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1 The Marketplace Business Review SPRING 2011 A publication of the North Avenue and Fond du Lac Marketplace Business Improvement District #32 Columbia CFSC Fondy Market Stunnerz New Construction Omni Upper Cutz North Ave/Fond du Lac Advancing Economic and Environmental Innovations BID 32

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Page 1: The Marketplace Business Review

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Manufacturing, Construction, and Warehousing

Transportation, Communications, and Utilites

Public and Quasi-Public

Vacant Land orRecent Taxkey Change

Land Use

BID Boundary

Public Parks and Quasi-Public Open SpacePublic Schools and Buildings,Churches, Cemeteries, and Quasi-Public Buildings

Condominiums

Residential

Single Family

Duplex

Multi-Family

CommericalCommerical

Mixed Commerical and Residential

Business Improvement DistrictNo. 32 (North Avenue Market)

Produced By:Department of City Development Information Center, AT

Project file: E:\Rich's Files 9.36GB\Projects\BIDs 2009\BID PDF

Map File: E:\Rich's Files 9.36GB\Projects\BIDs 2009\BID MXD

Generated: 01-Sept-2009, Scale = 1:13,394

´ 0 960 1,920480 Feet

Fond Du Lac

Center St

Meninecke Ave

North Ave

Brown St

27th

St

21st

St

11th

St

§̈¦43

The Marketplace B u s i n e s s R e v i e w

SPRING 2011

A publication of the North Avenue and Fond du Lac Marketplace Business Improvement District #32

Columbia

CFSC

Fondy Market

Stunnerz

New Construction

Omni

Upper Cutz

North Ave/Fond du Lac

Adv

ancin

g Eco

nomi

c and

En

viron

menta

l Inn

ovat

ions

BID

32

Page 2: The Marketplace Business Review

North Avenue and Fond du Lac Marketplace Business Improvement District #32

Established in 2004, the North Avenue/Fond du Lac Marketplace Business Improvement District was created to advance the economic and environmental goals of local businesses, entrepreneurs and community organizations in the BID 32 service area. The BID’s Boundaries are North Avenue from 8th to 27th Street and Fond du Lac Avenue from 17th to 27th Street. The Marketplace BID 32 is located in the City of Milwaukee in the Lindsay Heights Neighborhood.

The Marketplace BID 32 was one of the first BIDs in the country to focus its mission on how the environment affects business growth and business practices. The Marketplace BID will work to reduce environmental waste through thriving business and healthy living projects that are environmentally centered. These goals include: waste remediation, recycling programs, energy and water conservation

projects and other best practice methods that would support a healthy and prosperous business community.

Because of its location, within the Lindsay Heights Community, it is a natural fit for the organization to focus its business development goals on best practices that targets a healthy neighborhood lifestyle. Partners like the Fondy Farmers Market, Walnut Way CDC & Conservation Corp, Johnson Park, Alice’s Community Garden, The YMCA, and several medical and community development service organizations all help support a strong and diverse Commercial

Corridor that promotes “health-full” living.

The Marketplace BID 32 is one of the few BIDS’ in the City of Milwaukee with a comprehensive business development plan and offers a variety of workshops each year focused on business development and sustainability. Additional business supports to the commercial corridor merchants and property owners include: Façade Improvement Matching Grants, Safety and Security Matching Grants, Business Development Workshops, Environmental Efficiency Resources, and other financial resources that support the foundation and development of the local merchants and those who wish to locate their businesses in the BID 32 trade area.

The Marketplace BID 32 has a progressive board of directors and many collaborating partners to help it accomplish its mission. In January of 2011 The Marketplace BID #32 along with Fondy Food Center (Farmers Market) moved its offices to 23rd and Fond du Lac. This is a great opportunity for BID 32 to be represented on a main commercial thoroughfare to better serve the businesses, property owners and the community.

