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Tourism OrganizationTourism is a diverse industry made up of many different segments, there is a need to interrelate and share information because it has led to the establishment of several public and private organizations at the international, national, regional, state and local levels.

History of Cooperation in TourismThe history of cooperation in tourism can be traced back to the year 1908. There European countries France, Spain, and Portugal founded the France Hispano Portuguese Federation of Tourist Association to pool their resources in the interest of promoting tourism. The organization started in a modest way and confined its activities to small region in Europe. The need for greater international cooperation in the field of tourism was felt by many countries in the years following. World War I. This need paved the way for the establishment of the International Union of Official Organizations for Tourist Propaganda in the year 1942. The organization had first congress at the Hague, Holland in 1952 and was attend by delegates from various national tourist organizations of fourteen European countries. In this congress the participants exchanged information on tourist promotion, to obtain international customs concessions for the export and import of tourism brochures and other publicity material. The congress also addressed the problem of strict frontier formalities which hindered free international tourist traffic. This organization accomplished its goal with great success until the eve of the last World War.

International Organizations

World Tourism Organization (WTO) This is a chief organization in tourism. It is based in Madrid, Spain, is a United Nations agency dealing with questions relating to tourism. It compiles the World Tourism rankings. The World Tourism Organization is a significant global body, concerned with the collection and collation of statistical information on international tourism. This organization represents public sector tourism bodies, from most countries in the world and the publication of its data makes possible comparisons of the flow and growth of tourism on a global scale. It is a member of the United Nations Development Group. WTO plays a role in promoting the development of responsible sustainable and universally accessible tourism paying particular attention to the interests of developing countries.

The Organization encourages the implementation of the Global Code of thics for Tourism with a view to ensuring that member countries tourist destinations and businesses maximize the positive economic social and cultural effects of tourism and fully reap its benefits while minimizing its negative social and environmental impacts. WTO is the only organization whose activities cover all sectors of tourism on a world-wide basis. Here, international forum is made for the tourism officials (government or not) could discuss problems and exchange ideas. Membership to other private sector representatives is allowed. WTO also works in cooperation with all international organizations, particularly the United Nations and the commercial and noncommercial bodies involved in tourism. There are three classes of members: (Membership) a) Full Members They are sovereign states. b) Associate Members They are territories or groups of territories not responsible for their external relations but whose membership is approved by the state which assumes responsibility for their relations. c) Affiliate Members They are international bodies both governmental and nongovernmental concerned with specialized interests in tourism, as well as commercial and noncommercial bodies and associations whose activities are related to the aims of WTO. The official publications of WTO are the following: International Travel Statistics Travel Abroad Frontier Formalities Economic Review of World Tourism Technical Bulletins Manuals

International Civil Aviation Organization (ICAO) This is an organization of around 134 governments established for the purpose of promoting civil aviation on a world-wide scale. It was established at the Chicago conference of 1944. The 96 articles of the Chicago convention established the privileges and restrictions of the member countries. The objectives of this organization are to adopt international standards and to recommend practices for regulating air navigation; Recommend

installation of navigation facilities by member countries; Set forth proposals for the reduction of customs and migration formalities; Plan for the safe and orderly growth of international civil aviation throughout the world; Encourage the improvement of the art of aircraft design and operation for peaceful purposes; Seek the development of airways, airports and air navigation facilities for international civil aviation; Provide for safe, regular, efficient, economical air transportation; Discourage discrimination between contracting countries; Promote the development of all aspects of air transportation.

International Air Transport Association (IATA) This was established in 1945 in Havana. It was composed of airline operators attached to the national delegations of the ICAO conference in Chicago. At present, membership includes more than 112 scheduled airlines. Their objectives are to promote safe, regular, and economical air transport, faster air commerce, and study problems connected with the industry. IATA serves as the agency through which airlines seek jointly to solve individually. It is involved in standardizing tickets, prices, weight bills, baggage checks, and other documents. This helps make travel uniform throughout the world. Although setting rates is the most significant aspect of the work of IATA, the final responsibility rests with individual governments. In IATA, every member airline holds a single vote and also holds veto power. With deregulation, the status and function of the organization is changing will be less influential than in the past.

