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972.377.0500 www.WilsonOrthodontics.com 1 The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist By Dr. Evan G. Wilson SPECIAL REPORT 972.377.0500 www.WilsonOrthodontics.com

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Page 1: The Top 10 Things You Should Know ... - Wilson Orthodontist · The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist Welcome Letter from Dr. Wilson Dear

972.377.0500 www.WilsonOrthodontics.com 1

The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

The Top 10 Things You Should Know Before Choosing Your Collin County

Orthodontist By Dr. Evan G. Wilson

SPECIAL REPORT

972.377.0500 www.WilsonOrthodontics.com

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

Welcome Letter from Dr. Wilson

Dear Friend,

If you're here to find a great Frisco, TX, orthodontics practice for yourself, your

child, or a loved one, then you’ve come to the right place! At Wilson Orthodontics,

I work with my team to provide the same individualized care to every patient that

I would with my family. I mean that literally, not figuratively, since I treated both

my wife and daughter with the same T3 metal braces that I recommend to many

of my patients!

Every set of teeth is different, and I strive to ensure that everyone who comes to

Wilson Orthodontics for treatment leaves again with the confidence that their

treatment path is truly the right one for their unique needs. Whether you or your

loved one are interested in braces, Invisalign, early intervention treatment,

surgical orthodontics, or any other type of orthodontic procedure, I and my team

will help you find the best solution for your smile.

The authority and expertise that Wilson Orthodontics provides are significant benefits of our practice, but what

really sets us apart from other Frisco, TX, orthodontics offices is our passion for helping people. We provide our

patients not only with reliable and top-quality orthodontics, but also with exceptional and honest care in a

friendly, relaxed atmosphere.

Our vision is to serve our community by changing lives one patient at a time. There is no better reward

than seeing our patients’ newly transformed smiles! We’ve helped over 5,000 people from all different age

groups throughout the Collin County area transform their smiles – we would love to help you and your

family, too. When you’re ready to learn more about your options, we’re here for you.

To help support our vision and help you choose the right orthodontist – even if it’s not Wilson Orthodontics – I

put this report together, “The Top 10 Things You Should Know Before Choosing Your Collin County

Orthodontist.” I hope you find it to be informative and helpful as you begin your exciting journey toward your

ideal, healthy smile.

Sincerely,

Dr. Evan G. Wilson, D.D.S., M.S., P.A.

P.S. When you’re ready, I urge you to schedule your complimentary Dr. Wilson Smile Assessment. This new

patient assessment includes an office tour, your initial exam, digital x-rays, digital photos, and a comprehensive

and educational consultation with me, during which I will review all available treatment options and answer all

your questions. We have made this no-obligation assessment, valued at $275, available to you for free, so you

can have a chance to decide for yourself whether we are the right fit for you. To schedule your appointment,

visit our website at www.WilsonOrthodontics.com or call us at 972.377.0500.

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

TABLE OF CONTENTS

Welcome Letter from Dr. Wilson .................................................................................................. 2

Number 1: Do They Have Extensive Experience? .................................................................... 4

Number 2: Do They Treat You Like Family?.............................................................................. 5

Number 3: Are They Recommended by Dentists? ................................................................... 6

Number 4: Do They Have Virtually No Wait Times? ................................................................. 7

Number 5: Do They Offer a Guarantee? ................................................................................... 8

Number 6: Do They Offer a Complimentary Consultation? ..................................................... 9

Number 7: Are They an Awarded Orthodontist? .................................................................... 10

Number 8: Are Retainers Included in The Cost of Treatment? ............................................ 11

Number 9: Do They Use a Consultative Approach? .............................................................. 12

Number 10: Do They Have Numerous Excellent Reviews? .................................................... 13

Number 11: BONUS: Do They Have Flexible Payment Options? ............................................ 14

Closing Letter from Dr. Wilson ................................................................................................... 15

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

DO THEY HAVE EXTENSIVE

EXPERIENCE?

When it comes to the health and aesthetics of your smile, having experience is key. Some questions to ask a

potential orthodontist include how long they have been practicing, how many patients they have helped, and

what their education credentials are. Consider whether your potential orthodontist has simply done the bare

minimum required for a degree or whether they have demonstrated true dedication to their own education in

order to best benefit their patients. Also, consider how much experience an orthodontist has with the particular

orthodontic treatment that you or your loved one may need.

