The art ward boards mock up

Heather Bradley TagBrief 4: Touring Art Gallery

BriefThe Art Ward

Board no.1 / 8

Module CodeOUGD303

Blog Addressh-bradley0811fmp.blogspot.com

BriefRe-design the logo, cover and

page spreads for the designers

magazine, How. Create a new

identity which can be used

throughout the year.

ConceptTake the existing contents of the

hectic magazine and create a

sophisticated catalouge of design

that frames the work within.

Tone of VoiceInspirational, Informative,

Sophisticated, Creative, Simple.

AudienceCreative professionals, students,

graduates, anyone with an

interest in art & design.

Duration4 weeks.

The brand applied to the

promotional posters. Using the

artists work as backgrounds for

the posters creates an eye-

catching solution as well as a


BriefThe Art Ward

Board no.3 / 8

slight preview of the exhibition.

There will be a different poster for

each location allowing the date

and place information to change.

Module CodeOUGD303


The brand identity brought

through to the signage and

exhibition design.


BriefThe Art Ward

Board no.4 / 8

Green arrow stickers can be

applied to the floor throughout

the hospital in order to create

a more fun way of showing

patients/visitors how to get there.

Module CodeOUGD303


These stickers are also brought

through to the exhibition space,

suggesting ways in which to

view it.


BriefThe Art Ward

Board no.5 / 8

Module CodeOUGD303



BriefThe Art Ward

Board no.6 / 8

Module CodeOUGD303


NOTEBOOK /

£2.00

NOTEBOOK /

£2.00

NOTEBOOK /

£2.00


BriefThe Art Ward

Board no.7 / 8

Module CodeOUGD303


The brand developed across

a larger range of promotional

material including an easy to use

website where users can learn

about the artists and learn when


BriefThe Art Ward

Board no.8 / 8

they will be coming to a hospital

near them.

Module CodeOUGD303


Documents

The art ward boards mock up