Regional Organizations

The Organization for Economic Cooperation and Development (OECD) The Organization for Economic Cooperation and Development was set up in a convention signed in Paris on December 14, 1960. It provides that the OECD shall promote policies designed to achieve the highest sustainable economic growth and employment and a rising standard of living in Member countries, while maintaining financial stability, and thus to contribute to the development of the world economy; to contribute to sound economic expansion in economically developing nonmember countries; and to contribute to the expansion of world trade on a multilateral, nondiscriminatory basis in accordance with international obligations. OECD established a tourism committee responsible for coordinating studies, organizing meetings of member countries to improve statistical methods of monetary countries and their impact on tourism.

The members of this organization are Australia, Austria, Belgium, Canada, Denmark, Finland, France, Germany, Greece, Iceland, Ireland, Italy, Japan, Luxembourg, the Netherlands, New Zealand, Norway, Portugal, Spain, Sweden, Switzerland, Turkey, the United Kingdom, and the United States.

Pacific Asia Travel Association (PATA) It was organized in Hawaii in 1951.PATAs hallmark has been innovation and conservation. PATA was an early leader in recognizing the need for an environmental ethnic among those involved in the tourism industry. PATA has initiated the PATA Code for nvironmental Tourism. In this code environmentally responsible tourism means tourism which reorganizes the necessity of ensuring a sustainable future. It meets the needs of tourism industry today and does not compromise the ability of this and future generations to conserve the environment. PATAs model for an environmental ethnic for the travel and tourism industry coalitions in directing future tourism trends and their relationships with international economic affairs. Its purpose is to develop, promote, and facilitate travel in the Pacific area including Pakistan, the United States, and, Canada. PATA organizes a wide range of conferences, reports, advertising, training programs, and seminars. The following is a list of some of PATAs publications: Pacific Travel News Annual Statistical Reports Travel Market Study Meetings Pacific (a country-by-country facilities guide) PATA Trade Manual Tourism International Research Pacific (quarterly)

Caribbean Tourism Association (CTA) The Caribbean Tourism Association was founded in 1951 to encourage and assist in the development of tourism throughout the Caribbean area. Its objectives are Provide an instrument for close collaboration among the various territories and countries concerned; Augment and assist local promotional and development efforts of the members of the association and act as liaison between the members; Provide a liaison among the member governments, government agencies active in tourism development and promotion, travel and transportation industries, and organizations active in tourism and regional development; Carry out advertising and publicity measures calculated to focus the attention of the traveling public upon the Caribbean as

one of the worlds outstanding vacation areas; ncourage the promotion of adequate passenger transportation services to and within the Caribbean area and assist in the establishment of such services. The promotion and development of inter-Caribbean travel is also a particular concern of the association; Carry out statistical and research work relating to travel trends and tourism development for the benefit of the members; Negotiate with governments either directly or through the appropriate bodies for an easing of regulations and formalities which tend to be barriers to tourist travel. To carry out these objectives, they publish brochures, films, reports, newsletters and other information about the countries size language currency and so on.

Asia-Pacific Economic Cooperation The U.S. Travel and Tourism Administration is the first country chair of the Tourism Working Group for APEC. It is working to coordinate activities with the telecommunications and transportation groups. Cooperation with member countries in the areas of tourism, telecommunications, and transportation will bolster U.S. efforts to compete effectively in the Asia-Pacific and world markets. It also will help to coordinate goals and efforts towards reducing barriers and to increase reciprocal travel between the Asia-Pacific region and North America. As the multicultural process of negotiations for tourism, telecommunications, and transportation services falter with the stalemate of the GATT Uruguay Board, the importance of interregional tourism and trade agreements and organizations such as APEC becomes apparent. As tourism becomes more and more embedded into the international-political and economic framework, intergovernmental organizations and individual governments will continue actively to address policy issues affecting tourism.

Organization of American States (OAS) The main objective of the Organization of American States is to strengthen relations between American states by providing advisory services and training programs in many fields including tourism. Like OECD, tourism is an important component although its principal motive was to promote economic growth. Thus, OAS conducts a number of travel studies and tourism development programs. Others Other regional travel associations include the South American Tourism Organization (SATO), the European Travel Commission (ETC), and the Common Market Travel Association (CMTA), all of which have been established to coordinate tourist activities among and within member countries.

