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INVITATION, REGISTRATION, AND COMPETITION PACKET
The 1st Annual Great Lakes Trade Show
Friday, February 20, 2015 Donald E Stephens Convention Center
9291 Bryn Mawr Ave Rosemont, IL 60018
Rev. 12/6/14
Conference Program Agenda (subject to change)
Friday, February 20
Trade Show
7:00 a.m. – 10:00 a.m.
Trade Show Registration and Booth Set Up
8:00 a.m. – 1:00 p.m.
Competitions (Marketing Plan, Elevator Pitch, Interview Skills)
10:00 a.m. – 10:30 a.m.
Company Meetings & Lunch
10:30 a.m. – 11:00 a.m.
Opening Ceremony
11:15 a.m. – 1:45 p.m.
Trade Show
2:00 p.m. – 2:30 p.m.
Award Ceremony
2:30 p.m.
Tear down and head home
Great Lakes Trade Show Important Due Dates and Submission Deadlines
January 9, 2015
Conference Registration and Intent to Compete Form Due
**VEI Portal – Great Lakes Trade Show Link
Hotel Reservations Due
January 23, 2015
Digital Pre-Conference Competition Deadline to Submit Business Card Design Brochure Catalog Print Advertisement Newsletter Video Commercial Speed Interview Cover Letter/Resume Website (Basic) Website (Advanced)
Competition Link: VEI Portal – Great Lakes Trade Show
January 29, 2015
Hotel Deposit Due
EVENT DAY February 20, 2015
Trade Show Oral Competitions
Marketing Plan Presentation Elevator Pitch Challenge Speed Interview Competition
EVENT DAY February 20, 2015
Trade Show General Competitions Sales Pitch Best Booth
Rev. 12/6/14
INTENT TO COMPETE Please check the competitions you would like
to participate in:
PRE-CONFERENCE COMPETITIONS (Digital Submissions)
Business Card
Brochure
Catalog
Newsletter
Print Advertisement Newsletter
Video Commercial
Speed Interview
Website (Basic)
Website Advanced
Friday, February 20 (Live Competitions)
Elevator Pitch Competition
Marketing Plan Presentation
Speed Interview (space is limited)
Impact Marketing
TRADE SHOW REGISTRATION FORM – Due by January 9, 2015
CANCELLATION POLICY Any cancellation of exhibit space must be in writing to Kendra Lee ([email protected]). A $150 fee will be charged for any cancellation after January 23, 2015. The entire registration fee will be forfeited for cancellations received after February 6, 2015. NO EXCEPTIONS. NOTE: Please process all purchase orders/requisitions promptly. All payments must be received prior to event. A $100.00 late fee will be charged if payment is not received by February 6, 2015.
TRADE SHOW REGISTRATION AND BOOTH FEES Check all that apply
Single Booth (NO electricity) $375.00 Add Electricity $110.00
Guest Only – No competitions, No Workshops, No Booth (Space is limited) $0.00 $100.00 LATE FEE (If payment not received by February 6, 2015) $100.00
TOTAL REGISTRATION AMOUNT
Registration form and inquiries to: Kendra Lee Email: [email protected] Phone: 331-228-6304
Two ways to register for trade show: 1. Online (preferred method): VEI Portal – Great Lakes Trade Show Link 2. Complete form and email to [email protected] .
Make Checks Payable to: Virtual Enterprises International Send PAYMENT AND a copy of form to: Kendra Lee St. Charles North High School 255 Red Gate Road St. Charles, IL 60175
CONFERENCE REGISTRATION FORM Please complete a separate registration form for each VE company
Name of VE Company
Name of School
Full name and address of agency paying registration fee (for billing purposes)
Teacher Contact
Teacher Email
Teacher Phone Number
Estimated Number of Attendees
Students
Adults
Booth Selection: Option 1: Option 2: Option 3 Option 4
Rev. 12/6/14
TRADE SHOW DETAILS
BOOTH SPECIFICATIONS (electricity available for additional $110 – see registration form)
• 10’ deep x 10’ wide area x 8’ high back x 3’ high sides • 6’ by 30” skirted table with 2 chairs and 1 waste basket • Black pipe and drape and black tablecloth/skirting
• Booths assigned with paid reservation or valid purchase order only • Booths do have Internet capability. Please see directions on a later page for use.
TRADE SHOW REGULATIONS – PLEASE READ ALL CAREFULLY!
Exhibit Setup and Teardown Booth setup is February 20, 2015 from 7:00 a.m. to 10:00 a.m. in the Donald E Stephens Convention Center. No early birds! Teardown at 2:30 pm after the awards presentation.
Any company that does not adhere to these guidelines will be disqualified from day-of competitions.
1. All displays, devices, and decorations that serve to distinguish a company’s booth must fit within the
10’ deep x10’ wide x 8’ high area designated as the booth dimension. No part of the design features may extend above the booth (except balloons) or into the aisle. No glitter or lose sand as it is almost impossible to get out of the carpet. No part of the booth may block the view of another booth.
2. Donald E Stephens Convention Center restricts food and beverages in the trade show. Any samples MUST relate to your business and must be pre-packaged. Food tasting samples must be 2 oz or less and be pre-portioned and individually wrapped to follow proper sanitation. No food or beverage making appliances such as blenders, toaster ovens and chocolate fountains etc. due to food guidelines.
3. Exhibitors are to show respect for spectators and booth demonstrators by keeping the volume of
music or other amplified sound to a minimum. Loud sounds are distractions and tend to disrupt
participants and spectators. It is recommended that exhibitors use headsets when music or other
amplified sounds is critical to booth presentation. VEI staff will enforce these limits.
4. Moving displays, motion pictures, slide projectors, TV monitors, etc. must be operated so as not to attract a crowd that would obstruct adjacent exhibitors.
5. No exhibitor may engage in any activity or employ any individual or device that tends to create unreasonable congestion in aisles. Sufficient space must be provided within the exhibit area and be arranged so that persons watching demos and other activities are contained within the booth. No booth shall be constructed in such a manner as to obstruct view of adjacent booths (no solid sides or tents with full sides).
Failure to abide by these regulations will disqualify participants from Friday competitions and prohibited items must be removed.
Rev. 12/6/14
Payment for Products
1. VEI Employees (students) with bank accounts will order the product at the trade show and make
payment out of their personal bank account once they return home. Employees should be mindful
of how much they have in their bank account to spend and not spend over that amount at the trade
show. Students should receive an invoice from the business they purchase from at the trade show.
Student should keep invoices and use a reminder of what is owed to the businesses.
