Terrence Coleman Resume+Portfolio

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    Creativity on Tap.

    Terrence ColemanAbout MeI enjoy many dierent aspects o design,especially identity design and productdesign and development.Enjoys snowboarding and was aninstructor! Also worked in a ski shop.I am a team player and hard worker.I like to be challenged.

    EducationUniversity o Maryland,

    College Park 2007-2012Degree: BA Studio Art,

    Graphic Design

    Technical SkillsAdobe CS5: Photoshop, Illustrator, InDesign, Basics in DreamWeaver

    Microsot Ofce: Word, PowerPoint, ExcelOthers: Basics in Final Cut Pro, HTML Coding, Prezi Presentation Service

    - Logo and brand identity design- Page layout design- Ad design- Photo re-touching- Sustainable design

    Design Skills- Packaging mock-ups- Hand illustration- Computer illustration- Technical drawing- Work with dierent mediums

    Job ExperienceTop to Bottom ServicesMarch 2013-CurrentRe-design o company stationery and also creation o a cohesive brandidentity. Working with CEO to generate the new look and eel whileretaining current elements.

    Access IntelligenceFall 2012, Freelance DesignerGenerated two magazine layouts working closely with the client to ensureedits and styles were acceptable.

    University of Maryland LibraryFall 2011, Assistant DesignerAssisted in implementing a variety o dierent visual aids to help promotethe librarys diverse events. Examples include display cases, posters anddigital slideshows.

    Fred & BarrelJune - July 2013Worked directly with the publisher as the letterer o two comic books. Alsoworked as the fnal layout designer in charge o getting everything in ormor the fnal printed project.

    Table of Contents

    Maryland F.C.

    Toyota GT-86 Spread

    Venues Guide

    Sea Shepherd Society

    Blackbird Navigation

    Flying Dog x Rome SDS

    4

    9

    12

    14

    18

    22

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Branding:Maryland F.C.

    MARYLAND F.C.

    Initial Sketches

    These jerseys were created for a recreational co-ed soccer team. Themark incorporates a Maryland flag with the silhouette of a blue crabat the bottom. The wings represent the two dominant sports teams in

    Maryland; The Baltimore Orioles and Ravens by paying homage to theirmascots. Created in a traditional Maryland color scheme.

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Mark

    MARYLAND F.C.

    Font: Edmonsans (Medium) by The LostType Co-op

    The typography for the mark had to be modernand easily readable. It stands out, but is notover powering.

    M.D. F.C.The solution the team agreed on incorporatedthe Maryland flag, but in a much more subtleshadowed effect. Because the jerseys weregoing to be sublimated, there were manycolor options. The team decided on the greyjersey because it could u ltimately be used as ahome and away jersey. Also incorporated theRoute One Apparel Logo, a Maryland apparelcompany as a sponsor.

    Jersey Concepts

    Final DesignTo help the final design stand out, a bright colorred was used for the numbers that matched thelogo. This also helped on-field visibility betweenteam mates.

    Final Product

    The final product was successfuconveying the Maryland spirit iIt helped solidify the team as a gave them a distinguished look to other teams on the field. Thetechnique allowed the colors toand be vibrant.

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Ad Concepts

    This group of three ads werecreated to help generatea hype for the new jerseybefore the initial reveal.Specifically muting certainparts of the jersey created amysterious look. The ad copycame from fans who wouldshow up to the games everyweek to support the squad.The saying Cant CoachHustle! became the squadsofficial slogan.

    Layout:Toyota GT-86 Spread

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Return of theAs I enthusiastically revved the GT-86s 2.0-liter, 200-hp flat-four up to 5500 rpm, or about 2000 rpm shy of

    redline, I dropped the clutch, and, unlike any Toyota

    before, the tiny coupe lit up its rear tires as if they

    were Ground Bloom Flowers on July 4. Its a good

    thing After 3 seconds of mellifluous tire screeching,

    the FT-86s Michelins hooked up, and I proceeded

    to effortlessly flick the Miata-esque Aisin six-speed

    manual from gate to gate, glancing up at the rearview

    and watching the runway at the decommissioned ElToro Marine Base quickly fade into the horizon.

    Few cars have made me miss bachelorhood quite

    like the GT-86. The Lamborghini Aventador didnt.

    Neither did the Ferrari 458 Italia. Why? Well, those

    Italian exotics are so expensive that, regardless of

    my marital status, they would require that I be filthy

    rich, which Im not. The GT-86, on the other hand,

    is set to start at around $25,000 -- thats downright

    reasonable. So if I were flying solo and free of such

    familial expenses as a mortgage and the kids college

    fund, the GT-86 would reside in my garage. And the

    Premium isnt so base, what with standard HID

    headlamps, navigation, Bluetooth phone and audio, a

    leather-wrapped shift knob and steering wheel, and

    a Torsen limited-slip differential.

    Better still, the GT-86 treats the driver to all the MX-

    5s chassis greatness -- the direct, linear steering;

    the composed, taut ride with a touch of softness; the

    firm, reassuring brakes; the initial understeer that

    transitions gently and predictably t o controllable

    oversteer -- but adds a quiver-free fixed-roof body

    that communicates chassis behavior with even more

    precision.

    The GT-86 is undeniably superb. For the money,

    its grin-getting straight-line quickness, 22/30 mpg

    city/highway fuel economy (25/34 with the six-

    speed automatic), seemingly extrasensory chassis

    response, seven-airbag passive safety suite, andstraightforward and aesthetically Subarus most

    creative creation a force to be reckoned with.

