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Taiwan International Medical & Healthcare Expo 07.01 - 07.03 06.24 - 07.08 LIVE & VIRTUAL

Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

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Page 1: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

Taiwan International Medical & Healthcare Expo

07.01-

07.03

06.24-

07.08

LIVE & VIRTUAL

Page 2: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

Outline

1. Exhibits Categories 1 2. Virtual Exhibition Features 3

1. Pricing 152. Application Procedures 173. Fee Payment 184. Virtual booth withdrawal 195. Cotacts 196. Regulation and Privacy Statement 21

I MEDICAL TAIWAN HyBRID

II Virtual Booth Rental

Page 3: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

WHY MEDICAL TAIWAN HYBRID?

New Virtual Exhibition Concept The virtual exhibition can not only increase international orders, but also, thanks to the diversified digital activities, the exhibitors' brands will reach a new level of exposure.

Worldwide TradeTAITRA's 68 branch offices worldwide have invited medical equipment industry businesses to participate in this contin-uous 24-hour grand virtual exhibition; the two-way trading meetings provide important international business opportu-nities.

New Opportunities For Smart HealthcareTaiwan has an excellent foundation for the information and communications technology (ICT) industry. Bloomberg ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart medical devices.

Medical Industry EcosystemMedical Taiwan is the only medical equipment exhibition in

the country that integrates B2B services; its exhibitors are

medical equipment industry players from all levels. The

exhibition showcases Taiwan's health equipment products

from raw materials to service production lines, creating the

most complete health industry ecosystem.

Exhibits Categories

Exh

ibits

Cat

egor

ies

• Hospitals, Monitoring and Diagnostic Equipment

• Surgical Devices, First-aid Equipment

• Sterilization and Disinfection Equipment

• Dental, Orthopedic & Ophthalmic Equipment

• Educational Products

• Building Material for Hospitals

• Medical Single-use Items

• Medical Materials

• Personal Protective Equipment (PPE)

MedicalDevices

• Assistive Device and Mobility Aid• Rehabilitation Equipment• Elder Care Service• Elder Care Facility/Products

• Health Food• Biomedical Products• Medical Robot• Telecare Solution• Wearable Technologies• Medical Technology and IoT Applications• Hospital• Smart Long-term Care Solution

• Cosmetic Surgery Equipment• Medical Beauty Devices/Products• Skincare Products

• Medical Components and Parts• Medical Production / Manufacturing• Medical Materials• Medical Electronic Components• Medical Testing Devices

• Pharmaceutical R&D• DNA Testing• Data analysis • Healthcare Insurance

Medical Materials

ElderCare

HealthProductsSmart Medical

Beauty

Biotechnology

Manufacturing & Components

Page 4: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

Virtu

al S

how

1

• Pharmaceutical R&D• DNA Testing• Data analysis • Healthcare Insurance

The new virtual lobby provides a full view of the exhibition, connecting themed exhibition halls, audiovisual activities, online forums, business matchmaking platforms and other online features. It focuses on the new healthcare industry ecosystem in the post-pandemic era by gathering the "medical devices", "epidemic prevention technology", "healthcare", "smart healthcare", among other fields all in one place. Visitors will be able to quickly find the products and services they are looking for thanks to the classification of the exhibitors' area and explore Medical Taiwan with just one finger.

Themed areasAudiovisual activitiesOnline businessmatchmaking platforms

Virtual Exhibition Lobby

Page 5: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

Virtual BoothYou can showcase your products without a physical booth. Virtual booths are much more complex than you might think; they feature pictures, videos, and everything exhibitors need to showcase their products. There are 6 booth styles which can be customized with different colors allowing exhibitors to decorate them freely. They also provide text messaging, live video streaming and catalog listing services. The exhibitors will be able to get started easily thanks to the intuitive interface and make themselves stand out.

2

3

4

Corporate image videosAuthentic location shootingScript design5-minute videosTAITRA's branch offices worldwidewill reach out to local buyers around the globe to show them these contents.

LIVE Product LaunchAudiovisual content has become an indispensable marketing tool in the digital era. The exhibition's pre-exhibition service will provide professional directors to create comprehensive introductory videos of all the companies and factories partici-pating to effectively enhance the exhibitors' brand image and establish their brands on the interna-tional scene.

