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The Science of Memory. Seven Tips that Guarantee Employees will Learn More From Your E-Learning . Arthur J. Kohn, Ph.D. Fulbright Professor or Cognitive Science. The Challenge for Learning and Behavior Change. Let’s Explore your Memory…. Activity #1:. 1. Memory is Constructive. - PowerPoint PPT Presentation
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The Science of Memory
Arthur J. Kohn, Ph.D.Fulbright Professor or Cognitive Science
Seven Tips that Guarantee Employees will Learn More From Your E-Learning
The Challenge for Learning and Behavior Change
Activity #1:
Let’s Exploreyour Memory…
1. Memory is Constructive
Our brains often “invent” our memories in creative ways
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Activity #2:
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Activity #2:
2. Memory limits can be expanded
The “carrying capacity” of memory can be significantly expanded if you
provide enriched content
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Activity #3:
A type of car:A musician: A city:A sport:Type of candy:A state:A TV star;An item of clothing:A colorA kind of tree:A direction:A dinner food:An emotion:
How Much can you Remember?
3. Memory can be unlimited
New information needs to be wrapped within meaningful shells
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Activity #4:
Activity #4:
4. Memory is Emotional
The brain attaches both cognitive and emotional tags to information
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Activity #5:
Activity #5:
Activity #5:
5. Memory is Malleable
We can determine how memories are shaped by controlling the context
of information
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Activity #6:
Activity #6:
6. Memory uses heuristics
Brains use shortcuts that we can use to improve memory
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7. Memory is Multi-Dimensional and Active
Rich and interactive experiences are more likely to be remembered
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7 Multi-Dimensional and Active
2 Expandable1 Constructive
3 Unlimited
4 Emotional
6 Uses heuristics
5 Malleable
Do you remember “A type of candy? _____
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Memory is…