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UUNNIIVVEERRSSIITTYY OOFF TTEECCHHNNOOLLOOGGYY,, SSYYDDNNEEYY FFAACCUULLTTYY OOFF BBUUSSIINNEESSSS
SSCCHHOOOOLL OOFF MMAANNAAGGEEMMEENNTT
The Usage of the Intranet and its Impact on Organisational Knowledge Sharing: An
Exploratory Investigation of a Public Hospital
By: Abdul-Hameed Jibril Oyekan
Supervisor:
PPrrooff.. TThhoommaass CCllaarrkkee
CCoo--SSuuppeerrvviissoorr:: DDrr.. JJoohhnn CCrraawwffoorrdd
A Thesis Submitted for the Degree of Doctor of Philosophy,
University of Technology, Sydney
2007
I
Certificate of Authorship/Originality
I certify that the work in this thesis has not been previously submitted
for a degree nor has it been submitted as part of requirements for a
degree except as fully acknowledged within the text.
I also certify that the thesis has been written by me. Any help that I
received in my research work and preparation of the thesis itself has
been acknowledged. In addition, I certify that all information sources
and literature used are indicated in the thesis.
Signature of Candidate
-------------------------
II
CONTENTS
Dedication…III
Acknowledgements…IV
Table of Contents…V
List of Figures…XI
List of Tables…XIII
List of Appendices…XV
List of Acronyms…XVI
Glossary…XIX
Abstract…XXIII
III
DEDICATION
Dedicated to my parents, Dr. Abdullah Jibril Oyekan and Hajiya Fatima
Mahmud-Oyekan whose love for seeking and imparting knowledge continue to be
a source of inspiration to me
IV
ACKNOWLEDGEMENTS
It is impossible to thank everyone that has been a part of this stage of my life. As the
African proverb goes “it takes a whole village to raise a child”. There have therefore been
some special people who have nurtured me along the way. I must however first and
foremost thank the Almighty God for making this possible and blessing me with the
family, friends, colleagues that have helped me in their different ways in completing this
thesis. My heartfelt thanks to my supervisor, Professor Thomas Clarke who constantly
encouraged me when the going was tough, who pushed me when it was needed and
whose advice and critical evaluation over numerous meetings regarding the research was
invaluable over the past five years. I would also like to sincerely thank my co-supervisor
and good friend Dr. John Crawford who gave up many a weekend reading through my
write-ups. His deep and insightful views over our numerous discussions helped to shape
this thesis. I must also thank professional colleagues (academics and practitioners alike)
who at various stages were involved in discussing this research. My warm thanks go
especially to Professor Stewart Clegg and Dr Tyrone Pitsis for their support and advice
over the years.
A special thanks to my friends whose prayers and support helped to encourage me and
make things just that bit easier. My warm thanks to Riana, Yoshi and family in particular
for the friendship, lovely meals and vigorous discussions. My special thanks to Ms
Fadwa for the thesis editing, as well as the constant encouragement and support. My kind
thanks to Dr. Shehab and family for their friendship, support and unbelievable
hospitality. To the friends too numerous to mention who kept on asking: “have you
handed it in yet?” and continuously encouraged me, my heartfelt thanks. Finally and most
importantly, I would like to thank my family, my parents, my grandma, my brothers and
sisters, my uncles and aunties, my cousins and family friends, who constantly prayed,
called, worried and encouraged me. You all walked this journey with me though you
were on the other side of the world and I shall eternally be grateful.
V
TABLE OF CONTENTS
PART 1: INTRODUCTION TO THESIS AND LITERATURE REVIEW ............... 1
Chapter 1-Overview, Significance, Aims and Structure of the Thesis ............ 2
1.0 Chapter Introduction .................................................................................... 2
1.1 Overview of the Research ........................................................................... 4
1.2 The Research Problem .............................................................................. 11
1.3 Significance of the Research ..................................................................... 14
1.4 Overview of Research Structure and Aims ................................................ 17
1.5 Thesis Chapter Structure ........................................................................... 20
1.6 Conclusion ................................................................................................. 21
Chapter 2-Knowledge Management and the Intranet ......................................... 22
2.0 Chapter Introduction .................................................................................. 22
2.1 KM – A Background Look .......................................................................... 23
2.2 Defining Knowledge .................................................................................. 27
2.3 Knowledge Typology ................................................................................. 31
2.4 Defining KM ............................................................................................... 34
2.5 Knowledge Perspectives ........................................................................... 35
2.6 KM Processes ........................................................................................... 36
2.6.1 The Knowledge Conversion Model ........................................................... 38
2.7 The Intranet ............................................................................................... 42
2.7.1 Defining the Intranet .................................................................................... 44
2.7.2 Technical Characteristics of the Intranet .................................................. 48
2.7.3 Intranet Usage in Organisations ................................................................ 50
2.7.4 Multi-level Impact of the Intranet ................................................................ 53
2.7.4.1 Individual Level ...................................................................................... 53
2.7.4.2 Group Level ........................................................................................... 54
2.7.4.3 Organisational Level ............................................................................. 55
2.8 Linking the Intranet and KM ....................................................................... 56
VI
Chapter 3-The Australian Public Healthcare Sector, KM and the Usage of
the Intranet ..................................................................................................................... 67
3.0 Chapter Introduction .................................................................................. 67
3.1 The Characteristics of Public Sector Organisations and KM ..................... 67
3.2 An Overview of the Australian Public Healthcare Sector ........................... 73
3.2.1 Australian Public Hospitals ......................................................................... 74
3.3 Importance of KM in the Public Healthcare Sector .................................... 76
3.4 Australian Public Hospitals and the Potential Impact and Benefits of IT
Tools ............................................................................................................... 79
3.5 Intranet Usage in Australian Public Hospitals ............................................ 87
3.6 Enabling Organisational Conditions .......................................................... 96
3.6.1 Introduction .................................................................................................... 96
3.6.2 Knowledge Sharing Culture ........................................................................ 97
3.6.3 Structure ...................................................................................................... 100
Governing the Intranet ......................................................................................... 100
3.7 Conclusion ............................................................................................... 104
PART II- THE EMPIRICAL STUDIES .................................................................... 107
Chapter 4- Overview of the Empirical Research, Choice and Justification of
Methodology ................................................................................................................ 108
4.0 Chapter Introduction ................................................................................ 108
4.1 Choice and Justification of Research Methodology ................................. 108
4.1.1 Sample Selection ....................................................................................... 113
4.2 Overview of the Empirical Case Study .................................................... 114
4.3 Measures to Ensure Integrity and Validity of the Research ..................... 116
4.3.1 Ensuring Internal and External Validity ................................................... 116
4.3.2 Ethics Committee Approval, Data Security and the Researcher’s
Professional Background .................................................................................... 117
4.4 Summary ................................................................................................. 119
VII
Chapter 5- The City Hospital Intranet in Practice (Phase One) ..................... 120
5.0 Chapter Introduction ................................................................................ 120
5.1 The Aims of the City Hospital Intranet Background Study ....................... 120
5.2 Method .................................................................................................... 121
5.2.1 City Hospital Facilities Provided .............................................................. 122
5.3 Overview of the City Hospital .................................................................. 123
5.3.1 Organisational Structure and Lines of Responsibility ........................... 124
5.4 Overview of the City Hospital Intranet ..................................................... 125
5.4.1 History and Development .......................................................................... 125
5.4.2 Addressing Resistance to the City Hospital Intranet ............................ 126
5.4.3 Overcoming Technical Challenges .......................................................... 127
5.4.3.1 The New City Hospital Intranet Architecture .................................. 128
5.4.3.2 Accessibility and Usability ................................................................. 130
5.4.3.3 Security ................................................................................................. 132
5.4.3.4 Maintenance and IT Support ............................................................. 133
5.4.4 Overcoming Non-Technical Challenges ................................................. 137
5.4.4.1 User Involvement ................................................................................ 137
5.4.4.2 IT Contacts ........................................................................................... 138
5.4.4.3 Training ................................................................................................. 139
5.4.4.4 Ensuring Quality .................................................................................. 141
5.4.4.5 Ensuring Access ................................................................................. 142
5.4.4.6 Senior Management Support ............................................................ 142
5.4.4.7 IT Strategy ............................................................................................ 143
5.5 The City Hospital Intranet Evolves .......................................................... 144
5.5.1 Usage Level ................................................................................................ 146
5.5.2 Communication and Collaboration .......................................................... 147
5.5.3 Integrated Applications .............................................................................. 150
5.5.3.1 Clinical Applications ............................................................................ 150
5.5.3.1.1 CIAP ............................................................................................... 151
5.5.3.1.2 PowerChart ................................................................................... 152
5.5.3.1.3 Patient Management ................................................................... 153
VIII
5.5.3.1.4 PathNet ......................................................................................... 153
5.5.3.1.5 Inpatient Summary ...................................................................... 154
5.5.4 Human Resources Department ............................................................... 154
5.5.5 Finance Applications .................................................................................. 156
5.5.6 Operational and Managerial Reports ...................................................... 156
5.5.7 Support Services ........................................................................................ 157
Chapter 6-The Questionnaire-based Study (Phase Two) ................................ 160
6.0 Chapter Introduction ................................................................................ 160
6.1 The Aims of the Questionnaire-based Study ........................................... 160
6.2 Method .................................................................................................... 161
6.2.1 The Online Questionnaire ......................................................................... 161
6.2.2 Sample ......................................................................................................... 163
6.2.3 Procedure and Data Analyses ................................................................. 163
6.3 Findings ................................................................................................... 165
6.4 Summary of Findings .............................................................................. 176
Chapter 7-The Interview-based Study (Phase Three)....................................... 177
7.0 Chapter Introduction ................................................................................ 177
7.1 The Aims of the Interview-based Study ................................................... 177
7.2 Method .................................................................................................... 178
7.2.1 Sample ......................................................................................................... 179
7.2.2 Procedure and Data Analyses ................................................................. 181
7.3 Findings ................................................................................................... 184
7.3.1 The Definition of Knowledge and KM at the City Hospital ................... 184
7.3.2 Knowledge Sharing at the City Hospital ................................................. 185
7.3.2.1 The Types of Knowledge Shared at the City Hospital .................. 185
7.3.2.2 Knowledge Sharing within Departments ......................................... 187
7.3.2.3 Knowledge Sharing between Departments .................................... 189
7.3.3 Sources of Knowledge at the City Hospital ............................................ 192
IX
7.3.4.1 Non-Electronic: People ...................................................................... 192
7.3.4.2 Electronic: The City Hospital Intranet .............................................. 193
7.3.4 Usage of the City Hospital Intranet and its Impact on Knowledge
Sharing ................................................................................................................... 196
7.3.4.1 Socialisation ......................................................................................... 196
7.3.4.2 Externalisation ..................................................................................... 196
7.3.4.3 Combination ......................................................................................... 197
7.3.4.4 Internalisation ...................................................................................... 198
7.4 Key Influencing Factors Affecting Usage of the City Hospital Intranet for
Knowledge Sharing ....................................................................................... 199
7.4.1 Technical Barriers ...................................................................................... 200
7.4.1.1 Search Functionality ........................................................................... 200
7.4.1.2 Inability to Personalise Individual Intranet Websites ..................... 201
7.4.1.3 Layout Structure .................................................................................. 202
7.4.2 Non-Technical Barriers .............................................................................. 203
7.4.2.1 Lack of Time ........................................................................................ 203
7.4.2.2 Training ................................................................................................. 203
7.4.2.3 Lack of User Awareness of Benefits ................................................ 205
7.4.2.4 Professional Resistance .................................................................... 206
7.4.2.5 The Lack of a Clearly Defined KM Strategy ................................... 206
7.4.2.6 Inadequate Staffing and High Staff Turnover ................................. 207
7.4.2.7 Influence of Political Policies ............................................................. 209
7.4.3 Enabling Conditions ................................................................................... 210
7.4.3.1 Knowledge Sharing Culture .............................................................. 210
7.4.3.1.1 The Value of Knowledge Sharing and the Willingness to Share
......................................................................................................................... 210
7.4.3.1.2 Senior Management Support for Knowledge Sharing ........... 212
7.4.3.1.3 Reward for Knowledge Sharing................................................. 213
7.4.3.1.4 Viewing the Department and Hospital as One Team ............ 214
7.4.3.2 Intranet Structure ................................................................................ 215
7.4.3.2.1 Centralisation or Decentralisation ............................................. 216
X
7.5 Summary of Findings .............................................................................. 217
Chapter 8-Discussion and Conclusions .............................................................. 223
8.0 Chapter Introduction ................................................................................ 223
8.1 Discussion of Main Research Findings ................................................... 223
8.1.1 Research Questions Revisited ................................................................. 227
8.1.1.1 Research Question 1 .......................................................................... 227
8.1.1.2 Research Question 2 .......................................................................... 231
8.1.1.3 Research Question 3 .......................................................................... 237
8.1.1.4 Research Question 4 .......................................................................... 250
8.2 Research Contributions ........................................................................... 273
8.3 Limitations and Directions for Future Research ....................................... 277
8.4 Conclusions ............................................................................................. 282
REFERENCES .............................................................................................................. 287
APPENDICES ............................................................................................................... 352
Appendix A- Online Questionnaire ................................................................ 352
Appendix B- Interview Information Statement ............................................... 360
Appendix C- Interview Consent Form ............................................................ 361
Appendix D- Interview Checklist .................................................................... 362
XI
LIST OF FIGURES Figure 1.1: Thesis Structure…….……………………...……………………………….. 32 Figure 2.1: Hierarchical Pyramid of Data, Information, Explicit Knowledge and Tacit Knowledge……………………………………………………………………………….58 Figure 2.2: Knowledge Conversion Model.……………...…...……………………….…68 Figure 2.3: Conceptual View of the Relationship between the Internet and Organisational Intranet…………………………………………………………………………………...73 Figure 3.1: A Schematic Healthcare Product System ……………………………….....106 Figure 5.1: City Hospital Organisational Structure and Lines of Responsibility………152 Figure 5.2: The New City Hospital Intranet Architecture………….…………………..156 Figure 5.3: Example of Department Page on the City Hospital Intranet...……………..160 Figure 5.4: IT Support Page on the City Hospital Intranet……………………………..162 Figure 5.5: Example of Service Links on the Division of Information Services Page on the City Hospital Intranet……………………………………………………………….164 Figure 5.6: Education and Training Page on the City Hospital Intranet…………….….168 Figure 5.7: Entry-Page of the City Hospital Intranet…………………………………...173 Figure 5.8: List of Linked Departments, Units, Institutes and Centres on the City Hospital Intranet………………………………………………………………………………….174 Figure 5.9: Number of Users and Hours Spent on the City Hospital Intranet………….174 Figure 5.10: Example of Groups, Committees and Projects Page on the City Hospital Intranet………………………………………………………………………………….175 Figure 5.11: Regular Updates Link on the City Hospital Intranet……………………...176 Figure 5.12: Example of Paging Page on the City Hospital Intranet…………………...177 Figure 5.13: Example of Forms Page on the City Hospital Intranet………………..….177 Figure 5.14: Example of Clinical IT Applications Page on the City Hospital Intranet...178 Figure 5.15: CIAP Entry Page………………………………………………………….179
XII
Figure 5.16: Employment Links on the City Hospital Intranet………………………...183 Figure 5.17: E-Manager Page on the City Hospital Intranet…………………………...183 Figure 5.18: Stores Link on the City Hospital Intranet………………………………...184 Figure 5.19: Staff Canteen Menu Page on the City Hospital Intranet………………….185 Figure 7.1: Metaphors used for Knowledge Sharing at the City Hospital….….…...…..208 Figure 8.1: Overview of Key Research Findings.……………………………….….…..300
XIII
LIST OF TABLES
Table 2.1: KM Categories and Potentials of IT Support………………………………...55 Table 2.2: Definitions of Knowledge…………………………………………………….57 Table 2.3: Knowledge Types……………………………………………………….........62 Table 2.4: Intranet User Modes………………………………………………………….79 Table 3.1: Studies of KM in Public Sector Organisations……………………………...100 Table 3.2: Public Hospitals - 2003-2004……………………………………………….103 Table 3.3: Adverse Impact of not Using IT in Hospitals……………………………….108 Table 3.4: Impact of IT Tools on Key Stakeholders in the Healthcare Industry ………111 Table 3.5: Intranet Applications in a Hospital...………………………………………..115 Table 3.6: Studies of Intranet Usage in Hospitals……………………………………....120 Table 6.1: Classification of Respondent Positions in the City Hospital….....………….193 Table 6.2: Classification of Respondents Specializations in the City Hospital………...193 Table 6.3: Sources of Knowledge Critical in the Carrying out of Respondents’ Daily Work in the City Hospital………………………………………………………………194 Table 6.4: Level of Use of Different Mediums for Knowledge Sharing with People within the City Hospital ……………………………………………………………………….195 Table 6.5: Frequency of Intranet Access for Daily Work by Respondents’ in the City Hospital…..……………………………………………………………………………..196 Table 6.6: Average Time Spent Weekly on the City Hospital Intranet by Respondents………………...…………………………………………………………..196 Table 6.7: Frequency of Respondents Access and Usage of the City Hospital Intranet Features ………………………………………………………………………………...197 Table 6.8: Results of Respondents’ Rating of Current Experience with the City Hospital Intranet………………………………………………………………………………….198 Table 6.9: Respondents’ Rating of Factors for Improved Usage of the City Hospital Intranet……………………………………………………………………………….....199
XIV
Table 6.10: What Respondents Find Useful and Important about the City Hospital Intranet………………………………………………………………………………….200 Table 6.11: Factors that Impede the Usage of the City Hospital Intranet. ………………………………………………………………………………………..…201 Table 6.12: Other Comments by Respondents about their Experiences with the City Hospital Intranet……………………………………………………………………..…202 Table 7.1: Interviewees Sample Classification and Numbers………………………….208 Table 8.1: Human-based Knowledge Sharing Mediums at the City Hospital…….........270 Table 8.2 Summary of the Technical and Non-Technical Barriers Affecting the Usage of the City Hospital Intranet for Knowledge Sharing…………………………...……...…278
XV
LIST OF APPENDICES
Appendix A - Online Questionnaire
Appendix B - Interview Information Statement
Appendix C - Interview Consent Form
Appendix D - Interview Checklist
XVI
LIST OF ACRONYMS
ABS: Australian Bureau of Statistics
ACS: Australian Computer Society
ADX: Australian Derivatives Exchange
AHCRA: Australian Health Care Reform Alliance
AHP: Allied Health Professionals
BPR: Business Process Re-engineering
CINAHL: Cumulative Index to Nursing and Allied Health
CoI: Communities of Interest
CoP: Communities of Practice
E-mail: Electronic Mail
EMR: Electronic Medical Records
ERP: Enterprise Resource Planning
FAQ: Frequently Asked Questions
GDP: Gross Domestic Product
GP: General Practitioner
HTML: Hypertext Markup Language
HTTP: Hypertext Transfer Protocol
HR: Human Resources
HIMSS: Healthcare Information and Management Systems Society
HIS: Hospital Information System
IBM: International Business Machines
IT: Information Technology
XVII
ITS: International Treasury Services
IS: Information Systems
KM: Knowledge Management
LAMP: Linux Apache MySQL PHP
LDAP: Lightweight Directory Access Protocol
MCP: Microsoft Certified Professional
MCSE + I: Microsoft Certified Systems Engineer + Internet
MEDLINE: Medical Literature Analysis and Retrieval System Online
NEHTA: National E-Health Transition Authority
NOIE: National Office of the Information Economy
NSW: New South Wales
NSW Health: New South Wales Health Department
OECD: Organisation for Economic Cooperation and Development
PBS: Pharmaceutical Benefits Scheme
PC: Personal Computer
PDF: Portable Document Format
PHP: Hypertext Preprocessor
PUMA: Public Management Service
ROI: Return on Investment
SD: Standard Deviation
SECI: Socialization, Externalization, Combination and Internalization
SEDL: Southwest Educational Development Laboratory
SMTP: Simple Mail Transfer Protocol
XVIII
TCP/IP: Transport Control Protocol/Internet Protocol
TQM: Total Quality Management
URL: Uniform Resource Locator
UTS: University of Technology, Sydney
XML: eXtensible Markup Language
XIX
GLOSSARY
Bandwidth: How much information (text, images, video, and sound) can be sent through
a connection. Usually measured in bits-per-second.
Browser: An application used to view information from the Internet. It provides a user-
friendly interface for navigating through and accessing the vast amount of information on
the Internet.
Browsing: A term that refers to exploring an online area, usually on the World Wide
Web.
Client/Server: A relationship in which one computer program (the client) requests
information from another computer program (the server), whereby the server responds in
fulfilling the request.
Client/Server Architecture: The design model for applications running on a network.
CD-ROM: Compact Disk-Read Only Memory, a storage medium popular in computers.
E-mail: Electronic Mail, text files that are sent from one person to another.
Emoticons: The online means of facial expressions and gestures e.g. .
Firewall: A security barrier placed between an organisation's internal computer network,
usually an Intranet, and the Internet. It consists of one or more routers which accept,
reject or edit transmitted information and requests.
Forms: The pages in most browsers that accept information in text-entry fields.
Gateway: A link from one computer system to a different computer system.
XX
Hits: An action on the website, such as when a visitor views a page or downloads a file.
Home Page: The page designated as the main point of entry of a website (or main page)
or the starting point when a browser first connects to the Internet. It provides links to the
lower-level pages of the site.
HTML: HyperText Markup Language (HTML) is a coding language used to make
hypertext documents for use on the Web. HTML allows text to be ‘linked’ to another file
on the Internet.
HTTP: HyperText Transfer Protocol (HTTP) is the standard Internet protocol for the
exchange of information on the World Wide Web.
Hyperlink: This is the clickable link in text or graphics on a web page that takes you to
another place on the same page, another page or a whole other site. It is the single most
powerful and important function of online communications.
Internet: A collection of over 60,000 independent, inter-connected networks that use the
TCP/IP protocols. It is a worldwide system of computer networks providing reliable and
redundant connectivity between disparate computers and systems by using common
transport and data protocols.
Intranet: Intranets are private networks, usually maintained by organisations for internal
communications, which use internet protocols, software and servers. They are relatively
cheap, fast, and reliable networking and information warehouse systems that link offices
around the world. They make it is easy for users to communicate with one another, and to
access the information resources of the internet.
Keyword: A word or phrase used to focus an online search.
Link: An electronic connection between two websites.
XXI
Load: Refers to transferring files or software from one computer or server to another
computer or server. Usually used with up-load or down-load In other words, it's the
movement of information online.
Log or Log Files: A File(s) that keep track of network connections or activities.
Login: The identification or name used to access a computer, network or website.
Mailing List: An automatically distributed E-mail message on a particular topics going
to certain individuals online.
Metadata: Data that describes other data.
Page Views: Number of times a user requests a page.
PDF Files: Adobe's Portable Document Format is a translation format used primarily for
distributing files across a network, or on a website.
Protocol: A set of rules that govern how information is to be exchanged between
computer systems.
Push: Is the delivery (‘pushing of’) of information that is initiated by the server rather
than being requested (‘pulled’) by a user.
Router: The hardware or software that handles connections between networks online.
Search Engine: A program that searches documents for specified keywords and returns a
list of the documents where the keywords were found. Although a search engine is really
a general class of programs, the term is often used to specifically describe systems like
Google that enable users to search for documents on the World Wide Web.
XXII
Server: Servers are the backbone of the Internet. These are computers that are linked by
communication lines that ‘serve up’ information in the form of text, graphics and
multimedia to online computers that request data.
TCP: Transmission Control Protocol works with IP to ensure that packets travel safely
on the Internet. This is the method by which most Internet activity takes place.
Upload: To send a file from one computer to another via modem or other
telecommunication method.
URL: Uniform Resource Locator, an HTTP address used by the World Wide Web to
specify a certain site. This is the unique identifier, or address, of a web page on the
internet.
Visits: A sequence of requests made by one user at one site.
Web page: A HTML document on the web, usually one of many together that makeup a
website.
Webmaster: The individual assigned to administering an organisation's website.
Website: The virtual location for an organisations presence on the World Wide Web,
usually making up several web pages and a single home page designated by a unique
URL.
World Wide Web: The World Wide Web allows computer users to access information
across systems around the world using URLs to identify files and systems and hypertext
links to move between files on the same or different systems. The web is a client/server
information system that supports the retrieval of data in the form of text, graphics and
multimedia in a uniform HTML format.
XXIII
Abstract
In this modern era, knowledge is considered a key economic resource. Its effective
management is viewed as a crucial source of value and competitive advantage for
organisations, by enhancing individual employee and core organisational competencies.
Knowledge-based organisations such as hospitals are prime examples of organisations
where access to and the sharing of knowledge is critical. In the public healthcare industry
in particular, Information Technology (IT) tools are viewed as a crucial ingredient in the
functioning of healthcare services (Haux, 2006; Kankhar, 2006; Pluye et al., 2005;
Ammenwerth et al., 2003). Many organisations have embraced the Intranet with the
intent to harness the technology to support Knowledge Management (KM) initiatives
(Oliver & Kandadi, 2006; Spies et al., 2005). Touted as the ‘killer application’ for
knowledge management (Cohen, 1998), the Intranet is said to have the potential of
enabling organisations to improve communication and collaboration among employees,
thereby increasing productivity and providing significant savings in time and money.
Through the efficient and effective sharing of knowledge, the Intranet can facilitate the
provision of better care by healthcare practitioners and inevitably save lives.
Despite its significance, little evidence exists in the extant literature on the application of
KM or IT tools such as the Intranet to support KM in public hospitals. Although the
potential benefits that IT tools such as the Intranet hold in supporting KM continue to be
highlighted in popular media and practitioner literatures, there have been relatively few
studies on Intranet usage in supporting KM particularly knowledge sharing in public
hospitals. In addition, Australian public hospitals in particularly have been viewed as
XXIV
going through a ‘crisis’ (Fett, 2000). A shortage of skilled staff, increasing medical errors
and under-funding has led to the need to do more with fewer resources. This has led to an
increased significance in the usage of IT tools like the Intranet to support knowledge
sharing. Accordingly, there is a need to gain insight into the usage and impact of the
Intranet on knowledge sharing in such a dynamic and critical work environment.
Previous studies suggest that the successful adoption and usage of IT tools require certain
pre-existing organisational conditions (see Berg et al., 1998; Malhotra, 2005; Al-Gharbi
& Alturki, 2001). Moreover, Ang et al. (2001) in a study on IT usage in the public sector
found organisational factors to have a greater influence on the use of IT than other
factors. In the area of health, organisational issues need to be taken into consideration as
they account for many of the difficulties and failures involving IT implementation and
usage (Haux, 2006; Andersson et al., 2003; Berg, 2001; Berg, 1999). Although there are
no specific set of organisational issues (Berg, 1999), there are key enabling conditions
that more commonly tend to be in place in an organisation for the effective usage and
impact of IT tools such as the Intranet. Researchers (i.e. Mantzana & Themistocleous,
2005; Snis & Svensson, 2004; Ammenwerth et al., 2003) identify culture and structure in
particular as crucial factors for the effective usage of IT.
An exploratory empirical case study comprising of three phases was adopted for this
research. A combination of quantitative and qualitative research methods were designed
and conducted to answer the following research questions:
1. What is the nature of the Intranet used at the hospital?
2. How is the Intranet used at the hospital?
XXV
3. What is the impact of the Intranet on knowledge sharing within the hospital?
4. What are the factors influencing the usage of the Intranet for knowledge sharing within
the hospital?
The first phase of the research gathered background information on the research setting
and enabled an understanding of the structure and operations of the hospital and the
Intranet. This phase involved a combination of preliminary interviews with key IT
personnel involved in Intranet administration and development, personal observations by
the researcher, usage and features demonstrations of the Intranet and a review of key
hospital documents (e.g. annual reports, strategic plans and Intranet logs).
The second phase of the research explored the opinions of respondents towards various
issues relating to the usage of the Intranet in the hospital. An online questionnaire was
administered with a combination of closed and open-ended questions. A large number of
users were able to share their opinions on the advantages and disadvantages of using the
hospital Intranet. Research findings from this phase identified some key difficulties.
These were investigated in the third and final phase of the case study.
The third phase of the research involved a further investigation of the difficulties
experienced by Intranet users in the previous phase using a qualitative approach
involving semi-structured in-depth interviews. This phase also examined the Intranet’s
impact on the modes of knowledge sharing as represented in Nonaka & Takeuchi’s
(1995) knowledge conversion model.
XXVI
The overall results of the research revealed that the Intranet is part of an eclectic mix of
knowledge sharing mediums used at the hospital. Of critical importance and popular
usage by employees was human-based knowledge sharing mediums such as face-to-face
conversations. The findings indicate that these collegial modes of discourse and learning
are valuable, particularly in the sharing of tacit knowledge that is crucial in such a
dynamic work environment. It importantly highlights the oral nature of the medical
profession and the versatility in knowledge sharing at the hospital, an aspect that is
continuously emphasised as critical in other professions.
In addition, the various features of the Intranet were found to enable communication and
collaboration within the hospital. The results of the research showed that the Intranet
positively impacted on knowledge sharing by influencing the socialisation,
externalisation, combination and internalisation modes of the Nonaka & Takeuchi’s
(1995) knowledge conversion model. However, this impact was limited by certain
technical and non-technical factors. Accordingly, the need was demonstrated to enhance
the integration of the Intranet with popular knowledge sharing mediums such as face-to-
face conversations. The Intranet could supplement these mediums by facilitating
collegiality over distances, asynchronous time communication and collaboration, multiple
contacts and permanent records. This was expected to ensure the sustainable usage of the
Intranet for knowledge sharing.
The results also importantly uncovered several enabling and impeding factors influencing
the usage and impact of the Intranet at the hospital. User involvement in the development
and administration of the Intranet played a key factor in its popular usage in the hospital.
XXVII
Usage of the Intranet was also supported by senior management and a culture at the
hospital that valued knowledge sharing. Employees viewed the hospital as one team with
the common end goal of serving the children. Several impeding factors were revealed
from the research as recurring themes and were categorized as technical and non-
technical barriers. The most significant technical factor impeding the usage of the
Intranet for knowledge sharing was poor search functionality. Others included the
inability for users to personalise individual Intranet websites as well as the limitations
placed by a rigid layout structure of the Intranet. Time constraints were viewed as a key
non-technical factor impeding usage of the Intranet at the hospital. Other non-technical
factors included the lack of a clearly-defined KM strategy, inadequate user training, a
lack of user awareness of Intranet benefits for facilitating KM, inadequate staffing and
high staff turnover, the influence of political policies and professional resistance.
Several researchers have drawn attention to the lack of research conducted on the usage
of IT for facilitating KM and have called for more studies (e.g. Alavi, 2000; Gottschalk,
2000; Borell et al., 2001; Stoddart, 2001; Gallupe, 2001; Alavi & Leidner, 2001).
Additionally, few studies have focused on the usage of IT tools to support KM in public
healthcare sector organisations such as hospitals (Van Beveren, 2003). The results of the
research contribute to research in this area and add to the ongoing debate on the usage,
level of impact, possibilities for, and limitations of IT support for KM in such
organisations. Furthermore, the thesis contributes to the even smaller body of knowledge
on the usage of IT tools to support KM in public hospitals, especially in Australia where
public sector organisations have been slow in adopting IT. The findings of this research
XXVIII
provide critical insight into the current nature and extent of Intranet usage at a public
hospital and the influencing factors affecting its usage for knowledge sharing.
The methodological contribution of the research lies in the variety of approaches adopted.
A combination of research methods was utilised, including a questionnaire-based survey,
face-to-face interviews, personal observations, usage demonstrations of the Intranet,
strategic hospital documents and Intranet log reviews and consultation with experts. This
enabled an ‘immersion’ into the research setting and the ability to probe more deeply than
is possible with singular research methods. It therefore facilitated the obtaining of rich
data and facilitated a deeper understanding of the usage and impact of the Intranet on
knowledge sharing in the hospital.
From a practice perspective, the research findings have important implications for the
development, administration and usage of IT tools for supporting KM in public
healthcare organisations in Australia. The results of this research support and extend the
argument that IT tools that facilitate KM must take into consideration the technical and
non-technical organisational factors that could affect usage. The results therefore
highlight the importance of a knowledge sharing culture and a flexible, context-
dependent structure governing the usage of the Intranet. This thesis also acknowledges
the critical need for the Intranet to complement and enhance informal contacts among
employees. The addressing of these issues is pivotal to realizing the full potential and
benefits of advanced IT tools such as the Intranet for knowledge sharing.
1
PART 1: INTRODUCTION TO THESIS AND LITERATURE
REVIEW
2
Chapter 1-Overview, Significance, Aims and Structure of
the Thesis
1.0 Chapter Introduction
The purpose of this chapter is to provide a general introduction to the thesis. Firstly, an
overview and rationale of the research is presented. Secondly, the significance of the
research is established. The broad aims of the thesis are to investigate the usage and
impact of the Intranet on the creation and sharing of knowledge as well as the ways in
which surrounding organisational conditions facilitate or impede these processes.
The outline of the thesis structure as indicated in Figure 1.1 below includes Part I of the
thesis which covers the introduction to the thesis and the literature review. The
introduction presents a background to the research and a description of the research
problem. The literature review covers an examination and analysis of the related KM,
Intranet and public healthcare literatures. This is followed by Part II of the thesis which
covers the empirical studies carried out in the research. This part begins with an overview
of the empirical research conducted as well as the choice and justification of research
methods used. It presents the descriptions of the objectives for the three phases of the
research, the methods utilised in each phase and findings. Part II of the thesis
subsequently provides a discussion of the research findings, the contributions to research,
the research limitations, areas for future research and thesis conclusions.
3
PART I: INTRODUCTION TO THESIS AND LITERATURE REVIEW
CHAPTER THREE:
KNOWLEDGE MANAGEMENT IN
THE PUBLIC SECTOR, INTRANET USAGE IN PUBLIC
HEALTHCARE AND INFLUENCING CONDITIONS
CHAPTER SIX:
PHASE TWO:
THE QUESTIONNAIRE -
BASED STUDY, AIMS, METHOD AND RESULTS
CHAPTER ONE:
BACKGROUND, OVERVIEW AND STRUCTURE OF THE
THESIS
PART II: THE EMPIRICAL STUDIES
CHAPTER FIVE:
PHASE ONE:
THE INTRANET IN
PRACTICE, AIMS, METHOD AND
RESULTS
CHAPTER SEVEN:
PHASE THREE:
THE INTERVIEW –
BASED STUDY, AIMS, METHOD AND RESULTS
CHAPTER FOUR:
OVERVIEW OF THE RESEARCH, CHOICE AND
JUSTIFICATION OF METHODS
CHAPTER TWO:
KNOWLEDGE MANAGEMENT,
KNOWLEDGE SHARING, THE
INTRANET AND IT USAGE FOR
KNOWLEDGE MANAGEMENT
CHAPTER EIGHT:
DISCUSSIONS AND CONCLUSIONS
Figure 1.1: Thesis Structure
4
1.1 Overview of the Research
The increasingly globalised and turbulent business environment facing many
organisations today has led to an augmented focus on KM as a critical source of value
and competitive advantage (Alavi & Leidner, 2001; Davenport & Prusak, 2000; Newell
et al., 2001). Knowledge and KM are not new concepts and have always been critical
ingredients for economic success. This is because organisations across a variety of
industries have continually engaged in the creation, sharing and application of knowledge
(Alavi & Tiwana, 2003).
There has however, been critical recognition in both business and academic communities
for the need to focus the leveraging of organisational knowledge, viewed as the main
driver of organisational growth and competitiveness (Bhatt, 2001; Edenius & Borgerson,
2003). Knowledge is considered the source of value fuelling the transition from the
traditional industry-based economy to a knowledge-based economy (Spears, 2002). This
realisation has led to a plethora of academic articles on KM, including billions of dollars
in investments by organisations in various industries. The ‘awareness’ of KM benefits
and related initiatives have largely been implemented in private sector organisations.
Furthermore, the potential of KM in the public sector has also been stressed as a crucial
means to enable the necessary organisational transformation needed to strengthen
organisational capabilities and core competencies of public organisations (Al-Hawamdeh,
2002; Gramatikov, 2004).
5
According to Al-Hawamdeh (2002), this renewed focus on KM in the public sector has
largely been driven by the need for cost cutting measures to improve public sector
efficiency and effectiveness, the increasing demands for accountability, competition
between public sector organisations for resources and competition with private sector
organisations for the delivery of services. This has made leveraging knowledge a critical
determinant of competitiveness and survival for public sector organisations. The
development and popularity of initiatives such as ‘e-government’ is an example of ways
in which governments seek to cost-effectively improve knowledge sharing by providing
essential information to citizens, businesses and other key stakeholders (West, 2000).
A healthcare service delivery facility such as a hospital is viewed as a knowledge-based
organisation (Southon et al., 1999). It is considered to be an environment that is
conducive to KM, with its existence depending on it (Van Beveren, 2003). Clinical and
other healthcare related work performed in a hospital is highly specialised. It depends
heavily on the expertise of staff with high levels of skill and education to carry out
knowledge-based tasks (Berg, 1999). Hospitals are also profoundly dependent on rich
and accurate information. In order to be efficient and effective, competitive silos of
ignorance cannot be tolerated and could lead to drastic consequences, especially in a
hospital context. State-of-the-art knowledge originating from a myriad of different
contexts and sources are stored in dynamic IT systems and shared across multiple
organisational levels (Andersson et al., 2003). The sharing and creation of knowledge in a
hospital is therefore a key focus (Berg, 1998; Booth & Walton, 2000; Wyatt & Liu,
2002).
6
The unprecedented pace of change and advancement in IT tools has proved to be a
profound defining force opening the way for competitive differentiation and
organisational change (Yakhlef, 2005). Considered to be as sweeping in scope as the
communication explosion that resulted from the printing press, the implications of IT
tools can be viewed as similar to those that led to the industrial revolution. They have
dramatically changed the way people work, the skills they need and the views they hold
on what constitutes value and status (Telleen, 1996). The Internet and web-enabled
technologies in particular have been described as being among the greatest technological,
economic and social forces of the twenty-first century affecting all facets of daily work
and life (Castells, 2000; Wellman & Haythornthwaite, 2002).
The convergence of modern IT tools with the Internet has opened up new possibilities for
synergistic developments in and across organisations. With modern IT tools, people and
knowledge are coming together in novel combinations to deliver needed solutions which
enable rapid changes and adaptations. Houghton (2002) citing a PriceWaterhouseCoopers
(1999) report explained that this convergence was not just accelerating the rate of change,
but was also magnifying the impact of each individual change. When used collectively by
an organisation’s members, IT tools have the potential to not only transform the way
workers in these organisations think, interact and carry out their tasks but to also
transform the organisations themselves. Organisations are therefore able to become more
adaptable, responsive and ultimately more competitive.
7
IT tools have also been described as a critical for supporting KM (Metaxiotis et al., 2005;
Edwards et al., 2005). As Alavi & Leidner (2001) point out, IT tools can facilitate
collaboration and communication thus enabling knowledge sharing among users. They
therefore allow highly knowledgeable individuals and work groups to be brought together
and given direct access to the most intelligent internal and external knowledge sources
(Rollo & Clarke, 2001). They also facilitate the storing and categorising of large amounts
of information that can later be retrieved and shared across different contexts in a variety
of formats (Ellingsen, 2003; Houghton, 2002). Their effective usage has spurred new
forms of inter- and intra-organisational access, connectivity and interaction on previously
unimaginable scales. Consequently, organisations are able to provide access to and
integrate critical software applications, providing the means to support interactivity
between employees, partners and customers. It has therefore been argued that the role and
impact of modern IT tools and other web-enabled technologies in facilitating large-scale
inter and intra-organisational KM is of critical importance in organisations (Alavi &
Leidner, 2001).
In the new healthcare services provision paradigm, the appropriate sharing and usage of
knowledge is essential in sustaining economic vitality and growth. Subsequently, IT tools
are also considered to be central to the necessary transformation in today’s rapidly
changing public healthcare environment (Lorenzi & Riley, 2003). These IT tools are set
to play an increasingly crucial role in enabling KM through increased access,
collaboration and communication (Southwest Educational Development Laboratory
(SEDL) Report, 2001; Mantzana & Themistocleous, 2004). A growing number of
8
policymakers, healthcare providers and consumers believe that judiciously collected and
effectively communicated web-based information allow healthcare professionals to
provide better care (Conte, 1999). Effectively applied, IT consequently has the immense
potential of improving the way healthcare professionals do their work just as the steam
engine had in the industrial revolution (Espinosa, 1998).
One such advanced web-enabled IT tool that is rapidly transforming the ways in which
organisations strategically manage knowledge today is the Intranet (Edenius &
Borgerson, 2003; Kumar, 1998). Broadly defined, an Intranet is a web-based network that
exploits the widely available and deployed standards of the Internet for internal use
within an organisation (Kalakota & Whinston, 1997). Cohen (1998) describes the Intranet
as the ‘killer application’ for KM. Edenius & Borgerson (2003) point out that studies on
the Intranet as a KM tool have focused on how employees use the Intranet to generate,
transmit, store and integrate knowledge (For similar conclusions see Venkatesh & Speier,
2000; McInerney, 1999; Miller et al., 1998; Davenport & Pealsson, 1998; Rao &
Sprague, 1998). Its usage across different business sectors is driven by a need to
overcome the limitations imposed by conventional communication methods. Lamb &
Davidson (2005) suggest that the extensive adoption of the Intranet in organisations has
been built on cumulative changes and development in the organisational and
technological context that are part of wider shifts in an emerging knowledge society. In
this context, according to Lindvall et al. (2002), the usage of IT tools such as the Intranet
is not an option but a necessity due to the amount and dynamic evolution of knowledge
that has to be captured, stored and shared.
9
Intranets are able to provide cost-effective, content rich and easy to use information
accessible on any computer platform. Through the use of web technology, the Intranet
eliminates the cost of printing and distributing corporate information such as procedure
manuals, forms and training material. Information can instead be made available
electronically and be easily updated creating a new corporate-wide knowledge base. In
addition, the open platform feature of the Intranet makes it possible for any employee to
view and access the same electronic information on a single system thereby enabling
required information to be efficiently found wherever it resides (Cortese, 1997).
Researchers have noted a number of fundamental characteristics that may make Intranet
technology appealing to potential public sector adopters. Phelps & Mok (1999) regard the
platform independent feature of the Intranet as allowing fast and up-to-date information
access and broad coverage of information to more people. Welch & Pandey (2005) see
the possibility of implementing the Intranet both locally and centrally as a feature that
gives it a highly distributed and potentially multifaceted character. Public organisations
are therefore able to improve communication and collaboration among employees, and
other key stakeholders, thus increasing productivity and providing significant savings in
time and money (Kumar, 1997). Stenmark (2000) adds that Intranets are particularly
suitable for supporting and facilitating corporate creativity and knowledge creation in
organisations. The Intranet is therefore viewed as having immense potential for the
effective facilitation of KM activities, including knowledge sharing (Newell et al., 1999).
10
The transformational ability and implications of the usage of the Intranet to facilitate KM
in the public healthcare sector is of vital importance, particularly in hospitals that rely
heavily on documentation (Welch & Pandey, 2005). In the healthcare industry that relies
heavily on documentation the Intranet has immense implications. Lohman (1999)
explains that the Intranet has the potential to open up entirely new paths of
communication and transactions in healthcare and foster radically new business patterns
and organisational configurations. The Intranet can act as a gateway to organisational
knowledge in large complex organisations such as hospitals. This encourages the sharing
of critical information and enhancing the knowledge of the user (Conte, 1999). The
Intranet can enhance the sharing of resources and also help users to overcome many of
the problems of communication and collaboration associated with distance, time and
technical incompatibility (Mann, 2005; Gottschalk, 2000; Ruggles, 1998; Bertin, 1997).
This is achieved through the relatively inexpensive Intranet setup costs, its versatility by
supporting multiple IT platform environments, its scalability in enabling the addition of
many users and work processes at high performance levels and reliable security.
Through the provision of enhanced access, sharing, creation and storage of critical
information a public hospital could be transformed into an adaptable organisation where
healthcare professionals and facilities are linked together and have quick access to the
best available evidence to support decision making. The usage of the Intranet for
knowledge sharing thus potentially enables significant enhancements in a public hospital.
These include a more participatory and collaborative work environment, the reduction of
costs and bureaucracy, the refocusing of the limited time of healthcare professionals to
11
the core value activities of healthcare delivery, spending more time with patients, training
and education.
These exciting possibilities as Telleen (1996) points out are the result of a shift in
perspective. A change from the industrial revolution as the golden age of individualism to
the information revolution as the golden age of community development and nurturing of
individual knowledge. In the latter, users are viewed as the key element, not as versatile
machines, but as important repositories of unique knowledge that could be shared and
blended via an IT tool such as the Intranet. According to Mantzana & Themistocleous
(2005), the Intranet can therefore no longer be perceived as just a support tool, but rather
as a strategic necessity for the development of an integrated IT infrastructure that can
significantly improve healthcare services and inevitably save lives.
1.2 The Research Problem
Despite these numerous potential benefits outlined, the positive impact and the promise
that IT tools such as the Intranet hold in supporting KM as highlighted in popular media
and practitioner literature, many research studies reveal rather disappointing results
(Damsgaard & Scheepers, 2001). These include reports of poor Intranet utilisation,
information hoarding (Newell et al., 2001) and the contention that IT tools such as the
Intranet actually hinder KM activities such as knowledge sharing within the organisation
by reinforcing existing functional barriers in the organisation (Hislop 2002; Newell et al.,
2001; Newell et al., 2002; Newell et al., 2003). Other researchers suggest that the effects
of IT are not universally positive (Yakhlef, 2005; DeSanctis & Monge, 1999). However,
12
many researchers (and practitioners alike) contend that IT has a major role to play in KM
(see Alavi & Tiwana, 2003; Alavi & Leidner, 2001; Isakowitz et al., 1998; Ruggles,
1998; Scott, 1998; Boland et al., 1994). This has given rise to a debate as to the role,
usage and impact of these tools (Snis & Svensson, 2004; Little, 2002).
Public hospitals in Australia have been viewed as going through what some have labelled
a ‘crisis’ (Fett, 2000) due to a variety of reasons. These include the under-funding of the
public health system, high staff turnover rates, the shortage of healthcare professionals
(e.g. nurses), employee attrition, long waiting times for patients, lack of beds, improper
documentation and a large number of adverse events (medical errors) caused by system
problems (Kankhar, 2006; Wilson, 1997; Australian Council for Safety and Quality in
Health Care Report, 2001; Runciman, 2001). Additionally, there is the common
realisation that large organisations can become so complex that required knowledge is
fragmented, difficult to locate and share, easily redundant, inconsistent or not accessed at
all. Large public hospitals in particular can be characterised by ambiguous goals or
conflicts over clear goals, professional autonomy, political interference, the need to
respond to the various needs and demands of multifarious stakeholders (e.g. patients,
employees, the community), government policy changes and continuous development in
medical, clinical and patient care practices (Van Beveren, 2003). In addition, the critical
and emergent nature of the work carried out in a public hospital, its richness and messy
character (Berg, 1998) and the continual uncertainty generated in such a context
(Atkinson, 1995) make KM of critical importance.
13
Additionally, there has been a dearth of research studies on Intranet usage in supporting
KM in the public sector, particularly in the public healthcare sector. This renders the
research conducted in this thesis as pertinent and timely. The conflicting reports on the
role and impact of IT tools in supporting KM in general and the importance of enabling
organisational conditions that could affect the usage and impact of the Intranet suggest a
need for further investigation. The scope of this research will therefore be to investigate
the role and usage of the Intranet for KM in a large public hospital, particularly its impact
on knowledge sharing. The knowledge sharing process is also examined using Nonaka &
Takeuchi’s (1995) knowledge conversion model (discussed in detail in the following
literature review chapter).
It is widely accepted that IT tools such as the Intranet are a necessary, but not sufficient
condition for effective KM. IT alone will not make a person with expertise share it with
others. The mere presence of technology will not create a learning organisation, a
meritocracy, or a knowledge-creating organisation (Davenport & Prusak, 2000). Key
enabling organisational conditions such as culture and structure are identified in the
literature as crucial mediating factors in the effective usage of IT (Snis & Svensson,
2004; Stenmark, 2003; Bansal, 2001; Damsgaard & Scheepers, 2001; Jarvenpaa &
Staples, 2000). This means that where the Intranet is used in an organisational context its
success or failure is dependent on the organisational conditions surrounding its usage (Al-
Gharbi & Alturki, 2001). It is therefore equally important to investigate the organisational
conditions that could influence the usage of the Intranet for knowledge sharing. This
14
research will additionally investigate and identify the factors that facilitate or impede the
positive impact of the Intranet in the public hospital.
This research offers a synthesis of contemporary themes drawn principally from several
bodies of literature including IT and management, which constitute the two key voices
that can be heard in the literature on KM (Raub & Ruling, 2001). The other areas
informing this research include public sector management and health/medical
informatics, a discipline that deals with the systematic processing of data, information
and knowledge and provides information on the usage of IT in the healthcare sector
(Haux, 2006; Van der lei, 2002) .