Jacqueline Ward, Managing Director BID 32

About Us

Come participate in Marketplace BID Board Meetings. When: Third Tuesday of the Month

Time: 8:30 am

Where: Marketplace BID/Fondy Office 2347 W. Fond du Lac Avenue

The Marketplace BID is looking for individuals to serve on it’s Main Street Committees:

Organizational Committee•

Economic Restructuring Committee•

Design Committee•

Promotions Committee•

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The Marketplace B u s i n e s s R e v i e w

is a quaterly publication ofNorth Avenue/Fond Du Lac

Marketplace BID 32

E D I TO R

Jacqueline Ward,

Marketplace BID 32

W R I T E R S / C O N T R I B U TO R S :

Jacqueline Ward,

Marketplace BID/ Venus Consulting

Cuauhtemoc Rodriguez, AtVantage Business Consultants

Sakuri Fears, Self-Scentered Development

Jeremy Davis, Walnut Way

Marcia Caton Campbell, Center for Resilient Cities

G R A P H I C D E S I G N

Gina Wanyee-Jones

www.creative-jones.com

O U R M I S S I O N

Advancing Economic and

Environmental Innovations

2347 W. Fond du Lac AvenueMilwaukee, WI 53206Phone: 414.265.2242 Fax: 265.2249 [email protected]

In this Issue

Alice’s Garden ................................................ 2

Mixing Business with Pleasure: ........................... 3

Entreplaneurialism ............................................ 4

Spring Sanitation Information ............................ 5

Coffee Makes You Black ................................... 6

IRS News For Business ...................................... 7

Work Place Wellness ........................................ 8

Waste Streams to Revenue Streams .................... 9

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Alice’s GardenAlice’s Garden, a project of

the Center for Resilient Cities, received the Brewers

Community Foundation Public Space Award at the 12th Annual MANDI Awards ceremony, held at the Pfister Hotel on March 30, 2011. Sponsored by U.S. Bank, in partnership with LISC Milwaukee, MANDIs (Milwaukee Awards for Neighborhood Development Innovation) recognize individuals, organizations, and corporations who are strengthening Milwaukee’s central city neighborhoods. Winners were selected in 5 categories sponsored by Harris Bank, Northern Trust, PNC Bank, Brewers Community Foundation, and State Farm Insurance.

Cecelia Gore, Executive Director of the Brewers Community Foundation, presented the Public Space Award to Marcia Caton Campbell, Milwaukee Director of the Center for Resilient Cities, and Lawarell Cain, of the Alice’s Garden Program Committee. This award was a new category for the MANDIs in 2011, recognizing “the creation or use of public space that contributes significantly to the overall well-being of the community.”

Alice’s Garden is a two-acre community garden that is part of Johnsons Park, owned by Milwaukee County Parks and managed by the Center for Resilient Cities. The Greater Johnsons Park Initiative is a catalytic project in the Lindsay Heights Neighborhood, which is part of the Zilber Neighborhood Initiative. Over 90 families and 12 community organizations had garden plots at Alice’s Garden in 2010, representing African American, Caucasian, Hmong, Burmese, African, and Puerto Rican residents and cultures. A wide array of programs is also offered in this community space by Center for Resilient Cities staffer and Alice’s Garden Program Manager Venice Williams, including cooking and gardening classes, a Health Rocks 4-H Day Camp, and Yoga in the Garden. The garden has also hosted community events such as the North Avenue Marketplace Business Improvement District Summer Business Mixer.

Marcia Caton Campbell, Milwaukee Director of the Center for Resilient Cities, said, “We are delighted to receive the Brewers Community Foundation Public Space Award.

It recognizes the vibrancy and importance of Alice’s Garden as a community space in the Lindsay Heights Neighborhood. The Center for Resilient Cities is proud to be working with community gardeners at Alice’s Garden, the Lindsay Heights Neighborhood Initiative, and Milwaukee County Parks to make Alice’s Garden a welcoming community space that supports healthy lifestyles. As part of the Center’s Greater Johnsons Park Initiative, Alice’s Garden plays a central role in creating a more resilient urban community.The Center for Resilient Cities uses resilience design to weave green landscapes into the built environment, creating organic opportunities for social and economic development. We help cities adapt to social, economic, environmental, and climate change.

Contact:Marcia Caton CampbellMilwaukee Director,Center for Resilient Cities414-289-7799 x 3075EMAIL: marcia.catoncampbell @resilientcities.org

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Each year the North Avenue and Fond du Lac Marketplace Business Improvement District #32 hosted several Community Business Mixers to make connections with local businesses, property owners, entrepreneurs and the broader community within the area.

