THINKING RESPONSIVE

GOVERNOR’S STRATEGIC GOALS FOR GEORGIAVision: A lean and responsive state government that allows communities, individuals and businesses to prosper

•Educated

•Mobile

•Growing

•Healthy

•Safe

•Responsible and Efficient Government

• Provide technology guidance and oversight to enable sound business solutions

• Promote state services through innovative technology solutions

BABIES VS. DEVICES

370K babies born every day

Source: Luke Wroblewski - http://www.lukew.com/ff/

378K iPhones sold

562K iOS devices activated

DESKTOP…WHOMP, WHOMP

http://pewinternet.org/Commentary/2012/February/Pew-Internet-Mobile.aspx

RESPONSIVE DESIGN

FLEXIBLE LAYOUTS

Source: TopTenPK.com

GEORGIAGOV

Source: Google Analytics

GEORGIAGOV PLATFORM

Source: Google Analytics

2012Desktop – 82%Mobile – 15%Tablet – 2%

GEORGIAGOV PLATFORM

Source: Google Analytics

2013Desktop – 69%Mobile – 25%Tablet – 5.5%

DCSS WEB TRAFFIC - 2013

Source: Google Analytics

Desktop – 49%Mobile – 46%Tablet – 5.5%

DCSS

Source: Google Analytics

THE MOBILE LANDSCAPE

Source: Luke Wroblewski - http://www.lukew.com/ff/

THE MOBILE LANDSCAPE

Source: Luke Wroblewski - http://www.lukew.com/ff/

THE MOBILE LANDSCAPE

Source: Luke Wroblewski - http://www.lukew.com/ff/

LINKS

Be conscious of what you post on Facebook and Twitter

BLOG CONTENT• Short and sweet

• Chunky

• Lists

• Headings

• Pictures

GOV TALKS: MOBILE

www.portal.georgia.gov/govtalksmobile•Mobile is NOT the future, it is NOW

•User’s experience with mobile

•Be content conscious, start now!

DRINK RESPONSIVELY.