In a time when many universities face budgetary strains, Lipscomb Uni-versity is strategically maximizing its existing resources and is focused on locating additional avenues of support. The Lipscomb University Office of

Development and Alumni Relations (DAR) steadily works to identify, build and foster relationships to secure resources for the university. The development office has set a $1.2 million goal for this year’s Lipscomb Fund, and several strategic efforts are underway to achieve this milestone. “Challenging times call for careful planning, but they do not preclude bold vision and courageous action,” said Dr. L. Randolph Lowry, university presi-dent. One of the ways the department raises funds for the university is through the Lipscomb Fund. Contributions to the Lipscomb Fund are the lifeblood of the institution because the donations supplement the university’s budget. The Lip-scomb Fund helps provide student and employee programs that are not com-pletely covered by the university budget. “We provide $10 million in scholarships in the form of need-based aid as well as academic and athletic scholarships which help support students,” said Danny Taylor, senior vice president for finance and administration. “Since tuition only covers about 70 percent of the cost of a Lipscomb educa-tion, the Lipscomb Fund helps fund the other 30 percent. The Lipscomb Fund is a critical piece of our university.” The Lipscomb Fund impacts student lives by providing financial assistance when needed. “Big or small, dona-tions allow us to provide financial assistance to students who otherwise might not be able to at-tend Lipscomb. Recruit-ment and retention of students directly affects the viability of Lipscomb University,“ said Tamera Spivey, financial aid counselor. Taylor said the fund is an important resource that affects employees as well. “The Lipscomb Fund also benefits employees because the funds help offset costs associated with health insurance and the tuition discount program,” he said. “Our goal for the Lipscomb Fund is to support academic excellence, ensure student success and improve the infrastructure of the university,” Dr. Bennie

$1.2 million Lipscomb Fund goal set to secure campus resources

Dr. Randy Lowry, Lipscomb University president, visits with students.

Challenging times call

for careful planning, but

they do not preclude bold

vision and courageous

action.

Lipscomb UniversityOffice of Development

& Alumni Relations

One University Park DriveNashville, TN 37204

o) 615.966.5884f) 615.966.1882

www.lipscomb.edu

DAR ... . next page

Fall 2010 Inside the Office of Development & Alumni Relations

—Dr. L. Randolph LowryPresident,

Lipscomb University

DAR promotes ownership among Lipscomb affiliates

Vice President for Development

& Alumni Relations

As we assess the critical role of Development and Alumni Relations (DAR) at Lipscomb University, we believe it’s important to inform the university community about the necessity of embracing devel-

opment and alumni relations throughout Lipscomb. We can make the greatest difference in outcomes when everyone is engaged in advancement. We can maximize limited re-sources because everyone is working together for the com-mon good. While dollars raised, alumni participation rates and other metrics are important, DAR’s over-arching philo-sophical goal is championing advancement. Key to this phi-losophy is the belief that development and alumni relations cannot be and should not be the purview of a relatively small central staff alone. That would be a formula for un-derachievement. By working together in a thoughtful, well-coordinated way, we will empower the university to engage the largest possible number of stakeholders and turn “outsiders” to “in-siders.” It also laminates DAR to the academic and organizational structure of the institution, thus ensuring that priority needs are addressed and investments secured that build strong advocacy and dependable funding for the future of the university. “The Standard” is our office’s new internal publication. Our goal is to pro-duce it quarterly to highlight achievements and create awareness of the exem-plary services this campus undertakes in securing resources for Lipscomb today and for its future. When everyone works together toward the same goal, everyone benefits. In fact, we already have examples of collaborations that have advanced Lipscomb: a gift establishing a new chair in the Department of Music as the result of Dr. Jerome Reed’s wonderful service and influence; a large estate intention commit-ment from a longtime participant in the Alumni Relations Summer Hostel; and increased fundraising and growth in the National Bison Club membership in Athletics. DAR is committed to creating a culture of philanthropy across the Lipscomb University campus. In doing so, the office invites and encourages the campus community to become a partner in attracting resources to the university. F

Harris, vice president for development and alumni relations, said. “Our ef-forts are aligned with the university’s goals with the purpose of creating a culture of philanthropy across the Lip-scomb campus.” Harris said the campus communi-ty plays a role in the $1.2 million goal by participating in the “Give Thanks” Family Campaign, which continues through Sept. 10. David Lipscomb Campus School also promotes an annual fundrais-

DAR , from Page 1 ing campaign. Funds received during the campus school’s campaign help enhance its pre-kindergarten through high school academic programs. “The Annual Fund has most re-cently provided Advanced Placement training for teachers charged with ex-panded offerings in the high school, new music equipment for our elemen-tary music department, increased technology, acoustic panels in Acuff Chapel and renovations of a computer lab,” Debbie Lambert, advancement director for the campus school, said. F

By working together in a

thoughtful, well-coordinated

way, we will empower the

university to engage the

largest possible number

of stakeholders and turn

‘outsiders’ to ‘insiders.’

Dr. Bennie Harris

Calling all Lipscomb supporters!

