Survey Research Shared Resource An Introduction to the SRSR and
Computer Assisted Interviewing Resources
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Survey Research Shared Resource Mission: Provide data
collection services on a fee-for- service basis to Vanderbilt
investigators Support:Vanderbilt-Ingram Cancer Center Vanderbilt
Epidemiology Center User chargeback fees History:Launched Fall
2008
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Survey Research Shared Resource Examples of services:
Recruitment of participants and informed consent Web-based survey
administration Computer-assisted telephone interviewing Quality
assurance activities: call monitoring in real time
Self-administered questionnaire mailings and quality reviews
Tracing for participants lost-to-follow up Management and
production of mailing and study material distribution
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Survey Research Shared Resource Operations: Housed in 2525 West
End Avenue Interview staff available 7 days a week 20 working CATI
stations
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Survey Research Shared Resource Staff: Leadership Martha
Shrubsole, PhD, Director John White, Program Manager Supervision
Previous Call Center Experience Previous Training, Customer
Service, and Leadership Experience Interview Team with experience
gained from more than 12 multi-year projects Field Support
Dedicated Programmer Research Analysts Administrative Support
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Survey Research Shared Resource Projects supported: Tennessee
Colorectal Polyp Study Tennessee Indiana Adenoma Recurrence Study
Asthma Bronchiolitis Cohort Southern Community Cohort Study &
Cancer Navigation Study The Vanderbilt Poll Southern Community
Breast Cancer Survivor Study Better Birth Outcomes Personal
Prevention of Colorectal Cancer Trial SIT Prevalence of
Hypertension Among Male Collegiate Athletes Fatty Acid Desaturase
Activity, Fish Oil, and Colorectal Cancer Prevention Study (Fall
2012) Southern Community Cohort Study Follow-Up II (Fall 2012)
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Features of Projects Friends and Family Calling 750 surveys in
7 days 11 surveys for each of 95 participants Developmental scales
Quality of Life Clinical Trial safety and compliance calls 24 hour
physical activity recalls 24 hour dietary recalls 15 minute surveys
60 minutes surveys Clinical Trial Recruitment Survey Research
Shared Resource
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VOXCO Command Center TM Centralized control system for multi
and mixed- mode surveying and data collection Modes: CATI, CAPI,
CAWI (CASI, ACASI) Web-based interfaces Telephony integration:
Dialing (we do not use predictive dialing) Audio and visual
monitoring Authenticated access
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VOXCO Command Center TM Data and questionnaires stored on a SQL
server Microsoft SQL Server Enterprise Edition Located in VUMC data
center 100% sync with back-up servers at offsite location Supported
by VUMC Informatics 99.999% Uptime 116 databases; 114 for projects
Web servers Virtual servers in VUMC data center Supported by EAI
Windows
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Programming Capabilities Can field survey in multiple languages
Data stored in same database Simple skip patterns and logic checks
e.g. if yes then go to question 7 e.g. range check for a question
Complex conditional logic and skip patterns e.g. based on
pre-loaded data or across questions Can embed audio or image files
Can integrate with touch screens
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Spanish Language Survey Example
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Accessing the Virtual Call Center Interviewers access the
Virtual Call Center via the web-based server DashboardPhonelink
Allows for audio monitoring
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Managing Calls Call Back Rules Organize and prioritize the
delivery of cases Allow supervisors to override the rules and
re-assign cases in real-time Based on contact outcomes (can be used
for in-person encounters) Maintain windows of availability across
time zones
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Placing Calls/Conducting Interviews
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Each survey includes A scripted introduction to cover the
important features of informed consent An opportunity to confirm
and correct contact information
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Scheduling an Appointment Can schedule callbacks Appointment
will appear in queue for day and time
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Question Format Questions All information in bold is read
verbatim to the participant When response options are not bolded,
options are not read to the participant Dont Know and Refused
options are not offered, but selected by the interviewer as
appropriate
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Screens and Screen Appearance
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Preventing Errors Errors are prevented by specifying formats,
ranges, and other configurations in the programming of the survey
When information is missing, incorrectly entered, or invalid, an
error message is displayed for the interviewer (missing fields can
be overridden as needed) All following questions cannot be accessed
until the error is corrected
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Preventing Errors
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An Interrupted Interview An interview may need to be
interrupted before it is completed Clicking the Quit button routes
the interviewer to a screen to select the reason An appointment can
be scheduled by selecting Call back to be scheduled
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Making Comments Comments regarding responses or unique
situations can be recorded through the use of the General Memo
button Selecting the button provides a text box The General Memo
can be accessed multiple times throughout the interview and all
comments will be stored Comments are available for view in the data
record for reference at analysis
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Open End Questions Participant responses are entered into the
field verbatim Coding of open end questions is completed after the
survey is completed by someone other than the interviewer
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Reviewing and Editing Open-ended Questions Interviewers can
review and edit open-ended questions when the survey is complete by
selecting Review Open End Edits are made and saved to store in the
data record
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Coding Open-Ended Questions Coding of open-ended questions
occurs by using the open-end coding utility Coding is completed by
the investigator or a designated and trained SRSR staff member
Interviewers do not code the information from interviews they have
completed
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How to get started Step 1:Inquiry 1. Contact the SRSR 2.
Complete SRSR Inquiry Form 3. Meet With SRSR 4. Project Estimate
Developed
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How to get started Step 2: Funding Awarded 1. Service Agreement
2. Detailed Project Milestones and Scope of Work 3. Organization of
Workflow
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How to get started Step 3: Development 1. Develop or Refine
Instrument 2. Program Instrument 3. Develop and Finalize Protocols
4. Develop Communication Plan 5. Develop Data Transfer/Reporting
Plan 6. Complete Risk Analysis 7. Test, Test, Test, Test Instrument
and Protocols 8. Train SRSR Personnel
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How to get started Step 4: Implementation 1. Field Instrument
2. Refine and Revise Protocols 3. Reporting 4. Data Delivery
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How to get started Step 5: Project Completion 1. Final Data set
2. Final Data Dictionary 3. Project Completion Meeting
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For Further Information Contact: John White, Program Manager
[email protected] 615-936-2662 [email protected] Sara
Hollis, Program Manager662 www.mc.vanderbilt.edu/epidemiology Core
facilities