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SuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF – President & COO

SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

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Page 1: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

SuperSpeed USB Update

CES 2014

Jeff Ravencraft, USB-IF – President & COO

Page 2: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

2

AgendaAgenda

• SuperSpeed USB Key Messages

• Announcements

• USB New Developments Overview

• Summary

USB Implementers Forum ©2014

Page 3: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

SuperSpeed USB

Key Messages

SuperSpeed USB

Key Messages• A single source for audio/video that can drive Ultra-HD (4K) displays and

deliver data and power simultaneously all over a single USB cable/port for every conceivable platform and mobile device

• End-to-end solutions available to consumers worldwide

• 1,000+ certified products

• SuperSpeed USB delivers Excellent Performance with speeds up to 10 Gbps

• USB Power Delivery helps simplify the lives of consumers by providing a seamless computing experience

• SuperSpeed USB works with all USB products

USB Implementers Forum ©20143

Page 4: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

AnnouncementsAnnouncements

USB Implementers Forum ©20144

Next Generation USB Connection Definition Underway

USB 3.0 Promoter Group announces development of USB Type-C Specification

Beaverton, OR – December 3, 2013 – The USB 3.0 Promoter Group today announced that the

development of the next generation of USB connector has begun. The new USB Type-C

connector, built initially on existing USB 3.1 and USB 2.0 technologies, is being developed to

help enable thinner and sleeker product designs, enhance usability and provide a growth path

for performance enhancements for future versions of USB. This supplement to the USB 3.1

specification is anticipated to be completed by the middle of next year.

Page 5: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

SuperSpeed USB 10 GbpsSuperSpeed USB 10 Gbps

• Delivers 10 Gbps USB data rate

• 2x improvement over current SuperSpeed USB 5 Gbps data rate

• Improved data encoding for more efficient data transfer leading to higher through-put and improved I/O power efficiency

• Compatible with USB 3.0 software stacks and device protocols

• Works with both existing 5 Gbps and new 10 Gbps USB 3.0 hubs and devices, as well as USB 2.0 products

CONFIDENTIAL | USB Implementers Forum ©20145

Page 6: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

USB Power Delivery: Taking a Great Idea 7

USB Power Delivery: Taking a Great Idea 7

USB Implementers Forum ©2014 6

Broad international adoption of USB Battery Charging standard for mobile devices

• China, Europe drove standardization as a means to increase charger reuse and reduce electronic waste

USB 2.0

USB 3.0

USB BC 1.2

2.5W 4.5W 7.5W Agreement reached on Micro-USB connector and the standard for the

common mobile charger

CENELEC and the USB Implementers Forum reach agreement on

memorandum of understanding

BRUSSELS – March 1, 2011– A Memorandum of Understanding (MoU) was

signed today between the USB-IF and CENELEC, the European Committee for

Electrotechnical Standardization.

Page 7: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

USB Implementers Forum ©2014 7

USB Power Delivery: Taking a Great Idea and Making it Even Better

USB Power Delivery: Taking a Great Idea and Making it Even Better

65W 100W

SSDHDD

USB 2.0

USB 3.0

USB BC 1.2

2.5W 4.5W 7.5W

Extend ease of use, reduce clutter, reduce

even more waste

Audio / Video

Data

Power

Page 8: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

Media Agnostic (MA) USBMedia Agnostic (MA) USB

• Allows wireless devices and docking stations to communicate over the USB protocol, without a physical USB connection

• A design goal of MA USB is to achieve wireless gigabit transfer rates while leveraging existing USB infrastructure

• WiGig Serial Extension (WSE) v1.2 specification from the Wi-Fi Alliance® provides the initial foundation

• Multiple media types supported:

• WiGig 60Ghz

• Wi-Fi 2.4 and 5Ghz

• WiMedia UWB radios operating between 3.1 -10.6Ghz,

• Other existing or new media types that want to use USB as the transport

• MA USB will be compliant with:

• SuperSpeed USB (USB 3.0)

• Hi-Speed USB (USB 2.0)

CONFIDENTIAL | USB Implementers Forum ©20148

Page 9: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

USB Type-C Connector USB Type-C Connector

Key characteristics of the USB Type-C connector solution include:

• An entirely new design tailored to work well with emerging product designs

• New smaller size

• Similar in size to the existing USB 2.0 Micro-B

• Usability enhancements

• Users no longer need to be concerned with plug orientation/cable direction

• Makes it easier to plug in

• The Type-C connector/cable will support scalable power charging

• Scalability

• The connector design will scale for future USB bus performance

CONFIDENTIAL | USB Implementers Forum ©20149

Page 10: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

Worldwide Shipment of USB-enabled DevicesWorldwide Shipment of USB-enabled Devices

USB Implementers Forum ©201410

• USB is the most successful interface in the history of PC

• Device charging over USB has become a major consumer feature

• USB installed base is 10+ billion units and growing at 4+ billion units a year

• Total USB device shipments will reach 5 billion annually by 2016, an increase of 41% from 2010

USB-enabled Device Shipments and Forecast: 2010 - 2016

Source: Multimedia Research Group, January 2013

Page 11: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

SummarySummary

• A single source for audio/video that can drive Ultra-HD (4K) displays and deliver data and power simultaneously all over a single USB cable/port for every conceivable platform and mobile device

• SuperSpeed USB delivers Excellent Performance with speeds up to 10 Gbps

• SuperSpeed USB provides Optimized Power Efficiency

• USB Power Delivery helps simplify the lives of consumers by providing a seamless computing experience

• USB Type-C connector is being developed to help enable thinner and sleeker product designs, enhance usability and provide a growth path for performance enhancements for future versions of USB

USB Implementers Forum ©201411

Infinite Possibilities!

