TOWN CENTRE

INSIGHT &

PERFORMANCE

SAM EASTWOOD,

CENTRE DIRECTOR, BENTALL CENTRE

A THRIVING KINGSTON

• 20 MILLION VISITORS

• 4TH BEST PERFORMING CENTRE IN LONDON

• 14TH BEST PERFORMING RETAIL CENTRE IN THE UK

• £500M INWARD INVESTMENT SECURED FOR REDEVELOPMENT

CHALLENGES FOR KINGSTON

• RISE OF COMPETING CENTRES, INC. CROYDON, WESTFIELD,

RICHMOND & WALTON ON THAMES

• CHANGE IN CONSUMER BEHAVIOUR, INCREASE IN ONLINE

SHOPPING

• RETAIL = LESS PROMINENT

• INCREASED RETAIL SPEND BUT LOWER FOOTFALL

• CONSUMERS SEEKING AUTHENTIC EXPERIENCE

TOWN CENTRE INSIGHT

• UNDERSTAND CURRENT PERFORMANCE

• IDENTIFY TRENDS & DRIVERS OF PERFORMANCE

• RESPOND TO CHALLENGES FACING KINGSTON

• INFLUENCE DECISIONS WITH CLEAR EVIDENCE

PARTNERS INVOLVED

THE WHITE HART HOTEL

PERFORMANCE INDICATORS

GET INVOLVED

SUPPLY INSIGHT INTO:

• STORE PERFORMANCE

• ATV & SALES

• FOOTFALL

• CUSTOMER PROFILE

JOIN THE CONVERSATION ABOUT PERFORMANCE AND HELP

SECURE KINGSTON’S ECONOMIC FUTURE

TOWN CENTRE INSIGHT REPORTS

• CIRCULATED FIRST TO THOSE CONTRIBUTING DATA

• MONTHLY INSIGHT GROUP TO DISCUSS OUTPUTS

• DISTRIBUTED MONTHLY VIA KINGSTONFIRST E-NEWSLETTER

• HOSTED ON WWW.KINGSTONFIRST.CO.UK

28%

3%

3.5%

*Represents 50% of TC Performance

*Represents 15% of TC Performance