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Theory of Change Aparna Krishnan JPAL South Asia at IFMR 3 July, 2017

Theory of Change - Abdul Latif Jameel Poverty Action Lab

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Page 1: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Theory of Change

Aparna Krishnan

JPAL South Asia at IFMR

3 July, 2017

Page 2: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Course Overview

1. What is Evaluation?

2. Theory of Change

3. Outcome, Impact, & Indicators

4. Why Randomize?

5. How to Randomize?

6. Sampling and Sample Size

7. Threats and Analysis

8. Research to Policy

9. Project from Start to Finish

J-PAL| THEORY OF CHANGE 2

Page 3: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Session Overview

I. Context: Program cycle

II. Building a Theory of Change (in 6 steps)

III. Why is Theory of Change important?

J-PAL| THEORY OF CHANGE 3

Page 4: Theory of Change - Abdul Latif Jameel Poverty Action Lab

CONTEXT: PROGRAM CYCLE

Page 5: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Lifecycle of a Program

CONCEPTUALIZATI

ON & DESIGN PROGRAM

IMPLEMENTATION

PROGRAM

ASSESSMENT FOR

DECISIONS

PROGRAM MONITORING AND EVALUATION

J-PAL| THEORY OF CHANGE 5

Page 6: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Components/Stages of Program Evaluation

• Needs Assessment

• Program Theory

Assessment

• Process Evaluation

• Impact Evaluation

• Cost Effectiveness

• What is the problem?

• How, in theory, does the

program fix the problem?

• Does the program work as

planned?

• Were its goals achieved?

The magnitude?

• Given magnitude and cost, how

does it compare to alternatives?

Imp

lem

en

tatio

n

Co

nc

ep

tua

lizi

ng

An

d D

esi

gn

ing

Pro

gra

m

Ass

ess

me

nt

Build a Theory of Change

6

Page 7: Theory of Change - Abdul Latif Jameel Poverty Action Lab

• Definition

– Theory of change is an on-going process of reflection

to explore change and how it happens – and what

that means in a particular context, sector, and/or

group of people.

• ToC thinking

– Structured way of thinking about change and impact

to be achieved

– Integrated approach to program design,

implementation, M+E, and communication

Theory of Change (ToC)

J-PAL| THEORY OF CHANGE 7

Page 8: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Causal Hypothesis

Q: How do I expect results to be achieved?

A: If [inputs] and [activities] produce [outputs] this should

lead to [outcomes] which will ultimately contribute to

[goal].

• ToC maps the expected causal pathway between Inputs

+ Activities and the Desired outcomes, assumptions and

risks in implementation

• Is usually represented in a schematic diagram and a

logical framework table

J-PAL| THEORY OF CHANGE 8

Page 9: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Inputs/

Program Activities

Outputs Intermediate

outcomes Goal

Theory of Change Components

What we do

as a part of

the program -

deliver, teach,

offer loans,

etc.

What are the

resources used

–funds, staff,

equipment,

curriculum, all

materials

Tangible

products or

services

produced as

a result of

the activities

Short-term

behavioral

changes that

result from the

outputs -

preventive

health habits,

usage of

tablets

Long-term

changes

that result

from

outcomes –

the result of

the program

J-PAL| THEORY OF CHANGE 9

Page 10: Theory of Change - Abdul Latif Jameel Poverty Action Lab

A close cousin: the Logical Framework

J-PAL| THEORY OF CHANGE 10

Page 11: Theory of Change - Abdul Latif Jameel Poverty Action Lab

If a school implements a free textbook

program with the aim of improving learning

outcomes, the number of textbooks

successfully delivered is an…

A. Input

B. Output

C. Intermediate

Outcome

D. Goal

A. B. C. D. E. F. G.

0% 0% 0% 0%0%0%0%

11 J-PAL | THEORY OF CHANGE

Page 12: Theory of Change - Abdul Latif Jameel Poverty Action Lab

BUILDING A THEORY OF

CHANGE (IN 6 STEPS)

Page 13: Theory of Change - Abdul Latif Jameel Poverty Action Lab

1. Situation analysis – Specifying the context

2. Clarify the program goal

3. Design the program /product

4. Map the causal pathway

5. Explicate assumptions

6. Design SMART indicators

6 Steps to Building a ToC

J-PAL| THEORY OF CHANGE 13

Page 14: Theory of Change - Abdul Latif Jameel Poverty Action Lab

EXAMPLE:

IMMUNIZATION INCENTIVES PROJECT,

RAJASTHAN

14

Page 15: Theory of Change - Abdul Latif Jameel Poverty Action Lab

What do you think is the most cost-effective

way to increase full immunization rates?