2. VEI Guest will have credit cards.
a. Guest provides the card for payment at the booths of their choice b. Firms will record the card number, the expiration date, and the amount of the
sale c. Two simple rules: (1) one purchase per booth, (2) no individual purchase can
exceed $5,000 d. After the event, firms will summarize all sales in a spreadsheet (template to be
provided) e. Submit form to Kendra Lee at [email protected] f. Once approved, MW Office will place money in the account.
Supervision
Be sure you have made arrangements to have your students supervised at all times. In addition, be
sure you have signed parental permission forms for all activities in which your students are
participating.
Badges
All participating students and guests MUST have identification badges visible at all times. You must
supply the badge. The badges must include:
Participant’s name
Firm name
School
Guests will be identified with a badge that reads “GUEST.”
LANYARDS AND BADGE HOLDERS WILL NOT BE PROVIDED!
Exhibit Staffing/Supervision
Booths must be continually staffed by at least two student employees during all official set-up and
exhibit hours. Students must be supervised.
Professional Behavior
Smoking is not permitted in the Donald E. Stephens Convention Center. Exhibitors are required to
keep their booth area neat and litter free. During the official trading day, participants must dress in
accepted business attire or in a manner that compliments the exhibit booth theme. Disorderly
conduct, profanity and running are expressly prohibited. Any inappropriate behavior is prohibited and
is cause for immediate dismissal from trade fair activities. Coordinators must actively chaperone their
“employees.”
Rev. 12/6/14
Security
Although Virtual Enterprises International will take every precaution to provide adequate security
during the event, it does not assume any responsibility for lost or stolen articles. Items such as
money, jewelry, personal stereos, computers, exhibitor display items or other valuables should never
be left unattended in the booth during setup, breakdown or any time that the exhibit is open for
trading. Please report any security issue, which would affect the event, to trade fair management, at
the registration booth.
WiFi Information
Boingo Complimentary Wifi
Connection Instructions:
1. Connect your device to the Wi-Fi signal BOINGO HOTSPOT. 2. Once connected, launch your web browser. 3. A Boingo splash page will appear. Click link to connect to “Complimentary WiFi” and follow instructions to get online. 4. VERY IMPORTANT! If you are having any issues, please call Boingo Support at 1-800-880-4117. You must have your device with you so the representative can help you directly.
Bus Parking Information
The convention center has parking/staging for buses in the Rosemont Theater lot located 1 block south of our building. Buses drop off students at our main entrance (5555 N. River Rd.) and then bus drivers can go directly to the open lot. Our parking garage has a clearance that would not allow a charter buses to enter. Buses would then pick up students at the main entrance
Please see the parking map below. On the map the “Yellow Star” is the main lobby of the Convention Center where they would drop off either in the cirlce or on the street depending on where traffic control tells them where to go. After dropping off they would follow the “Red Arrows” north to Bryn Mawr, turn left(west) and go down to Muvico and turn left (south) again and pass underneath the parking garage(height 14’ 2”) to Balmoral. Turn left on Balmoral (East) to head back to River rd, at River rd turn right(South) and go 1 block to Technology Blvd and turn right(West), 100ft down is the Rosemont Theater entrance “Purple Star”. Once inside the lot please tell the bus drivers to park against the guard rail and to not block any other cars or trucks that would already be parked.
Rev. 12/6/14
TRADE SHOW HOTEL ACCOMMODATIONS -
Hotel Info Doubletree Rosemont 5460 North River Road Rosemont, IL 60018 847-292-9100
Registration Cutoff Date
January 9, 2015 – rooms confirmed with Doubletree
January 22, 2015 – rooming list due
January 29, 2015 – deposit due
February 12, 2015 – final room list due
Room List Information School contact will email [email protected] their rooming list. List will be entered and school contact will receive 1) confirmation numbers and 2) total deposit amount that is due for room and tax. All
unused rooms will be released. Additional room requests will be based upon availability and might only be available at the prevailing daily rate (not group rate).
Room Rate: VEI Rate (including taxes and fees)
$141.25 per night
Hotel Location The hotel is across the street from the VEI Trade Show location (Donald E. Stephens Convention Center) and is also connected to the convention center via skyway. Hotel is within walking distance to the Fashion Outlets of Chicago as well as a variety of restaurants. Short drive to downtown or take the CTA Blue Line downtown – stop is only 2 blocks from the hotel.
Amenities Indoor Pool
Rev. 12/6/14
COMPETITION GUIDELINES, RUBRICS,
AND SCORING SHEETS
Submission deadline for all digital competitions is:
Midnight CST, January 23, 2015
Rev. 12/6/14
IMPORTANT – Pre-Conference Competition Digital Submission
Instructions
Please read carefully! We are using the online registration for competition submissions.
To compete in the Great Lakes Trade Show pre-conference competitions, please use the links on the VEI Portal. You will register for competitions on the VEI Portal. Select the Great Lakes Trade Show link.
If you have questions about digital submissions or the online application process, contact Kendra Lee at [email protected] .
Digital Competition Submission: VEI Portal – Great Lakes Trade Show
Brochure Business Card Catalog Commercial Newsletter Print Advertisement Speed Interview (cover letter/resume) Website (Advanced) Website (Basic)
Rev. 12/6/14
Business Card Competition
DESCRIPTION OF EVENT
Each Virtual Enterprise Company is asked to design company business cards. Cards should communicate the company image through the use of logo and company colors. Each student- employee will possess and use cards at Virtual Enterprise functions. For this competitive event, one copy of the business cards developed by student-employees will be submitted for judging. The actual business cards may be requested. Please consult the competition host for specific details related to their competition.
GUIDELINES
Student-employees of each company will design and display company business cards.
One copy of one student-employee’s actual business card must be uploaded to the competition
registration in pdf format.
All student-employees can participate in the design and production of the business card. The design must be original student work. However, the cards may be professionally produced.
All entries must be appropriate for a school event.
Cards will be submitted for judging prior to the Trade Show.
Evaluation will follow the rubric on the next page.
The top teams in each category will receive awards as determined by the competition host.
Company Business Card Design Firm Name
Evaluation Item
Not Demonstrated
Does Not Meet
Expectations
Meets Expectations
Exceeds Expectations
Points Earned
Design
Required elements:
Company name
Company logo
Company address
Company phone
Company URL
Employee name
Employee Position Optional elements
Company fax
Tagline or slogan
0
1 - 14
15-24
25-40
Presentation:
Attention-getting
Company and/or product type identifiable
Readable and error free
0
1 - 14
15-24
25-40
Creativity
Use of font, color, and graphics to create an innovative design
0
1 - 7
8 - 14
15 - 20
Total Points
/ 100 max
Deductions
Obvious copyright infringement or plagiarism; example, use of the Nike brand or logo without permission (2 points for each occurrence).