LIVE P

rodu

ct L

aunc

hSix booth styles X five colors to choose fromCompany descriptionCompany logoTen items showcased, including videos and photosInteractive messaging, meeting schedulingOnline live video streaming

Page 6: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

4

Immersive virtual spacecatalog/planning and creation20 sets of product contentlabel settingsEDM marketing designExclusive URL valid for one year(including Medical Taiwan LOGO)Additional exposure on the virtual exhibition lobby.TAITRA's branch offices worldwide will reach out to local buyers around the globe to show them these contents.

A virtual booth is not enough? Get the upgraded version of the virtual environment! Try out the first immersive digital catalog to help you create a 3D virtual space. It has a one-year validity in which you can access its multiple virtual scenarios and design the best showcase area for your products.

LIVE Product LaunchAudiovisual content has become an indispensable marketing tool in the digital era. The exhibition's pre-exhibition service will provide professional directors to create comprehensive introductory videos of all the companies and factories partici-pating to effectively enhance the exhibitors' brand image and establish their brands on the interna-tional scene.

Medical Taiwan Digital Catalogue-PLUS

Page 7: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

5

Onl

ine

Tou

r

As video is the best medium when it comes to product launching and technological demonstrations, the orga-nizer(s) have recorded interviews with all the exhibitors. These full-English presentations will allow companies to quickly enter global markets; the videos will continue to broadcast throughout the year, bringing you an unin-terrupted stream of sales.

It is carried out in English.You will be placed on the front page of the virtual exhibition's OnlineTour Premium Selection Area.Guaranteed 3,000 viewsThe organizer(s) will send it out to the branch offices worldwide and contact buyers for premium promotional purposes.

Exhibitors shall provide a 3–5-minute introductory videoIf an exhibitor participates in the physical exhibition, the organizer(s) will shoot a video in your booth and edit it for free.

How to participate (Choose 1 out of 2)Live Online ExhibitionTour

Page 8: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

6

7

As video is the best medium when it comes to product launching and technological demonstrations, the orga-nizer(s) have recorded interviews with all the exhibitors. These full-English presentations will allow companies to quickly enter global markets; the videos will continue to broadcast throughout the year, bringing you an unin-terrupted stream of sales.

Virtual cocktail parties are a fast form of networking. Every-one will be matched with a potential buyer every five minutes.Businesses around the world are using "Virtual Cocktail Par-ties" to hold virtual startup training camps and contact more than 5,000 potential buyers.

LIVE DEMO PLUSDynamic showcases are very important for companies, they can not only introduce new products, but also increase the credibility of the presentation. Videos showcasing people holding physical products, even if they are not moving, are better at convincing people than static pictures. Live Demo Plus is highly desirable. Buyers can easily watch your products online, and since not all international buyers can come in person, it is important not to miss out on showcasing the products in a dynamic video.

Provides a shooting script previously discussed with the companies.Provides shooting locations in fully equipped facilitiesProvides English introductions of the hostsPromoted to the customer list

Fast 1-on-1 networking gatherings to enhance business relationships with customers.Meeting assistant: One month before the exhibition a digital meeting assistant will be provided to help participants familiarize themselves with the online tools.At least 3 to 5 meetings will be scheduled.A data report for the exhibition period will be provided one month after the exhibition.Connect with biomedicine venture capital, medical equipment companies, distributors, etc.

Medical Taiwan Virtual Cocktail Party

Page 9: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

8

Obtain information from your trade exhibition participation and conduct quantitative and qualitative analysis to keep improving the expe-rience of customers and potential buyers in this exhibition, and achieve your ideal results!

After your trade exhibition participation is finished, we will provide:

Instant service:Live reports on tracking code issues, or confirmations of filter setting results.

Confirm target audience:Who is visiting the website? We can know some information of the audience, including:location, age, gender, used device, etc.

Customer development:How did the users find my website? Advertisement, search engines, social media groups, etc.

Customer behavior:What do users do once they visit my website? Order in which they click on the pages, the things they do, etc.

