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Coca Cola Explanation: Refresh on the COCA COLA side of life. When it comes to advertising a product on a billboard, the best way to grab the consumers’ attention is to put the main focus on the actual product that is trying to be sold. Using, the type face ‘ sans serif’ that is a simple type face seen by us all throughout our daily lives onto the text “Refresh on the…side of life” allows us to firstly to focus on the main target, which is Coca –Cola and afterwards the text around it. Therefore, this type definitely works for what it is represents because the “coca-cola” text being in a script type face attracts the consumers attention, once the consumers attention it caught the text around is most likely going to be read. It is most likely going to be read because Coca-Cola is an organization that is known worldwide. National Bank Could not find what type face was used. When it comes to representing a bank that serves millions of people I believe that the type face that is used for the name of your bank should be professional and in a way demonstrate a sense of security. We would most likely see this type of type face on a rock band or a poster of any kind whether is a poster for a concert, or a school assignment. A rock band and a poster definitely does not have the same representation of a bank. Therefore, this type face does not work for what it represents. Velvet Hammer The type face used for Velvet Hammer is a serif. Velvet Hammer is a music based organization that focuses on A&R production, marketing, branding, touring, etc... I believe this type face works for what it represents because of the little “feet” at the ends of the letterforms. Since, this is a music based organization, there is a lot

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Coca Cola

Explanation:Refresh on the COCA COLA side of life.When it comes to advertising a product on a billboard, the best way to grab the consumers attention is to put the main focus on the actual product that is trying to be sold. Using, the type face sans serif that is a simple type face seen by us all throughout our daily lives onto the text Refresh on theside of life allows us to firstly to focus on the main target, which is Coca Cola and afterwards the text around it. Therefore, this type definitely works for what it is represents because the coca-cola text being in a script type face attracts the consumers attention, once the consumers attention it caught the text around is most likely going to be read. It is most likely going to be read because Coca-Cola is an organization that is known worldwide.

National Bank

Could not find what type face was used. When it comes to representing a bank that serves millions of people I believe that the type face that is used for the name of your bank should be professional and in a way demonstrate a sense of security. We would most likely see this type of type face on a rock band or a poster of any kind whether is a poster for a concert, or a school assignment. A rock band and a poster definitely does not have the same representation of a bank. Therefore, this type face does not work for what it represents.

Velvet HammerThe type face used for Velvet Hammer is a serif. Velvet Hammer is a music based organization that focuses on A&R production, marketing, branding, touring, etc... I believe this type face works for what it represents because of the little feet at the ends of the letterforms. Since, this is a music based organization, there is a lot of focus on not boring your clients/users, and having those little feet at the ends of the letterforms adds interest, making it less boring

Rolling StoneThe type used for the title of this music based magazine is Royal Acidbath designed by Sharkshock. The text "Rolling Stone" on this magazine cover definitely works for what it represents. The type face gets creative with long curves on the letters "R", "g", "S", "t", and "e" setting an "artistic" mood. One would think about the terms artistic and creativity when thinking about music, and I believe the Royal Acidbath type face expresses these terms in its type face.

RolexAs we all know Rolex is an organization that design, manufacture, distribute and service wristwatches at a high price. The type face used for Rolex is sans serif. This type face works for what it represents because it is simple, with the little feet at the ends of the letterform making it less boring.