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The Challenges Ahead
Chapter 15
Information Systems Management In Practice 5EMcNurlin & Sprague
Copyright 2002 by Prentice Hall, Inc.
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Introduction
Four goals for thriving in the new work environment:1 Leverage knowledge globally2 Organize for complexity3 Work electronically4 Handle continuous and discontinuous
change
Copyright 2002 by Prentice Hall, Inc.
15-3
Organizing Principles
Processes Rather Than Functions Self-Organizing Rather Than
Designed Examples of self-organization:
Batman Returns: computer-generated bats flocking through Gotham City
Loren Carpenter: order-from-chaos Ten Rules for the New Economy: game
more sophisticated
Copyright 2002 by Prentice Hall, Inc.
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Organizing Principles (cont.)
The self-organization point-of-view Requires taking the perspective of
“organizing-as-a-process” rather than “organization-as-an-object”
Self-organizing systems create their own structure, patterns of behavior, and processes to accomplish their work
Copyright 2002 by Prentice Hall, Inc.
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Organizing Principles (cont.)
Communities Rather Than Groups Communities are the critical building
blocks of a knowledge-based document
Three reasons: People, not processes, do the work Learning is about work, work is about
learning, and both are social Organizations are webs of
participation
Copyright 2002 by Prentice Hall, Inc.
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Organizing Principles (cont.)
The Learning Organization An organization and its people must
master the following five basic learning disciplines: Personal mastery: lifelong learning Mental models: deeply ingrained
assumptions, generalizations, and images that influence how people see the world and what actions they take
Shared vision: organization’s view of its purpose, its calling
Copyright 2002 by Prentice Hall, Inc.
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Organizing Principles (cont.)
Team learning: “dialog”: where people essentially think together, occur when people explore their own and others’ ideas, in order to arrive at the best solution; “discussions”: occur when people try to convince others of their point of view
Systems thinking: to understand systems, people need to understand the underlying patterns
Copyright 2002 by Prentice Hall, Inc.
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Organizing Principles (cont.)
Embrace the Rules of Networks Three distinguishing characteristics od
e-economy: It is global It favors soft things - intangibles, such as
software, information, ideas, and most importantly relationships - over hard things, such as trucks, steel, and cement
It is intensely interlinked
Copyright 2002 by Prentice Hall, Inc.
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Organizing Principles (cont.)
Laws of networks Aim for relationship tech: all about
connecting Follow the free: the best gets better
and cheaper at the same time Feed the web first: more important to
be on the right network or network platform
Copyright 2002 by Prentice Hall, Inc.
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Moving Forward
Take a Portfolio Approach knowledge, transactions, and
discussion intellectual work, automated
mechanistic work, and interpersonal work
Follow Employees
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Moving Forward
Educate Executives For their leadership roles
To set the tone of the organization toward technology
To use IT to promote business change To guide technology introductions To envision how IT can serve business
strategy To align IT with business objectives
Copyright 2002 by Prentice Hall, Inc.
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Moving Forward (cont.)
To assess costs and benefits To use systems with comfort
Ways to educate executives Learn by doing Read publications Through subordinates Individual demonstrations Executive briefings Brown bag theaters Short seminars Formal programs
