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THE 1920’S

THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

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Page 1: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

THE 1920’S

Page 2: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

SLO’s• Henry Ford moved

America forward economically

• SW describe how the consumer revolution and bull market came to be

• How are the effects of the economic boom on urban and rural similar/different?

SLO’s• Explain the impact of

Henry Ford and the automobile

• Analyze the consumer revolution and the bull market

• Compare the different effects of the economic boom on urban and rural America.

BOOMING ECONOMY

Page 3: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Terms and People (p. 324)• Henry Ford• mass production• Model T• scientific management• assembly line• consumer revolution• installment buying• bull market• buying on margin

BOOMING ECONOMY

Page 4: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary:• Through Henry Ford’s

innovation of the automobile, economic growth in the 1920’s boomed due to the additional resources and freedom it lent to the American public.

• Mass production was not an innovative idea at the time

• Assembly lines of cars required the assembly of thousands of parts

• The boom in the automotive industry stimulated growth in other industries related to car manufacture or use.

• It also caused additional economic effects: ground, railroad, and trolleys declined.

• New sense of freedom & prosperity

BOOMING ECONOMY

Page 5: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

19 t h Century Mass Prod. Ford Assembly Lines

BOOMING ECONOMY

Page 6: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary• As American began to

progress thru the 1920’s, Americans began to buy more products because of innovative advertising schemes and a new means of buying “credit” which allowed the market to soar and change the attitude towards consumption in the U.S.

• Widespread availability of electrical power supported the consumer revolution

• Advertising and credit played its part in selling more products

• More and more Americans put their money into stocks to get rich quick due to a bull market

BUSTLING ECONOMY

Page 7: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

BULL BEAR

BULL VS. BEAR

Page 8: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary• Although people were

flocking to the city and people w/in the confines of the city were prospering, farmers outside of it were not.

• The economic boom did not affect all parts of the nation equally. While urban and suburban areas prospered, rural Americans struggled.

• Immigrants, farmers, and an African American migration came to cities.

• Suburbs began to pop up due to mass trans

• Farm income declined and wealth was not well distributed

CITIES, SUBURBS, AND COUNTRY

Page 9: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

•Write a paragraph summarizing the reasons for the historical viewpoint that Henry Ford was one of the chief makers of the modern world.

PAIRED ACTIVITY

Page 10: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

SLO’S• Pinpoint the way

Harding and Coolidge promoted the growth of businesses

• Talk about the shady events that went down on Harding’s watch

• How did the U.S. affect the world as a whole during the 20’s?

SLO’s

• Analyze how the policies of Presidents Harding and Coolidge favored business growth.

• Discuss the most significant scandals during Harding’s presidency.

• Explain the role that the U.S. played in the world during the 1920’s.

BUSINESS OF GOVERNMENT

Page 11: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

• Andrew Mellon• Herbert Hoover• Teapot Dome Scandal• Calvin Coolidge• Washington Naval Disarmament Conference• Kellogg-Briand Pact• Dawes Plan

KEY TERMS AND PEOPLE (P. 330)

Page 12: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

HARDING ADMINISTRATION

Page 13: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary• President Harding’s

stance on economic growth was that of a “hands-off” and laid back approach. He promoted internal growth and forced Americans to buy domestic. Harding was also surrounded and influenced by a close-knit group of friends that made decisions that benefited only them and not the U.S. citizens.

• Took a laissez-faire approach economics and favored giving power back to the business owners.

• Hiked tariffs on imports

• Ohio Gang

HARDING ADMINISTRATION

Page 14: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary• Although the nation

was prospering financially under Coolidge’s leadership, the U.S. was facing more underlying problems that needed attention and concern.

• Aspired to reduce national debt, trimming federal budget, and lowering taxes to give incentives for businesses=booming economy.

