The Long Case For Conn's

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    Chirag Odhav | Kevin Zhang | Raffi Chalian

    Conns Inc. (NASDAQ: CONN)

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    Agenda

    Executive Summary

    Company Overview

    Industry Overview

    Investment Thesis

    Valuation

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    Company Overview

    Conns Inc.

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    Company Overview

    CONN Key Stats

    Market Cap $1.13BN

    EV $1.71BN

    Stock Price $31.55

    12mo. Trailing P/E 11.75EV/EBITDA 9.62

    EBITA Margin 14.96%

    Number of Stores 86

    Conns Inc. is a specialty retailer of durable consumer goods and related services

    that offers an in-house financing program for credit-constrained customers

    76%

    7%

    17%

    Retail

    Services

    Credit

    Revenue Breakdown

    77.3% of CONNs sales are financed

    through their in-house financingprogram, for customers with creditscores between 550-650

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

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    Store Distribution

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

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    Business Model

    Repair & Services

    Purchase

    SynchronyFinancials

    In-housefinancing

    Rent-to-Own

    550-650

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    13%

    77%

    4%

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    Industry Overview

    Conns Inc.

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    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    Industry Overview

    CONN operates in a niche market with high growth prospects

    Niche Market Growth

    Conns operates in a niche market

    offering retail products to subprime

    borrowers

    No direct competitors in this space

    Substantial barriers to entry

    -lower returns than non-bank lenders-regulatory and cost obstacles for banks-retailers lack capital and experience

    U.S. economy recovering from therecession, but people are still

    cautious

    Growing discretionary consumerspending in the South, particularlyTexas. ~4% YoY

    Credit scores take years to improve

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    Investment Thesis

    Conns Inc.

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    Investment Thesis

    CONN is a victimof significant

    overselling

    CONN has

    substantial growthopportunities

    Conns has been oversold due to an overreaction to an

    increase in 60+ days delinquency

    Conns ability to grow comparable same store sales,

    expand margins, open new stores, and improve creditcontribution provides growth opportunities

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    CONN has astrong valueproposition

    Conns strong value proposition poises it to capturethe growth in its core customer base

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    The Streets View

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    The Street is overreacting to the slight increase in bad debts

    The increase in bad debts is dueto stricter underwriting policies

    and an increase in NEWcustomers

    Despite the poison pill, activistscurrently hold 29% of the

    company

    Net insider purchases increasedby 41% in the last 6 months

    Bad debts increased from 7% to8.8%, analysts believe this is the

    start of a trend

    Lawsuit alleging misleadingstatements on credit portfolio

    Stock currently has a 49.4%short interest

    Streets Negative Mentality Variant Perception

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    Market Overreaction

    $10

    $20

    $30

    $40

    $50

    $60

    $70

    $80

    $90

    12/26/13 1/26/14 2/26/14 3/26/14 4/26/14 5/26/14 6/26/14 7/26/14 8/26/14 9/26/14 10/26/14

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    FY14 60+ daydelinquency

    increased 180

    bps

    60+ daydelinquency

    increased 50 bps

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    Credit Underwriting

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    Conns is targeting higher credit quality customers, which will help reduce

    delinquency rates

    Quarter Ended

    Wtd. Av. Score of

    Outstanding Balance

    Wtd. Av.

    Origination Scores

    4/30/13 596 602

    7/31/13 595 601

    10/31/13 591 599

    1/31/14 594 605

    4/30/14 591 605

    7/31/14 592 607

    Conns short-term no interestcredit options resulted in areduction in the credit qualityof the portfolio

    Management ended the six-

    month no interest financing Conns no longer finances

    customers with a credit scorebelow 525

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    Improved Portfolio Quality

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    Conns is increasing sales in

    its Appliance Category

    Less reliant on Conns Credit Lower 60+ days delinquency

    (5.9% vs 8.7%)

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    Value Proposition

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    Affordability

    Top Brands

    BetterOptions

    People want to feel rich

    Conns provides guaranteed competitive pricing, offering a refund+ 10% if a customer finds a lower price

    Conns stores hold top brands such as LG, Samsung, HP, Serta,

    and Franklin Furniture

    Conns in-house financing program gives more options to its corecustomer base, who would otherwise go to rent-to-own centers,

    buy used merchandise, or not buy anything at all

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    Growth Opportunity

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    Update Stores Expand Sales & Margins Improve Credit

    20-25 new stores to beopened by FY2016

    Active consolidation of

    underperforming stores.