Typographical, spelling, or grammatical errors (up to 1 point for each).
Final Score / 100 max
Business Brochure DESCRIPTION OF EVENT
Each Virtual Enterprise Company is asked to design company brochures. Brochures should communicate the company image through the use of logo and company colors. Brochures should be formatted and saved as a single PDF file and includes the firm’s products, special offers, and other noteworthy information about the company.
GUIDELINES
Student-employees of each company will design and display company brochures.
All student-employees can participate in the design and production of the brochures.
The design must be original student work.
All entries must be appropriate for a school event.
Evaluation will follow the rubric on the next page.
The top teams in each category will receive awards as determined by the competition
host.
Company Brochure Rubric
Company Brochure Rubric Firm Name
Evaluation Item
Not Demonstrated
Does Not Meet
Expectations
Meets Expectations
Exceeds Expectations
Points Earned
Design and Layout Required elements:
Cover Page
Company name
Company logo
Company address
Company phone
Company URL
Employee name
Employee Position Optional elements
Company fax
Tagline or slogan
0
1 - 14
15-24
25-40
Presentation:
Attention-getting
Company and/or product type identifiable
Readable and error free
Incorporates correct grammar and punctuation with no misspelled words.
0
1 - 14
15-24
25-40
Creativity
Use of font, color, and graphics to create an innovative design that supports the company’s image.
0
1 - 7
8 - 14
15 - 20
Total Points / 100 max
Content Offers information about company products and other topics such as special offers and company events. Brochure is printed on 8 ½ x 11 size paper.
0
1 - 7
8 - 14
15 - 20
Deductions Obvious copyright infringement or plagiarism; example, use of the Nike brand or logo without permission (2 points for each occurrence).
Typographical, spelling, or grammatical errors (up to 1 point for each).
Final Score
/ 100 max
Judge’s Name/Code Date
Judge’s Comments
Rubric for Catalog Competition
21 - 25 14 - 20 7 -13 1 - 6 Score
Essential components
Table of contents
Greeting letter
Page numbers
Prices
Order form
Company logo
Contact info: address, e-
mail, phone & fax
* All or most of the
components are
provided.
* Components are
presented in a most
professional manner.
* Many of the
components are
provided.
* Components are
presented in a mostly
professional manner
* Some of the
components are
provided.
* Components are
presented in a somewhat
professional manner
* Very few of the essential components are provided.
* Components are presented
in an unprofessional manner
Organization & Efficiency
Product presentation.
Ease of use. Are products
organized in a way that is user-friendly?
Space utilization
* Products are presented
in a logical, rational
manner.
* The catalog is very
organized and user-
friendly.
* Space utilization is
maximized without
compromising
aesthetics.
* Products are presented
in a mostly logical,
rational manner.
* The catalog is mostly
organized and user-
friendly.
* Space is effectively
utilized.
* Products are presented
in a somewhat logical,
rational manner.
* The catalog is
somewhat organized and
user-friendly.
* Space is barely
effectively utilized.
* Products are not presented in a logical, rational manner.
* There is no apparent
organization; the catalog is
not easy to navigate.
* Space is not effectively
utilized.
Language
Clear
Appropriate for target
audience
Grammar & spelling
* Clear
* Appropriate
* No grammar and or
spelling errors
* Mostly clear
* Mostly appropriate
* Very few grammar and
or spelling errors
* Somewhat clear
* Somewhat appropriate
* Some grammar and or
spelling errors
* Not clear
* Not appropriate
* Many grammar and or
spelling errors
Presentation, Art &
Aesthetics
Quality of construction
Complexity of design and
use graphics
Uniqueness
* Construction is
appropriate and
professional.
* Design is exceptional
and very well executed.
* Catalog is most
distinguished.
* Construction is
appropriate and good.
* Catalog is well
designed and the design
is well executed.
* Catalog is
distinguished.
* Construction is
appropriate and
acceptable.
* Design is beyond basic
and fairly well executed.
* Catalog is not
distinguished.
* Construction is
inappropriate and/or inferior.
* Design is basic and/or not
well executed.
* Catalog is memorable because of its shortcomings.
Total
07/23/14
Page 1
Video Commercial
DESCRIPTION OF EVENT
A video commercial is created to promote the company’s product or product line. The commercial must be between 30 seconds and 60 seconds in length, and submitted on a DVD-R or uploaded digitally based on the guidelines determined by competition hosts.
GUIDELINES
Student-employees of each company will write and produce a 30-60 second video commercial for their Virtual Enterprise firm.
All student-employees can participate in the production of the video commercial. The
commercial must be original student work.
All entries must be appropriate for a school event.
Evaluation will follow the rubric on the next page.
The top teams in each category will receive awards as determined by the competition
host.
Commercial Rubric
Video Commercial Firm Name
Evaluation Item Not
Demonstrated Does Not Meet
Expectations Meets
Expectations Exceeds
Expectations
Points Earned
Content Elements
Content suitable, appropriate for school project.
Product is clearly visible and easy to identify.
Name of company is identifiable.
0
1-7
8-14
15-20
Copyright laws have been followed and permissions are cited within the video or as
part of credits.
0
1-7
8-14
15-20
Presentation is clear and concise and achieves its purpose (i.e., public
awareness, sell products/services, etc.).
0
1-7
8-14
15-20
Brand image is supported by the video elements (ex. Logo, colors, slogan, etc).
0
1-7
8-14
15-20
Proper use of grammar, spelling, and punctuation, etc. is applied.
0
1-3
4-7
8-10
Presentation Commercial includes an effective opening, body, and conclusion.
0
1-7
8-14
15-20
Transitions are effective and appealing.
0
1-5
6-10
11-15
Audio and visual elements are coordinated and complementary.
0
1-5
6-10
11-15
Audio editing
Good quality
Appropriate volume
0
1-5
6-10
11-15
Proper use of video technology
Video uses multiple camera angles.
Video is smooth and steady.
Video is in focus.
0
1-3
4-7
8-10
Titles and Graphics enhance overall quality/presentation.
0
1-5
6-10
11-15
Commercial is effective at motivating audience to action.
0
1-5
6-10
11-15
Total Points
/200 max
Deductions
Obvious copyright infringement or plagiarism; example, use of the Nike brand or logo withoutpermission. (2 points for each occurrence).