Data Analysis Report

Page 10: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

Communication

Integrated marketing

Extra Promotion

+USD8,000

+USD1,500

Premium digital marketing services

Live online exhibition tour

Medical Taiwan Virtual

Cocktail Party

LIVE DEMO PLUS

Data Analysis Report

Virtual Exhibition Packages Pricing

ITEM BASIC PREMIUM EXCLUSIVEDETAILS

Fee USD2500

Free USD8,000

USD10,000

USD10,000

USD12,000

Discount for companiesparticipating in the physical exhibition

1 . Schedule meetings2. Messaging3. Live chatting4. Video conferencing

Catalog showcaseinside the physical

exhibition's "VirtualExperience Zone"

Virtual booth

1. Banner advertisement inside the physical exhibition's "experience zone" 2. Video broadcasting 3. Only virtual exhibitors can participate

1 . One virtual booth 2. Company description 3. Company logo 4. Product catalog with 10 items (including t text description, picture and videos)

1. Exhibitor list on Show Guide of Medical T Taiwan2. Exhibitor list on official website3. Official Directory Ads.

1. One post on the Facebook official page o of the exhibition describing the company products 2. One EDM product introduction3. Company Logo on eDM

MT-PLUS Digital Catalog1. Immersive digital space video c catalog/planning and creation.2. EDM marketing design.3. 20 sets of product content label settings.

1. You will be placed on the front page of t the virtual exhibition's lobby Online Tour Premium Selection Area.2. Guaranteed 3,000 views3. The organizer(s) will send it out to the b branch offices worldwide and contact b buyers for premium promotional purposes. How to participate (Choose one)1. Exhibitors shall provide a 3–5-minute introductory video2. If an exhibitor participates in the physical exhibition, the organizer(s) will shoot a video at your booth and edit it for free.

1. Reproduce fast 1:1 networking gatherings to enhance business relationships with customers.2. Meeting assistant: One month before the exhibition a digital meeting assistant will be provided to help participants familiarize themselves with the online tools.

3. At least 3 to 5 meetings will be scheduled.4. A data report for the exhibition period will be provided one month after the exhibition.5. Connect with biomedicine venture capital, medical equipment companies, distributors, etc.

1. Provides a shooting script previously discussed with the companies.2. Provides shooting locations in fully equipped facilities3. Helps shoot and plan the product introduction videos4. Provides English introductions of the hosts.5. Promoted to the customer list

*The above-mentioned items shall be provided by the exhibitors: Chinese (150 characters) and English (300 characters) content, product pictures, and logo.

*Exclusive URL valid for one year (including Medical Taiwan LOGO)

V V V

V V

V

V

V

V

V V V

V V V

V V V

V V+USD200After your trade exhibition participation is finished, we will provide visual graph analysis

LIVE Product Launch prior to show date1. Corporate image videos2. Authentic location shooting3. Script design4. 5-minute videos5. Before the exhibition, it will be sent to t the branch offices worldwide and b buyers for promotional purposes.OR

Page 11: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

Application Procedures

(1) Go to 'http://www.MedicalTaiwan.com.tw/'.(2) Click "Space Application". (3) Log in with the username or register as TAITRA member..(3) After the submission, email the the product catalogue(s) to [email protected].(4) The applicants will receive the confirmation of booth application together with Invoice of Booth Fee.(5) Booth(s) will be reserved once the payment is received. Notes: Please check the product code on following link: https://code.taitra.online/

Fee payment

(I) Deposit: All exhibitors must provide a trade exhibition participation deposit worth 50% of the participation fee. Please complete the payment within the deadline after receiving the participation deposit payment notice sent by TAITRA.(2) Final payment of the trade exhibition participation fee: Payment must be completed within one month after TAITRA has sent out the payment notice.(3) If the payment of the participation fee is not completed within the deadline, all ordered items will be automatically canceled and the deposit will not be returned.(4) All payment should be made by telegraphic transfer (T/T) payable to: TAIWAN COOPERATIVE BANK WORLD TRADE CENTER BRANCH SWIFT CODE:TACBTWTP505 A/C NAME: Taiwan External Trade Development Council A/C NO.: 5056-665-100018 333, Keelung Rd., Sec.1, Taipei 11012, Taiwan Please indicate MEDICAL TAIWAN Virtual 2021 clearly stated in the remark area(5) All banking charges, if any, are to be borne by the applicant.

