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Deborah Adler M.F.A. at the School of Visual Arts SVA Thesis Project: Safe Rx

Thesis Project Presentation

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A glance at Deborah Adler's thesis project.

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Page 1: Thesis Project Presentation

Deborah Adler M.F.A. at the School of Visual Arts SVA Thesis Project: Safe Rx

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The ProblemThe Pill Bottle: Unattractive + Unsafe

* 60 percent of prescription-drug users have taken medication incorrectly

-Target survey, 2005

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The SolutionThe Pill Bottle: Unattractive + Unsafe

SOLUTION: To create an attactive, informative, safer pill bottle.

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