The IoT Design and Delivery Platform - Microsoft Azure · Growth Example: after-market product services Example: improved adherence to regulations Customer Focus ... your device,

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The IoT Design and Delivery Platform

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Seebo is the IoT design and delivery platform for products that drive outstanding value



Challenges and opportunities with the Internet of Things



Productivity & efficiency

Example: remote monitoring

Performance & resilience

Example: predictive maintenance

New business opportunities with IoT

Data-driven product innovation

Example: in-market usage insights for new product enhancements

SalesGrowth

Example: after-market product services

Example: improved adherence to regulations

CustomerFocus

Example: improved efficiency for customers

Safety & compliance



Mechanical Design

Product Design

Mechanical Design

Product Design

HW & FW development

Controller design

IoT systems are more complicated, expensive & risky

Complex IoT SystemsAdvance SystemsBasic Systems

Mechanical Design

Product Design

HW & FW development

SW & App Development

Cloud Development

Data Analytics

Security

Advance Controller Design



In complex systems, the cost to fix errors grows exponentially

Mistakes in Production Cost 150X

NASA, “The Cost Escalation Through the Project Lifecycle”

In-MarketDeliveryValidationDefinition

150X

10X

50X

1X



Deliver

Validate

Learn and Improve

Define

Where Iot initiatives fail

● Failure to capture business

opportunities

● Unclear and incomplete use cases

● Systems are too complex to

communicate

● Ensuring market-fit and early buy-in

● Cost of mistakes starts to multiply

● Prototyping products not technically

or financially feasible

● Skills or capacity gap to build IoT

● Aligning and syncing teams

● Detailed, complete spec docs

and keeping them up to date

● Missing critical data

● Unable to extract actionable insights

● Unable to identify root cause of

product malfunctions



Deliver

Validate

Learn and Improve

Define

Ensuring your IoT success

Seebo IoT Model

IoT Simulator

IoT Modeler

IoT Behavior Analytics

IoT Execution

Hub

● Visual, structured modeling

● Agile concept development

● Capture more business

opportunities

● Virtual prototyping

● Simulated analytics

● Mistake-proofing

● Auto-generated analytics

● Root cause of product issues

● Product usage insights to

improve adoption & profit

● Auto-generated specs

● Financial & technical feasibility

● IoT partner marketplace

● Integrate existing tools



The Seebo Platform: Adopted by top brands worldwide



Seebo platform overview



Ideate IoT concepts, methodically

IoT Concept IdeationProblem: How to systematically conceive IoT concepts with a high likelihood of stakeholder buy-in and success

Easily ideate, plan and design smart products by enabling product teams to capture and share ideas and iteratively define IoT Models

With Seebo, you can inspire creativity in your teams via a rich library of IoT components for your device, app, cloud and gateway. Iteratively ideating IoT products and systems in 2D and 3D becomes much more efficient with an intuitive, drag-and-drop design board.



Define the behavior of your IoT concepts

Problem: How to define the logic and functional dependencies between IoT system units - hardware, firmware, cloud, app, gateway - in a coherent and logical manner that can be easily understood by all

Visually define the required functionality of your entire IoT system

Seebo enables product teams to define “if-this-then-that” rules - within the IoT Model - to easily communicate how each of the IoT system units should behave and interact when an event is triggered.

IoT System Modeling



Communicate specs & keep them current

Problem: PDMs need to author detailed specs for hardware, firmware, app and cloud software teams - using specific terminology for each; this is time-consuming and difficult to keep current

Easily create visual, structured IoT system specifications - device, app, cloud and gateway - and communicate with all stakeholders

Seebo auto-generates structured system specs from the IoT Model - for each functional team - and updates them with every change you make to the Model.

IoT System Spec



Simulate and virtually prototype

Problem: How to validate the logic and technical feasibility of a product concept before investing resources and time in building physical prototypes that are all-too-often discarded

Easily validate the functionality of your IoT system with a virtual prototype that simulates its behavior

Use the Seebo Simulator to activate the Rules defined in your IoT Model to:

1. Validate the functionality of the system 2. Effectively communicate your product

requirements

IoT System Simulation



Share and gather user feedback

Problem: Getting early user feedback and buy-in from internal and external stakeholders to build the best product

Share your virtual prototype with stakeholders, and gather and respond to contextual feedback to get buy-in

Invite strategic customers and stakeholders - with controlled access to your simulations - to provide on-model feedback about the design and functionality of your IoT concepts.

On-model Collaboration



Determine project costs, early

Problem: Estimating project costs is time and labor-intensive

Quickly and easily explore and map possible solutions to verify financial feasibility before development

Key for building your business plan and taking informed go/no-go product decisions, Seebo provides a central hub for product teams to collaboratively explore and map solutions, including their costs and ROI, for each version of the product.

IoT System Costing



Connect with the best partners

Problem: Lack of internal resource capacity or know-how to develop IoT

Cut sourcing time in half and reduce risk by working with pre-screened partners, ready and available for collaboration

Engage with a variety of trusted service providers - factories, development partners, hardware vendors, and distribution channels - for fast and reliable sourcing and development services.

IoT Service Marketplace



Stay in control throughout IoT development

Problem: IoT product realization involves multi-disciplinary teams that work separately. It’s complicated to sync and manage project activities across internal and external teams

Use Seebo’s IoT Development Hub to manage all project activities - from product strategy to daily tasks

Create and manage your “master” project plan - spanning all product teams - then distribute and track execution. Moderate discussions, files, and other project data in one place. Seamlessly integrate with 3rd party project tracking tools, like Jira, Asana, etc.

IoT Development Hub



Continually improve your products

Problem: Once a product launches to market, you don’t know exactly how users interact with it or how the system is functioning. Product decisions are based on sporadic user feedback.

Use Behavior Analytics to see how your products are used – so you can maximize product adoption & profitsSeebo Behavior Analytics compares your IoT Model to real in-market usage, enabling you to: ● Make data-driven decisions about your next

releases: which features to enhance and which to discontinue

● Proactively service and repair to improve product resilience, reduce downtime, and enhance customer experience

IoT Behavior Analytics


http://www.seebo.com/iot-modeling

http://www.seebo.com/iot-modeling


Thank you

This document contains confidential and proprietary information. Reproduction and / or disclosure through any means is prohibited unless expressed, written consent of authorized representative of SEEBO™ Interactive Ltd is obtained.


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The IoT Design and Delivery Platform - Microsoft Azure · Growth Example: after-market product services Example: improved adherence to regulations Customer Focus ... your device,