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Fatima A. Al-Saiari 1
Translation Skills&
Marketing Translator’s Services
Fatima Amer Al-Saiari
Fatima A. Al-Saiari 2
What are the skills that the translator should have?
1. Project Management2. Terminology Management3. Language and Literacy Skills4. Communication Skills5. Making Decision6. Information Technology7. Cultural Understanding
Fatima A. Al-Saiari 3
First: Project Management
• resources coordination• administration• quality management• added value services such as DTP
e.g. the translator has to define the deadline and the price of his work.
Fatima A. Al-Saiari 4
Second: Terminology Management
• terminology research• terminology database maintenance• translation memory management• interaction with customer
Fatima A. Al-Saiari 5
Third: Language and Literacy Skills
• understanding of the source language• writing skills in the target language• Editing and proof-reading
Fatima A. Al-Saiari 6
Forth: Communication Skills
• clarity of expression• establishing rapport• giving and receiving feedback• observing and checking understanding
e.g. when the translator try hard to gain clients’ trust by his attitude.
Fatima A. Al-Saiari 7
Fifth: Making Decision
• consulting• reflecting• analyzing and evaluating• establishing facts• making judgments
Fatima A. Al-Saiari 8
Sixth: Information Technology• Hardware and software used in producing translatione.g. the translator should have sufficient background about computer applications like Microsoft Office.• electronic file management• E-commercee.g. when he is marketing himself by advertising in social networks and other websites.
Fatima A. Al-Saiari 9
Seventh: Cultural Understanding• what influences the development of the source language?• national characteristics where the language is spoken• hazards of stereotyping
e.g. when the translator is stuck in the middle of the text because of the cultural items he should know the differences between the cultures of S language and T language.
Fatima A. Al-Saiari 10
How does the translator market his services?
deciding what sort of work he is looking for. (e.g. freelancer or with agency or company )
writing a strong resume or SV that focuses on his achievements as a translator because a main mirror of his expertise and experience is his CV.
Fatima A. Al-Saiari 11
making his own website or blog where he can present himself as a translator.
“about me “ section in his profile gives him an opportunity to write as much about himself.
joining associations, groups, networks in his fields of expertise.
Fatima A. Al-Saiari 12
using his personal contacts to advertise his services, and use his friends and family as a marketing network.
marketing himself locally, by using traditional means (newspapers, mailings).
Fatima A. Al-Saiari 13
Finally, translator’s attitude toward his work will make client appeals again to his services. He have to respect the client and he will be respected and clients will appreciate his efforts and good work.