• Farmers struggled due to prices of goods

• Labor unions demanded higher wages

• African Americans faced discrimination

COOLIDGE PROSPERITY

Page 15: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary• Post WWI, the global

community recognized that they couldn’t afford another war of that magnitude so the different nations attempted to implement different protocols to ensure global peace. At the same time, relations w/ GB, France, and Germany were hindered due to the lack of war debt being paid off.

• Nations were attempting to ensure that there would never be another World War

• Washington Naval Disarmament

• Kellogg-Briand Pact 1928

• GB and France owed U.S. war debt

• Germany owed GB and France

• Dawes Plan

AMERICA’S ROLE IN THE WORLD

Page 16: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

SLO’s

• Compare economic and cultural life in rural and urban America.

• Discuss the changes in U.S. immigration policy

• Analyze the goals and motives of the Ku Klux Klan in the 20’s

• Discuss the successes and failures of 18th Amendment

SOCIAL AND CULTURAL TENSIONS

Page 17: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

• modernism• fundamentalism• Scopes Trial• Clarence Darrow• quota system• Ku Klux Klan• Prohibition• 18th Amendment• Volstead Act• bootlegger

KEY TERMS AND PEOPLE

Page 18: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Modernism• Openness toward social

change and new discoveries of science

• Mastery of mathematics and language –high school/college

• Fundamentalism• Scopes Trial of 1925—debate

of evolution• Issue: Darwin’s theory of

evolution that complex forms of life, human beings, had developed from simpler forms of life

Traditionalism• More traditional view

of science, religion, and culture

• Muscle, endurance, and knowledge of crops--education

TRADITIONALISM /MODERNISM CLASH

Page 19: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

SCOPES TRIAL OF 1925

Page 20: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary

Nativists wanted restrictions of access of immigrants into the U.S. by implementing a quota system for each country to match a certain percentage of a country’s population. Since Mexicans productively contributed to local economies the quota system did not pertain to them.

• Nativists pushed for immigrants that couldn’t read or write their own language not be allowed into the U.S.

• Quota system• Mexicans

contributed to the local economies of the Southwest—quote system did NOT apply to Mexicans

RESTRICTING IMMIGRATION

Page 21: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary

With the culturally changing look of the U.S. in the 1920’s, the KKK opposed cultural diversity and was met w/ resistance by organizations that welcomed those changes.

• Rural Americans saw the country become increasingly urban and their own position in the nation slip in relative importance—many lashed out

• Most were in the South, but had branches in the Midwest, Northeast, and West

• NAACP, Jewish Anti-Defamation League embraced national diversity

THE NEW KU KLUX KLAN

Page 22: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

THE NEW KKK

Page 23: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary

The 18th Amendment was established and enforced through the Volstead Act, but certain Americans found ways to illegally sling alcohol which resulted in heightening organized crime.

• 18th Amendment—forbade manufacture, distribution, and sale of alcohol

• Volstead Act—enforced 18th

• Bootleggers—sold illegal alcohol to consumers

• Al Capone—most famous criminal during Prohibition Era

• Organized crime boomed

PROHIBITION AND CRIME

Page 24: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

PROHIBITION AND CRIME

Page 25: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

• How did the two sides in the Scopes Trial

represent conflicting value systems? What did each side value

most?

EXIT SLIP

Page 26: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Learning Outcomes

1. Trace the reasons that leisure time increased during the 1920’s

2. Discuss the advancements of women in the 1920’s

3. Analyze the concept of modernism and its impact on writers and painters

4. Trace the developments and impact of jazz5. Discuss the themes explored by writers of

the Harlem Renaissance

A NEW MASS CULTURE

Page 27: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

• Charlie Chaplin• The Jazz Singer• Babe Ruth• Charles Lindbergh• Flapper• Sigmund Freud• “Lost Generation”• F. Scott Fitzgerald• Ernest Hemingway

KEY TERMS AND PEOPLE P. 343

Page 28: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary• As American popular

culture began to evolve, Americans looked to different means of entertainment like going to the movies and listening to the radio.