1.3 Significance of the Research
State who, besides yourself, your immediate family, and close friends, cares that this
research is done or not done Simon & Francis (2001)
This study is relevant for the following reasons:
From a theoretical perspective, in comparison to other areas of organisational research,
the research into KM systems and tools in organisations, is still in its infancy (Gallupe,
2001). Various researchers have also called for studies to investigate IT usage for KM.
Bacon & Fitzgerald (1999) for example point out that an investigation into how IT might
support knowledge is important. Alavi (2000) also maintains that while conceptual
literature on organisational knowledge and KM processes abounds, empirical and
systematic investigations of these processes and the tools that enable them are scant.
15
Markus & Robey (1988) state that there is a need for a principled debate on the
possibilities for and the limitations of IT support for KM in organisations while Galliers
(1999) declares that the present literature on KM and KM systems fail to address the role
of IT usage for KM processes in organisations. Sorenson & Kakihara (2002) add that the
literature concerning the potential types of technological support for KM is either vague
or it discusses in great detail system features only. This research thus addresses the gap in
the literature by providing a greater understanding of the role, usage, and impact of the
Intranet on the knowledge sharing processes in a public hospital. It is also a response to
Gallupe's (2001), Alavi’s (2000) and Alavi & Leidner’s (2001) call for further research
into the tools and technologies that facilitate KM.
It is increasingly evident and accepted in the extant literature, as Davenport & Prusak
(2000) shows, that KM is not equivalent to IT. However, it is also impossible to deny the
pivotal facilitating role that IT tools play in KM (Stewart, 2001). With little research
conducted on IT support for KM (Gottschalk, 2000), the results of this study aim to
positively add to the ongoing debate on the use and level of impact of technology based
systems for KM to achieve organisational objectives in the selected organisation. Borell
et al. (2001) also explain that while there is a growing interest in advanced IT tools such
as Intranets evidenced by numerous articles in the popular media, research studies remain
scarce (Stoddart, 2001). Hence, this research narrows the gap that exists between theory
and practice by contributing to the literature on the usage and impact of IT tools such as
the Intranet. It provides a deeper understanding of the Intranet’s impact on knowledge
sharing and the surrounding facilitating or impeding conditions in the organisation.
16
Relatively little research has been performed on KM in the public sector (Syed-Ikhsan &
Rowland, 2004a; Cong & Pandya, 2003). Fewer studies still have been conducted on the
usage of IT for KM in public healthcare sector organisations such as hospitals (Van
Beveren, 2003). Haux (2006) points out that there is a need for research into such
powerful and innovative IT tools in the healthcare sector. While some researchers such as
Mantzana & Themistocleous (2005), have stressed that IT in the public healthcare sector
in general is no longer perceived as a supporting tool, but as a strategic necessity for the
development of integrated infrastructure to significantly improve healthcare services.
Other researchers (e.g. Southon, 1999) state that there is still doubt surrounding the value
of IT. This research contributes to this debate by investigating the application and usage
of IT tools such as the Intranet in a large public hospital in Australia. This research is
therefore expected to be of benefit to researchers, policy makers, administrators and
practitioners alike particularly in the public healthcare sector.
Finally, from a practice perspective, organisations continue to invest large sums of money
in IT tools such as Intranets to facilitate KM. Lindgren et al. (2001) point out that, given
the risk that many KM tools and systems fail to deliver the expected benefits, an
important task for KM research is to contribute to knowledge that will support
researchers and practitioners in their efforts towards successful implementation and usage
of such tools. It is anticipated that the findings of this research will provide insights into
how efficient and effective Intranets are for facilitating KM in a large public hospital.
The aim of this research is to provide insights to guide the implementation and usage of
the Intranet as a KM tool in addition to assessing how effective Intranets for facilitating
KM.
17
1.4 Overview of Research Structure and Aims
The primary aim of this thesis is to contribute to research by investigating the usage and
impact of the Intranet for knowledge sharing in a public hospital. It also investigates the
key factors that influence its effective usage for knowledge sharing. The secondary aim
of this thesis, being an exploratory research, involves providing a platform for Intranet
users to voice their opinions. It allows them to identify those issues, facilitators and
barriers that affect their usage of the Intranet.
The research will be an in-depth case study consisting of three separate studies
employing a combination of quantitative and qualitative methods as outlined below.
1.4.1 Phase One: Research Context and Intranet Study
This phase involved a detailed study of the nature of the Intranet used at the hospital. It
involved the gathering of background facts from strategic documents and comments from
key personnel involved in its development, implementation and administration. This
phase is used to address the following question:
1. What is the nature of the Intranet used at the hospital?
The specific aims of this phase include:
a. Investigating the type, technical specifications and features of the Intranet in use
at the hospital.
b. Investigating the history and development of the Intranet at the hospital.
c. Identifying the influencing actors involved in the implementation and
administration of the Intranet at the hospital.
18
d. Investigating the goals and objectives set out for the usage of the Intranet at the
hospital.
1.4.2 Phase Two: The Questionnaire-based Study
The second phase of this research adopts a quantitative approach. In this phase a
combination of guidelines developed from the literature review, information obtained
from the first phase of the study as well the researcher’s familiarity with the phenomenon
under study are used to inform the development of an online questionnaire to address the
following question:
2. How is the Intranet used at the hospital?
The specific aims of this phase include:
a. Investigating the types and sources of knowledge shared within the hospital and
via the Intranet.
b. Investigating the key mediums for knowledge sharing used in the hospital.
c. Investigating user experiences and patterns of usage of the Intranet among users
in the hospital.
d. Identifying the key factors influencing the usage of the Intranet, including user
opinions on the factors that facilitate or impede its usage.
19
1.4.3 Phase Three: The Interview-based Study
In this third phase, a qualitative method using semi-structured interviews is used for a
detailed and probing investigation of issues raised by respondents in the previous phases.
Additionally, addresses the following two questions:
3. What is the impact of the Intranet on knowledge sharing within the hospital?
This question has the following aims:
a. Investigating user opinions of knowledge and KM, particularly knowledge
sharing at the hospital.
b. Investigating the characteristics of knowledge sharing at the hospital.
c. Investigating the impact of the Intranet on the knowledge sharing processes
represented by Nonaka & Takeuchi’s (1995) knowledge conversion model.
4. What are the factors influencing the usage of the Intranet for knowledge sharing
within the hospital?
Of particular interest is the need:
a. To investigate the key difficulties impeding the usage of the Intranet at the hospital.
b. To investigate the influence of culture and structure on the usage of the Intranet for
knowledge sharing at the hospital.
20
1.5 Thesis Chapter Structure
The thesis is divided into two main sections. Part one, includes this introductory chapter
and chapters two and three which provide a review of the literature. Chapter four
describes the methodology of the thesis. Part two, includes chapters five, six and seven,
and presents the three phases of the case study, the research findings, discussion of the
research findings, research contributions, research limitations and thesis conclusions.
Following this introductory chapter, chapter two critically reviews the literature on KM
providing a theoretical framework for the thesis by exploring the link between
knowledge, KM and the process of knowledge sharing represented by Nonaka &
Takeuchi’s (1995) knowledge conversion model. It also examines the features and
characteristics of the Intranet, its usage modes, and its multi-level impact as an IT tool for
KM. The chapter subsequently examines the conflicting results of IT tools for facilitating
KM, identifying the need for further investigation into advanced multi-feature IT tools
such as the Intranet and its role in KM.
Chapter three subsequently examines the extant literature on KM in the public sector, IT
usage in the public healthcare sector and the usage of the Intranet in public hospitals. The
chapter also reviews the organisational conditions that influence the impact of IT tools on
KM in public organisations. The gaps in the literature are identified, exposing the need
for further investigation into the usage and impact of the Intranet in a public healthcare
organisation, giving rise to the purpose of this thesis. Chapter four provides an overview
of the empirical research, the choice as well as justification of the research methods used.
21
The second part of the thesis includes chapters five, six, seven and eight. Chapter five
presents the first phase of the research, the research context and a detailed investigation
of the Intranet including type and technical characteristics, history and development,
participants involved in its administration, and its various features and functions. Chapter
six presents the second phase of the research which uses an online questionnaire to
examine the usage of the Intranet within the hospital. Chapter seven presents the third
phase of the research which employs semi-structured interviews to provide a deeper
insight into the usage of the Intranet for knowledge sharing, its impact on the knowledge
conversion model and the enabling organisational conditions and impeding organisational
barriers affecting usage of the Intranet. The final chapter eight presents a summary of the
research findings and discussions. It also summarises the contributions of the thesis,
research limitations, directions for future research and the research conclusions.
1.6 Conclusion
This chapter has provided the framework for this thesis. It has outlined the background,
significance of the study, research questions and aims of the thesis, including a brief
outline of each chapter. The research is based on the research gaps identified in the next
chapter through critical review of the literature concerning the impact of IT tools in
general and in the public healthcare sector, the characteristics of the Intranet and the link
between knowledge, KM and the key processes of knowledge sharing.
22
LITERATURE REVIEW
Chapter 2-Knowledge Management and the Intranet
2.0 Chapter Introduction
The purpose of this chapter is to set the background for the thesis. This literature review
begins by taking a background look at KM. The concept of knowledge, its definitions and
its various typologies are then reviewed. Thereafter the concept of KM, its different
perspectives and processes including the key KM process of knowledge sharing are
examined. A detailed look at the Intranet including its various types, technical
characteristics and features is subsequently presented. The usage of the Intranet in
organisations and its multi-level impact are also investigated. Linking the Intranet with
the knowledge sharing process, the chapter highlights the features of the Intranet that
make it suitable as a tool for supporting KM. It also summarises and discusses the various
conflicting views in the literature regarding the usage and impact of IT tools for
supporting KM. Finally, the key enabling organisational conditions that facilitate the
usage and impact of IT tools for supporting KM are presented and discussed. The
significance of this chapter and the following chapter lies in the identification of the gaps
present in the literature as well as setting the basis for the methodological approach
subsequently applied in the research.
23
2.1 KM – A Background Look
The global economy, it has been argued, is in the midst of a profound change. This
transformation is based on acceleration in the pace of innovation, an increased focus on
the leveraging of knowledge and a massive increase in its diffusion due to advancements
in IT tools. However, KM is nothing new (Hansen et al., 1999). Previous researchers
such as Ives (2005) speak of a KM presence in the earliest civilizations. From the tombs
of the King’s of ancient Egypt which contained written records of the King’s life and
accomplishments, the famous library of Alexandria in Egypt, to ancient Aboriginal cave
paintings that functioned as a means of passing knowledge on to future generations,
showing examples of different techniques and methods that helped the human race to
collect, save and distribute knowledge.
For hundreds of years, owners of family businesses have also passed their commercial
wisdom on to their children. Master craftsmen have painstakingly taught their trades to
apprentices and workers have exchanged ideas and know-how on the job (Hansen et al.,
1999). This early KM was based according to Wiig (2000:4) on: “practical needs to
know...needs for expertise and operational understanding and have been important since
the battle for survival first started”. Nonaka & Takeuchi (1995) explain the
manufacturing-based industrial society of the post-war period has evolved continuously
over time and resulted in a more service based society that in recent years has been
termed the ‘information society’. In comparison to the industrial age, Nonaka & Takeuchi
(1995:28) state that: “knowledge assets are different from the capital and labour asset. It
is not finite or scarce (unlike traditional assets and inventory), it is used without being
24
consumed, the cost of acquiring knowledge is not directly related to its value in the
market”. Therefore, while the ideas that underpin KM are not fundamentally new
(Spiegler, 2000), a major implication for organisations is that it has enabled more
flexibility, as opposed to the rigidity of manufacture, capital, and labour assets which
were the focus of organisations in the industrial age (Housel & Bell, 2001). In this
modern era, knowledge has become the pre-eminent economic resource. This has
subsequently shifted the organisational focus towards the successful leveraging of
knowledge as a means to increasing individual employee and core organisational
competencies.
There is also a general recognition among researchers that the discipline of KM is a
cross-functional and multifaceted one (Lee & Choi, 2003). Gupta & Sharma (2004)
explain that over the years the evolution of KM has involved several different disciplines
and domains to become what it is today. The concept of KM can however be viewed as
developing from the resource-based view of the organisation which considers knowledge
as a key resource for achieving competitive advantage (Alavi & Leidner, 2001; Grant,
1996). This view of the firm offers a model of how organisations develop and sustain
competitive advantage (Raub & Ruling, 2001). Nonetheless, while the resource-based
view of the firm recognises the important role of knowledge in organisations, proponents
of the knowledge-based view argue that the resource-based perspective does not go far
enough. The reason being that it treats knowledge as a generic resource, rather than as
having special characteristics. It therefore does not distinguish between different types of
knowledge-based capabilities. According to Grant (1996), a key aspect of any resource
25
that provides competitive advantage is that it should be difficult to imitate or acquire.
While the resource-based view of the firm argues that resources are combined to form
capabilities that lead to competitive advantage (Grant, 1991), the knowledge-based view
of the firm argues that of all organisational resources, only knowledge can deliver
sustainable competitive advantage (Grant, 1996). Consequently, the knowledge-based
view of the firm argues that knowledge is a key resource developed from heterogeneous
knowledge bases and capabilities that add to organisational value and competitive
advantage.
According to Alavi & Leidner (2001), IT tools can play an important role in the
knowledge-based view of the firm as they can be used to synthesize, enhance, and
expedite large-scale intra- and inter-firm knowledge management. Earl (2001)
distinguishes between seven schools that are grouped into three main categories; the
technocratic, economic and behavioural. The technocratic category includes the systems,
cartographic school and process schools that are based on information technologies. They
largely support and to different degrees condition employees (or knowledge workers) in
their every-day tasks and activities. The economic category is comprised of the
commercial school which is based on explicitly creating revenue streams from the
exploitation of knowledge. The behavioural category includes organisational, spatial and
strategic schools. These are based on stimulating management to be proactive in the
creation, sharing and use of knowledge as a resource (Earl, 2001). According to Earl
(2001) each school has different themes and IT support as shown in Table 2.1 below:
26
Table 2.1: KM Categories and Potential of IT Support (adapted from Earl, 2001)
Category School
Overview and IT Contributions The Technocratic Category
The Systems School
This school is rooted in the tradition of knowledge systems and expert systems and is the longest established formal approach to KM. The main idea is to capture knowledge via databases and make it available to others who can ‘use’ the available knowledge by applying their own judgement. IT is used to capture, store, organize, and display knowledge derived from expertise and experience.
The Cartographic School
This school is concerned with mapping organisational knowledge by linking knowledge and people (e.g. ‘yellow pages’). IT tools act as gateways to making knowledgeable people accessible to others in the organisation.
The Process School
This school is seen as an outgrowth of Business Process Reengineering (BPR), and it is based on two main ideas. Firstly, business processes can be enhanced by providing operating personnel with task-relevant knowledge. Secondly, it is assumed that management processes are inherently more knowledge intensive than business processes, implying that contextual and ‘best-practice’ knowledge are important. The potential contribution of IT is the provision of shared databases across tasks, levels, and locations to workers.
The Economic Category
The Commercial School
This school is based on explicitly protecting and exploiting an organisations knowledge assets or intellectual property such as patents, copyrights or trademarks to produce revenue streams. The potential contribution of IT is the development and use of intellectual asset register and processing system.
The Behavioural Category
The Organisational School
This school is based on the use of informal intra- or inter-organisational knowledge communities to facilitate knowledge sharing and creation. The potential of IT is seen in connecting members and the pooling of their knowledge.
The Spatial School
This school centres on the use of space or spatial design to facilitate knowledge sharing. Typical examples include often used metaphors in management journals, such as the water cooler as a meeting place, the coffee bar as a ‘knowledge café’ the open-plan office as a ‘knowledge building’. IT is used to support these sociable spaces or meetings.
The Strategic School
The strategic school is essentially concerned with raising consciousness about the value creation possibilities available from recognizing knowledge as a resource. The contribution of IT is manifold and includes an eclectic mix of networks, systems, tools and knowledge repositories.
27
2.2 Defining Knowledge
To better understand the concept of KM, it is important to identify some of the
underlying components and processes. Central to this understanding of KM is the
concept of knowledge itself.
The question of defining knowledge has occupied the minds of philosophers since
classical times and has led to many debates. It would be beyond the scope of this research
to engage in a debate to probe, question or de-frame the term ‘knowledge’ or discover the
‘universal truth’ from the perspective of ancient or modern philosophy. It is however
important to consider and appreciate the different views of knowledge from the IT,
organisational theory and strategic management fields. While knowledge is viewed as a
critical factor for an organisation's survival (Edenius & Borgerson, 2003), it is difficult to
define or delimit (Alvesson, 2004). Rollo & Clarke (2001) point out that it is a complex
and elusive concept. Starbuck (1992) notes that the concept of knowledge itself is almost
as ambiguous an idea as value or importance. It has many guises and they can be defined
by conflicting epistemological and cultural categories (Jorna, 2001). The terms
‘information’ and ‘knowledge’ are also used in research and practitioner articles
interchangeably or as overlapping concepts (Hlupic et al., 2002)
Table 2.2 below provides some definitions of knowledge from various researchers.
Nonaka (1995:86) for example, defines knowledge as a justified belief that increases an
entity’s capacity for effective action. Zack (1999a:46) in a similar vein defines
knowledge as: “that which we come to believe and value based on the meaningfully
28
organized accumulation of information through experience, communication or
inference”.
Authors
Definitions of knowledge
Alavi & Leidner (2001:109)
“Knowledge is information possessed in the minds of individuals: It is
personalized information (which may or may not be new, unique,
useful or accurate), related to facts, procedures, concepts,
interpretations, ideas, observations and judgements”.
Davenport & Prusak
(2000:5)
“Knowledge is a fluid mix of framed experiences, values, contextual
information and expert insight that provides a framework for
evaluating and incorporating new experiences and information”.
Duffy (1997:30)
“Knowledge is information that is understood and when applied, adds
value to the organisation”.
Locke (1689:1) cited in
Pappas (2003)
“Knowledge is the perception of the agreement or disagreement of
two ideas”.
Nonaka & Takeuchi
(1995:86)
“Justified true belief”.
Wiig (1993)
Truths and beliefs, perspectives situation or condition and concepts,
judgements and expectations, methodologies and know-how.
Zack (1999a:46)
“That which we come to believe and value based on the meaningfully
organized accumulation of information through experience,
communication or inference”.
Table 2.2: Definitions of Knowledge
While there are different definitions of knowledge and a lack of consensus concerning the
characteristics of knowledge (Bhatt, 2001), what is common to these definitions is that
knowledge is cognitive, unique to its holder and therefore varies. As Davenport & Prusak
(2000) explain, it originates and is applied in the mind of the knower. In organisations, it
29
often becomes embedded not only in documents or repositories but also in organisational
routines, processes, practices and norms. Knowledge is unique and specific to every
situation to which it is applicable and is therefore context dependent (Bosua & Scheepers,
2002). Any understanding of knowledge must therefore accept the looseness of the
concept and thus appreciate the ambiguity of most uses of it (Alvesson, 2004).
It is also common in the literature to distinguish between aggregated data (raw facts),
information (processed data) and explicit (interpreted information) and tacit (acted upon)
knowledge types varying along a hierarchical pyramid of value (Hicks et al., 2007).
.
Figure 2.1: Hierarchical Pyramid of Data, Information, Explicit Knowledge and Tacit Knowledge
In Figure 2.1 above, each level in the hierarchy builds on the one below it, so data are
required to create information, and information is interpreted to create explicit knowledge
which is acted upon and converted to tacit knowledge. Tuomi (2000) disagrees with this
practice, proposing an inverted hierarchy and arguing that some form of knowledge must
exist before information can be formulated and data can be measured to form
INFORMATION
TACIT KNOWLEDGE
EXPLICIT KNOWLEDGE
DATA
30
information. However, Bhatt (2001:69) explains that although difficult to define
individually, the relationship between data, information and knowledge is recursive and
depends on the degree of ‘organisation’. Walters (2000) declares that knowledge is
neither data or information, despite its relation to both and the differences between these
terms are often a matter of ‘degree’
In summary, despite the different views proposed in the definitions of knowledge, they
emphasise some common themes including the personal and dynamic nature of
knowledge. They also suggest that the availability of knowledge (or access to it) may not
necessarily lead to effective action but to an increase in the potential for effective action
(Wolfe, 2007; Alavi & Leidner, 2001). While an epistemological debate on the definition
of knowledge is beyond the scope of this thesis, for the purpose of this research it is
sufficient that knowledge is viewed as an interactive process that would involve access to
and usage of information available on the Intranet. McAdam & Reid (2000) add that most
knowledge definitions and their contextual origins relate to large private organisation
studies. This research does not however aim to impose a definition of knowledge. It seeks
to provide the users of the Intranet with the opportunity to proffer their personal
perceptions and understanding of the term ‘knowledge’. This would in turn enable an
insight into and improved understanding of a practical view of knowledge.
31
2.3 Knowledge Typology
Johnston (1998) explains that attempts to develop typologies of knowledge have been a
regular component of epistemology and management (see Table 2.3 below for a summary
of some knowledge classifications). Russell (1912) (cited in Johnston, 1998) for example,
distinguishes between ‘knowledge by acquaintance’ (knowledge of someone or
something on the basis of confrontation and experience) and ‘knowledge by description’
(second-hand knowledge transferred by an individual or learnt from a document).
A common and popular typology of knowledge is the classification by Nonaka (1994),
drawing on the work of Polanyi (1962). It distinguishes between two knowledge types
existing in the organisation: namely explicit and tacit knowledge. Explicit or codified
knowledge is knowledge that is structured, can be articulated, is in formal language (e.g.
a manual) and can be shared easily and formally between individuals through the use of
IT. Tacit knowledge on the other hand is rooted in action, experience and involvement in
a specific context. It is highly personal, hard to formalise, difficult to communicate and
articulate (Nonaka et al., 1999). Ruppel & Harrington, (2000) citing Nonaka et al. (1998)
explain that it is tacit knowledge that most strongly facilitates learning, builds intellectual
capital, and adds value and competitive advantage to organisations because it is more
difficult for competitors to replicate. Alavi & Leidner (2001) citing Polanyi (1966),
however maintain that tacit knowledge forms the background necessary for assigning the
structure to develop and interpret explicit knowledge. It is therefore inaccurate to suggest
a clear distinction between the two types but rather to view them as mutually reinforcing
qualities of knowledge.
32
Inkpen & Dinur (1998) suggest that an organisation’s goal is to convert tacit to explicit
knowledge so it can be more easily shared. This sharing and communicating of
knowledge transforms individual knowledge into organisational knowledge (Robey, 1997
cited in Ruppel & Harrington, 2000). Stenmark (2002) provides an insight into other
typologies of knowledge that are evident in the literature. According to Awad (1996),
knowledge can be classified by its nature and form, its source, the way it is used, its
purpose and relevance. Foray & Lundvall (1996) propose four different types of
knowledge, based on their contexts and usage: ‘know-what’ (knowledge about facts);
‘know-why’ (explanatory/scientific knowledge of principles and laws of nature); ‘know-
how’ (process knowledge or the capability to organise resources to achieve desired
outcomes) and ‘know-who’ (social knowledge of who has control of needed resources).
Boisot (1995) distinguishes between proprietary, public, personal and commonsense
knowledge. Choo (1998), building on Boisot, suggests a differentiation between tacit,
explicit and cultural knowledge. Blackler (1995), elaborating on Collins (1993), speaks of
knowledge being embodied (action-oriented and likely to be only partly explicit
knowledge), embedded (knowledge that resides in systematic routines), embrained
(abstract knowledge dependent on conceptual skills and cognitive skills), encultured
(related to the process of achieving shared understanding) and encoded (knowledge
recorded in signs and symbols, such as books, manuals, codes of practice and electronic
records).
33
Spender (1998) categorically separates knowledge into explicit, implicit, individual and
collective. Hansen et al. (1999) differentiates between causal (knowledge of why
something occurs), declarative (shared explicit understanding of concepts, categories and
descriptors) and procedural knowledge (knowledge of how something performs or
occurs). Johannessen et al. (1999) stresses the importance of relationship knowledge (the
social capabilities of a person, and the ability to draw on the expertise of specialized
groups or individuals) while Hislop (2002) however views knowledge from a ‘practice’-
based philosophy of knowledge and suggests that all knowledge has both tacit and
explicit components, which is embedded in organisational routines, practices and
contexts.
Authors
Knowledge Types
Blackler (1995)
Embodied, embedded, embrained, encultured and encoded
knowledge.
Boisot (1995) Proprietary, public, personal and commonsense knowledge.
Choo (1998) Tacit, explicit and cultural knowledge.
Hansen et al. (1999) Causal, declarative and procedural knowledge.
Hislop (2002) Tacit, explicit and embedded knowledge.
Fleck (1997) Formal, instrumentalities, informal, contingent, tacit and meta-
knowledge.
Foray & Lundvall (1996) Know-what; know-why; know-how; and know-who.
Johannessen (1999) Relationship knowledge.
Nonaka & Takeuchi (1995);
Polanyi (1962). Tacit and explicit knowledge.
Russell (1912) Knowledge by acquaintance and knowledge by description
Spender (1998) Explicit, implicit, individual and collective.
Sveiby (1997) Competence, internal structure and external structure.
Table 2.3: Knowledge Types (adapted and modified from Heron, 2001; Stenmark, 2002).
34
The lack of a commonly accepted definition of knowledge and various knowledge
typologies are some of the reasons for the confusion still surrounding this evolving field
of KM. An appreciation and understanding of these knowledge definitions and types is
important. It informs the understanding of the usage and impact of the Intranet in the
sharing of different knowledge types.
2.4 Defining KM
KM can be viewed as the result of many historical and ongoing developments that have
helped it evolve as a field of research and study. Despite the broad interest that KM has
received from both academics and practitioners, no commonly accepted definition of KM
has emerged. Simply defined, KM refers to identifying and leveraging knowledge in an
organisation to help it compete (von Krogh, 1998). However, the term ‘KM’ is itself
subject to debate with claims that it is inaccurately labelled or suffering from a high
degree of ‘terminological ambiguity’ (Hildreth & Kimble, 2002). It has been suggested
that knowledge cannot be truly ‘managed’ in a similar manner to traditional resources
such as raw materials, land and labour (Drucker, 1993). Others contend that only the
context within which knowledge resides can be truly managed as knowledge is too
complex, slippery and ambiguous (Alvesson, 2004). KM therefore becomes contradictio
in termini or a contradiction in terms. While interesting, a detailed discussion of these
views would be outside the scope of this research.
What is important to note however, is the relevance of KM in an increasingly globalised,
complex and competitive environment characterised by rapid development in the field of
35
IT, and ensuing changes in political and economic structures (McKern, 1996). In their
review of the literature, Alavi & Leidner (2001) conclude that KM can be largely
regarded as an organisational process comprised of a minimum of four basic KM
processes: knowledge creation, knowledge storing/retrieving, knowledge sharing, and
knowledge use. These processes will be reviewed in the following sections. However, in
preparation for this discussion some perspectives of knowledge itself are examined.
2.5 Knowledge Perspectives
According to Alavi & Leidner (2001), knowledge can also be viewed from several
perspectives: (1) a state of mind, (2) an object, (3) a process, (4) a condition of having
access to information or (5) a capability. The first perspective of knowledge as a state of
mind enables individuals to expand their personal knowledge and apply it to the
organisations needs. The second perspective views knowledge as an object, something
that can be stored and manipulated (Carlsson et al., 1996; Zack, 1999a). The third
perspective views knowledge as a fluid, organic process and focuses on its sharing and
application. The fourth perspective, which views knowledge as a condition of access to
information, requires organisational knowledge to be organised so as to facilitate access
to and retrieval of content. The last perspective views knowledge as a capability with the
potential for influencing future actions (Carlsson et al., 1996). Saito et al. (2007) suggest
that these different approaches to KM reflect the distinct perspectives, conceptualizations,
and methodologies that emerge from particular disciplinary backgrounds, specific
interpretations of what knowledge is and how it can be managed, and the varied
backgrounds of those involved in KM.
36
These different views of knowledge lead to different perceptions of KM (Carlsson et al.,
1996). Accordingly, if knowledge is viewed as an object or is equated with information
access, then KM should focus on building and managing knowledge stocks. The view of
knowledge as a capability suggests a KM perspective centred on building core
competencies, understanding the strategic advantage of knowledge and creating
intellectual capital. If knowledge is viewed as a process, then KM should focus on
knowledge flow and the processes of creation, sharing and distribution of knowledge
(Alavi & Leidner, 2001). According to Saito et al. (2007), the most common approaches
to KM seem to be technology-oriented; they emphasize the explicit nature of knowledge,
and tend to interpret it as an object that can be stored in repositories, manipulated and
transferred via information and communication technologies. People-oriented
approaches, on the other hand, emphasize the tacit nature of knowledge, and tend to
interpret it as a social, context-dependent process of understanding that requires human
communication and cognition in order to emerge.
2.6 KM Processes
As stated previously earlier in section 2.4, KM in organisations according to Alavi &
Leidner (2001) can be divided into four main processes, including: (1) knowledge
creation, (2) knowledge storage/retrieval, (3) knowledge transfer/sharing and (4)
knowledge application.
Organisational knowledge creation involves developing new content or replacing existing
content with the organisation’s tacit and explicit knowledge. Knowledge storage/retrieval
37
includes the storage, organisation and retrieval of organisational knowledge. Knowledge
transfer/sharing is the transfer of knowledge to locations where it is needed and can be
used. Knowledge application involves the integration of knowledge to create
organisational capabilities (Alavi & Leidner, 2001).
This research while acknowledging the importance of all four processes will be focusing
on knowledge sharing. Knowledge to be of value and benefit needs to be shared as its
intangible nature actually grows when shared (Sveiby, 2001). In addition, organisations
often do not know what they ‘know’ and have weak systems for locating and retrieving
knowledge that resides within them (Huber, 1991). According to Alavi & Leidner (2001),
IT can play an important role in the knowledge-based view of the firm, in that
information systems can be used to synthesize, enhance, and expedite large-scale intra-
and inter-firm knowledge management. Such tools, the authors point out, would enable
exposure to greater amounts of online organisational information and support individual
learning.
Crucial to the knowledge sharing process is Nonaka & Takeuchi’s (1995) knowledge
conversion model (also referred to as the knowledge creation model and the knowledge
transformation matrix). Nonaka & Takeuchi (1995) in their extension of the
epistemological dimensions of knowledge introduced knowledge ‘conversion’ as the key
to knowledge sharing. Tacit and explicit knowledge are not viewed as separate, but rather
as mutually complimentary entities. Knowledge is viewed as created through the social
interaction of tacit and explicit knowledge. Dixon (2000) in a study on various
38
organisations points out that the two main KM processes that need to be balanced are
knowledge creation and the sharing of knowledge across time and space. Teece (2000)
also points out that the processes of knowledge creation or transfer would benefit
companies more than knowledge itself because knowledge is not primarily about facts
but more about context-specific characteristics.
Alavi & Leidner (2001) suggest that considering the flexibility of modern IT tools such
as the Intranet with its collaboration, coordination and communication features can better
facilitate knowledge sharing in the organisation. This research therefore examines the
impact of the Intranet on knowledge sharing using the knowledge conversion model of
Nonaka & Takeuchi (1995). This model represents the continual interplay or spiral flow
between the tacit and explicit dimensions of knowledge. It identifies four interdependent
modes of socialisation, externalisation, combination and internalisation which are
discussed in the following section.
2.6.1 The Knowledge Conversion Model
In their often-referenced work on innovation and knowledge creation, Nonaka &
Takeuchi (1995) Knowledge conversion model was developed from research within a
number of Japanese companies to explain the use of metaphor, language, analogy and
model-building in allowing individuals to externalize and share their knowledge with
other employees. The authors posit that organisational knowledge is created through a
continuous and dynamic interpersonal interaction between two types of knowledge, tacit
and explicit knowledge. Drawing from case studies on organisations such as Canon,
39
Honda and NEC, the authors illustrate that individual knowledge is organisationally
amplified and elevated to higher ontological levels through a process referred to as the
‘knowledge spiral’. This spiral involves activities such as the sharing of experiences,
explicating models and metaphors, exchanging and combining explicit knowledge and
embodying by learning-by-doing. These activities are usually performed by groups of
people joined by a shared set of practices.
The knowledge conversion model (Nonaka & Takeuchi, 1995) distinguishes between
four modes of knowledge sharing (see Figure 2.2 below). As Rollo & Clarke (2001)
explain, these four inter-related processes identify how knowledge is shared around the
organisation and transmutes into different forms.
Figure 2.2: Knowledge Conversion Model
Combination
• Merging, categorizing,reclassifying and synthessing existing explici knowledge
• Example: Survey reports
Externalisation
Converting tacit knowledge to new explicit knowledge
• Examples: Activities Dialog within a team, answering questions.
Internalisation
• Creation of new tacit knowledgeFrom explicit knowledge
• Example: learning that results from
Socialisation
•Exchange of tacit knowledge
through sharing experiences
• Example: Apprenticeship
•
• reading or discussion
40
Socialisation (tacit to tacit mode): is the exchange of tacit knowledge among members
that create common mental models and abilities. Socialisation transfers tacit knowledge
most frequently through the medium of shared experience (e.g. apprenticeship).
Externalisation (tacit to explicit mode): is the process of articulating tacit knowledge and
transforming it into models, concepts, analogies, stories and metaphors that can be
communicated by language. Externalisation is considered to be a key phase in the
creation of new knowledge and is triggered by dialogue, collective reflection and writing.
Combination (explicit to explicit mode): is the process of combining or reconfiguring
bodies of existing explicit knowledge in order to generate new explicit knowledge,
through addition. It is the most common process in formal education. In organisations, it
is obtained by the exchange of explicit knowledge among members (e.g. project reports).
Internalisation (explicit to tacit mode): is the process of adding to explicit knowledge
(principles, procedures and methodologies) new tacit knowledge (in the form of
sensations, memories and images) through experimenting in various ways, such as real
life experience, simulation of limit situations or simulation through the usage of software.
The knowledge conversion model has however also come under criticism by researchers.
Some of the criticism surrounding the usage of this model has included suggestions that
the model is not broad enough (Stenmark, 2003). Nonaka & Takeuchi (1995) studied
manufacturing companies in Japan where it has been argued that its cultural context is
41
one where tacit knowledge is traditionally valued and the results might therefore not be
readily generalisable in organisations in the western world.
Others such as McAdam & McCreedy (1999) describe knowledge sharing in an
organisation as much more complicated and convoluted than the model suggests.
Firestone & McElroy (2003) also point out that it oversimplifies the process of
knowledge sharing as the processes mentioned in the model include more than clearly
defined starting states of explicit or tacit knowledge from which to begin and end. For
example this is highlighted in the process of combination which is viewed as the
conversion of ‘explicit’ knowledge to ‘explicit’ knowledge. When two or more people
come together to combine ‘explicit’ knowledge to create new ‘explicit’ knowledge, they
bring not only ‘explicit’ but also tacit knowledge to the process of combination. In later
works on the knowledge conversion model, an enabling ‘context’ or ‘knowledge space’
referred to as ‘ba’ is added and considered important in facilitating knowledge sharing by
adding more depth to the model (see Von Krogh et al., 2000; Nonaka & Nishiguchi,
2001).
Nevertheless the knowledge conversion model continues to hold strong appeal among
researchers and practitioners as being a well documented and widely used approach
across several areas of research such as organisational learning and studies investigating
the usage of IT (Scott, 1998; Scharmer, 2000). The knowledge conversion model is
therefore considered sufficient for the purposes of this research to investigate the usage
and impact of the Intranet.
42
In summary, this section provided a background to KM. In reviewing KM, it also
investigated the concept of knowledge, knowledge typologies and perspectives as well as
KM processes in particular the key KM process of knowledge sharing as depicted by
Nonaka & Takeuchi’s (1995) knowledge conversion model. The following section will
examine the Intranet in detail including its different types and characteristics, diverse
features, variety of usage and multilevel impact in organisations. Furthermore, the section
examines the link between the Intranet as an IT tool and the facilitating of KM, in
particular knowledge sharing. It also investigates the nature of the conflicting results
from the usage of IT tools.
2.7 The Intranet
I think there is a world market for maybe five computers.
Thomas J. Watson, Chairman of IBM in 1943 (cited in Schultes, 2004)
A profound statement by the then chairman of what is today the world’s largest computer
hardware organisation. The impact of computer technology and its many manifestations
is evident in almost every household in both the developed and developing worlds. There
are now supposedly over hundreds of millions of computers in the world and that figure
is growing at an exponential rate.
The successful adoption and usage of IT (a manifestation of computer technology) in its
different forms creates a competitive ‘differentiator’ for organisations (Ruikar et al.,
2005) operating in today’s work environment characterized by radical discontinuous
43
change (Malhotra, 2005). The term IT generally refers to computer and computer-related
technology applications and mechanisms that promote access to, and utilisation of a
variety of digitised text and data resources. Previous research highlight the impact of IT
on organisational transformation. According to Robey & Azevedo (1994), in these
arguments, IT is typically cast in the role of enabler, supporting faster and more accurate
flows of information and overcoming the constraints of time and place. The prospect of
using new technologies to achieve greater organizational effectiveness has always
attracted interest because organizations have such pervasive impacts on the quality of
worklife and upon social and economic well-being.
Importantly, knowledge is of limited organisational value if it cannot be shared. Hence,
IT tools are viewed as a potential vehicle through which knowledge can be shared
(Alavi& Leidner, 2001; SEDL Report, 2001). IT tools have therefore emerged as a key
enabler of communication, collaboration and relationship building among individuals,
workgroups, across functions and geographical locations in many organisations.
To be successful, an organisation must be able to quickly access and incorporate
knowledge from internal and external sources to adapt and innovate faster, reduce costs
and increase performance. IT tools in this regard are associated with a variety of benefits
(Hendricks & Vriens, 1999) including increasing the availability of expertise and
retention of knowledge even after the departure of an expert. They can be used for
increasing the cognitive capabilities of users through online training programs. They can
improve the consistency of decisions by providing needed information quickly regardless
44
of physical location and provide the building blocks for the organisation’s ‘memory’ by
creating knowledge bases where knowledge can be stored for later access. One such IT
tool that is often used to support knowledge sharing within organisations is the Intranet
(Ruggles, 1998).
2.7.1 Defining the Intranet
The growth and ubiquity of the Internet, an open, global network that allows information
services to be accessed regardless of location and time has enabled novel ways of
accessing, sharing and delivering information services and products (Lamb & Davidson,
2005; Lyytinen et al., 1998). This has also led to the development of advanced IT tools
like the Intranet based on the Internet networked architecture and standards, allowing
end-users to make use of sophisticated web-based communication and collaborative
applications. The term ‘Intranet’ was reportedly coined by Eric Schmidt, the Vice
President for technology at Sun Microsystems, to describe the application of Internet
standards and systems to the management of internal corporate networks (Regli, 1997).
According to Damsgaard & Scheepers (1999), An Intranet (see Figure 2.3 below for a
conceptual view) is broadly defined as the application of web-based technology within an
organisational boundary.
45
Figure 2.3: Conceptual view of the relationship between the Internet and Organisational Intranet
Kalakota & Whinston (1997) view it as a web-based network that exploits the broadly
available and deployed standards of the Internet for internal use within an organisation.
According to Phelps & Mok (1999) a typical Intranet uses all the elements of the Internet,
but is internally focused and has no public internet backbone. As Figure 2.3 shows,
access is generally restricted exclusively to organisational members by means of a
firewall or software/hardware that allows users to access a protected network. All these
definitions show, as Curry & Stancich (2000) describe, that Intranets are private
computing networks, internal to an organisation and allowing access only to authorised
users. Much like the Internet, the major components of an Intranet include: a web server,
a browser, telecommunication transmissions standards, page displays in HyperText
Markup Language (HTML), a search engine, and a secure firewall against external
incursion (Newell et al., 2001; Welch & Pandey, 2003).
The InternetOrganisational
Intranet
Firewall
46
A key characteristic of the Intranet is its use of the open standards and protocols of
Internet technology to seamlessly link different corporate resources (i.e. databases and
other existing information systems) and integrates them into a common, unified internal
information structure that is accessible across all platforms. Generally, all members of the
organisation would have access to the Intranet. The Intranet can be run on multiple
hardware platforms enabling the exchange of information across otherwise incompatible
networks. Intranets can also utilise other Internet protocols like SMTP (Simple Mail
Transfer Protocol) for E-mail, HTML (HyperText Markup Language) for web publishing
and browsing and HTTP (HyperText Transfer Protocol) for communication between
browsers and servers, both internally and externally over the Internet. This enables the
sharing of information, the creation of documentation and shared workgroup applications
on the Intranet.
Intranets are said to evolve, not in a controlled and planned way, as with other major IT
project investment, but along a dynamic and evolutionary path, determined by the users
themselves, with the necessary environment and support. An Intranet can therefore be
emergent in nature and has no well-defined boundaries (Damsgaard & Scheepers, 1999).
Another characteristic of the Intranet is that there tends to be no clear distinction between
Intranet ‘developers’ and Intranet ‘users’. This is because users are able to create content
(e.g. home pages) as well as functionality (e.g. publishing links) and thus also act as
Intranet developers. The Intranet also requires the right infrastructure and dedicated
resources. It has therefore been suggested that Intranets represent a radical shift in the
nature of IT development, IT services, their delivery and associated organisational
47
processes (Lyytinen et al., 1998). Curry & Stancich (2000) state that the clear advantages
of Intranets are the reduction in duplication of information, reduction in
paper/video/audio copying and distribution costs as well as faster and direct access to
information.
Goles & Hirschheim (1997) looking at a typology of Intranets suggest four distinct types
or ‘waves’ of Intranet development in organisations:
Information publishing applications
Informal collaboration applications
Transaction-oriented applications
Formal collaboration applications
Intranet applications can include a combination of the applications highlighted. Differing
Intranet applications in organisations may also exist based on their intended uses.
Technically however, their commonalities revolve around being built using the same
basic underlying architecture and network protocols for communicating and exchanging
information that form the Internet. As Goles & Hirschheim (1997) point out, usually the
primary intended use of the Intranet is for communication and collaboration among
organisational members with users being able to publish, search and retrieve information
about diverse topics and collaborate with colleagues anywhere in the organisation. Key to
these possibilities are the technical characteristics of the Intranet discussed in the
following section.
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2.7.2 Technical Characteristics of the Intranet
The Intranet has technical characteristics that are important for understanding its
appropriateness as a tool that supports KM. The following are some of the key
characteristics identified by Damsgaard & Scheepers (1999) and Stenmark (2002):
Intranet technology is multi-purpose and richly networked. The Intranet is highly
networked as it is distributed both physically and administratively. The client/server
architecture and the Uniform Resource Locator (URL) function allows information to be
placed anywhere on the network, making the physical whereabouts of the information
transparent to the user. Intranets also differ from other traditional organisational
information systems (i.e. inventory systems and payroll systems). While these systems
perform well-defined functional tasks, the Intranet unifies and seamlessly integrates these
systems acting as an interactive medium.
Intranet technology depends on supporting technologies (i.e. TCP/IP protocols) and a
physical network infrastructure. These supporting technologies and network
infrastructure must be in place before the technical setup of the Intranet. Issues such as
the adequacy of network bandwidth (the size of the ‘pipe’ that pumps information across
the network), network accessibility and reliability are critical to the performance of the
Intranet.
The Intranet changes much of the intra-organisational information flow from a push-
based to a pull-based model. Information push is when information is broadcast to a
49
passive receiver as with E-mail, which has dominated organisational information sharing,
with today’s employees used to checking their Email ‘inbox’ regularly. Information pull,
in contrast, requires the user to actively search for information. The Intranet does not
send any information to the users’ browsers unless it is requested by clicking on a
hyperlink (Stenmark, 2003).
The Intranet is hyperlinked. The Internet was initially invented to allow scientists and
researchers to communicate, collaborate, and exchange information in a transparent way.
Much of this transparency is due to the hyperlink concept. The ability to create
hyperlinks to other resources is perhaps the most significant feature of the Internet and
something that allows it to transcend printed media. The hyperlink feature provides
Intranet users with extremely easy access to a huge amount of information, available at
their fingertips. This super-connectivity aspect enables the individual as well as large
organisations to distribute information with equal ease (Turoff & Hiltz, 1998). The
hyperlink feature also makes the web inherently pull-oriented and entirely user-driven
(Damsgaard & Scheepers, 1999). Using the hyperlink feature, the user is able to request
information from the server.
The Intranet is open, flexible and robust. As Stenmark (2002) points out, the Internet is a
bottom-up technology based entirely on open and accessible standards. Like the Internet,
the open standards of the Intranet allow the use of a wide variety of computer equipment
and software for access and use. The access mechanism of the HTTP protocol enables the
development of add-ons, which in turn guarantees adaptability and access. The web
50
technology also makes the Intranet malleable: in the sense that it is multi-purpose, unlike
many other information system solutions such as payroll systems (Damsgaard &
Scheepers, 1999). An Intranet therefore does not exclude the presence of other IT
systems. It is also multi-purpose and media-rich, allowing a variety of formats including
images as well as video and audio. Furthermore, information can be displayed
independently of network or server topology. This makes an Intranet a very flexible IT
tool (Scott, 1998).
2.7.3 Intranet Usage in Organisations
Intranet technology can be applied in different ‘use modes’ simultaneously (Damsgaard
& Scheepers, 2000). These range from simple use modes such as publishing, to more
advanced use modes such as interacting between individuals, recording information,
organisational-wide searching for information; transacting on Intranet pages and
integration with other organisational computer-based information systems. The usage of
the Intranet tends to evolve and increase in sophistication over time (Damsgaard &
Scheepers, 2001; Romm & Wong, 1998). As Scheepers & Damsgaard (2001) explain,
citing (Attewell, 1992), this pattern is not imposed by the technology itself, but exhibits
the organisational learning involved in applying the technology. Summarised in Table
2.4 below is a classification of Intranet user modes.
51
Publishing
Using the technology to publish information (e.g. home pages, newsletters, technical
documents and employee directories).
Transacting
Using the technology to transact with functionality on Intranet pages and other
organisational information systems (e.g. online purchase order forms).
Interacting
Using the technology to interact with other individuals and groups within the
organisation (e.g. discussion groups and collaborative applications).
Searching
Using the technology to search organisational information (e.g. search engines,
indexes and agents).
Recording
Using the technology to record computer-based organisational memory (e.g. best
practices, business processes and frequently asked questions).
Table 2.4: Intranet User Modes (Adapted from Damsgaard & Scheepers, 2000)
Publishing: The Intranet is used to publish information (Romm & Wong, 1998) enabling
a treasury of corporate knowledge to be shared and made widely accessible. Using links
to documents and websites, the Intranet has the ability to render or publish documents in
alternative formats including HTML, Portable Document Format (PDF) and eXtensible
Markup Language (XML).
Transacting: The Intranet is used to transact with functionality on Intranet pages and
other organisational computer-based information systems by automating and integrating
mission-critical business processes with key stakeholders via online forms (Damsgaard &
Scheepers, 2001; Ressler & Trefzger, 1997). For example online purchasing systems for
procurement and forms for human resource (HR) related requests. Costs associated with
52
generating orders or particular requests can be significantly reduced, broad access can be
provided to multiple users, time saved and an audit trail of the process made possible.
Interacting: The Intranet provides services that can connect users and experts and support
interactive features such as instant messaging, web-based E-mail, chat tools, discussion
forums and bulletin boards, whiteboards, and application sharing essential for
collaboration (Damsgaard & Scheepers, 2001; Jarvenpaa & Ives, 1996). The Intranet is
able to leverage the knowledge from internal knowledge sources within the organisation
to enable knowledge sharing. For example, employees constantly work on projects that
require close teamwork. Using the Intranet as a communication and collaboration forum
allows groups to work closely. It improves knowledge sharing by having the captured
project information available and shared through threaded discussions. Team members
are able to view the projects both in the context of the rest of their information assets and
in terms of the larger communities of which they are a part. This helps to improve
employee productivity and supports project completion.
Searching: The Intranet is used to search for organisational information (Damsgaard &
Scheepers, 2001; Bhattacherjee, 1998). It has the ability to manually or automatically
index information. This includes content and context from disparate data sources such as
file serves, databases, groupware systems, document repositories and the web. Searching
can be performed by methods such as user or administrator-initiated searches, web
crawling, site/directory monitoring, and full text indexing of metadata and taxonomies.
This also makes it possible to track usage, modifications and updates.
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Recording: The Intranet can be used to store and record knowledge in the form of best
practices, business processes, and frequently asked questions which form an integral part
of the organisational ‘memory’ (Damsgaard & Scheepers, 2001; Huber, 1991).
Experience and know-how can be captured in an electronic format that can be categorised
and made available to users. Knowledge repositories can be developed on the Intranet
which would enable sharing of lessons learned from past experiences so that employees
can repeat successful tasks, avoid the duplication of efforts and the repeating of mistakes.
2.7.4 Multi-level Impact of the Intranet
The Oxford Dictionary of Current English (1996) defines impact as a ‘strong effect’. The
effect of the Intranet can be seen to occur at three different levels within the organisation;
namely the individual, group and organisational levels.
