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The 2014 Design Week Awardswinners
Fri, 16 May 2014
Best of Show
Winner: Tomorrow Project for The Prince’s Trust, By CHI &
Partners
This project comprises a brand campaign, retail designs and an
initiative to tackleissues around youth unemployment. CHI &
Partners was challenged by charity thePrince’s Trust to create a
platform that would ‘celebrate and champion’ youngpeople’s
achievements. The initiative sees youngsters team up with
designerssuch as Zandra Rhodes and Wayne Hemingway to create new
products. CHI &Partners created ‘Tomorrow’s Store’, located in
the heart of London. Every monththe keys are given to a new young
designer, who gets to transform it into a platformto sell their
products.
The judges said: ‘A collaborative project that touches on many
disciplines, andprovides opportunities for the next generation of
designers.’
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Winner: Mr & Mrs Rix – Wedding Invitation, by Music
Music associate creative director Adam Rix married wife Sara at
YorkshireSculpture Park. The wedding invitations were designed as
an exhibition plaque –and were made from concrete. The copy mimics
exhibition conventions while anadditional plaque describes the
piece and references previous events in thecouple’s life as earlier
‘collaborations’.
The judges said: ‘Almost from the beginning, our favourite was
set in stone.’
See the shortlisted print communications projects here.
Brand Campaigns
Winner: Tomorrow Project for The Prince’s Trust, By CHI &
Partners
The Tomorrow Project is an initiative run by charity The
Prince’s Trust that aims totackle issues around youth unemployment.
CHI & Partners was challenged tocreate a platform that would
‘celebrate and champion’ young people’sachievements. The agency
created ‘Tomorrow’s Store’, which champions youngdesigners and
entrepreneurs. The store is located in the heart of London and
eachmonth the keys are given to a new resident. They are able to
transform the storeinto a platform to sell their products and tell
their story in a unique way.
The judges said: ‘Ambitious, collaborative and for a great
cause.’
See the shortlisted brand campaigns projects here.
Self-Promotional Projects
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Winner: The Wall, by Zulu Alpha Kilo
When Canadian consultancy Zulu Alpha Kilo was nominated for
StrategyMagazine’s Agency of the Year it was asked to create a
video to be shown at theawards gala. The Wall pokes fun at the
struggles of getting good work produced, asseen through the eyes of
the advertising concepts themselves.
The judges said: ‘Clever, insightful and just plain funny.’
See the shortlisted self-promotional projects here.
Retail Interiors
Winner: Domus W_1, by I-Am Associates
i-am associates has worked with tile company Domus for ten
years, and was askedto create a new store and showroom for the
company in London’s West End. Thestore features a giant suspended
Domus typographic installation and a showroomwith a bar zone where
customers can discuss requirements over a cup of coffee ora glass
of wine.
The judges said: ‘This features richness and depth, with areas
to explore modernideas juxtaposed against the tiles. It’s a social
space with a human scale andsomewhere where you would want to hang
out.’
See the shortlisted retail interiors projects here.
Packaging Design
http://www.designweek.co.uk/self-promotional-projects-shortlist-2014/3038412.articlehttp://www.designweek.co.uk/retail-interiors-shortlist-2014/3038413.article
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Winner: ChrIstmas Gift Collection 2013 for Penhaligon’s, by
JKR
JKR’s 2013 gift collection for Penhaligon’s takes inspiration
from the fragrancebrand’s Victorian roots and the music boxes of
that time. The consultancy createdtin boxes that rotate and produce
the sound of birdsong. They are illustrated withmechanical
song-birds in an array of colours.
The judges said: ‘A captivating design that goes far beyond the
role of simplypackaging the product. An enchanting piece of brand
theatre in its own right, whichwill be kept and treasured for years
to come.’
See the shortlisted packaging design projects here.
Identity Design
Winner: Made In Britain Identity, By The Partners
Made in Britain is an independent organisation that promotes
British manufacturing.It briefed The Partners to create a mark that
would be instantly recognised andunderstood, and that could be used
across a variety of materials – from ceramicsto fabric to packaging
and digital materials. The mark is based around the UnionFlag, with
colours that can be adapted according to application. The arrow
devicecan be used as navigation on point-of-sale material.
http://www.designweek.co.uk/packaging-design-shortlist-2014/3038414.article
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The judges said: ‘A strong, simple and flexible identity,
perfectly suited toappearing on thousands of examples of great
British design.’