In January 2010, the BID 32 along with Legacy Bank (now Seaway Bank) hosted its first Mixer at the beautiful historic Legacy Bank building located on Fond du Lac and North Avenue. Over 120 community stakeholders came to the event to enjoy networking, relationship building and live entertainment. It was a wonderful opportunity for the community to experience the neighborhood at a wonderful site.

Our next event was held in July 2010 at Alice’s Garden. Again this was an opportunity to showcase all that the district has to offer. Although Alice’s Garden was still going through some major renovations, it did not deter well over 100 businesses, property owners’, entrepreneurs, community stakeholders and others to come and experience this fabulous community asset. Significant connections and relationships were built as people exchanged business information and business cards, while listening to the Jazz Sax-Man Marcus Adams.

Our last event of 2010 was held in December and focused

on showcasing the wonderful commercial space available in the area. It was held at the Historic Johnson Parks Lofts building where two commercial properties on the ground floor had become available. This was an opportunity for the property owners to get people from all over the community to come and feel, and not just see, the ambiance of the space. The environment was adorned in festive decorations for the season and local vendors were invited to showcase their products and services. The BID held its first raffle and was able to garner support from several organizations to sponsor the event.

The North Avenue and Fond du Lac Marketplace Business Improvement District #32 would like to thank the following businesses and organizations for their support of its Business Mixers.

Butterfly Soapworks, LLC• Club 30 Bar and Grill• Commonwealth Development • Community Financial • Service CentersHernandez Design, LLC• Legacy Bank• LISC Milwaukee• Martha Love Association B• Self-Scentered Development• Speed Queen BBQ• The Milwaukee Police • DepartmentThe Milwaukee Fire • Department

Volunteers and Supporters• WE Energies• Jakes Deli• Marcus Adams• Wisconsin Redevelopment• WineStyles Brookfield•

If you wish to place an ad in this publication please contact: Marketplace BID 32Phone: 414.265.2242 or Email: [email protected]

The Marketplace Business Review News Magazine is also looking for articles related to business development in this community.

Mixing Business with Pleasure:

Showcasing the Marketplace BID 32 Business Mixers

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What in the world does “entreplaneurialism” mean? If you’re a word junky, like I am, don’t think too hard. It’s a word I made up. Combine “entrepreneur” with “plan” and voila! It just makes more sense to write it this way! Why? Because an entrepreneur (according to yourdictionary.com) is “A person who organizes [plans], operates and assumes the risk for a business venture.”

The popular writer and poet, William Shakespeare, wrote, “To be or not to be, that is the question.” I’ll tell you what, if Shakespeare was alive today and living in Milwaukee, he would have written, “To be (to exist) is to be organized and prepared with a plan.

I encourage you to pay attention to the number of businesses that quickly start-up and almost as quickly close-down.

We can positively say that a brave entrepreneurial spirit and a strong desire to be successful working for ourselves and have our own business is a natural human instinct. We can confidently make this claim because human beings have a natural desire to rule themselves and have freewill. On the other hand, do you think we can

Entre Plan

eurialism

Weekend Clean-up Dumpster Box reservations• start March 1st and should be forwarded to Desirae Bellawood at 414-286-3345. Boxes will be placed from April 23rd through August 27th.Bulky collection• is now reduced to only one cubic yard which is about the size of an easy chair. Items that exceed 1 cu yd can be scheduled for a $50 charge collection. Brush collection less than 2 cubic yards resumes April 1st. Brush piles must be smaller than 2 cubic yards or the size of a standard couch. Brush cannot be mixed with other items because it’s picked up by a separate truck and composted. Residents can also take brush to self help stations.

Spring Sanitation

information

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say that planning carefully for our business idea is a natural human instinct?Let’s talk about one important fact that highly influences whether or not an entrepreneur succeeds or fails. Small business aficionados, and organizations that work with entrepreneurs – organizations like the Urban Entrepreneur Partnership, Hispanic Chamber of Commerce, Small Business Administration and others - are very familiar with the unfortunate fact that some people who are brave enough to risk working for themselves frequently are not as skilled in thoroughly planning their business venture.