2.7.4.1 Individual Level
At the individual level, the Intranet transforms the user’s computer from a personal
productivity and communications tool, to a knowledge hub for retrieving, processing and
sharing knowledge. Some of the individual benefits include:
Providing opportunities to work in ways to suit individual preferences with choice
limited only by the need for co-operation and co-ordination.
Increased social interaction through the organisation of work.
Providing increased opportunities for self-development, particularly through
opportunities for learning and problem solving.
54
Making work more satisfying.
The Intranet has also been referred to as the: “great equalizer” (Bertin, 1997:62) as it
allows other ‘voices’ to be heard in organisations where people have been previously
excluded in the traditional communication media thus leading to greater employee
involvement. The key advantage of an Intranet is the ability to get valuable information
into the hands of employees who need it the most, when they need it, so they can make
quicker and better decisions. In this manner the Intranet through increased sharing of this
valuable information allows an organisation to better align and integrate employee
knowledge and applications with its strategic business goals and objectives.
2.7.4.2 Group Level
At the group level the Intranet affects knowledge sharing within and between different
groups of individuals. Highly knowledgeable cross-functional work groups can be
brought together with direct access to the most intelligent internal and external business
networks. The Intranet’s collaborative features (i.e. threaded discussions, live chat and
instant messaging) allow group members to communicate and collaborate closely and
seamlessly on a specific task, increasing awareness of other employees and the
organisation (Begbie & Chudry, 2002). Curry & Stancich (2000) explain that some
organisations use the Intranet at the group level to facilitate collaboration along the value
chain; thereby enabling the reduction in errors in project design, data entry and
manufacturing. This ensures faster agreement on issues and faster time to market.
Schachtman (1998) also suggests employees are using Intranets to work across traditional
55
corporate structures. Informal groups are increasingly able to be formed as a result of
common interests than as predetermined task-oriented groups, otherwise referred to as
communities of interest.
2.7.4.3 Organisational Level
At the organisational level, the Intranet provides the opportunity to define the
organisation, with the ability to present its vision, guiding values, strategic goals and
objectives to its employees. The Intranet can lead to the transformation of the
organisation (Yakhlef, 2005) by permitting new work arrangements through the shrinking
of time and space constraints (Snis & Svensson, 2004; Wigand et al., 1997; Morton,
1991; Sproull & Kiesler, 1991). This allows organisations to cut costs associated with
coordinating dispersed geographical facilities (Scacchi & Noll, 1997; McNaughton et al.,
1999; Damsgaard & Scheepers, 2001).
An Intranet is also able to present a common organisational view to its users in addition
to showing a single shared view of the entire collection of corporate documents. The
Intranet allows a common explicit (e.g. taxonomies and category systems) or implicit
(e.g. clusters and patterns) interpretative schema of corporate knowledge to be created
(Bonifacio et al., 2001), providing access and maintaining organisational memory
(Morton, 1991). The resulting organisation-wide knowledge sharing leads to improved
leveraging of organisational knowledge (Carayannis, 1998), allowing for a more agile
organisation with the necessary flexibility to aptly respond to changes in its environment.
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2.8 Linking the Intranet and KM
As mentioned previously in section 2.2, although there are a variety of views on KM,
they all centre on the notion that knowledge is a valuable asset that must be exploited. In
particular, the finding of ways to actively support the process of organisational
knowledge creation and sharing is an activity that should be prioritised (Stenmark, 2003).
Previous research has shown IT as a facilitating infrastructure for knowledge sharing
(Scarbrough & Swan, 1999; Sorensen & Snis, 2001; Little et al., 2002). Central to this
argument is the importance of the usage of IT tools such as the Intranet that is able to
share and provide access to knowledge (Kim & Trimi, 2007). Thus enabling powerful yet
simple-to-use applications to stimulate creativity, increase efficiency and effectiveness
(Nonaka & Takeuchi, 1995; Milton et al., 1999; Stenmark, 2003).
Advances in IT have better facilitated the effectiveness and subsequently, the impact of
IT tools that are able to support KM. The Intranet with its wide spectrum of features that
allow for user communication, coordination and collaboration is referred to as a
‘knowledge technology’ (Alavi & Leidner, 2001; Carvalho & Ferreira, 2001; Damsgaard
& Scheepers, 2001; Newell et al., 2001; Gottschalk, 2000). Milton et al. (1999)
emphasise that knowledge technology should have two important features: (1) it should
encompass a wide range of methods and (2) for most applications, it should be usable by
relative novices. The Intranet falls into this category due to being based on Internet
technology, which as a result allows for flexibility, scalability and ease of usage. Recent
studies (Spies et al., 2005; Gottschalk & Khandelwal, 2004) found that knowledge
technology such as Intranets play an important role in KM, facilitating improvements in
57
knowledge workers day-to-day tasks. A key feature is the scalability of the Intranet which
enables easy expansion and modification while remaining equally accommodating to the
number of users and usage patterns. The Intranet can thus address an organisation’s
changing needs on an ongoing basis, increasing productivity while minimising related
costs.
Researchers such as Galliers (2000) also referred to Intranets as Knowledge Management
Systems (KMS) or systems designed and developed to give users in organizations the
knowledge they need to make their decisions and perform their tasks (Davenport, 1998).
They are able to ease the sharing, integration and leveraging of knowledge (Grant, 1996;
Quinn, 1992). They speed up the replication of best practices across time and place
(Nelson & Winter, 1982). Jensen & Meckling (1992) add that Intranets enable the
achievement of economies of scale and scope in an organisation, while Hedlund (1994)
sees them reducing the costs of searching and transforming available knowledge for local
use.
Several researchers have pointed out the significance and possibilities of the Intranet in
KM. The Intranet has been described as the ‘killer’ application for KM (Cohen, 1998)
and hailed as the ‘ultimate solution’ (Stenmark, 2003). Ruppel & Harrington (2000)
explain that it is a technology upon which many KM systems are built since it is capable
of distributing knowledge. Ruggles (1998) points out that the Intranet is often used to
support knowledge access and sharing within organisations. Newell et al. (1999) reported
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that Intranets are viewed as tools for the more efficient sharing and creation of knowledge
within organisations.
Hall (2001) adds that Intranets can be regarded as key platforms for knowledge sharing
and as tools for formalising distributed cognition. They can provide basic facilities such
as common resources for the support of personal work practices (e.g. time sheets). They
also permit the integration of key business applications and tools. Curry & Stancich
(2000) described how Intranets can encourage information sharing, information
publishing and facilitate document management. More advanced Intranets provide the
resources that encourage knowledge sharing, including internal meeting ‘places’ for
discussion groups and shared databases. In support, Edenius & Borgerson (2003) point
out that an Intranet is able to intervene and reshape knowledge via diverse modes of
representation. By representation they were referring to the symbolic codification found
in an Intranet’s operative scheme such as texts, documents or statistics. The Intranet,
instead of being a container-like tool where knowledge is imagined to reside as a kind of
stable entity or stock of fixed information, becomes a complex system of discursive
practices or texts, written reports, pictures, charts, statistics and representation in general.
It is therefore able to give meaning to the world, organise social processes, and naturalise
such structures and meanings.
Alavi & Leidner (1999) found that organisations that undertake KM initiatives most often
do so by implementing an Intranet because they allow the sharing of document-level
information and concepts, rather than the record-level information that traditional IT
59
systems do (Zhang, 2000). Stenmark (2003) in agreement also points out that when
organisations adopt Intranets, they have what seems to be a good foundation for
knowledge creation. Ruppel & Harrington (2000) citing Roos & Krogh (1996) explain
that because knowledge is in the individual’s mind and must be processed and
communicated, increased knowledge may result from investments in connecting
employees through the use of the Intranet. Therefore by providing such access to
knowledge the Intranet can potentially impact the knowledge sharing process in
organisations.
According to Snis & Svensson (2004), one of the motivations they see for developing
such large scale KM systems such as the Intranet is derived from the assumption that
these systems will enable knowledge sharing processes that cut across organisational
departments and functions and thereby serve as an important tool for the establishment of
an organisational knowledge repository. Choo et al. (2000) (cited in Carvalho & Ferreira,
2001), consider Intranet technology as a turning point in the history of computing in
organisations, comparable to the PC revolution in the 1980s. Moreover, they view the
Intranet functioning as the IT infrastructure that facilitates knowledge sharing and use,
and they base their argument on Nonaka & Takeuchi’s (1995) knowledge creation model
that describes the need for both knowledge bases and communication spaces in order to
support the knowledge creation process.
Carvalho & Ferreira (2001) in their evaluation of KM-related technologies proposed a
typology of KM solutions each of which emphasised specific KM aspects. Their study
60
also identified which of Nonaka & Takeuchi’s (1995) knowledge conversion model is
dominantly supported by different IT tools. In their evaluation of the standard Intranet,
they suggested it was an appropriate tool to systematise and add the explicit knowledge
that is dispersed through departments and is therefore better suited to the combination
(explicit to explicit mode) of the knowledge sharing process. The Intranet could also
represent the enabling context or the knowledge communication space referred to as ‘ba’
(Nonaka & Nishiguchi, 2001). The authors feel that the Intranet’s hypertext structure
helps this process because the navigation through links can create a new organisation of
concepts.
2.9 Usage and Impact of IT tools on KM: Why Conflicting
Results?
Despite this enduring interest in the relationship between information technology and
organizations, the variety of actual consequences for organisations has not been
satisfactorily explained (Robey & Azevedo, 1994). Zammuto et al. (2007) further
emphasize the need for an increased understanding of the impact of IT on organisational
form and function as organisations become increasingly reliant on IT.
In addition, despite the numerous potential benefits, impact and the promise that Intranet
technology holds in supporting KM as highlighted, many of the early research studies
indicate rather disappointing results and present few documented examples of success
(Damsgaards & Scheepers, 2001; Newell et al., 2001). A review of the extant literature
61
on the impact of IT tools for facilitating KM organisations exposes a debate as to the
roles and impacts of these tools in knowledge sharing (Mohamed et al., 2006; Snis &
Svensson, 2004; Little, 2002; Swan et al., 1999).
Kock et al. (2000) taking a pre- and post-1990s look on the impact of general
collaborative technologies on KM also present what they considered, confusing results.
On one hand, many researchers (and practitioners alike) contend that IT has a major role
to play in KM (see for e.g. Boland et al., 1994; Isakowitz et al., 1998; Ruggles, 1998;
Scott, 1998; Turoff & Hiltz, 1998; Boisot & Griffiths, 1999; Bolisani & Scarso, 1999;
Bansler et al., 2000; Meso & Smith, 2000; Swan & Scarborough, 2001). With the
pervasive role of IT tools in most organisational KM applications, Scott (1998) for
example viewed the Intranet as the ultimate solution to many organisational issues, from
the dissemination of management vision to the integration of incompatible computer
systems in an organisation.
On the other hand, studies such as those conducted by Orlikowski (1992), Ackerman
(1994) and Riggs et al. (1996) paint a picture of the inability of these technologies to
support KM. There have been conflicting reports received of poor utilisation and
information hoarding that not only block knowledge sharing but reinforce departmental
barriers (see Newell et al., 1999; Newell et al., 2001). Many KM tools do not deliver on
the promised expectations of improvements in organisational performance (Swan et al.,
1999).
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Critics also point out that the practice of KM is frequently reduced to the implementation
of new IT systems for knowledge transfer (Alvesson, 2004). Other studies (e.g. Hislop,
2002; Newell et al., 2001; Newell et al., 2002; Newell et al., 2003) further contend that IT
tools actually hinder KM within the organisation while also helping to reinforce existing
functional and national barriers within electronic knowledge silos in the organisation.
According to Swan et al. (2001), much of the KM literature asserts that the exploitation
of knowledge can be successfully facilitated by the use of IT tools, but it may also be a
disabling influence if aspects such as social change and politics are not considered.
Sorensen & Kakihara (2002) explain that research within KM tends to lie at extremes,
either overemphasizing or underestimating the role of IT tools. Stenmark (2003) explains
that conflicting claims have emerged from scholars of the IT community (e.g. Scott,
1998) who maintain that tools such as the Intranet have far reaching impacts on the
organisation. In the field of organisational science, voices (e.g. Newell et al., 1999;
Newell et al., 2001) can be heard suggesting that IT tools are actually detrimental to KM
in organisations, encouraging fission by reinforcing existing barriers and thus preventing
knowledge sharing.
Another perspective is that the ‘types’ of knowledge created and shared makes IT usage
inappropriate. Previous research (i.e. Johannessen et al., 2001) point out that the use of IT
alone does not emphasise the basic knowledge types of explicit and tacit knowledge in
the organisation. A major factor for the unsuitability of IT tools in general for knowledge
sharing is the ‘tacit’ nature of knowledge. Tacit knowledge is personal, hard to formalise,
63
difficult to communicate and articulate (Nonaka et al., 1999), it is therefore considered
problematic to share using IT tools (Haldin-Herrgard, 2000).
Results from previous research (e.g. Szulanski, 1996) empirically testing the relationship
between tacitness and the difficulty of knowledge sharing found it to be significant. The
more tacit the knowledge, the more difficult it is to share via IT. One perspective on the
reasons for these confusing results is the lack of physical and social cues in collaborative
technologies. This is problematic and affects users’ perceptions of the communication
context and interpretation of messages (Rice, 1984; Trevino et al., 1987 cited in Leh,
1999). Researchers (i.e. Nonaka & Takeuchi, 1995; Spender & Grant, 1996; Teece et al.,
1997) also add that it is tacit knowledge that will determine to what extent organisations
will be competitive in a turbulent business environment and global economy. IT has thus
been viewed as being able to focus on the sharing of explicit knowledge and considerably
lacking in effectively supporting the sharing of tacit knowledge in the organisation.
It is also contended that knowledge is best shared through self-organising autonomous
networks of people with similar interests or Communities of Practice (CoP). According to
Wenger (1999), CoP’s tend to be comprised of individuals who have worked together and
through extensive communication and interaction, have developed a common sense of
purpose and a desire to share work-related knowledge and experience. Dixon (2000)
argues that the CoP model allows organisations to overcome barriers to sharing
information that technology-based KM systems often encounter. For example, people
who are reluctant to contribute when asked to write something for a database are willing
to share information when asked informally by their colleagues (Dixon, 2000).
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However other researchers counter that new and advanced IT tools such as the Intranet
provide richer mediums of communication that are able to address the problems of
communication context and message interpretations faced by other general collaborative
IT tools (Firestone, 2003). Other researchers also point out that human-based mediums
for knowledge sharing can be very slow and may preclude wide dissemination of
knowledge in organisations (see Bhatt, 2001; Holtham & Courtney, 1998).
Damsgaard & Scheepers (2001) in their analysis of why there have been mixed results
suspect that the reason for such disappointing findings is twofold. Firstly, many Intranet
studies have focused mainly on only one popular application of the technology, namely
publication of organisational information. However, richer application modes of the
technology are available that may be more conducive to knowledge sharing are available.
Secondly, there is the fairly static view presented by some authors of Intranet technology
as a ‘given’, packaged technology with some universal characteristics and features
(Lyytinen & Damsgaard, 1998). Kling & Lamb (2000) suggest further that within the
confines of complex and dynamic organisational environments, accurate predictions
about IT effects are difficult to make. Research provides multiple examples of IT
adoption and implementation that may work in one organisational context but not
necessarily in others
Similarly, Stenmark (2003) attributes some of these conflicting views to the term
‘Intranet’. It has many associations and has been used to include technologies such as
Lotus Notes, E-mail and file sharing. Damsgaard & Scheepers (2001) present the
65
argument that unlike the implementation and usage of IT in general, IT tools based
Internet-based computing architecture is fundamentally different. For general IT tools
development and usage is isolated and well defined, while Intranets and other Internet-
based applications provide a seamless unified user interface to information systems
(within and outside the organisation, and to both new and existing systems). They have
no well-defined boundaries or time span, they are not designed by experts and are
emergent in nature. Such systems are also able to comprise workflow and project support
services and integrate structured and unstructured information.
It is therefore arguable that a possible reason for the conflicting results on the impact of
IT is based on the ‘type’ of technology investigated. As Riggs et al. (1996) point out; the
current collaborative technologies lack enough maturity to effectively support KM in the
organisation. Other researchers such as Majchrzak et al. (2000) point to the need for the
technology to have certain features to be able to support effective KM. While these IT
tools are able to deal with documents in structured formats they should also be able to
handle documents in unstructured forms (e.g. paragraphs and stories). Another important
feature is that IT tools should be able to be used in an interactive and iterative manner by
the users. As Milton et al. (1999) point out, while it has also been highlighted in the
management literature, that IT is not the complete answer to the difficulties of KM
(Davenport & Prusak, 2000), it would be hard to deny that IT is an important facilitator
and can help in overcoming many of the problems associated with KM.
Although there are differences on how knowledge and information or data are obtained,
interpreted and managed, these differences do not offer a coherent rationale for alienating
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IT’s role in KM (Mohamed et al., 2006). These seemingly conflicting views on the usage
and impact of IT tools in general on KM, and in particular on knowledge sharing
however, suggest a need for further investigation. This research therefore investigates the
usage of Intranet and its impact on knowledge sharing represented by Nonaka &
Takeuchi’s (1995) knowledge conversion model.
In summary, this section presented an introduction to the Intranet, the IT tool to be
investigated, including an examination of its various characteristics, types, features,
usages and potential multi-level impact within the organisation. The section also
highlighted the features of the Intranet as pointed out in the literature that make it suitable
as a tool for supporting KM. It also examined the various conflicting views in the
literature that agree or disagree with the usage of IT tools for supporting KM. The need
was subsequently established to investigate the usage and impact of the Intranet on KM,
in particular knowledge sharing as represented by Nonaka & Takeuchi’s (1995)
knowledge conversion model. The second part of the literature review presented in the
next chapter examines the KM in the public healthcare sector in Australia, including the
usage and potentials of IT tools such as the Intranet.
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Chapter 3-The Australian Public Healthcare Sector, KM
and the Usage of the Intranet
3.0 Chapter Introduction
In the second part of this literature review, an overview of the public sector organisation
and its key characteristics are presented. The implications and potentials of KM in public
sector organisations are highlighted. An overview of the Australian public healthcare
sector is discussed with a specific look at Australian public hospitals, their usage of IT
tools and the potential impact of the Intranet in such a work environment.
3.1 The Characteristics of Public Sector Organisations and KM
A public organisation may be defined by one of its key objectives, which is to provide
public services in such areas as health and education in a well-structured manner that
meets the needs of the citizens (Newcombe, 2000; Bouthillier & Shearer, 2002).
However, as pointed out in the introductory chapter, the need for cost cutting measures to
improve efficiency, the increasing demand for accountability, the competition between
public sector organisations and private sector organisations for the delivery of goods and
services has made the exploitation of knowledge a critical determinant of competitiveness
and survival for public sector organisations (Al-Hawamdeh, 2002).
This interest by the public sector in KM is additionally driven by the ongoing trend
towards New Public Management (NPM) or a progressive adaptation to accommodate
electronic business processes. This is viewed as a move away from the standardised
68
bureaucratic public system to one of greater flexibility, efficiency and performance
measurement (Roste, 2006; Minouge et al., 1998). The exploitation of knowledge is thus
perceived as an invaluable asset for organisational enhancement in the public sector
(Riley, 2003). Echoing these sentiments, Gramatikov (2004:1) emphasizes that KM is of:
“the utmost importance” for reasons specific to the public sector. He goes on to explain
that: “the nature of the public policies assumes that the public organisations fulfil their
missions mainly through processing of information. The capacities of the public
organisations to collect, process and disburse information effectively are determining
how well these organisations will perform” (Gramatikov, 2004:1). The benefits of KM to
public sector organisations according to Cong & Pandya (2003), lead to improved
performances through increased efficiency, productivity, quality and innovation. It also
results in a reduction in the cost of operations and improved customer service in public
organisations.
Public sector organisations tend to have distinct characteristics (Kernaghan et al., 2000).
A particularly important characteristic is the framework within which public
organisations operate. A public organisation usually abides by a wide range of
regulations and requirements including legislative, privacy and security. They also must
provide reports on performance to multifarious stakeholders. Organisations in the public
sector are therefore largely ‘stakeholder’ dependant, as opposed to ‘shareholder’
dependant organisations in the private sector (Cong & Pandya, 2003). A stakeholder
framework for the public sector involves the general public/citizens, national, state and
local governments, other private organisations and employees. It is also important to
69
recognise that the fundamentals of how the public and private sectors operate are vastly
different (Cong & Pandya, 2003). While the private sector is usually competition based,
the public sector is dependant on other factors such as service delivery, information
provision, knowledge identification, sharing and utilisation (Riege & Lindsay, 2006).
Public sector organisations are highly influenced in their operation by the political sector
(Lenk et al., 2002). They are generally large in size, with many hierarchical layers and
wide spans of control that render them relatively formal and bureaucratic. Other
characteristics of public sector organisations are the right of the general public to receive
information about the affairs including financial data related to the organisation. They
thus handle a vast amount of essential information that is required both internally and
externally. Furthermore, as researchers such as Barney (1996) and Cong & Pandya
(2003) point out, public organisations have a high rate of retirement or staff defection.
This leads to a loss of essential knowledge within the organisation coupled with already
insufficient systems for knowledge recording (Sveiby & Simons, 2002). Furthermore,
public sector organisations are often faced with budget cutbacks and a need to do more
with fewer resources leading to an increased focus on organisational knowledge (Mueller
& Dyerson, 1999).
KM it can be argued, would therefore be a key requirement for organisations in this
sector. However, as Riege & Lindsay (2006) point out, there is little evidence on the
application of KM in the public sector published in the literature. Prokopiadou et al.
(2004:170) state that: “the public sector produces and disseminates huge amounts of
70
information, either concerning legislation or governmental operations or citizen-state
transactions”. The primary objective of KM in public organisations, according to
Bouthiller & Shearer (2002), should be focused on external and internal knowledge
sharing to aid decision making. Therefore, the use of IT systems in helping public
servants make decisions based on complex governing laws and regulations must be
addressed appropriately.
A review of the literature shows that historically, most management reforms and
techniques were first introduced in large private organisations with the public sector
following suit (McAdam & Reid, 2000). Examples include enterprise resource planning
(ERP), business process re-engineering (BPR) and total quality management (TQM). KM
is no exception. However, the relative currency of KM ‘awareness’ in order to reap its
promised benefits has resulted in most of the research and implementation being
conducted mainly in large private organisations (Cong & Pandya, 2003).
While the need for KM is apparent, critics argue that the differences between the sectors
are too great to simply, as Itkonen (1999) highlighted, import such managerial reforms
from the private sector. Straight forward emulation is therefore difficult (Cong & Pandya,
2003). Significant differences exist among others in primary goals and objectives, HR
policies and practices, in the management of ethical issues as well as decision making
processes. An OECD & Puma survey conducted in 2003 investigating KM practices in
ministries, departments and agencies of central governments stressed that: “the incentives
to lower costs are traditionally less important in central public organisations” (p. 9). The
survey also noted that public organisations and processes are designed in such a way that
71
makes changes more difficult to implement (OECD & Puma survey report, 2003).
Additionally, a public sector organisation has peculiar characteristics with regards to KM.
A major characteristic of managing knowledge in a public sector organisation is the
existence of extra information sources and transformers of information (Gramatikov,
2004). The knowledge that is used in a public organisation is also categorised as
unstructured and challenging to process and computerise. As a result, knowledge in a
public organisation is usually considered difficult to standardise and share. While these
reasons should not preclude the sharing of such innovative reforms between sectors, there
is no established body of knowledge on successful management strategies in the private
sector that can be drawn upon by public organisations.
The extant literature reveals relatively few studies on KM in the public sector (Riege &
Lindsay, 2006; Syed-Ikhsan & Rowland, 2004a; Cong & Pandya, 2003). Researchers
also admit that KM is a relatively recent phenomenon in the public sector (Wyatt & Liu,
2002; Booth & Walton, 2000). Available studies (Table 3.1 below provides a tabular
review of key studies) tend to be theoretical (exceptions include Syed-Ikhsan & Rowland,
2004a and Syed-Ikhsan & Rowland 2004b). Fewer studies still have investigated KM in
public healthcare organisations such as public hospitals (Van Beveren, 2003). Burns et al.
(2004) state that KM, although recognised as important to organisational performance,
has to date only been formally applied in healthcare organisations to a limited extent. So
far the public sector appears slow to adopt and implement KM. Skyrme (2003) states that
only a small proportion of public sector organisations in Australia have a KM program in
place.
72
Table 3.1: Studies of KM in Public Sector Organisations
Author Description of study Methodology
Findings
Hasan (1999)
Looks at the mediating role of
technology in making sense of
information in a university
Document scanning,
interviews and
observation
Ideal solution integrating different technologies
may be difficult to achieve and require more
resources than the university could afford.
McAdam &
Reid (2000)
Compares public and private
sector perceptions and their use
of KM
Research survey and
participative
workshops
KM was more developed as a management
philosophy in the public sector. This development
has been caused by continual pressure for
increased efficiency, reduced resources and
improved quality within the public sector.
Shields et al.
(2000)
Looks at KM initiatives in the
Canadian Federal Public Service
Interviews and
document scanning
Developed six broad considerations for successful
initiatives regarding knowledge and information in
the workplace.
Wiig (2002)
Studies how KM could play an
important role in public
administration
Theoretical
Important to have comprehensive KM within and
in support of public administration to enhance
decision making and situation handling.
Syed-Ikhsan &
Rowland
(2004a)
Studies the relationship between
organisational elements (culture,
structure, technology, human
resources, political directives)
and the performance of
knowledge transfer
Research survey
There are significant relationships between some
of the variables and the performance of knowledge
transfer.
Syed-Ikhsan &
Rowland
(2004b)
Investigates and examines the
availability of a KM strategy in
a public organisation
Research survey
KM as a practice could be the most influential
strategy in managing knowledge in public
organisations.
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3.2 An Overview of the Australian Public Healthcare Sector
The healthcare sector in Australia represents a significant portion of the Australian
economy. The Australian Commonwealth Government spent approximately ten percent
of the Gross Domestic Product (GDP) on healthcare in 2005 (Kankhar, 2006). A report
by the Australian Bureau of Statistics (ABS) in 2006 showed a combined annual
expenditure by the public and private healthcare sectors at approximately AUD$79
billion in 2003-2004. The Australian Commonwealth Government finances
approximately forty seven percent of this annual expenditure through grants to the States
and Territories for public hospital services (via Australian healthcare agreements) and
rebates for medical services (under the Medicare Benefits Schedule) and pharmaceuticals
(through the Pharmaceuticals Benefits Scheme). State and Territory Governments finance
approximately twenty three percent of health spending, while the remaining thirty percent
is financed privately (via private health insurance premiums and out-of-pocket expenses)
(NHIMAC Action Plan, 2001). In Australia, the Commonwealth Government also plays
the leading role in policy formulation, particularly in areas such as public health, public
health research and public health national information management (Houghton, 2002).
The healthcare product system diagram in Figure 3.1 below provides a general overview
of the key stakeholders including suppliers (suppliers of generalist and specialist services,
materials and equipment), regulatory bodies, healthcare provides and clients that make up
the core value chain and contribute to the development, production and delivery of
healthcare services.
74
Figure 3.1: A Schematic Healthcare Product System (adapted from Houghton, 2002)
The key stakeholders are supported by a collective support infrastructure (for e.g.
education and training institutions and R&D providers) and operate within an
overarching regulatory framework including drug approval processes and various
government formularies.
3.2.1 Australian Public Hospitals
Large urban public hospitals in Australia provide the majority of the more complex types
of hospital care such as intensive care, major surgery, organ transplants, renal dialysis
and non-admitted patient care (Houghton, 2002). Public hospitals in Australia have their
own pharmacies that provide medicines to admitted patients free of charge. Public
hospitals also provide the majority of acute care beds in Australia and are funded by the
75
Australian Commonwealth Government, State and Territory Governments, in addition to
receiving revenue for services from private patients.
Table 3.2 below shows that in 2003-2004 there were 761 public hospitals nationally,
including 20 psychiatric hospitals compared with 748 in 1999-2000. There was an
average of 53,327 beds in public hospitals during 2003-2004, representing sixty seven
percent of all beds in the public and private hospitals combined. Public hospital beds
have declined from 2.8 beds per 1,000 population in 1999-2000 to 2.7 beds in 2003-2004.
Table 3.2: Public Hospitals - 2003-2004. (Adapted from ABS (2006) Year Book Australia, 2006)
The number of patient separations (discharges, deaths and transfers) from public hospitals
during 2003-2004 was 4.2 million compared with approximately 3.9 million in 1999-
2000. Same-day separations accounted for forty nine percent of total public hospital
separations in 2003-2004 compared with forty six percent in 1999-2000. Total days of
Healthcare Delivery and Financing
Units
Public Hospitals
Bed Supply
Facilities Beds/chairs
Activity
Total separations Same day separations Total patient days Average length of stay Average length of stay excluding all same-day separations Average occupancy rate Non-admitted patient occasions of service Staff (full-time equivalent) Revenue Recurrent expenditure
no. no.
‘000 ‘000 ‘000 days
days %
‘000 ‘000 $m
$m
761
53,327
4,200 2,057
16,418 3.9
6.7
84.2 43,622
205 1,640
20,013
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hospitalisation for public hospital patients during 2003-04 amounted to 16.4 million, an
increase of one percent since 1999-2000. The average length of hospital stay per patient
in 2003-04 was 3.9 days. For 1999-2000 the corresponding figure was 4.2, reflecting the
lower number of same-day patients compared with 2003-2004. If same-day patients are
excluded, the 2003-2004 average length of stay was 6.7 days compared with 6.9 days in
1999-2000.
Table 3.2 above also shows that an average of 205,000 staff (full-time equivalent) were
employed in public hospitals in the 2003-2004 period with the total revenue amounting to
AUD$1.64 billion. Recurrent expenditure amounted to AUD$20.01 billion of which
salaries and wages accounted for the major percentage. The difference between revenue
and expenditure is made up by payments from State and Territory consolidated revenue
and specific payments from the Australian Commonwealth Government for public
hospitals.
3.3 Importance of KM in the Public Healthcare Sector
A hospital may be defined as an organisation with an overlap of parallel structures. One
part of this structure, the administrative and the support function offers services such as
materials and facilities. Another part of the structure provides medical services (Costa et
al., 2004). Hospitals can generate massive amounts of ‘knowledge-rich’ healthcare
information that comes from inside and outside of the healthcare environment and is
indispensable for its proper functioning (Kisilowska, 2006). Abidi (2001) categorises the
different types of knowledge in healthcare as including tacit and explicit knowledge of
77
healthcare practitioners, healthcare related documents, data, processes, workflows,
experiences and lessons learnt. This information includes electronic medical records,
clinical trial data, hospital records, administrative reports and benchmarking findings.
Knowledge is therefore considered a critical resource in the provision of healthcare
(Moody & Shanks, 1999) and the public healthcare sector is an essential component of
the public sector that is powered by sophisticated knowledge and information resources
(Haux, 2006; Abidi, 2001). Healthcare providers such as hospitals are considered
knowledge-intensive organisations with highly knowledgeable employees, high levels of
specialisation and knowledge-based processes (Ellingsen, 2003). KM in healthcare is
regarded as the confluence of formal methodologies and techniques to facilitate the
creation, identification, acquisition, development, preservation, dissemination and
utilisation of the various facets of a healthcare enterprise’s knowledge assets (Abidi,
2001; Cheah & Abidi, 1999). In the current knowledge-centric healthcare organisation,
knowledge is deemed central to what Sveiby (1997) refers to as, an organisation’s
capacity to act. Van Beveren (2003) states that healthcare organisations (i.e. hospitals)
could be viewed as a collection of professional specialists who contribute to the delivery
of patient care. They are deliberately referred to here as a ‘collection’ of professional
specialists as often they work in discrete divisions within the organisation, thus leading to
a fragmentation in the delivery of care. This has a profound effect on knowledge sharing
throughout the organisation.
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With such a vast amount of information to be accessed, shared and utilized by healthcare
professionals, one of the key objectives of KM in hospitals is to insulate its knowledge
from degeneration. This is achieved for example through the capturing and sharing of the
tactical expertise and experience of individual workers. This must also be reflected in its
organisational strategies, policies and practice at all levels of the hospital management
and patient care activities (Bansal, 2001). As organisations that continually stress
consistency, process quality, decision making and quality service delivery, hospitals are
viewed as prime candidates for KM.
Hospitals are however also facing major problems in communication and collaboration.
Abidi (2001) describes them as ‘knowledge poor’ because the massive amount of
information generated is rarely transformed into a strategic decision-support resource.
Quick and easy access to clinical, operational, administrative and managerial information
is critical. Effective decision making and awareness within hospitals depends on the
access and usage of the available information. This is particularly important for public
hospitals that must match constant budgetary pressures with the information needs of the
numerous stakeholders. These stakeholders include patients and their families, the multi-
disciplinary hospital staff, the general public, politicians and various levels of
government (Lorenzi & Riley, 1994).
According to Mantzana & Themistocleous (2005), the development and usage of an
integrated healthcare IT infrastructure that enhances service delivery is thus a priority for
the healthcare sector. The transformational ability and implications of the usage of IT
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tools for supporting KM as part of that facilitating infrastructure are considered important
in ensuring enhanced access, sharing, creation and storage of knowledge. It is believed
that this would lead to the formation of a more participatory and collaborative work
environment where healthcare professionals are able to interact more effectively with
each other. This interaction could occur through one-to-one, one-to-many or many-to-
many features of an IT tool which facilitates learning and enhances the knowledge of the
users. The usage of such IT tools to facilitate KM is consequently regarded as essential in
today’s hospitals (Bansal, 2001). The following section examines the potential impact
and benefits of IT usage in Australian public hospitals with a particular focus on the
Intranet.
3.4 Australian Public Hospitals and the Potential Impact and
Benefits of IT Tools
As previously pointed out, healthcare is an information intensive profession (Haux, 2006;
Abidi, 2001) and access to and sharing of that information is critical (Reinecke, 2004;
Stratton, 2001). There is therefore an increasingly important role played by IT in the
functions of health services (Southon, 1999). While research suggests that IT is slowly
emerging in healthcare (Ammenwerth et al., 2003; Dixon, 1999), it is no longer perceived
simply as a supporting tool. Rather, it is viewed as a strategic necessity that will
significantly improve healthcare services and ultimately save lives. Table 3.3 below
shows the potential adverse impact experienced in healthcare service delivery when IT is
not used in the Australian health system.
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Outcome
Impact on the Health Systems
Additional Cost of Adverse
Events
An indirect cost of approximately $1billion (litigation,
compensation).
Reduced Patient Safety
Approximately 4,000 deaths per annum (pa) from preventable
medical errors.
Reduced Quality of Care
19,000 per million admissions resulting from preventable
medication. Approximately 5,000 times as many errors as for
world-class manufacturing and service companies.
Poor Continuity of Care
Greater than 10% of General Practitioners (GP) consultations
potentially based on inadequate or insufficient information.
Variable Privacy Protection
Inconsistent privacy protection of patient information;
susceptible to misuse and fraud.
Administrative Inefficiency
Administrative overheads from manually recording and
communicating health information, e.g. approximately $13,100
pa cost per GP completing Commonwealth forms manually.
Table 3.3: Adverse Impact of not Using IT in Hospitals. (Source: NEHTA Analysis; HealthConnect Indicative Benefits Study; Australian Council for Quality and Safety in Health Care; Australian Institute of Health and Welfare)
The Australian National Health Information Management Advisory Council (NHIMAC)
Action Plan (2001) stresses that access to necessary information at the time care is
delivered is central to good clinical decision-making. Healthcare practitioners and other
stakeholders require the right information at the right time. The increasing shift of
healthcare service delivery out of hospitals and into the community has also led to a
wider range of services being utilised. This frequently results in the duplication of time
and effort through the repetition of assessments, testing and information collection. The
greater focus of healthcare policy on providing seamless care, particularly for the aged,
the chronically ill, and those with other complex care needs, has highlighted the need to
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improve information exchange between different types of services and healthcare
practitioners. Lorenzi & Riley (2003) thus explain that in healthcare, IT is central to the
need for change and rapid, efficient and continuous adaptation.
Researchers have highlighted numerous benefits from the use of IT. IT tools in general
offer outstanding opportunities to reduce clinical errors (e.g. medication and diagnostic
errors), support healthcare professionals (e.g. availability of timely and up-to-date patient
information), increase the efficiency of care (less waiting time for patients) and improve
the quality of patient care (Ammenwerth et al., 2003). Houghton (2002) for example
suggests that there is an enormous range of opportunities for significant cost reductions,
service enhancements and behavioural change in healthcare through IT usage under what
is also often broadly referred to as ‘E-health’. As Lohman (1999) explains, E-health
opens up entirely new paths of communication and transactions in healthcare. It fosters
radically new business patterns and organisational configurations. Kankhar (2006) in
agreement asserts that IT plays a major role in healthcare delivery across the world and
has improved the quality of patient care. IT has helped reduce errors in healthcare
delivery and has led to greater efficiency in healthcare services than has previously
existed through optimising the usage of resources (Kankhar, 2006).
Goldsmith (2000) investigated the impact of Internet technology on the United States
health system. The research concluded that there was a significant potential to
fundamentally transform both the structure and the core processes of medicine through
the usage of the Internet technology. Goldsmith (2000) further discussed Intranet
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technology as offering more significant potential than seen by any other new technology
in the past fifty years. As a result, the demand for health-related IT has led to a
proliferation of businesses that provide hardware, software, technical support and
sometimes entire information systems to the healthcare industry. The usage of advanced
web-based IT tools in public hospitals also creates as Rusanow (2003) explains, an
expectation from both within and outside the hospital of faster and improved healthcare
service delivery. IT is therefore most likely to be a main priority for the healthcare sector
worldwide and will result in enhanced services that will improve and save human lives
(Mantzana & Themistocleous, 2004).
Researchers also point out the potential benefits of IT tools particularly for KM in
healthcare. Some of these benefits include supporting healthcare professionals in
hospitals such as medical doctors, administrative staff, nurses and patients (Haux, 2006),
improving access to updated medical knowledge at the moment of need and at the point
of care (Pluye et al., 2005) and acting as evidence-based decision support systems (Short
et al., 2004; Eisenberg, 1999).
In hospitals, IT tools that support KM would allow for the generation of new
organisational forms of healthcare delivery that would not otherwise exist (Berg, 2001).
They are designed to simplify and speed up administrative processes within the
healthcare system and minimise the duplication of paperwork (Espinosa, 1998). IT tools
that support KM would furthermore facilitate the development of new competencies for
healthcare professionals (Berg, 1999) and help to tackle the problems of information
83
overflow in clinical practice (Hersh & Hickam, 1998). This would consequently allow
data to be extended not only to patient care, but also for healthcare planning and clinical
research (Haux, 2006). Table 3.4 below outlines some of the potential impacts of IT on
key stakeholders in the healthcare industry.
Healthcare Providers
The entire healthcare system could reap significant gains from an integrated
approach to supply chain management that includes the entire range of hospital
and medical supplies and linkages to other players in the healthcare system.
Electronic scheduling and patient management systems could improve scheduling
of tests and procedures, and thereby reduce the length of hospital stays and reduce
the need for multiple visits. Linking insurers, healthcare providers, financial
institutions and consumers into claiming and payments systems also has the
potential to reduce significant administrative costs and improve the quality of
service.
Healthcare Practitioners
From the perspective of individual medical practitioners, knowledge enrichment or
research and education, practice administration and clinical tools are among the
most important IT applications. These clinical tools hold significant promise, both
in terms of direct efficiency and cost savings and in terms of influencing the
behaviour and practices of the GPs.
Patients
The relationship and balance of power between patients and providers is being
altered, leading to more empowered consumers and enhanced self, home and
community care capabilities. Perhaps the greatest change in the patient-provider
relationship will be brought about by the use of the Internet by patients. Broshy et
al. (1998) suggested that two types of information will be particularly important –
information about managing health and chronic disease, and information about
provider quality and cost. With the rise of more informed patients, there will be
increasing scope for stakeholders to influence healthcare behaviour, prescription,
and treatment.
Table 3.4: The Impact of IT Tools on Key Stakeholders in the Healthcare Industry (Adapted from Houghton, 2002)
84
Other benefits of IT tools that support KM in healthcare include improved knowledge
sharing at all levels, thus providing the ability to transform the diverse stakeholders in the
hospital into a healthcare knowledge network. One particular IT tool being rapidly
introduced at hospitals to support the fulfilment of such healthcare objectives is the
Intranet (Ong et al., 2001) One particular IT tool being rapidly introduced at hospitals to
support the fulfilment of such healthcare objectives is the Intranet (Ong et al., 2001). For
example, Intranets are able to facilitate knowledge sharing on a one-to-one, one-to-many
or many-to-many basis in a hospital. On a one-to-one basis, healthcare practitioners are
able to communicate and collaborate through E-mail and other instant messaging
systems. Intranets also include applications that can facilitate two-way interactions, such
as help desk requests and HR requests. On a one-to-many basis, hospital clinical and
practice guidelines that are relevant for the everyday usage of healthcare professionals
can be presented and shared. This helps to eliminate the costs of producing, printing and
distributing this necessary information. On a many-to-many basis, Intranets also enable
communication and collaboration through the provision of newsgroups, discussion areas
or bulletin boards that facilitate direct interaction and exchange of information between
multiple users.
The Intranet is a cost-effective IT tool. It is a simple and flexible solution that enables
information from different legacy systems to be brought together on one screen
(McDonald et al., 1998). It provides a way to tightly integrate previously divergent
information such as established practice guidelines and clinical information contained in
electronic patient medical records. Healthcare services can also be consolidated and
85
optimised across multi-practice areas or multi-disciplinary functions in the hospital with
customised access at multiple levels of hospital, department, practice or physician levels
(Dixon, 1999). Public hospitals like all other hospitals create and revise vast amounts of
paper documents, including, for example, procedure manuals, policies and guidelines. An
Intranet provides the means whereby only the most current indexed and searchable copy
of each document is maintained and available. Authorised changes may be made online
and the necessary secure access granted to users regardless of location and time, thereby
eliminating printing costs (Wyatt, 2000).
The Intranet is usually linked to and is the backbone of the Hospital Information System
(HIS). The HIS can be viewed as comprising hardware configuration, software and
terminals. The aim is to collect, store, process, retrieve and transmit information
concerning patients and administration primarily to support groups of specialised
professionals working directly with hospital patients. They also assist affiliated clinical
departments and ambulatory medical services (Costa et al., 2004). Makhani (2004) points
out that there is a shift in healthcare organisations from the old healthcare paradigm of
the HIS system to a new one of an organisation-wide KM system. An Intranet therefore is
perceived as being able to play an enabling role in the organisation-wide KM system in
this paradigm shift.
Intranet applications in hospitals include being used to support clinical practice
guidelines (Stolte et al., 1999), for the presentation of radiology test results (Gaudin,
1998), disease management (Keever & Shulkin, 1998), paging services (Moozakis, 1998)
86
and as a link between emergency departments (Galdwin, 1998). Other researchers (see
Bobrowski & Kreymann, 2005; Darmoni et al., 2000; D'Souza et al., 1999; Willing &
Berland, 1999) point out examples of how Intranet functions facilitate the improvement
of clinical practice, quality of service delivery and patient outcomes in hospitals. The
result is that healthcare professionals are better informed, continuously updated about the
latest tools and best practices and are able to make quick and informed decisions thus
helping to fulfil core healthcare objectives (Bansal, 2001).
Key findings of a 2005 Healthcare Information and Management Systems Society
(HIMSS) survey of healthcare IT executives showed that the Intranet was among the
most commonly used technologies. Ninety six percent of the healthcare IT executives
surveyed reported their organisations use of an Intranet. The Intranet as an Internet-based
IT tool has proven to be simple yet revolutionary, providing large scale access to
information while enabling communication and collaboration in hospitals. It has the
potential to minimise healthcare costs and improve the quality of care. This is made
possible by providing and sharing clinical information in a timely manner. Table 3.5
below summarises some of the highlighted benefits of Intranet applications in a hospital.
Function
Examples
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Table 3.5: Intranet Applications in a Hospital (adapted and modified from Wyatt, 2002)
3.5 Intranet Usage in Australian Public Hospitals
According to Bakker (2002), the healthcare sector lags behind other sectors in the use of
IT. In Australia, the healthcare sector is significantly behind other sectors in the adoption,
application and integration of IT into practices, institutions and the provision of
healthcare services (Houghton, 2002). In addition, the Department of Health in Australia
as the primary regulatory body has spent considerably less money on IT compared to
other government sectors. This has resulted in the adoption of inefficient, fragmented and
outdated IT systems by healthcare providers such as hospitals (Kankhar, 2006).
Publishing and Browsing Content
Electronic medical records/Computer-based patient record systems. Hospital quality standards and protocols. Hospital annual reports. Laboratory handbooks and material safety data sheets. Practice guidelines, care manuals and protocols. Regulatory standards. Research/lab reports. Multimedia presentations and medical imaging. News and happenings.
Accessing Databases
Drug and disease information. Clinical evidence. Library catalogues and access to relevant journal articles/conference papers. Dynamic knowledge bases and multimedia content. Shared unit/departmental directories. Best practice documents. Regulatory documents.
Interactive Tasks
Bulletin boards. Communication using employee work schedules and calendars. Online paging/Short messaging service (SMS). Clinical information systems. Online learning/E-Learning resources and self-help tutorials. Online ordering and resource scheduling including self-help forms. Online human resource forms (e.g. claims processing, employee benefits, leave applications, job descriptions and applications). Collaborative tools including video-conferencing. Linkage to hospital instruments and mobile computing devices such as Personal Digital Assistants (PDA)’s.
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A 2001 Collaborative Health Informatics Centre (CHIC) report stated that the average IT
budget across all health organisation types in the Australian health IT market amounted
to 2.4 percent of the total health budget — ranging from one to ten percent. In agreement,
the Chief Executive Officer (CEO) of the Australian National E-Health Transition
Authority (NEHTA) points out that the inadequate levels of investment in IT is an
infallible indicator of the inadequate practice in capturing, storing and transferring
information (Reinecke, 2004).
This view led to a 2005 Australian Health Care Reform Alliance (AHCRA) forum to
conclude that there is a:
“. . . Need to examine the potential benefits that new technology, including E-
health solutions, may bring to improving the quality and safety of our nation’s
primary care services. We need to ensure our primary care health professionals
have ready access to the best available evidence to support clinical decision
making. This needs to include access to key patient information through shared
electronic health records” (p. 3).
The Australian Commonwealth Government has undertaken major steps to overcome this
lack of strong IT infrastructure in the public healthcare industry by introducing some new
measures. Over $188 million has been allocated to facilitate the transition of paper-based
clinical record keeping to electronic means in order to provide better information
exchange (Thorp, 2002). An example is the Broadband for Health Program (a $60 million
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Australian Government Program) initiated to support eligible healthcare organisations to
establish advanced broadband services with the capacity to support secure electronic
messaging, shared electronic health records and other E-Health activities (Department of
Health and Ageing, 2006). Another initiative known as HealthConnect, a nation-wide
electronic health record program was also launched. This encouraged health departments
in States and Territories to overhaul existing legacy IT systems due to the need to set up
an ideal platform for HealthConnect (Department of Health and Ageing, 2006). These
initiatives have been a major driver in the development and usage of the Intranet as an
ideal platform capable of integrating, providing access to and allowing for the sharing of
both clinical and administrative information in Australian public hospitals.
The larger public hospitals have become increasingly aware of the important need to use
IT tools and have made some progress in the computerisation of internal information
functions. These have been implemented to efficiently and effectively enable and
expedite multifarious work processes. However, the use of IT for communicating or for
supporting clinical transactions is ‘generally primitive’. Public hospitals spend an average
of around one percent of their total budget on IT (CHIC, 2001). Hospitals in the public
healthcare sector are challenged to implement user-friendly, efficient and robust IT
systems to assure their organisation’s ability to survive and thrive in an increasingly cost-
conscious and customer-oriented environment that demands high quality service. Public
hospitals in particular have low budgets for IT tools and IT training. Coupled with the
high speed of change in healthcare, the chosen IT system must be sufficiently flexible
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and capable of development with minimum input from expensive IT staff (Fraser et al.,
1997).
The assessment of the impact of the Intranet in the extant literature shows a popular view
that it holds significant promise with regards the resulting efficiencies, cost savings and
its impact in terms of influencing the behaviour and practices of healthcare professionals.
It is noteworthy to consider however that certain barriers are faced in terms of realising
benefits. As pointed out in the introductory chapter, although previous research predicted
that Intranets would deliver multiple benefits to organisations (Hinrichs, 1997), recent
research has been less clear and in some cases disappointing (Damsgaards & Scheepers,
2001). Some studies have found that Intranets are poorly utilised, used for information
hoarding and in ways that reinforce existing structures, functional boundaries and status
differences rather than dispel them (Hislop, 2002; Newell et al., 2001; Newell et al.,
2002; Newell et al., 2003).
In other words, as Welch and Pandey (2003) point out, Intranet technology due to its
highly malleable nature, can lead to the creation of multiple interpretations and effects. In
a healthcare setting, Houghton (2002) explains that the adoption of such IT tools has been
relatively slow because of certain barriers including a range of practitioner concerns.
