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THE FUTURE OF MEETINGS AND CONFERENCES CONFERENCES VISION 2020 [email protected] th G i W k theGeniusWorks.com VISION 2020 theGeniusWorks.com theGeniusWorks.com

The Future Of Meetings And Conferences By Peter Fisk Feb 2010

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THE FUTURE OF

MEETINGS AND

CONFERENCESCONFERENCES

VISION 2020 [email protected] G i W k

theGeniusWorks.com

VISION 2020 theGeniusWorks.com

theGeniusWorks.com

WELCOME TO 2020 ...

YOU IN 2010

RETHINK ...

MEETINGS IN 2020

VISION 2020

... AND YOU

theGeniusWorks.com

VISION 2020

7 5 BILLION PEOPLE7.5 BILLION PEOPLE

50 BILLION DEVICES

2.5 TRILLION CONNECTIONS

2020 CONNECTED WORLD

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2020 ... CONNECTED WORLD

SPACE TRAVEL FOR ALLSPACE TRAVEL FOR ALL

97% CHEAPER THAN NASA

DREAM TO REALITY IN 6 YEARS

2020 VIRGIN GALACTIC

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2020 ... VIRGIN GALACTIC

350 MILLION WIKI PAGES / MO

7 BILLION UPLOADS / MO

80 O SS G S O80 BILLION MESSAGES / MO

2020 THE POWER OF CONTENT

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2020 ... THE POWER OF CONTENT

3 5 MILLION APPS3.5 MILLION APPS

TIME AND LOCATION

CLOUD AND INTERFACES

2020 IN YOUR HAND

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2020 ... IN YOUR HAND

MORE FEMALE MORE OLDERMORE FEMALE, MORE OLDER

MORE TRANSIENT, WEALTHIER

MORE CREATIVE, AESTHETIC

2020 INTELLIGENT INDIVIDUAL IDEAS

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2020 ... INTELLIGENT, INDIVIDUAL, IDEAS ...

S OFAST THIRD WORLD

BILLION ENTREPRENEURS

SMARTER BUSINESS MODELS

2020 AIR ASIA

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2020 ... AIR ASIA

PEER TO PEERPEER TO PEER

PEOPLE TRUST PEOPLE

THE END OF THE MIDDLEMAN

2020 ZOPA

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2020 ... ZOPA

Restart BUSINESSin times of crisis and change

• West to East• Mass to Niche• Volume to Profit

Crisis as opportunityCrisis as opportunity

• From  Edison and Gates• Green• WomenN t k USER GENERATED• Networks

• To Aldi and Zopa

Redefining markets

USER GENERATED

INTRIGUING, TRUSTED• From Swatch and Apple• Purpose• Audience• Propositions• To Karla and Nokia

DISPLACING OLD INDUSTRIES

• To Karla and Nokia

Changing business models

• From IBM and Skype• Partners• Channels• Services• To Air Asia and Current TV

2020 CURRENT TV

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2020 ... CURRENT TV

GLOBAL E7 NOT G7GLOBAL, E7 NOT G7

PARTNERS AND ECOSYSTEMS

IDEAS, DESIGN, INNNOVATION

2020 COLLABORATIVE VIRTUAL BUSINESSES

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2020 ... COLLABORATIVE, VIRTUAL BUSINESSES ...

theGeniusWorks.com

theGeniusWorks.com

2020 THE FUTURE OF MEETINGS?

theGeniusWorks.com

2020 ... THE FUTURE OF MEETINGS?

2020 THE FUTURE OF MEETINGS?

theGeniusWorks.com

2020 ... THE FUTURE OF MEETINGS?

THE END OF “KNOWLEDGE SHARING” MEETINGS

THE RISE OF “TURNING POINT” MEETINGS

2020 THE FUTURE OF MEETINGS?

theGeniusWorks.com

2020 ... THE FUTURE OF MEETINGS?

WELCOME TO 2020 ...

YOU IN 2010

RETHINK ...

MEETINGS IN 2020

VISION 2020

... AND YOU

theGeniusWorks.com

VISION 2020

1. Technology tools

2. Sponsorship model

3. Exhibition formats3. Exhibition formats

4. Social programmes

2010 WHAT DO YOU THINK WILL CHANGE?

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2010 ... WHAT DO YOU THINK WILL CHANGE?

1. Budgets

2. Event formats

3. Marketing3. Marketing

4. Controlling clients

2010 WHAT FRUSTRATES YOU THE MOST?

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2010 ... WHAT FRUSTRATES YOU THE MOST?

1. Delegate networking

2. Online documents

3. Customisation3. Customisation

4. Exhibition formats

2010 HOW WILL YOU IMPROVE THE EXPERIENCE?

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2010 ... HOW WILL YOU IMPROVE THE EXPERIENCE?

1. Consulting

2. Communications

3. Education, eLearning3. Education, eLearning

4. Other types of events

2010 HOW WILL YOU DIVERSIFY YOUR BUSINESS?

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2010 ... HOW WILL YOU DIVERSIFY YOUR BUSINESS?