At Wilson Orthodontics, Dr. Wilson has helped to improve over 5,000 smiles with braces and Invisalign

since 1999. He has also spent numerous years evaluating children for early intervention treatments (also

known as Phase One treatment). To ensure that he remains up to date on current advancements in

the field of orthodontics, Dr. Wilson maintains membership in several professional organizations, including

the American Association of Orthodontists, the Southwestern Society of Orthodontists, the American Dental

Association, the Fourth District Dental Society, and the Greater Dallas Association of Orthodontists. This

extensive experience and knowledge allows Dr. Wilson to diagnose your case properly and expertly

recommend the best-suited course of treatment for your needs.

NUMBER

1

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

DO THEY TREAT YOU LIKE

FAMILY?

If you ask whether a potential orthodontics office will treat you or your loved one like family, what you’re really

considering is the degree to which an orthodontist and his or her team will have your best interests in mind

throughout your orthodontic evaluation and treatment. Will the orthodontist ensure that an examination is

thorough enough to properly inform any potential recommendations? Will the orthodontist be willing to tell you

honestly when treatment isn’t necessary? Will your or your child’s physical and emotional comfort be taken into

consideration throughout the course of treatment? These are the factors that you would be able to count on

with a close family member, and you should be able to count on them with your orthodontist, as well.

Dr. Evan Wilson absolutely understands what it means to treat his patients like family, because he has treated

his own wife and daughter with braces at Wilson Orthodontics. The extra care and attention he took with his

loved ones is equal to the time and energy he spends on each and every one of his patients. Dr. Wilson

schedules fewer appointments each day so that he can devote a full hour and fifteen minutes to getting your or

your child’s treatment perfected. At Wilson Orthodontics, you can rest assured that your treatment

recommendations are based on the same care and attention to detail that Dr. Wilson would provide to his own

family.

NUMBER

2

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

ARE THEY RECOMMENDED BY

DENTISTS?

Another way to identify whether an orthodontist will provide you with quality treatment is to find out whether

other dentists and doctors routinely refer patients to them. When care providers who understand the intricacies

and importance of excellent health care are sending their own patients to a certain orthodontic practice, that

signals a high level of trust in that orthodontist’s skill and expertise.

Here in Frisco, TX, Dr. Wilson has earned a strong reputation among local dentists for his state-of-the-art

technology and treatments, his careful attention to patients’ needs, his significant expertise, and his office’s

welcoming atmosphere. That’s why local dentists don’t only refer their patients to Dr. Evan Wilson – they even

send their own family members to be treated with him!

NUMBER

3

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

DO THEY HAVE VIRTUALLY NO WAIT

TIMES?

When you find an orthodontics office that leaves you feeling cared for and at ease, that doesn’t mean you want

to spend all your time there! In researching a new orthodontist, therefore, ask what his or her scheduling

policies are. Avoid offices that double book appointments because they expect cancellations, and ask if they

reserve time in their schedule for last-minute emergency appointments. Also, consider how long a typical

appointment time slot is and whether it leaves time for a thorough exam and any follow up questions by a

patient. When an orthodontist doesn’t reserve enough time for each patient, appointments can end up running

late. That translates to you having to stay in the waiting room for sometimes as long as an hour!

At Wilson Orthodontics, we respect your time and busy schedule, and we make sure that your reserved

appointment time is accurate and that you are seen promptly upon arrival. We never double book

appointments, and we always ensure that plenty of time is allotted to every patient. With well over an hour

reserved for appointments, everyone who sees Dr. Wilson will have plenty of time to get all their questions

answered, and the next patient won’t need to wait for even an extra minute. That’s our Wilson Orthodontics

promise!

NUMBER

4

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

DO THEY OFFER A

GUARANTEE?

A great orthodontics office should stand behind their treatment. Not only does this ensure that the orthodontist

and his or her team do a good job, it also helps safeguard your treatment and offers you peace of mind.

Whether you’re researching orthodontists for yourself or a loved one, look for an orthodontics office that backs

up all treatment with a straightforward satisfaction guarantee.

At Wilson Orthodontics, we believe in providing our patients with high quality service and state-of-the-art

treatment options. One way we show our commitment to you is through our 100% Satisfaction Guarantee. If at

any time during your treatment you find yourself with concerns, simply let us know, and we will fix it.

NUMBER

5

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

DO THEY OFFER A

COMPLIMENTARY CONSULTATION?