These practitioner concerns include patient privacy, security of patient records and the
possibility that the tools will generate activities that are not billable and/or reimbursable.
The cost of integrating clinical tools with current systems, the difficulty of use and
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possible interruptions to workflow and doctor patient interactions; and the cost and time
needed for training to effectively use the new tools are also of concern.
The lack of research into Intranets in general is highlighted by Blanning & King (1998)
who claim that the literature tends to consist of anecdotes about Intranet technology.
These accounts appear on the web pages of certain companies offering Intranet-related
products and services. There is therefore a lack of systematic studies of Intranet
applications (Blanning & King, 1998). Available studies of Intranets in hospital settings
have generally been descriptive, focusing on Intranet functionality and development
(Bobrowski & Kreymann, 2005; Kay & Nurse, 1999; Aymard et al., 1998; François et al.,
1998; Clark et al., 1997). An exception is Ong et al. (2001) who describe both an Intranet
development process as well as its usage. Table 3.6 below presents a summary of
available Intranet studies in hospitals.
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Table 3.6: Studies of Intranet Usage in Hospitals (continued on next page).
Author Description of study Methodology Findings
Bobrowski & Kreyman (2005)
Usage of Lotus Notes to enable the presentation and retrieval of clinical guidelines relevant for everyday usage of clinicians.
Intranet-based Lotus Notes development
Findings showed overall benefits to the hospital but with some technical shortcomings and acceptance problems on the part of physicians. Conclusion was IT should essentially support an integrative concept of knowledge management in (internal) medicine.
Connell & Blandford (2004)
Intranet usage and overall frequency in a hospital.
Questionnaire and interviews
Intranet was viewed as a positive asset. However, relatively little use was made of the Intranet in terms of overall frequency though some Intranet sites were used heavily. Reasons for low usage of the Intranet included access to personal computers (PC)s, network availability and staff uptake.
Lamb (2004)
Usage of Intranets in merging internal and external guidelines and for coordinating compliance with legislative initiatives and agency rulings at a hospital.
Series of empirical examples that draw on data from a multi-year, multi-industry study of Intranets in mid-western US organisations (1998-2003).
In the usage of Intranets for regulatory action, there was a need for the articulation of changes and local differences in information system use and the ability of boundary-spanners to introduce ways of working to bridge these gaps.
Ong et al. (2001) The use of the Intranet among physicians, nurses, managers, and other associates in a multi-hospital system and building the Intranet in a cost-effective manner using existing resources.
Used a WebTrends Log Analyzer to assess Intranet usage in terms of the number of accesses from each department.
A broad range of features were developed and diffused via the Intranet. However among key challenges included selling the potential of this new technology to opinion leaders and other stakeholders.
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Table 3.6 Studies of Intranet Usage in Hospitals (continued).
Author Description of study Methodology Findings
Aymard et al. (1998)
Information is usually available in a heterogeneous data format and various legacy sources. Investigates the integration of applications to access information via the Intranet.
A web-oriented stand-alone prototype accessing three types of information sources on the Intranet was implemented.
Possible to integrate and access various heterogeneous information sources within a hospital Intranet.
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Table 3.6 Studies of Intranet Usage in Hospitals (continued).
François et al. (1998)
Implementation of a database on drugs into a university hospital Intranet.
Product development.
Successful provision of an interface that provides end-users with an easy-to-use and natural way to access information related to drugs in an Intranet environment.
Clark et al. (1997)
Making Material Safety Data Sheets available on the corporate Intranet.
Product development.
Initial response from clinical and corporate departments has very been positive. All user requests were served within minutes.
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As shown in Table 3.5, few studies have focused on Intranet usage in public hospitals.
Therefore, this research adds to the body of knowledge on IT usage for supporting
KM in the public healthcare sector. It empirically investigates the usage of the
Intranet and its impact on knowledge sharing in a large and ultra-modern public
hospital. It also responds to the call for investigating the organisational conditions that
enable the usage and impact of the Intranet for knowledge sharing. This research is
conducted in Australia where it has been identified that very little insight exists as to
how widespread the usage and impact of these tools are in the public healthcare
sector.
A National Health Information Management Advisory Council (NHIMAC) (2001)
study stressed in its conclusion the need to address the organisational and cultural
aspects of how information is currently exchanged. It also emphasized the need to
address the barriers to this exchange before IT can be effectively used to improve the
management of clinical information. In addition, it is expected that the usage of the
Intranet and its potential impact would be affected by certain surrounding
organisational conditions governing its usage and impact. It is therefore of related
importance to this research that an investigation be conducted into key influencing
factors that could facilitate or impede the usage and impact of the Intranet in
supporting knowledge sharing. These key factors are addressed in the following
section.
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3.6 Enabling Organisational Conditions
3.6.1 Introduction
It is acknowledged that IT tools cannot be investigated within an organisation in a
vacuum (Berg et al., 1998). To guarantee successful usage, IT tools in general must be
adopted by users and integrated within their respective work-contexts (Malhotra,
2005). IT tools such as the Intranet are used in an organisational context, thus success
or failure is dependent on the organisational conditions surrounding its usage (Al-
Gharbi & Alturki, 2001). Southon et al. (1999) for example stress that the installation
of an Intranet alone will not necessarily fulfil core healthcare objectives in a hospital.
Organisational issues are therefore recognized as key factors in the effective usage of
IT tools. Subsequently, this section of the literature review addresses some of these
key organisational conditions that must be in place for the successful usage and
impact of the Intranet.
Previous research on IT usage in the public sector has found organisational factors to
have a greater influence on the use of IT than other external factors (see for e.g. Ang
et al., 2001). In the area of health in particular, it has become increasingly evident that
organisational issues are crucial and account for many of the difficulties and failures
involving IT implementation and usage in healthcare organisations (Haux, 2006;
Andersson et al., 2003; Berg, 2001; Berg, 1999). Although there are no pre-fixed sets
of organisational issues that come to play (Berg, 1999), there are some common key
enabling organisational conditions that must be in place in an organisation for the
effective usage and impact of IT tools such as the Intranet. Researchers (e.g.
Mantzana & Themistocleous, 2005; Snis & Svensson, 2004; Ammenwerth et al.,
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2003) have therefore stressed the importance of investigating and understanding the
surrounding organisational conditions.
These organisational conditions not only affect the usage and impact of the IT tool but
are also themselves likely to be affected and transformed by it. As Howcroft et al.
(2004) state, once adopted, an IT tool may influence the structure and culture of the
organisation. See also Robey & Azevedo (1994) and Knapp (1998) for similar
conclusions.
It is important to point out that it is not the objective of this research to generate a list
of every possible organisational condition that could facilitate or impede the positive
impact of IT tools that support KM. This research does however aim to investigate the
key factors as identified and discussed in the literature in relation to this exploratory
research. These include the following factors reviewed below.
3.6.2 Knowledge Sharing Culture
As Oliver & Kendadi (2006) point out, the extant literature emphasizes the
inseparable relationship between organizational culture and KM (Davenport &
Prusak, 2000; Krogh et al., 2000; Nonaka and Takeuchi, 1995). Several researchers
(e.g. Pyoria, 2007; Stenmark, 2003; Bansal, 2001; Damsgaard & Scheepers, 2001;
Hislop, 2001; Choo et al., 2000; DeLong & Fahey, 2000; Jarvenpaa & Staples, 2000;
Davenport et al., 1998; Ruggles, 1998; Telleen, 1997) stress that an organisational
culture that promotes knowledge sharing is necessary and is the most important factor
for the successful usage of IT in supporting KM. Organisational culture, according to
Alvesson (2002), are a body of solutions to problems that have worked consistently
and are taught to new organisation members as the correct way to perceive, analyse
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and feel in relation to those problems. It encompasses the values, beliefs, attitudes and
norms that bind members of an organisation together (Lemken et al., 2000). It may be
thought of as the manner in which an organisation solves problems to achieve its
specific goals and to maintain itself over time. Snis & Svensson (2004) explain that
organisational culture is viewed as being holistic, historically determined, and socially
constructed and therefore difficult to change. Davenport & Prusak (2000) suggest that
organisations take a hard look at their culture before launching a KM initiative. This is
because it could act as one of the greatest barriers in the implementation of KM
(Bouthillier & Shearer, 2002). It is argued that as long as all members belong to the
same culture, they have the required background knowledge to understand a problem.
The norms exhibited in the organisation encourage its members to search for or
develop new ideas, share those ideas while accepting the ideas of others. IT tools can
be regarded as artefacts that reflect these shared norms and social values (Robey,
1995).
Zack & Mckenney (1995) emphasize that organisations must create a social climate
and work context that supports and promotes knowledge sharing through openness
and trust, cooperation and collaboration, continual search for knowledge and truth,
and a respect for others’ knowledge and expertise. Oliver & Kandadi (2006) refer to
this as a knowledge culture or a way of organisational life that enables and motivates
people to create, share and utilize knowledge for the benefit and enduring success of
the organisation. Accordingly, if the norms in an organisation encourage the open
flow of information and knowledge then users may be expected to use the IT tool to
enact the norm (Jarvenpaa & Staples, 2000). The rationale therefore is that if the
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organisational culture is not conducive to knowledge sharing then the usage of IT
tools such as the Intranet will not be effective (Curry & Stancich, 2000; Kock, 2000).
The need for a culture that is conducive for knowledge sharing is frequently
acknowledged as a key organisational condition in private sector organisation studies.
Cong & Pandya (2003) view culture to also be one of the key elements to be
considered when implementing KM initiatives in the public sector. They further
explain that one of the public organisation’s main KM implementation barriers stems
from the absence of a sharing culture. The success of KM initiatives depends upon an
individual’s willingness and ability to share knowledge and establish a culture within
an organisation (including values and behaviours) that is ‘right’ for KM. This is
typically the most important and yet often the most difficult challenge.
The lack of a knowledge sharing supportive culture appears to be more prevalent
within organisations in the public sector. This effectively creates an impediment to the
implementation of KM initiatives. Wimalasiri (1993) in a comparative analysis of
private and public sector organisations found that fifty percent of public sector
employees from a large random sample held a negative view of the supportive nature
of the environment in which they work in comparison to seventy percent in the private
sector. Therefore, a culture that is conducive to knowledge sharing is associated with
the positive usage and impact of the Intranet on knowledge sharing in a public
hospital.
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3.6.3 Structure Governing the Intranet
An organisation is composed of a structure, defined as the rules and resources, sets of
routinised social practices, and the people who interact regularly within its spatial and
temporal boundaries (Orlikowski, 1992). Robbins et al., (2004:466) define the
structure of an organisation as the ways in which job tasks and responsibilities are
formally divided, grouped and coordinated within it. Organisational structures may
create boundaries which emerge due to the tight departmentalisation that occurs.
These boundaries are often difficult to penetrate and may make inter-departmental
communication and collaboration unlikely to occur (Miles et al., 2004). Therefore,
organisational structures within organisations may encourage or inhibit KM processes
(Nonaka & Takeuchi, 1995).
As previously stated in section 3.3, the structure of public sector organisations has
traditionally been highly bureaucratic, centralised, compartmentalised or siloed. This
poses a significant barrier to effective KM as a result of the multilevel and
administrative hierarchy (Robbins & Barnwell, 1994; Prokopiadou et al., 2004;
Sveiby & Simons, 2002). Newbold et al. (2004) stress that structure as an
organisational factor surrounding the usage of IT in healthcare organisations is very
important. Healthcare organisations are traditionally highly hierarchical (Hypponen et
al., 2005). The public healthcare sector is no different. For hospitals in this sector the
process of knowledge sharing becomes difficult and overcomplicated across different
units and different organisational levels. As a result, in larger organisations in
particular, the Intranet becomes more difficult to sustain due to the problems
associated with the maintenance of large volumes of data and complex network
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typologies (Betts, 1997). Berg et al. (1998) believe that in the context of medical
work, structure is a sine qua non for the functioning of IT.
Structure in terms of IT usage can be regarded as the sets of rules, policies and
procedures governing the administration and usage of the particular IT tool.
Researchers have pointed out that an ability to effectively manage the Intranet is one
of its significant constraints to usage (Duane & Finnegan, 2003; Bernard, 1997;
Hinrichs, 1997). Organisational structure governing Intranets is usually classified into
two approaches as follows:
Centralised: Researchers (Ghoshal et al., 1994; Tsai, 2002) have viewed
centralisation as one of the fundamental dimensions of structure.
Centralisation refers to the degree of authority and control over decisions
(Quinn et al., 1996). The Intranet is thus controlled and driven from the top
down, usually by the central IT department. It is centrally monitored, with
structured content, formal directives and rigid guidelines regarding usage.
Publishing or minor modifications also require centralised authorisation and
approval. The overall Intranet layout is also consistent under this approach.
Decentralised: The Intranet in this case is governed and driven from the
bottom up. Usually controlled by divisions and departments who are
responsible for their homepages, the structure is informal. The Intranet in this
regard is personalised and customized in terms of layout to suit the needs and
requirements of the users. Research points to the need for a decentralised
structure to enhance knowledge sharing. For example, Tsai (2002) found the
relationship between the level of decentralisation and knowledge sharing to be
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positive and the level of centralisation to be negatively associated with
knowledge sharing.
According to Van Beveren (2003), a structured approach governing the Intranet might
be deemed necessary given the legal, ethical and moral obligations encompassing the
provision of healthcare. Damsgaard & Scheepers (2000) in support, claim that Intranet
content and use must be controlled via standardisation and formalisation. Unless
procedures and routines are established and enforced, the Intranet will collapse they
argue, and therefore rationalisation and management control must be the
superordinate goals.
Lamb & Davidson (2000) explain that the role of monitoring and control had
previously rested in the hands of the IT department that could manage and control
some aspects of computerization more effectively than other personnel. For example,
to ensure the security and integrity of data and networks and taking into consideration
the needs of the whole organisation, IT departments are keen to impose ‘order’, secure
corporate data, monitor network traffic, set limits on what employees can do on an
Intranet, ensure documentation and continuity of user-developed Intranet websites and
reduce duplications of effort (Sliva, 1999). However, as Lamb & Davidson (2000)
stress, in the Intranet era, ‘end users’ cannot be treated by IT professionals as low-
level, computer-fearful data-entry employees who do not know what they want or
need in computerized applications. Instead, many are technologically savvy and have
far superior knowledge of the content needed in Intranet applications.
Other researchers such as Matsumoto (1997) suggest that a decentralised
organisational structure is a better fit for Intranets. Centralised management and strict
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policies on Intranet development are not usually advisable because it stifles
innovation. Stenmark (2003) explains that the Intranet has been subjected to the
standardisation and control urge that shaped organisations of the industrial age. This
mechanistic approach with its need for control and measurement affords organisations
the comforts of stability, order and control. It has been advocated by the management
literature at large. Stenmark (2003) further advocates that Intranets break with the
mechanistic control paradigm that plagued traditional IT tools and therefore should
have a decentralised structure.
A strictly hierarchical and bureaucratic structure does not support the usage of IT
(Lenk et al., 2002). Curry & Stancich (2000) explain that a hierarchical structure can
limit the ability to act on information presented on the Intranet. This leads to websites
having restricted access and forms that require downloading, submission for approval
and forwarding to a relevant person with data re-entered manually. The strategic
effectiveness of Intranets they explain can often be hampered by the extent of control
given to IT departments. If decisions relating to content and structure are made by
technical staff, it may create a lack of business focus with the resulting Intranet not
sufficiently reflecting business needs. A decentralised structure is argued to positively
affect the usage of the Intranet for knowledge sharing.
In summary, this section has reviewed influencing factors affecting the usage and
impact of IT tools on knowledge sharing. A knowledge sharing culture and a
decentralised structure have been advocated as important enabling organisational
conditions that have to be in place for the successful usage and impact of IT tools
such as the Intranet, these factors are therefore worthy of investigation.
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3.7 Conclusion
The first part of the literature review for this research examined the concepts of
knowledge, KM and the KM processes of knowledge sharing as represented by
Nonaka & Takeuchi’s (1995) knowledge conversion model. The Intranet, its types,
characteristics, usage modes and potential impact were also examined in detail. The
nature, usage and impact of the Intranet as an IT tool for supporting KM were also
reviewed. The second part of the literature review examined the public sector and
need for KM particularly in the public healthcare sector in Australia. It established
that the need for improved effectiveness and efficiencies in quality service-focused
organisations with critical and emergent work activities such as public hospitals has
put the value of knowledge sharing at a premium. It also presented the potential
benefits of the usage of IT support tools such as the Intranet for KM in public
hospitals. In addition, the enabling organisational conditions that could facilitate the
usage and impact of IT tools that support KM were presented. The importance of a
knowledge sharing culture and decentralised structure governing the Intranet have
been highlighted as critical to facilitating the usage for KM. The following issues and
gaps can be identified from the literature review:
The conflicting nature of results on the usage and impact of IT tools in general in KM
provide a blurred picture of the role of these tools for supporting KM. There is a
growing interest in new and modern IT tools such as Intranets confirmed by the
millions of dollars in investments as well as numerous articles in popular media and
practitioner articles. Despite this evidence, empirical research studies remain scarce,
especially in terms of support for KM (Gottschalk, 2000). In comparison to other
areas of organisational research, the research into IT tools that support KM in
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organisations is still in its infancy. Empirical research into advanced IT tools with rich
application modes such as the Intranet is scarce. This includes research studies
investigating the usage and impact of IT tools in particular on the key KM process of
knowledge sharing. In response to Gallupe's (2001) and Alavi’s (2000)
recommendation for further research into the tools that support KM, this research fills
a gap in the literature by providing a greater understanding of the role, usage, impact
and management of the Intranet in the knowledge sharing process.
Relatively few studies have been performed on KM in the public sector in general
(Syed-Ikhsan & Rowland, 2004; Cong & Pandya, 2003). Fewer studies still have been
done on the usage of IT for supporting KM in public healthcare sector organisations
such as hospitals (Van Beveren, 2003). This is especially true of Australian public
hospitals. Available studies of Intranets in hospital settings have generally been
descriptive, and focused on Intranet functionality and development. There is therefore
a need for research into IT tools in the healthcare sector (Haux, 2006).
Previous studies on IT usage in the public sector have also found that organisational
factors have more influence on the use of IT than other external factors. In the area of
health in particular, it has become increasingly evident that organisational issues are
crucial and account for many of the difficulties and failures involving IT
implementation and usage in healthcare organisations (Haux, 2006; Andersson et al.,
2003; Berg, 2001; Berg, 1999). It is thus equally important to investigate the enabling
organisational conditions that facilitate the impact of Intranet usage for knowledge
sharing while also taking into consideration the distinct characteristics of public sector
organisations.
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An exploratory and empirical case study will subsequently be carried out in a selected
large public hospital investigating the usage and impact of the Intranet on knowledge
sharing. The research will additionally investigate the factors influencing the effective
usage of the Intranet for knowledge sharing, including the impact of enabling
organisational conditions and impeding barriers on the usage of the Intranet in an
Australian public hospital where little insight exists into the role, extent of usage and
impact of such IT tools. A detailed explanation of the empirical research and
accompanying phases are discussed in the following part of the thesis.
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PART II- THE EMPIRICAL STUDIES
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Chapter 4-Overview of the Empirical Research, Choice
and Justification of Methodology
4.0 Chapter Introduction
In the carrying out of any research, the research method(s) used would need to
provide the rigour, richness and depth required to answer the research questions
developed. An in-depth exploratory case study approach was selected and conducted
in three phases at the selected organisation (a large public children’s hospital in
Australia). It makes use of a combination of research methods to ensure data richness
and support of analyses. Each phase while using a different method and focus is able
to reinforce the other.
This chapter presents a discussion of the methodological approaches adopted. It
examines the choice and justification of research methodology, provides a description
of the exploratory case study method and outlines the measures adopted to ensure
integrity and validity of the research.
4.1 Choice and Justification of Research Methodology
This research mainly adopts an interpretivist methodological approach (Guba &
Lincoln, 1989). Interpretive studies generally attempt to understand phenomena
through the meanings that people assign to them with the underlying assumption that
access to reality (given or socially constructed) is only through social constructions
such as language, consciousness and shared meanings (Myers, 1997). To construct an
understanding of user experiences of the Intranet, the research aimed at using a
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flexible data collection procedure for gathering relevant data (Benbasat et al., 1987).
An in-depth exploratory case study approach was selected employing a combination
of qualitative and quantitative research methods. A research method is a strategy of
inquiry which moves from the underlying philosophical assumptions to research
design and data collection (Myers, 1997). According to Benbasat et al. (1987), case
study research method is particularly well-suited to research of IT systems in
organizations especially because of the focus on organisational rather than technical
issues. Darke et al. (1998) argue that case study research is well suited to
understanding the interaction between IT innovations and organisational contexts.
Benbasat et al. (1987) provide three other main reasons for the suitability of the case
study research in investigating IT systems. Firstly, the research can occur in a
phenomenon’s natural setting. Secondly, how and why questions can be addressed
allowing you to understand the nature and complexity of the phenomenon. Thirdly
case studies allow investigation into areas where few studies have taken place.
There are no commonly accepted definitions of a case study (Myers, 1997), Yin
(1994:13) nevertheless defines a case study as “an empirical study investigates a
contemporary phenomenon within its real life context, where boundaries between
phenomena and context are unclear; contains many more interesting variables than
data points; relies on multiple sources of evidence with data converging to form
results and benefits from prior theoretical propositions to guide data collection and
analysis”. Eisenhardt (1989:534) additionally states that: “case studies typically
combine data collection methods such as archives, interviews, questionnaires and
observations. The evidence may be qualitative (e.g. words), quantitative (e.g.
numbers) or both”.
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According to Myers (1997) qualitative research involves the use of qualitative data,
such as interviews, documents and participant observation data to understand and
explain social phenomena. Case study research is the most common qualitative
method used in information systems research (Myers, 1997; Orlikowski & Baroudi,
1991; Alavi & Carlson, 1992). Quantitative research methods were originally
developed in the natural sciences to study natural phenomena. Examples of
quantitative methods now well accepted in the social sciences include survey
methods, laboratory experiments, formal methods (e.g. econometrics) and numerical
methods such as mathematical modelling (Myers, 1997). A qualitative analysis allows
on one hand allows for the thorough and holistic study of a phenomenon by seeking
the understanding of participant opinions. A quantitative analysis on the other hand
enables the data gathered to be expressed in a codified form. Statistical measurements,
comparisons and generalizations can be made. However, this approach is widely
accepted to be limited in the understanding of social processes. Kaplan & Maxwell
(1994) also argue that the goal of understanding a phenomenon from the point of view
of the participants and its particular social and institutional context is largely lost
when textual data are quantified. Examples of previous studies on KM in public
organisations that adopted a single quantitative survey method include Syed-Ikhsan &
Rowland, 2004a; Syed-Ikhsan & Rowland, 2004b).
Miles & Huberman (1994) state that if an exploratory study is to be conducted, the
parameters or dynamics of the social setting cannot really be known, therefore heavy
instrumentation or close ended data collection devices are inappropriate. Flick (1998)
further suggests that the use of multiple methods helps in securing an in-depth
understanding of the phenomenon under study.
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The exploratory nature of this study suggests that the most suitable research method is
of a qualitative nature. Researchers (e.g. Berg et al., 1998; Berg, 1999; Kaplan, 1997)
recommend that studying the use of IT in a medical context should involve empirical,
often qualitative studies to gather insight into the everyday socio-cultural processes
that constitute these practices.
However, several researchers (e.g. Lee, 1991; Gable, 1994; Gallivan, 1997; Markus,
1994; Majchrzak et al., 2000) have recommended combining qualitative methods with
quantitative methods to ensure that the richness afforded by qualitative methods is
supported by quantitative analysis. McAdam & Reid's (2000) study of public and
private sector perceptions and application of KM for example, employed a
combination of a research survey and participative workshops. This view is also
supported by previous studies on the evaluation of IT usage in a hospital setting which
have employed a combination of research methods. For example, Sayegh et al. (1999)
in investigating the impact of hypertext, Intranet and Internet technologies on usage of
pathways in clinical medicine utilized a combination of questionnaires and interviews.
Connell & Blandford (2004) in their study of Intranet usage frequency in a hospital
used a combination questionnaire survey and interviews.
This case study thus uses a combination of a questionnaire-based survey, face-to-face
interviews, strategic document reviews (e.g. Intranet log files and strategy
documents), personal observations, Intranet usage demonstrations and consultations
with relevant experts to ensure richness of data and proper understanding of the
context (Miles & Huberman, 1994). This approach ensured that the richness afforded
by the qualitative methods was supported with quantitative analysis. This exploratory
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case study also includes key elements of an ethnographical approach to research.
Harris & Johnson (2000) define ethnography as ‘a portrait of a people’. Multiple
sources of information are sought and used, as no single source of information can be
trusted to provide a comprehensive perspective (Patton, 1990). Ticehurst & Veal
(1999:104) describe that this type of research method draws on various techniques,
usually combining them. The use of multifarious data sources helped in validating and
crosschecking any findings and in evaluating the usage and impact of the Intranet on
knowledge sharing in the public hospital.
According to Myers (1999), ethnography is widely used in the study of information
systems in organisations, from the study of the development of information systems
(Hughes et. al, 1992; Orlikowski, 1991) to the study of aspects of information
technology management (Davies & Nielsen, 1992) and their impact (Randall et al.,
1999). Ethnography has also been discussed as a method whereby multiple
perspectives can be incorporated in systems design (Holzblatt & Beyer, 1993) and as
a general approach to the wide range of possible studies relating to the investigation
of information systems (Pettigrew, 1985).
Typically, a case study researcher uses interviews and documentary materials first and
foremost, without using participant observation. The distinguishing feature of
ethnography, however, is that the researcher spends a significant amount of time in
the field. Because the researcher is at a research site for a long time - and sees what
people are doing as well as what they say they are doing – an ethnographer obtains a
deep understanding of the people, the organization, and the broader context within
which they work. Ethnographic research is thus well suited to providing information
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systems researchers with rich insights into the human, social, and organizational
aspects of information systems (Myers, 1999).
Denscombe (1999) also adds that an ethnography approach enables the capturing of
social reality more so than other approaches to research. It allows for the gathering of
contextual data that are relatively rich in detail and depth rather than abstracting
specific aspects in isolation. This approach seeks to see the world through the eyes of
the participants, allowing them to speak for themselves through extensive direct
quotations. This research thus plans to employ an ‘impressionist’ style with the
researcher through the research methods adopted providing the opportunity for the
story’s key players to speak (Van Maanen, 1988:105). This enables an additional
backdrop for the interpretation of findings and the expansion of the knowledge
generated from the results to create a new, enhanced understanding of the situation
under study. Detailed information of the methods used in the three phases, the data
collection procedures as well as analyses is provided in chapters five, six and seven.
The reasons for the selection of the case study setting are presented below.
4.1.1 Sample Selection
Industry sectors that rely heavily on documentation and informatics to conduct their
business, as in the case of healthcare, are more likely to adopt IT tools such as the
Intranet (Welch & Pandey, 2003). As Berg (1998) explains, large modern hospitals
are highly specialized. They are characterized by state-of-the-art knowledge and staff
with high levels of education. They are also characterised by organisational
complexity as knowledge originates from a myriad of different contexts and
information sources. Large hospitals have subsequently become quite complex. Such
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large sizes lead to knowledge fragmentation as well as a difficulty in locating and
sharing knowledge thus creating a strong need for KM (Hislop, 2001).
A large hospital is therefore more likely to have the need as well as the resources to
implement an organisation-wide IT tool such as the Intranet to support KM. It also
provides a suitable and practical research setting for investigating and understanding
the dynamics involved in the relationship between the Intranet, key actors (e.g.
employees) and KM, particularly the processes of knowledge sharing.
Employees at the hospital also fit the definition of knowledge workers in that they are
highly qualified and educated professionals (Mood & Shanks, 1999). They are drawn
from a variety of skilled and professional backgrounds, key among them nursing,
medicine, clinical support, corporate administration, IT, maintenance support and
Allied health professionals. According to Gray (1999), Allied health professionals
include physiotherapists, occupational therapists, speech pathologists, dieticians,
clinical psychologists, pharmacists and social workers.
4.2 Overview of the Empirical Case Study
This section presents a broad description of the three different phases of the empirical
case study (a more detailed description is provided in chapters 5, 6 and 7). The first
phase of the research addresses the first research question. It provides background
information of the research setting (a large and ultra-modern public children’s
hospital) and the Intranet used. This involves a combination of interviews with IT
personnel, personal observations, usage and features demonstrations and a review of
key hospital documents such as annual reports, strategic plans and Intranet logs for
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gathering historical data on Intranet usage. This phase of the study aimed at
identifying and understanding the structure and operations of the hospital. It also
aimed to provide a detailed description of the Intranet used. Such as the Intranet type,
its technical specifications, its history and development, the various issues
encountered in its development, the influencing actors involved in its administration
as well as its numerous features and applications.
The second phase of the research explores the opinions of respondents towards
various issues related to the usage of the Intranet. An online questionnaire with a
combination of closed and open-ended questions was administered in this stage. The
aims of this phase of the study includes identifying the various types of Intranet users,
their Intranet experiences and patterns of usage, the type of knowledge processes the
Intranet is used for, other knowledge sharing sources and mediums used. It also
identifies the key issues faced by users in using the Intranet, including opinions on its
advantages and disadvantages. The research findings highlighted some of the key
issues to be investigated in the third phase of the study outlined below.
The third and final phase of the research investigates the important issues highlighted
in the previous phases using a qualitative approach involving face-to-face in-depth
interviews. It importantly investigates the role and impact of the Intranet on the
knowledge sharing represented by Nonaka & Takeuchi’s (1995) knowledge
conversion model. In addition, this phase of the study investigates the influencing
factors on the usage of the Intranet for knowledge sharing at the hospital.
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4.3 Measures to Ensure Integrity and Validity of the Research
4.3.1 Ensuring Internal and External Validity
Certain issues regarding the quality of the case study have to be considered to ensure
the validity and reliability of the study. Validity is the extent to which the data
collected truly reflects the phenomenon being studied (Ticehurst & Veal, 1999).
Threats to validity generally fall into two main groups, internal and external. Internal
validity refers to the extent to which conclusions can be drawn concerning the causal
effects of the independent variable on the dependent variable. External validity
however, refers to the extent to which results from the study can be generalized to the
‘real world’ (Judd et al., 1991). In addition to internal and external validity, Yin
(1994) outlines two other criteria for ensuring the quality of a case study. These
include: construct validity (developing measures for the concepts of the research) and
reliability (the extent to which the findings are replicable). These criteria were all
addressed in this case study.
To minimize threats to internal validity, the transcriptions of the interviews were
checked for errors and cross-checked with interviewee recordings to assess the
researchers’ account of the interview as suggested by Yin (1989). To minimize threats
to construct validity and external validity, no single source of data was relied upon.
Several different sources of data were used such as online questionnaires, face-to-face
interviews, website logs, Intranet features demonstrations, an extensive study of other
similar organisational websites to identify current practices, interviewing of industry
experts and many informal discussions held with academics in the related research
fields.
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Ammenwerth et al. (2003) point out that to address the problem of external validity,
the IT tool and its environment should be defined in detail. Miles & Huberman (1994)
explain that familiarity with the phenomenon and the setting under study is important
for instrument validity and reliability as they ride largely on the skills of the
researcher. The recording, transcribing and storing of all the data collected also allows
for the replication of the research. The different data gathered are grouped according
to their similarities. This minimizes threats to reliability and improves the quality of
the research (Kleining & Witt, 2001).
Additional measures were taken to better ensure the integrity of this research. These
measures are discussed in the following section.
4.3.2 Ethics Committee Approval, Data Security and the Researcher’s
Professional Background
There were a number of ethical concerns to be aware of regarding the research. The
research involved human beings. Therefore, the researcher must make the research
goals clear to the members of the organisation where the research is being undertaken.
Among other things, there is the need to gain the informed permission of the
respondents prior to their participation. It is also important to inform the respondents
that their names will not be revealed in the written report of the research and whether
they would like access to the results of the research. Informed consent to tape record
interviews was also obtained. Most of all, researchers must be sure that the research
does not harm or exploit those who have agreed to participate in the research
(Genszuk, 2003).
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While carrying out this research, this researcher addressed all the relevant ethical
concerns, adhering strictly to the Code of Ethics in place at the University of
Technology, Sydney (UTS) for conducting research. An ethics application form was
submitted for clearance to the UTS Human Research Ethics Committee and was
approved. Interviewees also had to sign consent forms which confirmed the
confidentiality of their views. Tape recordings of interviews and completed
questionnaires were stored in a secure location at the School of Management. Any
strategic and relevant information relating to the participating organisation, including
data and its sources, also remains confidential and was used solely for the purposes of
this research.
As pointed out previously, Miles & Huberman (1994) explain that familiarity with the
phenomenon and the setting under study is important for instrument validity and
reliability as they ride largely on the skills of the researcher. In the administering of
this study the professional work experience and skills background of this researcher
also contributed to the integrity, motivation and deeper understanding needed for the
carrying out of this study. The researcher’s work experience includes holding the
position of Consulting Project Manager (IT) at the Australian Derivatives Exchange
(ADX); as well as holding the Research Manager position at the International
Treasury Services (ITS) Pty Ltd. in Sydney, Australia.
The researcher is a member of the Australian Computer Society (ACS) and holds a
Masters in Information Technology as well as the Microsoft Certified Professional
(MCP) and Microsoft Certified Systems Engineer + Internet (MCSE + I)
certifications. The researcher is also currently a part-time lecturer for the Managing
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Knowledge subject at the School of Management, UTS. This research is a personal
journey into an intriguing area of research and this researcher strongly believes that
personal interest, skills, academic qualifications and experience have all helped in
providing the needed appreciation and deeper understanding of the IT tools as well as
the KM concepts and issues addressed.
4.4 Summary
In summary this chapter has provided an overview of the empirical research studies to
be conducted. It has also outlined the exploratory case study research method adopted
and provided justifications for its usage. It also presents the methodological
limitations that arise and how they are minimized. The additional measures to ensure
the integrity of the study and the addressing of ethical concerns are presented while
the provided facilities that aided the carrying out of the research were pointed out. The
following chapter provides a thorough description of the organisational context where
the research was conducted and the Intranet was used.
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Chapter 5-The City Hospital Intranet in Practice
(Phase One)
5.0 Chapter Introduction
This chapter provides detailed background information on the research setting, a large
and ultra-modern public hospital in Australia (hereby referred to as the City hospital).
It provides an overview of the Intranet, describes its development, system
architecture, technical and non-technical issues encountered, hospital initiatives
developed, detailed hospital Intranet descriptions and the various applications it
provides. The results of this phase of the case study were combined with guidelines
already developed from the literature review, as well as personal observations in the
research setting. The results were also combined with the researcher’s familiarity with
the technology and the setting under study to inform the development of the online
questionnaire and an interview guideline as suggested by Patton (1990) for use in the
case study.
.
5.1 The Aims of the City Hospital Intranet Background Study
This aims of this phase of the research included gathering background information on
the City hospital and investigating the nature of the Intranet in use. This importantly
involved a review of the history and development of the Intranet. Another important
aim was to identify and investigate the Intranet type, its technical specifications and
features. It was also important to investigate what the goals and objectives set out for
the usage of the Intranet were at the City hospital and to identify the influencing
‘actors’ or people involved in the its administration. Ammenwerth et al. (2003)
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explain that such background investigation is important in a hospital to enable
motivation, support and increased participation in the study. This phase of the
research thus addressed the following question with the subsequent aims:
1. What is the nature of the Intranet used at the hospital?
The aims of this phase included:
a. Investigating the type, technical specifications and features of the Intranet in
use at the hospital.
b. Investigating the history and development of the Intranet at the hospital.
c. Identifying the influencing actors involved in the implementation and
administration of the Intranet at the hospital.
d. Investigating the goals and objectives set out for the usage of the Intranet at
the hospital.
5.2 Method
An extensive background study of the City hospital and Intranet was conducted with
relevant information about the City hospital (e.g. number of employees, bed capacity
and revenue) gathered from key documents such as strategy plans, press releases,
annual reports, Intranet logs and Intranet statistics. Senior IT managers at the City
hospital who administer the Intranet and were involved in its implementation provided
critical comments gathered from initial discussions regarding the history,
development and current status of the hospital Intranet. Intranet logs and statistics
were also used to gather historical data on Intranet usage. It is important to point out
that personal observation, usage and features demonstrations were an important part
for gathering data on the City hospital Intranet in this phase of the study.
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According to Patton (1990) no single source of information can be trusted to provide a
comprehensive perspective. The use of multiple data sources assisted in validating
and crosschecking any findings and in evaluating the usage and impact of the Intranet
on knowledge sharing in the selected organisation. The use of many different sources
of data as supporting evidence is also a major strength of the case study method.
According to Yin (1989), a case study is likely to be much more convincing and
accurate if it is based on several different sources of information. To provide support
to the analyses, informal discussions and consultations with industry
experts/professionals and academics in fields related to this study were undertaken
throughout the duration of the research to reinforce and gain an in-depth
understanding of the data gathered. An extensive online study of other similar-sized
public hospitals was carried out to identify current Intranet practices, providing
supporting evidence to strengthen the validity and reliability of the research.
5.2.1 City Hospital Facilities Provided
It is important to mention that in the course of this research, this researcher was
provided with several aids and access to certain facilities at the City hospital. These
included a 24-hour City hospital access pass, an office desk, an official City hospital
telephone number and an official City hospital E-mail address. Additionally, this
researcher was given a tour of the City hospital, introduced to key people and was
able to attend some key meetings. The researcher was thus able to be totally immersed
in the research setting by being an informal participant observing and enquiring. This
provided the researcher with a secondary source of information that ultimately added
to the richness in understanding and analyses of the issues being investigated.
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5.3 Overview of the City Hospital
The City hospital is a major public children’s hospital in Australia and an
international leader in child health, working at the cutting edge of paediatric services,
research and teaching. With over 46,000 patients admitted to the City hospital every
year, it has a 339 bed capacity, an onsite hostel and is also a teaching hospital
affiliated with the medical school of a major university thereby providing the means
for medical education. The vision at the City hospital is to provide:
Better health for children
Excellence in child healthcare
Its stated mission is to: ‘Constantly challenge the existing boundaries in paediatrics
and child health by leading change and striving for excellence in clinical care,
research, teaching and advocacy’.
The City hospital is a leading public hospital that is highly focused on achieving and
maintaining its organisational goals of high standards of patient care and services. It is
at the forefront of implementing various initiatives that support the achievement of
these goals and objectives. IT tools and services have played a vital role not only in
the core medical services provided, but also from the perspective of overall
organisational efficiency and effectiveness. The organisation is viewed as fitting the
definition of a knowledge organisation. It delivers services and users its knowledge
and expertise to solve complex problems for its customers/patients (Moody & Shanks,
1999). The City hospital as the defined research setting for this study provided an
ethnographically rich context to investigate the usage of the Intranet for knowledge
sharing as well as the enabling organisational conditions.
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5.3.1 Organisational Structure and Lines of Responsibility
The City hospital can be viewed as one with parallel yet overlapping structures (as
seen in Figure 5.1 below). The clinical and medical areas function separately and
relate independently to senior management. However, the nursing, finance and other
support areas report along different lines of the management hierarchy.
Figure 5.1: City Hospital Organisational Structure and Lines of Responsibility
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5.4 Overview of the City Hospital Intranet
5.4.1 History and Development
The City hospital IT mission is stated as enabling: the right people to have the right
information at the right time in the right place to ensure the delivery of high quality
services. The objective of the Intranet as stated by the Senior IT Manager at the City
hospital is about: “getting the right information to the right people at the right time in
the right format to enable the right action”. The quote represents the key outcome of
any successful KM initiatives in any organisation. In view of this strategy, the City
hospital Intranet was first launched in 1996 and was initially maintained by one
dedicated webmaster. As the deputy IT manager at the hospital pointed out: “we had
around 1200 PCs at the time”. At the time of this study however there were
approximately 2000 workstations across the site and in distributed locations with
approximately 2095 members of staff. While all staff may not necessarily need to
have their own PC due to the particular nature of their jobs, all have individual access
(username and password) to the workstations and the City hospital Intranet. There are
also two senior web developers and two dedicated website administrators, including
several technical support staff providing IT development and technical support to
Intranet users.
The initial Intranet was built and developed in-house on Linux and Apache servers
using Perl programming language scripting. The City hospital IT developers utilised a
product called HTML Transit to convert Microsoft Word documents to HTML with
HTML transit currently being used. According to an IT administrator, at that time the
Intranet included approximately 1000 web pages in size and was growing rapidly.
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The growing size of the Intranet coupled with user needs for more sophisticated
medical applications, software and computing needs led to the development of a new
and larger Intranet. The initial development of the Intranet involved the
implementation of a dynamic system of desktop management; including the rollout of
Microsoft Windows 95 to all personal computers in the Hospital and the extension of
the Helpdesk Services to provide seven-day support to users. As at the time of this
study, desktop management front end had been upgraded to Microsoft windows XP
and Novell-delivered applications for customising the applications that employees use
(e.g. Powerchart program). The platform inter-operability of the City hospital Intranet
means it was able to run on a combination of platforms largely Novell based,
including Microsoft and Linux Unix servers.
5.4.2 Addressing Resistance to the City Hospital Intranet
Despite its seamless functional benefits, the City hospital Intranet presented a
significant change in work methods for the healthcare professionals at the City
hospital. It required users to spend more time becoming familiar with its features and
applications in an environment where time is crucial.
According to the Senior IT manager, the initial reaction of staff members consisted
largely of inaction and lack of interest, for example when medical doctors did not
participate in the training sessions and put little effort into learning to use the Intranet.
Apart from the time constraint issues raised, some of the older medical doctors were
uncomfortable with IT tools in general and felt that learning about the City hospital
Intranet functions was unnecessary and not beneficial to their daily work.
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The IT department held meetings with key users and several issues were identified.
The issues that arose with the decision to implement the City hospital Intranet could
be categorised as technical and non-technical barriers. However, there were some
issues that overlapped between these two categories. There was a need, therefore, to
address both these technical and non-technical issues that had become prominent in
the design, development, implementation and usage of the City hospital Intranet.
Discussed below are descriptions of the some of the key issues identified and the
initiatives developed to address them in the lead up to the development of a new City
hospital Intranet.
5.4.3 Overcoming Technical Challenges
Technical impediments refer to problems related to the use of the Intranet itself such
as inadequate or wrong software, poor features, bad navigational structure and limited
functionalities (Geisler & Rubenstein, 2003). To cope with the growing size of the
hospital and various user needs, the City hospital Intranet needed a more developed
and integrated architecture than previously used. As shown in Figure 5.2 below, a new
Intranet architecture was developed.
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5.4.3.1 The New City Hospital Intranet Architecture
Figure 5.2: The New City Hospital Intranet Architecture
The new City hospital Intranet was built upon the PHP (Hypertext Preprocessor)
scripting language. PHP is a server-side, cross-platform HTML embedded scripting
language that allows the developer to create dynamic web pages. PHP-enabled web
pages are treated in the same way as regular HTML pages and the developer can
create and edit them in the same manner as regular HTML. PHP Scripting language
runs on Apache data service with the bulk of it coded by the hospital’s senior web
developers.
The next version of the Intranet was subsequently built on Linux Apache MySQL
PHP (LAMP). As Dyer (2005) explains, LAMP is used to define how a multi-user
database management system, MySQL is used in conjunction with Linux, Apache
servers and either Perl or PHP scripting languages. LAMP represents an open source
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web platform and most importantly it is a solid and reliable platform of choice for the
development and deployment of high performance web applications.
The City hospital currently maintains a standard environment using Microsoft
Windows NT (New Technology), Windows 2000 and Windows XP (eXtended
Professional) operating systems. Ghost software is used to ‘re-invent’ machines with
the operating system and a standard setup. Desktops are leased over a three year
period — this allows for the desktop infrastructure to be refreshed with appropriate
technology — without the need to present business cases and struggle for funding.
The underlying architecture of the new Intranet consists of a Software Virtualization
Solution (SvS) Trace. A SvS Trace monitors the security event logs of all Windows
NT/2000/XP servers and workstations. The software alerts the administrator of
possible intrusions and attacks. It also backs up all selected security event logs in a
centralised MySQL database. Within that context a Content Management System
(CMS) was built making use of Lightweight Directory Access Protocol (LDAP)
authentication for users. This enables the management of information currency on the
Intranet that now allows authorised users to be automatically alerted when their
content has or is about to expire.
File and print services on the Intranet are maintained by Novell and therefore a Novell
Directory Services (NDS) Login is the primary control method for users to gain
access to the environment. When users login to the NDS, their access is governed by
their belonging to a particular department (Organisational Unit) and through
membership of nominated groups (e.g. workgroup, committees). Among other
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functions, login scripts maintain standard drive mappings (or shares) as the user logs
in or authenticates. Novell Directory Print Services (NDPS) allows users automated
printer delivery and access to networked printers.
The new Intranet also makes use of the application delivery component of Novell’s
ZEN (Zero Effort Networking). ZEN is a directory-enabled service for workstation
administration that significantly reduces the costs associated with managing
networked PCs. This allows website administrators to maintain the most up-to-date
programs without physically visiting every machine. The delivery component of
ZEN-Netware Application Launcher (NAL) uses push technology to allow users
access to applications. Nearly all applications are delivered via NAL. This is one of
the strongest aspects of the desktop management processes at the City hospital and
has been in place since 1995. Other components of the ZEN that are utilised are
desktop remote control and inventory services. Remote control is used to support
users while WebTrends Log Analyzer software is used to provide usage and other
statistics related to the City hospital Intranet.
5.4.3.2 Accessibility and Usability
Accessibility was considered a major challenge because as the deputy IT manager
mentioned, “the proper usage of the Intranet was directly connected to it”. There was
the need to ensure that there was a sufficient PC population and necessary
infrastructure to provide access to the Intranet in the various departments/units of the
City hospital. In this context, not providing proper access would mean hampering the
healthcare delivery and the placing of lives at risk. Additional computers were leased
on a three year basis to keep up-to-date with new developments and allow for
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upgrades. Access to the Intranet was made available 24 hours a day, seven days a
week.
It was also important to ensure that the Intranet was easy to use and navigate.
Usability can be defined as the effectiveness, efficiency and satisfaction with which
users can achieve tasks in a particular environment (Ginsburg & Pusedu, 2001). High
usability means a system is easy to learn and remember, efficient, visually pleasing,
fun to use and quick to recover from errors (Ginsburg & Pusedu, 2001).
Layout and ease of use are considered important usability factors (Begbie & Chudry,
2002). Feedback was sought from the users as to the look and feel of the new Intranet.
It was agreed that a standard template, structure and appearance be developed across
the entire City hospital Intranet. As a web developer explained, it was also necessary
to have a common layout across the different departments/units as this would make
navigation easier (see Figure 5.3 below for an example of a department page on the
City hospital Intranet). While the writing and publishing for the departmental/unit
websites on the Intranet would be decentralised, the layout would be standardised. At
the beginning of this study however, issues had arisen including for e.g. the need to
present information on certain sites that users in those department/units felt would not
suit the standard layout. These issues are investigated the subsequent phases of the
research.
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Figure 5.3: Example of Department Page on the City Hospital Intranet
5.4.3.3 Security
The senior IT manager involved in the implementation of the new City hospital
Intranet remarked that security was a major concern. There was therefore a need to
ensure security and confidentiality of the City hospital content and this underlined the
approach adopted in the development of the new Intranet. The City hospital Intranet
developers had to identify the type of information to be placed on the Intranet, the
different needs of each category of users as well as determining the level of security
required. A password synchronisation process was implemented using Lightweight
Directory Access Protocol (LDAP) and Netware directory services. LDAP is a
protocol definition for accessing specialised databases called directories. It is used by
E-mail programs to look up contact information from a server. LDAP authentication
for users allows for synchronised password access to Internet and Intranet resources
such as E-mail. This means that users maintain the same login for the Intranet, for E-
mail as well as for their initial computer system (NOVELL) login. This allows the
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synchronisation of username and passwords on multiple systems, thus improving user
satisfaction and increasing productivity.
According to Al-Gharbi & Alturki (2001), security is important especially when
dealing with sensitive information. Cavalli et al. (2004) define information security
classically as the preservation of:
Confidentiality: ensuring that information is accessible only to authorised
people;
Integrity: safeguarding the accuracy and completeness of information and
processing methods;
Availability: ensuring that authorised users have access to information systems
when required.
5.4.3.4 Maintenance and IT Support
Another important requirement according to the senior IT manager was the need to
have adequate resources and staff to provide the required ongoing maintenance and
support for the City hospital Intranet. This was placed under the responsibility of one
major department (the IT department) and two units in the hospital directly linked to
its management, namely:
o The IT trainers unit;
o The Clinical Application Support Unit (CASU).
