The BePartnerReady.com Process

™

• Compiling an inventory of your organisation’s Assets that would appeal to a partner

• Once catalogued they are given a market $ value

• Main activity: identifying Assets & valuation exercise

• You’ll need: co-operation from colleagues who manage assets

Assets inventory & valuation

BePartnerReady.com™ is an online program containing a robust, tried & tested process (previously called HeartSmart®) that’s produced multi-million-dollar partnerships in Australia. After 12 years of real-world application, trial & error followed by stunning success, we’ve refined & reformulated the process into an online format. You can now work through the process in your own time, at your own pace in the comfort of your home or o�ce.

If you work for a non-profit or social enterprise and you’d like more income, more exposure, more donors and more skilled volunteers, BePartnerReady.com™ can help you to prepare for & win Corporate & Business partners (as well as sponsors) who will enable you to Do More and Be More.

Say G’Day at BePartnerReady.com

“Luck is what happens when preparation meets opportunity” Roman philosopher Seneca

“There is no elevator to success. You have to take the stairs” Zig Ziglar

• Identification of your organisation’s Strengths, Weaknesses, Opportunities & Threats with an Action list to leverage & address them.

• Specific to your ability to secure corporate & business partnerships

• Main activity: think tank

• You’ll need: a small team familiar with your organisation

SWOTA

JUL

Hours

10

Credentials presentation

Partnership model

Secure partners

The approach

• Identification of corporates, businesses & brands that fit with your organisation across 7 categories

• Identify ‘Suspects’, hone to a ‘Prospects’ list & refine to handful of ‘Hot Prospects’

• Main activity: think tank & lots of research

• You’ll need: creative thinkers and a researcher

Prospects list

• Compilation of PowerPoint slides for first meeting with corporate & business Prospects

• 20-minute presentation includes an emotive story and/or video following template

• Main activity: compiling the slides, crafting your story and/or sourcing the video

• You’ll need: PowerPoint template, 2-minute video, emotive story, SWOTA document

• Brand valuation & creation of a model representing the ‘rules of engagement’

• Includes 1-page model, written guidelines & valuation of brand

• Main activity: creating model, writing guidelines, placing a $ value on your brand

• You’ll need: Your original ‘intention’ document, input from management

• Researching prospects, crafting compelling emails to send to the right person at the right time

• Includes a creative device to get the attention of your prospects

• Main activity: researching Hot prospects, crafting synergy diagram & email, sourcing device

• You’ll need: a marketing-savvy colleague or volunteer to research prospects

• Meetings, negotiation with interested corporate & business prospects

• Includes delivering your presentation, utilising legal contracts for sign up

• Main activity: presenting & follow up, repeat x 10! Sign up

• You’ll need: a budget to fly to meetings,lots of sleep so you’ll be your best self

AUG 20

Hours

SEPT 20

Hours

OCT 25

Hours

JAN 30

Hours

FEB MAR 20

Hours

NOV 20

Hours

© BePartnerReady.com Pty Ltd, November 2019

In partnership with

marlincommunications.com