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Powering a greener tomorrow Suzlon Group

Suzlon Group - SeekPartfile.seekpart.com/keywordpdf/2011/3/22/201132281838410.pdf · grid hurting his business hard, ... 10-Apr-95 Formation of Suzlon Energy Limited 25-Okt-95 Suzlon

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Powering a greener tomorrow

Suzlon Group

History

The seeds of the idea that became Suzlon were sown when Mr. Tanti ventured into the

textile industry. Faced with soaring power costs, and with infrequent availability of power

grid hurting his business hard, he secured two small-capacity wind turbine generators to

power his textile business.

Mr. Tanti saw the potential of wind power and the global opportunities in the field. Moving

quickly, he set forth to acquire the basic technology and expertise to set up Suzlon

Energy Limited - India’s first home-grown wind technology company.

Suzlon began with a wind farm project in the Gujarat state of India in 1995 with a capacity

of just 3 MW and has, at the end of 2007, supplied over 7,500 MW world over.

The company adopted innovation at the very core of it‘s thinking and ethos, starting with

the customer friendly ‘End-to-End solution package’.

History of SUZLON until today

Suzlon combined this with another visionary step - full backward integration of the supply

chain. Suzlon by this approach has developed comprehensive manufacturing capabilities for

all critical components in our wind turbines – bringing into play economies of scale, quality

control, and assurance of supplies. This paired with the visionary entrepreneurial drive of

Tulsi Tanti led Suzlon through an unprecedented expansion.

The company seized market leadership in India in 1999 and since then has consistently

maintained over 50% market share, installing over 3,000 MW of wind turbine capacity in the

country.

Looking for growth not just in India, but across the world, Suzlon looked past traditional

markets for wind energy, and starting in 2001 entered new and emerging high-growth global

markets.

Today in the year 2008 Suzlon is a company of over 14,000 people, operations across

America, Asia, Australia and Europe, fully integrated manufacturing units on three

continents, sophisticated R&D capabilities and market leadership in Asia, ranked the 5th

leading wind power equipment manufacturer in 2007 with a global market share of 10.5%.

SUZLON Milestones 1995-2006

10-Apr-95 Formation of Suzlon Energy Limited

25-Okt-95 Suzlon Energy Ltd enters into a Technical collaboration with Südwind Energy GmbH, one of the erstwhile dominant players in the German Wind Industry

08-Jun-01 AE Rotor Holding B.V ; The Netherlands becomes operational, a wholly owned subsidiary of Suzlon Energy Limited

01-Okt-01 Formation & commencement of operations of Suzlon Wind Energy Corp , USA a wholly owned subsidiary of Suzlon Energy Limited , India

26-Sep-03 Entry in China : Suzlon Energy Limited opens its Representative office in Beijing.

06-Dez-03 Suzlon Energy Gmbh ; Germany becomes operational, a wholly owned subsidiary of Suzlon Energy Limited, India

15-Jan-04 Formation & commencing of operations of Suzlon Energy Australia Pty Ltd. Australia a wholly owned subsidiary of Suzlon Energy Limited , India

31-Aug-04 Formation of Suzlon Energy A/S , Denmark a wholly owned subsidiary of Suzlon Energy Limited , India

17-Mrz-06 Suzlon announces the strategic acquisition of Hansen Transmission International NV, Belgium one of the worlds largest wind energy & industrial gearbox manufacturer through its subsidiary Rotor Holding B.V.Truly trailblazing for the fact that this was the second largest foreign acquisition by an Indian Company.

SUZLON Milestones 2006-2008

15-Mai-06 Suzlon makes its maiden foray in Australia by signing the contract to build Australia's largest Wind Farm Project for Australia Gas & Light (AGL)Company through its subsidiary Suzlon Energy Australia Pty Limited SEA).

03-Jan-07 Suzlon commissions its first Wind Turbine Generator (WTG) in China.

01-Jun-07 Suzlon purchases 34% of the shares of REpower.

24-Mai-07 Suzlon secures cooperation agreement with Areva on REpower. This acquisition of an important strategic asset would further bolster Suzlon's global expansion plans.