At some point in your life, you probably came across someone that was very excited about their business idea – maybe this very excited person was you! Did you ever meet someone who said that they have their plan in their head – perhaps you are the one that has a clever plan up there, somewhere in your cranium! Or, is it written?

The reality is this: the formula for business failures contains an over-load of excitement about a business idea and “my plan is in my head” attitude. This is a formula for po-tential failure because it can lead to overconfidence and over-optimism, with a result of under-delivering. This formula can lead to poor decision making because it lacks some other important ingredients. A more complete formula should contain the following ingredients: thoughtful organization, careful planning with the addition of confi-dence and optimism – these ingredi-ents are very important and are the foundations of business success.

Virtually anyone can take-on a business idea and operate a business, but the triumphant “entreplaneur” is more organized and makes time to appropriately evaluate and research their idea. So take some free advice; make the wise decision to carefully think about and plan well for

your business idea. If you remember anything about this article, remember the Five P’s: Proper Planning Prevents Poor Performance!

So, are you an entrepreneur, or “entrePlaneur?” Strive for “entreplaneur!”

Cuauhtémoc RodriguezContact Info: (414) 736-9263 [email protected]

Temo is a Business Consultant & Planner for AtVantage Business Consultants (ABC). His passion is working with people who aspire to start or grow their business; whether a for-profit or non-profit organization. His ultimate goal is to assist businesses in accomplishing their mission and sustain a profitable business for the long-term.

Heavy sweeping program• begins Sunday night March 20th. Brooms will work night and day shifts to sweep all city streets and alleys. Heavy sweep should be complete by April 16th. Normal sweeping operations start April 17th. Summer garbage cart set out• begins Monday April 4th and ends December 2nd. Garbage cart set out tags will be hung starting the week of March 21st. Summer recycling cart set out• begins April 4th and ends De-cember 2nd. Residents with front collection must bring recycling carts to the curb on the designated collection dates. Most residents will receive a recycling cart collec-

tion every three weeks. Two high participating recycling areas will re-ceive recycling cart collection every two weeks. Bin areas will continue to receive once per week pick up of recycling bins. Recycling cart set out tags will be distributed several weeks before the first set out col-lection date. Summer self help hours start •Sunday April 3rd and end Saturday November 26th:

- Tuesday – Sunday 7AM – 3PM - Monday CLOSED - Closed on most City Holidays

and furlough daysProject Clean & Green• runs from April 11th through June 2nd. The program will start in the area roughly bounded by Center St ,

Keefe Av, 60th St and the freeway. Due to Holidays and furloughs, some zones start midweek instead of on Monday. Residents can set out unlimited amounts of debris on their designated Clean & Green pickup date. Cart tags will be distributed two weeks prior to the Clean & Green week for that area.Carts• – beginning April 1st prop-erties with more than one garbage cart per unit will be charged $5 per quarter on the municipal services bill for each extra garbage cart. The first billing will be for 2 quar-ters and will cover January through June. Inquiries will go to the Water Works customer service center and be forwarded to Sanitation staff for resolution.

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Coffee Makes You Black is the place to be if you’re looking for delicious food, a good cup of coffee, and a welcoming environment where you are likely to run into just about everyone who’s anyone in the community.

The establishment’s community oriented atmosphere is intentional. Housed in a former bank at 2803 North Teutonia Avenue, the architecturally distinctive building has long been a recognizable community asset, and it occupies a unique place in the minds and hearts of the people in the community. “While we were preparing to open the shop, people would always tell me that this place (the building) was where I held my first job, or that I used to work for so and so here. People were connected

to the building”, says one of the proprietors Bradley Thurman. “I wanted to keep that feeling”.Thurman along with his brother Eugene, and third partner Laurie Thurman, made a conscious effort to maintain this connection when they opened the establishment back in 2004.