Page 12: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

Booth Withdrawal(1) Virtual booth rental fee WILL NOT be refunded or transferred to cover other expenses in case of partial or full space withdrawal.(2) Failure to submit space rental fee before the due date will be regarded as withdrawal of participation.

Contacts Taiwan External Trade Development Council (TAITRA) Mr. Kevin Chang Tel: +886-2-2725-5200 ext. 2850 Fax: +886-2-2729-1089 E-mail: [email protected] Or contact your nearest TAITRA Overseas https://about.taitra.org.tw/Over seas-Offices

3. After an Exhibitor completes the registration procedure, the Exhibitor is deemed to have fully read and understood the Exhibition Materials and the Regulations and agree to comply with the Regulations unconditionally. Further more, the Exhibitors authorize the Organizer to include the informa tion (text and pictures) provided by the Exhibitors in the marketing materials of the Exhibition. 4. Compliance with or violations of the Regulations regarding the Exhibitors’ behaviors during the exhibition period shall be determined, interpreted, and implemented by the Organizer. The Exhibitors shall have no objection. 5. The organizer prohibits the participation of competitive exhibitions or related exhibition organizers, including subsidiaries or agents of associated enter prises. Exhibitors who register under falsified documents or impersonate others will be ordered to stop displaying and fees confiscated once found. The exhibitor agrees unconditionally to the organizer setting, explaining and executing of the regulation, regardless of whether or not the exhibitor has violated the regulation. 6. The Organizer has the right to plan the exhibition area and the booth based on the types of the products exhibited, the actual registration results, and booth demand. The Organizer also has the right to determine whether to accept Exhibitors’ registrations, adjust the exhibition area and the optional purchase items based on the nature of the products exhibited and the Ex hibitors’ past records in the Taiwan Trade Shows, or the domestic or for eign promotional activities organized by the Organizer. 7. The Organizer shall send the Exhibition Materials and the Regulations to the Exhibitors approximately 90 days before the exhibition and publish them on the exhibition website (www.medicaltaiwan.com.tw) for the Exhibitors to access and print the materials. The Exhibitors will have no grounds to claim ignorance of and/or violate the Exhibition Materials due to not having re ceived the Exhibition Materials or having no access to the Regulations. 8. The Organizer may cancel the Exhibitors’ exhibition qualifications and eligi bility if the Exhibitors are found to be in any one of the following situations by the Organizer, and make no improvement after a request

Regulations and Privacy Statement1. These general regulations (“the Regulations”) are made by Taiwan External Trade Development Council (hereinafter referred to as the “Or-ganizer”). 2. The Regulations shall cover the registration forms, exhibition manuals, and materials made for an exhibition (hereinafter referred to as the “Ex-hibition Materials”). The Regulations are applicable to exhibitors, joint exhibitors, and their branch companies (hereinafter referred to as the “Exhibitors”) of the exhibition.

Offices:

Page 13: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

for improvement has been made by the Organizer. The Exhibitors shall be banned from participating in exhibitions organized by the Organizer for at least two years, and all previous exhibition records of the Exhibitors and their seniority shall be removed. If the Organizer is sued or deemed responsible for any loss or damages, the Exhibitors shall indemnify the Organizer for the expenses (includ-ing but not limited to the lawsuit and legal fees). The Exhibitors shall have no objection. (1) Use of false documents, information, or any other person’s name to partici pate in the exhibition. (2) Exhibition items shown on the product catalog provided for registration are different from those indicated on the registration forms or from the physical objects. (3) Failure to make full payment of the exhibition fees 10 days before the start of the exhibition. (4) Refusal or withdrawal of authorization for the Organizer to use the infor mation provided by the Exhibitors in the marketing materials of the Exhibi- tion. (5) Booth with incomplete or no information about exhibitor and exhibition items. (6) Sale, display, or advertisement of exhibition items that infringe upon the copyright of others. (7) The exhibition items or the means of displaying them are in violation of relevant laws and regulations prescribed in the Civil Code, the Consumer Protection Act, the Fair Trade Act, the Commodity Labeling Act, the Com modity Inspection Act, and the Act Governing Food Safety and Sanitation.12 (8) Exhibition items or the means of display them disrupt public order or violate codes of decency. (9) Exhibition items infringe upon the rights of a third party who provides the Organizer with supporting documents such as a settlement agreement, the written judgment for losing the civil suit, or the written judgment for the conviction of criminal charge (whether the judgment is made or not). (10) The signs and information shown in the Exhibitor’s booth are different from the information of the company in Chinese or English as provided in the registration form.

