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protel Sales & Marketing The Customer Relationship Management Module

You can‘t market to your customers if you don‘t know them well.

That‘s why your success depends on targeted sales and marketing activities as well as comprehensive customer relationship management. protel Sales & Marketing gives you total insight into what your guests need and want. Improve your bottom line with focused campaign management and attractive customer loyalty programs!

As an optional add-on, protel Sales & Marketing integrates seamlessly with the protel product suite. Whether using protel SPE, our solution for large, individual hotels, or using MPE for managing hotel chains and cooperations, protel Sales & Marketing is in perfect harmony with all Front Office functions.

Activity Manager

Manage appointments, control activities, administer contacts

A daily tool for your sales team

Sales Navigator

Provides detailed analysis of actual and projected revenues for your accounts

Informs about contacts and their results

Mailing-Tools

Mailing Assistant: The basis functions contained in Front Office offer universal campaign management from the analysis and selection of certain guests all the way through to well mapped-out mailings.

Mailing Expert: The optional add-on guides you through the entire mailing campaign. Once created, queries can be saved and reused again at any time.

Further functions

Precise selection of target groups Assign customers to specific sales representatives Detailed analyses of your customers’ revenues and

the activities of your sales team Interface to Microsoft Outlook

www.protel.net© protel hotelsoftware GmbH 2015 | Quick Info | protel Sales & Marketing | Version 2.0

protel Sales & Marketing can be used with all protel installations on a SQL basis.