Role of National Organizations in TourismThe government plays an important role in formulating policy to guide tourism development and promotion in line with other national economic and social objectives. The WTO Manila Declaration provides the basic foundations and guidelines that help governments in defining their tourism role. Government can play a decisive role in the following areas: a) Planning Attracting foreign development.

investment

and

funding

infrastructure

b) Employment and Training Determining manpower needs, developing tourism training programs, etc. c) Coordinating Public and Private Sectors Determining roles in mixed economics. In order to achieve national development, the government should clearly delineate its policy with regard to tourism and other development options. National Tourism Office (NTO) Countries that are visited by tourists have an official organization that regulates and encourages tourist activities. Its importance varies from one country to another. In some countries, tourism organizations are at the full ministry or cabinet level while in others, it may be on a subcabinet level or a council or information post. In some countries, the tourist office is not officially a part of the regular government structure. The national tourism organization may be highly structured, centralized, and controlled such as that in Russia and many of the socialist countries or it may be a laissez-faire, decentralized system such as those of the United States and the United Kingdom. The national tourism office is responsible for the promotion of tourism in a particular country and for the overall development of the tourist industry. Examples: United States Travel and Tourism Administration and the Department of Tourism in the Philippines. The U.S. Travel and Tourism Administration is the national tourism office in the United States. It is under the umbrella of the U.S. Department of Commerce. Its director is an undersecretary of commerce for tourism. Its main

objective is to promote and develop tourism to and within the United States and to promote a better and friendlier attitude towards the United States. The Department of Tourism in the Philippines The Department of Tourism is the primary government agency with the responsibility to encourage, promote, and develop tourism as a major socioeconomic activity; to generate foreign currency and employment; and to spread the benefits of tourism to a wider segment of the population, to assure the safe, convenient, enjoyable stay and travel of the foreign and local tourists in the country. The Department of Tourism is headed by the Secretary of Tourism who is assisted by three undersecretaries and one assistant secretary. The Assistant Secretary for Internal Services and Legislative Liaison is responsible for the Legal Service, Administrative Service, as well as the Financial and Management Service. The Undersecretary for planning, Product Development, and Coordination is responsible for the Office of Tourism Development Planning, Office of Tourism Coordination. The undersecretary for Tourism Service is responsible for the Bureau of Domestic Promotions, Bureau of International Tourism Promotions as well as the Office of Tourism Information. Directly under the Secretary of Tourism are the National Parks Development Committee, the Philippine Convention and Visitors Corporation, the Philippine Tourism Authority, the Intramuros Administration, and the Nayong Pilipino Foundation, Inc. The fifteen regional offices of the Dot are responsible for tourism promotion, tourism marketing accreditation, tourism assistance, public relations, and coordination with local government projects in support of the governments policy of decentralization under the Local Government Code. The DOT regional offices are also actively involved in the formulation of Regional Tourism Master Plans (RTMP) that will serve as the framework in the development of the travel and tourism in the Philippines. The regional offices are located in the following areas: Baguio city, San Fernando, Pampanga with a sud office in clark; Legaspi City, Iloilo City, with sub offices in Bacolod City and Boracay Island; Cebu City, Tacloban City; Zamboanga City; Cagayan de Oro City; Davao City; Cotabato City; and Butuan City. The offices of Region IV and the NCR are housed in the DOT Building on T.M. Kalaw St., Manila. There are five attached agencies that help the DOT in the performance of its functions. These are the Philippine Tourism Authority (PTA), Philippine Convention and Visitors Corporation (PCVC), Intramuros Administration (IA), National Parks and Development Committee (NPDC), and the Nayong Pilipino Foundation (NPF).

Philippine Tourism Authority (PTA)

The PTA management is composed of a General Manager and Deputy General Managers for Administration, Finance, Infrastructure, and Operations. The PTA is vested with powers and functions provided under Presidential Decree No. 189 as amended by Presidential Decree No. 564. These are: The Presidential Decree No. 564 are to implement policies and programs of the Department pertaining to the development, promotion, and supervision of tourism projects in the Philippines; to promote the development into integrated resort complexes of selected and well-defined geographic areas with potential value, known as tourist zones. Such tourist zones shall consist of underdeveloped areas the ownership of which may be partially or wholly acquired by the Authority; to extend all forms of assistance to private enterprise in understanding tourism projects; to undertake on its own account or in joint venture with the private sector the operation and maintenance of essential tourist facilities which private enterprise alone is not prepared or willing to undertake; To assure availability of land at reasonable prices or rental rates for private investors in hotels and other tourist facilities; to coordinate and help implement tourism related plans or operations o local governments, government agencies, public corporations, and where necessary, those of private entities.