The IT department consists of the IT director, IT manager, Deputy IT manager, two
senior website administrators, senior and junior web developers and several technical
assistants. The Intranet management team includes the IT manager, the deputy IT
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manager, two senior website administrators, senior and junior web developers and
several technical assistants responsible for the day-to-day management of content for
the City hospital Intranet. The IT department also monitors and provides technical
support for the IT infrastructure at the City hospital. Figure 5.4 below shows the IT
support link on the City hospital Intranet. IT service procedures were expanded to
provide priority support to clinically oriented ‘help desk’ calls and requests from
patient care and administrative areas. The IT department also encouraged staff to
contact them directly if they had questions or problems and provided extensive
support through training, tips and desktop/laptop computer purchases.
Figure 5.4: IT Support Page on the City Hospital Intranet
According to a senior web administrator, in maintaining the quality of the City
hospital Intranet, content provided “had to be current to avoid expired and irrelevant
backlog of information”. While this involves document versioning software and is the
responsibility of the individual departments/units, the website administrators also
supervise the current content and provide E-mail reminders to the relevant
departments/units. Communication between the Intranet management team and
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departments/units including general users is mostly done on a one-to-one basis by E-
mail or telephone. There are also ad hoc visits by the IT staff to the various
departments/units. The weekly communiqué E-mail update helps with general
information and enquiries. Furthermore, quick reference Frequently Asked Questions
(FAQ) knowledge bases for common queries were developed online and are
continuously updated to save time.
The dedicated IT trainers unit run regular training sessions on the use of clinical and
non-clinical applications in the City hospital. The Clinical Application Support Unit
(CASU) is a unit within the Division of Information Services, established to provide
expert knowledge and support to users of clinical systems. Also included in the
division are the departments of IT, Medical Records and the hospital Switchboard
(See Figure 5.5 below for service links on the Division of Information Services page
of the City hospital Intranet). Whilst the IT support staff focus on assisting computer
users with technical issues involving computers, printers and applications including
Microsoft Office tools, the CASU staff focus primarily on the clinical and related
applications. These clinical applications include PowerChart, Discharge Summary,
Patient Management, Scheduling, Tracking and Coding.
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Figure 5.5: Example of Service Links on the Division of Information Services Page on the City Hospital Intranet
The staff members that make up CASU come from a variety of backgrounds,
including among others clinical, nursing and financial. The skills mix and experience
of the CASU staff enable them to support staff from many different areas, as they
understand the roles of the staff they are liaising with. In many cases as discovered,
they have worked in similar capacities and have a solid understanding of systems and
work flow.
A unit of the City hospital that is also involved indirectly in managing the Intranet is
the Service Improvement Unit (SIU). The SIU’s role is to coordinate improvement
efforts across all areas of the hospital to ensure that the highest possible quality and
safety of care is being provided. The SIU uses the City hospital Intranet to provide
leadership in, and education and support for the continuous development of all staff in
order to facilitate the pursuit of excellence in child healthcare. The SIU publishes
various reports on the Intranet. For example, reports for improvement projects are
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published on the Intranet to help standardise and facilitate the sharing of improvement
information across the City hospital. The electronic improvement database also made
it easier for staff to document their improvement activity and also see what other
departments/units are doing.
Educational programs were developed by the SIU on planning, continuous
improvement, specific clinical practice improvement methodologies, project
management and working in partnerships with others users. All education programs
developed were also easily accessible on the City hospital Intranet making it the
central knowledge resource point for staff. The SIU includes skilled computer
programmers with backgrounds covering: nursing management; finance; medical
records; IT support and training in administrative and clinical systems; health
information management; and computing and information systems. These application
specialists have a detailed knowledge of the main business processes of the City
hospital and are well qualified to support these applications.
5.4.4 Overcoming Non-Technical Challenges
Non-technical challenges refer to the non-technical aspects that act as barriers to the
usage of the system (Geisler & Rubenstein, 2003). Described below are some of the
key non-technical challenges identified and initiatives implemented to address them.
5.4.4.1 User Involvement
Due to the reluctance of some of the staff members at the City hospital, especially
doctors to use the Intranet, the IT staff responsible for its development sought
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feedback from staff members. The consultations, the deputy IT manager stated, were
“crucial because users got involved in the new designs and development of the new
Intranet”. This also allowed for the airing and addressing of any concerns or
misgivings that users might have. User feedback was important in making Intranet
developers aware of the key concerns users from different job functions in the City
hospital may have regarding the organisation, structure, content, navigation and the
general look and feel of the Intranet. Al-Gharbi & Alturki (2001) citing Gonzalez
(1998), stress the need to have users involved in the design, development and
implementation of the Intranet. This important in order to increase user satisfaction
and to avoid the counterproductive aspects of the traditional method where IT
specialists do every thing in isolation and deliver a ready system to employees to use.
This was especially important as its success was dependent on wide support,
especially from the main work groups e.g. nurses and clinicians.
5.4.4.2 IT Contacts
A web-steering committee was formed with IT ‘contacts’ appointed from each
department/unit to meet regularly and work with the IT department. In conjunction
with the webmasters and IT managers, this committee provided an opportunity for
continual feedback, to pass on the IT needs and requirements of the departments/units
in the event of IT projects and to offer advice on content priorities. It was also an
opportunity to share best practice and participate in Intranet quality assurance
processes. IT contacts were trained in the usage of the writing/creating tools and
publishing the information content on to the sites on the City hospital Intranet without
having to go through the web administrators. IT contacts were also responsible for the
accuracy and currency of the information provided on their Intranet sites although this
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was also monitored by the web administrators in the IT department. This decentralised
form of control was meant to give the department/units providing the information a
sense of ownership. Lamb & Davidson (2005) concluded that mixing the roles of
content owners, developers, and users allows for the IT tool to be applied and adapted
for local context usage and is an important ingredient for success. Miller et al. (1998)
explain that a corporate-wide committee responsible for policy and strategy
development is helpful in setting overall strategy, allowing for the devolution of its
implementation to specific website groups. Rosen (1998) also showed how Microsoft
used ‘evangelists’ in strategic groups to inform employees that the Intranet was the
new medium for sharing information.
5.4.4.3 Training
The development and usage of an Intranet in an organisation allows employees,
departments/units and functions to become information/content providers and
managers. If the Intranet is to be of any benefit to the organisation, its users would
require among other things, training in publishing tools, security and confidentiality
procedures, archiving, document management and design. Comprehensive IT training
provided for users ensures that healthcare professionals and patients receive
maximum benefits from the Intranet. The opportunity for training is one of the key
aspects contributing to the end-user’s satisfaction (Costa et al., 2004). The IT
department therefore assembled a dedicated unit of trainers to run scheduled training
programs throughout the year. Training programs covered several areas including the
usage of available applications on the City hospital Intranet, authoring and publishing
tools. For example, this included how to broadcast lectures to medical students in
geographically dispersed locations using videoconferencing connections and thereby
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effectively reducing previous call costs to zero. Moreover, mandatory training could
now be extended to the night shift staff via the Intranet.
Figure 5.6: Education and Training Page on the City Hospital Intranet
Figure 5.6 above shows a sample page of the education and training site on the City
hospital Intranet. Other examples of training programs provided include videos on the
Intranet of the ‘grand rounds’. Grand rounds is the term used to refer to consultants,
clinicians, allied health professionals and students walking around wards with senior
doctors sharing their knowledge on the patients in highly interactive presentations
(Tarala & Vickery, 2005). A further example is the online provision of training on the
usage of e-learning software to develop a model for educating nursing staff
concerning safe medication for children. These and other flexible learning programs
provided staff with the basic skills to benefit clinical and general staff in the usage of
the City hospital Intranet.
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5.4.4.4 Ensuring Quality
The web-steering committee and assigned IT staff needed to ensure commitment to
quality in order to maintain the usage of the City hospital Intranet. This was achieved
through the collaboration between IT contacts nominated in the individual
departments/units that made up the web-steering committee and the web developers.
The IT contacts informed the web developer of their quality issues and concerns with
regards to the information published on the Intranet. This led to the development of an
agreed set of standards.
A key quality concern was the need to maintain the integrity of the information on the
Intranet, which is also part of information security. This meant that the accuracy and
topicality of the information had to be guaranteed. To this end, information providers
and publishers had to demonstrate their commitment to keeping information on the
Intranet up-to-date. To ensure the integrity of the information published, authors of
published reports or documents including general website information were instructed
to provide their contact details along with both the dates of content created and the
needed updates, if any. Additionally, a software system to monitor document versions
and expiry was implemented. The authors were automatically notified when the
content published required updating and were notified that there was a need to update
or remove particular content. This was essential to enable trust in the information
presented. The use of versioning and document expiry notifications on the City
hospital Intranet was therefore able to keep information relevant and up-to-date. This
feature allowed document authors to actually age them. It also made maintaining them
easier and helped the system automatically maintain only the most current
information.
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As Espinosa (1998) maintains, poor quality data can have a detrimental impact on the
perception of health data availability and on its usefulness for healthcare professionals
and policy makers. Data that are of poor quality, in an antiquated state, or of low
relevance will increase uncertainty in information generated and decrease the
reliability of decisions made from the system. The standards agreed to were therefore
more than justified.
5.4.4.5 Ensuring Access
The City hospital Intranet was developed to provide immediate access to a range of
network services with quick links to a gamut of resources. These included various
clinical applications, knowledge bases, clinical policies and procedures, online
training videos, software and education resources, HR resources, rosters, IT support
resources, online managerial support tools, cafeteria menu, stores, hospital news and
updates, an internal phone directory, paging facilities, switchboard and E-mail
services. It also offers links to an online library, ‘what’s new and happening’ in the
form of regular updates, a site map, Intranet feedback, search functions and external
links to the Internet and the primary regulatory body, the New South Wales
Department of Health (D.O.H).
5.4.4.6 Senior Management Support
In order to show the importance of the City hospital Intranet and to provide the
necessary support in terms of resource allocation, it was critical that senior
management at the City hospital championed its development and usage. The deputy
CEO and IT director of the City hospital stood out as key influential ‘champions’ of
the Intranet. The clinical background of the deputy CEO also played an important role
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in securing the commitment of influential clinical staff at the City hospital. Senior
management were seen to be eager to publicise the introduction of the Intranet and
marketed it extensively. This was evident in the frequent references to the Intranet in
the various hospital news and related publications. This was also accomplished via E-
mails, all user weekly communiqués (summaries of latest City hospital directives sent
by E-Mail and available on the Intranet), staff orientation presentations as well as at
hospital talks and conferences. Senior management encouraged each department to
conduct similar marketing efforts for their own sites among their staff members.
5.4.4.7 IT Strategy
The IT department in consultation with the web-steering committee and other key
stakeholders considered it critical that the implementation of the Intranet was aligned
with the aims and objectives of the City hospital as encompassed in the IT strategy.
An IT strategy was developed to support the overall strategic direction of the City
hospital and New South Wales D.O.H. In 2004, an overarching national change
management strategy ‘HealthConnect’ was initiated to improve safety and quality in
healthcare by establishing and maintaining access to the collection, management and
distribution of electronic health information products and services for health care
providers and consumers. The strategy was a partnership between the Australian,
State and Territory Governments. It aimed to leverage E-health systems in different
parts of the health sector through a common set of standards so that vital health
information can be securely exchanged between health care providers such as doctors,
specialists, pharmacists, pathologists and hospitals and so on.
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The City hospital IT department mission statement was developed and outlined as
enabling the right people to have the right information at the right time in the right
place in order ensure the delivery of high quality services. The IT department also
initiated an education, training and development plan to improve the skills and
competencies of City hospital staff in the usage of the Intranet. The strategy was
closely aligned with the adoption of a service improvement focus and balanced
scorecard approach as a means of ensuring successful alignment and implementation
of the broader hospital strategy. Developing a balanced scorecard approach was
necessary to ensure a link between the hospital's strategic goals and outcomes. While
the goals and objectives developed could be linked to KM, there was however no
clearly outlined KM Strategy to guide the implementation and usage of the City
hospital Intranet. Rather, this was placed rather under an IT strategy framework.
5.5 The City Hospital Intranet Evolves
Statistics for the new City hospital Intranet reveal that it currently holds more than
6065 Intranet webpages and documents. The Intranet home page is the start-up page
displayed on all PCs available to City hospital staff (see Figure 5.7 below for entry
page of the City hospital Intranet). Staff members can access the content on the City
hospital Intranet by drawing on five main categories; patient information, clinical
information, employee information, clinical support, management and regulatory
information. The City hospital Intranet is integrated with employee workflow and is
focused on job support.
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Figure 5.7: Entry-Page of the City Hospital Intranet
The upgrade to the new City hospital Intranet means it is currently linked to over 129
hospital units, departments, institutes, centres and work group, from the hospital radio
station and volunteer units to its nuclear medicine and surgical units (see Figure 5.8
below for a sample page of linked departments, units, institutes and centres). This has
resulted in significant cost savings. For example, the implementation of a document
imaging system in order to enhance the electronic health records and enable clinicians
to view complete medical records online led to a saving of $500,000 per year on
microfilming and other associated costs. Another advantage of the City hospital
Intranet is its ability to facilitate accessibility and convenience through the release of
City hospital ‘triage’ videos. This enabled on-site and non-metropolitan nurses access
to educational resources otherwise only available in a metropolitan teaching hospital.
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Fig 5.8: List of Linked Departments, Units, Institutes and Centres on the City Hospital Intranet
5.5.1 Usage Level
In terms of the usage levels of the Intranet, Intranet logs showed that the greatest
proportions of users visit the Intranet over 10 times a day. There have been over 36
million hits on the new City hospital Intranet since its introduction in 2003, with over
70,000 average hits per day. Thus it appears that the Intranet has succeeded in
becoming a tool used on a daily basis throughout the hospital. Figure 5.9 below shows
the number of users of the City hospital Intranet at the time of the study.
0
500
1000
1500
2000
2500
Number of Users
1. 2. 3. 4. 5. 6. 7. 8. 9. 10.
Number of Hours
Figure 5.9: Number of Users and Hours Spent on the City Hospital Intranet
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5.5.2 Communication and Collaboration
The City hospital Intranet acts as the primary source of corporate knowledge, serving
business, critical and patient care functions and linking to various internal and
external knowledge bases. It provides the hospital with a unique opportunity to
incorporate this knowledge into its existing systems and structures. The City hospital
Intranet supports various functions that could assist users in capturing, sharing,
storing, presenting and potentially creating new knowledge. Applications provided on
the City hospital Intranet include E-mail and calendar services accessed through the
Microsoft Exchange/Outlook E-mail system, providing access to other productivity
tools. This increases productivity of staff through improved access to better
technology. Figure 5.10 below displays a sample page on the Intranet where links are
provided to various groups, committee and project reports. This enables the sharing of
best practices or target work standards, prevents the duplication of effort and ensures
the building of consistent processes.
Figure 5.10: Example of Groups, Committees and Projects Page on the City Hospital Intranet
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Regular updates (see Figure 5.11 below) are also provided on the City hospital
Intranet to users via the all-user weekly communiqués, various news letters, as well as
the very popular gossips and grumbles site on the City hospital Intranet.
Figure 5.11: Regular Updates Link on the City Hospital Intranet
A popular communication feature of the City hospital Intranet is the online paging
facility. While not to be confused with the doctor paging system available in many
hospitals, this facility though similar, allows staff members to search and send
messages to each other via the Intranet and to several devices. These include phones,
pagers and wireless handheld devices such as Personal Digital Assistants (PDA)
leading to the mobile use of health information. Research publications are also
available online such as fact sheets that provide information to aid decision making.
Various knowledge bases (e.g. a web-based database for diseases) have also been
implemented on the City hospital Intranet. This means the healthcare staff will have
the best information available to advise families with regards to the future health
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issues of affected patients and their associated risks. Figure 5.12 shows an example of
a paging page.
Figure 5.12: Example of Paging Page on the City Hospital Intranet
The City hospital Intranet includes various online forms as shown in Figure 5.13
below to facilitate fast user-request management. For example, procurement forms to
facilitate billing, payment transactions and operational items procurement.
Figure 5.13: Example of Forms Page on the City Hospital Intranet
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5.5.3 Integrated Applications
5.5.3.1 Clinical Applications
There are various task-related clinical systems and applications linked through the
Intranet (see Figure 5.14 below for sample page of clinical IT applications) at the City
hospital. Some of these include:
AHMIS — Allied Health Management Information System
CCIS — Intensive Care System
CIAP — Clinical Information Access Program
Health-e-Care — Emergency System
Inpatient Summary — Discharge Summaries
KRONOS — Staff roster System
ORSOS — Theatre System
Pathnet (Classic) — Pathology Laboratory System
Patient Management — Patient Administration System
PowerChart — Hospital Electronic Medical Record (eMR)
Scheduling — Outpatient Appointments
Stocca — Pharmacy System
Figure 5.14: Example of Clinical IT Applications Page on the City Hospital Intranet
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Outlined below are brief descriptions of the major clinical systems used on the
Intranet adopted from City hospital documentation.
5.5.3.1.1 CIAP
The CIAP (shown in Figure 5.15 below) is an online, web-based evidence retrieval
system allowing clinicians to gain access to clinical databases to support evidence-
based practice, 24 hours a day at the point-of-care (Ayres & Wensley, 1999). The
CIAP allows for the placing of all the available literature in one location (Metcalfe et
al., 2001). It also provides access to a range of online medical resources including:
Medical Literature Analysis and Retrieval System Online (MEDLINE), The
Cumulative Index to Nursing & Allied Health (CINAHL) database, online journals,
pharmaceutical databases and online textbooks. A defining feature of the CIAP
initiative is the recognition that clinical evidence should be available to all healthcare
professionals, including allied health staff, close to where they treat patients (Gosling
& Westbrook, 2004).
Figure 5.15: CIAP Entry Page
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5.5.3.1.2 PowerChart PowerChart is the computer application used on the City hospital Intranet to access
electronically stored medical records of all inpatients or eMR (Electronic Medical
Record). The eMR is a system that provides clinical information for patient care and
treatment via a computer. In earlier times, a written medical record was kept to
document the care given to a patient and thus to facilitate continuity of that care. The
entries in the medical record enabled the medical doctor to recall previous episodes of
illness and treatment. Recently, however, medical records have been increasingly used
for other purposes ranging from providing a data source for billing the patient to
performing epidemiological studies and performing quality control in defending
against legal claims (Van der Lei, 2002).
The eMR at the City hospital provides a range of benefits to patient care, from rapid
access to information during clinical consultation itself. It allows instant access to a
comprehensive picture of an individual’s health history, cost savings associated with
better access, accurate and timely information enabling much more accurate diagnosis
and a reduction in costly medical errors. PowerChart is the core information system
that captures information generated by the clinician to document the care process
from admission to discharge. Current medical record data available include access to
patient demographic information, visit history, laboratory and radiology results, allied
health referrals, discharge summaries and outpatient letters, echo reports, growth chart
data and emergency visit summaries. Each patient's medical record is instantly
available online and various displays regarding the patient's status are placed at the
care giver's fingertips. Powerchart thus provides an integrated infrastructure for quick
access to patient information enabling more efficient patient management. The
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additional implementation of a document imaging system at the City hospital helped
to enhance and enable the viewing of complete medical records online by medical
doctors.
5.5.3.1.3 Patient Management
The Patient Management system is used for admission, waitlist, discharge and bed
management functions. Information collected on all patients is based on the standards
of identification developed by the Australian Department of Health. The system has
been customised at the City hospital to reflect the business processes and rules that
guide valid data entry. A feature called ‘Bedboard’ provides a visual display of
patients and beds. Its purpose is to enable wards to maintain an on-line census by
updating patient transfers and discharges on the system and replace the manual
procedures. Patient Management is integrated with PowerChart, Scheduling and the
Medical Records applications (Coding and Tracking). With an electronic Patient
Management System available on the Intranet, clinicians now have improved access
to patient information, including both in-patients and patients on waiting lists.
5.5.3.1.4 PathNet
PathNet is the pathology laboratory system used at City hospital and is linked with
PowerChart and Patient Management systems. Orders are entered electronically by
the clinicians into PowerChart and an electronic message is sent to PathNet. When the
laboratory completes the test, the results are then available through PowerChart for
clinicians to view. Updated patient demographics are sent to PathNet from Patient
Management ensuring all systems are synchronised with the most recent information.
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5.5.3.1.5 Inpatient Summary
The Inpatient Summary (also known as the Discharge Summary) is a system that
produces a document at the completion of an inpatient stay by the attending doctor
which is then viewable in PowerChart. The purpose of the Inpatient summary is to
highlight to the patient's paediatrician, the purpose of the admission, results of tests
and recommended follow-up care. Information on the Inpatient summary may
include: allergy information, immunisation details, principal diagnosis, other
diagnoses, medical history, examinations, investigations, medications and follow-up
recommendations.
5.5.4 Human Resources Department
The Human Resources (HR) department plays a key role among all the
departments/units in the City hospital. HR help in managing the staff numbers and
skills mix. This role is especially important as the Australian public healthcare sector
is currently suffering from a chronic shortage of staff and public hospitals have a high
staff turnover. The HR department uses the City hospital Intranet to keep staff
informed of important HR issues in the organisation while also serving individual
employment related queries. As shown in Figure 5.16 below, users can have
immediate access to personal data and carry out basic processing tasks related to
salaries, benefits, job vacancies, leave matters, employee development programs,
childcare facilities etc. Staff members can also submit HR forms online, saving costs
and time related with paper processing.
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Figure 5.16: Employment Links on the City Hospital Intranet
The employment link on the City hospital Intranet also includes a link to the e-Recruit
software application. This helps managers and enhances the staff recruitment process
by producing savings for the Hospital. It helps track all aspects of managerial
administration, including for example personnel management, health and safety
training and development.
Figure 5.17: E-Manager Page on the City Hospital Intranet
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5.5.5 Finance Applications
The City hospital Intranet provides staff with secure access to financial applications.
Figure 5.18 below displays how the purchasing aspect of financial operations can also
benefit from the Intranet. The ‘NetXpress’ and ‘Smart buy’ features of the Store link
on the City hospital Intranet provide staff with a secure and easy-to-use electronic
purchase ordering system. The City hospital is thus able to simplify the purchasing
and payment of goods and services. It provides the ability to order and control
purchasing electronically, while eliminating paper processing costs and saving time.
Figure 5.18: Stores Link on the City Hospital Intranet
5.5.6 Operational and Managerial Reports
There are a large number of reports that have been designed to provide information
for operational and management requirements. Multiple users also have varying needs
for the information in these reports. Some examples are: ward clerks require a current
list of inpatients each day; the medical records department require clinic lists for
record retrieval; the outpatients department require patient lists for each clinic; patient
administration uses reports to check for missing Medicare numbers; the finance
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department needs discharge lists; while Nursing staff use reports to check whether a
patient has an expected date of discharge entered. These reports are available on the
Intranet giving the multifarious users the required access in the required formats
necessary for carrying out their jobs. HR features that were accessed across the
hospital included policies and benefits, payroll, job vacancies and postings, career
development and training. The Intranet allowed for the continuous update of these
crucial knowledge bases and gave employees across the hospital access to them.
5.5.7 Support Services
Numerous other departments, such as the food services, cleaning and hotel services
and PR have also shifted over paper-based forms, policies and transactions to the City
hospital Intranet. Thereby allowing the information created to be shared across the
hospital. For example, the Cleaning Analysis Management System (CAMS) is used to
produce detailed and accurate cleaning costs helping in improving cleaning standards.
Another feature is the food services menu (depicted in Figure 5.19 below) that
provides staff and patients with the daily variety of foods available at various times of
the day.
Figure 5.19: Staff Canteen Menu Page on the City Hospital Intranet.
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5.6 Summary
The aim of this phase of the study was to investigate the nature of the Intranet in use
at the City hospital. A background investigation of the history and development of the
City hospital Intranet was thus carried out. It was also important to investigate the
type, technical specifications and features of the City hospital Intranet. The findings
showed that the City hospital Intranet had evolved out of an older Intranet. The
implementation of the new Intranet led to several technical and non-technical issues
that had to be addressed.
A variety of factors were also identified as facilitating this evolution. This included:
the availability of computers, user involvement, IT support services and staff, a
supportive organisational culture, continual support from senior management,
availability of IT contacts in departments/units and a web-steering committee that
enables better collaboration and communication of needs, wide ranging functionalities
of the Intranet and its links to knowledge bases. Changing from the old to the new
Intranet has also enabled it to evolve in terms of content, structure, functionalities,
ease of usage as well as the widespread adoption across the City hospital. The City
hospital Intranet therefore includes numerous advanced features providing
communication and collaboration, clinical applications, knowledge bases, support
services including financial and HR applications as well as operational and
managerial reports. Usage statistics suggested that the City hospital Intranet is
popularly used.
This chapter has provided a description and background information of the City
hospital Intranet. It has identified the need to investigate how the Intranet is used to
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enable knowledge sharing at the City hospital, including the patterns of usage, user
experiences and any other issues faced by users. It is equally important to gain an in-
depth understanding investigate the role and impact of the City hospital Intranet on
knowledge sharing and the related organisational factors affecting its usage to
determine if it is indeed a success story. The subsequent chapters provide the needed
detailed insight obtained by using a combination of questionnaire and interview-based
methods in the remaining two phases of the research.
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Chapter 6-The Questionnaire-based Study
(Phase Two)
6.0 Chapter Introduction
This chapter presents the findings obtained from the data collected in the second
phase of the research investigating the usage of the City hospital Intranet. The
previous chapter provided a general overview of the City hospital and the nature of
the Intranet used.
The findings in this phase are drawn from the online questionnaire responses which
included a combination of open-ended and closed-ended questions using a 5-point
Likert scale rating. Descriptive statistics were then generated and analysed to identify
key issues as well as provide an insight into Intranet usage, content and structure. The
chapter first presents the aims of the study. The online questionnaire method
described in detail. A description of the procedure and data analyses is outlined and
finally the findings of the closed-and open-ended questions of the online questionnaire
are presented and discussed.
6.1 The Aims of the Questionnaire-based Study
The primary aim of this phase of the research was to investigate the opinions of
respondents towards various issues related to the usage of the Intranet for KM. This
was important in identifying the key issues and patterns to be further examined in the
third phase of the study. Using a combination of closed-and open-ended questions
(see appendix A), user responses were gathered. This use of such quantitative
methods allowed the researcher to be an objective investigator through the collection
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of measurable data (Saunders et al., 2003). Questionnaire surveys are importantly
suitable for exploratory research and are easy to use. They provide a structured
approach of gathering responses from a large number of City hospital Intranet users.
This phase of the research addresses the following question and aims noted in the
introductory chapter:
2. How is the Intranet used at the hospital?
a. Investigating the types and sources of knowledge shared within the
hospital and via the Intranet in particular.
b. Investigating the key mediums for knowledge sharing used in the
hospital.
c. Investigating user experiences and patterns of usage of the Intranet
among users in the hospital.
d. Identifying the key factors influencing the usage of the Intranet,
including user opinions on the factors that facilitate or impede its
usage.
6.2 Method
6.2.1 The Online Questionnaire
An online questionnaire was importantly considered suitable in this hospital research
setting because of the critical nature of the work carried out by respondents. The data
collection instrument therefore had to provide the flexibility of completion regardless
of time and location. The online questionnaire included an online cover letter
describing the purpose of the survey and the strict confidentiality of responses. The
purpose of the online questionnaire was to provide pointers to key issues for
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additional investigation. It consisted of 3 web pages with questions on key areas of the
Intranet, its usage and KM activities. The online questionnaire included a total of 12
questions with 3 open-ended questions (see Appendix A) and involved four main
themes. The first part of the questionnaire consisted of questions asking the
respondents to classify their positions and specializations at the City hospital. The
second part focused on knowledge sources and knowledge sharing mediums that
respondents used, including the Intranet. The third part focused on usage patterns and
experiences with the Intranet, usage frequency and knowledge sharing activities. The
fourth part was composed of three open-ended questions eliciting respondent opinions
on the advantages and impeding barriers faced in the usage of the City hospital
Intranet.
The online questionnaire was estimated, after pilot testing to take approximately 15
minutes to complete which was considered adequate. The questionnaire was
administered to respondents using the online survey program Zoomerang®. The
questions were broad enough to enable the unobtrusive collection of opinions from a
large number of users from the varying functions of the hospital.
An online questionnaire was used because of the significant advantages it has over the
traditional paper survey questionnaire. Some of these include: eliminating mailing
costs, reducing costs of coding respondents data, automated data entry, reducing
human-error, effectively reaching respondents in different geographic locations, wider
distribution in a relatively short amount of time and faster turnaround times (Roztocki,
2001).
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6.2.2 Sample
The sample was drawn from users of the hospital Intranet. Participant recruitment was
solicited via an E-mail broadcast from senior management inviting users to take part.
Intranet users were given advance notice via E-mail about the online survey. An E-
mail with a link to the questionnaire was then sent out to all Intranet users.
Respondents were duly informed at the beginning of the questionnaire of the purpose
of the survey and the confidentiality of their responses. The respondents were also
informed that only aggregated results will be reported or published for academic
research purposes. The names and contact details of the researcher and supervisor
were also included for contact with regards to comments or concerns about the
survey.
A total of 356 respondents completed the online questionnaire in full while 60
questionnaires were partially completed. Each individual response was confidential
and respondents were only allowed to take the survey once to avoid multiple entries.
Respondents were also prompted by the online questionnaire if they missed an option
or a question. This ensured completion and reduced errors. Due to the time constraints
and the previous history of City hospital survey responses at the hospital, the response
rate was rated a high success.
6.2.3 Procedure and Data Analyses
After obtaining initial approval and agreement by the City hospital for undertaking the
survey as well as the Human Research Ethics approval from UTS, the online
questionnaire was put through several drafts. It was initially pilot-tested with City
hospital Intranet users from various departments and functions to test wording and
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layout. Zikmund (2000) describes a pilot survey as any small-scale exploratory
research technique that uses sampling and which is conducted to serve as a guide for
the larger study. Ticehurst & Veal (1999) explain that a pilot survey increases the
researcher’s familiarity with respondents and test arrangements. The authors view the
pilot survey as important for testing all aspects of the survey, not just for the wording
of the questions. The feedback and comments from the pilot study regarding the
structure and content allowed for minor changes and clarifications to be made as
required (e.g. the refinement of some questions to enable better focus on an issue).
The responses obtained from the questionnaires were initially gathered using the
online survey program Zoomerang®. They were then transferred to and analysed
using the SPSS® statistical software package. Descriptive statistics were subsequently
generated to identify key issues and provide a descriptive picture of Intranet usage at
the hospital. The open-ended questions were able to depict user perceptions on the
advantages and disadvantages of the Intranet, as well as identifying the encompassing
organisational conditions enabling or impeding usage. Standard statistical measures
were employed, including the means and standard deviations of rating-scale responses
as measures of central tendency and dispersion, respectively. The following section
outlines the breakdown of the responses to each question and brief discussions on the
findings.
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6.3 Findings
Table 6.1: Classification of Respondent Positions in the City Hospital
Number of Responses
Percentage (%)
Senior management
24
7
Middle management 57 16
Supervisory role 37 10
Team member/worker bee 209 59
If Other, Please Specify 29 8
Total 356 100
The findings on job classifications in Table 6.1 above showed a broad range of
respondents with a majority being team members/worker bees (59%), followed by
those in middle management and supervisory roles with a combined percentage
(26%). Users with senior managerial positions amounted to 7% of the respondents and
29 respondents (8%) classified themselves in ‘other’ category. Those in this category
included a respondent that held both a senior and middle management position,
medical students, hospital consultants, volunteers and specialists.
Table 6.2: Classification of Respondents Specializations in the City Hospital
Number of Responses
Percentage (%)
Medical
60
17
Nursing 91 26
Clinical 13 4
Corporate/Support 64 18
Allied health 71 20
If Other, Please Specify 57 16
Total 356 100
Looking at the results of the classification of respondents in Table 6.2 above, a
majority of the respondents (25%) classified their area of specialisation as ‘nursing’.
‘Allied health’ workers amounted to (20%) of respondents and 64 respondents (18%)
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were ‘corporate/support’ workers. Sixty respondents (17%) were from the ‘medical’
profession while 13 respondents (4%) were ‘clinical’ workers. The 57 respondents in
the ‘other’ category (16%) were made up of ‘clinical research’ and ‘IT’ workers. The
results from Table 6.1 and Table 6.2 highlighted a varied group of respondents
(Intranet users) from different specializations in the City hospital. Large hospitals are
both highly specialized and reflect a complex division of labour (Atkinson, 1995;
Blume, 1991). It was important to get wide-ranging views on the issues investigated
across the various strategic groups and specialisations of the City hospital. A broad
mix of key ‘influencing’ and ‘influenced’ respondents from a myriad of different
contexts at the City hospital help through the provision of multiple sources of
opinions, ensuring a comprehensive perspective on the usage of the Intranet.
Table 6.3: Ratings of How Critical Sources of Knowledge are in the Carrying
Out of Respondents’ Daily Work in the City Hospital
On a scale from 'strongly disagree' to 'strongly agree' (where 1 is ‘strongly disagree’ and 5 is
‘strongly agree’)
1 Strongly Disagree 2 3 4
5 Strongly
Agree
Mean
Mode
SD Other employees in my unit/department
1.1% 4
1.7% 6
23.3%83
25.8%92
48.1% 171
4.18 5 0.93
Employees in other units/departments
17.1% 61
8.4%30
41.3%147
15.5%55
17.7% 63
3.08 3 1.28 External partners
15.7% 56
55.1%196
9.8%35
5.6%20
13.8% 49
2.47 2 1.23 Communities of practice/interest
19.7% 70
6.7%24
22.2%79
30.1%107
21.3% 76
3.27 4 1.39 Intranet
0.6% 2
16.0%57
24.7%88
33.4%119
25.3% 90
3.67 4 1.04
Books (e.g. Journals)
17.9% 64
21.1%75
38.2%136
6.5%23
16.3% 58
2.82 3 1.27
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As can be seen from Table 6.3 above, a majority of respondents rated ‘Other
employees in my unit/department’ as the most critical source of knowledge (mean of
4.18). Respondents indicated that the Intranet (mean of 3.67) was the most important
knowledge source followed by communities of practice/interest.
Table 6.4: Level of Use of Different Mediums for Knowledge Sharing with People within the City hospital
On a scale from 'Not at all' to 'Very often' (where 1 is ‘Not at all’ and 5 is ‘Very Often’)
As shown in Table 6.4, the most popular medium for knowledge sharing was the
telephone (mean of 4.18). Email communication which is a feature of the Intranet at
the City hospital was the second most popularly rated medium for sharing knowledge.
Excluding video conferencing which was rated quite low (mean of 2.17), respondents
used departmental network drives, informal and formal meetings a similar frequency
(mean range between 3.66 and 3.78).
1 Not at
all 2 3 4
5 Very Often
Mean
Mode
SD
Telephone
2.5% 9
9.0% 32
17.1% 61
18.3% 65
53.1%189
4.18 5
1.09 E-mail
4.8% 17
15.2% 54
15.7% 56
24.4% 87
39.9% 142
3.79 5
1.25
Shared departmental network drives
5.6% 20
2.2% 8
37.9%135
16.9%60
37.4%133
3.78 3
1.14 Video conferencing
41.0% 146
23.6%84
19.4%69
9.6% 34
6.4% 23
2.17 1
1.24
Formal meetings
4.5% 16
6.5% 23
39.3% 140
20.5% 73
29.2% 104
3.63 3 1.02
Informal meetings
2.0% 7
8.7% 31
36.0%128
27.8%99
25.5%91
3.66 3 1.10
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Table 6.5: Frequency of Intranet Access and Usage for Daily Work by Respondents’ in the City Hospital
Number of Responses Percentage (%)
Once a day
45
13
Several times a day 261 73
Every 2-3 days 25 7
Weekly 10 3
Fortnightly 15 4
Total 356 100
Table 6.5 reports the results of the number of times respondents access the Intranet
daily for work. As can be seen from Table 6.5, 261 respondents (73%) accessed the
Intranet ‘several times a day’. The next significant number of respondents that
accessed the Intranet from once a day to every 2-3 days (a combined total of 20%).
Table 6.6: Average Time Spent Weekly on the City hospital Intranet by Respondents
Number of Responses
Percentage (%)
Less than 2 hours
169
47
2-5 hours 133 37
6-10 hours 34 10
11-15 hours 8 2
16-20 hours 5 1
More than 20 hours 7 2
Total 356 100
The average time spent by respondents weekly on the City hospital Intranet as shown
in Table 6.6 presents a slightly different picture. While 73% of respondents indicated
that they accessed the Intranet several times a day in Table 6.5, 47% spent less than 2
hours on the Intranet per week. A cumulative percentage (84%) of respondents spent
less than 5 hours on the Intranet per week.
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Table 6.7: Frequency of Respondents Access and Usage of the City Hospital
Intranet Features
On a scale from 'Not at all' to 'Very often' (where 1 is ‘Not at all’ and 5 is ‘Very Often’)
As can be seen in Table 6.7, respondents used the different features and resources of
the City hospital Intranet quite frequently. Communication features such as the online
phonebook and Intranet paging system was popularly used (mean 4.33). The Intranet
was the primary means of receiving organisation-wide news and information and this
was reflected in the mean of 3.63. Additionally, the online lunch menu was a popular
feature with users with a mean of 3.45. This was because the canteen was where
employees would normally congregate and have meals. The City hospital Intranet was
similarly used frequently for accessing knowledge documents and databases, clinical
software (e.g. CIAP), on-the-job training programs and for obtaining information
1 Not
at all 2 3 4
5 Very Often
Mean Mode
SD Documents and databases (e.g. policies and procedures)
6% 22
21% 76
22% 79
26% 92
24% 87 3.41 4 1.24
On-the-job training (e.g. videos)
1% 3
2% 8
49% 176
17% 59
31% 110 3.74 3 0.95
Information about services from departments
6% 21
27% 96
33% 117
21% 73
14% 49 3.09 3 1.12
Phone numbers and paging system
4% 13
4% 15
11% 39
18% 65
63% 224 4.33 5 1.06
Lunch menu 15% 52
16% 58
17% 59
15% 53
38% 134 3.45 5 1.49
Organisation-wide news and communication (e.g. regular updates)
6% 21
17% 61
17% 60
29% 102
31% 112 3.63 5 1.25
NSW Health Intranet and CIAP (Clinical Information Access Program) website
14% 49
20% 71
20% 70
25% 90
21% 76 3.21 4 1.35
Information on vacant positions
33% 118
35% 123
18% 65
10% 35
4% 15 2.17 2 1.12
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about other departments. The HR page that advertised vacant positions was not found
to be popularly visited and this was reflected with a mean of 2.17.
Table 6.8: Respondents’ Rating of Current Experience with the City Hospital
Intranet
On a scale from 'strongly disagree' to 'strongly agree' (where 1 is ‘strongly disagree’ and 5 is
‘strongly agree’)
As can be seen from Table 6.8 above, respondents seemed to rate their experience of
using the City hospital Intranet above the scale mid-point of 3 with most of the
indicators. The highest mean of 3.42 was for the easy navigation of the City hospital
Intranet. The lowest mean of 2.43 was for the availability of profiles of employee
expertise.
1 Strongly Disagree 2 3 4
5 Strongly
Agree
Mean
Mode
SD Easy navigation
2% 10
12% 41
36% 128
40% 142
10% 35 3.42 4 0.92
Easy finding of documents (e.g. forms and policies/procedures)
7% 24
26% 92
36% 129
26% 93
5% 18 2.97 3 0.99
Ability to identify the person/source of the knowledge
4% 16
23% 80
46% 164
22% 78
5% 18 3.01 3 0.91
Availability of profiles of employees expertise
16% 55
37% 132
38% 136
7% 26
2% 7 2.43 3 0.91
Personal uploading and editing of knowledge relevant to my work
11% 40
26% 92
40% 141
21% 75
2% 8 2.77 3 0.98
On-the-job training (e.g. E-learning tools)
15% 54
33% 119
37% 132
12% 44
2% 7 2.53 3 0.96
Sharing of documents relevant to my work
9% 33
25% 89
38% 134
23% 81
5% 19 2.90 3 1.03
Knowledge accessed on the Intranet is up-to-date
6% 22
22% 79
40% 144
25% 88
7% 23 3.03 3 0.92
Provision of feedback/comments
11% 40
33% 119
41% 146
12% 42
3% 9 2.61 3 0.99
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Table 6.9: Respondents’ Rating of Factors for Improved Usage of the City
Hospital Intranet `
On a scale from 'strongly disagree' to 'strongly agree' (where 1 is ‘strongly disagree’ and 5 is
‘strongly agree’)
The results of the rating of factors for improved usage in Table 6.9 above showed that
most respondents would make better use of the City hospital Intranet if the search
functionality was improved. A cumulative percentage of almost 70% of respondents
agreed and strongly agreed (mode of 4 and mean of 3.65). This was followed by
respondents indicating the need to upload relevant information directly to their
websites. The results however showed some inconsistencies in the responses of
respondents. The respondents seem to reject the allocation of more time for training
on the usage of the City hospital Intranet and for better training on how to use the City
hospital Intranet. The rating of most respondents showed a comparably lower mean of
2.84 and 2.95 respectively. This again could be linked to time constraints.
1 Strongly Disagree
2
3
4
5 Strongly
Agree
Mean
Mode
SD
It had improved search ability
3.9% 14
10.7%38
27.0%96
33.4%119
25.0% 89 3.65 4
1.09 I had the ability to upload relevant information directly
3.9% 14
12.9%46
30.1%107
34.6%123
18.5% 66 3.51 4
1.06 I had better training on how to use the Intranet
14.0% 50
24.4%87
27.5%98
20.5%73
13.6% 48 2.95 3 1.25
I was given time to learn how to use the Intranet
17.4% 62
26.7%95
23.1%82
20.2%72
12.6% 45 2.84 2 1.29
Availability of staff profiles and skills
6.8% 24
26.1%93
31.7%113
13.2%47
22.2% 79 3.18 3 1.23
The Intranet had quick links to documents used frequently
2.0% 7
8.4%30
43.3%154
22.4%80
23.9% 85 3.58 3 1.01
Best practice regarding usage of the Intranet was made available
4.2% 15
13.2%47
30.9%110
37.1%132
14.6% 52 3.45 4 1.03
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Respondents seemed to prefer getting best practice knowledge on the City hospital
Intranet usage and this is reflected in the rated mean of 3.45.
Table 6.10: What Respondents Find Useful and Important about the City
Hospital Intranet
Number of Responses
Percentage (%)
Ease of Access to Information and Tools
81
36 Finding and Contacting Employees
47 21 Knowledge Sharing
38 17
Collaboration
18 8
Online Training and Education
16 7
Speed and Ease of Navigation
14 6
Cafeteria Menu
11 5
Total 225 100
In order to give respondents the opportunity to express other opinions about the City
hospital Intranet in general, three open-ended questions were asked in the survey. The
responses to the open-ended questions by respondents proved to be very rich and
valuable.
Table 6.10 above shows that there were a total of 225 responses to the question
regarding what respondents found useful and important about the City hospital
Intranet. Respondents were asked to provide examples and their responses were
categorised. Common comments on the usefulness and importance of the
Intranet included the Intranet being viewed as providing easy access to information
and tools (e.g. access to and submission of work relevant forms online) and access to
specialized software programs/knowledge bases (e.g. CIAP). Other popular comments
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by respondents include the Intranet being viewed as a medium for easy online
connection to other employees (e.g. using the paging system and contact information).
The centralised sharing of aggregated knowledge that is easily accessed by users (e.g.
‘what’s new’, work/task-related information, links to frequently used topics and
documents). Respondents also stated that it provided access to synthesised &
processed knowledge documents with examples of best practice, policies &
procedures, drug doses and protocols, medical reports, clinical documents and patients
list being offered.
Table 6.11: Factors that Impede the Usage of the City Hospital Intranet
Number of Responses
Percentage (%)
Search Functionality
82
40
Lack of Time
39 19
Layout Structure
28 14
Lack of Training
27 13
Lack of Awareness of Benefits
18 9
Information Overload
10 5
Total 204 100
There were a total of 204 responses to this question as shown in Table 6.11.
Responses were categorised and an analysis of these responses revealed that the
common comments on factors that act as barriers to the usage of the Intranet included:
The search functionality/problems with searching the City hospital Intranet was the
most common complaint. The increased size of the Intranet had created the need for a
faster and more sophisticated search engine which was not available at the time of this
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research. The lack of consistency regarding information presented on departmental or
project websites also made searching more tedious. Another common factor
mentioned by respondents that impeded the usage of the City hospital Intranet was the
lack of time available to learn and make appropriate use of it. This was also referred
to as ‘time pressure’. A lack of training and knowledge of usage was also noted as an
impeding factor.
Moreover respondents stated that the design and navigation of the City hospital
Intranet impeded its usage. Two major factors regarding the content, the information
being out of date and too much information being made available were also
highlighted as a factors impeding usage of the City hospital Intranet.
Table 6.12: Other Comments by Respondents about their Experiences with the
City Hospital Intranet
Positive Comments
“Generally I find the Intranet very useful. Having remote access dial
in to it is an advantage”.
“It is the best I have used so far (and I have worked in a lot of
hospitals)”.
“I like the paging system and use it constantly”.
“Cafeteria menu is great”.
“Has made life a little easier”.
“The intranet paging is excellent”.
“Actually quite a good set up”.
“I think the Intranet is well organised & the IT staff are helpful”.
“Much better than my previous place of employment, and I have a
computer on my desk, too”.
“It is a wonderful and up to date information access point”.
Negative Comments
“It is no substitute for going and speaking to another staff member
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Negative Comments (cont’d)
and asking for explanation”.
“Overloaded, too slow, limited capacity for new features such as
video streaming, discussion groups, communities, etc”.
“Looking for forms can be confusing. Some forms are in Word but
you can also be out of date ones”.
“When searching it often brings up a lot of irrelevant stuff and
rarely what you are looking for. Some forms I found hard to find –
had to ring appropriate dept to find out where the form was”.
“Better than it has been but frustrating search engine”.
“I need more training but find it difficult to take the time during the
day. After hours would be preferable, as it would not be cutting into
clinical work. The courses offered here are excellent, I think, but it's
hard to be sure of getting to courses on time when one is doing
clinical work. I guess I give priority to clinical work, even though I
know doing a course would make me more efficient”.
“I probably should take some time to familiarise myself with its
capabilities but as I only work part time it never seems to get to the
top of my to-do list”.
“Just need a little more time to learn how to navigate it effectively”.
“Require further education”.
The analysis of the responses to this question showed that no distinct themes emerged
different to those already revealed. Responses were therefore broadly grouped into
positive and negative comments on the City hospital Intranet as shown in Table 6.12
above. There were 107 responses to this question. Popular responses included the
Intranet being generally good or excellent. The Intranet showing a marked
improvement in the last 12 months and being well organised, the IT staff being
helpful, a good experience, easy to use for most things needed, generally helpful and
needs to be a commitment of personnel/money/time from the hospital. Negative
comments were generally centred on the search functionality not being adequate and
the need for more training.
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6.4 Summary of Findings
In summary, the findings reflected the aims of this phase of the research by serving in
the understanding of the knowledge sharing activities that the Intranet was used for.
They contributed to the understanding of the various knowledge sharing mediums and
sources of knowledge used in addition to the Intranet at the City hospital. The findings
also revealed the patterns of Intranet usage, popular Intranet features used and what
respondents found important and beneficial about of the City hospital Intranet. Key
issues from the users’ experiences that impeded the usage of the Intranet were also
highlighted which suggested the need for further investigation.
These key issues include the popular use of various non-electronic knowledge sharing
mediums at the City hospital such as face-to-face meetings (formal and informal
respectively). The findings showed that people in similar departments were
considered more critical sources of knowledge than people in other departments. The
results of this phase of the research also exposed the barriers that respondents felt
impeded the usage of the Intranet such as poor search functionality, lack of time,
layout structure and training. These issues are investigated further in the next phase of
the research discussed in the following chapter.
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Chapter 7-The Interview-based Study
(Phase Three)
7.0 Chapter Introduction
The findings of the first and second phases of the research presented in the previous
two chapters provided an overview of Intranet usage, content and structure. It exposed
certain key issues that influenced the usage of the City hospital requiring further
investigation. This phase of the study used semi-structured interviews to capture the
users’ perceptions and opinions about the key findings revealed in previous phases. In
addition, it investigated the usage of the City hospital Intranet for knowledge sharing.
7.1 The Aims of the Interview-based Study
This phase of the research aimed to gain an in-depth understanding of the issues and
patterns identified from the first and second phases of the study. A qualitative
approach was adopted to gain critical insight into what participants knew and felt
(Patton, 2002). This phase of the study adopted an interpretative approach used for
investigating the usage of IT tools (Klein & Myers, 1999; Walsham, 1993). While
interviews were the primary source of data, it also relied on various other sources such
as informal discussions, usage demonstrations and document analyses.
This phase addresses the following questions
3. What is the impact of the Intranet on knowledge sharing within the hospital?
This question had the following aims:
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a. Investigating user opinions of knowledge and KM, particularly
knowledge sharing at the hospital.
b. Investigating the characteristics of knowledge sharing at the hospital.
c. Investigating the impact of the Intranet on the knowledge sharing
processes represented by Nonaka & Takeuchi’s (1995) knowledge
conversion model.
