THE INTELLIGENT INVESTORMEETS MONEYBALLIn The Relentless Pursuit of Value

William O. Hall, IIIFounder, Bookworm Sports

A TRIP DOWNTHE ROAD LESS TRAVELED

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Where is the Value?

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Procter & Gamble @ $75 per share

Patriots @ -9 versus the Ravens

The difficulty lies, not in the new ideas but in escaping the old ones.”John Maynard KeynesRenowned British Economist

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Sports Wagering Is NOT Gambling

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Sports Wagering Is NOT A Random Walk

Battle of the BooksWall Street vs. Sports Wagering

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Changing The Game

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The Five Essentials for Profitable Investing and Winning Sports Wagering

1. A Better Model2. Superior Information3. Risk Control Through Selectivity4. Careful Money Management5. Discipline

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1. A Better Model

“If you don’t know where you are going, you’ll wind up somewhere else.”Yogi BerraFormer Baseball Player

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1. A Better Model

Paul DePodestaBaseball ExecutiveKey Member of Billy Beane’s Moneyball BrainTrust 11

1. The Bookworm’s ModelValue Ratings and Score Sheets

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2. Superior Information is simple: Occam’s Razor

“The simpler the solution, the more likely it is to be correct.”William OckhamFranciscan Friar 13

2. Superior InformationThe Legendary Sherlock Holmes

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2. Superior InformationThe Bookworm’s Score Sheet

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“Price is what you pay and value is what you get.”

Warren BuffettLegendary Investor

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Margin of Safety in Investing

The Bookworm’s Margin of Safety

A Relentless PursuitDiogenes Lantern

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Q-and-A

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