A. Community mobilization

campaign

B. Improve healthcare

worker attendance

C. Develop new vaccines

such as pneumococcal

D. Hold special

‘immunization camps’

E. Incentivize parents to

immunize their children

A. B. C. D. E. F. G.

0% 0% 0% 0%0%0%0%

15 J-PAL | THEORY OF CHANGE

Page 16: Theory of Change - Abdul Latif Jameel Poverty Action Lab

1. Situation analysis – Specifying the context

2. Clarify the program goal

3. Design the program/product

4. Map the causal pathway

5. Explicate assumptions

6. Design SMART indicators

6 Steps to Building a ToC

J-PAL| THEORY OF CHANGE 16

Page 17: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 1: Situation/Context Analysis

• What it is:

– Identifying target population (beneficiaries)

– Needs, opportunities, barriers to progress

– Map relevant stakeholders

– Analyze broader political and economic context

• Purpose:

– Begin to design the right product, identify markers for

success

Map opportunities, risks, broader context

J-PAL| THEORY OF CHANGE 17

Page 18: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 1: Situation/Context Analysis

The Need

• Every year, between 2 and 3 million people die from

vaccine-preventable diseases

• Only 54% of 1-2 year olds in India receive the basic

package of immunizations

– BCG, DPT, Polio, and Measles vaccines

– At least 5 visits

J-PAL| THEORY OF CHANGE 18

Page 19: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 1: Situation/Context Analysis

What is the Problem ?

• In India, immunizations are offered for free… but the

immunization rate remains low

• In rural Rajasthan, this rate falls to 22%

J-PAL| THEORY OF CHANGE 19

Page 20: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 1: Situation/Context Analysis

Underlying Issues

• Supply side constraints:

– Average household is within 2 kilometers of the nearest clinic

– High absenteeism at government health facilities – 45% of

Auxiliary Nurse Midwives are absent on any given workday

• Demand side constraints:

– Cultural resistance, distrust in public health institutions

– People don’t value immunizations: short-term cost for long-

term (and invisible) benefits

– Limited income: parents can’t afford to take a day off

J-PAL| THEORY OF CHANGE 20

Page 21: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 1: Situation/Context Analysis

Situation/Context Analysis: High health worker absenteeism, low value of

immunization, limited income and time

J-PAL| THEORY OF CHANGE 21

Page 22: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Supply-side Solutions

• Strengthening of the existing government program

– Stronger mechanisms to address staff absenteeism in clinics

– Tracking of unimmunized children and providing immunization

– More regular camps?

Demand-side Solutions

– Information campaigns

– Address lingering doubts regarding problems arising out of

immunizations

– What about giving people incentives? Is this feasible?

Weigh Alternative Solutions

J-PAL| THEORY OF CHANGE 22

Page 23: Theory of Change - Abdul Latif Jameel Poverty Action Lab

• Regular camps

– As a dependable center for immunization

• Incentives:

– Encourage parents to immunize children

• Compare the new/revised program to the existing program

– How does the new program address the needs identified in the contextual analysis

– Does the new program address the shortcomings of the existing program

Formulating solutions

J-PAL| THEORY OF CHANGE 23

Page 24: Theory of Change - Abdul Latif Jameel Poverty Action Lab

1. Situation analysis – Specifying the context

2. Clarify the program goal

3. Design the program/product

4. Map the causal pathway

5. Explicate assumptions

6. Design SMART indicators

6 Steps to Building a ToC

J-PAL| THEORY OF CHANGE 24

Page 25: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Increased full immunization rates

Step 2: Setting program goals

J-PAL| THEORY OF CHANGE 25

Page 26: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 2: Setting the program goals

Situation/Context Analysis: High health worker absenteeism, low value of

immunization, limited income and time

GOAL I

N

C

R

E

A

S

E

D

I

M

M

U

N

I

S

A

T

I

O

N

J-PAL| THEORY OF CHANGE 26

Page 27: Theory of Change - Abdul Latif Jameel Poverty Action Lab

1. Situation analysis – Specifying the context

2. Clarify the program goal

3. Design the program/product

4. Map the causal pathway

5. Explicate assumptions

6. Design SMART indicators

6 Steps to Building a ToC

J-PAL| THEORY OF CHANGE 27

Page 28: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 3: Describe the program

Regular immunization camps Incentives for full immunization

Solutions to address supply and demand-side constraints

28

Page 29: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 3: Describe the program

Regular immunization Camps Incentives: 1 kilo of lentils per visit

+ steel plates

• A mobilized immunization team

conducted monthly

immunization camps in each

village

• Camps held on fixed date

once a month from 11am-2pm

• Social workers informed

mothers of the camp and the

benefits of immunization

• Parents were offered 1

kilogram of lentils per

immunization received (Rs 40)