Many orthodontists offer new patients a complimentary examination and consultation so that you and your

family can get expert advice about treatment needs, options, and timing before making this important

investment. During your first exam, make sure all your questions are being answered, concerns addressed, and

that you are being educated about all your treatment options. The orthodontist should also include digital x-rays

during the first exam at no charge. If you see an orthodontist for a free initial consultation and leave with any

doubts, don’t be shy about seeing another orthodontist for a second opinion. (After all, many orthodontists’

complimentary new patient exams cover second opinion appointments, as well.)

At Wilson Orthodontics, we offer our complimentary Dr. Wilson Smile Analysis to every new patient, so that you

can have a risk-free chance to meet us and decide if we are the right fit for your individual needs. Whether you

are looking for a first or a second opinion on traditional metal braces, Invisalign, early intervention, or another

orthodontic treatment, Dr. Wilson and his skilled, friendly team will be happy to give you an office tour,

complete exam, panoramic digital x-rays, digital photos, and an educational consultation – a $275 value, yours

free! During your private consultation, Dr. Wilson will educate you thoroughly on all available treatments, as well

as your options for financing, so that you can make an informed decision on the best treatment path for you or

your loved one.

NUMBER

6

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

ARE THEY AN AWARDED

ORTHODONTIST?

When you’re considering a potential orthodontist, ask if he or she has been awarded recognition for skill,

expertise, or customer service. When a reputable organization or magazine takes the time to highlight a

particular orthodontics office over all other providers, this signals that your potential orthodontist is not only

great, but is actually one of the best in your area.

Dr. Evan Wilson of Wilson Orthodontics has received numerous awards throughout his years of orthodontic

education and subsequent practice. While still in school, he consistently graduated with honors, including

graduating Magna Cum Laude with his undergraduate Biology degree, finishing second in his class for his

Doctor of Dental Science degree, and finishing top of his class for his Master’s degree in Orthodontics from the

highly selective orthodontic program at Baylor College of Dentistry. Dr. Wilson’s expertise has also been

recognized through multiple awards, including America’s Top Dentists in the orthodontist category, Texas

Monthly magazine’s top orthodontist, and best healthcare provider in the Best of Business category of Frisco

Style Magazine. In short, thanks to the expertise of orthodontist Dr. Wilson, you will be smiling brightly in no

time!

NUMBER

7

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

ARE RETAINERS INCLUDED IN THE

COST OF TREATMENT?

Every orthodontic office has its own fee schedule, and doctors often charge differently for certain procedures.

Always make sure your contract clearly states ALL expenses for your treatment before it begins. It is important

to know exactly what you will be paying, and exactly what it covers. It is common to find out about unexpected

retainer fees towards the end of your treatment. Since you are reading this report, you now know to ask your

orthodontist about what a retainer will cost while you’re preparing to finance the entire orthodontic process.

At Wilson Orthodontics, we want you smiling your brightest. To make sure that unexpected costs don’t cause

your smile to falter, we follow an all-inclusive approach to treatment estimates. That means you’ll know exactly

how much your braces will cost – and everything that will be included – from the outset. No hidden fees, no

surprise bills, and no extra charge for your retainer. That’s right – your retainer is part of your orthodontic

treatment, so the cost is included in your estimate, too. You’re trusting us with your teeth, and we take that

responsibility very seriously. By eliminating unexpected costs, we’re proving every day that Wilson Orthodontics

is a name you can rely on.

NUMBER

8

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

DO THEY USE A CONSULTATIVE

APPROACH?

Sometimes when patients visit their healthcare provider, the doctor simply dictates to them what their

treatment will be. This should not be your experience when you visit your orthodontist for braces, Invisalign,

early intervention, or any other orthodontic treatments. During your initial exam and consultation with a new

orthodontist, you should feel free to ask any question without being rushed through the process. In addition,

your orthodontist should be able to provide you with a variety of treatment options to choose from – and if

there is only one available treatment, your provider should be able to explain the medical reason for that

limitation. If you leave a new orthodontists office with any lingering questions or doubts, then take the time to

see another orthodontist for a second opinion.

At our Frisco, TX, orthodontics office, Dr. Evan Wilson believes in taking a consultative approach with his

patients. During your complimentary Dr. Wilson Smile Assessment and throughout the rest of your or your loved

one’s orthodontic treatment, Dr. Wilson will take the time to educate you on your treatment options, and then

you will work together to choose the best path for your individual needs and wishes. At Wilson Orthodontics, we

want you to feel confident that the treatment you and Dr. Wilson decide upon is truly the best option for you.

NUMBER

9

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

DO THEY HAVE NUMEROUS

EXCELLENT REVIEWS?

