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WWW.CCIFC.ORG INTERWINE The 12 th China International Wine & Spirits Exhibition (Canton) Import and Export Canton Fair Complex May 22 nd - 24 th 2014 French Chamber of Commerce and Industry in China France Pavilion

The 12 Import and Export Canton Fair Complex France …communication.ccifc.org/canton/evenementiel/2014/05-22 Interwine... · appetite for wine consumption, ... Enter into the South

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WW

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I N T E R W I N E The 12th China International Wine & Spirits Exhibition (Canton)

Import and Export Canton Fair Complex

M ay 2 2 n d - 2 4 t h 2 0 1 4

French Chamber of Commerce and Industry in China

France Pavilion

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Interwine, China International Wine & Spirits Exhibition, in Guangzhou has been inaugurated in 2005 and will be holding its 12th edition in May 2014.

This event is a prestigious international showcase for wine and spirits production, trade, and relative products and services. It responds to an important and increasing demand of the Chinese market and the professionals’ need in terms of trade fairs.

In the context of China's rapidly growing appetite for wine consumption, Interwine is one of the largest international exhibitions in China, entirely dedicated to the wine & spirits industry.

It gathers the whole country communities of wine and spirits importers, distributors, wholesalers and retails, along with worthy large scale buyers and even the international ones.

OVERVIEW

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The growing importance of wine importations

According to the statistics from China Customs, the annual growth rate of imported wine is reaching 68%.

Since 2004, imported wines into the Chinese market were mainly from France, Australia, Chile, Spain, Italy, Argentina, USA, Germany, Portugal and South Africa.

Imports of bottled wine (Million liters)

Country 2010 2011 2012 Market Share 2012

France 67,8 117,9 127,2 47,8%

Australia 23,8 32,6 33,9 12,7%

Spain 9,5 19,0 26,7 10,0%

Chile 10,5 17,5 20,8 7,8%

Italy 11,2 18,9 19,4 7,3%

USA 9,2 12,4 12,9 4,8%

Others 14,4 23,2 25,3 9,5% Chinese Customs - 2012

The Chinese consumption and demand keeps increasing

China is both a wine producer and consumer, and with no doubt is taking part among the top wine-producing nations.

Chinese wine consumption soared by 142% over five years since 2007. In 2012, China has overtaken the UK to join the list of the world's top five wine-consuming nations; with France as the leading supplier accounting for 48% of its total imports.

Moreover, the Chinese demand for imported spirits is also booming. China is now the largest Cognac market in the world by value.

Guangdong province is the most developed area in China

Guangdong province is the largest trade center for Import and Export with a population of more than 110 million inhabitants. The province holds the highest nation GDP as it could be the 15th world power.

Interwine takes place in Canton, capital of Guangdong province, the third most populated city in China. Located on the Pearl River Delta, with close ties to neighboring cities such as Hong Kong, Shenzhen and Macau, Canton is China's most important trading hub.

WHY SHOULD YOU JOIN THE INTERWINE FRANCE PAVILION?

Enter into the South China wine and spirits market, and develop your activities

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Interwine Fair

The exhibition aims to gather the Chinese communities of wine and spirits: importers, distributors, wholesalers, retailers, and important buyers including hotels, airlines and restaurants.

This event is one of the most important platforms for international and Chinese producers, exporters and retailers; which concretely establishes themselves on the Chinese market and helps them to enter and develop into the growing South Chinese market.

Exhibition Center

The exhibition takes place at the Import and Export Canton Fair Complex, the largest exhibition center in Asia and the second worldwide.

Interwine has hosted during its 8 years of activity:

-more than 20 000 importers;

-30 000 distributors;

-350 000 wholesalers, retailers, hotels, bars, restaurants, supermarkets, etc.

Exhibitor statement - Interwine November 2013

«Interwine Canton remains for us an important exhibition

to work on the market of South China. Thanks to the

support of the CCIFC Canton on site, we could beneficiate

from a great ease to participate.

Moreover, the fair allows us to be more present on this

market and to obtain interesting contacts in order to

develop our business over the long term in the region.»

Tong CHEN – Grands Chais de France,

Key Account Manager

Interwine Autumn 2013 statistics:

- 32,098 professional visitors

- 856 exhibitors

- 1362 booths

Along with a huge presence of international pavilions such as Chile, Italia, Australia and the US, the “France Pavilion” gathers all French companies, promotes their activities and enhances their image of excellence.

Benefit from the CCIFC France Pavilion with: - Subventions; - A design made of the French colors for a higher visibility; -A French bicultural team based in Canton to work along with you; - The support from the CCIFC and its services before, during and even after the fair.

WHY SHOULD YOU JOIN THE INTERWINE FRANCE PAVILION?

Exhibit on the largest fair dedicated to wine and spirits professionals in South China

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SERVICES INCLUDED IN YOUR REGISTRATION FEES: Your 9m² all-inclusive booth at the France Pavilion: reception counter, table with chairs, exhibition shelves, stock room, customizable side boards, tasting kit (glasses, ice bucket, spittoon), glass cleaning service.

Receptionists dedicated to promoting the exhibitors of the France Pavilion.

Your company details in the Interwine catalogue and in the France Pavilion brochure.

CCIFC financial export aid.

3 nights at the China Hotel, A Marriott Hotel***** during the exhibition, from May 22nd to 24th 2014.

OPTIONNAL SERVICES:

Increase your visibility with a corner booth under the Pavilion: +10% (in addition to both Standard or Member Package).

Get your own Chinese interpreter during the exhibition: RMB 3,000 (about EUR 362 Tax inc.).

Become a member of the French Chamber of Commerce and Industry in China to benefit from the member prices http://www.ccifc.org/index.php/fre/devenir_membre/adherer_a_la_ccifc/devenez_membre_de_la_ccifc_en_2014

9m² all-inclusive booth

at the France Pavilion

Cost-Amount

(Tax inc) Export Aid

Net Amount

(Tax inc)

Corner Booth

(+ 10%)

CCIFC Member Package

RMB 23,800

(About EUR 2,875)

RMB 8,900

(About EUR 1,075)

RMB 14,900

(About EUR 1,800)

RMB 16,390

(About EUR 1,980)

Standard Package

RMB 23,800

(About EUR 2,875)

RMB 5,900

(About EUR 713)

RMB 17,900

(About EUR 2,163)

RMB 19,690

(About EUR 2,380)

Euro pricing is indicative

WHY SHOULD YOU JOIN THE INTERWINE FRANCE PAVILION?

Benefit from preferential participation fees

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Contact

French Chamber of Commerce and

Industry in China – South China Branch

Emeline HESPEL

Event & Communication Manager

Tel: +86 (20) 2916 5531

E-mail: [email protected]