See the shortlisted identity design projects here.
Hospitality and Workplace Interiors
Winner: Ace Hotel London, for Atelier Ace, by Universal Design
Studio
The Ace Hotel London in Shoreditch is Ace’s first hotel outside
the US. UniversalDesign Studio worked on the project – including
258 guest rooms, a restaurant, bar,café and gallery. The design
aims to evoke craftsmanship, while guest rooms arebased on the idea
of staying with a friend, which UDS says is ‘embedded in theculture
of the area’.
The judges said: ‘This is a blurring of boundaries. Not just a
place to sleep, it’s apart of the community.’
See the shortlisted hospitality and workplace interiors projects
here.
Writing for Design
http://www.designweek.co.uk/identity-design-shortlist-2014/3038416.articlehttp://www.designweek.co.uk/hospitality-and-workplace-interiors-shortlist-2014/3038418.article
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Winner: Cross Words, by Roger Horberry and The Workshop
Roger Horberry worked with branding consultancy The Workshop to
create apromotional project to attract new clients. The project is
a collection of 20mesostics (poems where a vertical line intersects
a horizontal line of text). Horberrysays, ‘It’s about making the
most of my source material and having some fun withwords along the
way – just like my day job’.
The judges said: ‘We had nothing but good words for Roger’s
Cross Words.’
See the shortlisted writing for design projects here.
TV, Film and Video Graphics
http://www.designweek.co.uk/writing-for-design-shortlist-2014/3038419.article
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Winner: Where Drama Lives, by ITV Creative
The Where Drama Lives campaign juxtaposed contemporary
characters with thosefrom ITV’s back catalogue. Going back to the
original negatives of ITV dramas, thedesign team pulled clips that
fitted the action, cleaning the negatives to match the35mm look.
The team also shot body doubles within the action, matching
thecamera moves of the original footage. It then used head
replacement to add theheritage characters side-by-side and
interacting with the 21st century characters.
The judges said: ‘It highlights ITV’s heritage in drama with
outstandingcraftsmanship and skill. It made us forget how annoying
Ant and Dec are.’
See the shortlisted TV, film and video graphics projects
here.
Product Design – Industrial
http://www.designweek.co.uk/tv-film-and-video-graphics-shortlist-2014/3038420.article
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Winner: Superlight Ultra XC For Acro Aircraft Seating, By
Factorydesign
The Ultra XC is an aircraft seat designed to save weight and
fuel costs, andenhance passenger comfort. The design gives the
centre seat – known to be theleast popular seat – an additional
inch in width. This counters the industry standardwhere seats are
equally sized regardless of the enhanced benefits of window
andaisle seats.
The judges said: ‘In an increasingly challenging environment,
where pressure tosave weight can sometimes be a detriment to
quality, this design seems to strikethe right balance.’
See the shorlisted product design – industrial projects
here.
Product Design – Consumer
http://www.designweek.co.uk/product-design-industrial-shortlist-2014/3038421.article
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Winner: iPhone 5S, by Apple
The iPhone 5s is described by Apple as ‘the most
forward-thinking iPhone yet’. Thephone features an 8-megapixel
camera and the new Touch ID system, which letsusers securely unlock
the phone with the touch of a finger. The phone comes in ananodised
aluminium cover with diamond-cut edges and is available in
metallicfinishes including gold, silver and space grey.
The judges said: ‘In a world that gets ever more complicated,
the iPhonecontinues to try to make our lives simpler through
intuitive technology thatseamlessly connects with the user. As a
pure piece of product design, its stylingrestraint, attention to
detail and quality of manufacture is unparralled.’
See the product design – consumer projects here.
Furniture Design
Winner: Wooden Tops For Vital Arts – Barts Health NHS Trust, By
MoragMyerscough
On the seventh-floor children’s ward at the Royal London
Hospital in Whitechapel,Vital Arts has transformed the atrium into
‘a space where imagination can run wild’.The playspace takes the
form of an oversized living room with larger-than-lifepieces of
furniture. The pieces, designed by Morag Myerscough, include
colourfulgiant wooden top seating and soft building blocks.
The judges said: ‘It’s refreshing to see healthcare leaders and
designers in such aserious sector prioritising play, imagination
and user interaction in an otherwisestressful and high-pressured
environment.’