Deduct two (2) points for commercial less than 30 seconds or over 1 minute.
Final Score /200 max
Judge’s Name/Code Date
Judge’s Comments
Newsletter Rubric
DESCRIPTION OF EVENT
Each Virtual Enterprises Company is asked to create a newsletter that is directed to the employees of the firm. The newsletter must be at least two, 8 ½” x 11” pages in length front and back and saved in PDF format.
GUIDELINES
Student-employees of each company will design and display company newsletters.
All student-employees can participate in the design and production of the newsletter.
The design must be original student work.
All entries must be appropriate for a school event.
Evaluation will follow the rubric on the next page.
The top teams in each category will receive awards as determined by the competition host.
Newsletter Rubric
Newsletter Rubric Firm Name
Evaluation Item
Not Demonstrated
Does Not Meet
Expectations
Meets Expectations
Exceeds Expectations
Points Earned
Key Information
Required elements:
Company name
Company logo
Company address
Company phone
Company URL Optional elements
Company fax
Tagline or slogan
0
1 - 7
8 - 14
15 - 20
Quality of Content
Focuses on employee/company related information and events.
Includes articles regarding both virtual and real business issues.
Offers information about company employees and VEI and SC VEI upcoming events.
Provides information that helps employees develop new skills.
Shares details on a new or key product offering.
0
1 – 7
8 – 14
15 - 20
Design and Layout
Presentation:
Original Production.
The theme(s) and colors (seasonal, special event, etc.) enhance the overall quality of the newsletter.
The layout is both logical and appealing for the reader.
The selected design elements reinforce the content/message.
Graphics are professional and include captions where needed.
Multiple font styles and shapes are consistently used.
0
1 - 7
8 - 14
15 - 20
Graphics and Images
Presented in a professional manner.
High-quality, carefully chosen graphics enhance the product.
Proper trademarks are provided for product images.
Color palates and picture choice help to communicate the flyer’s message.
0
1 - 7
8 - 14
15 - 20
Depth and Flow of Content Must be at least four (4) sides (two pages
front and back).
The page size is 8 ½” x 11”.
Shows clear evidence of planning and organization.
Is annotated with volume, issue number, and date.
0
1 - 7
8 - 14
15 - 20
Deductions Obvious copyright infringement or plagiarism; example, use of the Nike brand or logo without permission (2 points for each occurrence).
Typographical, spelling, or grammatical errors (up to 1 point for each).
Final Score / 100 max
Judge’s Name/Code Date
Judge’s Comments
Salesmanship Competition Rubric
DESCRIPTION OF EVENT
Each Virtual Enterprise Company is asked to sell their products and/or services at a Virtual Enterprises International Trade Show. Below are the guidelines for the Best Salesmanship event.
GUIDELINES
Each company will sell their products and/or services at their booth during the Trade Show during the trading hours.
All student-employees can participate in sales at the Trade Show.
Student-Employees are evaluated on characteristics such as qualification of the
customer, presentation of products, and/or services, overcoming objectives and closing the sale.
Evaluation will follow the rubric on the next page.
The top teams in each category will receive awards as determined by the competition
host.
HELPFUL HINTS
Practice selling through role-play; create various scenarios to overcome objections to
buying or lack of interest in product.
Salesmanship Competition Rubric
Booth number Name of firm Name of judge
Best Salesmanship Firm Name
CATEGORY
1 – 4
5 – 10
11 – 14 Score for this
Category
Greeting Greeting was non- existent or insufficient
Greeting was adequate Greeting was strong, personable and welcoming
Product Knowledge Exhibited no knowledge or insufficient product knowledge
Exhibited adequate product knowledge
Exhibited thorough product knowledge
Persuasiveness of Sales Pitch
Not persuasive or barely persuasive
Moderately persuasive Very persuasive
Ability to close the Sale
Not able or barely able to close the sale
Closing was adequate Closing was compelling
Paperwork Process Paperwork was processed awkwardly
Paperwork processed adequately although hesitantly/tentatively
Paperwork was processed smoothly
After the Sale Procedure
Inadequate expression of gratitude
Adequate expression of gratitude
Sincere expression of gratitude
Overall Professionalism
Amateurish Better than amateurish, but not quite professional
Professional
Total
Judge’s Name/Code Date
Judge’s Comments
Virtual Enterprises International
Rubric for Website Competition (Advanced) School: Company Name:
1-6 7 -13 14 - 20 21 - 25 Score
Essential Components
Name, company description, order
form, and contact info
Disclaimer: This Virtual Enterprise
online store is for educational
purposes only.
(2012-2013 – Firm Name)
Products and pricing
Functionality
* Very few of the essential
components are provided
*Lacks disclaimer
* Components are
presented in an
unprofessional manner
*Many links are not functional
* Some of the components are
provided
*Includes disclaimer * Components are
presented in a somewhat
professional manner
*Several links are not functional
* Many of the components are provided
*Includes disclaimer
* Components are presented in a mostly professional manner
*Most links are functional
* All or most of the components are
provided
*Includes disclaimer
* Components are presented in a most
professional manner
*All links are functional
Organization & Efficiency
Site navigation
Use of markup language
Product presentation
User-friendly and intuitive
Space utilization and layout
* Products are not presented in a
logical, rational manner
*Code is straight HTML
* No apparent organization;
website is difficult to navigate
* Space is not effectively utilized
* Products are presented in a
somewhat logical, rational manner
*Poor use of CSS
* Site is somewhat organized and
user- friendly
* Space is barely effectively utilized
* Products are presented in a
mostly logical, rational manner
* Good use of CSS and/or JavaScript
*Site is mostly organized and user-friendly
* Space is effectively utilized
* Products are presented in a logical,
rational manner
*Excellent markup; clean, orderly use of
CSS and/or JavaScript
* Site is very organized and user-friendly
* Space is maximized without compromising
aesthetics
Marketing Effectiveness
Brand image
Appropriate for target audience
Logo and company Info
Appropriate & consistent fonts
Effective use of multimedia &
interactive elements (ie. social media, games, polls, videos, etc.)