While word of mouth is still important, the internet has a lot of different review websites and membership

associations that businesses can be a part of to ensure their reputation is a good one. To make sure that the

orthodontist you choose is reputable, you can read their online reviews and check their website. Though these

ratings aren’t the be-all and end-all, they certainly do help people like you who are in the research phase of

finding an orthodontist.

Wilson Orthodontics of Frisco, TX, and Dr. Evan Wilson have numerous 5-star reviews on many online review

websites, including Facebook, Google, and Yelp. Here are just a few examples of what our satisfied patients

and parents are saying about us:

“Lovely office with a wonderful office staff. Dr. Wilson was straightforward and did not require any

unnecessary costs! Everyone was very professional and friendly -- they go out of their way to make

sure the kids are comfortable and not nervous. Happy we were referred to this Orthodontist!”

- Jake Y.

“We walked right in at the appointment time and went straight back to the exam room without waiting.

The staff was super friendly and polite. The Dr. came in quickly and gave us a thorough overview of the

problems we needed to address. We were given the financial breakdown within minutes and

scheduled all subsequent appointments while we were there. Overall it was a great experience!”

- Tiffany N.

“Love Dr. Wilson and his staff. Everyone is very competent, friendly, courteous and respectful.

They run a very organized and clean office, always a pleasure to come to appointments. Dr. Wilson

did a phenomenal job on my daughter’s teeth and he's just put braces on my son's teeth. I highly

recommend Dr. Wilson for orthodontics.”

- Connie O.

“If you are looking for an orthodontist in the Frisco/Prosper/Plano area, look no further! Dr. Wilson

and his staff are fabulous! They are always so professional, friendly, and accommodating. Dr.

Wilson is honest in his assessments and you can trust his candid advice. My daughter's smile is

stunning thanks to Dr. Wilson and his team!”

- Tonya L.

NUMBER

10

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

BONUS: DO THEY HAVE FLEXIBLE

PAYMENT OPTIONS?

Even though this report was titled “The Top Ten Things You Should Know,” I simply can’t omit the importance of

flexible payment options when you’re seeking an orthodontist. That’s why I’ve included this here as a bonus

question to ask while you do your research.

If you have dental insurance, then you may have concerns about whether an orthodontist will accept your

insurance provider and how much of a given treatment will be covered. If you don’t have insurance, then

perhaps you need to ensure that you can afford the treatment that you or a loved one needs.

While you certainly should never prioritize cost over quality when it comes to orthodontic care, this doesn’t

mean you shouldn’t seek out an orthodontic office who is willing to help you make quality treatment affordable.

Ask your potential orthodontics office whether they offer flexible payment plans with low or even no interest. If

you have health insurance, also ask whether they are in-network or whether they will file paperwork for out-of-

network insurance companies for your convenience.

At Wilson Orthodontics, we understand the importance of making care affordable. In addition to keeping our

prices reasonable, we also offer a 3% discount to treatment that is paid in full. For patients who wish to finance

their treatment, we offer both 0% and low-interest monthly payment options. We also accept most insurances

and will help with any out-of-network insurance paperwork. With Wilson Orthodontics, you can spend less time

worrying about cost and more time focusing on what really matters – your orthodontic treatment.

NUMBER

11

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist

Closing Letter from Dr. Wilson

Dear Friend,

I hope this report was informative! If you’ve already seen another

orthodontist, I encourage you to follow up with them with any new

questions or concerns based on what you’ve learned today.

Additionally, I invite you to take advantage of our complimentary

Dr. Wilson Smile Assessment – whether it’s for your first

consultation or for a second opinion.

At Wilson Orthodontics, we understand that there is much to

consider when choosing an orthodontist. In fact, I’m sure I could

have doubled the length of this report! I’m confident, though, that

the information you have now will help you choose the right Collin

County orthodontist for your needs. More importantly, please

know that I and my staff are available to answer your questions

and help you find the best options for you and your loved ones.

If you have any questions for me or my team at Wilson

Orthodontics, feel free to call us at 972.377.0500, and we will be

glad to answer any questions you may have.

Sincerely,

Dr. Evan G. Wilson, D.D.S, M.S., P.A.

P.S. When you are ready, call 972.377.0500 to schedule your complimentary Dr. Wilson Smile Assessment,

which includes an office tour, a comprehensive exam, digital x-rays, digital photos, and a personalized

consultation with Dr. Wilson – a $275 value, yours free!

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The Top 10 Things You Should Know Before Choosing Your Collin County Orthodontist