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The Boston Pledge
TBP Digital: A New Chapter
Building a Robust Digital Platform to Empower Citizens around the Globe
2
THE TBP DIGITAL TEAM
Rohit Muralidhar Santanu Sengupta
Xin Shang Minjing LiuIshani Sengupta
1. ENTERPRISING SPRINGBOARD PROGRAM
3
2. RURAL EXPERIMENTS FOR DEVELOPMENT
3. INNOVATION SEMINARS(ANNUAL CONFERENCES)
4. LEADERSHIP & ACCELERATOR PROGRAMS
THE BOSTON PLEDGE PROGRAMS
Four Key Initiatives
2006 - 2016
Several Initial
Experiments
2001 – 2005
Birth of The Boston Pledge
(2001)TBP Digital
2020s
WE ARE ENTERING A DIFFERENT ERA
4
The Boston Pledge Assets: Two Vectors
Value-Creation
Valu
e
5Awareness Building
PrivilegedUnder
privilegedExperience
The Boston Pledge Assets
Awareness Building
Privileged Under
privileged
Value- Creation
Experience
Valu
e
Entrepreneurship
Springboard Program
Leadership
Development
Annual
Conferences
Rural Enterprising
Development
6
The Boston Pledge Assets
Awareness Building
Privileged Under
privileged
Value- Creation
Experience
Valu
e
Entrepreneurship
Springboard Program
Leadership
Development
Annual
Conferences
Rural Enterprising
Development
7
WHAT IS THE COMMON THREAD?
8
WE NOW LIVE IN A DATA-DRIVEN,
DIGITAL ECONOMY
9
10
Empowering the Base via a digital platform Empower the underprivileged by
connecting those individuals with digital resources, potential partners, experts, and collaborators to express their ideas, and foster the development of skills and concepts
Foster development of leadership, academic, literary and artistic skills
Foster cross-cultural and cross-channel collaborationConnect the base to their developed counterparts
to enable collaboration and promote innovative solutions to their challenges
A platform for governments, social organizations, educational institutions and community leaders to reach out to those in need, understand and analyze their socioeconomic issues and implement innovative solutions
A platform for scalable and innovative solutionsProvide a scalable enablement platform for
the expansion of ideas, services, and products like the current Boston Pledge Initiatives
Serve as a platform for new and innovative solutions and their champions to work with mentors and successfully execute
TBP Digital: The Goals
11
Value at the community
& partner Levels
Research
Analytics
Webinars
Workshops
Commerce
Projects
TBP Digital Platform:
Core ServicesIntegration with Partners
Data Analysis
Users & Account
Services
Communication
& Collaboration
Payment
Services
Digital
Repository
VolunteersGovernments
Social
Organizations
Community
Leaders
Educational
Institutes
TBP Mentors
and Volunteers
Collaborators
and Partners
Corporate &
Commerce
TBP Digital: The Platform
The Boston Pledge
TBP DIGITAL: Development Phases
Prototyping
• About TBP –Goals, Mission, Vision,
• Causes/Events
• Marketing
• Donations
• User Login/ Registration
• Emails/Groups
Onboard Projects
• Create Campaign
• Run events/ competitions
• Upload Documents
• Review Documents
Add Feature
• Communication
• Collaboration
• Multi-tenancy
• Digital Repository
• Workflows
• Workshops
• Sell Merchandise
Scale Up
• Add additional capacity
• Implement Multi-tenancy
• Improve Infrastructure
• Separate out Infrastructure and application layers
Services
• Platform Services (IAM, Data Access, Messaging, Dev Tools etc.)
• Application Services (e-commerce, e-learning, Analytics etc.)
Integration
• Open API
• Integration with Partners (Govt., Industry, other non-profits etc.)
• Monetization
12
13
TBP Digital: Phase I Roadmap
User / Account Management
Digital asset repository, project workflows
Communication and Collaboration tools
(discussion groups, blogs, chats, project
feedback and event management)
Key Platform FeaturesKey Steps
Engage a software developer
who can bring the phase 1 to
fruition
Work with existing TBP
programs and beneficiaries
to hone platform feel and
functionality
Work with volunteers and
TBP members to organize an
internal working committee
and mentorship roles
14
THE TECHNOLOGY BEHIND ENABLEMENT
15
TBP DIGITAL: Early Stages
15
Static Files (html, images,
videos)
Themes/Plug-ins
Applications/
Compiled extensionsApplications
Platform
Web Server
App Components
Web Services
(payments etc.)