* Brand image is unclear
* Not appropriate *Fonts are distracting and unreadable
*Optional use of multimedia and
interactive elements detract from brand image
* Brand image is somewhat clear
* Somewhat appropriate *Fonts lack consistency or appeal
*If included, multimedia and
interactive elements little or no value to brand image
* Mostly clear brand image
* Mostly appropriate *Fonts consistent with brand image
*Optional use of multimedia and
interactive elements support the brand image
* Clear brand image
* Appropriate *Fonts are appealing and consistent with
brand image
*Multimedia and interactive elements are highly effective marketing tools
Presentation & Aesthetics
Complexity of design & use of
graphics
Uniqueness
Meets industry standard for
professional appearance
* Design is basic and/or
not well executed
* Images are not
retouched and inconsistent w/ message
*No evidence of originality
or new thoughts
* Website is memorable because
of its shortcomings
* Design is beyond basic and fairly well executed
*Images may need correction
but are consistent w/ message *Little evidence of inventiveness
* Website is somewhat
polished and professional
* Website is well designed and the design is well executed
* Images mostly retouched and consistent
w/ message *Elements shows some evidence
of originality and inventiveness
* Website is mostly polished
and professional
* Design is exceptional and very well executed
*Images retouched and consistent w/
message
*Elements are fresh original and inventive
* Website is very polished and
professional
Content
Language
Mechanics
* Unclear and poorly-written
language * Many grammar and or spelling
errors
* Language is not well-
written but mostly clear * Some grammar and or spelling
errors
*Language is well-written, but may lack
clarity * Very few grammar and or spelling errors
* Language is clear and well-written
* No grammar and or spelling errors
The following disclaimer must appear on all submitted websites:
This is an official Virtual Enterprises International (link to https://veinternational.org) firm website and is for educational purposes only.
(2014-2015 – Firm Name)
Total
Virtual Enterprises International
Rubric for Website Competition (Basic)
School: Company Name:
1 - 6 7 -13 14 - 20 21 - 25 Score
Essential Components
Name, Company Description,
and
Discla
imer*
Products and Pricing
Order Form
Contact Info
Functionality
* Very few of the essential
components are provided.
* Components are
presented in an
unprofessional manner
*Many links are not functional.
*Lacks Disclaimer
* Some of the
components are
provided.
* Components are
presented in a
somewhat
professional manner.
*Several links are not
functional
*Includes Disclaimer
* Many of the components
are provided.
* Components are
presented in a mostly
professional manner
*Most links are functional.
*Includes Disclaimer
* All or most of the
components are
provided.
* Components are
presented in a most
professional manner.
*All links are functional.
*Includes Disclaimer
Organization & Efficiency
Site Navigation
Product presentation
User-friendly and intuitive
Space utilization and layout
* Products are not
presented in a logical,
rational manner.
* No apparent organization;
website is difficult to
navigate.
* Space is not effectively
utilized.
* Products are presented in
a somewhat logical,
rational manner.
* Site is somewhat
organized and user-
friendly.
* Space is barely effectively
utilized.
* Products are
presented in a mostly
logical, rational
manner.
* Site is mostly
organized and user-
friendly.
* Space is effectively
utilized.
* Products are
presented in a logical,
rational manner.
* Site is very
organized and
user- friendly.
* Space is
maximized
without
compromising
aesthetics.
Marketing Effectiveness
Brand image
Appropriate for target audience
Logo and Company Info
Appropriate & consistent fonts
Effective use of multimedia &
interactive elements (ie. social
media, games, polls, videos,
etc.)
* Brand image is unclear
* Not appropriate
*Fonts are distracting and
unreadable
*Optional use of multimedia
and interactive elements
detract from brand image
* Brand image is somewhat
clear
* Somewhat appropriate
*Fonts lack consistency or
appeal
*If included, multimedia and
interactive elements little or
no value to brand image
* Mostly clear brand image
* Mostly appropriate
*Fonts consistent with
brand image
*Optional use of
multimedia and
interactive elements
support the brand image
* Clear brand image
* Appropriate
*Fonts are appealing and
consistent with brand
image
*Multimedia and
interactive elements are
highly effective
marketing tools
Presentation & Aesthetics
Complexity of design &
use of graphics
Uniqueness
Meets industry
standard for
professional
appearance
.
* Design is basic
and/or not well
executed.
* Images are not
retouched and
inconsistent w/
message *No evidence of originality or
new
thoughts
* Website is memorable because of its shortcomings.
* Design is beyond
basic and fairly well
executed.
*Images may need
correction but are
consistent w/ message
*Little evidence of
inventiveness
* Website is somewhat
polished and
professional.
* Website is well
designed and the
design is well
executed.
* Images mostly
retouched and
consistent w/
message
*Elements shows some
evidence of
originality and
inventiveness
* Website is
mostly polished
and professional.
* Design is exceptional
and very well
executed.
*Images retouched and
consistent w/
message
*Elements are
fresh original and
inventive
* Website is
very polished
and
professional.
Content
Language
Mechanics
* Unclear and poorly-written
language
* Many grammar and or
spelling errors
* Language is not
well-written but mostly
clear
* Some grammar and or
spelling errors
*Language is well-written,
but may lack clarity
* Very few grammar
and or spelling errors
* Language is clear and
well-written
* No grammar and or
spelling errors
The following disclaimer must appear on all submitted websites:
This is an official Virtual Enterprises International (link to https://veinternational.org) firm website and is for educational
purposes only. (2014-2015 – Firm Name)
Total
1-PAGE ADVERTISEMENT
COMPETITION
GUIDELINES Each trade show company/business is asked to design a 1-Page Advertisement to represent their organization. The ad could be used for a number of purposes such as a magazine layout or a web splash page. Listed below are the details of the competition. Also, please review the attached rubric/scoring sheet for the rating of the 1-Page Advertisement Design Project.
Judging will be based on the following criteria:
• Design, presentation, and layout
• Font and color choices
• Copy content and signature
• Visuals and graphic elements
• Originality and creativity
• Completeness of supporting documents and materials
This is a DIGITAL SUBMISSION competition. All projects must be uploaded by midnight of the submission deadline for competition consideration. NO EXCEPTIONS! All entries must be uploaded through VEI portal.
REMINDERS:
• Your school/company/business must be registered for the trade show to compete.
• For questions about digital competitions, contact Kendra Lee ([email protected])
Rubric and Score Sheet for Competition
1-PAGE ADVERTISEMENT DESIGN PROJECT
COMPANY NAME:
RATINGS:
Needs Improvement
Acceptable Good Superior
S
CO
RE
0-4
5-6
7-8
9-10
CONTENT CONSIDERATIONS
Types Of Ads
Endorsement Association Hype Sense of Appeal Repetition Call to Action
Content to Consider Layout, focal points, dominance/subordinance, white space Titles, subtitles (font choices) Content, story Visuals, high quality image, call outs Originality and visual appeal Wow factor
LAYOUT / DESIGN
Presentation/Layout Appearance Memorable
Use of space, color, form & clarity Elements & Principles of Design High Quality Graphics
Project lacks text or graphics. It is disorganized
and/or has little white space. There is no unity or consistency among text and graphic elements. Graphic elements are not high quality and/or
become pixelated when enlarged.