    New store format:

    HomePlus

    Advertising focused onimproving customerawareness of credit

    segment

    Repositioning products to

    focus on higher margin

    products

    Change in underwritingstandards to focus onhigher value accounts

    Focus on e-commerce

    strategy to allow customers

    to apply for credit online

    Average Transaction Size % of Sales from online credit

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    Optionality

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    Spinoff the credit segment:

    Retail Segment will no longer beassociated with bad debtproblems

    Low multiple relative to

    competitors

    Outcome:Multiple Expansion

    Option 1 Option 2

    Sell the entire company:

    5 out of the top 10 holders ofthe company are privateinvestment firms. Could partnerwith a private equity firm to takeit private

    Outcome:

    Buyout at significant premium

    We have decided to conduct a strategic review and explore options to accelerate

    the realization of value for our stockholders. - Theodore Wright, CEO

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    Valuation

    Conns Inc.

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    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    Valuation

    MILD

    196 201 206 211 216

    9 1,763 1,808 1,853 1,898 1,943

    9.5 1,861 1,909 1,956 2,004 2,05110 1,959 2,009 2,059 2,109 2,159

    11 2,155 2,210 2,265 2,320 2,375

    12 2,351 2,411 2,471 2,531 2,591

    13 2,547 2,612 2,677 2,742 2,807

    MODERATE

    207 212 217 222 227

    9 1,860 1,905 1,950 1,995 2,040

    9.

    5 1,964 2,011 2,059 2,106 2,154

    10 2,067 2,117 2,167 2,217 2,267

    11 2,274 2,329 2,384 2,439 2,494

    12 2,480 2,540 2,600 2,660 2,720

    13 2,687 2,752 2,817 2,882 2,947

    Aggressive

    209 214 219 224 229

    9 1,880 1,925 1,970 2,015 2,060

    9.5 1,985 2,032 2,080 2,127 2,175

    10 2,089 2,139 2,189 2,239 2,289

    11 2,298 2,353 2,408 2,463 2,518

    12 2,507 2,567 2,627 2,687 2,747

    13 2,716 2,781 2,846 2,911 2,976

    Bear Base Bull

    EV 1,959 2,265 2,591

    DEBT 521 521 521

    Equity 1,438 1,744 2,070Shares 37 37 37

    Price/Share 38.87 47.14 55.95

    Probability 15% 60% 25%

    48.10

    Bear Base Bull

    EV 1964 2,167 2,720

    DEBT 671 671 671

    Equity 1293 1,496 2,050

    Shares 37 37 37

    Price/Share 35 40.44 55.39

    Probability 25% 65% 10%

    40.56

    Bear Base Bull

    EV 1985 2,189 2,518DEBT 882 882 882

    Equity 1102 1,306 1,635

    Shares 37 37 37

    Price/Share 30 35.31 44.20

    Probability 15% 55% 30%

    37.15

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    $48.10

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    Valuation

    $40.56

    $37.15

    Fair Value: $45.12

    51% UpsideAggressive

    Moderate

    Mild

    25%

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    Q&A

    Conns Inc.

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    Appendix

    Conns Inc.

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    Table of Contents

    24EV/EBITDA

    25 - Customer Satisfaction26 - Example of Advertisement27 - Unemployment28 - Job growth29 - Credit Distribution

    30 - Management31 - Model

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    Conns Trades at 9.65x

    EBITDA

    Competitors trade at 11x

    EBITDA

    Apr 12 Jul 12 Oct 12 Jan 13 Apr 13 Jul 13 Oct 13 Jan 14 Apr 14 Jul 14

    21.59 15.25 11.58 11.37 13.85 18.72 16.08 15.25 11.13 10.6

    EV/EBITDA

    Conns Historical EV/EBITDA

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    Customer Credit Distribution

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    Comparable Companies

    Executive Summary Company Overview Industry Overview Investment Thesis Valuation

    Fundamentals

    Market

    Cap (B)

    Enterprise

    Value (B)

    Sales

    Growth

    FY

    EBITDA

    Margin (%)

    5 yr.