File TransfersDatabase
• Events and Causes
• Communication & Collaboration
• Registration and Donations
User Features
• Site Updates
• Add Cause or Campaign
• Data Maintenance
Administrative Features
16
TBP DIGITAL: Infrastructure & Scaling
16
Public Subnet
NAT Gateway
Application
Subnet
Data Subnet
DATA
BASE
Auto ScalingApp. Load Balancer
Internet
Gateway
File
Storage
Public Subnet
NAT Gateway
Application
Subnet
Data Subnet
DATA
BASE
PRIVATE CLOUD
DNS Routing
Content
Distribution
17
TBP DIGITAL: Services and Future Vision
17
Underprivileged
Govt. and Edu.
Institutions
Banking and
Industry
Partners
Cloud Based Infrastructure
Social Workers
and NGOsEntrepreneurs
Communities
Application Platform
Business Services
\
18
ENGAGING YOUTH AROUND THE WORLD
19
TBP Digital intends to
actively engage the
youth in various
enrichment activities
and work to develop a
creative mindset and
leadership qualities at
an early age
Leading a community development initiative
Develop an online service to connect medical
specialists with rural healthcare professionals
Develop a digital marketplace to sell home
decoration items made by rural artists
Sample Projects
Creativity
Strategy and Problem Solving
Teamwork
TBP Volunteer programs
will help cultivate:
TBP Digital: Engaging Youth
The Boston Pledge
YO
UT
H P
RO
JE
CT
S DESIGN TBP Digital Marketplace to help sell home decoration
items made by rural artists or sculptors.
DEVELOP an online service to connect medical specialists with
rural healthcare professionals to help diagnose complex cases.
RUN a series of online workshops for Entrepreneurship
Development.
20
CONNECT with a digital buddy to help in career guidance of a
promising rural musician
21
It is the on-the-grown initiatives that shape
and shift this constantly evolving strategy.
21
Develop team spirit and collaboration skills through Project Roles & Digital competitions
Develop presentation, and Persuasion skills through Events and Fundraising programs
Develop leadership, mentorship skills through Buddy Program and Project Leadership Roles
Develop professional level technical and vocational skills through Project involvement Internship program
Youth: Developing Skillsets for the Future
Communication Collaboration
Professional
DevelopmentLeadership
22
SAMPLE PROJECTS WITH GLOBAL REACH
23
Raising funds to encourage entrepreneurship, economic growth and innovation in developing economies
Supporting families with education opportunities by leveraging digital resources (i.e introducing online classes)
Introducing series of speaker sessions and teach ins about leadership, business management and innovation (“The Boston Pledge Speaker Series”)
TBP Digital: Sample Projects
24
Online Classes: Partnering with universities and online education platforms to introduce online classes, certificate programs to families in developing economies
The Boston Pledge Speaker Series: Inviting industry leaders to give lectures and share advices about leadership skills, how to grow businesses and support economic growth
TBP Digital: Sample Partnerships
25
TBP Digital: Governance
Advisory Board
Working Committee
Volunteers and Interns
Coaching and
Mentorship
An exciting way to engage
highschool and college students
who have an interest in a
program or the following areas:
Various functional areas
designed to assist in operating
activities and ensure effective
platform management & growth
A group of TBP Mentors and
future partners working with
platform programs, and TBP
Digital Volunteers and Interns
An advisory board that oversees
the strategic direction at each
stage of the development of TBP
Digital, and alignment of goals
- Program Management
- Marketing
- Platform Dev. and Operations
- Finance and Accounting
- Partnerships and coordination
- IT & Software Development
- Digital Marketing
- Platform Dev. and Operations
- Web Design & Content Dev.
- Strategy and Public Policy
26
A MODEL FOR SELF-SUSTAINABILITY?
27
• Software Development cost for Phase I
• Hosting and maintenance cost for Year 1
• Network connection cost for Year 1
• Hardware (computers and laptops) for TBP Digital Centers for accessing the platform
Phase I - $15,000. To be used for developing the
Phase I features. Significant additional volunteer time will be
needed.
• Events and Competitions on the TBP Digital Platform and related awards
• Marketing cost for the platform
Phase II – $10,000. To be used for
operationalization and marketing the platform.
TBP Digital: Proposed Budget (Phase 1 & 2)
28
Access Fees from Corporate Partners
Fees from vendors and suppliers of projects on the
platform
Transaction Revenue from projects’
outputs (ex: sale of goods)
Advertising
Revenue from data and analytics
Consulting projects leveraging the
platform
TBP Digital: A Self Sustaining Vision
Grants and Donations
Government and other non-profit
funding for social projects
Donations from Individuals
Other Fundraising Activities
The TBP Digital is targeting a paradigm of sustainable social service
vis-à-vis profitable social enterprise
The Goal: a self sustaining platform once fully developed and operational
Traditional Funding
Future Sustainable Paradigm
TBP
Digital
“With egos outside and divine within, possibilities are limitless”
29
Partha Ghosh
Chairman, The Boston Pledge