BUILD YOUR CUSTOMER BASE!

Reach New and Stranded Consumers!

Fairs and special events are an effective way to reach a large number of people in a concentrated time frame. The purpose of entering into such an enterprise is access!Reaching more consumers to recruit, sell and date, filling up your date book and insuring a strong party line up. With planning, it is possible to sell enough of your products to offset your initial investment and to make a profit. However, the best return of your investment is the opportunity to generate a considerable number of leads for new recruits and parties. If your investment in the table or booth is small think more of generating new party chains and new consultants than selling a quick shake to the customer walking by. Think of it this way. You have a limited time to chat with anew customer. Do you want to be talking about a quick shake sale or the great gifts hosts receive and our five star opportunity?Think of the return of your investment = $2.75 profit on a quick shake vs $100+ for a party or lifetime compensation on a new recruit.

Use the list below to help you think of ways you can be an entrepreneur in your own business

Go where the People are!

Special Event Ideas!

State FairsCounty FairsCraft FairsJob FairChurch BazaarsSidewalk SaleBridal showBoat showHome show

Women’s ShowLifestyle ShowHoliday ShowFood ShowTrade ShowKitchen showFamily ShowRV show*Please no flea markets

A great idea to shareA manager did a craft show and her table was right next to another party plan table. This manager came prepared to draw the crowds! She brought her quick chef and chip’n dip bowl. She made batches of salsa all day long. People stopped to see the quick chef spin it’s magic and taste the salsa. Her datings from the day were amazing. The table next to her had a very quiet day! Check with organization that is running your event and see if you can do something similar.

Here are some great word choices to try!

Be prepared for these comments: “Wow! Tupperware has really changed over the years!”

Your reply: “Yes, we are very proud of the fact that we stay current with today’s trends.” Then show a new concept such as Ice Prisms.“I have cabinets full of Tupperware.”Your reply with a BIG SMILE “Wonderful! What’s something you use the most?” Listen. Then show a product that might be of interest.“I haven’t seen Tupperware in years. I didn’t even know it was still around.”YOUR REPLY: “Well I’m so glad you found us today. I’m __________ (shake hands). I’d love to be your Tupperware connection!”Follow up with, “I’d like to add you to my contact list to keep you updated on new products and specials” as you hand her the registration form.Do not say, “Do you want to sign up or register?” (Why not? It is a YES or NO question )Remember to end with, “Thank you…for your purchase, for being a Tupperware user, for stopping by.”The goal is to have a conversation to make a connection! Write notes on their slip after They leave the booth to help with your follow up phone call.

Preparation is the key to success!

3 weeks before the event: do a supply order of: full line catalogs, monthly flyers, party packet envelopes, shopping order forms, pens and citrus peelers.A trip to the copy store to make copies of the door prize coupon.Designate a container that you will use to put the door prize coupons in.Think of your display! You want it to be new product that just screams “look at me”!! We want the product to be fresh and clean, not tired and worn!Tablecloths– Who will supply them?You want to be sure that you tablecloths do not detract from your display.Clipboards are helpful for customers to use to write on for the door prize coupon.Be sure that all your literature is stamped with your name, phone and website addressat the event if set a time when you will call them to set up their party!

Get ready to see your date book bulge with new business!!

Prepare yourself!

Practice your introduction! You have about 10 seconds to 2 minutes to attract a person’s attention and communicate with them.

You may wish to say something like:

Would you like to register for FREE Tupperware! We will be giving away Tupperware at the end of the event

Or...compliment their child. Everybodyhas cute kids!! It is a great way to start a conversation!

Or...if friends are walking together….just say to them: “ How long has been since you have seen Tupperware!” Or...Come and see our host’s gift for this month”….

Show special – date your party today and receive 1 item at 25% off at your party in addition to all your host gifts

Ice Prisms are wonderful show stopper!Have them displayed and invite people to touch. They will not believe it is Tupperware!!