Philippine Convention and Visitors Corporation (PCVC) The Philippine Convention and Visitors Corporation created under P.D. 867, was transformed into a nonstick, nonprofit corporation by virtue of P.D. 1448. Its operation was strengthened through the issuance of E.O. 120-A to cover not only the marketing of conventions and incentive Travel, Travel Trade, and Corporate Affairs. The PCVC has its objectives to create and maintain organizational machinery to plan, develop, and execute a campaign to promote tourism and to attract international congresses and convention in the Philippines; conduct a continuing program to promote and project Metro Manila as a Convention City; supervise, assist, and coordinate all activities related to the smooth operation of various congresses and conventions to be held in the country; oversee the requirements and general welfare of the conventioneers; encourage and promote the development of the skills and services connected with of forming an integral part in the holding of international congresses and convention.

Intramuros Administration (IA) This was established in 1979. It is vested with the powers and functions by virtue of P.D. 1616 as amended by P.D. 1748. These are to formulate, coordinate, and execute policies on the implementation of all programs, projects, and activities of the government relating to Intramuros; Enter into contracts with person or entity or any government agency, either domestic or foreign, for the effective discharge of its functions and responsibilities; Acquire through sale, expropriation, or other means and hold real and personal property as it may deem necessary or convenient in the successful prosecution of its work; Lease, mortgage, sell, or dispose of such personal and real property; Receive, take, and hold by request, donation, gift, purchase, or lease from foreign or domestic sources any asset, grant or property, real or personal, subject to such limitations as are provided in existing laws and regulations; Initiate, plan, undertake, and supervise the restoration, upkeep, and maintenance of the Intramuros Walls including the ravelins, moat, Sunken Garden and public places, plazas, streets, and other government property situated within Intramuros; Prepare, adopt, revise, and enforce such rules and regulations, implementing guidelines, and standards necessary for the effective regulation of the land use and development activities in Intramuros; expropriate property within the bound of Intramuros; Sponsor, conduct, or support festivals and cultural activities in Intramuros; charge and collect admission fees to the restored Gates and other attractions operated by the Administration; Give grants, contributions, and donations for the restoration, repair, and maintenance of historic structures outside of Intramuros; Collect reasonable amounts to be changed as filing fees, inspection fees, permit fees, service fees necessary for the effective enforcement of its laws and regulatory measures. National Parks Development Committee The National Parks Development Committee was created on January 14, 1963 by virtue of Executive Order No. 30 as amended by E.O. Nos. 3, 93, 270, and 299. The NPDC became an attached agency of the DOT in January 1987 through E.O. 120. The NPDC has the following functions: 1. 2. 3. 4. Undertake development of new parks. Upgrade and maintain park facilities Develop and operate cultural and educational programs Facilitate private sector participation in appropriate aspects of parks development and maintenance.

Nayong Pilipino Foundation (NPF) The Nayong Pilipino Foundation was attached to the DOT in 1991 by virtue of E.O. 497. Nayong Pilipino is the only tourist complex showcasing the many primary attractions and scenic places in the Philippines. It is a major administrative an operational concern of the agency to keep its facilities ad

surroundings in the best condition. Rehabilitation, restoration, and construction programs are necessary to ensure a fine collection of miniature Philippine attractions which reflect Filipino history and culture.

Professional Tourism OrganizationsSeveral professional tourism organizations have been established to bridge the gap between the government and the industry. By working together, they promote a very favorable tourism climate. Some of these organizations are described below:

The United States Travel Data Center (USTDC) The United States Travel Data Center is an independent, nonprofit research and educational organization which aims to improve the quality and range of statistical data describing travel and tourism. It is financed by grants and membership fees. The members come from institutions, corporations, the private sector as well as government agencies. The Data Center is located in Washington D.C. It has published several studies which provide information pertaining to the travel industry in the United States. Examples of these studies are A National Travel Survey, Impact of Travel on State Economies, and Travel Outlook Forum.