4. What are the factors influencing the usage of the Intranet for knowledge sharing
within the hospital? Of particular interest is the need:
a. To investigate the key difficulties impeding the usage of the Intranet at
the hospital.
b. To investigate the influence of culture and structure on the usage of the
Intranet for knowledge sharing at the hospital.
7.2 Method
In order to provide deep and critical insight into the issues being investigated, face-to-
face semi-structured interviews were carried out with Intranet users from different
specializations and at different hierarchical levels within the City hospital. These
included the Deputy Chief Executive Officer (CEO), several directors, senior
managers who not only use but oversee the administration of the City hospital Intranet
and general users. As Neuman (2003) points out, contrasting types of informants, each
very familiar with the topic being investigated and the local context provide a useful
range of perspectives when conducting field research.
179
Yin (1994) describes the conduct of several interviews in a case study as an
appropriate method for gathering information on contemporary behaviour within its
real-life context and as being capable of producing findings that are generalisable to
theoretical propositions. As Sekaran (2003) also points out, the semi-structured
interview technique is a recognised approach when the overall area of information
needed is known. These in-depth interviews allow individual subjective experiences
to be captured by allowing the interviewees to give their opinions and feedback on the
identified issues being investigated. The interviews also encourage interactive
communication by allowing the interviewees to express their opinions clearly while
also clarifying any ambiguous opinions or issues. Ammenwerth et al. (2003) suggest
that directly addressing participants in a hospital setting increases support for and
participation in the research study.
7.2.1 Sample
The City hospital like most large hospitals has various divisions, departments, units
and highly skilled employees. This research cannot do justice to this variation in a
comprehensive manner. Rather, an appreciation is obtained through the expression of
various views from the major and strategic units/departments in the City hospital by
interviewing the key actors. The interviewee sample was selected based on the
reputational approach (Scott, 2000). Initial contacts at the hospital that had good
knowledge of the Intranet users gave suggestions for participants from the major
occupational/professional groupings of the hospital to be included in the study. These
suggestions were studied by the researcher and a total of 50 participants were selected
for in-depth interviews (See Table 7.1 below for interviewee classifications). This
selection of participants was considered adequate as it enabled the representation of
180
the major occupational/professional groupings and their views. This was important to
avoid bias. It also allowed recognition of the different hospital functions who would
in many cases face unique issues, needs and consequently have different views of the
Intranet.
Sample Classification
Number Executive & Middle management
7
Team leaders
10
Administrative staff
5
General users
23
Clinicians
5
Total
50
Table 7.1: Classification and Number of Interviewees
Executive and Middle management interviewees included the Deputy CEO, City
hospital directors and departmental heads (e.g. Head of the department of Nursing,
HR manager, IT manager, and Training and Education manager). Interviewees also
included team leaders (e.g. Head nurses and medical doctors), administrative staff
(e.g. secretaries and librarians) clinicians (e.g. laboratory technicians and analysts)
and general users (e.g. medical doctors, duty nurses, hospital researchers and Allied
health workers).
Within these categories listed in Table 7.1 above, there was still some variation within
the job classifications of the participants. Job classifications at the City hospital were
not always strictly distinct. For example, Heads of department were mainly specialists
(e.g. doctors) held administrative roles while performing their duties as doctors.
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7.2.2 Procedure and Data Analyses
Prior to the commencement of this phase of the study, clearance and approval from
the UTS Human Research Ethics Committee was obtained. Clearance and approval by
the City hospital for the interviews to be undertaken was also granted. Miles &
Huberman (1994) explain that data collection is inescapably a selective process. An
iterative process was thus consistently employed throughout this research to enable
the analysis of the various opinions gathered.
To ensure the highest possible response rate, Stanton & Rogelberg (2001) list methods
of boosting response rates, including advance notices, incentives, introductions and
reminder notices. The selected interviewees were approached by E-mail which
included an attached information statement (see Appendix B) and given advance
notices before each interview. All interviewees received and signed a letter of consent
(see Appendix C) outlining the purposes of the research and the confidentiality of their
responses. This process was necessary for strengthening research validity, integrity
and as part of research ethics requirements. Interviewees were also thanked them for
their participation prior to the commencement of every interview. A thank you card/E-
mail was also sent as a token of appreciation after the completion of each interview.
Informed consent was obtained for the tape recording prior to the commencement of
each interview. It was also obtained for note taking during the interview and
transcribing of the interviews verbatim for content analysis, as suggested by Gilbert
(1995). Participants were made aware that they could stop the tape recordings at any
stage during the interview. The duration of the interviews was approximately from
one to one and a half hours. An interview guideline/checklist (see Appendix D) was
182
used to outline the questions/issues to be covered and ensured structure, consistency
and increased validity of the research. Data gathered from the two phases of the
research, including document reviews and analysis (e.g. strategic City hospital
documents, Intranet usage statistics and log files) were used to inform the interview
questions. The interview questions probed specific issues about the Intranet (e.g.
usage, relevance, issues faced, suggestions for improvement and influencing
organisational conditions) as well KM related issues (e.g. types of knowledge shared,
sources of knowledge, knowledge flow within and across departments, KM practices
and difficulties in the usage of the Intranet as a knowledge sharing tool). During the
interviews respondents were encouraged to talk freely about their Intranet experiences
and were thus able to contribute to the pace and direction of the interviews.
The taped interviews were transcribed professionally at the end of each interview and
key issues were identified and used to modify the interview questions for better
probing. The transcribed interviews were analysed using content analysis (Miles &
Huberman, 1994) to identify and categorise keywords and themes. This involved the
use of certain criteria. Each issue/factor had to be mentioned and supported by
multiple respondents. Respondents also provided examples of how a particular
issue/factor has influenced usage of the hospital Intranet for knowledge sharing.
According to Ahmed et al. (2002), qualitative data analysis involves pattern
arrangements of the data to form information that is integrated into thinking and
feeling to provide knowledge. This interpretative approach allowed the researcher, in
addition to being involved in the collection and analyses of the data, to better
understand the issues under investigation. Using the aims of this phase of the study as
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guidelines, thematic coding and data reduction strategies were adopted to sharpen,
sort, focus and organise the findings into a coherent and logical whole.
The findings were consolidated into different thematic groupings from which
conclusions could then be drawn (Miles & Huberman, 1994; Boyatzis, 1998).
Separate tables were then created to distinguish between the different issues
investigated (Strauss & Corbin, 1990; Andersson et al., 2003). These were then
organized in conceptual clusters in order to build a logical chain of evidence. An
inductive approach was thus applied in categorising these themes based on the data
collected. The categorisation of the data was able to provide a contextual analysis
with an interpretative orientation. The use of tapes allowed the replaying of segments
of the transcripts that reported specific issues or themes being identified. This
approach was relevant for the research as it focused on the ‘how’ and ‘what’ of
people’s experiences, based on socially constructed meanings and/or interactions.
This systematic analysis leads to the development of a context-based description and
explanation of the phenomenon (Orlikowski, 1993). There was a final modification of
the categories developed after consideration of comments made by participants so as
to avoid any bias or misinterpretations (Andersson et al., 2003; Glaser, 1978). The
aggregated findings were also shared and discussed with several academics,
healthcare experts and IT professionals, thus increasing validity.
The following sections present the key themes and comments from interviewees. It
presents a detailed narrative with emphasised themes revealed through the personal
opinions, feelings and Intranet usage experiences of the interviewees. This enabled
critical insight into and an understanding of the dynamics and relevance of each
investigated issue related to the usage and impact of the City hospital Intranet.
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7.3 Findings
7.3.1 The Definition of Knowledge and KM at the City Hospital
In investigating the role and impact of the Intranet on knowledge sharing at the City
hospital, it was important to ascertain user perception of knowledge and KM. The
interviews revealed different understandings and opinions by participants of what they
believed constituted knowledge and KM at the City hospital. How knowledge was
defined depended on the role of the person in the hospital, or as one interviewee
stated: “depended on what hat I was wearing” and would thus vary based on job roles
in the City hospital. Several definitions and views of knowledge were proffered,
including: “knowledge of how the hospital works”, “who’s who at the hospital” and
“policies and procedures”. Other interviewees described knowledge as: “skills”,
“personal experience”, “theoretical knowledge that we picked up in university”,
“clinical experience”, “professional experience”, “training that informs the way work
is performed”, “information that is useful, meaningful and has a purpose”,
“knowledge about how to access other points of knowledge” and “awareness of the
latest information as its becoming available”. Some linked the City hospital Intranet
with knowledge. As one interviewee expressed, “it’s all about using the Intranet for
access to the critical information I need to do my job”.
In terms of defining KM, interviewees also expressed multiple views or
understandings with varying comments. One interviewee described it as: “how
knowledge is developed, shared and communicated”. Some were not aware of the
concept, while a majority felt that KM was existent but under different labels within
the hospital. An interviewee pointed out: “We do have such a framework but it is
more naturally present and doesn’t exist under that name for us”.
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7.3.2 Knowledge Sharing at the City Hospital
7.3.2.1 The Types of Knowledge Shared at the City Hospital
Interviewees were asked to classify the types of knowledge shared in the City hospital
and provide examples. The findings showed that a combination of different types of
knowledge was shared depending on the job roles of the employee or the
organisational needs at the City hospital.
Clinical workers and other healthcare specialists at the City hospital were found to
rely on their background knowledge. This included their skills, training and
experience. As a medical doctor and Department Head also pointed out, medicine was
in many ways still an: “oral tradition”. One interviewee further explained: “although
we are a very IT based hospital there is still a lot of implicit knowledge that isn’t
captured. The explicit information you find on the Intranet is just the tip of the iceberg
even though we use it mostly for communication”.
Usage of the Intranet for knowledge sharing depended on user job roles or needs
which could be based on the different specializations of the users. Many of those
interviewed used the City hospital Intranet to: “share departmental information,
policies and procedures”. Others found it very useful for accessing: “forms from other
departments”. Usage of the Intranet was also for: “internal hospital service delivery”,
“two-way communication”, “gaining access to knowledge bases”, “accessing
electronic medical records”, “sharing clinical applications and software” and “Allied-
health E-learning tools”. Popular usage also centred on the online paging system.
“The paging system is fantastic” an interviewee expressed. Departmental/unit
managers were found to also encourage knowledge sharing using the City hospital
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Intranet by directing staff enquiries to it. As an interviewee remarked: “we usually
direct people to links on the Intranet”.
Although a majority of interviewees stated that they shared more ‘tacit’ knowledge
using for example: “mentoring programs such as ward grand rounds”, they also
stressed their critical need and usage of explicit knowledge. Explicit knowledge on the
Intranet could be found in the form of “policies and procedures”, “forms”, “manuals”,
“evidence-based research papers”, “staff and departmental contact information”,
“knowledge bases” (e.g. CIAP), “patient lists” and “online minutes of meetings”.
The Intranet allows you, as one interviewee put it: “to get the information when you
need it, not before. So it’s like a just-in-time concept”. In terms of tacit knowledge,
most interviewees felt that it is something that is: “constantly being regenerated and
reproduced”. Some popular mediums included “chats in the coffee lounge”, “training
sessions” and “apprenticeships”.
In exploring the impact of the Intranet on knowledge sharing at the City hospital, it
was important to examine knowledge sharing in general at the hospital. Overall, it was
apparent that knowledge sharing was very important at the City hospital and to its
employees, because as one interviewee explains: “this is very much a teaching
hospital and people are very aware of that”.
Interviewees were asked to use a metaphor to describe the sharing of knowledge
across the City hospital. Some of the following were used (see Figure 7.1 below):
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Figure 7.1: Metaphors Used for Knowledge Sharing at the City Hospital
The responses as shown in Figure 7.1 above showed a variation in how interviewees
viewed knowledge sharing at the hospital. Upon probing, interviewees explained that
this was due to knowledge sharing varying from within and across departments. This
is discussed in more detail in the following sections.
7.3.2.2 Knowledge Sharing within Departments
Almost all interviewees stated that knowledge sharing within their departments was
free flowing. This was facilitated by a shared understanding as one interviewee stated,
because: “we are used to the same terminology and jargon”. Knowledge sharing
within departments according to interviewees thus occurred especially at the: “oral
level” and because as the people involved “are contained in the one single area”.
Employees were able to develop “informal networks” such as CoP’s/CoI’s created as
a result of work interaction. Reasons for the lack of proactive knowledge sharing
revolved around a: “lack of time” or sharing being: “personality dependent”,
“differences in needs” as well as the: “significant level of staff turnover”. One
interviewee pointed out: “I think there’s an open sharing of knowledge but we’re just
busy and we had a lot of staff changes”.
Patchy Siloed
Free flowing
Disjointed
Open Tribal
Haphazard
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There were various mediums through which knowledge was shared within
departments and some included: “day-to-day formal and informal meetings”, “task
handovers” and “chats in the corridor”. Features of the City hospital Intranet were
also used, including: “E-mails”, “online discussion forums”, “shared data drives” and
“online meeting minutes and outcomes”.
The City hospital Intranet was also used in the: “storage of departmental knowledge”,
“sharing of departmental meeting minutes”, “best practices” and “decisions and
announcements”. The type of knowledge shared was usually department specific. An
interviewee in discussing the nursing department as an example explained that many:
“medical records”, “discharge summaries” and “paediatric palliative care notes”
were shared. Interviewees viewed the type of knowledge shared within their
departments to be a more tacit type of knowledge: “... there is a lot of learning by
observation”. Another explained: “the knowledge we share within the department is
more tacit, you are there and people around you can ask someone rather than looking
for a manual”.
Interviewees also pointed out that determining what knowledge was shared on the
City hospital Intranet and how it was decided was a collective task, as reflected in the
following comments:
“If you look at every department, they have different ideas of what is relevant
and so they have different content. In our department we are very much self-
determining around here. The team has a big say in what is decided”.
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“We all have our say in what is relevant so we have a broad scope of
opinions”.
“We have, I guess in terms of the research office, we have a group that gets
together so we coordinate among ourselves what we deem is worthwhile going
up on the Intranet. I think its something that everybody’s got at the back of
their minds, that as soon as we have a new policy, procedure it automatically
goes up there”.
7.3.2.3 Knowledge Sharing between Departments
While there were mixed responses, most interviewees mentioned that knowledge
sharing across departments was not as frequent or free flowing as they were within
departments. One interviewee mentioned: “there are tribes within the hospital and
while they communicate well between their own members, there is a lot of difficulty in
inter-tribal communication”. However, on the contrary, some interviewees described
knowledge sharing across departments as very free flowing and felt this was due to
the close working relationships and the: “many multi-disciplinary meetings we
organize”.
Many interviewees also mentioned that usage and sharing of knowledge via the
Intranet depended again on the: “personalities of the users” because for example:
“with E-mail contact we build up a level of trust and confidence in each others work
so we bounce ideas of each other. It has facilitated a lot of projects” and “this varied
from department to department” and depended on the: “different knowledge needs of
each department” or each stakeholder group (e.g. medical doctors, nurses and
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administrators). An interviewee mentioned that informal networks (e.g. CoP/CoI)
“provided the opportunity for inter-departmental awareness and learnings” but
knowledge sharing was however considered be slow because as another explained:
“when we deal with people outside the department we need to cut the jargon and that
slows down the time it takes to communicate”.
Consistent user involvement with the City hospital Intranet to share knowledge across
departments was: “dependent on your role in the organisation since some things are
only available on the Intranet”. One interviewee explained: “it depends on who
people are; how interested they are in communicating; I think it is well in some
departments and not in others. It is very variable”. Another pointed out that
employee’s professional backgrounds could affect how effectively the Intranet was
used, explaining: “I think it’s probably more associated with the type of work that you
do. So I think that a clinician or as a researcher it’s just inherent to their work that
they’d be talking a lot to people”.
The findings also highlighted tensions that occurred between departments that
affected knowledge sharing. This included the traditional competition for resources
and relevance in the organisation: “sometimes there is a feeling of one upmanship if
‘we’ [emphasised] possess some knowledge that other’s don’t. So it is sometimes
shared in a spirit of ... we know more than you rather than... this is important
information for others to know”.
Another example was the commonly held view by interviewees that the: “nursing
department was too powerful” at the City hospital, with one interviewee suggesting
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that it: “could sometimes affect its relationship with other departments”. However,
interviewees also felt that being a teaching hospital and with a hospital culture
favoured knowledge sharing: “tribes come together when they have to” and there was
no “attempt at purposely hoarding knowledge”. Interviewees also mentioned that it
helped to reduce the barriers between units as they are better able to appreciate the
role of each individual unit and how they contribute to the overall hospital goals and
objectives. As one interviewee put it: “the Intranet is playing a bigger role for us in
terms of access to knowledge and information about the role and importance of other
hospital units”.
The knowledge shared was a mixture of tacit and explicit knowledge, as an
interviewee disclosed: “we share a lot of procedural documents such as hospital
policies and procedures”. The mediums for inter-departmental knowledge sharing
included: phone calls, chats in the coffee lounge, staff canteen and the ubiquitous and
popular chats in the corridor or “information walkways”. Respondents explained that
chats in the corridor were good ways to quickly “discuss professional matters”, for
the “sharing of opinions and experiences”, “catching up with other colleagues” and
for “generally finding out what’s going on” at the City hospital. Other mediums
included: “cross-functional meetings”, “multi-disciplinary committee meetings” and
“staff training programs”.
Numerous features of the City hospital Intranet were used for knowledge sharing and
they included: “E-mail”, “online discussion forums”, “knowledge bases”, “online
meeting minutes and outcome reports”, “online best practice reports jointly developed
by several departments” and “access to other departmental Intranet websites”.
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Additionally, other City hospital Intranet features used included multimedia resources
such as: “videos of hospital ground rounds”, “online newsletters”, “electronic medical
records” and the “online all-user communiqués”.
7.3.3 Sources of Knowledge at the City Hospital
Interviewees were asked to identify what they considered as critical sources of
knowledge within the hospital. The findings indicate that various sources of
knowledge were used at the City hospital. Varying degrees of importance were also
ascribed to the knowledge sources by the interviewees. The most critically identified
knowledge sources could be categorised as non-electronic (people) and electronic
(Intranet). They are presented below.
7.3.4.1 Non-Electronic: People
Most of the interviewees mentioned: “other people” as the most critical sources of
knowledge in the hospital. People as sources of knowledge were described as people
within the interviewees departments and people in other departments. Most
interviewees mentioned their preference for face-to-face and phone contacts with
others: “face-to-face gives you a lot more detail and allows for clearer understanding
of what is being shared”. It was common to observe medical staff participating in
‘corridor chats’ discussing issues regarding patients. For example, a medical doctor
and a ‘serious’ looking resident clown were witnessed by this researcher discussing a
child’s ailment. In response to a question about this occurrence, the doctor involved
explained: “the clown in the wards discusses what he notices from the kids with me as
I do my rounds and this adds to my pool of knowledge about a particular patient”.
The clown thus becomes a source of knowledge and part of the therapeutic process.
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There were also however, several other non-electronic sources of knowledge
acknowledged by interviewees. They included: “newsletters”, “journals”, “books”,
“chat groups”, “local and international professional networks”, “seminars”, “cross-
functional workshops”, “help-desk” and “conferences”.
7.3.4.2 Electronic: The City Hospital Intranet
The main and popular electronic source of knowledge at the City hospital was the
Intranet. It is used several times a day by employees as indicated by the survey results
and supported by interviewees. The City hospital Intranet was the main means
through which the hospital shares: “information with its employees” and was used to
access: “the latest goings on” in the hospital and to relay: “announcements”.
Interviewees mentioned that: “having worked in a range of health sectors, the Intranet
is far superior to most I have used”; “it is a great medium for making information
widely available” and “a means of unifying communication within the organisation
and access to information”. An interviewee whose job role included the management
and provision of state-wide services explained: “I know we do a lot of transmitting of
video-CD’s, so I think that sort of thing is happening more from the clinical arena to
share lectures and clinical information with their peers over the Intranet for
example”.
Interviewees in response to features of the City hospital Intranet used revealed their
daily usage of its numerous features and links to software applications. Examples
include the: “E-mail” and “Quick links” features of the Intranet which an interviewee
mentioned: “provides us easy access to the various committees, groups and projects
in the hospital”. Some interviewees mentioned the use of the: “staff paging system”,
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and “departmental websites”. Other interviewees mentioned the use of: “knowledge
links” on the City hospital Intranet, including: “online databases for our guiding
policies and procedures”, “online discussion forums and common data repositories”
and “online best practice documents and meeting minutes” .
Other interviewees mentioned clinical software applications and knowledge-bases
such as the City hospital’s: “CIAP”, “online journal databases” popular with
clinicians, the: “online library”, “education and training manuals”, “videos” and self-
help support tools such as the: “eManager”. The automation of the library catalogue
on the Intranet: “made it possible for staff to access the library catalogue from their
desktops”. The release of the City hospital ‘ground rounds’ videos over the City
hospital Intranet was another example of how the Intranet was significant as a source
of knowledge by enabling as one interview noted: “non-metropolitan clinicians
access to educational resources otherwise only available at the main hospital”.
E-mail, a feature of the Intranet, was a particularly popular source of knowledge for
City hospital employees. Information aggregators such as: “the weekly all-user
communiqué” was mentioned as an example of an organisation-wide E-mail that was
sent out to employees regarding important news, announcements, directives and
developments. This kept knowledge flowing and dynamic at the hospital. An
interviewee mentioned: “I can store information I need in my inbox and refer back to
it whenever I need it”. Users also felt they could communicate using E-mail,
irrespective of their status or rank in the City hospital hierarchy. As an interviewee
pointed out: “I usually E-mail my director regularly and I feel much more comfortable
sharing issues using E-mail than I would talking”.
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Some interviewees however revealed the preference of talking to colleagues over
using E-mails: “We use a lot of E-mail correspondence and probably overuse it in this
organisation when you could just walk and talk to somebody”. Another interviewee
lamented: “I get a huge amount of E-mail… I think for a lot of people it’s
overwhelming. I can’t have any more than 10 days worth of E-mails and invariably
you can’t find quick reference to the E-mail, which becomes a problem. With the user
communiqué mass E-mail for example, I give blood and have occasionally missed the
blood bank because the E-mail is wrapped in this 20 bullet point circular that comes
around and I know that I should take the time to read through it”.
Interviewees also discussed various reasons for the widespread usage of the Intranet
for knowledge sharing at the City hospital. One explained that employees are:
“fortunate here that there is a computer on every desk”. Every interviewee agreed that
they used the Intranet daily and found it very relevant for their day-to-day activities. A
lot of praise was reserved for the IT department and IT support staff. One interviewee
explained, “We think very highly of the IT department and I don’t know how they do it
but they pick people with good people skills and personalities”. Another reason that
was mentioned was because of the direct communication of support from
management. One interviewee expressed: “this hospital lays great emphasis on IT
literacy, more so than any other organisation in the public health sector”.
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7.3.4 Usage of the City Hospital Intranet and its Impact on
Knowledge Sharing
In addition to the findings of phases one and two of the research, it was important to
get detailed views from interviewees regarding the role and impact of the City
hospital Intranet on knowledge sharing as represented by Nonaka & Takeuchi’s
(1995) knowledge conversion model. This composes the processes of socialisation,
externalisation, combination and Internalization. The findings are presented below.
7.3.4.1 Socialisation
The City hospital Intranet was able to facilitate the process of socialisation (the
sharing of tacit knowledge) by enabling creative and essential dialogue between users.
In response to how the Intranet supported the sharing of tacit knowledge, an
interviewee remarked: “I think it does because in E-email contact we build up a level
of trust and confidence in each others work so we bounce ideas of each other. It has
facilitated a lot of projects purely as a result of internal communications”.
Popular Intranet features that supported such interactions mentioned by interviewees
included: “E-mail”, “threaded discussions” from the online discussion groups,
“project pages” and “online work calendars”. As a medical doctor also explained: “in
this particular field, we have mail services that connect us to world-wide pathology
discussions. There is no question that it has revolutionised the way we work”.
.
7.3.4.2 Externalisation
The findings on externalisation (the conversion of tacit knowledge to explicit
knowledge) showed that the City hospital Intranet enabled dialogue between users.
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Several Intranet features enabled the sharing of subjective opinions such as E-mails,
paging systems and online discussion forums. The use of E-mail for example was
popularly highlighted for enabling dialogue and knowledge sharing. The sharing of
knowledge was however voluntary as one interviewee mentioned: “you may choose
to do it for specific purpose where your comments are vital”. Some interviewees
however admitted that they had not, as one noted: “reached that level of comfort with
the system as I don’t have time”.
Interviewees also pointed out that the City hospital Intranet was able to provide
pointers to expertise in the hospital in the form of: “employee profiles” available on
some departmental websites. The problem with the search functionality of the City
hospital Intranet as previously highlighted, limited its impact on the retrieving of
recorded information.
7.3.4.3 Combination
With regards to the process of combination (the combining of explicit knowledge to
create more explicit knowledge), interviewees agreed that the Intranet was used to
enable the synthesis and combination of knowledge from various sources in the
hospital. Various City hospital manuals, clinical and patient records, policies and best
practise as well as best practice reports were developed from different knowledge
bases available on the Intranet. This functionality as one interviewee pointed was:
“really helpful for our research units. Our reports are easily shared among employees
for e.g. via E-mail or on our departmental network”.
Collaboration with other employees over the City hospital Intranet also allowed newly
created documents to be shared and integrated. The new concepts thereby enriched the
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existing documents. The hospital Intranet gave unprecedented access to needed
information and enabled communication and collaboration on a larger scale never
done before witnessed at the City hospital. An interviewee's reflections are
illustrative: “it’s a powerful collaborative tool and my staff know that fully well”.
Another interviewee explained: “we are able to add pictures and movies to our
manuals to help share our experiences”. The hospital Intranet also enabled the
building of databases which was considered very important and as one interviewee
highlighted: “we have more databases than you can poke a stick at”. An interviewee
explained that they were able to use the hospital Intranet to: “extract data from the
databases and import data to it”. Another interviewee pointed out that: “the official
policies and procedures on the Intranet are the fundamental base of our knowledge”.
However as another interviewee admitted, there are time and maintenance constraints
involved: “the supply never exceeds the demand for databases and looking for new
ways of maintaining it. Our issue is maintenance. We are more fortunate than many
others but there are still limitations”.
7.3.4.4 Internalisation
The findings on the role and impact of the City hospital Intranet on the process of
internalisation (the conversion of explicit knowledge to tacit knowledge) showed that
users were able to learn by practising. They successfully adopted various Intranet
features such as online simulation and training programs. An interviewee commented:
“we have online flexible learning programs such as Pathlaw which is a learning
management system and we also use Walkaware”. These programs are available 24
hours a day and used for imbibing of new concepts as well as for experimentation
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with the pre-existing knowledge of users. An interviewee explained: “we use them to
test our knowledge in different scenarios…and for me it definitely enriches my
experience”. Users are also able to provide feedback on what has been imbibed, as
one interviewee pointed out “It has proven to be an extremely good source of
feedback which we didn’t expect”.
The use of these simulation and training programs was possible because as one
interviewee explained, the City hospital: “gives access to information it produces and
is not secretive about it”. Other interviewees however admitted that time constraints
made the utilisation of online training tools difficult unless it was mandatory or
necessary. This was highlighted in an interviewee’s remark: “unless we have to, we
don’t have staff willing to give the time and effort to facilitate such practices”.
7.4 Key Influencing Factors Affecting Usage of the City
Hospital Intranet for Knowledge Sharing
Public sector organisations including hospitals have distinct characteristics as well as
equally unique organisational conditions. This chapter presents the findings on the
key influencing factors identified from the literature and identified by interviewees as
affecting the usage of the Intranet in the City hospital.
There were several factors previously raised in the questionnaire-based study that
required further investigation. Some of the issues identified were about certain
features of the Intranet as well as other key difficulties users mentioned that impeded
the usage of the City hospital Intranet fir knowledge sharing. These difficulties could
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be classified as technical problems, inherent in the Intranet and non-technical
problems faced by users. The following identified factors are discussed below.
7.4.1 Technical Barriers
7.4.1.1 Search Functionality
There was a general consensus with regards to the ‘search’ functionality of the City
hospital Intranet. This was highlighted as a major problem that affected the quick and
easy location of the required relevant information. Questionnaire results showed that
the search functionality was not working as well as users expected. Results from the
interviews also showed that the main complaint associated with the usage of the
Intranet was focused on the ‘search’ functionality. As one interviewee mentioned:
“sometimes it’s difficult to search because it doesn’t always bring what you specify to
the top of the list”. This is especially critical as the work context is one that is
characterised in most cases by the need for rightly-informed, decisive and timely
decisions.
Closely related to the concern over the search functionality was the feeling by
interviewees that overwhelming amounts of information were being provided on the
City hospital Intranet with frequent changes (e.g. constant changes to policies and
procedures). As one interviewee mentioned, this was making it: “difficult for people
to sort through it”. Another explained that there was a need for: “having better
guidelines for what is good information and readability”.
In addition, interviewees also mentioned that some departmental sites were not always
up-to-date. According to an interviewee: “it creates a problem of irrelevance when
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certain things are not updated”. As interviewees mentioned, the effect of information
not being up-to-date affects the effective usage of the Intranet. One interviewee
mentioned this is because they are: “constantly being sought to retrain people as
they’re only going to be as good as the policies and procedures we provide them
with”.
7.4.1.2 Inability to Personalise Individual Intranet Websites
This research also discovered that a major barrier affecting the usage of the Intranet
faced by users was the inability to personalise their Intranet web pages, for example
with a: “favourites frame where we can specify links to the pages that we use most
frequently” and “shortcut keys for the most heavily used features”.
An interviewee remarked that this ability would: “give me a stronger sense of
attachment to it”. Another interviewee explained: “To me there are fundamental
differences between simply applying technology and its functionality like a David
Jones store where people find what they need rather than what the provider has to
give”.
Most interviewees lamented the rigid nature of the Intranet, with one remarking:
“We have strict document control over the works that we publish whether it is in
paper form or on the Intranet. Our treatment protocols have all been approved by
certified doctors that have a review process to implement changes. We don’t seek a lot
of variety and customizable options simply because of those strict control methods.
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For the less non-clinical things like contact numbers, we feel it is important to have
those customizable”.
7.4.1.3 Layout Structure
The results of the interviews conducted showed that many interviewees felt that the
structure of the City hospital Intranet was quite good. While the questionnaire results
had shown that about fourteen percent of respondents had seen it as an impeding
factor, there was a general agreement that the standardised layout and content
presentation was appropriate for the type and size of the organisation. As an
interviewee expressed: “I would say it’s centralised and it’s outstanding in my
opinion due to the size of the organisation”. Interviewees also pointed out the
improvements in the new Intranet compared to the old Intranet, as an interviewee
stated: “The way that the Intranet is set up currently is that it is easy to navigate, more
stylish, before it was quite clunky”.
There were interviewees however, that felt that the information they wanted to present
on their departmental/unit sites were restricted by the standardised layout structure of
the Intranet. Some departments felt that they had more relevant information to
present, as one interviewee put it: “It’s a bit rigid especially for something like ours
that could be really informative”. Others also felt that: “For the Intranet to be useful
its content must be managed at the level at which it is generated”. This rigidity led to
a particular City hospital unit setting up its own website without the knowledge of the
IT department, as the unit manager explained: “We have patients that come through
for x-rays and surgery and we have to have access to that information...so our main
reference point is the website that we have created”.
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7.4.2 Non-Technical Barriers
7.4.2.1 Lack of Time
Interviewees stressed that time pressure that felt as part of the day-to-day work
activities was a major factor that impeded the usage of the City hospital Intranet. Time
was usually prioritised for tasks related to primary job roles or tasks in the hospital.
As an interviewee stated: “I don’t think we've done enough to maximise the potential
of the Intranet as we don’t have staff willing to give the time and effort to facilitate
that movement”.
The supposed lack of time was also a major reason that interviewees gave for not
attending the training sessions provided by the IT department in the usage of the
various IT tools including the Intranet. Some felt that there was a need for top and
middle management to continuously reinforce the importance of the Intranet and KM
activities such as knowledge sharing. Others stated that it was not a question of not
‘having’ time but seeing the value and need to ‘make’ time. As one interviewee
maintained: “people will make time if it has a great priority or one is forced by
management”.
7.4.2.2 Training
Closely linked to time as an impeding factor affecting the usage of the Intranet was
the issue of a lack of training. As an interviewee explained: “I think lack of training is
a major barrier, you know the time for training is the real issue. You have to put it
into perspective of why we are here. Some people perceive the IT systems as a source
of information without realizing the potential they could discover through proper
training”.
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Interviewees reported that even though the Intranet was viewed as a knowledge
source, it was done without: “…Realizing the potential one could discover through
proper training”. Most of the interviewees however agreed that the effective usage of
the Intranet, including taking advantage of its benefits and potential depended on the
users themselves. One interviewee explained: “I suppose its only going to be as good
as the people who are using it”.
The lack of being effectively trained was identified to have an impact on the skill
level needed by some employees at the City hospital to effectively use tools such as
the Intranet: “The confidence and skill of other users becomes a barrier because some
people are weary about using it as a medium for communication or a research tool”.
While interviewees admitted that training sessions were regularly provided, many
again confessed that the previously mentioned pressure of time prevented their
participation. Some referred themselves to the FAQ’s or guide books whenever the
need arose, as interviewees explained: “Often we follow what I call a just in time
training. There are a lot of on-line services such as How To sheets and Frequently
Asked Questions so that anyone with a moderate level of knowledge can access them”.
“Training is a problem because of executive lack of buying, we get new
doctors in on certain times and I think we get two hours to train those doctors
in using the information systems and things happen…Like if we need to train
the staff on using the calendar the head of that department might refuse saying
we’re too busy”.
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7.4.2.3 Lack of User Awareness of Benefits
Interviewees disclosed that the lack of awareness as to the benefits and potential of
the Intranet was also identified by interviewees as a factor impeding the usage of the
Intranet for KM. For example, many of the interviewees did not know what the
objectives of the Intranet were. As interviewees acknowledged:
“I think the fundamental problem is a lack of awareness. If you know
something useful exists you will be motivated to discover more and attend
training to learn new things but many are just blissfully unaware”.
“I’ll give you a few examples. I think we have a lot of departments doing
fantastic things but not knowing or planning in a limited fashion. We do not
prioritise or plan in an integrated way so I think there’s a great opportunity
for the Intranet to solve these problems”.
One interviewee, echoing the view of others, believed awareness was a factor that
affected usage: “I don’t think we know as much as we should”. One felt that there was
an important need to: “educate people on the potentials of the Intranet”. Many
mentioned that they were not clear on: “what the knowledge management objectives
of the Intranet were”. As one interviewee who is involved in a hospital project
explained: “they won’t see how the information we collect lead to other things”.
All interviewees agreed that the lack of awareness of knowledge available on the City
hospital Intranet would have a significantly negative impact on their deliverables and
ultimately on the quality of service provided by the hospital. As one interviewee
expressed: “in some cases it stops you from making the best decision possible. It
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means the hospital has to pay money for things that would have been avoided with a
little extra information”.
7.4.2.4 Professional Resistance
Professional resistance among medical practitioners was disclosed as impeding the
usage of the Intranet in the City hospital. As one medical doctor reiterated, this
resistance could be due to the user professional backgrounds because: “like I said
before, medicine is an oral tradition” and many healthcare professionals share and
enhance their knowledge through collegial talk.
Although most of the interviewees agreed that a lot of the users were comfortable
enough with IT to use the Intranet at the City hospital, others suspected that some of
the users had insufficient skills and training to enable proper Intranet usage. One user
admitted: “I appreciate the extent of its accessibility but it comes back to user
deficiency”. An interviewee remarked: “it depends on the employee and the level of
the employee and their education”. Another interviewee stated: “I think having the
expectation that you will use and maybe overuse the Intranet depends on how well
trained you are but that’s not inclusive of everyone in the hospital”. For senior
medical doctors, not being familiar with the Intranet could lead to a sense of
scepticism and resistance to learn as one pointed out: “senior doctors suffer greatly
from the awareness issue and that’s because it is difficult to return to training”.
7.4.2.5 The Lack of a Clearly Defined KM Strategy
Interviewees acknowledged that there was the lack of a clear and articulated KM
strategy to guide the usage of the City hospital Intranet, particularly for knowledge
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sharing. Some managers had ad-hoc programs in place, as one admitted: “it does exist
I guess to a degree. For things like occupational health and safety there is a risk
management framework so in terms of that, there is information in terms of manual
handling, risk assessment, occupational health and safety, but not really in terms of
what you’re after…So I guess that information is out there but not wrapped up or
shared in any kind of coordinated plan”.
Others participated in what could be classified as KM initiatives but under different
labels: “we do have such a framework but it is more naturally present and doesn’t
exist under that name for us” while some were not even aware of any KM framework
at all. One interviewee explained: “well I’ve heard of knowledge management before
but I don’t know what it is. If you include things like learning management systems,
we do use those sorts of tools and we’re also developing some expertise and skills in
the use of E-learning. As far as knowledge management, hospital- wide, I know the IT
department is looking at a whole lot of issues to do with management databases,
capturing and evaluating information. I know that’s important here... We’re always
looking at improving our services and that seems to be the way to do it”.
7.4.2.6 Inadequate Staffing and High Staff Turnover
The lack of assigned staff with clearly defined roles and responsibilities in terms of
KM within individual departments/units was regularly reiterated by interviewees as an
issue that impeded effective Intranet usage. One interview mentioned that: “there
needs to be a commitment on behalf of the hospital in terms of money, time and
personnel to realise the full potential of the Intranet”. Other related comments echoed
by interviewees were that: “obviously it’s a question of time and staff”.
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The effect of not having dedicated staff to maintain Intranet content in particular plays
a key role in the usage of the Intranet. An interviewee explained: “the problem is
irrelevance when certain things are not updated”. However, interviewees did admit
that the lack of time and dedicated staff was a key cause of that: “I don’t think we can
expect every department to do that but it should be a hospital resource to have
someone responsible for that…to go around and liaise with other departments”.
As previously mentioned in the development of the City hospital Intranet (see chapter
5, section 5.4.4.2) in ensuring user involvement and addressing the problem of
keeping the hospital Intranet content up-to-date, each individual unit/department had
employees who were designated as IT contacts. These contacts had the authority to
update information on their individual websites and were to ensure an open line of
communication with the IT department about needs and requirements. Interviewees
saw this approach as very effective with one declaring that: “I think things have
improved though with the meta-data thing and the fact that we have very good IT
contacts in every department. They update things often enough”. A nurse explained:
“should we need to update the operation table one of our people in the department
can discuss it at a level that is feasible when working with others”. Conversely
however, one interviewee remarked: “it seems that…not all departments focus on this
responsibility”.
An interviewee who was an IT contact suggested that their busy work schedule made
it hard to balance both roles in the unit. He remarked: “I can only check that authors
have updated their documents when I have time, even though we have an automated
reminder sent out. Its choc-a-bloc [busy] here and I can’t be chasing them when I
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have deadlines to meet”. Another IT contact suggested that the role had turned him
into: “the IT support guy in this department...I don’t mind that, but it’s not my
responsibility here”.
7.4.2.7 Influence of Political Policies
The New South Wales (NSW) State Government upon review of the State health
systems announced a major restructuring of the State's health administration. This
included the amalgamation of seventeen area health services into eight area health
services across the State. Rumours had been spreading around at the hospital that it
would lose its independence and would be amalgamated with one of the area health
services. This was viewed very negatively by employees who felt that such a
development would adversely affect the administration of the hospital and its
provision of services. These rumours as an interviewee explained have: “clearly
affected the morale of the staff” at the City hospital. The employees here, another
interviewee emphasised: “strongly cherish the independence of this organisation, this
is as a key reason I believe that we are efficient, innovative and quite successful”.
Another interviewee in agreement stated: “we are in a state of flux at the moment.
These rumours had made us staff feel vulnerable and many are beginning to question
what future they would have here should it fall under regional administration”. Some
employees it was revealed are therefore: “starting to look at other options such as
alternative employment”.
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Another interviewee added: “you can feel how this affects staff… How can we focus
on day-to-day activities and how can we use the Intranet to communicate as one
doesn’t know what structure we will have tomorrow”.
7.4.3 Enabling Conditions
As concluded from the literature review (see chapter 3, section 3.6), a culture that was
conducive to knowledge sharing and a decentralised governing structure were key
enabling conditions for the usage of the Intranet for knowledge sharing. The results of
the interview findings regarding these two factors are presented below.
7.4.3.1 Knowledge Sharing Culture
The questions on culture were designed to investigate whether the culture at the
hospital was conducive to knowledge sharing and if so, in what ways. The following
measurement factors used by Lee & Choi (2003) were adopted, modified and
examined: value of knowledge sharing and willingness to share; organisational
promotion and support for knowledge sharing; rewards for knowledge sharing as well
as investigating departmental and organisational cohesiveness (viewing the
department and hospital as one team). The findings and discussions are presented in
the following subsections.
7.4.3.1.1 The Value of Knowledge Sharing and the Willingness to Share
A main reflection of the comments of the interviewees showed that the employees at
the hospital valued knowledge sharing very highly, particularly in comparison with
other hospitals. An interviewee stated that: “if I was to compare it with other
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organisations I think we’re very well off” and interviewees also agreed that the
Intranet plays a key role in increasing the value of knowledge sharing among
employees. As one interviewee acknowledged: “at our old campus in Camperdown
they had a smaller area and number of employees, 1,500 full time employees and it
was easy to share knowledge when bumping into one another. Here however, we have
over 3,000 full time employees and there is no main street. The Intranet is the main
street”.
Another common comment reflective of most was that: “people that come across
relevant information would be willing to pass it on to colleagues”. Interviewees felt
that the factors that facilitated this valuing of knowledge sharing were based on, as
one pointed out “the view of this being a teaching hospital”. This was reflected on the
City hospital Intranet, as one interviewee revealed: “Look at KidsHealth…We and the
Western hospital are the only hospitals that actually have their catalogues on the
web…KidsHealth is amazing and I think the hospital is proud of what it is and it loves
to share and give that information freely”.
It was also highlighted that the employee’s propensity to share knowledge depended
on the personalities of the individuals involved: “in our department we have people
willing to share and some who aren’t. I think individuals want to sometimes keep that
information to feel important and needed…I try to encourage the opposite of that but
if someone wants to keep the knowledge it’s hard to force them to share”. Some
interviewees believed the willingness to share also depended on the individuals
specialization or job roles within the hospital, seeing it as varying between:
“clinicians, nurses and administrative staff”.
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7.4.3.1.2 Senior Management Support for Knowledge Sharing
In response to the questions investigating senior management promotion and support
of knowledge sharing using the Intranet, interviewees felt that there was considerable
support and promotion of knowledge sharing from the senior management of the
hospital. One interviewee expressed that:
“we are very lucky that we have a culture in the organisation where the
examples are set by the executive and the CEO…There was a direction and I
guess its probably been in the hospital for a long time that if we’re going to go
electronic we’re going to go all in. So you get your information out there, you
don’t sit with hardcopies and I believe that that kind of uptake has been driven
by the executive”.
The support from senior management and managers was shown through the numerous
programs such as: “training courses and conferences” that were held at the City
hospital. These were followed through and the importance of the Intranet reiterated by
“senior management at numerous hospital events”. However, at the departmental/unit
levels, interviewees suggested that the impact of the departmental culture on Intranet
usage and knowledge sharing was mediated and influenced by managers or Heads of
Departments. One interviewee explained: “if some managers want to live in the dark
ages and if you have a strong leader in that department their culture controls the
culture of the whole department. Often the people under them are stifled”. Senior
management support was therefore viewed as crucial by all interviewees especially
since there was a need, as one interviewee said: “to promote a system that works
well”.
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7.4.3.1.3 Reward for Knowledge Sharing
Interviewees were asked if employees were visibly rewarded for knowledge sharing in
general and via the Intranet in particular and if not, whether they felt it was important
that they were. Interviewees admitted that employees were not specifically rewarded
for knowledge sharing at the City hospital although there was the: “employee of the
month” award given to staff members for their pro-active performance in work
activities. Interestingly, almost all interviewees agreed that rewards, especially
financial, were not necessary.
Interviewees explained that knowledge sharing at the hospital was viewed rather as an
expectation. An interviewee echoed the views of others saying: “I think it’s an
expectation…I think we’re all big people here and we’re professional so there is an
expectation to share and we derive satisfaction from that”. Another interviewee
pointed out: “I think if they work here they must try to contribute as much of their
knowledge is possible”. Another explained: “I think more or less it’s an expectation. I
have a problem with rewards because often the wrong people get rewarded and
there’s a big group behind good things and they don’t always get that reward. As long
as every one is acknowledged it is fair and well”.
The findings were evidence that employees at the hospital valued acknowledgements
and intrinsic rewards highly. Interviewees suggested that employees who were pro-
active in knowledge sharing in particular should be acknowledged and encouraged.
As one interviewee explained: “people should be recognized and given a pat on the
back for fulfilling that expectation of knowledge sharing”. Another interviewee
stressed that: “it would be great if it were encouraged more with little perks that
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support professional development…such as, study and conference leave,
encouragement to write and publish...such compliments would go along way to
encourage knowledge sharing”.
7.4.3.1.4 Viewing the Department and Hospital as One Team
Interviewees acknowledged that generally there was a positive culture felt at the City
hospital that impacted on the usage of the Intranet. This was due to a variety of
reasons. As one interviewee revealed: “being a children’s hospital we’ve always had
a different look and feel and it is a culture which has carried on from the old
organisation due to the family-oriented culture we promote. I believe this is
represented on our Intranet”. Therefore, being a children’s hospital played a key role
in the type of organisational culture at the City hospital. It was instantly noticeable
that the offices, wards and corridors of the hospital were made to be very children-
friendly with warm lovely colours, lots of beautiful paintings, entertainment areas and
resident clowns among other things.
All interviewees agreed that they viewed their departments as one team working
towards common goals. When asked about whether they viewed the whole
organisation as one team, responses were divided. Most did believe that the culture of
the hospital was one that fostered a team feeling: “the culture is like a big family
here”; “I think this hospital has got a very good team approach. A comment when we
had accreditation the other day was made about not going out and telling people how
great we are but you cant help feeling positive…There’s a very good feeling about
this place so yes I think it’s part of being a team”.
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Some interviewees felt that the hospital worked as a team with each part playing its
role in its own way: “my general impression is that this is a team and everyone really
has the good of the child at heart...whatever is best for the child everybody will do
their best to give that service”. Many felt that the feeling of unity was affected by
struggles for example, between the clinical and non-clinical departments for influence
and resources.
Others suggested that the feeling of unity could vary depending on when the situation
demanded it. Such as the annual external quality evaluation where the Intranet was the
key tool for organisational-wide coordination and knowledge sharing binding the
organisation together strongly. One interviewee declared: “the tribes come together
when they have to”. Another interviewee explained: “there are a number of silos
within the hospital but when it comes to the crunch then the whole hospital gives it a
turn”.
Interviewees however, stressed that in comparison with other public hospitals the
feeling of unity was much stronger at the City hospital: “I think we have a very strong
sense of unity, image and branding of all the other health services”.
7.4.3.2 Intranet Structure
Previous research suggests that IT tools that enable KM processes such as knowledge
sharing require flatter, loosely controlled or decentralised governing structures. It was
therefore important to investigate the structure governing the Intranet at the City
hospital and its impact on employee usage for knowledge sharing.
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7.4.3.2.1 Centralisation or Decentralisation
The question on the perceived structure governing the Intranet interestingly provoked
different responses from interviewees. A majority of the interviewees reported that it
was a combination of both centralised and decentralised structures: “it is sort of
balanced. There is a procedure framework…In an effort to manage the Intranet I must
stay within these guidelines and then must bring my own methods into it”.
Interviewees explained that the layout of the sites was standardized while content
management was left to individual websites: “well, each department is responsible
for their own site and some are of higher quality than others. Now with the
standardisation of the sites it’s much more centralised”. Another stated: “an example
is our policies and procedures during the centralisation of our information we
discovered several discrepancies in clinical practices. What we’ve done is get a multi-
disciplinary policy procedures group where we will make sure clinical practice
policies will have an owner and are updated at such and such time”.
Interviewees explained that this ability to update information by individual
departments had, as one interviewee put it: “certainly changed employee behaviour,
by giving them a stronger sense of responsibility and independence”. This also
eliminated the waiting period for minor changes that previously had to go through the
IT department and created a bottleneck. Many interviewees felt that the
standardisation of departmental sites reduced certain difficulties such as the:
“problems of navigation when looking for generic content”.
Some interviewees however, suggested that the structure governing the Intranet was
centralised. Those who believed it was centralised also differed on whether it enabled
or impeded the usage of the City hospital Intranet. Those in favour of the structure
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being centralised felt that the size of the hospital made it appropriate, as one
interviewee stated: “it’s centralised…and it’s good because we are a large
organisation”. Those who disagreed with the centralised structure suggested that it
created a lack of ownership, thus affecting usage: “it is very much a top-down system
and it’s therefore very hard for people to give feedback…I think people feel
disconnected from the set-up and control of the Intranet”.
However, others felt the need for more central management of the City hospital
Intranet content because giving more freedom to users to customize features or
modify layouts would make for example content difficult to find and sharing difficult.