Call center program moves in-house

Educating today’s students about the importance of financially supporting Lip-scomb University has taken a big step forward this fall with creation of the

Student Philanthropy Council (SPC). SPC consists of seven student leaders who are charged with helping to de-velop a culture of philanthropy among Lipscomb students. Council members were nominated by faculty and staff members to help launch the new philan-thropic initiative. The organization will create and implement programs to edu-cate students on the importance and impact of private donations to the univer-sity. Students do not often realize a gap exists between what they pay for their education and the actual costs of their education. Private donations are critical in bridging that gap and providing additional resources. “Our goal for the Student Philanthropy Council is to foster a spirit of philan-thropy by having Lipscomb students create awareness among the student body about how private gifts support the university,” Sonja Hayes, assistant director for annual giving and special campaigns, said. The students gain practical career experience to build their resumés with directly relatable skills in public relations, marketing, fundraising, finance and networking. F

New council focuses on student philanthropy

After 10 years of being managed by an outside company, Lipscomb’s call-ing outreach program is now an in-house operation. The new call center is located on the first floor of Crisman Administration Building. It employs

12 to 15 student callers, named The Herd, who will contact constituents by tele-phone to educate them about Lipscomb happenings and encourage financial support of Lipscomb University. Bethany Perala, who joined the Office of Development and Alumni Rela-tions staff in August, is the new assistant director of annual giving for telefund. She will oversee the center’s day-to-day operations and direct the call center staff. Specially trained student callers facilitate interaction between alumni and

Lipscomb by sharing information about the university, gath-ering feedback, gathering demographic updates, thanking donors, requesting gifts to support scholarships, faculty recruitment and student programs. The telephone visit also provides a convenient oppor-tunity for Lipscomb University alumni to pledge finan-

cial support to the university. In addition to a paycheck, students receive

valuable professional experience that will help as they work toward their career goals. The telefund can increase participation in the Lipscomb Fund and other initiatives by reaching out to alumni, parents and university friends and establishing connections with those who cannot come back to campus. The move in-house also provides more opportunities for other campus entities to use its service. The call center is scheduled to start its op-erations in September. F

Student Philanthropy Councilfor 2010-2011

Virginia EzellFreshman—Nashville

Bryce DavidsonSophomore—Columbia

Janese MaloneJunior—GallatinCarter Martin

Junior—MurfreesboroLandon Parrish

Senior—NashvilleJackson SprayberrySenior—Nashville

Keela EvansSenior—Almo, KY

Leslie HeadNashville juniorOral Communications/Public Relations MajorThe Herd

MARK YOUR CALENDARS

Sept. 23-25: Michael McDonald with the Nashville Symphony

Sept. 24-25: Family WeekendSept. 27: College of Pharmacy Golf

SLAMOct. 11: Associated Women for Lipscomb

“Annual Pansy Sale”Oct. 14-16: “Gershwin Here to Stay,”

Nashville Symphony,Oct. 15: “Leading by Faith” Women’s Con-

ferenceOct. 26: James D. Hughes Center Dedica-

tionOct. 21: Gov. Phil Bredesen, Nashville

Business BreakfastOct. 30: “Halloween in Space,” Nashville

SymphonyNovember: GOLD Networking Event; As-

sociated Women for Lipscomb “Pictures with Santa”

Nov. 11: Lipscomb Alumni Veterans DayNov. 11-13 Jewel with the Nashville

SymphonyNov. 19: Associated Women for Lipscomb

“Avalon Marketplace”Nov. 30: Lighting of the GreenDec. 17-18: Young Alumnus of the YearDec. 18: Commencement

For a complete list of Lipscomb activities, visit www.lipscomb.edu and click on

Upcoming Events. Times/Dates subject to change.

Numerous individuals support Lipscomb University as mem-bers of the Lipscomb Associates.

Formerly the University Leadership Council, the program was revisioned and launched in 2009 as the Lipscomb Associates. Lipscomb Associates give $1,000 or more during a calendar year. Many give in quarterly or semiannual pay-ments. Most Associates give to the Lip-scomb Fund, which secures annual unrestricted contributions to benefit the university’s areas of greatest need. However, Associates may designate their gifts to be used in a specific col-lege, institute or program. Individuals who give unrestricted gifts at $1,000 or above on an annual basis are identified as members of the

Associates program offers giving options

President’s Associates. The Associates program is a unique group of supporters who de-sire to be a part of a long-term success story. Lipscomb recognizes their com-mitment by providing opportunities to be involved in campus life, attend spe-cial Associates-only events and receive special updates and communication from President Lowry. The university’s annual donor recognition dinner, which features a nationally recognized speaker, is tenta-tively set for late fall. Other Associates privileges in-clude advance invitations to key cam-pus-wide public events and access to such university facilities as the library, bookstore and fitness center. F

Participation shows interest in long-term success of university

• Gifts of $1,000 or more during an annual year

• Gifts may be made to the Lipscomb Fund

• Gifts may be designated to a specific college, program or institute

The alumni relations office is fo-cused on presenting opportu-nities for Lipscomb alumni to

remain connected with the university and delivering quality pro-gramming to build those rela-tionships. Established in 2007, the National Alumni Council is an advisory group of moti-vated and committed alumni who serve as the leadership of the alumni association which represents more than 33,000 members. The 19-member council is a di-verse representation of the alumni base. Members serve a three-year term. Nashville businessman Joey Harwell, a 1981 Lipscomb graduate, is president of the council and serves until 2011. The council offers alumni an op-

National Alumni Council represents needs, concerns of alumni base

portunity to help create the frame-work for a solid alumni relations program. Members attend Lipscomb on- and off-campus events and pro-

mote Lipscomb in their respec-tive hometowns by recruiting future students and finding ways for local alumni to re-main connected to each other and the university. “As the leadership of the alumni association, NAC members are charged with representing the alumni body’s needs and concerns

and also serving as ambassadors for the university,” Mark Meador, senior director of alumni relations, said. Individuals interested in nominat-ing alumni for the National Alumni Council should send nominees’ name and contact information to Meador at mark.meador@lipscomb.edu. F

The Associates program is a unique group of supporters who desire to be a part of a long-term success story.

President National Alumni

CouncilFor a list of National Alumni Council members, please visitalumni.lipscomb.edu

t

Joey Harwell ‘81