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Training the Enumerators and Collection of Data Part I. Importance of Training Enumerators. Ensure the quality of data collected Minimize biases from nonsampling errors Response error Reporting Unit and Item Nonresponse Reduce respondent burden - PowerPoint PPT Presentation
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Copyright 2010, The World Bank Group. All Rights Reserved.
Training the Enumerators and Collection of Data Part I
Copyright 2010, The World Bank Group. All Rights Reserved.
Importance of Training Enumerators
Ensure the quality of data collected
Minimize biases from nonsampling errors– Response error– Reporting Unit and Item Nonresponse
Reduce respondent burden
Preserve the confidentiality of collected data
Copyright 2010, The World Bank Group. All Rights Reserved.
Importance of Training Enumerators
Plan for Data Quality by following these steps:– Identify the best people to be enumerators– Select training methods– Identify key training topics– Develop instructional materials– Teach effective interviewing techniques and job skills– Choose appropriate data collection methods
Copyright 2010, The World Bank Group. All Rights Reserved.
Identify Enumerators
Basic Qualifications– Sufficient education– Pass written test and an interview– Citizenship may be required– Pass standard security background check– Good communication skills– Physically able to meet demands of the job
Copyright 2010, The World Bank Group. All Rights Reserved.
Identify Enumerators
Other Considerations– Must be available for the data collection cycle– Must be available for data collection training– May need a mode of transportation– Language skills may be needed for multi-lingual surveys– May need to match socio-demographic characteristics of
enumerators to respondents
Copyright 2010, The World Bank Group. All Rights Reserved.
Select Training Methods
• Self-study• Classroom• Computer Based Training• On-the-job Training and Observations• Practice• Classroom Refresher• Memoranda• Remedial and Special Training
Copyright 2010, The World Bank Group. All Rights Reserved.
Select Training Methods
All data collection training should include:– Clear written instructions on how the survey instrument is
to be administered– A walk-through of each item on the instrument, which
includes a discussion of intent– Review of a standard data set– A clear schedule of dates when collection of data will
occur– Information on where to refer respondents with questions
and/or concerns
Copyright 2010, The World Bank Group. All Rights Reserved.
Identify Key Training Topics
• History of Statistical Organization and Survey• Roles and responsibilities• Survey concepts: Questionnaire items• Housing unit listing procedures• Confidentiality and privacy requirements• Uses of the survey data
Copyright 2010, The World Bank Group. All Rights Reserved.
Identify Key Training Topics
Conducting an Interview– Introduction– Interview: Ask the survey questions– Ending the Interview– Post Interview
Developing Interviewing Skills
Copyright 2010, The World Bank Group. All Rights Reserved.
Identify Key Training Topics
Computer Skills (if applicable)– Hardware and software functions– Security
Administrative tasks
Copyright 2010, The World Bank Group. All Rights Reserved.
Develop Instructional Materials
• Self-studies and Self-tests• Workbooks and Checklists• Field Representative Interviewing Manual• Computer User Guide (if applicable)• Listing Manual• Administrative Handbook• Memoranda
Copyright 2010, The World Bank Group. All Rights Reserved.
Develop Instructional Materials
• Exercises• Tip Sheets, Charts, and other Job Aids• Video and Audio Recordings• Overhead Transparencies• Computer-Based Slideshows• Computer-Based Training Modules• Web-Based Training Modules and Conferencing
Copyright 2010, The World Bank Group. All Rights Reserved.
Interviewing Techniques
• Ideal timing of contact attempts• Creating a good impression
– Establish trust– Appropriate dress– Know the survey
• Effective introduction
Copyright 2010, The World Bank Group. All Rights Reserved.
Interviewing Techniques
Unbiased probing– Ask questions as worded and in order– Never lead or rush respondents– Do not patronize respondents– Do not get involved in long explanations of the survey
such as trying to explain sampling– Do not prompt the respondent for specific answers or
agree or disagree with an answer
Never falsify interviews
Copyright 2010, The World Bank Group. All Rights Reserved.
Interviewing Techniques
Develop strong communication skills– Face-to-face interviews– Telephone interviews (if applicable)
Understand types of noninterviews
Learn refusal avoidance and conversion techniques
Copyright 2010, The World Bank Group. All Rights Reserved.
Interviewing Techniques
Active listening
Diagnosing concerns of reluctant respondents– Time and burden concerns and rebuttals– Government concerns and rebuttals– Confidentiality concerns and rebuttals– The “Pass Off” and dealing with gatekeepers– Impending change in status concerns and rebuttals
Softening statements
Leaving compelling messages for non-contacts
Copyright 2010, The World Bank Group. All Rights Reserved.
Interviewing Techniques
Diagnosing concerns of reluctant respondents– Time and burden concerns and rebuttals
Diagnosing concerns of reluctant respondents– Government concerns and rebuttals
Copyright 2010, The World Bank Group. All Rights Reserved.
Interviewing Techniques
Diagnosing concerns of reluctant respondents– Confidentiality concerns and rebuttals
Diagnosing concerns of reluctant respondents– The Pass Off and how to deal with gatekeepers
Copyright 2010, The World Bank Group. All Rights Reserved.
Interviewing Techniques
Diagnosing concerns of reluctant respondents– Impending change in status concerns and rebuttals