BRIGHT UNDERGROUND@palmaerts #trendsnight #brightunderground

Everything is Fucked! Generation Z(ombie) is totally lost

But everything is OK! #brightunderground

8 value shifts to survive the next 10 years in a brightunderground world

☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷ !!!!!!!!!!!!!!!!!!!!!! ☷☷ ! ☰☰☰☰☰☰☰☰☰☰☰☰☰☰☰☰☰☰ ! ☷☷ · ☰ SLOWCIAL BEING ☰ · ☷☷ ¡ ☰☰☰☰☰☰☰☰☰☰☰☰☰☰☰☰☰☰ ¡ ☷☷ ¡¡¡¡¡¡¡¡¡¡¡¡¡¡¡¡¡¡¡¡¡¡ ☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷☷

≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈TIME FOR SLOWING DOWN, HUMAN CONTACT AND MEANING ≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈≈We live amidst continuous news flows. Whether it’s via smartphone or tablet, through push messages or texts from friends or the tons of marketing clutter that companies throw at you just to get Facebook likes, the information overflow is on-going.

Being connected 24/7, means you incessantly see the whole world flash by. Yet real focus and real, offline contact or in-depth research is hard to achieve in a world of non-stop connectivity. Young people’s reaction to this is fairly facile though. In managing this endless influx of info, they take time to consciously slow down, interact with one another in real-time and to ponder on life.

This desire for a real, tangible, offline world (in which youngsters can actually use all their five senses), is a trend we previously described in last year’s report. Since then, this aspiration for the real has only increased.

Gathering Connectivity Well-BeingMeaning

Gathering / | \ / | \ / | \ / | \ / | \ / | \ / | \ / | \ Connectivity-------------------------Well-Being \ | / \ | / \ | / \ | / \ | / \ | / \ | / \ | / Meaning

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If you want to understand the future , embrace the paradox

Slow dreaming in a fast moving world.

By Maiko Takeda

Mountain by David O’Reilly

oPhone. Scent-based mobile messaging.

Disney Research on wind bubbles that complete the cinema experience

Cute circuit

The V Motion Project. A machine that turns motion into music.

Mico, by Neurowear

8 value shifts to survive the next 10 years in a brightunderground world

please mention @palmaerts inspire and engage your friends

The future is Raw and Imperfect. (Edeka: Nobody’s perfect)

Jewellery by Jade Mellor

Pop-up Clae - Poznan

Raw coldspot fashion by Kunihiko Morinaga

Bad style

#BadBoysBadGirls

The future is bad. Shock and awe.

Beauty is mainstream. Absurd self-portraying by Yung Lean

#STYLEREBELLION

Fashion by Roberto Piqueras

RobertoPiqueras

Experimental website design by Fatima Al Qadiri

Experimental website design by Fatima Al Qadiri

Graffiti art by Maya Hayuk

Graffiti art by Txemy

Im-Pulse Acting

#FuturePreparedness

”To succeed today you must be in a constant state of adaptation”

Forbes.com

”I look at the future with multifocal binoculars, always adapting the focus to the flux. ”

Cata Pirata (31) from Skip’n Die

“Empty your mind, be formless, shapeless - like water.” Bruce Lee

#Flex #FLEX

Art by Yago Hortal

Dripping chair by industrial designer Therese Granlund

Youth MarketingTrend research

Trend agency, with a focus on European Young Consumers.We hunt, we feed and kill the status quo

TRENDWOLVES

BRIGHT UNDERGROUNDplease send me your ideas Twitter @palmaerts or tom@trendwolves.com

THANKSView my presentation: slideshare.net/palmaerts

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