Overall graphic balance and organization of the
ad is acceptable. Design may lack or have too much white space. There is little unity between text and graphic elements. Graphic elements
may or may not be high quality.
Overall graphic balance and organization of the
ad is good. Text and graphic elements are arranged but lack adequate white space appearing cluttered. Graphic elements may or
may not be high quality.
Ad is pleasing. Layout is simple and clean. Text
and high-quality graphics are arranged to create a clear and memorable design. Makes excellent use of color and white space.
Font Choices
Number of fonts Do fonts blend well? Legible?
There are multiple fonts, fonts do not blend well together and/or are illegible.
Ad may use multiple fonts, may or may not blend well and/or is illegible.
The choice of fonts is limited and/or may or may not blend well and/or is illegible.
The choice of
fonts is limited and blends well. Ad is clear and legible.
Color Choices Color appropriateness Does color palette support business theme? Color background—is there full bleed? Renders well in color and grayscale
Inappropriate color choices. Colors do not fit with
business theme and/or ad does not render well in color or grayscale.
Color choices may be glaring or inappropriate to the
theme of the business. Ad may or may not render well in color or grayscale.
Most color choices are good and/or support the
business theme. Ad may or may not render well in color or grayscale.
Excellent color choices that support business
theme. Ad renders well in color and grayscale.
Uniqueness & Creativity Does design use common or standardized elements? Are common design elements combined in interesting ways creating a new element?
Design elements are common or
standard with little to no manipulation. Ad lacks originality, imagination and/or creativity.
Few design elements have
been manipulated. Ad does not demonstrate originality,
imagination or creativity.
One or more design elements may have
been manipulated. Ad demonstrates some originality, imagination and/or
creativity but does not gain attention.
The ad manipulates
material to create an original product, shows imagination and
creativity, gains immediate attention and has exceptional eye appeal.
MECHANICS
PDF file contained: 1) a company description; 2) an account representation; and 3) software and/or template and/or URL, 4) 8 x 10 inch ad in both color and grayscale.
Missing 3 or more requirements.
Missing 2 requirements.
Missing 1 requirement.
Met all requirements.
TOTAL SCORE /50
MARKETING PLAN (Live)
COMPETITION GUIDELINES
The Marketing Plan Presentation competition allows the business to introduce and explain their Marketing Plan to a panel of judges. Below are the rules for the competition. In addition to these rules, review the competition’s Scoring Sheet for each element of the Marketing Plan Presentation competition.
GUIDELINES:
• Develop a Marketing Plan for their business.
• The Marketing Plan presentation team should consist of 2-3 students.
• Each company will be given seven (7) total minutes to display and discuss their Marketing Plan to
the judges. Time Allowance: 5 minute presentation, 2 minute judges’ Q&A.
• The team will present their Marketing Plan to a panel of judges and will answer questions related to the Marketing Plan of their business.
• Three (3) copies of the Marketing Plan must be presented to the judges at time of the
presentation.
• Optional visual aid is limited to one 36” x 48” tri-fold display board.
• No electronic equipment may be used.
• If any member of a team interferes with another team’s presentation, cell phone
interruption, talking, etc., the disrupting team will be disqualified.
• Refer to the Marketing Plan Presentation Score Sheet for specific elements to be included in the presentation.
Questions or inquiries should be directed to Kendra Lee ([email protected])
COMPANY NAME:
Score Sheet for Competition MARKETING PLAN PRESENTATION
Ratings:
Unacceptable Requires
Improvement Acceptable Very Good Superior
0-2 3-4 5-6 7-8 9-10
Market Analysis SCORE Industry Analysis
National and/or local business trends addressed
Strengths/threats identified and addressed
Target Market and
Market Segmentation
Target market identified and segmented
Marketing Plan SCORE
Product
Products and/or Services identified
Pricing Strategy Pricing strategy reflects understanding of profit margins,
competition, discounts, etc.
Placement Channel(s) of distribution identified and reflect
understanding of placement
Promotion Addresses how the company will attract, hold, increase
market share through various promotional means
Oral Presentation SCORE Oral Communication Skills
Presenters use a clear voice and correct, precise pronunciation of terms. Eye contact with judges
Professional Attire
Attire is business professional
(No deduction for company uniform)
Knowledge
Presenters have clear knowledge of content
(Reduction in points if note cards are used)
Multiple team members participate in the presentation.
Did all members actively participate?
Team members clearly respond to questions from judges.
Answers are complete and pertinent to the question
TOTAL SCORE /110
ELEVATOR PITCH CHALLENGE (Live)
COMPETITION GUIDELINES
What is an Elevator Pitch?
An elevator pitch is a brief speech used by an entrepreneur to describe their business, product or
service in a compelling and concise way. It is called an “elevator pitch” because it addresses the
question, "How would you explain your business if fate placed you in an elevator with an angel investor
and you only had the time it takes to get from the first to the top floor – about 90 seconds in a tall
building?" A good elevator pitch is one that captures a listener’s attention quickly, is persuasive, excites
interest and answers the following questions:
• What is your company’s product or service? • What is the opportunity for me as an investor? What are the compelling factors that convince me this
is a great opportunity for me? • What sets your company apart from the competition? • What makes you uniquely qualified to get the job done?
This is not just a condensed business plan or venture capital competition. This is a competition to see if
you can get a venture capital interested enough in your business to grant you a meeting. Be sure to ask
for a follow up meeting! (Think “Shark Tank” http://abc.go.com/shows/shark-tank )
Guidelines:
• 1 student will present a 90-second elevator pitch which will share enough information in a short time to pique the interest of a potential investor. See rubric that follows.
• This competition will take place on Friday, February 20 at the Great Lakes Trade Show.
• Your Intent to Compete Registration Form (see invitation, registration and competition section of the packet) must be received by January 23, 2015 for this competition.
• Please, only one entrant per class. Resources:
Jon York, Associate Professor in Entrepreneurship, Orfalea College of Business, gives the following tips
on how to make an elevator pitch:
• Create a story, something concrete and personal, if possible.
• Tell the audience something they don't know.
• Think about the listener. Answer their question: "What's in it for me?"
• End with a call to action (ask the viewer to do something).
You may want to check out the article, "How to Craft a Killer Elevator Pitch that Will Land You Big
Business," (Dumb Little Man). Sample videos of great pitches can be found at
http://youtu.be/hLLzGR7evbs: start the video at 5:35 minutes for the top 5 pitches.