Bradley Thurman has a solid background in business development. Pulling from a wealth of experiences, from being a former partner in a locksmith business in Denver Colorado, to his stint as an entrepreneur trying to establish a hot dog cart business in Negril Jamaica; Thurman has a great deal of valuable insight when it comes to running a business. It is knowledge that he is quick and willing to share. His employees at CMYB are direct

beneficiaries of this knowledge. The employees from the baristas to the kitchen staff are hired through a program that enables rehabilitated persons to gain access to work experience and job skills. This is just another way that Thurman and his partners ensure that CMYB can be an asset to the community in which they are located.

CMYB is home to many community events. As a partner with the Wisconsin Black Chamber of Commerce, CMYB plays host to the organization’s monthly community meetings which focuses on developing the assets within the community and providing seminars and educational opportunities to local businesses. There are

Coffeemakes You Black By Sakuri Fears

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opportunities for local entrepreneurs as well. Thurman offers office space in the upper levels of the coffee shop with access to meeting space; it’s an ideal space for a new business to network and grow. They also feature live performances in the evening ranging from poetry to live jazz, showcasing local and regional talent. The café space is also available for private events. CYMB is a cultural, as well as economic asset, which actively contributes to the Lindsay Heights neighborhood and the Milwaukee community as a whole. Although CMYB is well known as meeting place for all things community oriented, it is still a coffee shop and community café, and Thurman makes sure that the menu offerings reflect his high standards. The Chicken and Waffle platter is one of the stars of the menu. The offering of two large fried chicken breast strips atop a piping hot waffle, which fills the plate on which it is served, gets rave reviews and would be satisfactory to most. However, the surprising fact that the food is prepared fresh in their newly added kitchen is unexpected. The affordably priced entrées are made when ordered and the fast and efficient service would never bring one to think that the waffles were made from scratch or that the juicy and tender chicken was marinated overnight in a blend of seasonings and fresh ingredients. This careful attention to what they serve, as well as how they serve it, is further proof that the owners of Coffee Makes You Black are dedicated to continually offering the best to their community.

You can reach Bradley Thurman at:

Coffee Makes You Black

2803 North Teutonia Ave.Milwaukee, WI 53206414-56-BLACK ([email protected]

IRS NEWS FOR BUSINESS For MAY 2011

Businesses will want to regularly visit the IRS website for updated information, not only regarding taxes, but information that is focused on helping keep your business on track by providing information to make dealing with tax issues easier! Stay updated on important changes: VISIT IRS.GOV TO CHECK OUT THE FOLLOWING:

Flooding will be an issue in many parts of the country this year. Check out Disaster Assistance and Emergency Relief for Individuals and Businesses, There, you will find information on Preparing for Disasters.

IMPORTANT: Businesses will no longer get Form 941, Employer’s •Quarterly Federal Tax Return and other business forms in the mail. All IRS forms, schedules and related instructions are available online at IRS.gov. The draft Form 941 with a new line 5e, Section 3121(q) Notice •and Demand Tax due on unreported tips, is now on IRS.gov.This month’s IMRS Hot Issues answers questions about Form 941 •versus Form 944 filing requirements and more.

You will also find links there to direct you to registration information for the IRS’s informative and helpful webinars and phone forums.

Recent tax tips include information about health insurance •benefits for the self-employed, bartering, scams to avoid, and more!

You can install the IRS Calendar Connector and access Important Tax Dates for Small Businesses right from your desktop, even when you’re offline. As new events are added, they will be automatically updated via the desktop tool. This customizable tool allows you to specify what types of events you wish to view (general, employer, excise, or all) and how you want them displayed (by day, week or month).

Russell Research will be conducting a survey for the IRS of tax preparers on tax preparation

IR 11-18 The Taxpayer Advocacy Panel member(s) selected for •various states.IR 11-20 Major changes made to the lien process: The IRS •announced a series of new steps to help people and businesses pay back taxes and avoid tax liens. IR 11-20SPRevenue Procedure 11-21 provides the depreciation deduction •limitations for owners of passenger automobiles (including trucks and vans) first placed in service during calendar year 2011 and the amount to be included in income by lessees of passenger automobiles first leased during calendar year 2011.

Multi Lingual Materials Available:IRS’s Multi-Lingual gateway has information and tax •glossaries in Spanish, Chinese, Vietnamese, Russian, and Korean.