    Sales

    CAGR

    FY

    ROA

    FY

    ROE FY D/E

    Div

    Yield

    (%)

    250.39 303.2 1.52% 7.5 3.34 7.83% 21.22% 0.58 2.5

    38.73 52.58 -0.96% 8.35 2.51 3.41% 9.32% 0.78 3

    3.54 7.49 -9.20% -0.54 -5 -10.45% --130% 1.63 -

    2.16 2.46 20.79% 10.39 - 6.36% 15.61% 0.66 -

    56.21 65.82 5.73% 10.69 2.06 7.42% 20.25% 0.85 1.4

    128.91 143.5 5.43% 13.86 2.03 13.52% 43.01% 1.17 1.9

    59.75 58 7.12% 3.77 9.54 6.50% 17.79% 0.41 1

    12.11 10.58 6.49% 4.38 0.98 6.90% 23.47% 0.40 2

    1.66 2.58 0.70% 31.73 1.48 2.83% 6.20% 0.68 2.9

    1.83 2.36 0.99% 39.03 7.01 3.75% 6.46% 0.13 0.33

    0.16 0.485 21.70% - - 6.15% 12.12% 2.25 -

    1.13 1.75 38.00% 14.97 6.03 7.95% 16.78% 0.91 -

    Valuation

    P/E P/CF P/B

    FY EV/

    EBITDA

    FY

    EV/EBIT

    16.4

    0 10.60 3.2 8.53 11.4

    25.8 9.9 2.4 9.22 15.84

    - -3.3 7.3 -11.23 -4.94

    44.4 18 6 18.86 27.1

    23.6 12.5 5 10.81 14.84

    22.9 16.2 11.2 12.24 14.67

    29.3 15.2 4.9 13.59 18.0112.7 7.8 2.7 6.49 10.65

    19.7 67.6 1.2 2.73 14.44

    20.7 11.4 1.5 2.27 17.76

    6.2 2 0.9 10.89 11.92

    11.8 -5.2 1.8 9.03 10.12

    Industry

    Ticker

    Number

    of Stores

    FY

    Same

    Store

    Sales

    WMT 10.94k -0.40%

    TGT 1.92k -0.40%

    SHLD 2.43k -3.80%

    MFRM 1.23k 1.30%

    LOW 1.83k 4.80%

    HD 2.26k 6.80%

    COST 663 4.00%

    BBY 1.97k -0.80%

    RCII 4.67k -2.00%

    AAN 2.15k 6.00%

    RM 232 17.00%

    CON

    N 79 26.50%

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    Mild Moderate Aggressive Mild Moderate Aggressive

    2015 2015 2015 2016 2016 2016

    Inventories 131,514.85 139,163.87 146,576.07 135,011.02 150,218.47 168,454.78receivable

    1,099,663.03 1,227,768.09 1,353,166.16 1,220,025.31 1,271,950.80 1,431,206.96

    Other assets150,000.00 150,000.00 150,000.00 175,000.00 175,000.00 180,000.00

    Total assets1,381,177.88 1,516,931.96 1,649,742.23 1,530,036.33 1,597,169.26 1,779,661.74

    Payabes 91,664.05 100,655.51 106,016.66 92,473.30 109,062.72 121,841.26

    DEBT 560,512.57 589,600.70 708,579.80 514,517.14 673,719.00 885,087.65

    Other liabilities

    120,000.00 120,000.00 130,000.00 125,000.00 14,000.00 140,000.00

    Stockholders'equity 709001.2652 706675.7505 705145.772 798045.89 800387.5386 632732.8241

    Provision for bad

    debts 115464.62 135054.49 162379.94 115902.40 127195.08 157432.77As % of A/R 0.11 0.11 0.12 0.10 0.10 0.11As % of total revenues

    0.09 0.10 0.11 0.09 0.08 0.10Sales 975569.86 1033217.14 1089646.27 1043859.75 1162369.28 1252967.90