14-Jun-07 Suzlon Wind Energy Corporation, the US-based subsidiary of Suzlon Energy A/S of Denmark signs one of the largest contracts in the history of the company & the US wind Power industry. SWECO extends its contract with PPM Energy ( IBREDROLA Group) for a cumulative order booking of 700MW.

07-Feb-08 Suzlon Energy announced that the company in joint venture with REpower Systems AG, Germany has established a new company,namely Renewable Energy Technology Centre GmbH in Hamburg, Germany.

06-Jun-08 Suzlon purchases the shares of AREVA in REpower.

Strong historical market growth

Installations in 2007 : 19,791 MW (32% YoY growth)

Cumulative installations: 94,005 MW in Dec ‘07

Cumulative installed capacity in MW Cumulative installed capacity in MW Cumulative installed capacity in MW

Source : BTM Consult ApS World Market Update 2007

* Average growth over 2004 2007

94.005

74.306

59.399

47.912

40.301

CY03 CY04 CY05 CY06 CY07

CAGR 24.1%

1.617

1.667

3.100

3.287

5.244

India

Germany

Spain

China

USA 35.7%

97.0%

21.2%

37.8%

10.2%

Average Growth *2007 Capacity Addition (in MW)2007‏‏‏‏ Capacity Addition (in MW)2007 Capacity Addition (in MW)‏‏‏‏‏‏‏‏

Robust growth expectation

Distributed Growth Outlook (CY07-12)‏‏‏‏Distributed Growth Outlook (CY07Distributed Growth Outlook (CY07--12)12)‏‏‏‏‏‏‏‏

Source : BTM Consult World Market Update 2007, March 2008

19.791

26.565

32.295

39.455

44.835

50.785

237.155

120.570

287.940

192.320

152.865

94.005

CY07 CY08 CY09 CY10 CY11 CY12

Addition Cumulative Capacity

MW

Continued Strong Growth Continued Strong Growth Continued Strong Growth

CAGR 25%

Global Growth Opportunity

56.824

19.391

94.005

13.973 3.816

72.665

53.575

11.196

56.500

193.936

Europe Americas S&E Asia Others Total

MW

Current Additions

SUZLON: Strategy

- Technology leadership in the Wind Energy Space

- Be among the top 3 wind companies in all the key

markets of the World

- Be the global leader in providing profitable end-to-end

wind power solutions

- Be the “Stakeholders’ Choice” Company

- To contribute to sustainable development of the Wind

Energy sector through an integrated product design

and manufacturing strategy

- To increase the contribution of wind power to meet

global energy demand

- To create a better, greener tomorrow for all

Vertical integrationVertical integrationR&Dand

Innovation

R&Dand

Innovation

- Strategic focus on customer needs

- End-to-end solutions

- Strategic focus on customer needs

- End-to-end solutions

Focus on

High growth

markets

Focus on

High growth

markets

ImprovingProduct value

Growth acceleration

Growth acceleration

Suzlon’s Vision Suzlon’s Mission

Strategy

SUZLON Market Share - worldwide

MARKET SHARE WORLDWIDE

EOY 2007

Suzlon 10.5%

REpower 3.3%

Combined 13.8%

Organisation structure

Suzlon Supervisory BoardGSC

Group Executive Council

Technology

Group Management Staff Functions

Sales & ProjectsSupply Chain

Product Development

Technical Services

Blades R&D

Nacelle

Rotor Blades

Towers

Generators

Gearboxes

Forging, Foundryand Machining

India

International

USA

Europe & RoW

China

Aus & NZ

Panels

SUZLON integrated Supply Chain

SUZLON Manufacturing Facilities

Diu – Blades for Indian market

Daman I – IV - S64 assembly

Daman – S88 WT and blade manufacturing

Pondicherry – S64 WT and blade manufacturing

Pune – JV with Elin to manufacture generators (expanded to 2000 MW)

Pipestone USA - S88 blades; 600 MW/Year

Suzlon Structures (Gujarat) – JV for tower production

Suzlon China (Tianjin)– Fully integrated production facility – blades, nacelles, hubs.