See the shortlisted furniture design projects here.
Wayfinding and EnvironmentalGraphics
http://www.designweek.co.uk/product-design-consumer-shortlist-2014/3038422.articlehttp://www.designweek.co.uk/furniture-design-shortlist-2014/3038423.article
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Winner: Royal College of Art Wayfinding and Signage, by
Cartlidge Levene
Cartlidge Levene was commissioned to design new wayfinding and
signage for theRoyal College of Art buildings, starting with the
Dyson Building in Battersea. Thesignage uses the new RCA branding,
developed by Research Studios. It usesMargaret Calvert’s Calvert
font for core information, while the new Calvert Brodyfont is used
for building names, level numbers and donor names, and Knockout
formajor destinations.
The judges said: ‘This solves a real problem. It’s creativity in
the right context anda system bringing a guiding light.’
See the shortlisted wayfinding and environmental graphics
projects here.
Exhibition Design
http://www.designweek.co.uk/wayfinding-and-environmental-graphics-shortlist-2014/3038426.article
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Winner: Lost Light, Gardens of Light Festival for Town Centre
BID/ArtsBournemouth, by Michael Grubb Studio
The Gardens of Light Festival is a major new event to boost
Bournemouth’s wintertourism appeal and part of five-year lighting
masterplan for the town being led byMichael Grubb Studio. The
consultancy created ten interactive Light Pods, whichwere scattered
throughout Bournemouth’s Grade II-listed gardens. These includethe
HipPODdrome, a beach hut covered in chrome cladding and filled with
discoballs, strobes and a DJ, and the Optical World, a
three-dimensional curtain ofhanging fibres inside a mirrored
pod.
The judges said: ‘An iconic, simple idea immersed in nature. A
gateway into abigger idea, attracting and appealing to all
generations.’
Highly commended: David Bowie is for the Victoria & Albert
Museum, by 59Productions and Real Studios
The design for the V&A exhibition draws from David Bowie’s
many artisticinfluences, such as Surrealism, Expressionism and the
Beat poets. Sets weredesigned to provide a stylish yet unobtrusive
backdrop to the story, with theoccasional showpiece of set and
video. The exhibition also featured handwrittenlyrics, film and
video footage.
The judges said: ‘An emotive subject, and you can’t ignore
public opinion. It wasan amazing combination of music and
exhibition. Immersive, all-encompassing,engrossing and
fabulous.’
See the shortlisted exhibition design projects here.
http://www.designweek.co.uk/exhibition-design-shortlist-2014/3038427.article
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Interactive Design
The Office is Dead, for Property Alliance Group, by Music
Music was tasked with marketing a Grade II-listed building in
Manchester that wasbeing refurbished into offices aimed at creative
businesses. The site is basedaround Google Business Photos, and
copy about the building and contact detailsappear in the fabric of
the building itself. Elsewhere, a series of artworks poke funat the
clichés of modern office life.
The judges said: ‘A brave application of media in a creatively
stagnant sector ofinteractive design. It’s fun and fizzing with
ideas.’
See the shortlisted interactive design projects here.
Poster Design
http://www.designweek.co.uk/interactive-design-shortlist-2014/3038428.article
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Winner: San Fran Poster for Mucho and AIGA San Francisco, by
Purpose
Mucho and AIGA San Francisco organised an exhibition and silent
auction calledInsideOut SF and called for interpretations of the
city from a host of local andinternational collaborators. Purpose
aimed to reference the San Andreas Fault – onwhich the city is
built – through a two-leaved poster. The top sheet is torn in
halfthrough the middle of the typography, to reveal the fault-line
running through SanFran.
The judges said: ‘One big fault, and no others.’
See the shortlisted poster design projects here.
Editorial Design
http://www.designweek.co.uk/poster-design-shortlist-2014/3038429.article
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Winner: The Independent Redesign, by The Independent with Matt
Willey
For the redesign of the Independent, the design team was briefed
to reimagine thenewspaper, magazine and website to reflect the
paper’s original, classical heritage,but with a contemporary twist.
Henrik Kubel created a new font family – Indy Sans,Indy Serif and
Indy Hairline – which appears throughout. Rotating the masthead
by90o created a longer, thinner canvas and Walter Molteni of Le
Tigre wascommissioned to redraw the Independent’s Eagle icon.
