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Transformative Trends Reshaping the Future of Automotive Aftermarket and Supply Chain 1 Presentation by: Sarwant Singh Senior Partner

Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

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Page 1: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

Transformative Trends Reshaping the Future

of Automotive Aftermarket and Supply Chain

1

Presentation by:

Sarwant Singh

Senior Partner

Page 2: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

2

Rise of electrification

Connectivity

New Business Models New Logistics/Supply

Chain Models

Cognitive Era

and Autonomous

Mobility

Health Wellness and

Wellbeing in Cars

Digitization of Retail Future of Aftermarket

Transformational Shifts Reshaping the Future of Mobility

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3

Sp

ec

ific

ati

on

s

Speed: 50 KBPS Speed: 250 KBPS Bandwidth: 20

MBPS Bandwidth: 200

MBPS

Bandwidth:

1 GBPS

Analog Voice Calls Digital Voice Calls Data

Video Streaming M2M

De

vic

e

Ge

ne

rati

on

1G 2G 3G 4G 5G

Less than 1

millisecond Latency 90% Energy savings

0 perceived down

time for service

provision

7 trillion M2M

wireless connections 5G Targets

Transformational Trend 1: 5G Rollout in Europe: Road Map and Vision 5G technology will enable zero latency applications in Vehicles such as V2V or V2I communications

Page 4: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

4

559

225

107

102

220

365

129

73

71

327

R&D Reconnaissance Navigation Earth Observaion Communication

136

59

218

354

161 164

31

89

Heavy

5,400kg+

Large

4,200-

5,400 kg

Medium

2,500-4,200

kg

Small

500-

2,500 kg

Micro

100-

500 kg

Mini

10-100 kg

Pico

0.1-1 kg

Nano

1-10 kg

1,213

965

2011* 2021*

Future Space Jam There will be 1,213 Satellites Launched, Cumulatively, Globally between 2011 - 2021.

Page 5: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

5

Augmented and

Virtual Reality

Continuous processing of

real-time information to

windshield

High to Fully

Automated Driving

Over 2 Gb data needs to be

harnessed at a given point.

Needs 5G speed

Satellite

Connectivity

Satellite data at 50 megabits

per second with a

transmission speed beyond a

gigabit-per-second

Implication: 5G and Satellites boom will make our cars cognitive

and intelligent

Source: Frost & Sullivan

Page 6: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

6

Internet Aggregators Price transparency, unbundling of activities

Real-Time Prognostics Proactive maintenance, warranty management

Personalization & Customization ‘Me-commerce’, Social media analytics and reporting for targeted ads

New Products User-based insurance, Telematics

Dynamic Pricing Real-time billboard pricing, Price different vouchers, Surge pricing (Uber)

Implication: Re-thinking Automotive with Big Data Meaningful data sets is expected to grow from 10MB to 5GB in an average connected car by 2017/2018

Page 7: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

10

http://www.drivelikeagirl.com/

Case Study: Big Data and Connectivity Will Transform the Car

Insurance Industry in Future

Page 8: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

11

Cybersecurity OTA (Over The Air Update) AI Software

Electric Vehicles V2V/V2X

HMI

Sensors Hardware

HD Mapping

Aftermarket Telematics

Driver Safety

Mobility Integration

Blockchain

UBI (Usage based Insurance)

P2P Used Car Market Place Autonomous Algorithm

Autonomous Solution

Autonomous Processing

Autonomous Sensors VINILI

Sub Trend: Boom in the Automotive Startup Ecosystem There has been a shift in the automotive value chain; over 1700 new startups are unbundling the car

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12

Rules based

systems

Computer Vision

Planning &

scheduling

Machine learning

Optimization

Natural language

processing

Transformation Shift No. 2: Cognitive Era

Cars Will Need These 6 Cognitive Technologies For AI

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13

Source: Frost & Sullivan

Amazon’s

Alexa

(Ford & VW)

Nuance’s

DragonDrive

Microsoft’s

Cortana

Renault +

Nissan)