    Receivable turnover 0.90 0.90 0.90 0.90 0.93 0.90

    receivables as % of

    sales 1.13 1.19 1.24 1.17 1.09 1.14

    COGS 631271.27 667986.58 703565.14 675055.10 751092.33 808582.94

    Inventory turnover 5.50 5.50 5.50 5.50 5.50 5.50

    4.80 4.80 4.80 5.00 5.00 4.80A/P days 53.00 55.00 55.00 50.00 53.00 55.00

    Balance Sheet Projections

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    Slow Growth Moderate Growth

    Aggressive

    Growth Slow Growth

    Moderate

    Growth

    Aggressive

    Growth

    2015 2015 2015 2016 2016 2016Home appliance 278362.25 294714.72 310662.57 297847.61 331554.07 357226.23

    Growth% 0.08 0.14 0.20 0.07 0.13 0.15

    Furniture and mattress 277897.33 297006.08 317361.69 297350.14 334131.84 364929.45

    Growth% 0.18 0.26 0.35 0.07 0.13 0.15

    Consumer electronic 272351.74 286324.57 298699.65 291416.36 322115.14 343470.25

    Growth% 0.01 0.06 0.11 0.07 0.13 0.15

    Home office 110271.24 116795.62 123187.27 117990.23 131395.07 141651.19

    Growth% 0.08 0.14 0.21 0.07 0.13 0.15

    Other 36687.30 38376.15 39735.09 39255.41 43173.17 45690.78

    Growth% -0.03 0.01 0.05 0.07 0.13 0.15

    Total product sales 975569.86 1033217.14 1089646.27 1043859.75 1162369.28 1252967.90

    Repair service 0.08 0.14 0.21 0.07 0.13 0.15

    agreement

    commissions 81724.68 86560.06 91297.06 87445.41 97380.06 104981.12

    Growth% 0.08 0.14 0.21 0.07 0.13 0.15

    Service revenues 11575.93 12079.16 12459.98 11575.93 12803.91 13455.43

    Growth% -0.06 -0.01 0.02 0.00 0.06 0.08Total net sales 1068870.48 1131856.36 1193403.31 1142881.10 1272553.26 1371404.46

    Growth% 0.08 0.14 0.20 0.07 0.12 0.15

    Finance Charges 193540.69 214859.42 243569.91 219604.56 228951.14 257617.25

    Total revenues 1262411.17 1346715.78 1436973.22 1362485.65 1501504.40 1629021.71

    Revenue Projections

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    2015 Mild Moderate Aggressive 2016 Mild Moderate Aggressive

    Cost of goods sold, including

    warehousing and occupancy costs 664731 707498 751502 710857 795542 863704Cost of parts sold, including

    warehousing and occupancy costs 6527 6527 6527 6527 6527 6527

    Selling, general and

    administrative expense 379636 410215 438271 404515 449131 488287

    SG&A as % of rev. 29% 29% 29% 29% 29% 29%

    Provision for bad debts 126015 139434 163164 116571 123968 157541

    Charges and credits (4)4000 4000 4000 4000 4000 4000

    Total costs and expenses 1180910 1267674 1363464 1242469 1379168 1520059

    EBIT 151147 146861 147815 176880 196730 193229

    Interest Expense 29240 30537 32341 28531 32083 32499

    Other

    Pre-tax income121907 116324 115474 148349 164646 160730Provisions for taxes 43886 41877 41571 53406 59273 57863

    Tax rate 36% 36% 36% 36% 36% 36%

    Operating Profits 78020 74447 73904 94943 105374 102867

    D&A 24430 23630 23430 26430 27430 27430

    EBITDA 175577 170491 171245 203310 224159 220659

    IS Projections

    h A

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    2015 Mild Moderate Aggressive 2016 Mild Moderate Aggressive

    Retail space growth 0.05 0.06 0.07 0.02 0.05 0.05

    Customer growth 2015 -0.1 -0.07 -0.05 0 0 -0.0001

    Same store sales growthHome appliance

    14.55 16.4919.40

    5% 8% 10%

    Furniture and mattress38.25 43.35

    51.005% 8% 10%

    Consumer electronic8.925 10.115

    11.905% 8% 10%

    Home office 31.8 36.04 42.40 5% 8% 10%

    Other 2.4 2.72 3.20 5% 8% 10%

    Total product sales18.6 21.08

    24.805% 8% 10%

    RSA commissions24.9 28.22

    33.205% 8% 10%

    Service revenues-2% 1%

    0.05-2% 1% 3%

    Growth Assumptions

    G M i A i

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    GROSS MARGIN

    Home appliance 33%

    Furniture andmattress 49.5%

    Consumerelectronic 29.50%

    Home office 22%

    Other 40%

    Gross Margin Assumptions

    Gross Margin Assumptions

    I S

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    Income StatementYear Ended January 31,