Date book or an index card with your next available party dates on it. Set party dates right at the event if set a time when you will call them to set up their party!

Helpful Hits

Put a small flag on the citrus peelers. One side readsyour name, phone and website address. The otherside of the flag reads: show special. Place your order in the next 2 days and receive FREE shipping on your order.

Another idea is on one side of the flag:Date your party within the next threeweeks and receive an additional productor set of your choice at 25% off

Your smile attracts people. Make eye contact. Chat as they walk by – you will pull people over to your booth! People attract more people! Our kids will have more fun at home than hanging

out at the booth!

Trade a catalog for aname – that is the game!

Do’s and Don’tsDO bring catalogs, fliers, hostess and recruiting packets as well as your date book and EXPECT to date events and sign recruits!

DON'T just leave the catalogs and information sitting out at your booth. People will come to these events and pick up whatever paper is not nailed down. In their mind, they are doing you a favor by taking your brochure. Your materials cost money and while you don't want to be stingy in handing things out. NEVER give out a catalog without getting a name and phone number in exchange for following up! Here's a possible script to use:

Customer - "Can I have a catalog?"

YOU - "Sure, I've got them right under my table, do me a favor and fill out this information card while I get it."

People will do as they are told honest, they will especially if you say this with confidence, the same way you tell your children to put on their coat and shoes because it's time to leave.

DO have some kind of tablecloth or skirting for your display table if none is provided.

DON'T use a tablecloth that is wrinkled, stained or uneven at the bottom. This looks tacky and unprofessional.

DO wear comfortable shoes and clothes.

DON'T wear a tee shirt and jeans. The exception might be if you are wearing a clean nicely pressed logo apron. We recommend a polo shirt or blouse vs. a tee shirt. Dockers are definitely preferable to blue jeans. Remember, you want to look professional, but depending on the event, you don't want to be overdressed (for example, a 3 piece suit at the local YMCA might be overkill). Use your best judgment.

DO have some type of information sheet for customers to fill out. The less information a customer needs to fill out the better. Your company probably already has something in print. Having these cards on a clipboard can be helpful.

DON'T stand in your booth holding your clipboard. People will run the other direction. You’ll look like those survey people at the mall!

Top 10 Ways to NOT Make Friends and Get Leads at Vendor Fairs!10. Dress in sweat shirt and jeans or athletic attire. Try to look like thepeople attending the event.9. Don’t identify yourself or your company with name tag, tablecloth, banners, or signs. Assume everyone knows you and the company you represent.8. Take as little product as possible. If potential buyers are reallyinterested, they can see it in the catalog. There probably won’t be that many buyers anyway!7. Sit in your chair reading a book, yawning, or with your arms folded across your chest. Don’t smile or seem enthusiastic about being there.6. Be low-key. Don’t show any interest in the people that walk up to yourdisplay. If you do decide to talk to them, talk about how disappointed youare in the turn-out, how much your feet hurt, and what you wish you weredoing instead. Don’t ask questions to determine their needs and interests.Don’t offer seasonal tips or gift-giving suggestions.5. Explain that your colors are outdated because you haven’t had the chance to get the latest.4. Explain that your catalogs are very expensive and that you can’t afford togive one out. Do offer the small booklet, but explain that you are using upyour July flyers before buying more for the holidays.3. Complain about your company policy, your up line, and your boring meetings.2. Don’t be prepared to party plan or give recruiting information. You canalways get back to a host or potential recruit later.1. Don’t network with other vendors. After all, they are the competition, andwhat could you learn from them anyway????“An Event is only as good as the follow-up”The follow-up part of the special event is the most important part of the whole process. A wealth of business can result from prompt, professional follow-up practices, both in parties and new recruits.Suggestions for achieving good follow-up results:1. Plan your schedule so you can follow-up on leads promptly (within a week). Even though some leads may be viable several months later, prompt follow-up is critical for maximum results.2. For quick mailings, have packets, cover letter, etc. prepared in advance of the event.3. Indicate on the lead slip what information you gave to the person on site so you can personalize the call as much as possible.4. Remember these phone tips when you make the all:Your greeting should always be designated to get a positive response, even if it is “yes”People generally appreciate it when you ask if they had a good time or enjoyed seeing Tupperware at the showWhen you tell someone the reason you are calling, you open the door.If you did not talk personally to the lead, simply mention anything they checked on the door prize coupon for you reason for calling.

