The Michael The Michael Maksymowski BrandMaksymowski Brand

Short-Term GoalsShort-Term Goals

Continue to get Continue to get Greek followers Greek followers on Twitter and on Twitter and TumblrTumblr

Re-center my Re-center my Twitter and Twitter and Tumblr so they Tumblr so they focus on Greek focus on Greek Life moreLife more

Attend UIFI Attend UIFI (North American (North American Interfraternity Interfraternity Conference) Conference) leadership leadership institute institute

Apply to work for Apply to work for Delta Sigma PhiDelta Sigma Phi

Long-Term GoalLong-Term Goal

Become a Greek Life Advisor for a Become a Greek Life Advisor for a UniversityUniversity

ObjectivesObjectives

By re-centering my Twitter and Tumblr By re-centering my Twitter and Tumblr to focus more on Greek Life it will be to focus more on Greek Life it will be show my knowledge about Greek Life show my knowledge about Greek Life and I will become more known within the and I will become more known within the Greek system, both at Eastern and Greek system, both at Eastern and nationallynationally

Attending the UIFI leadership institute Attending the UIFI leadership institute will be an added bonus to include in my will be an added bonus to include in my resume if I apply to work as a Greek resume if I apply to work as a Greek AdvisorAdvisor

ObjectivesObjectives

To run for a position on the Inter-To run for a position on the Inter-Fraternity CouncilFraternity Council– To first achieve this I need to work To first achieve this I need to work

with my fraternity, Delta Sigma Phi, to with my fraternity, Delta Sigma Phi, to become a chartered chapter at become a chartered chapter at Eastern Michigan UniversityEastern Michigan University

Applying for a position with Delta Applying for a position with Delta Sigma Phi will give me real world Sigma Phi will give me real world working experience within Greek working experience within Greek LifeLife

PortfolioPortfolio

Where I can be Where I can be found onlinefound online– TwitterTwitter– Tumblr:InTumblr:In

Land of Free T-S Land of Free T-Shirtshirts

– LinkedInLinkedIn

Social Media Social Media ResumeResume– ResumeResume

SWOT AnalysisSWOT Analysis

Strengths: Current chapter President, been to Strengths: Current chapter President, been to leadership conferences with Delta Sigma Phi leadership conferences with Delta Sigma Phi already, know members who work for Delta already, know members who work for Delta Sigma Phi nationalsSigma Phi nationals

Weaknesses: Chapter is under colony status, Weaknesses: Chapter is under colony status, want a very specific positionwant a very specific position

Opportunities: UIFI Institute, Convention, Opportunities: UIFI Institute, Convention, Delta Sigma Phi Leadership Institute, Delta Sigma Phi Leadership Institute, LeaderShapeLeaderShape

Threats: Limited positions at Delta Sigma Phi, Threats: Limited positions at Delta Sigma Phi, few universities have a separate Greek Life few universities have a separate Greek Life Advisor (possibly slight job change)Advisor (possibly slight job change)

Key MessagesKey Messages

I have a passion for Greek Life and I have a passion for Greek Life and working to disprove misconceptions working to disprove misconceptions and stereotypes about Greek Lifeand stereotypes about Greek Life

I have had been in many leadership I have had been in many leadership roles, such as chapter president and roles, such as chapter president and resident advisorresident advisor

I communicate well, verbally and I communicate well, verbally and through online sources to better reach through online sources to better reach out to people out to people

Obtaining an AudienceObtaining an Audience

Informing followers about the current Informing followers about the current programs sponsored by Greek Lifeprograms sponsored by Greek Life– Greek Standards Assessment ProgramGreek Standards Assessment Program– Greek Week Greek Week – The events of individual Greek The events of individual Greek

organizationsorganizations Attending events such as UIFI to Attending events such as UIFI to

network and connect with Greeks network and connect with Greeks around the countryaround the country

MeasurementsMeasurements

More followersMore followers– I’ll be able to visibly see how many I’ll be able to visibly see how many

followers I have on Twitter and Tumblrfollowers I have on Twitter and Tumblr EducationEducation

– Masters Degree in Student AffairsMasters Degree in Student Affairs JobJob

– Delta Sigma Phi, possible positions include Delta Sigma Phi, possible positions include Expansion Expert, Social Media Manager, Expansion Expert, Social Media Manager, Regional DirectorRegional Director

– Greek Life Advisor, getting hired to advise Greek Life Advisor, getting hired to advise a campus’ Greek Life systema campus’ Greek Life system