Travel Industry Association of America (TIAA) The Travel Industry Association of America is a nonprofit association of companies and government organizations which was formed to promote travel to and within the United States. It is based in Washington D.C. It has a membership of more than one thousand organizations, firms, and other agencies. Members from the private sector include domestic and international business and corporations, accommodations, tour operators, travel agents and transportation. Members from the public sector include city, state, and federal government agencies such as visitor centers, convention organizations, state government travel offices, and area and regional tourism organizations. The organization obtains its funds from its members. Its main objective is to develop and implement programs that benefit the travel supplier and consumer. It concentrates its activities on those programs that represent a national industry need but which no single component in the tourism industry could be expected to carry out. The programs are classified into the following categories:

1. Marketing facilitation -Promotes and facilitates travel to and within the United States through special promotions and travel marts. 2. Tourism research -Works with United States Travel and Tourism Administration (USSTTA) and the U.S. Travel Date Center in order to promote an understanding of the economic and social well-being of the nation as a result to travel. 3. Governmental affairs Active in legislation issues in an effort to represent the views of travel industry. It assists the government in the development of tourism programs, policies, and legislation. 4. Educational program -Provides a communication network for travel-related information for educational purposes. 5. Travel promotion -Encourages and promote reciprocal travel between nations and acts as a watchdog on programs that would restrict travel. Travel and Tourism Research Association (TTRA) The Travel and Tourism Research Association is concerned with travel research, specifically in improving the quality and effectiveness of research in the travel industry. Through a series of conferences, reports, and a journal, the association aims to maintain current communications in travel research developments and methodology occurring in the field. It is concerned with the teaching of tourism and has established communication procedure to support education.

American Society of Travel Agents (ASTA) The American Society of Travel Agents is one of the largest travel associations in the United States. It includes travel agencies and tour operators from the United States and Canada. Allied memberships are available to other sectors of the travel industry such as airlines, railroads, bus lines, car rental firms, hotels as well as government and educational institutions. ASTA is subdivided into eleven areas or chapters. Among its publications are: ASTA Travel News, ASTA Notes, Convention Daily Newspapers, ASTA Roster, ASTA Travel Correspondence Course.

Universal Federation of Travel Agents Association (UFTAA) The objectives of the Universal Federation of the Travel Agents Association are to act as a negotiating body for the various branches of the tourism and travel industries on behalf of travel agents; to give professional and technical advice and assistance to travel agencies on the world economy and tourism; and to improve the prestige and public recognition of travel agents.

World Association for Professional Training in Tourism (WAPTT) The World Association for Professional Training in Tourism is concerned with vocational training.

Council on Hotel, Restaurant, and Institutional Education (CHRIE) The council on Hotel, Restaurant, and Institutional Education was founded in 1946 as a nonprofit association for schools, colleges, and universities offering programs in hotel and restaurant management, food service management, and culinary arts. In recent years, its focus has expanded to include the enhancement of professionalism at all levels of the hospitality and tourism industry such as food, lodging, recreation, and travel services. CHRIE works to foster the international advancement of teaching, training, learning, research and practice in the field of hospitality and tourism. It provides access to information, research, shared resources, talented people, and progressive ideas. Its office is in Washington D.C. CHRIE is governed by an elected Board of Directors and a professional staff. At present, there are 19 CHRIE chapters throughout the world. Each one is led by an elected president, vice president, and secretary/treasurer. It has more than 2,300 members throughout North America and in more than 50 countries around the world. There are three categories of membership individual member, institutional member, and corporate/organizational member. The annual membership dues vary according to category, division, and geographic location. Some of its publications are: The Guide to College Programs in Hospitality and Tourism; The Hospitality and Tourism Educator; and Hospitality Research Journal. Association of Travel Marketing Executives (ATME) The Association of Travel Marketing Executive is a nonprofit research and educational organization of individual travel marketing executives. The scope of the ATME is international and covers all travel industry segments. Its office is in Washington D.C., U.S.A.