Suzlon acquisition : Hansen Transmission

SuzlonHansen

� Plugs a critical gap in Suzlon’s supply chainGearbox, one of the longest lead-time products in

WTG value chain

� Develops a long-term growth driver in form of Wind and Industrial gearbox business of

Hansen Transmissions

Suzlon acquired Hansen Transmissions,Belgium in 2006

The acquisition of the world’s second leadinggearbox maker gives Suzlon manufacturing and technology development capability for wind gearboxes, enabling an integrated R&D approach to design even more efficient wind turbines.

Amongst top 5 wind energy

players globally

2nd largest globally in wind

gearboxes

Suzlon investment : REpower

Entry into large European markets of Germany, the UK and France

Complimentary product portfolio with presence in offshore wind energy market

Improve REpower margins and accelerate REpower volumes through Suzlon’s supply chain linkages

Capitalize on REpower’s design and development know-how and brand equity

Transaction RationaleTransaction Rationale

Transaction OverviewTransaction Overview

� In 2007, Suzlon acquired 33,85% of REpower

� Controls or influences voting rights of approx. 86.5% through voting pool agreements with

Martifer and Areva

� In June 2008 Suzlon acquires 30% shares from Areva

Right product for each market

350 kW – 1.25 MW 1.25 – 1.5 MW 1.5 - 2.5 MW 2.5 – 3.0 MW

India

China

USA/ Australia/ Brazil

Europe

SuzlonREpower *

3.0 – 5.0 MW

Products spanning all capacities - sub-MW to Multi-MW turbines

Products spanning technologies - variable, semi-variable and fixed speeds

Product variants spanning climatic conditions and grid requirements

Ability to supply large volumes across various geographies

Offshore

*

* Suzlon Group controls or influences, either directly or through voting pool agreements, approximately 86.5% of the votes in REpower

Global presence in high volume, growth markets

USA • Order Book **: 1,832 MW

• Rotor blade production unit

Europe & South America• Order Book **: 536 MW

• Gearbox production in

Belgium

Note:

Europe includes Denmark, France, Italy, Portugal, UK, Netherlands, Turkey

Americas includes United States, Canada

* CAGR growth over 2008-12 based on BTM, 2007, March 2008 report

** Order book for Suzlon group as of January 25, 2008, excludes Hansen and REpower

Australia & New Zealand• Order Book **: 347 MW

India• Order Book **: 441 MW

• Distributed manufacturing

facilities

China• Order Book **: 202 MW

• Integrated

manufacturing facility at

Tianjin

•Acclaimed

growth in

Indian market

•Presence in 8

windy states

with over 30

wind farms

USA Europe and South America

India China

18724 MW14794 MW

7845 MW

5875 MW

Suzlon S88 Turbine Overview - Nacelle

Main Frame – Girder

Cast skeleton frame with corrosion proof paint

Yaw System

Slide bearing with gear ring

Automatic greasing system

Electric motors with integrated brake, gearbox, and pinion

Drive Train

Gearbox with oil supply system

Rotor shaft with shrink disc

Rotor bearing

Generator

Variable rotor resistance

Automatic greasing system for bearings

Nacelle cover

Weather protection

Fire retardant

Rostock (HRO)

Hamburg (HH)Berlin (B)

Ârhus (AR)

Accounting

C-L-M

Product Development

Organisation Chart

Product Development Division

IT

Admin + Controlling

Controlling

Structure Analysis

Power Electronics

Technical Innovation

Systems Simulation

Tower & Foundation

Design Berlin

Design HRO

Design Electrical Systems

Grid Connection

Panels

Pitch

E-Design Support

Drive Systems

Drive Train

Mechatronics

Condition Monitoring

Controls

SCADA

Technical Support

Field Support

Documentation

HR EuropeHR Europe

Product Management

Health &Safety

Information Mgmt.

Software

Thank You !

Suzlon Energy GmbH

Kühnehöfe 3a

22761 Hamburg

Deutschland

[email protected]

www.suzlon.de