ELEVATOR PITCH CHALLENGE Rubric and Score Sheet
COMPANY NAME:
RATINGS:
Unacceptable Requires Improvement Good Superior
0-2 3-5 6-8 9-10
CONTENT
TO
TA
L
SC
OR
E
INTRO/HOOK
Clearly identifies the company name and product or what the company does
You forgot your company name or what the company does.
You identified your company and there is some attempt to
create an intro, but I am not hooked. There was nothing unique or it was gimmicky.
You introduced your company in a way that showed some
relevance and /or creativity and it was memorable in some way.
OMG! I’m hooked!!! You were honest, but used a twist and
now I want to know more.
NEED/OPPORTUNITY
Explain the problem facing your customers or the opportunity available to your company. Why and by whom is this product/service needed?
You are unclear if you solve a problem
or can seize an opportunity. You just have a product to sell. You aren’t sure you need it.
I get some sense of the problem or
opportunity but I really don’t know who your customers are and why they need your product.
I understand the problem/opportunity
and I am clear who your customers are but I’m not sure why they need your product.
You have told me what your product
will do for your customers AND it immediately seems important to me.
BUSINESS SOLUTION Explain
how your company, technology, or invention will solve this problem or meet this opportunity.
What problem? I have only a vague understanding of how your company
will solve this problem or take advantage of this opportunity.
You’ve given me a completed explanation of how
your business solves the problem or takes advantage of the opportunity.
You’ve given a detailed & extensive explanation of how
business solves a problem or takes advantage of an opportunity. I’m in!
COMPETITIVE ADVANTAGE
Competitors? In your world you think you have no competitors!
You are aware of the competition but you have not presented any evidence that
you have an advantage over them.
You have a clear understanding of your competition and have presented
some evidence of your advantage.
I’m impressed! You have exceptional understanding of the competition and
you have compelling evidence of your advantage.
WRAP UP
You have made a compelling case and have asked me for a follow- up meeting.
You have not defined the opportunity nor have you shown any passion for your company
You have defined the opportunity but not very clearly and I am not compelled to ask for more information
You have clearly and concisely defined the opportunity but I see no compelling reason to support you and you haven’t asked for another
meeting to tell me more
I am fully engaged and I want a follow- up meeting – you have clearly and concisely defined the opportunity and your passion for this company is clear.
How soon can we meet?
DELIVERY
ENERGY and CONFIDENCE
Natural, enthusiastic, speech with clarity, proper volume and good flow
No eye contact, voice inaudible, you lacked confidence or enthusiasm.
Some eye contact, voice barely audible, some enthusiasm but pitch didn’t flow.
Good eye contact, clear voice, enthusiastic, but you
might tweak the flow to get more of a twist.
Great eye contact, clear voice, flow was perfect, and
your enthusiasm is infectious! You ROCK!
TOTAL SCORE /60
SPEED INTERVIEW (Live)
COMPETITION GUIDELINES
Submission Deadline: Midnight CST, January 23, 2015
Put your interview skills to the test in this live competition! You’ve heard of speed dating – well this is speed interviewing! You will rotate through 4 interviewers. Each interviewer will ask you 2 questions. You will have only 1 minute per question to answer. How will you handle the pressure? Can you keep your cool and land the job?
GUIDELINES:
• Select one (1) of the entry level positions advertised on the next pages. These are actual
positions that have been offered to high school students.
• Prepare your resume using your true experience and qualifications relevant to the position of
choice.
• Upload your Cover Letter and Resume to Competition Link no later than midnight on the
submission deadline.
• Interview times on Friday, February 20 will be scheduled by lottery. When all slots have
been filled, a wait list will be created.
• Job applications will be available Friday, February 20, one (1) hour before each session and
must be returned 15 minutes prior to the beginning of your interview session. Pick up and return your application at the competition check in desk.
• Dress is professional for the interview
Judging will be based on the following criteria:
• Cover Letter and Resume
• Application
• Appearance and Poise
• Response to Questions
RESOURCES: There are many wonderful resources on the web with interview advice. These are two good ones:
• http://www.psychologytoday.com/blog/here-there-and-everywhere/201206/10-ways-ace-job- interview
• http://www.forbes.com/sites/jacquelynsmith/2013/01/11/how-to-ace-the-50-most-common- interview-questions/
POSITION #1
Store Associate
At In-N-Out Burger we’ve been a family-owned business since 1948. Our Associates have always been part of our
family, too. To maintain our high levels of customer service and quality standards, we’ve never franchised.
Respect, professionalism and friendliness make In-N-Out a team-oriented environment where we take pride in all
that we do to deliver only the freshest, highest-quality foods and superior services at all times to our Customers.
The essential functions of this position include, but are not limited to the following:
1. This candidate must have acceptable verbal English language communication skills, which includes
interpersonal conversational skills.
2. The associate is consistently asked to make correct change, which demands that he/she have basic math skills.
3. The ability to adapt and follow instructions requires adequate comprehension skills.
4. Essential to this job is the ability to move freely in and around obstacles common in the stores. This individual
must be able to move from one work area to another at a moment’s notice and in and around crowded work
areas.
5. Some lifting and the movement of moderate loads requires a 50 pound lifting requirement.
6. This individual is responsible for the operation of store equipment such as slicer, dicers, computer terminals,
fryer, grills, etc. The effective operation of such equipment requires the use of all limbs and the ability to see at
close distance.
7. The ability to report to work at the prescribed time for each scheduled shift and to fulfill the job requirements
for the duration of the shift or until relieved of all duties by a direct supervisor.
8. The ability to follow directions from a supervisor.
9. The ability to interact productively with co-workers.
10. The ability to understand and follow posted work rules and procedures.
11. The ability to receive constructive criticism in a professional manner.
12. To perform all work related tasks as assigned by your supervisor.
Rev. 10/1/14
POSITION #2
Law Office Receptionist / Filing Clerk About the Job
We are a fast-paced law firm with a broad client base and a focus on providing excellent service to cases of all sizes.
Job Purpose: Serves clients and visitors by greeting and referring them; notifying staff member of their arrival; maintaining reception room appearance; and entering and updating contact information and appointments into computer system.
Duties:
* Welcomes clients and visitors by greeting them, in person or on the telephone; transferring calls; answering or referring inquiries.
* Helps potential clients by screening type of inquiry; transferring call to legal assistant or attorney.
* Maintains reception areas by straightening up; keeps workspace neat and organized.
* Files, tags, and organizes documents in physical and electronic client files.