• Parents were offered a set of

steel plates after the child was

fully immunized

Solutions to address supply and demand-side constraints

29

Page 30: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 3: Describe the program

Situation/Context Analysis: High health worker absenteeism, low value of

immunization, limited income and time

GOAL

I

N

C

R

E

A

S

E

D

I

M

M

U

N

I

Z

A

T

I

O

N

Incentives for

immunization

Immunization

Camps

J-PAL| THEORY OF CHANGE 30

Page 31: Theory of Change - Abdul Latif Jameel Poverty Action Lab

1. Situation analysis – Specifying the context

2. Clarify the program goal

3. Design the program/product

4. Map the causal pathway

5. Explicate assumptions

6. Design SMART indicators

6 Steps to Building a ToC

J-PAL| THEORY OF CHANGE 31

Page 32: Theory of Change - Abdul Latif Jameel Poverty Action Lab

• Step-by-step laying out the theory connecting your

product/program to the goal

• Series of if…/then… statements forming results chain

Step 4: Mapping the Causal Pathway

J-PAL| THEORY OF CHANGE 32

Page 33: Theory of Change - Abdul Latif Jameel Poverty Action Lab

I

N

C

R

E

A

S

E

D

I

M

M

U

N

I

Z

A

T

I

O

N

Step 4: Building a Theory of Change

Incentives for

immunization Parents bring

children to

the camps

Immunization

Camps

Situation/Context Analysis: High health worker absenteeism, low value of immunization, limited income and time

GOAL

J-PAL| THEORY OF CHANGE 33

Page 34: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 4: Building a Theory of Change

Full

Immuni-

zation

Incentives for

Immunization

Camps are

reliably open

Parents

bring

children to

the camps

Parents

bring

children to

the camps

repeatedly

GOAL OUTPUT OUTCOME

Resources for

Immunization

Camps

Incentives

are

delivered

INPUT

Situation/Context Analysis: High health worker absenteeism, low value of

immunization, limited income and time

J-PAL| THEORY OF CHANGE 34

Page 35: Theory of Change - Abdul Latif Jameel Poverty Action Lab

1. Situation analysis – Specifying the context

2. Clarify the program goal

3. Design the program/product

4. Map the causal pathway

5. Explicate assumptions

6. Design SMART indicators

6 Steps to Building a ToC

J-PAL| THEORY OF CHANGE 35

Page 36: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 6: Explicate Assumptions

Assumptions are the key to unlocking the theory of change thinking

36

Page 37: Theory of Change - Abdul Latif Jameel Poverty Action Lab

I

N

C

R

E

A

S

E

D

I

M

M

U

N

I

Z

A

T

I

O

N

Theory of Change: Assumptions

Incentives for

Immunization Parents bring

children to the

camps

Immunization

Camps

Camp provides

immunizations

Parents value

incentives

Parents trust

camps

Incentives paid

regularly

Situation/Context Analysis: High health worker absenteeism, low value of immunization, limited

income and time

GOAL

J-PAL| THEORY OF CHANGE 37

Page 38: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Step 4: Building a Theory of Change

Situation/Context Analysis: High health worker absenteeism, low value of immunization, limited

income and time

Full

Immuni-

zation

Incentives for

Immunization

Camps are

reliably open

Parents

bring

children to

the camps

Parents

bring

children to

the camps

repeatedly

GOAL OUTPUT OUTCOME

Resources for

Immunization

Camps

Incentives

are

delivered

INPUT

Parents value incentives

Parents trust camps

Incentives are paid regularly

J-PAL| THEORY OF CHANGE 38

Page 39: Theory of Change - Abdul Latif Jameel Poverty Action Lab

1. Situation analysis – Specifying the context

2. Clarify the program goal

3. Design the program/product

4. Map the causal pathway

5. Explicate assumptions

6. Design SMART indicators

6 Steps to Building a ToC

J-PAL| THEORY OF CHANGE 39

Page 40: Theory of Change - Abdul Latif Jameel Poverty Action Lab

• Indicators for each component

– Goal, outcome, output, input

• Indicators are

– Signals of change

– Measures of progress

Step 5: Design indicators

J-PAL| THEORY OF CHANGE 40

Page 41: Theory of Change - Abdul Latif Jameel Poverty Action Lab

• Quantitative and qualitative

• Standard of comparison (i.e. baseline v. endline, defining

“high-quality,” etc.)

• SMART

– Specific - Ask (answer) one question at a time

– Measurable - Quantifiable, accurate, unbiased,

sensitive

– Achievable - Is the indicator realistic?

