASmallFootprint ASmallFootprint Products
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Step by Step
2. Describe content and upload it – by filling in a form
Example
Summary:ASmallFootprint ASmallFootprint Products
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ASmallFootprint ContentMetadata and Portal Links
Creator First
Last
ID
Keywords
Description For Menu
File name
……Browse……
Group
Date of Delivery
Order Code
Use Playlist Manager
Review ContentOrder by Group
Optional and/or Your Fields
LongDescription
CommunityLink
Text Link
Feedback Link
Picture
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Step by Step
3. User automatically gets
latest content next time
they click on PLAY
PLAY
Summary:ASmallFootprint ASmallFootprint Products
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• Consulting services– Web development – Technical services – Streaming media encoding
• Hosting
•ASmallFootprint (base plus options – price depends on number of deployments, customization, options, and content)
• Special needs (cost plus negotiated percentage)– Added communication lines and specialized hardware– Studios and AV equipment– Custom content– Other
• Internships
Working Together
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Contact Us
Barbara McMullen 914-575-3588
Leanne Ma 914-575-3216
Marist College http://www.marist.edu
Center for E-Business http://ebusiness.marist.edu
1 Refer to “Concurrent Telework and Telelearning” by L.S. Harms, University of Hawaii, Honolulu, Hawaii, 1991.
A presentation for Educause2001