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© 2011 IBM Corporation
Using Technology to Become Smarter About Sustainability
Michelle Cullen,
IBM Brand System Strategy
13 June 2011
© 2011 IBM Corporation2
Our world is becoming smarter…
Smarter Sustainable Cities
Our world is becoming
INSTRUMENTED
Our world is becoming
INTERCONNECTED
Virtually all things, processes and ways
of working are becoming
INTELLIGENT
© 2011 IBM Corporation3
Enabling cities to become more environmentally, socially and economically sustainable by understanding urban systems’ patterns and trends
“We are quantifying the
outcomes of smarter
systems all around the
world. And that's
important, because
measurable results like
these give leaders
everywhere the
confidence to try
something new.”
Sam Palmisano
IBM Chairman
Chatham House, London
January 12, 2010
© 2011 IBM Corporation4
With more than 2,000 Smarter City projects to date, IBM is helping cities all over the world become more sustainable
Smart metering inMalta helps
citizens pay only for
the energy they use
In
Taiwan,
99% of
smarter
trains
run on
time
Delft is developing
enhanced flood
prediction and protection
systems for coastal
areas and river deltas
Traffic incidents on the motorways in Queensland have reduced by 27%
Emergency response timesin Madrid have been reduced by 25%
Data analytics
helped cut crime
35% in NYC
60,000 homes in Lima
connected to a fiber-optic
enabled network of public
institutions to provide
automated information to
schools, hospitals, and the
electric grid
Guang Dong Hospital in China is better blending Eastern and Western medicinal approaches and improving patient healthcare with EMR
Alameda Countyhad a 863% ROI with a social services investment
© 2011 IBM Corporation5
Berlin
New York
June 2009
250 leaders
October 2009
500 leaders
June 2010
800 leaders
… plus 100+ local leader events
… and 3,000+ city engagements
To inform this work, IBM is driving discussion with global leaders
Shanghai
© 2011 IBM Corporation6
Capturing and enabling understanding of data helps citizens and cities become smarter about sustainability
“Today, more than ever, municipalities and citizens need to understand their patterns of behavior and how to change them. Whether it is in water consumption, traffic patterns or energy use, they need new technologies to enable the change…”
Milind NaphadeIBM Research
May 2011
The Smarter Sustainable Dubuque Water Pilot Study
© 2011 IBM Corporation7
Additional information
IBM Smarter Cities: www.ibm.com/smartercities
Interactive IBM Smarter City: www.ibm.com/thesmartercity
Smarter Cities Challenge: http://smartercitieschallenge.org/
City Forward: http://cityforward.org
For project information, please contact Michelle Cullen at [email protected].
© 2011 IBM Corporation8
The Smarter City Challenge supports city sustainability efforts
The Smarter City Challenge is a grant program that:
Focuses on enabling cities around the world to
address pressing urban concerns with smarter
technologies.
Provides recipients with pro bono IBMer time and
expertise and expects cities to match these resources
to jointly develop solutions / recommendations.
Is the largest single philanthropic program at IBM,
since its launch in 2010.
Examples of recipients include:
Tshwane-Pretoria, South Africa
Antofagasta, Chile
Guadalajara, Mexico
Rio de Janiero, Brazil
Chengdu, China
Chiang Mai, Thailand
Delhi, India
Jakarta, Indonesia
Ho Chi Minh City, Vietnam
© 2011 IBM Corporation9
City Forward brings citizens together to better understand their city
City Forward (CF) is free, web-based platform that lets users:
– Visualize and interact with city data and engage with other users
– Tell a story by combining text and data visualizations to create an exploration
– Discuss a wide range of topics in the CF Community
– Learn about the latest ideas and future plans by reading the CF Blog.