More on finding Vendor Fairs in your area Check with your local chamber of commerce Check your local newspaper for press releases on upcoming events and call the organizer of the event When you attend an event (fairs, festivals, etc;) talk to the vendors who are there. Ask them how they found out about the event (for next year) and ask them what other events they will be working in the area this year. When you are driving, be sure to have pen and paper handy. Often churches, schools and park districts post event information on their signs. Contact local fundraising organizations (Jr. Women's League, Lion's Club, VFW, etc.) often they sponsor these types of events. Go online and use “Google” or other search engines using keywords and phrases relating to the specific type of event you are interested in. Check online with the local TV and radio station web sites. Sometimes these events are advertised there. Keep your eyes open where ever you go. Remember, organizers of these types of events want people to attend so if they are doing their job properly, they will be advertising with fliers, on local cable TV channels, and with bulletins and press releases. They may have last minute slots available or get your foot in the door for next year. Who else in your area is a consultant for your company? Check with them and see if they are already working area events and are looking for people to purchase shift time. Consultants who organize particularly long running events (like the state and county fairs or Farmer's Market), usually always need help.

Please check all that apply:I’m Interested in:

Hosting a Tupperware Party Fundraising Selling Tupperware Catalog Party I need Customer Service for I would like to be emailed all sales

Name

Address

City Zip State( ) ( )Home Phone Work Phone

E-mail Address

Best Time to Contact

Please check all that apply:I’m Interested in:

Hosting a Tupperware Party Fundraising Selling Tupperware Catalog Party I need Customer Service for I would like to be emailed all sales

Name

Address

City Zip State( ) ( )Home Phone Work Phone

E-mail Address

Best Time to Contact

Please check all that apply:I’m Interested in:

Hosting a Tupperware Party Fundraising Selling Tupperware Catalog Party I need Customer Service for I would like to be emailed all sales

Name

Address

City Zip State( ) ( )Home Phone Work Phone

E-mail Address

Best Time to Contact

Please check all that apply:I’m Interested in:

Hosting a Tupperware Party Fundraising Selling Tupperware Catalog Party I need Customer Service for I would like to be emailed all sales

Name

Address

City Zip State( ) ( )Home Phone Work Phone

E-mail Address

Best Time to Contact

Before you begin you will need a check list:

Here is a check list of things you need to do before you even get there the more time you have the better.

1. An inventory list of what you will be bringing to sell. List what the retail price is and what you will be selling it for. Make sure to put the numbers if items you are bring with you. List 3 of Product number #777 Be sure to have your selling price is Highlighted

2. Leads slips (different color paper if there more than one consultant) Color coding helps speed clean up at the end.

3. Tickets for drawings (or you can use the lead slips)4. Party Packets made up ahead of time / both home

and book party5. Extra loose order forms, catalogs and flyers 6. Drawing gifts done up nice in Cellophane7. Tent cards for pricing8. Signs for cash n carry, recruiting ect…9. Clip boards for customers to have something to

lean on10. Ink pens11.Tape 12.Scissors13.Stapler14.Money bag15.Cash and change16.Recruiting packets17.Bridal show packets18.Fundraiser packets19.Food for you to eat while there. Water20.Table cloths, table skirts21.Mark Boxes with big maker so you know what’s

inside( pack back into those boxes saves time next time

22.Table cloths, table skirts23.Table cloths, table skirts

24.Table cloths, table skirts25.Mark Boxes with big

maker so you know what’s inside( pack back into those boxes saves time next time

26.Risers27.Props, ribbons, confetti,

fruit. Seasonal, or theme28.Business cards/ holders29.Sheet protectors for

flyers30.Drawing container for

tickets or lead slips31.Calculator32.Date Book33.Theme items if it’s a

theme a show (props ect...)