ATME aims to assist travel marketing executives toward greater personal achievement, success, and satisfaction. Benefits derived from membership in the ATME are passed along to its affiliate firms, consumers, and to the whole travel industry. The members of ATME are professionals in an executive or managerial capacity in work that is primarily but not exclusively related to marketing, a travel product or service. A person involved in creating, developing, or promoting travel or a travel product qualifies to be a member. Affiliation with ATME is assist travel marketing executives toward greater personal achievement, success, and satisfaction ATME activities are based on the collection and dissemination of marketing information and the advancement of professional expertise through personal exchange and association with other professionals in travel marketing. ATME affiliate classifications include: 1. Registered travel marketing professional -A career travel marketing executive. He is entitled to all rights and privileges of association and affiliation. 2. Travel marketing associate -Students, suppliers, and others wishing to participate in ATME programs but do not meet the requirements for registered professional may become an associate of ATME. 3. Fellow -To qualify as a fellow, an individual must have been a registered travel marketing professional for at least one year. After the one-year anniversary date, the registered professional may apply for fellow status. A fellow requires a more detailed personal and professional history and at least five years full-time experience as a travel marketing professional. The Society of Travel and Tourism Educators (SOTTE) The Society of Travel and Tourism Educators was founded in 1980. Its original members were only fifteen. At present, there are 300 members representing all levels of travel and tourism educators. The members come from the United States, Canada as well as the international education community. Its office is in New York, U.S.A. The aims of SOTTE are to increase professional knowledge through interaction with all levels of travel and tourism educators; to develop a network of peers with whom the members can learn and grow; to share ideas, strategies, and research with the other members; to promote a closer working relationship between educators and the industry; to organize meetings and conferences in which travel and tourism educators and industry executives will discuss the

education and training needs of the industry; to publish a newsletter with the latest information on educational issues, opportunities, and resources; to promote the image and understanding of travel and tourism education within the larger arenas of the industry and the academic world. The members are classified into the following categories: 1. Active members -Educators who are actively engaged in teaching courses or doing research in travel and tourism in certificate or degree-granting institutions. 2. Associate members -Non-educators who are actively engaged in the travel and tourism industry as officers or employees of organizations whose principal function is the promotion and development of travel and tourism and who are interested in enhancing education. 3. Corporate members -Organizations or institutions which are directly involved in the education of travel and tourism students or which employ graduates of such programs. 4. Student members -Students currently enrolled in certificate or degree granting programs in travel and tourism. 5. Allied members -Organizations, other than an educational institution, which have an interest in supporting and enhancing travel and tourism education. The Societys members have diverse qualifications. Their educational and industry backgrounds include such areas as: geography, hospitality studies, leisure studies, market research, meetings and conventions, parks, and recreation, sociology of tourism, tour operations, tourism marketing, tourism planning, tourism research, transportation, and travel agency training.

Tourism Organizations in the PhilippinesPhilippine Travel Agencies Association (PTAA) The Philippine Travel Agencies Association was established in 1979. It was born out of a union of the national associations of the outbound travel agencies and inbound tour operators. It aims to foster unity in the travel industry and to promote the welfare of its members and the traveling public. The objectives of the PTAA are to unite the members in a common purpose, working in a close bond of cooperation, fellowship, and assistance in

furthering and protecting the interest of its members; to strive towards the attainment of the highest standards of services and facilities for travelers and tourists; to uphold the dignity and the ethics of the travel and tour business and to strive towards its professionalization; to work for the general welfare of the members by acting as the true representatives of the travel and tour agency sector of the industry; to cultivate friendly relations between the Philippines and other countries and among their peoples; to act as an effective liaison with government agencies and other trade organizations involved in local, regional, or international tourism and travel for the benefit of its members; to encourage, support, and help develop Philippine tourism. The Hotel and Restaurant Association of the Philippines (HRAP) The Hotel and Restaurant Association of the Philippines was founded on September 12, 1952 by executives from the leading hotels and restaurants in Manila. Its main objective is to upgrade the management skills and personnel services to maintain proper standards at home as well as keep abreast with progressive trends abroad. To realize its objectives, countless seminars, workshops, and conventions were held through the years both on regional and national levels. It also conducted in-service training in top hotels and restaurants in the Philippines as well as food and table service demonstrations. Observation teams went to many parts of the country to assess the situation of establishments in the area and determine the areas where training was needed most. HRAP has joined AAHRA and the International Hotel Association in order to broaden its base from national to international scope. Likewise, representatives went on government sponsored tourism mission abroad to tap the tourism potentials in other countries. To advertise the presence of suitable accommodations and restaurants in the Philippines, HRAP, with the assistance of the Department of Tourism, came out with the Hospitality and Travel Directory. The directory was successfully disseminated to travel agencies, airlines, and embassies abroad. The HRAP membership includes the following: 1. Hotel sector comprises hotels, resorts, apartelles, pension house, and transport establishments with accommodations and food service facilities. 2. Restaurant sector comprises restaurants, clubs, pubs, bistros, music lounges, catering, and quick service establishments. 3. Allied sector comprises established suppliers of products, equipment, and services for hotels, restaurants, and food service establishments.

