The Evolution of Communications

Communications & Data Services

The Evolution of Communications Cathy Avgiris

EVP/GMMay 10, 2012

Comcast Cable Communications, LLC Communications & Data Services

– Deliver the best converged communications and data services inside and outside the home

– “Broadband in every household and wireless throughout”

– Drive increased customer engagement and adoption of existing features and services

– Develop and deploy new innovative products that highlight broadband and converged features as well as provide opportunities for new revenue streams

Communications & Data Services - Product Strategy

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Xfinity

Entertainment

Communication

Security & Information

ConsumerInside &

Outside Home


Xfinity Internet

• ~18.6 million subs, largest ISP • Comprehensive suite of products

and services– Speed tiers ranging from 1.5 Mbps

to 105 Mbps– Scalable, robust communications

suite “Xfinity Connect”• Email, voicemail, address book,

calendar with rDVR– Cross platform applications– The most comprehensive online

security suite – Constant Guard– Top 10 Portal and search provider

• Introduced Internet Essentials

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Xfinity Voice• Launched Spring 2005, about the same

time as competitive phone companies were launching fiber video product

• 9.5 million customers, largest residential competitive phone provider in the US

• Leverage existing IP infrastructure to terminate billions of minutes of traffic over our network

• Independently rated No. 1 in call clarity• Cross platform features – text

messaging, readable voicemail• Mobile App with ~2m downloads

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“multi-platform” is key value proposition

mobile user on smartphone

Connect user on web TV Endpoint Xfinity Mobile App users XH widget

XV in the home

Product Roadmap: Rich Communications Services

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Xfinity Connect Evolution

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PC / Mobile / Tablet / Person / HomeConnect your

way -Email, voice,

text, chat

Connect to Your

Community(contacts,

social)

Connect from anywhere –

PC, TV, Mobile, Cordless

Phone

Connect to your Home,

games, photos

Xfinity Connect: • “Operating System for

the Digital Home”• Umbrella service that

is comprised of Rich Communication Services, Messaging and Digital Home Management as well as a centralized Personal Address Book


Xfinity Connect on iPad – Connect from any Device

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Text Messaging – saving customers money on their wireless bill

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Receive Text Notifications outside the app

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Skype on Xfinity – multi-platform video communications

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Skype on Xfinity – HD quality, personalized, easy to use

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Skype on Xfinity – Group messaging

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Value-add Product Capabilities – Constant Guard Evolution

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PC / Mobile / Tablet / Person / HomeProtecting your digital

media

Tools to help performance,

support to help You

Making your online

experience safer

(DNS Security & BOTDetection)

Constant Guard: Umbrella Security Suite that provides enhanced and secure customer experience while accessing and surfing the internet.

Protecting You and

your devices


Constant Guard Protection Suite Landing Page

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WiFi – enabling Comcast to capture more of the growing mobile broadband market

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Xfinity Wi-Fi Opportunities• Incorporate WiFi in outdoor, SMB and residential environments• Integrated Comcast experience• Enable a seamless roaming experience, across 3G, 4G and other WiFi

networks

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XFINITY WiFi Marketing in Philadelphia

Coffee Cup WrapBill InsertPrint Ad Email

Billboard

Train Station Poster

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Comcast Cable Communications, LLC Communications & Data Services18

XFINITY WiFi on Finder Application


Internet Essentials

• The Largest and most comprehensive Broadband Adoption Experiment of its kind

• Connected more than 160,000 low-income Americans to the Internet• 4,000 school districts, 30,000 schools, 3.5m NSLP families, 2m

qualifying for IE• Partnering with governors, state and local public officials to promote

and engage families in IE• Multiple Digital Literacy efforts in print, online and in person• Low cost broadband service, $150 computing equipment• Internet Essentials Website and Partner Portal

– 11.5 million pieces of promotional collateral requested through Dec. 2012– 10,000 registrations to the Partner Portal– 100,000 unique visits and growing

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What’s going to be important• Broadband in every home

– All the speed you need for all the things you want to do– Enough speed for everyone, including your mother– Privacy and security to protect you, your digital assets, your identity,

your devices• Communications Portfolio (vs. voice and data)

– You choose how to communicate• Email, phone call, voicemail, text, chat, video

– Your contacts (address book) as vehicle for communications– Personalization of your services (profiles, views, preferences)

• Wi-Fi enables mobility of your communications portfolio– In the home (wireless gateway)– Out of the home (mobile broadband, Xfinity Wi-Fi)

• Multi-Platform access to your communications– PC, tablet, cordless phone, apps for mobile devices, TV

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Documents

The Evolution of Communications