The Rise of the Corporate News Networks

8/4/2019 The Rise of the Corporate News Networks

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THE RISE OF THE CORPORATE NEWS NETWORKS

1. In News We Trusted2. The Way Here And Rarely are today3. News Profit4. The Cost Of Making Money5. Corporate Systems6. Infotainment, Celebrity, and Sex7. The Colors Of Patriotism : Red, White, Blue, and Green.8. Bias And For Bigger Audience

1. In News We Trusted-Television journalism get to a place were showing a singers digitalized.

-At the point did these defenders of the public trust, these believers in truth,

honesty.

-Television journalism is at a critical stage in its history.

-The crisis of confidence in journalism, particulary television news, applies to all

levels

-You could rely on what was being reportred on ABC, CBS, or NBS.

-Robert Wiener, who as executive producer for CNN in Baghdad.

2. The Way Here And Rarely are today

- Provided people with extraordinary access to information and breathtaking

events around the planet and beyond.

-A nation was glued to television sets, a presidential election hanging in the

balance, during the Iranian hostage crisis in 1979

-Journalism are expections to the daily rule, the daily fare

-To borrow a beer commercials line, television news today generally looks good,but its less filling.

-once news was the star ; now the stars are the stars

-And more and more on-air journalist are collecting multimillion dollar

paychecks and being treated like celebrities rather than as journalists.

3. News Profit


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-When the increasingly rare example of the good solid journalism is seen on

television screens these days.

-News employees are deliberately insulated from the more mercenary aspects of

broadcasting-demographics.

-They were serving the public in a selfless manner

-Journalist who lived though the early days recall a sense of honor, a sense of

pride that they were serving the public in an honorable way that kept democracy

strong and vibrant.

-By the mid-1970s, news was making money for all of the networks.

-Exactly how much theyre earning, however, is often difficult to pin point.

-The parent corporations dont report separate numbers for their news

divisions.

-News can definitely be a profitable business, but it will always be so much more

than that. It is a critical pillar of democracy, a public service.

-We are providing a fundamental benefit that keeps the public informed and

arms providing a fundamental benefit that keeps the public informed arms

citizens with vital information needed to make decision.

-As Journalists, it is our civic duty, our social responsibility to protect this

instituation.

4. The Cost Of Making Money

-The financial imperatives have also resulted in cutting professional corners.

-Adding entertainment to news, and getting rid of older correspondens in favor

of younger, more attractive ones.

-If to achieve higher ratings also means going after the majority of viewers.

-The single aim was, and is, this : attracting more viewers, preferably younger or

more affluent ones, to the news programs for longer periods of time.

- Before the end of the year, the networks will try to get back on budget by

cutting expenses any way they can.

- The program anchors did all of their on-camera.

5. Corporate Systems

- Part of the fallout from megacorporations owning network and news.

- Cross pollination is an attempt to collect money.


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-CNN launch programs such as CNN and Time and CNN and Fortune.

-Cross promotion having the separate entities within the corporation work

together on projects.

6. Infotainment, Celebrity, and Sex

- The intrusion of entertainment into news in considered an epidemic.

- The infection started long ago and has taken years to become trutly

threatening.

-There have been many more of these entertainment pseudo-news stories over

the years.

-Since 1955 they have all been measured by the O.J. Simpson meter.

7. The Colors Of Patriotism : Red, White, Blue, and Green.

-The past few years have seen the rise of yet another worrisome trend that is

counter to the tenets of professional and responsible journalism.

-A new and different of what is considered patriotic in the media.

-In their wisdom, the writers of the First Amendment sought to endow a free

press with the duty and responsibility of being government watchdog.

-No elected official or political party should be given preference ; al should be

monitored with the same critical eye.

8. Bias And For Bigger Audience

-The success of fox has resulted in a fight- particulary at CNN and MSNBCforthe typical fox viewer, at the expense of truly fair and balanced.

-MSNBC learned that lesson the hard way.

- In an extreme effort to lure conservative viewers, the cable network hired

right-wing talk show host Michael Savage, who was well known for gay bashing.

-Congrest, Journalist, associations and lobbyist on all sides joined the heated and

prolonged debate.

-On-air correspondents and anchors are, indeed, part of the problem.

-People with the real power, the real authority, are the news and corporate

executives news organization.


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The Rise of the Corporate News Networks