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A presentation given by Dr. Cheryl E. Ball on September 4, 2010, at the Academic Literacies conference in Lille, France. In this presentation, I discuss an undergraduate writing class where students learn to read, peer review, and write their own digital scholarship that draws on multiple media and modes of production (audio, video, graphics, written text, HTML, etc.) to enact their arguments. I describe how students transfer their alphabetic writing processes to multimedia, using example projects and reflections to show their learning.
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Teaching Teaching Undergraduates to Undergraduates to Compose and Assess Compose and Assess
Scholarly MultimediaScholarly Multimedia
Dr. Cheryl E. BallEditor, Kairos: A Journal of Rhetoric, Technology, and PedagogyAssociate Professor of New Media Studies, Dept. of EnglishIllinois State University, [email protected] | ceball.com
Multimodal LiteraciesMultimodal Literacieslinguistic (delivery, vocab, logos, etc.)
aural (music, sound effects, …)visual (colors, perspective, …)gestural (body, kinesics, feeling/affect, …)
spatial (eco/geosystems, architecture, …)
any combination = multimodal
(Cope & Kalantzis, 2000, p. 26)
Publishing Scholarly Publishing Scholarly MultimediaMultimedia
http://kairos.technorhetoric.net
A Course in Scholarly A Course in Scholarly MultimediaMultimediaIllinois State “Multimodal Composition”(for undergraduates in any
major)
Sequence of Sequence of AssignmentsAssignmentsliterature reviews/responsesvenue/publication analysisaudience analysisgenre analysismedia & modes analysisproject pitch proposalcollaborative scholarly multimodal project
peer-review analysissubmission emails
Establishing Peer-Establishing Peer-Review CriteriaReview CriteriaRead and analyze scholarly multimedia
Read and analyze other digital media texts
Apply existing heuristics for evaluating scholarly multimedia to published texts
Test those heuristics by analyzing unpublished scholarly multimedia texts
Choose which heuristics work best, add others (if necessary)
Use revised heuristic to workshop each others’ texts in class
Three Established Three Established Heuristics…Heuristics…Institute for Multimedia Literacy @ University of Southern California (USA)
conceptual core research component form//content creative realization
(Kuhn, 2008)
Three Established Three Established Heuristics…Heuristics…Manifesto Special Issue @ Kairos
readership form media response
(DeWitt & Ball, 2008)
Three Established Three Established Heuristics…Heuristics…“Assessing Scholarly Webtexts” in Kairos
content web-based allowances emerging conventions
(Warner, 2007)
Student-Chosen Student-Chosen HeuristicHeuristiccreativityconceptual coreresearch/credibilityform : contentaudiencetimeliness
Student’s Scholarly Student’s Scholarly MultimediaMultimedia
Students’ ReflectionsStudents’ Reflections
http://alwasowicz.wordpress.com/project-reflection/