4. Associate division comprises schools offering hotel and restaurant management/administration or tourism-oriented degree courses. 5. Affiliate sector comprises other organization of professionals working in the hotel and restaurant industry. 6. Provincial chapters are established in provinces chartered cities outside of Metro Manila duly recognized, accredited, and governed by the by-laws of the HRAP. 7. Honorary members are persons recognized for their exceptional and outstanding contributions to the development of the hospitality and tourist industries. 8. Life members are persons recognized for having rendered outstanding service to the Association either as officer, director, or member. Apart from its membership recruitment drive, the HRAP continuously drums up activities and projects intended to promote camaraderie, fellowship, and closeness among members such as tour and golf programs. The HRAP publishes newsletters which are distributed to members as well as to officers of other tourism-oriented organizations to update them on the ongoing and forth going activities and projects of the association. Circulars on industry concerns are likewise disseminated to all members. Through the linkage of HRAP with the Philippine Convention and Visitors Corporation (PCVC), members are able to participate in international sales blitzes to promote not only their own properties abroad but also the countrys attractive tourist destinations. The HRAP undertake projects geared toward vocational training and manpower development along skills required by the hospitality industry it serves as liaisons with institutions, schools, and organizations engaged in manpower education and training. It established a training school The Hotel and Tourism Institute of the Philippines (HTIP) which has graduated over 100 young hoteliers and restaurateurs. The HRAP organized a very prestigious culinary event theannual Chefs on Parade competitions and exhibitions in which chefs, food and beverage personnel, and kitchen artists compete with their colleagues, gain excellent exposure and training, and receive recognition for their creative talents and skills in the culinary arts.

The HRAP works in partnership with the following international, regional, and national organizations to enhance the profile and competitiveness of the national hotel and restaurant industry. International Organizations 1. 2. 3. 4. 5. 6. Pacific Asia Travel Association (PATA) Philippine Chapter ASEAN Tourism Association (ASEANTA) Asian Hotel and Restaurant Association (AHRA) International Hotel and Restaurant Association (IHRA) The Asia Foundation Japan External Trade Organization (JETRO)

National Government Organization 1. 2. 3. 4. 5. 6. 7. 8. Department of Tourism Department of Labor and Employment Department of Finance Department of Health Department of Trade and Industry Department of Education, Culture, and Sports Department of Interior and Local Government/Philippine National Police Senate and Congress Committees on Tourism

Nongovernment/Professional Organizations 1. 2. 3. 4. 5. 6. 7. 8. mployers confederation of the Philippines ( COP) Filipino Society of Composers, Authors, and Publishers (FILSCAP) Hotel and Restaurant Tripartite Consultative Board (HRTCB) Philippine Chamber of Commerce and Industry (PCCI) Tourism Industry Board Foundation Inc. (TIBFI) Tourism Council of the Philippines (TCP) Philippine Business for the Environment (PBE) Society of Association Executives (SAE)

Tourism Educators of School, Colleges, and Universities (TESCU) The Tourism Educators of Schools, Colleges, and Universities, or TESCU, is a bonafide organization of Tourism Educators duly registered with the Securities and Exchange Commission on January 9, 1993. 1. To unite all colleges, universities, and schools with tourism programs with the end in view of training and developing their students for a productive and meaningful career in tourism. 2. To promote a closer working relationship between educators and industry.

3. To put out a journal which will publish research studies, articles, and upto-date information with regard to the tourism industry. 4. To encourage members to undertake research on the latest aspects of tourism to produce information, data, and new findings in order to bolster the countrys tourism industry. 5. To sponsor lectures, seminars, workshops, conferences, and symposia on the various fields of tourism. 6. To work with colleagues to advance the image and understanding of travel and tourism education within the larger arenas of the industry and the academic world. The association has three (3) categories of membership namely: 1. Regular -Those engaged in the teaching of tourism and other related courses. 2. Association -Those involved in tourism research, studies, and training. 3. Institutional -Institutions and organizations which are interested in promoting the goals of the association. The Women in Travel, Philippine Chapter The Women in Travel, Philippine Chapter was organized in 1980. It is an affiliate member of the International Federation of Women in Travel Organization (IFWTO) which has a worldwide membership of 5,000. The members are the top female executives of airlines, hotels, travel agencies, tour operators, and other companies involved in the travel business.