• The work week was down to 5 days a week and salaries and wages were on the rise.

• Americans looked to a new form of entertainment—movies

• Charlie Chaplin/Rudolph Valentino

• Phonograph and radio also became powerful instruments of mass popular culture.

NEW TRENDS IN POPULAR CULTURE

Page 29: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary

• As Americans looked to sports for heroes to instill a sense of hope post WWI, there were a number of athletes and historical figures that provided that escape.

• Hollywood’s chief rivals for the creation of heroes were the baseball parks, football fields, and boxing rings.

• Babe Ruth—baseball

• Red Grange—football

• Jack Dempsey—boxing

• Bobby Jones—golf• Charles Lindbergh

“Lucky Lindy”—Spirit of St. Louis

AN AGE OF HEROES

Page 30: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Social Changes Political Changes Economic Changes

• More liberated• Wore dresses

w/ shorter hemlines

• More make-up• Danced• Flappers• Women wanted

more control of their lives and got it!

• 19th Amendment—gave women the right to vote.

• Work in reform movement, run for office, fight for laws to protect women and children in the workplace

• Primary goal—pass the Equal Rights Amendment

• Entered workforce

• Charitable work

• Joined clubs• Vacuum

cleaners and irons took some of the drudge out of the labor

WOMEN MAKING STRIDES

Page 31: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

FLAPPER

Page 32: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary

• As the American culture was rapidly changing, American writers began to think outside the box by thinking more abstractly and pushing the boundaries of what was previously accepted during the “Victorian Era”.

• WWI altered the way writers and artists viewed the world, changed the way they approached their craft, and inspired them to experiment w/ new forms and fresh ideas.

• Sigmund Freud—psychologist

• F. Scott Fitzgerald—novelist (The Great Gatsby)

• Ernest Hemingway--novelist

MODERNISM IN ART AND LITERATURE

Page 33: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

FREUD/THE GREAT GATSBY

Page 34: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Learning Outcomes1.Trace the development

and impact of jazz2.Discuss the themes

explored by writers of the Harlem Renaissance.

THE HARLEM RENAISSANCE

Page 35: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary• Although African

Americans began to migrate to more urban areas for employment and a better way of living, there was still a sense of racism everywhere. When Marcus Garvey advocated for a separation of races he, at the same time, instilled a sense of pride amongst AA’s and helped the race move forward socially.

• African Americans who left the South dreamed of a better future.

• In northern larger cities AA had a growing political voice where there was more of a middle to upper class.

• Harlem became the focal point for the aspirations of thousands of AA

• Marcus Garvey—advocated the separation of the races

• Instilled a sense of pride amongst black people and their culture

A NEW “BLACK CONSCIOUSNESS”

Page 36: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary

• Jazz music was a vital part of the Prohibition Era that blended a sense of pride and an avenue of expression amongst African Americans.

• Jazz is truly a form of indigenous American music based on improvisation.

• Louis Armstrong became the ambassador for jazz

• Bessie Smith• Apart of the 1920’s and

Prohibition Era• Demonstration of the

depth and richness of the AA heritage.

THE JAZZ AGE

Page 37: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

LOUIS ARMSTRONG/BESSIE SMITH

Page 38: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

Summary• The Harlem

Renaissance brought about a different means of expression for African Americans through the usage of poems and stories.

• The flowering of AA culture became known as the Harlem Renaissance.

• “New Negro” suggested a radical break w/ the past.

• Explored the pains and joys of being black in America.

• Claude McKay showed ordinary AA’s struggling for dignity and advancement in the face of discrimination and economic hardships.

• Langston Hughes—most powerful writer

HARLEM RENAISSANCE

Page 39: THE 1920’S. SLO’s Henry Ford moved America forward economically SW describe how the consumer revolution and bull market came to be How are the effects

LANGSTON HUGHES