(11) The booth(s) are subleased, transferred, or used to host exhibitions under the names of companies that are not registered (including the names of sponsors, affiliate companies [parent and subsidiary companies], a branch company of the original registered company in a third region, or subsidiary companies). (12) Exhibition items are imported from regions restricted by the government of Taiwan, or are manufactured, produced, or sold in such regions, or are con traband pursuant to the laws of Taiwan. (13) Exhibition items do not match the theme of the exhibition. (14) Conducting retail sales in the exhibition online platform. (15) The music, images, or related information played by the Exhibitors in the exhibition platform infringe upon intellectual property rights. (16) Third parties conduct disturbances or protests in the Exhibitors’ booth(s) or inside/outside of the exhibition hall due to private disputes, thereby affect ing the order or image of the exhibition. 9. The Organizer retains the right to adjust the exhibition date and venue. In the event of natural disasters, notifiable infectious diseases, functional failure as a result of hacking and cracking by a third party or other force majeure rea sons that cause the change of exhibition date or venue, the Organizer will refund fees paid by the Exhibitors after deducting the incurred costs (includ ing but not limited to payments that have been made to contractors and cannot be returned to the Organizer). 10.The Organizer retains the right to cancel the exhibition. In the event of natural disasters, notifiable infectious diseases, functional failure as a result of hack- ing and cracking by a third party or other force majeure reasons thcat cause the exhibition to be canceled, the Organizer will refund fees paid by the Ex hibitors after deducting the incurred costs (including but not limited to pay ments that have been made to contractors and cannot be returned to the Organizer). 11. If any Exhibitors would like to drop out of the exhibition due to reasons not attributable to the Organizer, any payment made will not be refunded. All payments will not be refunded.

Page 14: Taiwan International Medical & Healthcare Expo · ranked Taiwan's innovation potential as the world's fifth. Medical Taiwan has become a gathering place for start-ups developing smart

for improvement has been made by the Organizer. The Exhibitors shall be banned from participating in exhibitions organized by the Organizer for at least two years, and all previous exhibition records of the Exhibitors and their seniority shall be removed. If the Organizer is sued or deemed responsible for any loss or damages, the Exhibitors shall indemnify the Organizer for the expenses (includ-ing but not limited to the lawsuit and legal fees). The Exhibitors shall have no objection. (1) Use of false documents, information, or any other person’s name to partici pate in the exhibition. (2) Exhibition items shown on the product catalog provided for registration are different from those indicated on the registration forms or from the physical objects. (3) Failure to make full payment of the exhibition fees 10 days before the start of the exhibition. (4) Refusal or withdrawal of authorization for the Organizer to use the infor mation provided by the Exhibitors in the marketing materials of the Exhibi- tion. (5) Booth with incomplete or no information about exhibitor and exhibition items. (6) Sale, display, or advertisement of exhibition items that infringe upon the copyright of others. (7) The exhibition items or the means of displaying them are in violation of relevant laws and regulations prescribed in the Civil Code, the Consumer Protection Act, the Fair Trade Act, the Commodity Labeling Act, the Com modity Inspection Act, and the Act Governing Food Safety and Sanitation.12 (8) Exhibition items or the means of display them disrupt public order or violate codes of decency. (9) Exhibition items infringe upon the rights of a third party who provides the Organizer with supporting documents such as a settlement agreement, the written judgment for losing the civil suit, or the written judgment for the conviction of criminal charge (whether the judgment is made or not). (10) The signs and information shown in the Exhibitor’s booth are different from the information of the company in Chinese or English as provided in the registration form.