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THE POWER TO CHANGE THE WORLD 1

THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

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Page 1: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

THE POWER TO CHANGE THE WORLD

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Page 2: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

What is Junior Energy?

Junior Energy's mission is to work in classrooms and schools to help children discover how they can

positively impact the planet by engaging their parents,

family, friends and neighbors in small, simple

actions.

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**Junior Energy is 501(c)(3) organization

Page 3: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Components

Fully integrated program incorporates four important steps to move kids from ideas to action

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Page 4: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Benefits4

Page 5: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Goals5

Page 6: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Clinton Global Initiative Commitment6

Junior Energy, in its initial three years, has the potential to impact an estimated 10,000 families in at least three states, including New York, New Jersey, and Pennsylvania. This will save at least 60 million kWh and eliminate more than 94 million pounds of greenhouse gas emissions.

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Progress to Date

November 08: Launch in PS 187, NY a SUCCESS

February 09: PS 59 (NY) and Sicomac School (NJ)

March 09: PS 20 (Queens), MS 278 (Inwood), Closter (NJ)

April 09: Norwood (NJ), PS 24 (Bronx), Petrides School (Staten Island), Cresskill (NJ)

Partnerships: TCPi, Project Green Schools, Solar One, Finding Dulcinea, Ultimate Gaga, National Environmental Education Week, UFT

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Page 8: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

The 3 E’s

Junior Energy Philosophy8

Page 9: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Building Blocks9

Page 10: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Empowerment

Young people are the next generation of leaders In a national survey of kids ages 8-12, 85 percent of

respondents believed that they could lead their family to do what is needed to consume less energy in the home.*

Junior Energy gives students the resources to understand today’s most pressing problems and the tools to take action on them.

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*Source: Ad Council

Page 11: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Education11

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Environment12

Page 13: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Action13

If every child in America changed one light bulb, each year we would save enough energy to light nearly 2 million homes and reduce energy bills by $380 million. In addition, the savings in greenhouse gases would be equivalent to the emissions from more than half a million cars.

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How it Works14

Page 15: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Fundraiser Specifics

Approximately $1 per pack of bulbs goes back to your school

All proceeds remaining after the actual manufacturer cost of the bulb go directly to the school

Junior Energy does not keep any of the funds – we are a privately funded non-profit organization

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Page 16: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Pricing per Bulb

Home Depot Junior Energy

14w $2.25 $1.66 (26% savings)

23w $3.44 $2.33(32% savings)

R30 $5.00 $4.00(20% savings)

R40 $7.00 $4.00(75% savings)

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How It Works17

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On-Line Follow Up18

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Keys to Success

In-school champion: PTA, Teacher or Parent Creative marketing plan: innovative ideas Know your audience: help schools tailor program Engage students: marketing, selling, distribution Information: be sure parents understand the

product Setting goals: have number of bulbs, GHG

reduction or project in mind Every student is a winner: anyone who changes

a bulb is a hero

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Feedback Loop20

Page 21: THE POWER TO CHANGE THE WORLD 1. What is Junior Energy? Junior Energy's mission is to work in classrooms and schools to help children discover how they

Mercury Concerns

Bulbs purchased have least amount of mercury of CFL’s on market (about 1.7 mg)

All regular fluorescent bulbs now used in offices and schools have mercury in them---a standard T-12 bulb has ~12 milligrams

Junior Energy site provides instructions for bulb accident clean-ups and recycling

Proper handling will prevent breakage---bulbs will be packaged for safety

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THANK YOU

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