As an interviewee stated: “I think it should be centralised because when a central
body is responsible for it you don’t have to worry about the updates. It has to be
managed centrally.” Another explained: “hmm well we have changed our front page
of our Intranet for accreditation purposes but I don’t think it would be wise to make it
permanently different. It would become too hard to find things”. There was also the
concern that it would lead to a lack of usage: “if we were to make the Intranet
customizable I’m afraid people won’t use it”.
7.5 Summary of Findings
This phase of the research aimed to gain an in-depth understanding of the issues and
patterns identified from the first and second phases of the study by investigating the
role and impact of the Intranet on knowledge sharing at the City hospital. Additionally
investigated were the factors influencing the usage of the hospital Intranet for
knowledge sharing. Semi-structured interviews were conducted with a sample
selected from the various strategic levels and specializations within the hospital.
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The findings on the definition of knowledge and KM revealed many varying
interpretations and understandings. Quite importantly, the findings also suggest that
employees were not all aware of the existence of the concept and its initiatives at the
City hospital. Some interviewees believed that it existed under different labels. The
interview findings also showed that different knowledge types (including tacit and
explicit knowledge) were shared at the City hospital. However, because of the
preference for collegial talk, tacit knowledge was more predominantly shared at the
hospital.
Interview findings highlighted two main and popular knowledge sources used at the
City hospital that could be categorized as electronic and non-electronic. The main
non-electronic source was ‘other people’ such as colleagues at the City hospital, while
the main electronic source was the hospital Intranet. The hospital Intranet was found
to have a significantly positive impact on organisational communication and
knowledge sharing at the hospital. Of the Intranet’s features, the E-mail was popularly
used for knowledge sharing. The findings revealed that it was used as a tool for
sharing, storing and accessing knowledge. However, the findings did show that E-
mails could also become overwhelming, resulting in employees spending considerable
time sifting through them.
Another key finding revealed from the research was that knowledge sharing varied
within and across departments at the City hospital. Within departments, the
collocation of employees and close working relationships meant knowledge sharing
was free flowing and resulted in the predominant sharing of tacit knowledge. This led
to a reduced usage of the Intranet for knowledge sharing, with usage focused on
storage for later access and sharing of knowledge. Knowledge sharing across
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departments was regarded at times to be ‘tribal’. Issues such as the lack of a shared
understanding, differences in job activities, needs and reduced personal relationships
across departments were reported to influence the usage of the Intranet for knowledge
sharing between departments.
However, the hospital Intranet was viewed by users as helping to promote awareness
of the roles and the importance of the different department/units through the increased
interaction facilitated by its usage. The hospital Intranet enabled access to other
departmental knowledge bases and allowed group communication among people in
disparate locations. Hence, making knowledge easily available, widely distributed and
allowing more people to be included in the knowledge sharing process. The hospital
Intranet was viewed by interviewees as having a strong and positive impact on
knowledge sharing across the hospital as a whole because of the key role it played in
this regard.
The interview findings also revealed the role and impact of the City hospital Intranet
on knowledge sharing reflected by the Nonaka & Takeuchi’s (1995) knowledge
conversion model processes of socialisation, combination, externalisation and
internalisation. These processes were able at varying levels, to be facilitated by the
advanced features and functions available on the Intranet. The findings showed that
the Intranet is able to support various forms of personal interaction (socialisation);
enable information shared by users to be collected and integrated into repositories
(externalisation); enable the capturing and integration of new explicit knowledge
(combination) and its advanced features could support the process of internalisation
through the imbibing of new concepts using online learning and simulation programs.
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Nevertheless, certain constraints were also highlighted. The poor search functionality
was a major technical difficulty that hindered the Intranet’s positive impact on the
knowledge sharing because users could easily find information that they sought.
According to the interview findings, key influencing factors affecting the usage of the
Intranet for knowledge sharing included technical (Intranet) and non-technical (user)
barriers. As previously reflected in the questionnaire-based study and revealed in the
interview findings, the major technical barrier faced by users of the City hospital
Intranet was the poor search functionality. This was closely related to the sometimes
overwhelming and outdated information made available on the Intranet. Another
technical barrier revealed by users was the inability to personalise individual views of
the Intranet restricting the type of information that could be provided.
With regards to the non-technical barriers influencing the usage of the City hospital
Intranet for knowledge sharing, interviewees viewed a ‘lack of time’ as the most
prominent barrier. Another impeding factor revealed from the interview findings was
the lack of training on the usage of the Intranet. This had also been highlighted in the
results from the questionnaire-based study. Additionally, in what could also be linked
to a lack of training, interviewees revealed that a lack of awareness of the benefits and
potential of the City hospital Intranet was a factor impeding its usage for knowledge
sharing. The goals and objectives of the Intranet were not clearly articulated and
communicated to the users. Professional resistance from health practitioners towards
the use the Intranet was also discussed by interviewees as a non-technical barrier
impeding the usage of the City hospital Intranet for knowledge sharing.
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Furthermore, interviewee responses identified crucial factors that impeded the
effective usage of the City hospital Intranet. These factors highlighted the sometimes
unique nature of the conditions faced by public healthcare organisations. Emerging
out of this investigation were several factors. These factors included the lack of a
clearly defined KM strategy, professional resistance to the usage of the Intranet, a
high staff turnover, a shortage of staff to hold clearly defined roles or responsibilities
for KM within departments/units as well as political policy changes affecting the City
hospital that creates a situation of uncertainty.
The influence of culture on the usage of the Intranet for knowledge sharing was
measured using four factors. These included the value of knowledge sharing and the
willingness to share; senior management support for knowledge sharing; reward for
knowledge sharing and viewing of the department and hospital as one team. The
results of the interviews showed that Intranet users at the City hospital valued
knowledge sharing and there was an overall willingness to share. This could be
attributed to the high educational levels and specialized skills of employees as well as
the educational environment of the City hospital (being a teaching hospital).
Interview findings also revealed that Intranet users viewed senior management as
publicly supporting knowledge sharing, including the usage of the Intranet to facilitate
it. The interview findings on whether rewards were necessary suggest that while users
agree that acknowledgements should be given they did not have any preference for
financial rewards. The findings also showed that interviewees regarded their
departments as one team. Although this could not be always said for the whole
organisation, nevertheless interviewees felt the hospital as a whole was united on the
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basis of the overall goals and objectives of the hospital (e.g. the provision of care to
sick children).
Interview results revealed different views on the structure governing the Intranet. A
majority of interviewees described that it was a combination of a centralised and
decentralised structure while some perceived it to be centralised. Interviewees were
also divided on the benefits of the existing structure. Some users believed it to be a
key enabling factor influencing usage of the City hospital Intranet for knowledge
sharing. Conversely, others found it restrictive and an impeding barrier to its usage.
The following chapter presents the discussion of the findings from the three phases of
the research, the contributions of the research, research limitations and the
conclusions of the thesis.
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Chapter 8-Discussion and Conclusions
8.0 Chapter Introduction
This chapter presents a discussion on the findings of the empirical studies carried out
as part of this research and the conclusions of this thesis. It is divided into the
following sections. Section 8.1 presents the discussion of the main research findings
while section 8.2 highlights the major contributions and implications of the research
based on the main findings. Section 8.3 reflects on the research by addressing its
limitations and suggesting directions for future research. Finally, the thesis
conclusions are presented in section 8.4.
8.1 Discussion of Main Research Findings
The aim of this thesis is to provide critical insight into the usage and impact of the
Intranet on knowledge sharing in a public healthcare organisation. The research
setting selected was a large public children’s hospital characterised by knowledge-
intensive day-to-day activities that were critical and emergent in nature. These
activities are often performed under immense stress and time constraints by highly
skilled and knowledgeable workers (Atkinson, 1995; Ellingsen, 2002).
In order to address the aims of this thesis, a review was carried out synthesizing
several bodies of literature including but not limited to the IT, public sector
management and health/medical informatics literatures. The following four key
research questions comprising of the following aims were thus formulated:
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1. What is the nature of the Intranet used at the hospital?
The aims of this phase included:
a. Investigating the type, technical specifications and features of the Intranet
in use at the hospital.
b. Investigating the history and development of the Intranet at the hospital.
c. Identifying the influencing actors involved in the implementation and
administration of the Intranet at the hospital.
d. Investigating the goals and objectives set out for the usage of the Intranet
at the hospital.
2. How is the Intranet used at the hospital?
The aims of this phase included:
a. Investigating the types and sources of knowledge shared within the
hospital and via the Intranet in particular.
b. Investigating the key mediums for knowledge sharing used in the
hospital.
c. Investigating user experiences and patterns of usage of the Intranet
among users in the hospital.
d. Identifying the key factors influencing the usage of the Intranet,
including user opinions on the factors that facilitate or impede its
usage.
3. What is the impact of the Intranet on knowledge sharing within the hospital?
This question had the following aims:
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a. Investigating user opinions of knowledge and KM, particularly
knowledge sharing at the hospital.
b. Investigating the characteristics of knowledge sharing at the hospital.
c. Investigating the impact of the Intranet on the knowledge sharing
processes represented by Nonaka & Takeuchi’s (1995) knowledge
conversion model.
4. What are the factors influencing the usage of the Intranet for knowledge
sharing within the hospital?
Of particular interest was the need:
a. To investigate the key difficulties impeding the usage of the Intranet at
the hospital.
b. To investigate the influence of culture and structure on the usage of the
Intranet for knowledge sharing at the hospital.
In addressing these questions an in-depth three-phase exploratory case study in the
selected public hospital (referred to as City hospital) was carried out. The case study
incorporated a combination of mainly face-to-face interviews and a questionnaire-
based survey. This was further supplemented by personal observations, usage and
features demonstrations of the Intranet and a review of key hospital documents (e.g.
annual reports, strategic plans and Intranet logs).
The first phase presented an overview of the City hospital with a detailed
investigation of the Intranet technology used at the hospital. A review of the Intranet’s
history and development, the challenges faced in its implementation and how these
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challenges were addressed was conducted. An overview of the many advanced
features and applications of the City hospital Intranet was also presented. This
provided an insight into the nature of the Intranet and its expected role in the
achievement of the goals and objectives of the hospital. The second phase of the
research included the administration of an online quantitative survey and a review of
strategic documents related to the Intranet and its usage in the hospital. Finally, the
third phase included the carrying out of 50 semi-structured interviews with actors
drawn from various levels and specializations within the hospital. These included
senior executives, doctors, nurses and general users.
An exploratory case study was considered appropriate because it allowed for the
immersion of the researcher in the research setting, providing greater in-depth insight.
The research methods adopted facilitated the exploration, capturing, as well as the
understanding of the context, the feelings and perceptions of the participating actors.
The main findings from the research questions are summarised in the following
sections.
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8.1.1 Research Questions Revisited
8.1.1.1 Research Question 1
1. What is the nature of the Intranet used at the hospital?
An important finding revealed in the first phase of the research was the identification
of the type of Intranet implemented at the City hospital. The investigation showed that
the hospital Intranet was not one of the four distinct types of Intranet proposed by
Goles & Hirschheim (1997). Rather, it was an advanced and hybrid combination. It
therefore included information publishing applications, informal collaboration
applications, transaction-oriented applications and formal collaboration applications
types listed by Goles & Hirschheim (1997). The findings highlighted the advanced
features and rich functionality of the Intranet, as previously mentioned by Majchrzak
et al. (2000). This in turn makes it a suitable tool for effectively supporting KM
particularly knowledge sharing, as highlighted by Damsgaard & Scheepers (2001).
This ‘maturity’ of the Intranet (Riggs et al., 1994) at the City hospital therefore
enabled it to play a significant role in the achievement of excellent delivery of care.
The Intranet was able to provide a unified view of the hospital’s knowledge resources,
encompassing its people, the organisational structure, its critical knowledge bases and
applications (both clinical and administrative) among many others. Its numerous
advanced features facilitate the ease of access to and sharing of hospital news and
communications (e.g. all-user communiqué), collaboration between employees
through its features e.g. online paging facilities, E-mail and online discussion forums.
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The findings of this phase importantly revealed key success factors that facilitated the
implementation and widespread adoption of the City hospital Intranet. These factors
can be classified as technical and non-technical success factors. The investigation of
the Intranet showed that it had evolved from an older version. It was also regularly
used across the various levels and specializations within the City hospital (e.g.
medical, nursing, clinical and corporate/support). One technical success factor
involved the development of the new Intranet to offer better accessibility and
usability. Usability can be defined as the effectiveness, efficiency and satisfaction
with which users can achieve tasks in a particular environment. High usability means
a system is easy to learn and remember; efficient, visually pleasing and fun to use;
and quick to recover from errors (Ginsburg & Pusedu, 2001). A good layout and ease
of use are both considered important usability factors (Begbie & Chudry, 2002).
Therefore, in the development of the new Intranet it was considered important to
ensure that it was easy to use and navigate if it was to be widely adopted by users.
A key technical factor that facilitated the implementation of the new Intranet was the
scalability. This enabled it to overcome the technical challenge of moving from an old
to new architecture. New users, hardware, software and processes at high performance
levels could be easily added. The old Intranet architecture could therefore be
improved, expanded and developed into one that was better integrated and
encompassed more advanced features. Thus, the Intranet was able to seamlessly
aggregate knowledge from disparate sources through various software application
tools. For example, its new CIAP application enabled the provision of patient
information records. This was achieved through the streamlining of patient
information from admissions, beds availability, billing and medical records. The
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hospital Intranet also provided online training, education and several support services.
These services included HR, finance and food services like the popularly accessed
online canteen menu.
The existence of a very supportive IT department proved to be an important non-
technical factor that supported the widespread adoption of the Intranet. Users of the
City hospital Intranet were able to benefit from an IT department with dedicated sub-
units that was adequately staffed. The IT department provided access to the resources
needed by IT contacts and users. Sarnoff & Wimmer (2003) point out that the more
the IT tool is tied to the user’s needs, the more likely it would be widely used.
Another significant non-technical success factor was the role played by the IT
contacts designated in each department. They promoted user involvement in the
development, implementation and administration of the Intranet. These IT contacts
ensure an open line of communication with the IT department regarding individual
department needs and requirements. They are responsible for quality control and the
regular publishing of relevant and critical knowledge content on their individual
Intranet websites. These IT contacts are also members of a web-steering committee
that oversee the administration of the hospital Intranet. Such committees give users a
sense of ownership (Kirby, 2006) and make them feel ‘involved’ in the development
of the hospital Intranet. It was also crucial to the usage and impact of the hospital
Intranet as IT contacts met frequently. These regular meetings helped to develop both
working and personal relationships. This lead to the creation of knowledge links
through IT contacts and cross-functional awareness of the contributing roles and
needs of other departments.
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IT contacts were thus able to play a role in reducing functional/departmental barriers.
This was possible through the awareness of how the different individual departments
contributed to the overall goals and objectives of the City hospital. They were then
able to share this with their departmental colleagues. The research findings also
showed that IT contacts worked closely with the IT department. Technical changes
and needs were promptly implemented and addressed. These findings suggest, as
highlighted in previous research (e.g. Kirby, 2006; Lamb & Davidson, 2005; Miller et
al., 1998; Rosen, 1998), the crucial need for a cross-functional committee to be
responsible for overseeing the implementation and development of the Intranet,
especially with regards its usage for KM activities.
Al-Gharbi & Alturki (2001) citing Gonzalez (1998), stress the need for users to be
involved in the design, development and implementation to increase user satisfaction.
Accordingly, it was crucial to avoid the counterproductive aspects of the traditional
method where IT specialists work in isolation and deliver a ready system to
employees to use. This was particularly vital as success was dependent on wide
support especially from the main work groups (e.g. nurses and clinicians). Lamb &
Davidson (2005) in support also saw strong evidence to suggest that mixing the roles
of content owners, developers, and users allows for the technology to be applied and
adapted to local use contexts and is a key ingredient for success. Miller et al. (1998)
explain that a corporate-wide committee responsible for policy and strategy
development is helpful in setting overall strategy. It allows for the devolution of its
implementation to specific website groups. Rosen (1998) showed how Microsoft used
‘evangelists’ in strategic groups to inform employees that the Intranet was the new
medium for sharing information.
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8.1.1.2 Research Question 2
2. How is the Intranet used at the hospital?
In the second phase of the research it was revealed that users utilized, in addition to
the Intranet, a variety of knowledge sharing mediums. There was a popular preference
for collegial discussion as the means for knowledge sharing. According to
Gramatikov (2004), one of the characteristics of managing knowledge in the public
organisations is the presence of extra sources and transformers of information. This
view is supported by previous research (see for e.g. Berg & Toussaint, 2003; Dawes
& Sampson, 2003; Alberdi et al., 2001; Lamont, 1993), suggesting that healthcare
professionals use multiple sources of knowledge, with verbal communication amongst
colleagues being one of the mainly preferred sources. Furthermore, this also expresses
the type of complexity that could exist within a large hospital due to the frequent
usage of different knowledge sources and mediums to share knowledge. Accordingly,
it could enable the development of shared meanings among the participants involved
(Ruhleder & Jordan, 2001).
The two main mediums used at the City hospital could be categorized as non-
electronic and electronic. The main non-electronic medium of knowledge sharing was
‘talking’ with other people. This occurs in meetings (formal and informal) and over
telephone calls. Haldin-Herrgard (2000) claims that the most common way of creating
and sharing tacit knowledge is face-to-face. It could therefore be viewed as the
popular medium for enabling the sharing of tacit knowledge, which is deeply
embedded in behaviour and work contexts (Woodcock & Reinema, 2001). The City
hospital Intranet was the main electronic medium for knowledge sharing. The most
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popular feature used was E-mail communication. This was seen as the main facilitator
for the sharing of explicit knowledge and connecting knowledge seekers with
knowledge sources.
The nature of healthcare practitioners regularly engaging in a lot of collegial
discussion could be linked to the poignant point raised by a medical doctor
interviewee who stated that the medical profession has an ‘oral’ tradition. Hospital
physicians in particular are estimated to spend between fifty to sixty percent of their
time devoted to talk (Brown et al., 2004; Coiera, 2000). It was therefore apparent that
informal and ‘tacit’ knowledge sharing was more prevalent at the hospital. This could
be due to the dynamic nature of the work carried out at the hospital and the personal
relationships created from such constant interactions, allowing for the sharing of
opinions and experiences. For example, the ‘grand round’ culture of doctors and
clinicians discussing patient cases while walking around the wards or corridor chats at
the City hospital meant that as a consequence, there was a significant amount of ‘tacit’
knowledge sharing occurring informally without recourse to the hospital Intranet.
Previous research by Lenk et al. (2002) provide supporting evidence for the findings,
explaining that the knowledge shared and used in public organisations is usually
unstructured and hard to process and computerize. According to Earl (2001), it
provides the opportunity to meet people you do not need to interact with formally, to
reflect, exchange ideas or to break out of the office environment. It also encourages
socialisation as a means of knowledge sharing. The organisations corridors become a
magnet for unanticipated encounters and conversations and a good place for meeting
people. It allows for unprompted conversations, leading to the exchange of surprise
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information, hidden ideas or the discovery of hitherto unknown expertise. It is also a
space where quick messages can be exchanged or further meetings arranged.
Researchers (Brown et al., 2004; Dawes & Sampson, 2003) conclude that one reason
for this pattern by healthcare professionals (e.g. medical doctors making use of
consultations with colleagues) is in an effort to answer questions quickly and
conveniently. Brown et al. (2004) suggest that another reason is a preference for
knowledge seeking from trusted people and because conversations allow for the give
and take of ideas. The emergent and dynamic nature of the work carried out in the day
to day activities of employees at the hospital leads to close interaction. Employees
trusted and consulted one another regularly, developing personal relationships. Dawes
& Sampson (2003) add that this might be reflective of a psychological need for
reassurance as well as the need for tacit knowledge that embodies the experiential
knowledge of the individual.
Traditionally however, according to Van Beveren (2003), knowledge sharing between
healthcare professionals has tapped both explicit and tacit knowledge sources. The
educational training provided at universities transfers the explicit knowledge and this
continues within the healthcare organisation’s various policies, procedures and
manuals that embody explicit knowledge. Moody & Shanks (1999) explain that each
hospital defines its own procedures for handling particular types of cases (e.g. cardiac
arrest) and these clinical policies and protocols play a critical role in medical practice
(Wilson et al., 1999). The transfer of tacit knowledge occurs through apprenticeship-
style work patterns such as the grand rounds mentioned earlier where junior doctors
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work alongside a senior doctor or clinician around the wards discussing patient
ailments, or participate in the performance of surgery.
It has however been pointed out that errors in tacit knowledge sharing (for e.g. face-
to-face communication) have been responsible for errors in healthcare provision
(Brown et al., 2004). The City hospital Intranet could help to act as a central
repository for sharing and storing knowledge that is able to be scrutinized in order to
promote its integrity. The results of the daily usage frequency of the hospital Intranet
suggest that it was a popular tool with a majority of users accessing it several times a
day. This was consistent with the fact that the hospital Intranet was the organisation-
wide knowledge ‘nerve centre’ of the hospital and was the primary means of receiving
organisation-wide news and information. This was also supported by the data
gathered from the Intranet log files as reported in the first phase of the study as well as
from the results of the questionnaire-based study.
However, the relatively short time spent using the Intranet over a week would suggest
some inconsistencies. Shorter time spent using the Intranet would also mean less time
spent using the different features of the Intranet for knowledge sharing. It could be
that this relatively short duration of usage is due to the nature of the critical and
emergent work at the City hospital placing time constraints on prolonged usage. It
could also mean problems associated with the usage of the Intranet due to bad
features, functionality or the lack of speed preventing longer usage.
The most commonly used feature of the Intranet used for knowledge sharing at the
hospital was E-mail. It was viewed as a means for easily communicating with other
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users. It was also a popular source of knowledge for hospital employees. In addition,
users could use their E-mail program to store and access knowledge. Chambliss &
Conley (1996) in their study of assessing how physicians responded to clinical
questions found electronic sources to be their primary source of knowledge.
Moustakas et al. (2006) further states that E-mail has emerged as a major means of
personal and corporate communication. Other researchers such as Lee (1994) and
Ngwenyama & Lee (2002) suggest that E-mail enables a rich form of communication.
Furthermore, Lee (1994) for example notes in the study of managers’ use of E-mail,
that communication using IT involves the creation and interpretation of symbols by
human beings, rather than just the physical transportation of bits through a conduit.
The findings also showed that communication features of the City hospital Intranet
such as the online paging system and online phonebook were popularly used. The
Intranet was approximately equally used when accessing knowledge documents and
databases, clinical application software such as CIAP, on-the-job training programs
and obtaining information about other departments.
The questionnaire findings revealed that respondents found several aspects useful and
important about the City hospital Intranet. It was viewed as facilitating
communication and collaboration due to its various features. For example, this
included the ability to arrange online bookings, job requests, online setting up of
meetings, sharing of project best practices, online discussion forums, document
versioning and the updating of documents or other content published online.
Respondents also found the Intranet to be useful and important for online training and
education through the various multimedia online training and educational courses
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available. It was also evident that certain websites, such as the cafeteria website of the
hospital Intranet, were also popularly accessed by users.
The questionnaire findings also showed that there were common comments on factors
that respondents felt act as barriers to the usage of the Intranet. Problems associated
with the search functionality of the City hospital Intranet was revealed as the most
common complaint. The increased size of the Intranet had created the need for a faster
and more sophisticated search engine. The lack of consistency regarding information
presented on departmental/projects websites also made searching more tedious.
Another common factor that respondents mentioned as impeding the usage of the
hospital Intranet was the lack of time available to learn and make appropriate use of it.
This was also referred to as ‘time constraints’ or ‘time pressures’. Moreover, a lack of
training and knowledge of the usage was also noted as another impeding factor.
Respondents mentioned a rigid adherence to the layout due to what many considered a
centralised structure governing the Intranet.
Respondents also highlighted that the structure of the City hospital Intranet content
impeded its usage. Two major factors regarding the content included information
being out-of-date and ‘information overload’, a popular term for referring to when too
much information is made available to the user. While an automated document
versioning system notified the document author when it was nearing expiration or had
expired, a lack of follow up could be linked to time constraints, which could be
viewed as further evidence of it being a key impeding factor.
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8.1.1.3 Research Question 3
3. What is the impact of the Intranet on knowledge sharing within the hospital?
In investigating knowledge sharing at the City hospital, it was important to gain an
understanding of the Intranet users’ perception of knowledge and KM. In the third and
final phase of the research, the research revealed different definitions and
understandings of knowledge and KM. This can be seen for example where an
interviewee talks about knowledge being based on the particular needs and roles of
the users at the hospital. This could be due, as Bosua & Scheepers (2002) explain, to
different workgroups, departments or business units relying on different situation-
specific knowledge within the organisational setup. Knowledge is therefore viewed as
something tacit, subjectively personal and highly dependent on the context in which it
is produced (Martin et al., 2003).
The interview findings also importantly showed that not all employees were aware of
the existence of KM initiatives at the hospital, particularly the usage of the Intranet to
support such initiatives. KM initiatives existed but under different labels and at
varying levels within the hospital. Although it could be argued that: ‘what’s in a
name?’ there was a lack of a clearly articulated KM framework strategy at the City
hospital including one addressing the usage of the Intranet for supporting KM. The
lack of a KM strategy in public organisations has been highlighted in previous
research. Cong & Pandya (2003) and Syed-Ikhsan & Rowland (2004a) concluded that
there seems to be a lack of awareness of KM or clearly articulated KM strategies in
public organisations.
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An interesting finding with regards to using the City hospital Intranet for knowledge
sharing is the large size of the hospital. As is typical of most large organisations
where size can create unwieldiness and makes communication difficult, knowledge
sharing was revealed as varying considerably from within to across departments.
Within departments knowledge sharing was considered ‘free flowing’. The strength of
an interpersonal connection was found to affect how easily knowledge is shared
(Hansen, 1999). Previous research also found that employees who communicate with
each other frequently or who have a strong emotional attachment are more likely to
share knowledge than those who communicate infrequently or who are not
emotionally attached (Marouf, 2007).
However, knowledge sharing between departments was regarded sometimes as
‘patchy’ or ‘tribal’. It is acknowledged that organisational processes require the
involvement of two or more departments to be executed with each contributing its
own specialised knowledge. Nikula (1999) explains that the personnel structure and
the roles within healthcare are complex with a large number of professional groups.
Each group has roles, values and a sub-culture of its own. Hospitals reflect different
medical specialities with separate departments (for e.g. surgery, obstetrics and
oncology). Each department has its own management, budget and a separate website
on the hospital Intranet. Employees therefore often ‘mind the department’s own
business’.
The current shortages of nursing staff lead to the view by users in other departments
that the Nursing department wielded a lot of power and influence. There was a feeling
that the nurses received preferential treatment. Such a situation affected relationships
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between departments as highlighted by an interviewee. It could also promote silo
thinking or knowledge sharing occurring only within one department and not with
others (Riley, 2001). The resulting focus of organisational units on their specialised
capabilities (functions) thus created boundaries. These boundaries were often difficult
to penetrate and made inter-departmental knowledge sharing difficult or fragmented.
The interview findings showed that the City hospital Intranet enhanced organisational
awareness of each department’s role and how it was critical to the overall goals and
objectives of the hospital. The hospital Intranet was able to play a significant role in
softening or removing barriers of inter-departmental knowledge sharing between
departments. This was made possible by giving users access to the knowledge that
they would otherwise not have had about other departments. It provided access to
different functional knowledge bases. It also helped in reducing the informational
distance between users in different departments through increased communication and
collaboration using popular features such as E-mail. However, the findings also
revealed that the popular use of Intranet features such as E-mail, despite it benefits,
could also become overwhelming for employees. Users complained of spending
considerable time sifting through numerous emails daily which could be frustrating
and lead to a waste of their time. Users therefore needed to know how to efficiently
and effectively manage their E-mails for example, by properly prioritizing and
classifying them to ensure prompt retrieval.
The interview findings provided evidence that the City hospital Intranet played quite a
significant role in enabling knowledge sharing between departments. For example, it
enabled the publishing and sharing of meeting minutes and decisions of key
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committees and working groups. Users in different departments used E-mails and
discussion forums to communicate and collaborate at the hospital, increasing inter-
departmental awareness. Knowledge sharing using the Intranet helps to reduce the
barriers of status and power as well as informational and emotional distance between
the top, middle and lower strata in the hospital hierarchy. Users, regardless of their
rank/position in the hospital hierarchy, are able to use it to communicate and
collaborate easily. This is consistent with Sproull & Kiesler (1991) who claim that the
use of electronically-mediated communication such as E-mail is instrumental in
fostering ‘democracy’ in organisations.
The City hospital Intranet also enabled the sharing of best practices between
departments. The different departments/units of the hospital were able to identify
good practices, capture lessons learnt from the various projects and project outcomes
and use the Intranet as a means of sharing these good practices within the hospital.
The outcomes and lessons learnt of the various committees and projects were
published on the Intranet to support organisation-wide learning across the hospital and
guide similar projects or future committees. This helped to prevent the duplication of
work, reduce resource wastage and reduce the barriers between units. This again
enables a better appreciation of the role of each individual unit/department and how
they contribute to the overall hospital goals and objectives.
Quite importantly however, the findings of the interviews revealed a lack of
integration between the City hospital Intranet and what could be referred to as
‘human-based’ knowledge sharing mediums used at the hospital. For the purposes of
this research, human-based knowledge sharing mediums refer to ‘any knowledge
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sharing medium that does not make use of computer technology’. Previous research
has highlighted that a major factor impeding the effectiveness of IT tools for
knowledge sharing has been the ‘tacit’ nature of knowledge.
Various researchers contend that sharing tacit knowledge requires rich communication
mechanisms or human-based knowledge sharing mediums. For example, Zack (1993)
maintains that sharing tacit, contextual knowledge requires the use of highly
expressive and interactive communication modes such as face-to-face dialogue and
conversation when the individuals do not share an interpretive context. Davenport et
al. (1998) point out that personal contacts and interactions are very suitable for
transferring tacit knowledge. Swap et al. (2001) additionally suggest that tacit
knowledge requires the use of more personal interactions and training techniques.
This includes mentoring and story-telling which gives the knowledge shared its
needed context.
Davenport & Prusak (2000) also propose spontaneous unstructured face-to-face
meetings and the sharing of stories/narratives for effective knowledge sharing. Gold
& Holman (2001) reveal that storytelling provides a useful way of helping managers
articulate rich and detailed accounts of their work experiences. In turn they enable the
development of new understandings and insights. Looking at narratives as a form of
discourse, the authors suggest that narratives help to build a picture of complex social
situations and can promote sense making, reflection and development.
Joserrand (2004) argues that nurturing a climate in which knowledge sharing occurs
naturally requires self-organizing autonomous networks of people with similar
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interests or CoP’s/CoI’s. The CoP/CoI model is viewed as a means to overcoming
barriers to sharing information that technology-based KM systems often encounter
(Dixon, 2000).
Despite the time constraints faced in such a work environment by Intranet users, other
usually informal, human-based knowledge sharing mediums were popularly used and
considered essential at the City hospital. The human-based knowledge sharing
mediums identified within the City hospital can be categorized at three levels, the
individual, the group and organisational levels (see Table 8.1 below).
Level Mediums
Individual
Corridor/walkway chats, chats in the coffee lounge and
staff canteen, telephone calls, individual training
sessions and apprenticeships (e.g. senior doctors
comments to student or junior doctors).
Group
Formal and informal meetings, gatherings at hospital
events, inter-departmental meetings, hospital
committees, departmental seminars, informal networks
such as communities of practice/interest, mentoring
(e.g. ward grand rounds) and cross-functional
workshops.
Organisation
Hospital forums, hospital events, hospital newsletters,
hospital conferences/seminars, help-desk centres and
hospital journal publications.
Table 8.1: Human-based Knowledge Sharing Mediums at the City hospital
The results of the research clearly showed that other ‘people’ were identified as key
sources of knowledge. The tacit knowledge shared between colleagues formed an
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integral part of everyday work. This occurred due to the close daily interaction and
personal relationships that occur in such a highly dynamic and critical work
environment. However, they were not strategically integrated with the City hospital
Intranet, despite its various supporting features. Ward (2000) notes that just simply
acknowledging that mediums such coffee breaks, friendly cafeterias and casual
meetings play an important role in encouraging knowledge sharing is important.
According to Wolfe (2007), such informal interaction is critical in KM because of the
naturalness and the sheer amount of time people spend in this mode. It was common
to see employees participating in chats in the main corridor popularly referred to by
interviewees as ‘information walkways’ as a means of finding out the latest events in
the City hospital. Medical staff can be seen discussing critical issues regarding
patients. As previously mentioned in chapter 7, section 3.4.1, a medical doctor and a
resident clown were witnessed by this researcher discussing a child’s ailment in the
hospital corridor. An example of the knowledge sharing that was taking place
frequently in a social context. Earl (2001:227) poignantly suggests that the often
heard plea from users of arresting the tyranny of E-mail and wanting to start to ‘meet
and talk again’ is not just a complaint about E-mail overload. Rather, it is an
observation of how knowledge-rich channels can be subjugated and illegitimized by
technology solutions.
Lamont & Lesser (1999), examining KM in the public sector, found that informal
ways of transferring knowledge such as hallway conversations and team meetings
were not formally supported. Thus, impeding employee access to a key medium of
knowledge sharing. Brown et al. (2004) in addition, acknowledge that informal
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patterns of verbal information exchange occur innumerable times during the day as
care-givers ask questions of one another and make suggestions about plans of care. In
this context, healthcare professionals (i.e. nurses, respiratory therapists, nutritionists
and medical doctors) actively exchange knowledge while also allowing for a give and
take of ideas. Huysman & Wulf (2006) argue that ignoring the informal, non-
canonical nature of knowledge sharing, including people's motivation, ability and
opportunity to share knowledge is one of the key causes of resistance to the use of
knowledge-sharing tools.
Researchers (Ingirige et al., 2002; McDermott, 1999) have argued that IT alone
cannot be used as a tool to leverage shared knowledge in organisations. Alavi &
Leidner (2001) emphasize the importance of applying technology to increase ‘weak
ties’ (i.e. informal and casual contacts among individuals) in organisations. Firestone
(2003) points out that advanced IT tools such as the Intranet and its variations are able
to support knowledge sharing among members of a CoP/CoI. They do this by
providing access to common repositories and by creating collaborative spaces (e.g.
online discussion forums where knowledge can be exchanged).
As such, there is the important need as Reid et al. (2004) stated, to pay attention to the
subjective and sense-making roots of knowledge sharing. It is also important to pay
attention to the social context and the development of social relations to enhance
practical knowledge sharing. The application and integration of the Intranet with
existing human-based knowledge sharing mediums is of critical importance to better
facilitate the knowledge sharing process. For example, a CoP can achieve unique local
exchanges but the knowledge produced can be made available on the Intranet. Intranet
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features such as online discussion forums and common data repositories can also
facilitate efficient and effective knowledge sharing within the community.
An ongoing process of case discussions and outcomes by doctors for example can be
stored and shared on the hospital Intranet while at the same time supporting
continuous discussions. The Intranet is able to accelerate knowledge sharing
capabilities in both time and space dimensions (Mohamed et al., 2006). The hospital
Intranet can thus be able to facilitate and maintain organisational cohesion through
integrated knowledge sharing within the organisation, making boundaries more
permeable and increasing collaborative relations. What is not addressed in the extant
literature and in practice is the emphasis on the integration of tools such as the
Intranet with the popular human-based knowledge sharing mediums within
organisations.
Previous research (i.e. Davenport & Prusak, 1998) suggests that the presence of IT
will not make a person with expertise share it with others. While a valid point, it can
also be argued that the expert who does not want to share will not share regardless of
the medium. This was supported by the findings of the research which suggested that
knowledge sharing could be dependent on individual “personalities”. As Wolfe (2007)
contends, from a KM perspective, the overriding criterion for assessing an IT tool
should be whether or not the medium facilitates or hinders informal interaction and
hence, information and knowledge flows. A balanced, flexible approach integrating
the hospital Intranet with such human-based knowledge sharing mediums would thus
support the access, sharing and building of tacit knowledge. This in turn enables a
comprehensive framework for sustaining KM at the hospital.
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The interview findings with regards to the impact of the Intranet on knowledge
sharing represented by Nonaka & Takeuchi’s (1995) knowledge conversion model
showed the different roles and levels of impact that the City hospital Intranet had on
the four different modes of socialisation, externalisation, combination and
internalisation. The Intranet could be seen as a provider of ‘Ba’, or the place or
context providing the needed collaboration and interaction among individuals for
knowledge creation and sharing as described by Nonaka et al. (1999).
With regards to the process of socialisation, the interview findings revealed that the
City hospital Intranet was able to support various forms of personal interaction
through E-mail, discussion forums, employee work schedule calendars and the staff
paging system for instant messaging. These features allowed for one-to-one, one-to-
many and many-to-many interactions. Thereby linking knowledgeable individuals
with each other. The socialisation process is thus facilitated electronically in a rich
way. Previous research by Ngwenyama & Lee (2002) demonstrated that a ‘lean’
communication medium such as E-mail has a rich capacity for exchanging tacit
thoughts. An example is the evolution of the ‘smiley ’ in E-mails that allows the
expressions of feelings in communication. E-mails can however become quickly
overwhelming as shown in this research hence, some form of filtering or
customization process is required for managing E-mails. From these research findings
it can be concluded that the Intranet can support socialisation, especially in a large
pubic healthcare hospital with non-collocated and time-constrained employees.
The interview findings showed that the City hospital Intranet was able to facilitate the
externalisation process in knowledge sharing at the hospital by assimilating and
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integrating knowledge from various parts of the hospital. The Intranet provided access
to among other things, a rich multi-format source of hospital policies and procedures,
clinical and patient records, employee information, forms, as well as educational and
training material. Its ‘quick links’ feature provides users with easy access to the
various committees, groups, project outcomes in the form of best practice and
completion reports. These organisational knowledge bases available on the hospital
Intranet could be modified, integrated and searched.
Previous research by Damsgaard & Scheepers (2001) provides supporting evidence,
pointing out that needed information can be ‘recorded’ in the various reports, meeting
minutes and manuals. This information could then be assimilated and integrated into
the organisational memory (Huber, 1991). This recorded information can be shared
among users through a rich and diverse media via the Intranet, making employees
better informed. The popular usage of E-mail to enable the externalisation process is
supported by Bontis et al. (2003) who discussed that E-mail usage helped to convert
redundant information into explicit knowledge. However, the poor search
functionality would pose a barrier to the effective and prompt extraction of the needed
information.
A key issue identified in this research therefore is the critical importance of the
‘search’ functionality of IT tools used for KM. The ineffective ‘search’ function of the
City hospital Intranet clearly affected the ability of the users to create and share
knowledge from the extensive organisational-wide knowledge bases available.
Various researchers (Geisler & Rubenstein, 2003; Barnum & Dragga., 2002; Nielsen,
2002; Grimstead, 2001) have stressed the need for adequate Intranet search
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functionalities that can deliver requested information promptly. Especially in a critical
work environment where lives might be at stake, poor search functionality affects
rightly-informed, decisive and timely decisions. This would subsequently lead to the
reduced usage of the Intranet (Geisler & Rubenstein, 2003; Nielsen, 2002).
The interview findings also revealed that the City hospital Intranet enables the
capturing and integration of new explicit knowledge, thus facilitating the combination
process of knowledge sharing. The Intranet enabled the merging, reclassifying and
synthesizing of existing explicit knowledge available in the various hospital reports,
manuals, policies and procedures. This allowed users to create and share new
documents with added value from explicit knowledge integrated from existing
documents.
Damsgaard & Scheepers (2001) additionally explain that the hypertext structure
linking documents and websites on an Intranet helps this process because the
navigation through links can create a new organisation of concepts as well as the
explicit knowledge that exists. However, due to the poor ‘search’ functionality of the
hospital Intranet, needed knowledge may not be accurately and efficiently retrieved.
Therefore, users need to be able to efficiently and effectively identify and retrieve the
information they require. A simple ‘search’ function is not sufficient and the lack of
advanced search features on the hospital Intranet adversely affected the user’s usage
and ability to create and share new knowledge from the combination of the existing
explicit knowledge available.
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The interview findings also showed that the advanced features of the City hospital
Intranet could support the knowledge sharing process of internalisation. For example,
the hospital Intranet’s online training and simulation programs enabled users to
identify new knowledge. This was possible through the imbibing of new concepts
which were embodied in the various learning-by-doing functions available as part of
these programs. As Becerra-Fernandez & Sabherwal (2001) explain, the
internalisation process is appropriate for a focused-task domain. These online training
and simulation features also enabled access, regardless of time or place. They also
provided convenience for users in an exceptionally dynamic and time-constrained
work environment. It is important to point out that most of the online training and
simulation programs were mandatory job requirements for employees. However, it
was obvious that the availability alone of these programs was not sufficient enough to
turn an uninterested individual into an active user.
Damsgaard & Scheepers (2001) in support explain that firstly, such simulation
programs help users to understand the organisation and their roles. Secondly, there is
a process of embodying the explicit knowledge by using simulations or experiments
to trigger learning-by-doing processes. New concepts or methods can thus be learned
in virtual situations. Using the Intranet browser as a standard front-end, the Intranet
enables users to gain direct access to systems and repositories of information located
in other parts of the City hospital.
This research is able to show that while knowledge sharing remains largely an act of
employees or ‘humans’ in the City hospital, IT tools such as the Intranet, because of
its various advanced features and functional adaptability can facilitate the knowledge
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sharing processes of socialisation, externalisation, combination and
internationalisation. There were however technical problems associated with the
usage of the hospital Intranet in this regard. The poor search functionality in particular
was revealed as a common limiting factor.
8.1.1.4 Research Question 4
4. What are the factors influencing the usage of the Intranet for knowledge sharing
within the hospital?
Addressing the issues of the key issues faced by users, the findings of the research
revealed several barriers impeding the usage of the City hospital Intranet for
knowledge sharing (see Table 8.2 below for a summary of technical and non-technical
barriers).
Type of Barrier Factors
Technical
Poor search functionality, inability to personalise
individual Intranet websites and rigid layout structure.
Non-Technical
Lack of time, the lack of clearly-defined KM strategy,
inadequate user training, lack of user awareness of
Intranet benefits for KM, inadequate staffing and high
staff turnover, influence of political policies and
professional resistance.
Table 8.2 Summary of the Technical and Non-Technical Barriers Affecting the Usage of the City
Hospital Intranet for Knowledge Sharing
The findings of the questionnaire and interview-based studies revealed indicated that
the most common technical barrier faced by users of the hospital Intranet for
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knowledge sharing was the poor ‘search’ functionality. This can be especially critical
as the work context is one that is characterised in most cases by the need for rightly-
informed, decisive and timely decisions. Poor ‘search’ functionality however means a
loss of trust becomes built into the experience of the Intranet. Geisler & Rubenstein
(2003) count search functions that do not deliver the requested information among the
factors that affect usage of an IT tool for supporting KM.
Mansell-Lewis (1997) poignantly points out that Intranets are only as good as their
content. In addition, an essential tenet of effective communication requires the content
to be accessible in order to be valuable (Grimstead, 2001, Barnum & Dragga, 2002).
Nielsen (2002) also remarks that ‘poor search’ functionality was the greatest single
cause of reduced usability of Intranets. Once a user had realised that the information
accessed was hard to find, there was reluctance to use the Intranet again. Intranet
content therefore needs to be quick and easy to find to ensure its continued usefulness.
It is also important to trace items back to their earliest manifestation, thereby allowing
employees access to prior knowledge’. In this sense, according to Yakhlef (2005),
employees become better able to learn from similar completed projects and
experiences. This reduces the need to ‘re-invent the wheel’ when similar problems are
faced. Sarnoff & Wimmer (2003) believe a successful Intranet is built on the premise
of avoiding the frustrations of ‘information overload’ wherever possible through
among other things, an effective search engine. A poor ‘search’ engine means that
while the quantity of information continues to grow exponentially at the City hospital
with time, the level of usage would most likely fall.
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Linked to the poor search functionality was the view by users that the information
provided on the City hospital Intranet was overwhelming and sometimes outdated.
Grammer (2000) referred to this as ‘infoglut’ or when the amount of information
Intranets make available to users can quickly become overwhelming. Sarnoff &
Wimmer (2003) speak of an Intranet content-management approach that values
quality over quantity. As Espinosa (1998) highlights, poor quality data can have a
detrimental impact on the perception of health data availability and on its usefulness
for clinicians and policy makers. Data that are of poor quality, in an antiquated state,
or of low relevance will increase uncertainty in information generated and decrease
the reliability of decisions made from the system. The standards agreed to were
therefore more than justified.
At the City hospital however, ambiguity was prevalent. On the one hand there was the
complaint about out-dated information by users, on the other hand most interviewees
admitted that it was every individual department’s responsibility to keep the
information on their sites up-to-date mostly through their IT contacts or document
authors. Nevertheless, this was not always the case. It would seem that IT contacts
gave priority to their primary job responsibilities which was performed in addition to
the function of being an IT contact. The dynamic nature of work and the speed with
which needed information changes (for e.g. in policies and procedures) creates an
important need for accurate information. A poor search would therefore mean that as
the quantity of information continued to grow exponentially on the hospital Intranet,
so would overwhelming, outdated and irrelevant information.
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Another key technical barrier reported by interviewees was the inability to personalise
individual views of the City hospital Intranet. As previously highlighted, information
provided on an Intranet can sometimes be overwhelming. Making the Intranet
completely unwieldy, presenting a highly fragmented and confusing user experience,
with no consistency and little navigational support. Advanced Intranets have come to
include portal functionality. This portal functionality provides an effective means of
controlling and filtering information by offering a customisable user interface (Aneja
et al., 2000). It allows users to interactively modify their interfaces and specify their
own preferences to fit individual preferences, job functions or roles (Pangaro, 1999).
It is also able to use such information to dynamically deliver specified content to
users. Users are able to personalise main pages of the Intranet and modify the sources
of information, the style of presentation and interface layout with a single-point of
access to only mission-critical applications, specific data sources and any other
needed knowledge to suit the individual or group user requirements.
A lack of personalisation can therefore result in the under-utilisation of Intranets and
even more silos of information added to knowledge base (Newell et al., 2003).
Stenmark (2003) in support also suggests that Intranets have been subjected to the
standardisation and control urge that shaped organisations of the industrial age. It can
thus be argued that there is a need for flexibility that helps improve the feelings that
employees associate with the hospital Intranet. Intranet usage should be related to a
more open and flexible approach, rather than a bureaucratic one of more controls and
procedures.
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The argument however could conversely be made that giving users the ability to
determine what knowledge they require can again reinforce existing functional
barriers in an organisation as discussed by Newell et al. (2003). Users would only
have a limited view of the organisation and this could thus adversely affect
organisational integration. Others such as Duane & Finnegan (2003) have advocated a
balance between central control, user empowerment and ownership. It could possibly
be suggested that those responsible for administering Intranets need to be proactive in
determining how stakeholders actually use knowledge in their work. The management
of the context of the Intranet is therefore crucial. The process of standardizing and
formalising Intranet content and usage may be the best choice in a work context
characterised by stability, predictability and recurring events. In contrast, in an
environment of rapid change, uncertainty and new challenges, more ownership and
flexibility should be accorded to the users. Whilst at the same time, a unified view of
the available hospital knowledge needs to be ensured.
The results of the interviews also showed that many interviewees felt that because the
hospital Intranet had a standardized layout and content presentation, it restricted what
information could be presented. On the one hand, each occupational group (e.g.
medical doctors, nurses and administrators) may have particular needs. These needs
affect the type of access and the format in which knowledge sharing occurs, thus
requiring flexibility in the layout structure. A lack of flexibility could impede usage
and lead to Intranet users setting up their own ‘rebel’ sites where they can provide
access and share needed knowledge. On the other hand, the lack of a standardized
layout structure might restrict the unified view of the organisation that the Intranet
seeks to portray. A flexible structure might also render generic information (e.g. the
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simple location of staff contact details on a departmental website) hard to find. A
framework that keeps the layout of certain information structured while providing
flexibility for the presentation of department specific information might be suggested.
Ammenwerth et al. (2003) agree and recommend that while the IT tool may be similar
in various departments, the processes, users, functionality and in this case content may
differ.
The non-technical barriers identified in the usage of the Intranet could be categorised
as behavioural, educational and managerial barriers. With regards to behavioural
barriers, interviewees viewed time constraints as the most prominent barrier impeding
the usage of the Intranet for knowledge sharing. Interviewees felt that they were
already pressed for time with their job roles. This finding is consistent with previous
research findings where the most common and often the first barrier to be expressed,
especially by medical doctors, in the usage of computerised systems in a medical
context was the lack of time (Short et al., 2004; Dawes & Uchechukwu, 2003;
Metcalfe et al., 2001; Closs & Lewin, 1998; Berg et al., 1998; Sullivan & Mitchell,
1995). Given the importance of time and the wide variation in knowledge seeking
behaviour, users are even less likely to use a system where accessing information
involves a complex or time consuming process (Short et al., 2004).
