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THE REPORT OF

OBSERVATION TO MARIS

VISITORS

Group 3

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Member of Group Rahmi Mulyani Agus

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on The first mall that built in Makassar,built in 2001

Located in Dr. Sam Ratulangistreet Number 35.

This mall building occupies an areaof50,000 square meters In addition to building the mall, the

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4 floors4th

3rd

2nd

1st

cinema Studio 21

Disc Tara (music), some food and

fashion tenants, the arena snack (food

court), Time Zone (games), and Cafe

Screen

Hero Supermarket (retail), Java Dept. Store (fashion), Sport Station (shoes andsports

equipment), Sony (electronics), Bread Talk (cake and breadshop), Black Canyon (coff

shop), Pizza Hut , andseveral other fashion tenants

Java Dept. Store (fashion), SurfPlanet (fashion), Pointbreak

(fashion), Kentucky Fried

Chicken (food), California Fried

Chicken (food), Es Teler 77

(food), Excelso (coffeeshop) ,

Gramedia Bookstore, andsomefashion tenants.

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Object of observation

teens

adult adult

adult

children

visitors

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Observation activityObservation activity

The observation activity :The observation activity :

Time: May 7th 2011, 12.30Time: May 7th 2011, 12.30-- 13.30.13.30.

Place: Ratu Indah Mall, Dr. SamPlace: Ratu Indah Mall, Dr. SamRatulangi street Number 35.Ratulangi street Number 35.

Form of observation: directForm of observation: direct

observation by interview theobservation by interview the

visitor.visitor.

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Question ListQuestion List

What is your name?What is your name?

How old are you?How old are you?

What is your job?What is your job?

Wheredo you study? (ifstudent)Wheredo you study? (ifstudent)

How often you come to this place? When?How often you come to this place? When?

Forwhat? (what is the purpose or the placeForwhat? (what is the purpose or the placethat visited)that visited)

With whom?With whom?

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Result

Name : Mayang Age : 9 years old Job : Student at

SD Mangkura Come to MARI once or

twice a week, usuallyon Saturday and/orSunday with hersisters and herparents, sometimewith her friends too.

Main purpose: Playinggames in Amazone orTimezone.

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Result

Name : Sri

Age : 17 years old

Job : Student atSMK Mega RezkiMakassar

Come to MARI once aweek, usually on

Saturday or Sunday withher friends or her family.

Main purpose: To buysomething or just forwalk around.

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Result

Name : Hasriani

Age : 22 years old

Job : Student at aAcademy

Come to MARI once aweek, usually onSaturday or Sunday

with her friends. Main purpose: Buy

books at Gramedia,Watch movie, or justforwalk around.

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Result..

Name : Linda

Age : 26 years old Job : teller of bank

Come to MARI once a week, usually on

Saturday or Sunday, sometimeswith her

friends, sometimes by herself. Main purpose: buy something or to have fun

with her friends by take a coffeecorner and

talk together.

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Result.

Name : Rusli

Age : 40 years old

Job : sphere man

Come to MARI twice or three times aweek with his family, sometimes alone.

Main purpose: to meet with the clients,or to walk around and buy somethingwith his family on the weekend.

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Result.

Name : Tahir

Age : 46 years old Job : bisnis man. Come to MARI twice or three

times a week, sometimes with hisfamily, sometimes alone.

Main purpose: to meet therelation or to walk around withfamily.

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ConclusionConclusion

Peoplewith thedifferent age, havedifferentPeoplewith thedifferent age, havedifferent

business or job, so they come to MARI with thebusiness or job, so they come to MARI with thedifferent purpose and thedifferent intensitydifferent purpose and thedifferent intensity

rate. Children usually come to MARI to enjoyrate. Children usually come to MARI to enjoy

by playing on the games tenant, Teens usuallyby playing on the games tenant, Teens usually

come to MARI to walk around or buycome to MARI to walk around or buy

something, and Adult usually come to MARI forsomething, and Adult usually come to MARI forbusiness interest.business interest.

The place that usually visited by children isThe place that usually visited by children is

games tenant. Teens interest to come togames tenant. Teens interest to come to

bookstore, cinema studio, and fashion tenants.bookstore, cinema studio, and fashion tenants.Adult interest to visit coffeecorner or foodAdult interest to visit coffeecorner or food

court.court.

Most of peoplecome to MARI on theweekendMost of peoplecome to MARI on theweekend

to enjoy it with family or friends. So MARI willto enjoy it with family or friends. So MARI will

becrowded on theweekend.becrowded on theweekend.