    The FT-86 has a boxer engine. This is because the

    car was engineered by Subaru.

    The GT-86 is the

    more athleticallycapable youngerbrother of the AE-86,which was consid-ered underpowered.

    The FT-86 boasts a200 HP boxer engine.

    The LayoutThis layout was parof different layouts project. The objectivto curate a design mand focus on three aspects of design. included a contempa different take on piece of art and lasof design from any

    your choosing. I di would go for a Japtheme for the museit was the 100th anof the Cherry Blossoin D.C. The spreadon a manga versionLisa and the artist cTakashi Murakami.

    For this spreawas to focus on theof this car. The sprsupposed to commuroots of the originashown in the back

    white and how it trto a new sophisticawhile retaining the cult classic street tu

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Layout:Venues Guide

    The Guide

    This was a free lance job for AccessIntelligence. They specialize in eventplanning. This guide was the 2013issue to showcase different eventlocations. My job was to create newspreads and also modify and adjustold ones to be current.

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Promotional Mailer:Sea Shepherd Society

    Sea Shepherd

    actics Book

    Initial Sketches

    The purpose of this project was to create apromotional mailer for a non-profit society thatwas sustainable and cheap to produce. Mychoice was the Sea Shepherd Society who dealwith sea life conservation. My initial conceptswere to produce a boat out of card board and

    fill it with items that taught the audience aboutwhat the society did. I ended up honing thisinitial idea into a survival kit concept. Thisproved to be to bulky and really un-sustainable.

    My last idea was actually one I hadoriginal boat idea, but to use just thIt was a Tactics Book. This fit thethe Sea Shepherds as they often ustactics to stop Japanese whaling shwhaling. A tactics book would also

    well with the audience because it wthem to be more engaged with the Wars on the Discovery Channel.

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Mark

    Sea Shepherd

    Tactics Book

    Font: Heavyweight

    The mark is actually the mark they use; I simplydecided that the font needed an upgrade. Ichose heavyweight because it looked likesomething you find on the side of a beat upbattle ship. The font produces this piraty wornlook that went perfectly with my Sea Shepherdtheme.

    The STEVE IRWIN

    Digital Concepts

    Any good tactics book needs a map, right?My idea really started progressing forwardas I worked through wha t a Tactics Bookmight have in it. I decided that most of theaudience of the show would appreciate a largeposter sized map of the antarctic circle, whichis where it takes place. Once I found this,I needed to figure out how to get an 18x24in poster into a mailable size that was alsosustainable. I used a foldable system.

    Final ProductThe mailers wtogether with caps from a Mbrewery calledSeas which hup the pirate tSea Shepherdbottle caps alsextremely susit was comple

    together with caps. No gluetape required.

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Branding and Stationery:Blackbird Navigation

    B L A C K B I R DNAV IGA T ION

    Initial Sketches

    This project was a corporate brandOur teacher gave us a specific set and we had to develop a logo as wa company name based off of the wchosen. The word I chose was naFrom the initial sketches, I chose totechnology start up that specializeair and sea GPS technology. In mychose symbols associated with macompasses, dials, boats, and satellwere to overused. I explored the ithe cardinal as a starting point for

    logo. The name cardinal can also with the four cardinal directions ofEast and West which opened other

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Mark

    B L A C K B I R DNAV IGA T ION

    The final mark came aftercritical round of classcritiques. The initial markhad the feel I was after,but did not integrate thedifferent components Iwanted well. As I lookedback at my sketches Ifocused on making thebird more realistic and

    less cartoony.

    Stationery Concepts

    B L A C K B I R DNAV I GA T I ON

    www.blackbird.com

    522GlenmontStreetWashington DC ,20042

    B L A C K B I R DNAV IGA T ION

    Terry Coleman

    www.blackbird.com

    [email protected]

    CEO

    522Glenmont StreetWashington DC

    20042

    301-922-4147

    WillGross18105HayloftDr.Derwood MD, 20855

    B L A C K B I R DNAV IGA T ION

    522Glenmont StreetWashington DC, 20042

    The stationery items all utilized the markin some way. Whether it be the beakinspired antenna or the broadcastingsignal circles. Components from thefull mark were utilized to evoke a veryunified idea of navigation. You alsoget an alternative mark on the businesscard utilizing white outlines.

    Final Product

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    Branding and Product:Flying Dog x Rome SDS

    Initial Sketches

    This project was assigned by Flying DogBrewery in Frederick MD as an entry for adesign position at the brewery. The projectsguidelines were to pick a company to do acollaboration project with Flying Dog. Thecompany had to be of interest to you. I choseRome SDS as the company to create a beerand snowboard collaboration. This would bea seasonal limited release that offered notonly a great beer, but also a chance win oneoff snowboard items such as a deck with agraphic done by Flying Dog Brewery. The

    theme that I chose was based arouDogs founders story. It is said thatclimbed the great mountain K2, andthe company ran out of beer at a pagruelling part. This is where The Gcame in. The grim is said to be theand if you stare him in the eyes, helife. This idea integrated with the artist snowboard by Rome was a pethe theme. To celebrate a continuebusiness for both companies during

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    Terrence Coleman

    301-922-4147

    [email protected]

    Terrence Coleman

    301-922-4147

    [email protected]

    The MarkThe mark was supposed to capture the essence of K2mountain. I utilized a font called Gunslinger thatlooked similar Flying Dogs typography. This graphicwas to be used on the beer packaging, the beerbottles, complimentary bottle opener, glasses and theone off snowboard products available to win.

    Product Concepts

    Terrence Coleman

    301-922-4147

    [email protected]

    The Bottle