    2015 1H 2014 2013 2012 2011 2010

    (dollars and shares in thousands,except per share amounts)

    Statement Operations:Revenues:

    Product sales $518,386 $903,917 $649,516 $596,360 $608,443 $666,381

    Repair service agreement commission 40,986 75,671 51,648 42,078 37,795 40,673

    Service revenues (2) 6,538 12,252 13,103 15,246 16,487 22,115

    Total net sales 565,910 991,840 714,267 653,684 662,725 729,169

    Finance charges and other (3) 122,502 201,929 150,765 138,618 146,050 157,920

    Total revenues 688,412 1,193,769 865,032 792,302 808,775 887,089

    Costs and expenses:

    COGS including warehousing andoccupancy

    329,499 588,721 454,682 455,493 474,696 529,227

    Cost of parts sold, including

    warehousing and occupancy costs 3,290 5,327 5,965 6,527 7,779 10,401

    SG&A 207,507 339,528 253,189 237,098 239,806 258,579

    Provision for bad debts 61,843 96,224 47,659 53,555 51,404 48,779

    Charges and credits (4) 3,246 2,117 3,025 9,928 2,321 9,617

    Total costs and expenses 605,385 1,031,917 764,520 762,601 776,006 856,603

    Operating income 83,027 161,852 100,512 29,701 32,769 30,486Interest expense, net 10,971 15,323 17,047 22,457 28,081 21,986

    Loss from early extinguishment of debt - 897 11,056 - -

    Cost related to financing

    facilities terminated and

    transactions not completed (6) - - - 4,283 -

    Other (income) expense - 10 -153 70 339 -123

    Income (loss) before income taxes 72,056 146,519 82,721 -3,882 66 8,623

    Provision (benefit) for income taxes 25,937 53,070 30,109 -159 1,138 4,319

    Net income (loss) $46,119 $93,449 $52,612 $(3,723) $(1,072) $4,304

    B l Sh

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    Balance SheetJanuary 31,

    Assets July 31, 2014 2013

    Current assets

    Cash and cash equivalents $4,021 $5,727 $3,849

    Customer accounts receivable, net of allowance of $46,113and$38,447, respectively

    583,687 527,267 378,050

    Other accounts receivable 49,993 51,480 45,759

    Inventories 137,624 120,530 73,685

    Deferred income taxes 26,372 20,284 15,302

    Prepaid expenses and other assets 15,257 10,307 11,599

    Total current assets 816,954 735,595 528,244

    Long-term portion of customer accounts receivable, net of

    allowance of $39,178 and $33,354, respectively 495,904 457,413 313,011

    Property and equipment, net 112,149 86,842 46,994Deferred income taxes 13,612 7,721 11,579

    Other assets 10,576 10,415 10,029

    Total assets $1,449,195 $1,297,986 $909,857

    Liabilities and Stockholders' Equity

    Current Liabilities

    Current portion of long-term debt $401 $420 $32,526

    Accounts payable 95,963 82,861 69,608

    Accrued compensation and related expenses 8,099 11,390 8,780

    Accrued expenses 32,115 27,944 20,716

    Income taxes payable 2,380 2,924 4,618

    Deferred revenues and credits 19,626 17,068 14,915

    Total current liabilities 158,584 142,607 151,163

    Long-term debt 606,980 535,631 262,531

    Other long-term liabilities 45,299 30,458 21,713

    at July 31, 2014 and January 31, 2014, respectively) 363 361 352

    Additional paid-in capital 228,477 225,631 204,372

    Accumulated other comprehensive loss -25 -100 -223

    Retained earnings 409,517 363,398 269,949Total stockholders' equity 638,332 589,290 474,450

    Total liabilities and stockholders' e uit $1 449 195 $1 297 986 $909 857

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