Apple’s

Siri

Google’s

Now

Implication: Voice Recognition – Women’s call outs to take over

your car: Key technology players will bring voice functionality into cars

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14

Sub Trend: Autonomous Cars - $60bn per annum market opportunity

in 2030, 50% of which will be in Software

Human Machine Change in Responsibility

Level 0 Level 1 Level 2 Level 3 Level 4

No

Assist

Early Warning

Systems Traffic Control

Awareness for

Takeover General Awareness

Full Autonomous

Driving

Level 5

Current Level

5 million 2 million 15 million 1 million New

Vehicles 40 million

2030 2025 2018 2016 2011

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15

Human Machine Change in Responsibility

Level 0 Level 1 Level 2 Level 3 Level 4

No

Assist

Early Warning

Systems Traffic Control

Awareness for

Takeover General Awareness

Full Autonomous

Driving

Level 5

Current Level

5 million 2 million 15 million 1 million New

Vehicles 40 million

2030 2025 2018 2016 2011

Feet Off

Hand Off

Eyes Off Mind Off

Brain Off

Sub Trend: Autonomous Cars - $60bn per annum market opportunity

in 2030, 50% of which will be in Software

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17

Public transport

Parking garages

Trucking

Energy/fuel

Car repair and parts

Ride-hailing companies

Fast food

Real

estate

Insurance

Media and

entertainment

Hotels

Autonomous vehicles: Disruptive to industries beyond automotive

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18

Amazon Airspace Design for Small Drone Operations

No Fly Zone

High-Speed Transit

Low-Speed Localized Traffic

500 ft / 152 m 500 ft / 152 m

400 ft / 122 m

200 ft / 61 m 200 ft / 61 m

Predefined

Low Risk

Location

400 ft / 122 m

Integrated Airspace

Future of Freight Delivery ; Amazon Prime - Airspace Amazon proposes a 200-foot designated airspace – between 200 and 400 feet from the ground – to be

reserved for drone flights,

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19

Shipments

From

Supplier

Main

Sorting

Hub

Supplier

Drone Integrated

Truck

Last Mile Delivery

Drone

Sub Sorting

Hub/Collec-

tion Point

Last Mile

Ground

Vehicle

Last Mile Delivery

Drone

Diagrammatic Representation Of The Supply Chain Process Options

Drone enabled Traditional

Dro

ne

Syste

m

Co

nv

en

tio

na

l S

em

i-

Inte

gra

ted

Customer

High Capacity

UAV Store

Traditional Supply Chain Compared To Drone Enabled Supply Chain Drone enabled deliveries could cost as less as $0.07 per package in comparison to $1.20 cost incurred

through traditional channels

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20

Mobility as a

service

Digital

retailing and

VRM

Connected

and

automated car

Industry 4.0 Connected

supply chain

The Five Pillars of Digitalisation For The Automotive

Industry to Reach Nirvana

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21

Implication: Future of Formula 1 Racing - Autonomous

Source: Frost & Sullivan

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22

Future of F1 Racing is Autonomous

Source: Airbus

Implication: Future of (flying) cars

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23

Video : There will always be a market for traditional products

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24

Bundled (Single Location, One-stop-Shop)

Warehouses

Lifestyle

Stores

Store in a

Store

Online

Insurance

Rental &

Leasing

Pay-as-you

drive

On-the-air

diagnostics

Service &

Maintenance

Heavy Repairs

E-marketplace

Mobility

Solutions

Finance

Options

Used Cars Finance &

Insurance Service Parts New Cars

Online Stores

Pop Up Stores

Flagship

Stores

Unbundled (Multiple services, channels, aggregated online)

Transformation Shift No. 3: Digitization of the Retail Network Unbundling of the Automotive Business - The Multi Channel strategy for the future

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25

Automotive Parts and Service eRetailing Market: Online Parts vs. Total Aftermarket, Europe, 2013 and 2020

Note:. All figures are rounded. The base year is 2013. Source: Frost & Sullivan

~€141 B

~ € 5 B

~3 % of total

aftermarket

2013 2020

~$166 B

~ € 18 B

4X

UK

2013 Parts

eRetail Share: 4.9%

France

2013 Parts

eRetailShare: 5.8%

Germany

2013 Parts

eRetailShare: 5.7%

Total

Aftermarket Online

Italy

2013 Parts

eRetailShare:

~2%

Digitalization of the Aftermarket Parts Market €5bn worth of parts sold on-line and expected to grow four folds by 2020 in EU

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27

BMW Store on eBay

Motors (UK)

BMW Online Store

(Europe)

BMW Direct eStore

(Germany)

2015 2011 2016

Case Study: BMW’s eCommerce Strategy Over the years, BMW has explored different market outreach strategies in eCommerce channel globally

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28

BMW Direct eStore (Germany) Products Coverage:

Driveline, Suspension, Electricals, Systems, Exterior

Body Parts, HVAC and Lighting

Payment Options:

Online banking, PayPal

Fulfillment Options:

• Delivery at Choice of Location (shipped from

dealer location

• Pickup from BMW dealership

Shipping Cost: • Varies according to order weight (minimum

shipping is EUR 5.99 across Germany) BMW Direct

eStore e-Catalogue Order Placement Order Fulfillment

Delivery at Customer

Location

Pickup from BMW

Dealership

11,000 + parts Online payment Via local Dealer

eCommerce in Automotive Aftermarket—BMW Web Store BMW could expand own web store channel strategy outside of Germany depending on the outcome of

current pilot project

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29

Customer

visits service provider

Web site or app

Customer

searches for parts

required for

service

Customer pays for

parts, related service

online

Part delivered to

customer or store

Service Delivery Model

Service Aggregator Model

1 2 3 4 5

Customer visits third-

party

Web site or app

Customer

searches for best

deal for parts,

service

Customer pays

on Web site or

app (optional

Part delivered to

customer or customer

collects at store

Customer

takes vehicle to shop;

repair completed

1 2 3 4 5

Customer

takes product to shop;

repair completed

Source: Frost & Sullivan analysis.

Bricks n clicks in Future eService Aggregation

Page 25: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

30 MB84-18

FUTURE OF AFTERMARKET

Page 26: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

32

Source: Frost & Sullivan

Cu

rren

t

Ad

op

tio

n

Sh

ort

Term

Ad

op

tio

n

Med

ium

Term

Ad

op

tio

n

Lo

ng

Term

Ad

op

tio

n

B2C Parts and Accessories

Marketplace

B2B Parts and Accessories

Marketplace

In-vehicle

Sales

Remote Servicing

Express Service Store

Service Aggregation

Mobile Service

at Customer

Location

Direct eStores Service As You Fly

Dongle Based Connected Car Solution

Subscription

based selling

Automotive Aftermarket Services Adoption Landscape Shift from parts

(hardware) based selling to a services based business model

Page 27: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

34

AUTONOMOUS CARS

• Reduction in collision, bad

driving – leading to less

wear/tear, repair opps

• Higher OEM loyalty; greater

adherence to service

• More complex systems –

regular software upgrades

HYBRID/ELECTRIC CARS

CONNECTED CARS

• Direct, increased touchpoints

with customers

• Opportunities with data –

predictive analytics, in-car

promotions, other services (e.g.

Drive mode on demand)

• Big question – who owns data?

• Reduced maintenance needs

• Battery refurbishment for

2nd life

• Other products – home chargers etc.

NEW MOBILITY MODELS

• Opportunities with fleets

• New ownership modes -

loyalty through renting,

sharing, other modes of

transportation,

redefine service

Future Disruptors – Potential Impact on Aftersales

Page 28: Transformative Trends Reshaping the Future of Automotive …€¦ · Analog Voice Calls Digital Voice Calls Data Video Streaming M2M 1G 2G 3G 4G 5G Less than 1 millisecond Latency

35

Join Our Mobility and

Mega Trend Groups On LinkedIn

Follow Sarwant’s series

on Mega Trends on Forbes.com http://www.forbes.com/sites/sarwantsingh/

Mega Trends: Strategic

Planning and Innovation Based

on Frost & Sullivan Research

Published Book:

New Mega Trends Implications for our Future Lives

By Sarwant Singh

Publisher: Palgrave Macmillan

http://www.palgrave.com/products/title.aspx?pid=577423

Learn More About “New Mega Trends” and Frost & Sullivan

[email protected]/ +44 7949040541

www.frost.com/mobility