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ALTERNATIVE FINANCE Crowdfunding An Overview With Gary O. Shelton

The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

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Page 1: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

ALTERNATIVE FINANCECrowdfunding

An Overview With Gary O. Shelton

Page 2: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

Crowdfunding IN 2015The new normal for small business finance

Page 3: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

INTRODUCTION:Gary O. Shelton was recruited at 12th Annual Auto Industry Summit, after a national research to: Develop strategy for Rainbow PUSH’s new initiative Help Tier 1 suppliers improve their minority supplier

development programs Provides support to major national companies in the area of

supplier excellence-diversity Customize the development of the program to fit the client’s

unique needs

Page 4: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

The Supplier Excellence-diversity Program is designed to:

Assist the sponsoring agency to increase spend with diverse companies;

Expand the base of well-qualified suppliers Expand the base of well-qualified suppliers familiar with

emerging technologies, such as Solar Support the efforts of prime contractors to find well-qualified

subs Support community small business outreach as part of a

corporate responsibility plan

Page 5: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

DISCLOSURE

§ This presentation should not be considered in any way an offer to buy or sell a security.

§ Buying or selling a security involves substantial risk. Investors could lose some or all of the original investment. Seek professional advice before you make any investment.

§ This presentation is for informational purposes only.

§ Securities offered through JCC Advisors. Member FINRA/SIPC.

Gary O. Shelton

Page 6: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

What is Crowdfunding?

Google defines it:

crowd・ fund・ ing ˈkroudˌfəәndiNG/

The practice of funding a project or venture by raising small amounts of money from a large number of people via the Internet.

Categories of Crowdfunding:

Art, Comics, Dance, Design, Fashion, Film & Video, Food, Games, Music, Photography, Publishing, Technology, Theater.

Page 7: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

Jumpstart Our Business Start-upsAPRIL 2012

The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs…-FungInstitute.Berkeley .edu

Page 8: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

Crowdfunding market is growing fast…

» 2012:

Crowdfunding platforms raised $2.7B (an

81% increase) >1 million campaigns

» 2013:

Global Crowdfunding tops $5.1B

Crowdsourcing.org/Massolution

$ 2.7 B

$ 5.1 B

Note: BY comparison Reg D private placement market in 2012 raised $800 billion in capital --

Page 9: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

CF is already a very crowded space…Did Someone Say ‘Dot-com-land?’

Page 10: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

Crowding up the old rapids…

Break-even

Struggling

Succeeding

Crowdfunding

Page 11: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

The 4 types of Crowdfunding

Need to repay

Don’t need to repay

Lending

based

Equity based

Donation

based

Reward

based

4 CF Platfor

m group

Cost $ = APR rates: 6% - 35%*Good Credit Score* Kiva = 0% interest loans

• Cost $ = 4% to 9%(plus 3% escrow)• Postage, Taxes, Time

AccreditedInvestors(high networth)

Page 12: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

1 create cf application/campaign

Page 13: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

Which type of Crowdfunding should I use?

Reward/ Donation

Seeking <

$50k

Cost:4%-9%

Cost: APR

6% - 35%

Seeking

> $50k

Equity/Lending platforms

Choices:• Start-up company vs existing company• Specific Project Funding• Need for Newco Capital

Page 14: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

Reward/Donation

“All or Nothing”5% (+3% CC

Fee)

Page 15: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

Notable Equity CF Leaders

Page 16: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

List Of Crowdfunding Platforms

Platforms Top 10 Equity Crowdfunding Websites For Startups

Top 5 Crowdfunding Sites for Gamers

Top 6 Crowdfunding Sites for Artists and Bands

5 Crowdfunding Platforms For Mobile Apps

Top 6 Personal Cause Fundraising Websites

Top 10 Crowdfunding Sites for Nonprofits

10 Best Kickstarter Alternatives

.com

Page 17: The 2012 JOBS Act enabled both accredited and unaccredited investors to use the Web and social media to make investments in entrepreneurs… -FungInstitute.Berkeley.edu

Is Crowdfunding your future?

Gary O. SheltonContact Information:

Telephone no.:

 1-213-858-6612

Web:

 www.garyoshelton.com