Traffic jam Pollution Lack of parking spaces No Awareness
Slide 3
CO2 Emissions in Lebanon (Source: World Bank)
Slide 4
Motor Vehicles per 1000 People
Slide 5
Green Miles App!
Slide 6
Civil Society & NGO Government Local Authorities Private
sector Personal Initiative Schools Universities
Slide 7
Keep up the momentum! Green Miles App!
Slide 8
Green Miles Milestone Promote Green Transportation every day,
every hour
Slide 9
Green Miles How does it work?
Slide 10
Automatically detects and collects miles every time you use a
green transportation mean! Computes the theoretical value of CO2
emissions avoided due to green transportation Reminds you of the
10452 miles target to reach!
Slide 11
Green Miles Carpooling? Available for companies and
universities only, as a first release
Slide 12
Green Miles Carpooling? Available for companies and
universities only, as a first release Automatically detects your
pattern routes! Identifies colleagues on your route and informs
everyone about a carpool opportunity!
Slide 13
Green Miles Carpooling? Available only for companies and
universities as a first release Automatically detects your pattern
routes! Identifies colleagues on your route and informs everyone
about a carpool opportunity! Pickup reminder at the right time and
place!
Slide 14
Green Miles Redeem your miles! Green miles may be exchanged for
a variety of sponsored items! A single click
Slide 15
Green Miles Share safe routes! Automatically detects cycling
routes Be proud and share it! Let your Facebook friends and Twitter
followers know your safe cycling routes
Slide 16
Green Miles Control your privacy
Slide 17
Incentive for private sector Sponsors from private sector offer
vouchers to be exchanged by green miles Carbon offsetting program
Based on Real time and transparent statistics relatively to every
sponsor contribution! Green mind award For top 3 private sector
carbon offset contributors!
Slide 18
Case Study Bicycle day Carbon offsetting program Route managed
by Municipalities Destination one of the largest Lebanese malls
Special sponsorship Green miles reward program Enjoy safe cycling
while earning green miles!
Slide 19
Carpooling app France, UK, Spain, Poland and others Lyft Mainly
in United States Zimride Most of US states 500,000 -1,000,000
installs Offer rides and manage them on the go using your mobile on
the go See drivers and passengers profiles and ratings 100,000
500,000 installs On demand ride-sharing app 100,000 500,000
installs Save money and meet people heading your way. Similar
trends
Slide 20
Main features comparison FeaturesCarpoolingLyftZimrideGreen
miles App Transportation mean auto detectionNo Yes Cumulative
metricsYesNo Yes Route pattern identification for carpool matching
No Yes Targeting Universities and companiesNo Yes Carbon offsetting
programNo Yes Incentive for participantsNo Yes (Financial)Yes
(Green miles)
Slide 21
How to spread?
Slide 22
Slide 23
Public Policy Implications Data can be gathered with regards
to: Total CO2 saved by region Pedestrian and bike activity by
region Traffic activity of subscribers by region Break downs of all
indicators by age, gender, socio-economic categories, etc. This
will allow decision makers to better tackle environmental issues,
and target the proper audience.