RETHINK

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RETHINK

RETHINK

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RETHINK

WELCOME TO 2020 ...

YOU IN 2010

RETHINK ...

MEETINGS IN 2020

VISION 2020

... AND YOU

theGeniusWorks.com

VISION 2020

LOTS OF SEATS

LOTS OF SPEAKERS

LOTS OF HOURS

IT DOESN’T HAVE TO BE LIKE THIS

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IT DOESN’T HAVE TO BE LIKE THIS

OO CTOO MUCH TIME

TOO MUCH POLLUTION

IT DOESN’T HAVE TO BE LIKE THIS

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IT DOESN’T HAVE TO BE LIKE THIS

AND GETTING FAT

IT DOESN’T HAVE TO BE LIKE THIS

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IT DOESN’T HAVE TO BE LIKE THIS

IT DOESN’T HAVE TO BE LIKE THIS

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IT DOESN’T HAVE TO BE LIKE THIS

MORE RELEVANT

DO MORE

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DO MORE

IT DOESN’T HAVE TO BE LIKE THIS

theGeniusWorks.com

IT DOESN’T HAVE TO BE LIKE THIS ...

MORE SURPRISING

DO MORE

theGeniusWorks.com

DO MORE

IT DOESN’T HAVE TO BE LIKE THIS

theGeniusWorks.com

IT DOESN’T HAVE TO BE LIKE THIS

MORE MEMORABLE

DO MORE

theGeniusWorks.com

DO MORE

IT DOESN’T HAVE TO BE LIKE THIS

theGeniusWorks.com

IT DOESN’T HAVE TO BE LIKE THIS

MORE ENABLING

DO MORE

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DO MORE

PRE-EVENT

DURING-EVENT

POST-EVENT

IT DOESN’T HAVE TO BE LIKE THIS

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IT DOESN’T HAVE TO BE LIKE THIS ...

IDEAS ZONE

ACTION ZONE

IMPACT ZONE

DO MORE

theGeniusWorks.com

DO MORE

2020 THE FUTURE OF MEETINGS?

theGeniusWorks.com

2020 ... THE FUTURE OF MEETINGS?

2020 THE FUTURE OF MEETINGS?

theGeniusWorks.com

2020 ... THE FUTURE OF MEETINGS?

THE END OF “KNOWLEDGE SHARING” MEETINGS

THE RISE OF “TURNING POINT” MEETINGS

2020 THE FUTURE OF MEETINGS?

theGeniusWorks.com

2020 ... THE FUTURE OF MEETINGS?

WELCOME TO 2020 ...

YOU IN 2010

RETHINK ...

MEETINGS IN 2020

VISION 2020

... AND YOU

theGeniusWorks.com

VISION 2020

IDEAS ZONE

ACTION IMPACTACTION ZONE

IMPACT ZONE

HOW CAN YOU ENABLE PEOPLE TO ACHIEVE MORE?

theGeniusWorks.com

HOW CAN YOU ENABLE PEOPLE TO ACHIEVE MORE?

IDEAS ZONE

ACTION IMPACTACTION ZONE

IMPACT ZONE

THE IDEAS ZONE

theGeniusWorks.com

THE IDEAS ZONE

CONNECTEDIDEAS ZONE ISSUES AND IDEAS

CO-CREATION

KNOWLEDGE SHARING

NETWORKING

STORYBOARDING

ENABLING SPONSOR

AGENDA VOTING

INSPIRE NEW THINKING (PRE EVENT)

ICONIC BRANDING

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INSPIRE NEW THINKING (PRE-EVENT)

INSPIRING IDEASIDEAS ZONE CONNECTING PEOPLE

BUILDING A GROUNDSWELL

OBAMA CAMPAIGN

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OBAMA CAMPAIGN

MEETING UNMET NEEDS

TOGETHER NOT ALONEIDEAS ZONE

GLOBAL AND PERSONALGLOBAL AND PERSONAL

1 IDEAS PHASENINTENDO WII

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1. IDEAS PHASE ... NINTENDO WII

IDEASIDEAS ZONE

USER GENERATED

C COANARCHY AND COMMUNITY

PREMIUM EXPERIENCE

3 ACTION PHASETHREADLESS

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3. ACTION PHASE ...THREADLESS

IDEAS ZONE

ACTION IMPACTACTION ZONE

IMPACT ZONE

THE ACTION ZONE

theGeniusWorks.com

THE ACTION ZONE

FAST AND FANTASTIC

ACTION ZONE

AMAZING PLACES

S C G C S S

PERSONALISED

STRETCHING CATALYSTS

FACILITATING CHANGE

G S

BACKCHANNEL MEDIA

LIVE WIKIPAGES

WELLBEING

CO G

CREATING THE TURNING POINTS (THE EVENT)

COMMUNITY BUILDING

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CREATING THE TURNING POINTS (THE EVENT)

ACTION ZONE

STORYTELLING

ICONIC CHARACTERS

BRING IDEAS TO LIFE

PIXAR

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PIXAR

ACTION ZONE

C GFACILITATING

CONNECTING BUSINESS

MAKING BEST IDEAS HAPPEN

2 DECISION PHASELI AND FUNG

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2. DECISION PHASE ...LI AND FUNG