– Relevant - Is this the most relevant program indicator

given the needs

– Time-bound – Measured over a period of time

Good Indicators

J-PAL| THEORY OF CHANGE 41

Page 42: Theory of Change - Abdul Latif Jameel Poverty Action Lab

OUTPUT OUTCOME

Step 6: Building a Theory of Change

INPUT

Increased Immunization

Rates

Immunization Camps + Incentives

Camps are open and

incentives are delivered

Parents bring children to the camps

Parents bring children to the camps repeatedly

AFTER 6 MONTHS

• 90% of program villages had running camps

• All health workers trained to offer parents incentives

AFTER 9 MONTHS

• Camps continue running in 90% villages

• Incentives were delivered to these camps

70-75% of parents brought children to be immunized

and reported receiving incentives

90 to 95% of parents who

immunized the children during the first round of immunization,

brought them to be immunized for the second round

At the end of the program

immunization rates were 38% in the

intervention villages as

compared to 6% in comparison

villages

GOAL

% of villages camps established

% of trained health workers

% camps open

% camps incentives delivered to

% of beneficiaries attending camps

% of beneficiaries receiving incentives

% of beneficiaries attending camps

repeatedly

% of children immunized

Situation/Context Analysis: High health worker absenteeism, low value of

immunization, limited income and time

J-PAL| THEORY OF CHANGE 42

Page 43: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Convert to Log Frame

Objectives Hierarchy

Indicators Sources of Verification

Assumptions / Threats

Impact (Goal/ Overall

objective)

Increased immunization

Immunization rate (% of children immunized)

Household survey

Adequate vaccine supply, parents do not have second thoughts

Outcome (Project

Objective)

Parents attend the immunization camps repeatedly

% of beneficiaries attending follow up camps

Household survey; immunization card / attendance

Parents have the time to come

Outputs Immunization camps are reliably open;

Incentives are delivered

% camps open as scheduled; #

of kg bags delivered;

Camp administrative data; Random

audits

Nurses/assistants will show up to camp and give

out incentives properly

Inputs (Activities)

Camps + incentives are established

% of Camps built, % of camps functional

Random audits of camps

Sufficient materials, funding, manpower

Needs

assessment

Process

evaluation

Impact

evaluation

Needs

assessment J-PAL| THEORY OF CHANGE 43

Page 44: Theory of Change - Abdul Latif Jameel Poverty Action Lab

WHY IS THEORY OF CHANGE

IMPORTANT

Page 45: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Example What is

it?

Componen

ts

Assumption

s

Conclusi

on

Why is Theory of Change Important

For evaluators, reminds us to

consider process

For implementers, it helps us be

results oriented

Increased

Immuni-

zation

Incentives for

Immunization

Camps are

reliably

Open Parents

bring

children to

the camps

Parents

bring

children to

the camps

repeatedly

GOAL OUTPUT OUTCOME

Immunization

Camps

Incentives

are

delivered

INPUT

J-PAL| THEORY OF CHANGE 45

Page 46: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Solving the Black Box Problem

Mothers come back to camps

Mothers initially come to the camps

Intervention Intervention

design/Inputs

Activities

Outcome

s

Final

outcome

Assumptio

ns

Outputs

Regular camps held and

incentives procured

No increase in full immunization

Low immunization rates

Needs

Assessment

Black Box

Page 47: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Inputs Activities Outputs Outcomes Goal

Inputs Activities Outputs Outcomes Goal

Inputs Activities Outputs Outcomes Goal

Identifying Theory Failure vs. Implementation

Failure

Successful intervention

Implementation failure

Theory failure

J-PAL| THEORY OF CHANGE 47

Page 48: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Impact Results

6%

17%

38%

Control Camps Camps + Lentils

Immunization rates

J-PAL| THEORY OF CHANGE 48

Page 49: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Making Policy from Evidence

National scale-up or global transfer?

• How representative is rural Rajasthan to the rest of India?

(Recall: 22% vs. 54% nationally)

– Same barriers to immunization?

• What about transferring this program to other countries/

contexts globally?

– How do we know if it’s relevant?

• Was the program cost effective?

J-PAL| THEORY OF CHANGE 49

Page 50: Theory of Change - Abdul Latif Jameel Poverty Action Lab

Costs per fully Immunized Child

Rs. 2202

Rs. 372

Rs 730

Immunization Camps Camps + Incentives

+

Cost of Incentive

Cost of Camp

J-PAL| THEORY OF CHANGE 50

Page 51: Theory of Change - Abdul Latif Jameel Poverty Action Lab

In summary

• A Theory of Change makes explicit how a program is

expected to achieve impact

• Its main components are the causal chain, assumptions,

and indicators

• Theory of Change can be used for both program as well

as evaluation design

J-PAL| THEORY OF CHANGE 51