The EvaluationBy Bianca Wilson, Joanna Roberts, Amy

Brearley

Q1 In what way does your media product use, develop or challenge forms and conventions of real media products

Conventions We wanted to make our video similar to the actual one so we used the same framing and tried to follow the same style.

Music Video Research

We looked at the different conventions and style that Miley Cyrus uses in her music video

We researched the different music videos Miley Cyrus has been in

We focused on what style of clothing Miley Cyrus is wearing

The teddy bear here represents relationshipsShowing the genre of the video

Q2 How effective is the combination of your main product and ancillary texts

I N N O C E N C E . POP. G I R L Y . POP. S W E E T . POP. T E E N S

Q3. What have you learned from your audience feedback ?

“Framing was good”

“Good continuity”

“Clear editing”

“Told the story well”

“It was fun”

“Action fit the lyrics so it worked as a story”

“Fun, colourful, lively”

“Good camera editing”

“Meets genre”

“Meets the targets audience purpose”

“Not enough shots of Joanna”

“Too many of the same shot (close-ups)”

Q4. How did you use new media technologies in the construction and research, planning and evaluation stages?

Blogging our coursework. With our blog we decided to categorise our work into 3 sections: A. Research B. Planning C. Constructio

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By doing this we managed to keep organised when presenting our work .

Digital photography With our digital photography we did a variety of shots to choose from for our magazine advertisement and CD cover.

By having a range of shots we were able to decide which shots worked best and were most suitable to the house style.

Using Photoshop.