34.Apron35.Name tag36.Small gifts (citrus peelers

ect… for placing and order or buying from you that day.)

37.Coupons, gift certificates, punch cards

38.Display only tent card39.Display demo products (in

kit bag)40.Push pins41.door bag hangs42.ballons

1. Make sure you have your tables clothes, skirts out first, (this is your store make it look like one) You may have theme. If it’s say a bridal show of course it’s a bridal theme ect…

2. Risers, props, tent cards3. Set up one of each of what you have to sell4. Keep it simple don’t over crowd you can always add to the table once something

sells You can also say you may have in your stock if its not on the table.5. Choose the best spot for other items not for sell. Place a tent card that says

display only in this area. This can be where your Drawings, Host Gifts and Recruiting and any other info is. Keep this area where you can see it and Customers will notice it first.

6. Place props out around set up place flyers and drawing gifts.7. Place inventory under tables with the marked side towards you.8. Place lead slips behind the table with you if you are doing this with more than

one consultant a long with your catalogs date books money bag ect...This way you have control of the leads and who gets your catalog. (you don’t want children picking them up for mom or dad you want to get heir name and number if you are giving them a catalog you want something in return.) This way you can take turns with the leads and it ends up being fair to everyone.

Sorting LeadsAs a customer/lead comes to the table ask them if they would like to enter the drawing you can then hand them the info you want them to have along with a lead slip.I like to have bright colors for each consultant lead slip. This will speed up the process when packing up and also you will know who get what leads.Having colored ink does not work as well because you will then need to open every lead to see who’s lead it is. Color coding is a lot faster.Pastel papers sometimes makes it hard to see who’s lead is who’s.Pick bright color papers that are easy to read. Use black or blue ink pens for easier reading.

These are suggestion only you do not have to try any of them

1. Redemption Coupons for Catalogs, You can give a refund with there first order. (just like JC Penny does)

2. Door price drawing for anyone who stops by3. Door price for all paying customers4. Door price for all Parties dated into your date book that day5. Door price for signing up to sell6. Sign up sheet for E-mailing list. ( use the party info sheet)7. Raffle ( make sure you have what is being raffled in plain view )8. Featured product for booking a party. (host gifts ect…)9. Punch Cards (customer Rewards cards) (Business Cards Size)10. Sign for today only, sign up to sell Tupperware (your wording for what ever

you want to offer) Or if your focus in on parties, custom kitchens, ect…11. Tickets for every dollar sold drawing. (offer a surprise pack)12. Invitations to hand out to next meeting.13. Bring a friend that loves Tupperware that may help you if you are alone you

may end up recruiting them.14. Bring a consultant to train how to do a show, fair, ect… let them help you give

them some leads or Tupperware for their kit. You don’t have to have the consultant there all day just an hour or two. This is training so they get the idea how to do this in there area. (Just suggestions if you plan on inviting one have them come to set up and stay. This helps set up faster and she gets an idea of how it should look. Break down is faster because you don’t have as much to take home.

15. Birthday Club, Preferred Hostess Club, Frequent Buyer Club16. Bring a few cash n carry items small items that you can group easily in a

basket or mega bowl. (Space Saver) You may just want to put one together as a gift, wrap in cellophane place on table with a tent card with price. Today only. $2. to $5.00 items. I like to do this to re-coop my table cost and gas money. You want to make it easy for them to buy and give up their money for 2 or more of these. Bring a tub filled so you can have plenty or if you don’t have enough of one item bring several items

17. Grab Bags You can do these at low cost also $5.00 to $10.00 Another tub will be need for these. Remember how much room you have. If its only a 8 ft table? Or… do you have a 10 by 10 ft area places to hide your tubs and kit bags.