Association of Professional Congress/Exhibition Organizers and Suppliers Philippines (APCEOS) The Association of Professional Congress/Exhibition Organizers and Suppliers Philippines is the voice of the convention and exhibition industry. It plays a significant role in the economic development of the country through conventions, trade fairs, and special events. The objectives of APCEOS are:

1. To bring more events into the country by working more closely with professional associations as well as encouraging members to create their own events 2. To upgrade the skills of those involved in the industry through educational seminars 3. To professionalize the associations ranks and achieve a better working relationship through open communication and networking 4. To represent the industrys concerns with venues, suppliers, and concerned government agencies The members of APCEOS are professional convention/ exhibition organizers, venues, booth contactors, convention hotels, and exhibition freight forwarders. APCEOS support and endorses the 110-point agenda presented to the Secretary of the Department of Tourism covering the following areas: 1. 2. 3. 4. 5. Improving the countrys image More focused and effective marketing More discriminate allocation of budget Progressive liberalization of aviation policies Upgrading and preservation of age-old destinations like the Banawe Rice Terraces and Intramuros

Network of Independent Travel Agencies (NITAS) The Network of Independent Travel Agencies is the official association of Non-Data Travel Agencies which was established in 1986. Its objectives are the following: 1. To unify the various Non-Data travel agents and promote harmonious relationships among its members. 2. To assist and lead its members towards being more professional in delivering travel and tour related services. 3. To contribute in the promotion of local and international travel and tourism. 4. To unify members towards speedy and fair solutions to problems unique to Non-Data agents. 5. To have one solid voice in the tourism industry. Movement of Incentive Travel Executives (MITE) The movement of Incentive Travel Executive was organized on August 2930, 1991 by the Philippines Convention and Visitors Corporation (PCVC) in cooperation with the New York based Society of Incentive Travel Executives (SITE). The objectives of MITE are:

1. To use incentive travel as a business tool in the application of MIT s collectives resources. 2. To developed educational programs and other business activities that offer value to its members 3. To sell the Philippines as a quality incentive destination. MIT s members represent the forerunners of Incentive Travel such as hotels, tour and transport operators, resorts, airlines, marketing and creative specialists, and selected media personalities. Its members can deliver incentive travel programs with creativity, imagination, and professionalism. Meaning of Incentive Travel As defined by the society of incentive travel executives (SIT ) Incentive travel is a modern management tool used to accomplish uncommon business goals by awarding participants an extraordinary travel experience upon their attainment of their share of uncommon goals. Incentive can be used to accomplish several business objectives namely: increased sales, increased production, higher quality level, improved customers service, and increased safety. Practically any business objectives that can be measured be accomplished through the use of incentives. The choice of reward will vary based on the objectives. Why Incentive travel? There has been a growing recognition in recent years of the advantages of using incentive travel vis--vis other traditional rewards such as cash, merchandise, lifestyle and performance enhancer such as plaques, rings, trophies , etc.. Other reasons are: 1. Travel incentive awards are permanent symbols of success. 2. Travel is incentive are highly promotable. 3. Travel incentive overcomes the comfort level of psychology. An incentive program breaks through this effort barrier. 4. Incentive has memory value. Cash is quickly spent and forgotten. Thus, it has no identity. People who win an incentive trip are the most motivated and the most successful people in their company have. As such, they deserved to have their effort rewarded with the most memorable events imaginable. These events need not to be grant extravaganzas with abundant budgets. They should events that provide the guest with the experience that they could not obtain in another day. Guidelines Inc. (Philippines)

Guidelines Inc. (Philippines) was organized on May 21.1986 as a nonstock, nonprofit entity. Its aims to attain the ff: 1. Development among the officers and me members the value of nationalism, honesty , self-reliance, collectivism, and social concerns 2. ffective promotion of the countrys natural and cultural attraction to domestic and international tourist 3. Upgrading of the Competencies of its member and provision of opportunities for professional growth and development. 4. Inculcation of discipline , Love for work , and commitment among its members 5. Constant Maintenance of efficient and highly qualified tour guides 6. Establishment and maintenance of linkages with tourism business enterprises At present, the association has a membership of 320 tour guides. Guides Inc. (Philippines) is a member of the World Federation of Tour Guides Association and a potent organizational arm of the Department of Tourism. It conducts and sponsors seminars and workshops to further educate and enlighten its members on the various aspect of tour guiding. It published a journal, Guides Gazettes, which keeps all members posted on the latest trends, activities, and programs of the industry. It also maintain a library where members can get more information through books, journals, and other materials