In this particular work environment, emerging problems have to be managed within
the City hospital’s working routines. It has been recognized for example, that medical
doctors have to prioritize a plethora of potential tasks and divergent information into a
clear notion of ‘what to do next’ (Berg, 1996). Tarala & Vickery (2005) investigating
the non-attendance of medical doctors at medical education activities identified a
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number of reasons that are equally applicable at the City hospital and could have
contributed to busier schedules, some of which include:
Increased clinical and administrative loads;
Managerial pressure and the requirement for clinicians to be increasingly
accountable for their actions-the perceived difficulty of justifying non-patient
contact time and;
Increased numbers of specialised meetings, rather than whole-of-hospital or
undifferentiated cross-disciplinary meetings.
The interview findings revealed that it was a question of assigned priority, the need as
pointed out to ‘make’ time. It is important as suggested by Oliver & Kandadi (2006)
therefore, that senior and middle management convey this importance by continuously
reinforcing the significance and value of using the Intranet for knowledge sharing.
The interview findings showed that another behavioural barrier impeding the usage of
the hospital Intranet for knowledge sharing was professional resistance and scepticism
among health practitioners, particularly towards Intranet use. Conte (1999:12) notes
that: “lacking training and basic familiarity with information tools, many physicians
have a common reaction to the so-called information revolution and are
overwhelmed”. Goldsmith (2000) further explains that the greatest barrier to realizing
the full potential of computing technologies in the healthcare environment is
persuading medical doctors to use these technologies. Historically, the physician has
been the principal integrator of knowledge in healthcare. Chau & Hu (2002) argue
that medical doctors play a fundamental role in the adoption and use of IT. Due to the
centralisation of knowledge not easily relinquished or shared within the profession,
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there could be a fear of losing status and power (Van Beveren, 2003), thus having an
effect on professional egos.
For older health professionals in particular, not being familiar with the Intranet could
lead to a sense of scepticism and resistance towards the usage of the Intranet for
knowledge sharing. The research results show a strong preference for ‘collegial’ talk
among health practitioners who prefer to discuss issues face-to-face. Hence, senior
management should try and reassure what Goldsmith (2000:150) refers to as:
“sceptical, time-famished healthcare practitioners” that the Intranet actually can
complement face-to-face conversations. There is a need to make users aware of the
benefits of using the hospital Intranet for knowledge sharing, especially with regards
their job roles/functions. The usage of the Intranet to facilitate and/or supplement
collegial knowledge sharing pointed out earlier, would also help to encourage
acceptance and increased Intranet usage.
Difficulties impeding the usage of the Intranet for knowledge sharing and categorised
as educational barriers included the lack of training in the usage of the City hospital
Intranet. This was also highlighted in the results from the questionnaire-based study.
These findings were however inconsistent with the fact that training programs were
available and were conducted regularly. While interviewees were aware that training
sessions were regularly provided, many again admitted that the previously mentioned
time constraints prevented their participation.
Many researchers have stressed the importance of training for technology usage in
general (Davenport & Prusak, 2000; Earl, 1998; Igbaria, et al., 1997; Scott, 1998).
Earl (1998) argues that if knowledge is to be used as a basis of strategy, then
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providing users with training on how to use the technology is essential. The
development and usage of an Intranet in an organisation allows employees to become
content providers and managers. This means they require adequate training in
publishing tools, security and confidentiality procedures, archiving, document
management and design. Particularly if the full potentials of the Intranet are to be
realised in the organisation. The opportunity for training is one of the key aspects
contributing to the end-user’s satisfaction (Costa et al., 2004). Comprehensive IT
training for Intranet users therefore ensures maximum benefits to health professionals
and consequently to the patients.
Without proper training, users are likely to experience problems and to struggle in
using the system (Igbaria et al., 1997). Researchers (see for e.g. Caputi et al., 1995;
Jayasuriya, 1998) have also identified positive computer attitudes of healthcare
professionals as being positively associated with their degree of training and computer
experience. The lack of adequate training on proper Intranet usage would have an
impact on the skill level needed by employees at the City hospital to effectively use it.
Interestingly, the interview findings suggest that the provision of training alone is not
a sufficient remedy as the lack of training is linked to time constraints. Cong &
Pandya (2003) stress the need for organisations to make training a key component of
any KM initiative. Their findings also suggest a need for senior and middle-
management endorsement of the training programs and the allocation of time for the
training sessions available, so that users are able to fully realise the potential and
benefits of the hospital Intranet.
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In what could also be linked to a lack of training, the interviews showed that another
educational barrier impeding the usage of the City hospital Intranet for knowledge
sharing was a lack of awareness of its benefits and potentials. The goals and
objectives of the Intranet were not clearly articulated and communicated to the users.
While some of the employees are familiar with KM in general and are involved in
various KM activities, there is inadequate awareness of the benefits that the Intranet
offers in strategically supporting knowledge sharing in particular. This could be
linked to the lack of a clearly defined KM strategy, adequate training and education.
Previous findings by Cong & Pandya (2003) indicate that such lack of awareness
exists in public organisations. The awareness of Intranet benefits for knowledge
sharing would mean a stronger impetus for using the Intranet to exchange ideas and
thus enhance productivity. Without awareness of the potential benefits there can be no
grassroots support for the usage of the Intranet for knowledge sharing within an
organisation.
Among the barriers revealed from the interview findings and classified as managerial
barriers included the lack of a specific, clearly defined KM strategy. This meant that
Intranet usage for knowledge sharing at the City hospital was not efficiently
coordinated and guided. Alavi & Leidner (2001) view a KM strategy as referring to an
organisation's systematic effort to manage their organisational knowledge. Although a
KM framework was developed by the IT department, it was subsumed within the
overall IT strategy at the City hospital. While this strategy governed the hospital
Intranet, the interview results revealed that users were generally unaware of KM goals
and objectives. Additionally, the formulation and implementation of the IT strategy
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was naturally placed under the control of the IT department. This effectively made the
IT department in charge of KM initiatives at the hospital.
Uit Beijerse (2000) states that the lack of a clearly defined KM strategy is one of the
factors that can impede KM. According to Zack (1999b), a KM strategy helps to
reduce the identified internal strategic knowledge gaps or the difference between what
the organisation ‘must’ know and what it ‘does’ know. A KM strategy ensures that
appropriate KM initiatives are developed in order to reduce these gaps. Keskin (2005)
stresses the importance of making the strategy explicit. Previous research also points
out that only a small proportion of public sector organisations have formal KM
strategies or programs in place (Skyrme, 2003).
Van Beveren (2003) goes on to explain that the professions that combine to offer
healthcare services have their own set of values and directions often stated in a code
of ethics. Government policy and legislation also offers direction and guidelines for
those practicing professionals. The combination of all these sources offer a set of
goals and strategic directions clearly understood and conveyed to all who provide
healthcare delivery. Such common vision and a common set of goals are required to
direct the users sharing and application of knowledge. Management must
communicate a clear and consistent message about the corporate vision, strategy,
goals and objectives. A common vision establishes a purpose for employees to co-
operate and share knowledge. Therefore, although the IT department at the City
hospital was supportive, involved users in its management, provided training and
sought feedback. The lack of a central vision meant users were not able to see the ‘big
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picture’ in terms of how usage of the hospital Intranet aided in the achievement of
KM goals and objectives.
The way in which KM is implemented in an organisation depends upon the
organisations objectives and environment (Housel et al., 2001). The KM strategy
however, sets out the goals, objectives and the direction of the organisation with
regards to KM and how they are to be supported by employees and support systems
such as the Intranet. In addition to dedicating the needed amount of human and
material resources, a clearly defined KM strategy would assist in ensuring that KM
initiatives in the hospital are made apparent to employees and would also be
instrumental in guaranteeing their success.
Inadequate staffing and a high staff turnover were indicated by the interview findings
as managerial barriers that affect the usage of the City hospital Intranet for knowledge
sharing. The lack of assigned staff with clearly defined roles and responsibilities in
terms of KM within individual departments/units was regularly reiterated by
interviewees as an issue that affected effective Intranet usage. Consequently, KM
initiatives were not properly developed, coordinated and monitored to ensure
effectiveness, especially with regards the usage of the Intranet. While this seems to be
a dilemma in many organisations, McAdam & Reid (2000) concluded that in most of
the organisations there was a lack of assigned responsibility in terms of KM
processes.
The prevalent condition of chronic staff shortages in the Australian public healthcare
sector would have contributed to this situation at the City hospital. Nikula (1999)
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states that less employees are available to perform the same amount of work as before
in the healthcare sector, while the need for healthcare service delivery increases.
Bakker (2002) in support reveals that unlike organisations in the private sector such as
banking where staff can make way for IT tools in certain tasks, in healthcare the
primary process is caring for people. While this may be supported by IT, IT can
seldom replace human activity. In addition, the lack of a clearly defined KM strategy
means staff needs and requirements are not properly planned for. According to
Robertson (2004), staffing needs must be incorporated into KM initiatives within the
organisation. While IT contacts were designated in individual departments, their busy
primary roles within their departments appear to make it difficult for them to
appropriately carry out their duties as IT contacts. Without designated and dedicated
staff, KM programs involving the Intranet cannot be properly identified, developed,
coordinated and monitored.
With the need to make do with limited staff availability, there is the important need to
for senior and middle management to support such IT contact roles. It is important to
select suitable people within each unit/department to identify and coordinate
knowledge activities while encouraging the usage of the Intranet to facilitate them.
The support by senior and middle management will show commitment as well as
access to the necessary resources needed. They would also need to be suitably
supported by other key departments such as HR who can share insight on incentives,
training and other employee related issues. While it is obvious that this would require
the dedication of a significant amount of resources, it helps in ensuring that KM
efforts in the organisation are made apparent to employees to guarantee success.
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Finally, the impact of political policies was revealed as a barrier by users impeding
the usage of the City hospital Intranet for knowledge sharing. This was due to the
prevailing situation of uncertainty being experienced at the hospital. Previous research
(e.g. Lenk et al., 2002) points out that one of the key characteristics of public sector
organisations is the high influence of the political sector over the way public
organisations operate. Cong & Pandya (2003) see this particular framework existing
because public organisations are usually ‘stakeholder’ dependant. The stakeholder
approach involves multiple parties in the process, such as the Government and it is
complex to deal with. A public organisation must therefore abide by a wide range of
legislative and political directives and changes in the interest of the stakeholders (Van
Beveren, 2003).
This close relationship with political factors and recurrent policy changes can
adversely affect KM processes (Syed-Ikhsan & Rowland, 2004). Additionally, Van
Beveren (2003) found that Government policy has a direct impact on the direction and
focus for organisational outcomes. The change in Government policy causes
confusion and disruption that often leads to a lag in the implementation of strategy to
meet the new directions. This situation creates an environment of uncertainty among
employees. It could affect the usage of IT tools that are an integral part of daily work,
in this case the City hospital Intranet for knowledge sharing. The lack of
implementation of a rumoured policy over a significant period of time here would
affect the introduction and implementation of clearly defined strategies, needed
upgrades and proper administration of the City hospital’s Intranet. This consequently
affects employee behaviour in terms of Intranet usage for knowledge sharing.
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Previous research by Lorenzi & Riley (2003) pointed to the lack of focus on
organisational conditions such as culture and structure as an important reason why IT
usage fails in organisations. There are therefore some fundamental conditions that
have to be in place. These conditions will at all times either be acting as enablers of,
or barriers to effective KM (Cong & Pandya, 2003; Bansal, 2001). Interviewee
responses to the key enabling conditions of a knowledge sharing culture and the
decentralised structure governing the usage of the Intranet as reported by the literature
were investigated.
As previously discussed in chapter three, section 3.6.2 of the literature review, a
culture that is conducive to knowledge sharing in the organisation is a key factor for
IT tools such as the Intranet to effectively and efficiently facilitate knowledge sharing
(Stenmark, 2003; Bansal, 2001; Damsgaard & Scheepers, 2001; Carvalho & Ferreira,
2001; Hislop, 2001; Choo et al., 2000; DeLong & Fahey, 2000; Jarvenpaa & Staples,
2000; Davenport et al., 1998; Ruggles, 1998; Telleen, 1997). The factors developed
by Lee & Choi (2003) measuring how conducive organisational culture was to
knowledge sharing were adopted and investigated. These factors included: the value
of knowledge sharing and the willingness to share; organisational promotion and
support for knowledge sharing; rewards for knowledge sharing and departmental and
organisational cohesiveness (viewing of department and hospital as one team).
The findings of the interviews revealed that there was a general value and willingness
to share among Intranet users. However, this varied based on the personalities of the
employees involved. According to Nohria (2000), organizations are knit together by
ties of a complex and diverse nature. Ties can differ according to whether they are
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based on friendship, work, or advice; and whether what flows through them are
resources, information, knowledge or affection. Geisler & Rubenstein (2003)
emphasize employee understanding of the positive effects of a knowledge sharing
culture as critical. The findings showed that this was clearly evident at the City
hospital. This was also due to the educational environment fostered by the City
hospital being a teaching hospital (as highlighted in chapter five, section 5.1). Senior
Management was found to provide support for knowledge sharing at the City hospital
by publicly encouraging it. Previous research by Guenther & Braun (2001) also stress
the importance of senior management participation as support is crucial to the
successful usage of the Intranet for KM. Furthermore, Berg (2001) also explains that
the success of an IT system in a hospital in particular is decided by the interaction
between the work floor, middle management and senior managers.
At the City hospital, rewards for knowledge sharing were not provided. Users
overwhelmingly agreed that they did not have any preference, particularly for
financial rewards. However, they stressed that acknowledgements should be given to
those who were proactive in using the Intranet for knowledge sharing. Milne (2007),
citing Khojasteh's (1993) study of what constituted greater motivating potential for
private than public sector managers, found that the intrinsic reward factor of
recognition was ranked a very important motivating factor in the public sector in
contrast to the private sector. This lack of interest in financial incentives could also be
due to knowledge sharing at the hospital being viewed as an expectation employees
have of each other, a sentiment echoed by most interviewees. Possible reasons also
stem from the unified feelings and altruistic nature of employees as a result of their
focus on common goals.
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Additionally, previous research (e.g. OECD & PUMA survey report, 2003) points out
that incentives in public organisations encourage an atmosphere of cooperation
between the employees that is not provided in the same way as it is in private
organisations. The findings of this research provide evidence that suggest employees
would prefer to see rewards that recognize competence or a high level of participation
as this would motivate similar responses. This also supports the findings by some
researchers (e.g. Robinson & Stern, 1998; Stenmark, 2000) who argue that when
people are primarily motivated by their own interest and enjoyment in their work,
they are more likely to participate in that activity than if they were primarily driven by
goals imposed by others. The use of extrinsic rewards or bonuses, Stenmark (2000)
further elaborates, tends to shift a focus on the reward itself rather than the task at
hand. Management would thus need to publicly acknowledge the contributions of
employees towards the usage of the Intranet for knowledge sharing.
The interview findings on the last factor investigating the conduciveness of the culture
to knowledge sharing showed that interviewees regarded their departments as one
team. This though could not be said for the whole organisation. In such a large
organisation, various subcultures would be abound. This is how members in these
sub-units form a sense of identity. Clegg et al. (2006) explain that culture is a plural
word, not uniform, yet flourishing under conditions that are highly variable for their
patterning and formation. Nonetheless, by virtue of being a children’s hospital, the
feeling of unity or ‘homogeneity’ was strengthened by the strong attachment of
employees to the vision and mission of the hospital. This strong bond was also
evident as explained by interviewees when faced with external circumstances such as
quality evaluations.
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It could thus be concluded that the organisational culture at the City hospital could
overall be viewed as being conducive to knowledge sharing. The findings showed that
it was a critical organisational factor that users felt needed to be in place for the
effective usage of the Intranet. Based on the issues investigated, the findings also
highlighted the importance of the behavioural factors such as employee personalities.
It also exposed the critical importance of senior and middle management support and
rewards in the form of acknowledgements. The findings also reflected views that
organisational cohesiveness although present, could vary, but was enhanced by the
prevailing culture of the hospital. Overall, the findings provide supporting evidence to
previous research studies that have stressed the need for an organisational culture that
promotes knowledge sharing and one of the most important factors for the successful
usage of IT for KM, particularly the process of knowledge sharing.
It has been suggested in the literature (as stated in chapter 3, section 3.6.3) that a
decentralised structure governing IT is a key enabling condition for effective usage.
Previous research suggests that the structure governing an IT tool affects employee
interaction, communication and collaboration. It is clearly critical as Hinrichs (1997)
emphasizes, that the ability to manage the Intranet effectively is one of the most
significant constrains to its further development. Curry & Stancich (2000:250)
similarly argue that Intranets must be “well managed and planned, not allowed to
evolve merely in an ad hoc manner, which can too often be the case”. It can also be
argued that the larger an organisation is, the more complex its structure will be. The
larger or more complex the structure is, the harder it could be to share knowledge
within the organisation. This would possibly be accentuated in a public sector
organisation that usually has a traditionally bureaucratic and hierarchical structure.
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This type of structure, common in public organisations, provides for rigid control and
coordination. A recurrent view advocated in the literature suggests that Intranet rules,
procedures, routines and content especially in large organisations must be strictly
managed, standardised and formalised. In other words, they must be centralised to
avoid chaos and the failure of the Intranet.
The interview findings on the structure governing the City hospital Intranet showed
differing opinions on the existing structure as well its level of significance as a key
enabling condition. A further review of the literature reveals differing opinions as to
the type of structure that should govern IT usage. They also show support for the two
distinct approaches of centralisation and decentralisation as the approach that best
suits the management of the Intranet. Stenmark (2003) points out that the Intranet has
been subjected to the standardisation and ‘urge to control’ that shaped organisations
of the industrial age. This mechanistic approach with its need for control and
measurement affords organisations the comforts of stability and order that have been
advocated by the management literature at large. Stenmark (2003) therefore feels that
Intranets have to break with the mechanistic control paradigm that plagued traditional
IT tools and they should have a decentralised structure.
According to Van Beveren (2003) however, a structured approach governing the
Intranet might be deemed necessary given the legal, ethical and moral obligations
encompassing the provision of healthcare. Other researchers (e.g. Damsgaard &
Scheepers, 2000; Lamb & Davidson, 2000) argue that the Intranet content must be
controlled via standardisation and formalisation with the role of monitoring and
control resting in the hands of the IT department. The IT department could manage
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and control some aspects of the Intranet more effectively than other personnel. For
example, ensuring the security and integrity of data and networks. Taking into
consideration the needs of the whole organisation, IT departments are keen to impose
‘order’, secure corporate data, monitor network traffic, set limits to Intranet usage,
ensure documentation and continuity of user-developed Intranet sites, reduce
duplications of effort and so on (Sliva, 1999). However, as Lamb & Davidson (2000)
point out, in the Intranet era, ‘end users’ cannot be treated by IT professionals as low-
level, computer-fearful, data-entry staffers who do not know what they need in
computerised applications. Instead, many are technologically sophisticated and have
superior knowledge of the content needed in Intranet applications.
It would therefore appear that both structural approaches have their inherent
advantages and disadvantages. A centralised organisational structure governing the
Intranet ensures consistency throughout the organisation but limits creativity and
restricts ownership for the units/departments represented. A decentralised structure on
the other hand, where departments are allowed to create and operate their own
websites or their own servers would create a sense of ownership and foster creativity.
However, the lack of centralised control leads to problems concerning the
standardisation of layout and inconsistencies in content quality. This could make
information harder to find and increase the risk of information overload (Desanctis &
Monge, 1999).
The lack of a standardized layout structure could in turn restrict the unified view of
the organisation that the Intranet seeks to portray. A flexible structure might also
make generic information (e.g. the simple location of staff contact details on a
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departmental website) hard to find. The research findings provide evidence that each
stakeholder group (e.g. medical doctors, nurses and administrators) have individual
needs. These needs include the provision of access to and sharing of knowledge in
particular formats, thus requiring flexibility in the layout structure.
An alternative approach however would be to take into consideration the type and
nature of the organisation (e.g. private or public, large or small) and the needs of the
users. The findings provide a strong indication that the adoption of a strict centralised
or decentralised approach need not be adopted to facilitate usage of the Intranet for
knowledge sharing. In an organisation such as a hospital that may at times be
comprised of semi-autonomous bodies, strict standardisation could adversely affect
the usage of the Intranet.
The governing structure of the City hospital Intranet is of a ‘hybrid’ nature or a
combination of both centralised and decentralised elements. While centrally
controlled and monitored, individual departments and divisions can implement
changes within a set framework and standardized Intranet layout. The structure
governing the Intranet was therefore centralised with decentralised publishing
procedures which was key to its usage. The hybrid structure is able to ensure
adequate security, maintain standardisation of the layout and content quality. It also
allows users to take a more active role in the development and control of their
individual Intranet sites through available customisation and personalisation features.
The findings suggest the need for a framework that keeps the layout of certain
information structured, while providing flexibility for the presentation of department
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specific information. This can be referred to as a kind of ‘controlled chaos’ and would
be suitable as a structural approach for governing Intranets, especially in such a
dynamic public sector organisation where users have different knowledge needs and
requirements. For example, at the hospital there was no need for a formal process of
approval when changing content as certain people in each department were referred to
and designated as IT contacts. They were able to update or edit information on their
own department websites without having to go through the IT department. A need for
a centralised structure governing the Intranet is also evidenced by some of the
impeding factors already highlighted, including a lack of time, lack of training as well
as a high level of staff turnover.
An overview of the key research findings is presented in figure 8.1 below.
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_
+
ENABLERS
USAGE OF THE INTRANET FOR KNOWLEDGE
SHARING
Socialization
Externalisation
Combination
Internalisation
TECHNICAL BARRIERS NON-TECHNICAL BARRIERS
Technical Success Factors
Intranet scalability. Accessability and
usability.
Non-Technical Success Factors
Supportive IT department. IT Contacts.
Structure
Hybrid of centralized and decentralized
structure.
Culture Value & willingness
to share. Senior management
support. Reward for
knowledge sharing. Viewing department and organisation as
one team.
Behavioural Barriers
Lack of time. Professional
resistance and scepticism.
Educational Barriers
Lack of user
awareness of KM benefits.
Inadequate user training.
Managerial Barriers
Lack of a clearly
defined KM strategy.
Inadequate staffing and High staff
turnover. Influence of
political policies.
Search functionality.
Inability to personalise
individual Intranet websites.
Rigid layout structure.
Fig 8.1 Overview of Key Research Findings
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8.2 Research Contributions
The findings of the research provide a number of key contributions. A review of the
literature revealed a lack of studies investigating KM and the usage of IT tools for
facilitating KM in the public sector and in public hospitals in particular. Previous
studies investigating the implementation and usage of IT tools that support KM such
as Intranets have primarily focused on private sector organisations. There was
therefore a pertinent need to investigate the usage of such modern IT tools in a public
sector hospital that could take into consideration the intricacies and unique
environment of such an organisation.
From a theoretical perspective, in comparison to other areas of organisational
research, the research into KM systems and tools in organisations is still in its infancy
(Gallupe, 2001). Previous research has drawn specific attention to the lack of research
conducted on the usage of IT for facilitating KM and have called for more studies (see
Alavi, 2000; Gottschalk, 2000; Borell et al., 2001; Stoddart, 2001; Gallupe, 2001;
Alavi & Leidner, 2001). Many have suggested that the present literature on KM and
KM systems fails to address the role of IT systems in, among other things, the
creation, sharing and usage of knowledge in organisations (Galliers, 1999). This
research is a response to that call, adding to the body of knowledge on IT tools for
supporting KM. It provides a critical insight and understanding of the usage, impact
and influencing factors surrounding the usage of the Intranet for supporting the
knowledge sharing process in a large public sector hospital.
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This research contributes to the limited studies investigating KM in public sector
organisations, adding to the work of researchers such as Reige & Lindsay (2006),
Syed-Ikhsan & Rowland (2004) and Cong & Pandya (2003). This research also adds
to the even smaller body of knowledge on IT tools that support KM in the public
health sector. It is a response to the call of Haux (2006) for research into IT tools in
the healthcare sector. This is of particular significance in Australia where it has been
shown that healthcare organisations have been slow to adopt IT. The research was
therefore able to contribute to the understanding of the current nature of Intranet usage
and issues faced at an Australian public hospital. It showed that the Intranet plays a
pivotal and positive role in facilitating knowledge sharing in an organisation where
life and death issues are a part of the work environment.
The results of this research add to the importance of getting users involved in the
development, implementation and continuous feedback/consultation regarding the
Intranet. The findings suggest that KM approaches involving IT tools in the healthcare
sector must take into consideration the unique nature of organisations such as large
public hospitals. For example, Schultze & Boland Jr. (2000) argue that IT failures in
general result from the lack of understanding and awareness of the organisational
context. Thus, IT tools need to be suitable for the work context or needs. There is a
critical need to address the barriers faced in the usage of these tools, such as time
constraints, staff shortages, budget limitations, the influence of political directives,
type of culture and structure to ensure successful implementation and usage.
Excessive focus on IT without the consideration of surrounding organisational factors
could easily result in a failed system (Mohamed et al., 2006). The research therefore
contributes to the understanding of the enabling organisational conditions that
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facilitate the usage of the Intranet, as well as the impeding barriers faced in its usage,
due to the critical and dynamic nature of the work carried out in such a large public
hospital.
The methodological contribution of the research lies in the combination of research
methods utilised. These included a quantitative survey, qualitative interviews,
personal observations, document reviews, usage demonstrations and consultations
with experts over a one year period. This enabled an immersion into the research
setting and helped to draw a clearer picture and understanding, particularly of the
‘human’ side underpinning the usage of the Intranet for knowledge sharing. This
combined approach thus helped to probe more deeply than is possible with singular
research methods. It exposed the key issues involved in the usage of the Intranet and
allowed users to express themselves through extensive direct quotations on their
views and experiences of regarding the usage of the hospital Intranet.
Furthermore, these research findings add to the ongoing debate on the usage of IT
tools that support KM in achieving organisational objectives in a dynamic
environment. This research presents the case that KM is inseparable from a
consideration of modern IT tools such as the Intranet in large public organisations.
While recognizing that there are many non-technological facets to KM research and
practice, this research contests the perspective of previous research that suggests that
KM has little or nothing to do with IT. The usage of the Intranet for knowledge
sharing has its difficulties but purely human interaction for knowledge sharing at such
a large organisation would also be fraught with difficulties. Similarly, the perspective
that KM is ‘all about IT’ is challenged. IT should be considered as one of the
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dimensions of KM, but it alone would not lead to successful KM initiatives
(Mohamed et al., 2006). This research shows that IT tools such as the Intranet can
facilitate knowledge sharing. This facilitates the validating of knowledge, helping in
maintaining its integrity and creating an audit trail. This can help in reducing errors in
healthcare delivery by enabling greater efficiency and effectiveness in healthcare
services than has previously existed. This research thus lends support to those
researchers advocating an inclusive conception as well as a middle-ground between
two extremes for framing their understanding of modern IT tools that facilitate KM.
Moreover, the research findings show that without diminishing the critical role of IT
in the efficient sharing of knowledge, knowledge sharing remains as pointed out by
Huang (1998), primarily a human activity. This highlights the critical importance of
the various ‘human-based’ knowledge sharing mediums such as the face-to-face
collegial discussions that occurred at the hospital. It is however also impossible to
deny the pivotal role that IT tools such as the Intranet play in enabling knowledge
sharing. Previous research maintains that such human-based mediums for knowledge
sharing can be very slow and may preclude the organisation-wide sharing of
knowledge. This research therefore argues for the critical need to integrate the Intranet
with the popularly used human-based knowledge sharing mediums (e.g. meetings,
informal chats and informal networks such as CoP/CoI). This will ensure a
comprehensive and complementary approach, particularly where face-to-face
interaction may not be possible. This study extends the research by focusing on the
important need for IT tools such as the Intranet to complement these informal and
casual contacts among employees through improved speed of organisation, retention
and organisation-wide sharing.
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From a practice perspective, the research findings have important implications for the
development and usage of IT tools such as the Intranet, especially if they are to be
more widely embraced in public hospitals in Australia. Organisations in the public
sector are increasingly investing millions of dollars in IT tools such as Intranets to
facilitate KM and create competitive value. Given the risk that many KM tools and
systems fail to deliver the expected benefits and results, researchers have pointed out
that key enabling conditions that need to be in place are critically important. So also
are the multifarious barriers that must be addressed for the usage of IT tools to
succeed. The observations from this research reinforce the notion that IT tools are
necessary but insufficient to enable successful KM.
Finally, in support of an understanding of the practical significance of this research,
the City hospital has been able to benefit immensely from this research. The executive
management of the City hospital were provided with reports and recommendations
from the research. The developed guidelines and strategies for knowledge sharing
were endorsed by senior management and are subsequently being implemented in the
hospital.
8.3 Limitations and Directions for Future Research
Research methods can have certain limitations and the case study method is not an
exception. Frequent criticisms of the case study method focus on the issues of
reliability and generalisability.
Reliability as previously defined refers to the extent to which the findings are
replicable (Yin, 1994). Sometimes, and particularly in studies of natural settings, the
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only measuring device available is the researcher's own observations of other human
beings. As these methods are ultimately subjective in nature, results may be unreliable
and multiple interpretations are possible. In addition, the interviews conducted
required respondents to recall previous experiences or situations. Interview responses
based on recollections have the potential for bias, as more recently encountered
experiences may overshadow or skew judgments about less recent experiences. To
avoid this researcher or respondent bias, this researcher used multiple sources of
information (confluence of sources) and multiple methods of data collection. These
included interviews, personal observations, document reviews and a questionnaire-
based survey.
Frequent criticism of the case study methodology is that its dependence on one or a
few cases renders it incapable of providing a generalized conclusion or
generalisability. The number of stakeholders who influence IT implementation and
usage can be large and their unpredictable reactions to the IT tool cannot be fully
foreseen. Given this unpredictability, it is not evident that the successful usage and
impact of the Intranet in one organisation will be easily replicated in another. In
addition, previous research maintains that Intranet technology is not a ‘packaged’
technology with fixed attributes. Rather, it is a learning-intensive and highly
malleable technology that is molded and shaped according to the social forces at play
within the organisation. This makes it possible to create multiple interpretations and
effects. Thus, the same technology may manifest itself uniquely in different
organisational settings, leading to dissimilar results.
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The case study is a good method for asking “how” and “why” questions (Yin, 1994),
however a methodological limitation is that a single case study design could pose
problems in terms of generalisability. Yin (1989) however explains that the single-
case design is eminently justifiable where the case serves a revelatory or exploratory
purpose (i.e. which was the purpose of this study). Yin (1984) suggests that single
cases are the product of much qualitative research and can be very vivid and
illuminating. This is especially if they are chosen to be ‘critical’ or ‘revelatory’. Yin
(1994) further asserts that to overcome the limitations of generalisability, the
objectives of the study should establish the parameters to be applied to all research.
The use of multiple methods and the inclusion of broader issues in a single study add
rigor, breadth and depth in the understanding of the phenomenon under study thus
allowing for greater generalisability (Ellram, 1996; Flick, 1998).
The online questionnaires like traditional survey methods have certain weaknesses.
The usage of online questionnaires in this study raised a key question as to whether an
online questionnaire would unfairly exclude a section of the user population who do
not have access to the Internet, thus reducing the chance to generalise the results on
the entire user population. This study focused on the usage of the Intranet, thereby
requiring that users would have access to the Intranet. Also, to further address this
possible limitation, the results of the online questionnaire are used to indicate general
attitudes, opinions and trends. There are also certain weaknesses that are peculiar to
web-based surveys and could lead to the generation of incorrect results. According to
Roztocki (2001), some of these include multiple responses from the same participant
and less control over the respondent’s selection and transmission. In addressing these
key issues, measures were taken to ensure that these weaknesses were minimized. For
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example, allowing for single user completions only and using a properly designed
database system for the collection, storage and analyses of the data.
While case studies are a well-established form of organisational research, the results
are a product of interpretation. One of the most pressing problems with researching an
area such as KM is the rapid changes in its theory and practice. In addition, proper
justice cannot be done to the different and semi-autonomous workgroups of such a
large public organisation. As a consequence, the chosen sample is rather broad.
Furthermore, the research at the City hospital was conducted under what was
considered ‘sensitive’ circumstances. This was due to a variety of reasons. There was
a high staff shortage and turnover (particularly of nurses) in the City hospital which is
reflective of the current Australian public healthcare sector. There was also a large
cloud of uncertainty surrounding the political restructuring of the Australian public
healthcare sector which employees felt would lead to the City hospital losing its
cherished independence by being merged with an NSW State Area Health Service.
The research therefore could not focus on the differences in Intranet usage between
the various groups/specializations within the hospital (e.g. medical doctors versus
nurses). The research can be considered as an initial exploratory investigation of the
usage of the Intranet for knowledge sharing in a public hospital. This has led to
interesting findings and insights. It does however create possibilities for future
research that could be of interest to academics and managers in this area Future
research could address the usage of IT tools for supporting KM by particular work
groups in public healthcare settings, including unique enablers and difficulties
affecting the usage of such IT tools.
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It is acknowledged in previous research that Intranets are only as good as their
content. Future studies could examine the issue of control and how that affects the
usage of IT tools such as the Intranet. For example, studies could investigate how
those responsible for Intranets determine how users actually ‘use’ the knowledge
shared in their work. There is also a need to better examine who and what processes
determine the knowledge relevant for sharing via IT tools.
The conclusions from the findings of this research concerning enabling conditions or
impeding barriers may be problematic as they suggest the notion that there is a fixed
list of pre-given characteristics or barriers that may lead to success or failure. The list
of enabling conditions and barriers are therefore not exhaustive. There are other
conditions such as the influence of trust that is not focused upon explicitly in this
research. Instead, they were assumed to have happened implicitly and are highlighted
in the course of the investigation of other enabling factors such as the conduciveness
of City hospital’s culture to knowledge sharing. This is not to say that certain sine qua
non enabling factors or impeding barriers that enable the successful usage of IT for
KM in a public health organisation cannot be identified. Rather, the focus is on the
insight provided by these enabling conditions and barriers, including their issues and
complexities in such an organisation that might defy predictability and
generalisability.
A possible area for future research is conducting a comparative study between a
public and private organisation in a similar industry (i.e. healthcare), investigating the
impact of the Intranet and identifying and comparing factors applicable to both types
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of organisations. Although the argument that the differences between public and
private sectors are so great that business practices cannot be readily transferred
between them. In addition, there is no established body of knowledge on successful IT
usage for facilitating KM that can be drawn upon by organisations in the public
sector. The results of this research provide for possible future cross-learning across
sectors. However, they also show that there is no ‘one size fits all’ or ‘silver bullet’
solution regarding the usage of IT for facilitating KM processes such as knowledge
sharing. Organisations within the same industry in similar sectors implement KM
differently. Each encompasses unique knowledge assets, IT tools, enabling conditions
and barriers.
8.4 Conclusions
The purpose of this research was to investigate the usage of a modern IT tool (the
Intranet) in a modern public hospital. The research also investigated the impact of the
Intranet on the knowledge sharing process, as well as the enabling conditions and
impeding barriers faced in the usage of Intranet at the public hospital.
To survive in such a rapidly changing environment, the public hospital is faced with a
greater push and need to reduce costs and increase efficiencies while maintaining high
standards of healthcare service delivery. Furthermore, the critical and emergent nature
of the work carried out in such a knowledge-intensive work environment by highly
knowledgeable workforce in crucially short supply made the usage of the Intranet and
its impact on knowledge sharing a pertinent area for research.
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The findings of the research contributed to research in several areas. These include
KM, IT, public sector management and health informatics. The results of the
empirical studies reported in this thesis revealed the capacity of modern IT tools such
as the Intranet for transforming organisations by accumulating and sharing new
knowledge. Similar to the private sector, the public sector is facing profound changes
which suggest a need for more adaptable and responsive organisations. Modern IT
tools such as the Intranet play a crucial role today in public organisations such as
hospitals. Thus they require models that harness the benefits of modern web
technologies to aid organisational adaptability, innovation and the achievement of
their goals and objectives.
The results of this research revealed that the Intranet was able to serve the
achievement of organisational efficiency and productivity by serving as the primary
channel for internal communication and collaboration. It revealed the Intranet as
having a positive impact on the knowledge sharing process at the hospital
significantly influencing the socialisation, externalisation, combination and
internalisation processes of Nonaka & Takeuchi’s (1995) knowledge conversion
model. The various advanced features of the Intranet were able to add value to explicit
knowledge that was shared for example in the form of online reports, patient
information records, policies, manuals, meeting minutes and best practices. These
could be stored in knowledge bases (e.g. clinical information systems and the E-mail
system) to enable access. Tacit knowledge sharing was facilitated in the form of
online paging facilities for employee contacts and communication, schedule
calendars, interactive multimedia applications, online discussion forums and
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networks. It was thus able to support and enable KM and in particular knowledge
sharing at the City hospital.
Moreover, the findings of the research revealed the critical importance and popular
usage of other human-based knowledge sharing mediums by employees. Users,
despite having access to Intranet features of communication and collaboration,
preferred to ‘talk’ with other people. This research emphasises the importance of this
ancient form of knowledge sharing. It also stresses the importance of understanding
the knowledge needs and requirements of users, the social context under which
knowledge sharing occurs and how to best support and complement it with the use of
advanced IT tools such as the Intranet. What seems promising and important therefore
is the process of integrating the Intranet to complement and support other preferred
knowledge sharing mediums such as the face-to-face conversations and social
networks, rather than subjugating them to an IT solution.
The outcomes of this research highlight the need for a comprehensive and balanced
approach with regard to the usage of IT tools that support KM. It argues that
addressing KM using a purely technological or social framework endangers effective
usage of the facilitating IT tool. The outcomes of the research also show the
importance of ensuring that the enabling conditions of a knowledge sharing culture
and a flexible context-dependent structure governing the usage of the IT tool are in
place. To ensure this ‘right’ blend with the usage of the IT tool, the organisational
culture should promote and support knowledge sharing. The structure governing the
usage of the IT tool should also be adaptable enough to allow for content publishing,
presentation and updates. Yet it could be centralized in terms of maintaining content
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quality and layout so that generic information can be easily accessed by the rest of the
organisation.
Furthermore, there is an important need to address the technical and non-technical
difficulties faced by users that could impede usage of the Intranet for knowledge
sharing. The barriers and issues identified and investigated provide an indication of
how complex public healthcare organisations are. While these issues are certainly not
confined to the public sector, they could be more than likely accentuated in a large
public sector hospital with its distinct characteristics. By addressing the barriers
affecting its usage, the Intranet can become an IT tool that transforms an organisation
such as a public hospital making it more effective, efficient and ultimately, helping to
save or give patients the benefits of extended lives.
This research suggests that the role and impact for tools such as the Intranet to enable
a range of care management and to enhance the knowledge of healthcare professionals
is of great significance to all stakeholders involved. Properly managed, adequately
resourced and tailored towards users needs, the Intranet can enhance the cognitive
capabilities of employees. It can help in dismantling functional or departmental
barriers by exposing users to the ‘rest’ of the organisation. Employing a holistic
approach would involve integrating the usage of the Intranet for employee
communication and collaboration with a support for the popular face-to-face
knowledge sharing mediums used.
Otherwise, the Intranet could also become an overwhelming medium of
communication, cynically perceived and shunned by users. This would consequently
286
result in the wastage of much needed resources and could widen the gap between
users by the reinforcement of functional barriers. Like a double-edged sword the
Intranet must therefore be handled with care, using a carefully considered and
balanced approach in its implementation and administration. An approach that takes
into consideration the organisational, technical and non-technical factors that could
affect the usage of the Intranet for knowledge sharing. This is particularly important
today in Australian public hospitals that increasingly having to do ‘more’ with limited
financial and human resources.
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APPENDICES
Appendix A- Online Questionnaire
A. Participant Position and Specialization
Question 1: How would you best classify your position in the hospital?
Senior management
Middle management
Supervisory role
Team member/worker bee
If Other, Please Specify
Question 2: Which of these areas do you work in?
Medical
Nursing
Clinical
Corporate/Support
Allied health
If Other, Please Specify
353
B. Participant Opinions of Knowledge Sources and Knowledge Sharing Mediums
used at the Hospital
Question 3: Please rate how critical the following sources of knowledge are in the
carrying out of your daily work (on a scale from 'strongly disagree' to 'strongly agree'
where 1 is ‘strongly disagree’ and 5 is ‘strongly agree’).
1 Strongly Disagree 2 3 4
5 Strongly
Agree Other employees in my unit/department
Employees in other units/departments
External partners
Communities of practice/interest
Intranet
Books (e.g. Journals)
1
Not at all 2 3 4 5
Very Often
Telephone
354
Question 4: Please rate how often you use the following mediums for knowledge sharing
with people within the hospital (on a scale from 'Not at all' to 'Very often' (where 1 is
‘Not at all’ and 5 is ‘Very Often’).
C. Participant Opinions on Usage Patterns and Experiences with the Hospital
Intranet
Question 5: How often do you access and use the hospital Intranet for your daily work?
Question 6: How much time on average do you spend accessing and using the hospital
Intranet weekly?
Less than 2 hours
2-5 hours
6-10 hours
Shared departmental network drives
Video conferencing
Formal meetings
Informal meetings
Once a day
Several times a day
Every 2-3 days
Weekly
Fortnightly
355
11-15 hours
16-20 hours
More than 20 hours
Question 7: Please rate how often you access and use the following features of the
hospital Intranet (On a scale from 'Not at all' to 'Very often' (where 1 is ‘Not at all’ and
5 is ‘Very Often’).
1
Not at all 2 3 4 5
Very Often Documents and databases (e.g. policies and procedures)
On-the-job training (e.g. videos)
Information about services from departments
Phone numbers and paging system
Lunch menu
Organisation-wide news and communication (e.g. regular updates)
NSW Health Intranet and CIAP (Clinical Information Access Program) website
Information on vacant positions
356
Question 8: Please rate your current experience with the hospital Intranet. On a scale
from 'strongly disagree' to 'strongly agree', (where 1 is ‘strongly disagree’ and 5 is
‘strongly agree’) does the hospital Intranet adequately support:
357
Question 9: On a scale from 'strongly disagree' to 'strongly agree', (where 1 is ‘strongly
disagree’ and 5 is ‘strongly agree’), I would make better use of the hospital Intranet if:
1 Strongly Disagree 2 3 4
5 Strongly
Agree Easy navigation
Easy location of documents (e.g. forms and policies/procedures)
The ability to identify the person/source of the knowledge
The availability of employees profiles and expertise
The uploading and editing of knowledge relevant to my work
On-the-job training (e.g. E-learning tools)
The sharing of documents relevant to my work
Knowledge accessed on the Intranet being up-to-date
The provision of feedback/comments
358
D. Participant Opinions on the Advantages and Difficulties Faced in the Usage of
the Hospital Intranet
Question 10: What do you find useful and important about the hospital Intranet? Please
provide examples?
Question 11: What factors do you feel impede the usage of the hospital Intranet?
1 Strongly Disagree
2
3
4
5 Strongly
Agree
It had improved search ability
I had the ability to upload relevant information directly
I had better training on how to use the Intranet
I was given time to learn how to use the Intranet
Staff profiles and skills were made available
The Intranet had quick links to documents used frequently
Best practice regarding usage of the Intranet was made available
359
Question 12: What other comments would you like to make about your experiences with
the hospital Intranet?
THANK YOU FOR YOUR TIME AND EFFORT IN COMPLETING THIS
QUESTIONNAIRE
360
Appendix B- Interview Information Statement
University of Technology, Sydney School of Management
NSW 2007, Australia
INTERVIEW INFORMATION STATEMENT
Title of Study: An Exploratory Investigation into the Impact of the Intranet on Knowledge Sharing in Organizations
The aim of this study is to investigate the impact of the Intranet on knowledge sharing including any issues that may be faced. The study is being conducted by Mr. Abdul-Hameed Oyekan and will form the basis of his Doctor of Philosophy (Management) degree at the University of Technology, Sydney under the supervision of Professor Thomas Clarke. Your participation will involve an Interview where you will be asked to discuss the use of the Intranet in your organisation. All discussions will be audio-tape recorded with the permission of all participants and verbatim transcription of the group discussion will be made. If you agree to participate in this study, you will need to attend an agreed upon location for approximately one hour on one occasion only. Participation in this study is entirely voluntary: you are not obliged to participate and if you do participate you may withdraw at any time. All aspects of the study, including results, will be strictly confidential and only the investigators named above will have access to the information. A report of the study may be submitted for publication, but individual participants will not be identifiable in such a report. If you have any concerns about the research or require further information please feel free to contact Mr. Abdul-Hameed Oyekan, (E-mail: [email protected], Tel: 0415 313 477) or Prof. Thomas Clarke (E-mail: [email protected], Tel: 9514 3479). This Information Statement is for you to keep. NOTE: This study has been approved by the University of Technology, Sydney Human Research Ethics Committee. If you have any complaints or reservations about any aspect of your participation in this research which you cannot resolve with the researcher, you may contact the Ethics Committee through the Research Ethics Officer, Ms Susanna Davis (ph: 02 - 9514 1279, [email protected]). Any complaint you make will be treated in confidence and investigated fully and you will be informed of the outcome.
361
Appendix C- Interview Consent Form
University of Technology, Sydney School of Management
NSW 2007, Australia
INTERVIEW CONSENT FORM
Title of Study: An Exploratory Investigation into the Impact of the Intranet on Knowledge Sharing in Organizations
I, …………………………………………………………………………………
[please print your name]
agree to participate in the above mentioned research project being conducted by Mr. Abdul-Hameed Oyekan, of The University of Technology, Sydney, for the purpose of his Doctor of Philosophy (Management) Degree. I am aware that I can contact Mr. Abdul-Hameed Oyekan (E-mail: [email protected], Tel: 0415 313 477) or his supervisor Prof. Thomas Clarke (E-mail: [email protected], Tel: 9514 3479) if I have any concerns about the research. I understand that I am free to withdraw my participation from this research project at any time without compromise. I agree that Mr. Abdul-Hameed has answered all my questions fully and clearly. I agree that the research data gathered from this project may be published in a form that does not identify me in any way. I also agree to have the interview audio-tape recorded and transcribed verbatim. ________________________________________ ____/____/____ Signed by ________________________________________ ____/____/____ Witnessed by NOTE: This study has been approved by the University of Technology, Sydney Human Research Ethics Committee. If you have any complaints or reservations about any aspect of your participation in this research which you cannot resolve with the researcher, you may contact the Ethics Committee through the Research Ethics Officer, Ms Susanna Davis (Tel: 02 - 9514 1279, [email protected]). Any complaint you make will be treated in confidence and investigated fully and you will be informed of the outcome.
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Appendix D- Interview Checklist
Interview Number:
Introduce Study, Present Consent form and Ask Permission to Tape Record Theme I: Perception of Knowledge and Knowledge Management at the Hospital How would you define knowledge? What is your perception of knowledge management at the hospital? Assessment of Knowledge Sharing at the Hospital Could you kindly describe the types of knowledge shared in the hospital? Please provide examples How would you generally describe knowledge sharing at the hospital? If you could use a metaphor for this description, what would it be? How would you describe knowledge sharing within your department? How is knowledge shared using the hospital Intranet? Please provide examples. How would you describe knowledge sharing between departments? How is knowledge shared using the hospital Intranet? Please provide examples. What would you consider as critical sources and mediums of knowledge within the hospital? Please explain why? Why is the Intranet used? What features of the Intranet do you use for knowledge sharing? Theme II: Assessment of the Usage of the Hospital Intranet and its Impact on Knowledge Sharing In your opinion, Do you feel that the Intranet is able to support socialization (define and explain)? Please provide examples. In your opinion, does the hospital Intranet facilitate the process of externalization (define and explain)? Please provide examples. In your opinion, Does the hospital Intranet facilitate the process of combination (define and explain)? Please provide examples. In your opinion, does the hospital Intranet facilitate the process of internalisation (define and explain)? Please provide examples.
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Theme III: Investigation of the Key Influencing Factors Affecting Usage of the City Hospital Intranet for Knowledge Sharing Do you perceive there to be any difficulties affecting the usage of the Intranet for knowledge sharing? If yes, could you give reasons why? How do you feel they could be improved? Theme IV: Enabling Organisational Conditions and the Impact on the Usage of Intranet for Knowledge Sharing How do you perceive the culture at the hospital? Do you think it affects knowledge sharing using the Intranet? Please explain how?
Do you feel employees at the hospital value knowledge sharing? Do you find them willing to share knowledge with fellow employees using the Intranet? Could you please provide examples?
Do you view the sharing of knowledge as actively promoted and supported by senior management in the hospital? Please explain how?
In your opinion are employees visibly rewarded (financially or otherwise) for sharing knowledge? Do you feel it’s important for rewards to be used to facilitate usage of the Intranet for knowledge sharing in the hospital?
Do you view your department/unit and the organization as ’one team’? Does this affect the usage of the Intranet?
Theme V: Assessment of the Structure Governing the Intranet and the Impact on the Usage of Intranet for Knowledge Sharing What is the type of structure governing the hospital Intranet? Do you feel it’s appropriate for usage of the Intranet for knowledge sharing? Why? Does the current structure affect knowledge sharing using the Intranet? How? Conclude and ask if interested in making any other comments.
Thank You Very Much for Your Time.