36
The 6 key areas to consider

The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

  • Upload
    others

  • View
    3

  • Download
    0

Embed Size (px)

Citation preview

Page 1: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

The 6 key areas to consider

Page 2: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

“If your goal is anything but profitability – if it’s to be big, or to

grow fast or to become a

technology leader, you’ll hit

problems ”

Michael Porter

The Institute for Strategy and Competitiveness,

Harvard Business School.

Page 3: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Your Hosts today

Steven HellerDFK Laurence Varnay

Sydney

Gavin JohnsDFK Hirn Newey

Brisbane

Page 4: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Local knowledge. National Connections. Global Reach.

15 firms in Australia and New Zealand214 firms in 92 countries worldwide

• Business structure & set up• Business valuations• Due diligence• Accounting, tax, compliance assistance • Strategic Planning Workshops

Page 5: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

It’s our goal today to:

Educate and empower you with the

knowledge of how to improve your

business profitability.

You'll leave this webinar with new

ideas and strategies to implement.

Page 6: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

We are covering:

1) Master the numbers

2) Leverage your greatest asset

3) Make your working capital work for you

4) Embrace change and technology

5) Know your customers

6) Identify and avoid profitability drains

Page 7: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Quick Background Polls First…

Page 8: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

1. Master the Numbers

Page 9: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Master the numbers

The best indicator of future performance, is past

results!

Be careful of data that is more than 3 years old.

What are the best sources of information?

Internal?

External?

Page 10: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Master the numbers

What are the best sources of information - Internal

Existing KPIs

Management Accounts of your business

Budget

Summary of key product lines or sources of revenue

Summary of performance of key suppliers

Page 11: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Master the numbers

What are the best sources of information - External

Industry Benchmarks

Example: ATO Small Business Benchmarks

Example: Australian Bureau of Statistics

Example: Small Business Development Centres

Understanding of the current economic climate

Page 12: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Master the numbers

A new action plan!

Choose 3 key change drivers that you believe will

immediately improve the profitability of your business

whilst not harming your long term business strategies

Develop a plan to monitor your changes.

Page 13: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Bonus Handout – Financial Spotlight

By attending the webinar today, you can download our “Financial Spotlight” spreadsheet

It is a tool for you to undertake a detailed financial analysis of your quarterly results for 2016 and 2017 (with annual comparatives for 2014 – 2017)

Instructions are contained within the spreadsheet

We encourage you to use this financial spotlight as a basis for discussion with your advisor – to better assist with formulating your action plan to improve profitability

Page 14: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

2. Leverage your greatest asset

Page 15: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Leverage your greatest asset

Your team are at the coalface of the business

They know what works and what doesn’t

They deal with customers and suppliers

They can drive profitability

By properly leveraging your team, you can achieve

more without the need to spend more to do it!

Page 16: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Leverage your greatest asset

Communicate with your team.

Upskill your team’s sales abilities.

Undertake debriefs on specific tasks or transactions.

Develop systems & checklists for them so that they can

work more efficiently and take less time to train.

Empower your team; given them responsibility, authority

and accountability to make things happen.

Page 17: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Leverage your greatest asset

Other strategies to maximise productivity through leveraging

your teams:

Consistent and ongoing feedback

Recognise successes (they don’t need to be major)

Share the “big picture”

Start to build trust

Provide career growth opportunities

Page 18: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

3. Make your working capital…

work for you!

Page 19: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Make your working capital…

work for you!

Freeing up working capital will result in increased

profitability, for example:

- Gives you the ability to pay down debt to reduce finance

charges and increase net operating profit.

- Results in improved credit rating and increased capacity to

borrow to fund future growth.

- Gives you the ability to re-invest in your business through

additional capital expenditure.

- Affords you the ability to pass on savings to customers to

improve competitiveness and increase market share.

Page 20: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Make your working capital…

work for you!

Debtor Management improvement tips if applicable

Take the time to credit check new customers – saves

you a lot of grief later

Use technology to invoice faster & get paid faster

Page 21: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Make your working capital…

work for you!

Creditor Management improvement tips:

Don’t settle your creditors too quickly – pay things when they are due and not before.

Negotiate extended payment terms from suppliers.

Negotiate discounts for early payments.

Negotiate bulk discounts & volume rebates

Page 22: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Bonus Handout – Working Capital Checklist

By attending the webinar today, you can download our

“Working Capital Checklist”

It includes our Top Tips for improving your

management of debtors, creditors, stock and finance.

We encourage you to review the tips to find strategies

that could you help you improve working capital

management in your business.

Page 23: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

4. Embrace change & technology

Page 24: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Embrace change & technology

Review your current systems… can these be

improved? Be open to change!

Consider what new technology is out there to help you

do what you do… only faster!

Your goals with embracing change and technology

should be:

To make your workforce more productive

To make your business and team more compliant; and

Ultimately to make the business more profitable.

Page 25: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Embrace change & technology

Embrace the Cloud… consider new cloud based

technologies in the following areas:

Customer billing and payment systems

Customer Relationship Management Systems

Automated payroll systems

Human Resources Systems

Document Management Systems

Page 26: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable
Page 27: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

5. Know your customers

Page 28: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Generally, it costs more to find new customers than it

costs to retain and improve your profitability through

existing customers.

Immediate steps to improve profitability from existing

customers, include:

Is the amount you charge commensurate to the value added

Meet with your key customers - understand their needs

Remind customers of everything you offer

Act on opportunities to upsell to existing customers

Ask your key customers for favourable referrals

Know your customers

Page 29: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Further steps to improve profitability from existing

customers, over the medium term include:

Determine who your most profitable customers are and what

makes these customers the most profitable

Seek feedback from your existing customers and improve

future transactions

Instil a culture of exceeding your customers expectations

Targeted marketing efforts (to attract your preferred

customers)

Know your customers

Page 30: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

6. Identify and avoid

Profitability Drains

Page 31: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Inappropriate processing – are you using the right person,

for the job?

Unnecessary motion – OH&S issues

Defects – do the job right the first time

The most common drains to fix…

Page 32: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Do what you do… only more consistently!

Document procedures

Use operation manuals

Consider structured job briefs and debriefs (apply what you

learn – both when things go right and wrong)

Why does this matter in terms of a discussion on

profitability?

Improves team efficiency

Improves customer experience (consistency)

Reduces business risk by reducing errors and accidents

Don’t reinvent the wheel

Page 33: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

What to do Next?

Master your numbers – analyse the results

Develop an action plan to start improving profitability

What needs to change;

Staff? Better working capital management?

Procedures or technology?

Who is responsible; &

How will your success be measured?

Make sure you set aside time to work ON your

business… not just IN it!

Go for it and don’t be afraid to ask for help!!

Page 34: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

How else can DFK ANZ help?

Strategic Planning Workshops

Business structure & set up

Business valuations

Due diligence

Accounting, tax, compliance assistance

External, non-executive director services

Regular coaching meetings

www.dfkanz.com

Page 35: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Maximise your Profitability

Thank you for attending our Webinar

Questions are welcome!

*This material is not advice. You should not act solely on the basis of material contained herein. Due to the speed of developments in tax law and the summarised, general nature of this material, we recommend our formal advice be sought before

acting in any of the areas covered in this material.

Page 36: The 6 key areas to consider - AFTA · customers, over the medium term include: Determine who your most profitable customers are and what makes these customers the most profitable

Question time…