Page 12: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

Questions?Questions?

• Press kit available at:

• www.usb.org/press/presskit

• Follow-up:

• Liz Nardozza

[email protected]

+1 (512) 322-5749

USB Implementers Forum ©201412

Page 13: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

Back-UpBack-Up

13

Page 14: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

AnnouncementsAnnouncements

USB Implementers Forum ©201414

USB-IF Certifies 1,000+ SuperSpeed USB (USB 3.0) Products

Industry forecasted to ship nearly 700 million SuperSpeed USB products

SAN FRANCISCO, Calif. – September 10, 2013 – Today at the Intel Developer Forum (IDF), the USB

Implementers Forum (USB-IF) announced it has surpassed 1,000 certified SuperSpeed USB (USB 3.0) product on

the market, a milestone that reflects the overall success and market adoption of SuperSpeed USB technology.

.

USB-IF to Develop Media Agnostic USB Specification

WiGig Serial Extension v1.2 provides initial foundation for new USB specification

SAN FRANCISCO, Calif. – September 10, 2013 – Today at the Intel Developer Forum (IDF), the USB

Implementers Forum (USB-IF) announced the development of the Media Agnostic (MA) USB specification. The

specification is designed to allow wireless devices and docking stations to communicate over the USB protocol,

without the need for a physical USB connection.

Page 15: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

Announcements Cont.Announcements Cont.

USB Implementers Forum ©201415

SuperSpeed USB (USB 3.0) Performance to Double with New CapabilitiesUSB 3.0 Promoter Group to Increase Data Through-put Performance of USB 3.0 to 10 Gbps

LAS VEGAS – January 6, 2013 – The USB 3.0 Promoter Group today announced development of a SuperSpeed USB

(USB 3.0) enhancement that will add a higher data rate, delivering up to twice the data through-put performance of

existing SuperSpeed USB over enhanced, fully backward compatible USB connectors and cables. This supplement to

the USB 3.0 specification is anticipated for publication during mid-2013.

New SuperSpeed USB Developments Increase Speed and Power DeliverySuperSpeed USB (USB 3.0) to deliver single USB cable for increased device charging with faster data transfer

BEIJING – April 10, 2013 – Today at the Intel Developers Forum (IDF), the USB Implementers Forum (USB-IF)

announced that recent SuperSpeed USB (3.0) specifications and new SuperSpeed USB certified products enhance USB

applications across multiple computing platforms and demonstrate continued industry support and increased consumer

adoption for SuperSpeed USB.

Page 16: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

USB Specification DevelopmentsUSB Specification Developments

USB Implementers Forum ©201416

� Power Delivery Specification

� Published July 2012

� Product enabling/development underway

� Enables high voltage and current in order to deliver power up to 100W

� Compatible with existing cables and connectors

� Enables voltage and current values to be negotiated over the USB power pins

� Switchable source of power delivery without changing cable direction

� SSIC Specification

� Published May 2012

� Product enabling/development underway

� Defines chip-to-chip USB-based interconnect optimized for mobile device internal use

� Spec will combine MIPI’s M- PHY high bandwidth and low power with the performance enhancements of SuperSpeed USB

Page 17: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

USB Specification DevelopmentsUSB Specification Developments

USB Implementers Forum ©201417

� Audio/Video Class Specification

� Published December 2011

� Supports transfer of A/V data over USB for smartphones, cameras, webcams, large HD displays & TVs

� Enables manufacturers to develop single-cable devices, providing A/V, data and power over a single USB cable

� Provides consumers with a solution that supplies data transfer, A/V capabilities power, mass storage and more

� Mobile Broadband Interface Model Specification

� Supports multiple IP connections per a single USB interface

� Enables flexible, efficient, low-cost, low-power implementations

� Minimizes overhead, data transfer efficiency by sending raw IP frames, eliminating need for Ethernet headers

Page 18: SuperSpeed USB · PDF fileSuperSpeed USB Update CES 2014 Jeff Ravencraft, USB-IF –President & COO. 2 Agenda • SuperSpeed USB Key Messages • Announcements ... common mobile charger

Source and Sink capabilities within a given product are not required to be the sameUSB Implementers Forum ©2014 18

USB Power Delivery ProfilesUSB Power Delivery Profiles

Source capabilities organized as profiles

PROFILE 1

PROFILE 2

PROFILE 4

PROFILE 5

10WDefault start-up profile

60WLimit for Micro-A/B

100WLimit for Standard A/B

18W

Requires new

detectable

cables for >1.5A

or >5V

PROFILE 3 36W

5V @ 2A

5V @ 2A

12V @ 1.5A

5V @ 2A

12V @ 3A

5V @ 2A

12V @ 3A

20V @ 3A

5V @ 2A

12V @ 5A

20V @ 5A

Larger notebooks,

hubs, docks

Workstations,

hubs, docks

Thinner notebooks, larger

peripherals

Hand-held devices,

today’s peripherals

Tablets, netbooks, most

peripherals