The judges said: ‘Masterfully done.’
See the shortlisted editorial design projects here.
Digital Installations
Winner: Nissan IDx, by AKQA
Nissan IDx is a co-creation project that allows drivers to share
their ideas aroundcar design with Nissan and help shape future
designs. IDx was launched at theTokyo Motor Show with a ‘virtual
world’ created by AKQA. The project also saw thelaunch of the High
Definition Oculus Rift, and AKQA’s interactive installationallowed
users to journey through a car-design process over six levels.
Thedecisions they made during the process were translated into
design andengineering concepts by Nissan.
http://www.designweek.co.uk/editorial-design-shortlist-2014/3038430.article
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The judges said: ‘An installation that is compelling to the
audience with interestingengagement and which listens to the
customer.’
See the shortlisted digital installatons projects here.
Rising Star
Winner: Josh Turner
Josh Turner graduated last year from Falmouth University’s
graphic design course,and currently works as a junior designer for
Brighton consultancy Cookchick. Hehas won two Young Creative
Network Awards and his work has been featured inComputer Arts and
Digital Arts. Turner says, ‘Eventually I want to run my owndesign
studio which creates the type of work that questions the norm and
looks atthings in a different light’.
The judges said: ‘Josh shows great imagination, great ideas and
great promise.’
See the shortlisted Rising Star entrants here.
Design Team of the Year
Winner: Livework Studio
Over the past year, the Livework studio has worked on a variety
of challengesacross the world – from high-speed trains in Thailand
to a digitised currency inSouth Wales. The Livework team worked
with the Thai Design Council to create aservice vision for
Thailand’s proposed high-speed train network. It has also workedto
create a digital platform for South Wales ‘time-based’ currency
Spice, which hasreceived backing from Nesta. Other projects include
working with bank JP Morganto improve communications and global
command centres, and helping Norwegianbank Gjensidige improve its
insurance services.
The judges said: ‘Working around the globe, on a diverse range
of projects for adiverse set of clients, the Livework team really
shows what design can do.’
See the shortlisted design team of the year entrants here.
Brand of the Year
http://www.designweek.co.uk/digital-installations-shortlist-2014/3038431.articlehttp://www.designweek.co.uk/rising-star-shortlist-2014/3038425.articlehttp://www.designweek.co.uk/design-team-of-the-year-shortlist-2014/3038432.article
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Winner: ITV
ITV rolled out its new branding across all touchpoints –
including ITV, ITV2 andmobile and digital platforms – on 14 January
2013. ITV said it wanted its newidentity to reflect ‘a more human
brand’. The ‘colour-picking’ responsive logo drawstones from its
background, meaning that no two logos are the same. Since
therelaunch, the ITV main channel share has grown by 3.4 per cent –
the onlyterrestrial channel to do so and the first time ITV’s main
channel has grown since1990. External revenues have grown by £91
million and the ITV share price hasgone up by 82 per cent. ITV was
shortlisted in the Identity Design category for theDesign Week
Awards and won the TV, Film and Video Graphics category.
The judges said: ‘ITV’s rebrand was a brave commitment that paid
off, and astrong signal of the power of design.’
See the shortlisted brand of the year entrants here.
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CHI & Partners and Prince's Trust win Design Week Awards
Best of ShowFri, 16 May 2014
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COPYING BECOMES CRIMINAL OFFENCEETIHAD AIRWAYS REVAMPS CABINS WITH
VIP ‘APARTMENTS’ AND SHOWERSTHE 2014 DESIGN WEEK AWARDS
WINNERSROYAL MAIL CELEBRATES 'GREAT BRITISH FILMS' WITH NEW
STAMPSTHE DIGITAL ECONOMY ‘NEEDS DESIGN TO SUCCEED’
Self-Promotional ProjectsRetail InteriorsPackaging
DesignIdentity DesignHospitality and Workplace InteriorsWriting for
DesignTV, Film and Video GraphicsProduct Design – IndustrialProduct
Design – ConsumerFurniture DesignWayfinding and Environmental
GraphicsExhibition DesignInteractive DesignPoster DesignEditorial
DesignDigital InstallationsRising StarDesign Team of the YearBrand
of the YearRelated ArticlesThe stories of the Design Week Awards
winnersCHI & Partners and Prince's Trust win Design Week Awards
Best of Show
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