Publication 1779 Independent ContractorsPublication 1779-SP Contratista IndependienteIRS.GOV

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Work Place Wellness:Steps you can take to Reduce Stress in the Work Place

By Self-Scentered Development

Stress is a natural part of life. Dif-ficulties arise everyday that can raise our blood pressure and keep our stomachs churning in discomfort. Stress in the workplace is an even bigger challenge given the troubled economy and economic uncertainty. This can result in increased uncer-tainty which can translate into be-havior and performance difficulties in the workplace. Whether you’re an employee or employer it is important to recognize the importance of sup-porting a reduced stress workplace.

Since job stress increases during tough economic times, employers and employees need to find ways to cope with the stress. Conscientious employers will encourage and create a safe, productive, and fair environment that will benefit both the business as well as their employees.

• How to Recognize Stress:

The following are indicators that a person may be struggling with exces-sive stress:

Feeling anxious, irritable, or • depressed Apathy, loss of interest in work • Fatigue• Trouble concentrating • Muscle tension or headaches • Stomach problems •

There are many simple tools and tech-niques that help to reduce the stress in your personal life and at work:

• Employees:

Improve your health. People • who exercise or take up a recre-ational activity (bowling, dancing,

golf, etc) manage stress better than those who don’t. Having a physical outlet can help to lessen the effect that stress has on your body and mind. There are many local and low cost fitness and rec-reation opportunities right here in the community. Avoid negative thoughts. Recog-• nize and manage your negative habits and attitudes that can add to the stress you experience at work. Focus on creating positive and useful responses instead.Work on your communication • skills. Poor communication can lead to misunderstandings in the workplace. Often a big problem can be avoided if you pay atten-tion to what you say and how it is said. One sure way to do this is to be professional and courteous to customers and colleagues when in the workplace. Schedule your tasks. Make time • work for you and not against you by simply being prepared. A schedule helps you to prioritize and allows you to feel less pres-sured when managing daily tasks. Prioritize. As the saying goes • “Rome wasn’t built in a day.” Trying to squeeze too many tasks into one day can be a stress filled disaster waiting to happen. Pri-oritize your time reasonably and avoid the pitfall of over-schedul-ing and over committing yourself. Breathe. When feeling over-• whelmed take a few minutes in a quiet place like a break room or cubicle and simply breathe. These few moments can diffuse a tense situation and help to calm you down.

• Employers:

Employers can create an environment that is supportive and fair and reduces employee uncertainty.

Share Information. Employees • like to know what is going on in their workplace. By sharing some of information this creates an en-vironment of trust and openness. Employees will feel valued. Be Clear on Expectations. Define • the roles and responsibilities for every employee. By doing this you avoid confusion and possible conflict. Encourage Kindness. Commu-• nicate with your employees in a friendly way. Avoid petty or mean spirited communication. Be the example! Reasonable Expectations. A work • environment with too heavy a workload will surely be an un-happy one. Be sure the workload is suitable to employees’ abilities and resources and avoid unrealis-tic deadlines. Give Credit Where Credit is Due. • Praise good work performance verbally and make it a part of the employees file. Let your employ-ees know they are appreciated. Don’t Tolerate Bad Behavior. • Establish a zero-tolerance policy for harassment. Don’t allow un-wanted behavior to occur without repercussions. Good employees will feel protected and the bad ones will be put on notice.

“By instituting some or all of these simple tools and techniques to reduce stress, you can help to develop a workplace that encourages growth, fairness, and prosperity for everyone.”

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In a typical way of doing business, a business uses materials and labor to produce a product or provide a service. This process, is inefficient and produces waste, which goes unused or is thrown away. Remember, the business is paying for these materials and labor that is wasted. However, across the world, there is a growing trend of turning ‘waste streams’ into ‘revenue streams’. In other words, businesses are reusing or recycling their waste to their advantage, and creating extra money in the process.