HUMANICITY

FUNCTION AND FORM

ACTION ZONE

HUMANICITY

ENABLING PEOPLE TO DO MORE

1 IDEAS PHASEAPPLE

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1. IDEAS PHASE ... APPLE

IDEAS ZONE

ACTION IMPACTACTION ZONE

IMPACT ZONE

THE IMPACT ZONE

theGeniusWorks.com

THE IMPACT ZONE

ISSUING MANIFESTOS

IMPACT ZONE

ACTION CLINICS

G C

BACKCHATS

ENABLING IMPACT

COMMUNITY BUILDING

O O

VIRTUAL REVIEWS

ON TOUR

LICENSING

C OS G C C

ENABLING PEOPLE TO DO MORE (POST EVENT)

CLOSING THE CIRCLE

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ENABLING PEOPLE TO DO MORE (POST-EVENT)

LAUNCH PLATFORMSIMPACT

ZONEINNOVATION INCUBATORS

SUPPORTING AND CONNECTING

ALIBABA

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ALIBABA

FANTASTIC AND FANATICALIMPACT

ZONE EXPERIENCE SHARING

CO-CREATION LABS

LEGO

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LEGO

INSPIRED EVENTS

UNLOCKING CONTENT

IMPACT ZONE

INSPIRED EVENTS

COMMUNITY BUILDING

LIVE NATION

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LIVE NATION

IDEAS ZONE

ACTION IMPACTACTION ZONE

IMPACT ZONE

MEETING AS TURNING POINTS

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MEETING AS TURNING POINTS ...

IDEAS ZONE

ACTION ZONE

IMPACT ZONE

ACTION CLINICS

ENABLING IMPACT

ISSUING MANIFESTOS

AMAZING PLACES

FAST AND FANTASTIC

STRETCH CATALYSTSCO-CREATION

ISSUES AND IDEAS

CONNECTED

COMMUNITY BUILDING

BACKCHATS

ENABLING IMPACT

FACILITATING CHANGE

PERSONALISED

STRETCH CATALYSTSCO CREATION

NETWORKING

KNOWLEDGE SHARING

LICENSING

VIRTUAL REVIEWS

ON TOUR

WELLBEING

BACKCHANNEL MEDIA

LIVE WIKIPAGES

STORYBOARDING

AGENDA VOTING

ENABLING SPONSOR

27 IDEAS FOR TURNING POINTS

LICENSING

CLOSING THE CIRCLE

WELLBEING

COMMUNITY BUILDING

AGENDA VOTING

ICONIC BRANDING

theGeniusWorks.com

27 IDEAS FOR TURNING POINTS ...

WELCOME TO 2020 ...

YOU IN 2010

RETHINK ...

MEETINGS IN 2020

VISION 2020

... AND YOU

theGeniusWorks.com

VISION 2020

WHAT ABOUT YOU?

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WHAT ABOUT YOU?

IDEAS ZONE

ACTION IMPACTACTION ZONE

IMPACT ZONE

MEETING ORGANISERS AS BUSINESS FACILITATORS

theGeniusWorks.com

MEETING ORGANISERS AS BUSINESS FACILITATORS

MAKINGIT

MAKING

STICK

MAKINGTHE

MAKINGIT

HAPPEN

CASE

MAKINGREADYREADY

MEETINGS ORGANISERS AS CHANGE AGENTS

theGeniusWorks.com

MEETINGS ORGANISERS AS CHANGE AGENTS ...

TURNINGPOINTS

FOCUS ONISSUES

INSPIREIDEAS

PERSONALACTIONS

CONNECTPEOPLE

BUSINESSONGOING BUSINESSIMPACT

ONGOINGSUPPORT

MEETINGS ORGANISERS AS COMMUNITY BUILDERS

theGeniusWorks.com

MEETINGS ORGANISERS AS COMMUNITY BUILDERS ...

MEETINGS AS TURNING POINTS

theGeniusWorks.com

MEETINGS AS TURNING POINTS ...

SEE THINGS DIFFERENTLY

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SEE THINGS DIFFERENTLY ...

THINK DIFFERENT THINGS

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THINK DIFFERENT THINGS ...

DELIVER EXTRAORDINARY RESULTS

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DELIVER EXTRAORDINARY RESULTS

Here’s to the crazy ones ...The misfits. The rebels. The troublemakers.The round pegs in the square holes.The ones who see things differently.

They're not fond of rules.And they have no respect for the status quo.

They invent. They imagine. They heal.They explore. They create.They inspire.

They push the human race forward.

You can praise them, disagree with them, quote them, disbelieve them, glorify or vilify them.

Maybe they have to be crazy. How else can you stare at an empty canvas

and see a work of art?

About the only thing you can't do is ignore them. Because they change things.

Or sit in silence and hear a song that's never been written?Or gaze at a red planet and see a laboratory on wheels?

While some see them as the crazy ones,we see genius.

Because the people who are crazy enough to thinkthey can change the world,

are the ones who do.

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www.theGeniusWorks.com

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