“Those who control the stories rule society.”

Plato

“All of the books in the world contain no more information

than is broadcast as video in a single large American city in a

single year. Not all bits have equal value.”

Carl Sagan

“Just because your voice reaches halfway round the

world doesn’t mean you are wiser than when it reached only to the end of the bar.”

Edward R. Murrow

“The biases the media has are much bigger than conservative

or liberal. They’re about getting ratings, about making money, about doing stories

that are easy to cover.”Al Franken

“The world is full of people whose notion of a satisfactory future is, in fact, a return to an

idealised past.”Robertson Davies

“Google was built on the power of math and algorithms.

NBC is built on brilliant programming. Both are

compelling models, but I don’t think Google’s model is as

powerful as Viacom…”Jeff Zucker, President NBC

“The real voyage of discovery consists not in seeking new

landscapes, but in having new eyes.”

Marcel Proust

“Human communities are based on discourse.”

The Cluetrain Manifesto

“The internet is enabling conversations among human beings that were simply not possible in the era of mass

media.”The Cluetrain Manifesto

The Power of Networks

“Revolutions always come round again. That’s why

they’re called revolutions.”Terry Pratchett

“Problems cannot be solved by the same level of thinking that

created them.”Albert Einstein

“Consumers are not driven by technology. Anyone who thinks they are is making the first really

big mistake… Their desires are the same as they’ve always been…

control, choice, convenience and simplicity.”

Peter Chernin, News Corp

“Everybody is too busy with their own lives to give a damn

about your book, painting, screenplay etc.…”

Hugh McLeod

“People are barraged with media images. Our brightest ideas must be more original,

more audacious and more gripping if they are to have any

hope of finding success.”Peter Chernin

“The Novelty of the New.”

“The Immediacy of the Now.”

The Power of Participation

Thank you for listening.