ExamplesThe most famous example in Milwaukee is MMSD, the Milwaukee Metropolitan Sewerage District. They process sewage into a fertilizer for lawns and gardens that is sold across the United States under the brand name Milorganite. Another example is a restaurant with used cooking grease from its deep fryers. Instead of paying a waste disposal company to remove the grease, the restaurant now sells it to a biodiesel manufacturer, who picks it up and pays for it.Another great example of a private

business taking a new approach to environmental stewardship that also generates revenue is the Albertson’s Grocery Stores in Santa Barbara California. Two Albertson’s stores have taken waste reduction to a new and novel level. The company began by separating and recycling fiber like corrugated cardboard and resin based materials. They then began selling the materials to a company that makes environmentally friendly fireplace logs. Before this initiative the company was sending 2.4 million pounds of cardboard and waxed corrugated cardboard to the landfills a year.

Another project that Albertson’s is doing is its Fresh Rescue program. Albertson’s donates blemished, about to expire foodstuffs that couldn’t be sold in stores to area food banks. In the last 3 years the company donated 72 million pounds of food through this program. All of the donated produce and foodstuffs would have gone to the landfills as well.

So how do I do it in my business?The idea of turning waste into revenue requires you to think outside of the box, and to think beyond typical business as usual. This requires a great deal of creativity on your part. The first step is to look at all the waste your business produces. Once you identify this waste, think of these items as assets to be used rather than something to lose or be thrown away.

Waste cannot always be sold as a product, as in the MMSD, restaurant, and grocery store examples. However, this doesn’t mean you can’t turn waste into revenue. If some form of waste in your business can be useful to a nonprofit, for example, it can be donated for tax savings. In another example, seasonal labor can be shared between organizations to cut down on idle time and wasted payroll expenses.

Waste Streams to Revenue Streams By Jeremy Davis

So keep thinking and creating ways to turn your ‘Waste Streams’ into ‘Revenue Streams’.

Page 12: The Marketplace Business Review

Workshop Schedule January to June 2011

MAY 2011 May 5 - Social Media 1.4: Blogging 6-8pmMarketplace BID 32 Office 2347 W. Fond du Lac Avenue - Fee $10

May 10 - Insurance “Protecting Your Assets” 8-10 am MAWIB 2342 N. 27th Street - No Fee

May 19 - Why You Need a Website 6-8pm Marketplace BID Office 2347 W. Fond du Lac Avenue - No Fee

May 24 - Marketing Your Business 8-10 am

MAWIB 2342 N. 27th Street - No Fee

JUNE 2011June 7 - Getting the Most from Your BID 8-10am MAWIB 2342 N. 27th Street - No Fee

June 16 - Customer Service Workshop 6-8pm Marketplace BID Office 2347 W. Fond du Lac Avenue - No Fee

To Register Contact: Marketplace BID 322347 W. Fond du LacMilwaukee, WI 53206

(P) 414.265.2242(F) 414.265.2249

[email protected]

North Avenue and

Fond du Lac

Marketplace

Business

Improvement District 32

Manufacturing, Construction,

and Warehousing

Transportation, Communications,

and Utilites

Public and Quasi-Public

Vacant Land orRecent Taxkey Change

Land Use

BID Boundary

Public Parks and Quasi-Public

Open Space

Public Schools and Buildings,

Churches, Cemeteries, and

Quasi-Public Buildings

Condominiums

Residential

Single Family

Duplex

Multi-Family

Commerical

Commerical

Mixed Commerical and Residential

Business Improvement District

No. 32 (North Avenue Market)

Produced By:Department of City Development Information Center, AT

Project file: E:\Rich's Files 9.36GB\Projects\BIDs 2009\BID PDF

Map File: E:\Rich's Files 9.36GB\Projects\BIDs 2009\BID MXD

Generated: 01-Sept-2009, Scale = 1:13,394

´ 0 960 1,920480

Feet

Fond Du Lac

Center St

Meninecke Ave

North Ave

Brown St

27th

St

21st

St

11th

St

§̈¦43

Karl Tatum - Board PresidentCommunity Financial Service Centers

John Mullarkey - Treasurer

Gold Rush Chicken

Young Kim - SecretaryFondy Food Center

Mark Teper - Board Member

Property Owner/Galst Foods

Sharon Adams - Board MemberWalnut Way/Lindsay Heights

Joann Harris Commodore -

Board MemberResidential Living Services

Sue Eick - Board Member Legacy Redevelopment Corp

Board Members