* Updates appointment schedules and contact information by inputting data.
* Supports attorneys by following up on “no-show” appointments; preparing files for new clients.
* Updates job knowledge by participating in educational opportunities.
* Accomplishes law firm mission by completing related results as needed.
* Other office related duties possible at any time
Skills/Qualifications:
PC Proficiency, Professionalism, Informing Others, Meeting Planning, Reporting Skills, Scheduling, Telephone Skills, Multi-tasking, Client Relationships
* Spanish speaking and writing highly preferred.
IMPACT MARKETING COMPETITION
Impact Marketing is the ability to “spark” a potential customer’s interest or curiosity quickly in your product or service. Some of the marketing devices used are mailings, doorknob hangers, refrigerator magnets or give-away items with a company’s logo and information imprinted on the item. One of the most effective types of impact advertising is the use of outdoor displays. These include billboards, sides of buses, and bus stop and bench signage. The difficulty (and marketing challenge!) is to design an outdoor advertisement that creates interest or curiosity in a product or service within
seconds! Most customers see this type of marketing for only a few seconds as the drive or pass by the billboard or bus stop.
Your challenge: Create a billboard that “sparks” interest for your company for the California VE Trade Fair. Billboards have changed dramatically in the last few years. They are very creative and well designed. Many have moving parts (using small engines), digital displays or are 3-dimensional. And others are extremely simple but effective (“Got Milk!”). It is time to utilize the creative, hands-on employees within your company.
Purpose: Create interest or curiosity within 5 seconds…without explanation!
Guidelines:
Your company’s billboard must be on a foam board that is 20” x 30”. These are available at most office supply retailers. It can be set either horizontally or vertically.
Your company’s billboard must be set on an easel that you provide.
Your company’s billboard CANNOT plug into electrical outlets. It must be self-contained. A battery pack is allowed if you have moving parts or digital readings.
The display MUST be appropriate for a school function.
Check in your billboard display at the check-in desk and a billboard number will be assigned to you for judging purposes.
Your billboard will be placed in the designated “Billboard Competition” area of the convention center.
Place your company and school name on the back of your board on the top right corner.
Company name can be on the front of board also.
Any billboard not complying with the above guidelines will be disqualified. Judging: The judges will be instructed to have their back to your display. They will turn for 5 seconds to look at your billboard and turn back away. They will then use the judging rubric to grade your billboard.
Horizontal
“Billboard-style”
Vertical
“Bus stop-
style”
Great Lakes VEI Trade Show
COMPETITION REGISTRATION: Impact Marketing .
You MUST provide your own easel.
Please review the Impact Marketing Guidelines stated on the previous page.
Impact Marketing Information: Name of Company: ____________________________________ Name of School: _______________________________________ State: ______________________
Primary Employee Contact (student): ________________________________
Teacher Contact Phone #: ______________________________________
Teacher Contact Email: _______________________________________________ Comments:
Display # ________
COMPANY NAME: _____________________________________________
Score Sheet for Competition IMPACT MARKETING
JUDGES: 1. HAVE YOUR BACK TO THE DISPLAY.
2. TURN AND LOOK AT PROJECT FOR 5 SECONDS ONLY!
3. TURN YOUR BACK TO THE PROJECT AND COMPLETE SCORE SHEET.
Ratings: Unacceptable
Requires Improvement
Acceptable Very Good Superior
1 - 4 5 - 8 9 - 12 13 - 16 17 - 20
Appealing & Creative Use of Space SCORE
Appealing and Creative Creativity attracts rather than detracts
Use of Space Creative use of space reflects original thought and
planning
Innovative and Original Marketing SCORE
Original Thought and Planning
Reflects original thought and planning
Evidence of innovative marketing strategies
Creates interest or curiosity
Effort Shown in Impact Marketing SCORE
Original Effort and Energy Evidence of planning and effort in project
Overall Impact to Viewer Creates interest and/or curiosity
Encourages further investigation by viewer
Penalties SCORE
Miscellaneous Penalties
(Not on easel, Not designated board size 20” x 30”, etc….less 5 points each
infraction)
LESS:
Judge’s Signature: TOTAL POINTS (Out of 100)
JUDGES: Please make comments on Strengths and Weaknesses on the back.
Best Booth Competition Rubric
DESCRIPTION OF EVENT
Each Virtual Enterprise Company is asked to design and build out a booth at a Virtual Enterprises International Trade Show. Each booth allows companies to highlight their products and/or services and to increase sales. Below are the guidelines for this event:
GUIDELINES
Student-employees of each company will design and display a booth in order to increase sales of their products and/or services at the Trade Show during the trading hours.
All students-employees can participate in booth construction and display at the Trade
Show.
The booth must be staffed at all times during trading.
All Trade Show guidelines on height, width, and materials used must be followed.
Failure to adhere to guidelines may cause booth disqualification from the event. Please refer to the competition host for specific guidelines related to your event.
Trade Show Marshalls will make decisions concerning acceptable booth design
standards and content. During setup, adjustments can be made to meet guidelines. If the booth is disqualified once trading starts, a disqualification slip will be attached to the score sheet.
Evaluation will follow the rubric on the next page.
The top teams in each category will receive awards as determined by the competition
host.
Best Booth Competition Rubric
Best Booth Firm Name
Evaluation Item
Not Demonstrated
Does Not Meet
Expectations
Meets Expectations
Exceeds Expectations
Points Earned
Booth Content – names, logos, and graphic are appropriate for a school-related function Required elements:
Company name
Logo
Product Information
Design features and booth components do not extend beyond the booth space into the aisle.
Design features and booth components do not extend beyond the drape height at the back of the booth.
0
1 - 7
8 - 14
15 - 20
Presentation:
Booth area is neat and clean.
Attention-grabbing.
Efficient use of resources.
0
1 - 7
8 - 14
15 - 20
Effective use of promotional materials, such as:
Catalogs
Flyers
Brochures
Sample Merchandise
0
1 - 7
8 - 14
15 - 20
Professionalism Booth is staffed at all times and accessible;
employees are friendly.
0
1 - 3
4 - 7
8 - 10
Poise and professional appearance is exhibited by employees.
0
1 - 5
6 - 10
11 - 15
Visitors are enticed to visit. 0 1 - 5 6 - 10 11 - 15
Total Points
/ 100 max
Disqualifications Booth materials outside of booth area (including height)
Inappropriate images
Use of food not related to business (exception, individually wrapped candy bowls)
Use of music not related to business
Inappropriate music
Final Score / 100 max
Judge’s Name/Code Date
Judge’s Comments
